Exhibit #1: An Average A+Airline Flight
A+Airline Boeing 737-800 Vers. 2 (738)
Total Seats
First Class
Economy
Business
Leisure
200
% of Seats Load Factor
25.0%
100%
75.0%
80%
% Business % Leisure
100%
0%
50%
50%
% that Purchase
75.0%
25.0%
*Note: First Class Passengers Receive Free Food & Beverage
% of In-flight Purchases
Cash
Card
© 2011 Kellogg Consulting Club -- All Rights Reserved
20%
80%
80
Avg. Spend ($)
$10
$5
Exhibit #2: A+Airline Cash & Card Operations
AAirline Cash Management Process
On Ground
STEP 1:
Cash Handler
Loads Plane with
$50 in Change
STEP 4:
Cash Handler
collects Flight
Lockbox from
Plane (EOD)
STEP 5:
Flight Lockboxes
deposited to
Onsite Cash
Processing Center
STEP 6:
Armored Car
Service collects
cash
STEP 7:
Armored Car
Service reconciles
cash for
counterfeit.
STEP 8:
Cash (Less Fees)
deposited to
AAirline Bank
Account
2% Fee on All Cash
Collected
31 Days Total Time
In Flight
STEP 2:
Flight Attendant
collects cash from
passengers and
gives change
STEP 3:
Flight Attendant
Deposits Cash into
Flight Lockbox
KEY
5 Cash Handlers per Airport
2 Employees in Onsite Cash Processing Center per Airport
AAirline Credit Card Process
2% Fee on All Cash
Collected
On Ground
STEP 2:
Merchant Service
Receives and
processes Credit
Card
STEP 3:
Cash (Less Fees)
deposited to
AAirline Bank
Account
24 Hours Total Time
In Flight
STEP 1:
Flight Attendant
swipes credit card
in wireless
terminal
© 2011 Kellogg Consulting Club -- All Rights Reserved
81