12
MEDIA AND
INFORMATION
LITERACY
FIRST QUARTER
LEARNING ACTIVITY SHEETS
Republic of the Philippines
Department of Education
COPYRIGHT PAGE
Learning Activity Sheet in MEDIA AND INFORMATION LITERACY
(Grade 12)
Copyright © 2020
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
Regional Government Center, Carig Sur, Tuguegarao City, 3500
“No copy of this material shall subsist in any work of the Government of the Philippines. However,
prior approval of the government agency or office wherein the work is created shall be necessary
for exploitation of such work for profit.”
This material has been developed for the implementation of K to 12 Curriculum through the
Curriculum and Learning Management Division (CLMD). It can be reproduced for educational
purposes and the source must be acknowledged. Derivatives of the work including creating an
edited version, an enhancement of supplementary work are permitted provided all original works
are acknowledged and the copyright is attributed. No work may be derived from this material for
commercial purposes and profit.
Consultants:
Regional Director
: ESTELA L. CARIÑO, EdD., CESO IV
Assistant Regional Director
: RHODA T. RAZON, EdD., CESO V
Schools Division Superintendent
: ORLANDO E. MANUEL, PhD, CESO V
Asst. Schools Division Superintendent(s): MARITES L. LLANES
WILMA BUMAGAT
Chief Education Supervisor, CLMD : OCTAVIO V. CABASAG, PhD
Chief Education Supervisor, CID
: ROGELIO PASINOS
Development Team
Writers
: Danilo Duque (Baybayog NHS), SDO CAGAYAN
Elvira Tuliao; (Andarayan NHS), SDO CAGAYAN
Girlie Serquiano (CDNHS-Capissayan Annex), SDO CAGAYAN
Ivy Lorraine Guillen (Cabatacan NHS), SDO CAGAYAN
Marvie Bautista (Calaoagan Dackel NHS-Main), SDO CAGAYAN
Jerich Gaspar (GNTS), SDO CAGAYAN
Genevie Chrisse Tong (Gammad NHS), SDO CAGAYAN
Lisa Ramos (ASAT), SDO CAGAYAN
Jerome Rosales (SAFNHS), SDO CAGAYAN
Sharmaine Urbi (Ballesteros NHS), SDO CAGAYAN
Emmanuel Dillig (TVTS Main), SDO CAGAYAN
Ruth Tuddao (Magalalag NHS), SDO CAGAYAN
Myra Berbano (Piat NHS), SDO CAGAYAN
Rosel L. Gannaban (Gadu NHS), SDO CAGAYAN
Note: Practice Personal Hygiene protocols at all times.
i
Writers:
Content and
Language Editor:
Focal Persons
Elen Valoria (Casambalangan NHS), SDO Cagayan
Grace Sapla (Gonzaga NHS), SDO Cagayan
Rose Macapulay, SDO CAGAYAN
Benito Ricardo (Baybayog NHS), SDO CAGAYAN
Maylin Bumanglag, SDO CAGAYAN
Exelsis Pastor, SDO CAGAYAN
Edna Lacerona, SDO CAGAYAN
Gloria Ulita, SDO CAGAYAN
Cora Cocal, SDO CAGAYAN
Regidor Torio (AENHS), SDO CAGAYAN
Ma. Victoria Quiambao, SDO CAGAYAN
Noli Viloria, SDO CAGAYAN
Corazon Camayang, SDO CAGAYAN
Evangeline Baccay, SDO CAGAYAN
Geraldine Chua, SDO CAGAYAN
Rodolfo Ballad, SDO CAGAYAN
Darwin Taguiam, SDO CAGAYAN
Wilhelmina Mata, SDO CAGAYAN
Mary Ann Madrid, SDO CAGAYAN
Glenys Santiago, SDO CAGAYAN
GLENAH A. TAGUIBAO-SDO TUGUEGARAO CITY
: EMLYNNE U. AGCAOILI , PhD., Division Learning Area Supervisor
NICKOYE V. BUMANGALAG, PhD. Division LR Supervisor
MIRAFLOR D. MARIANO, PhD., Regional Learning Area Supervisor
RIZALINO G. CARONAN, Regional LR Supervisor
Printed by: DepEd Regional Office No. 02
Regional Center, Carig Sur, Tuguegarao City
Address: Regional Government Center, Carig Sur, Tuguegarao City, 3500
Telephone Nos.: (078) 304-3855; (078) 396-9728
Email Address: region2@deped.gov.ph Website: region2.deped.gov.ph
Note: Practice Personal Hygiene protocols at all times.
ii
Table of Contents
Describe how Communication is influenced by
media and information (Quarter 3, Week 1)
----------------------MIL11/12IMIL-IIIa-1
Identify the similarities and differences between
and among media literacy, information literacy, and
technology literacy. (Quarter 3, Week 2)
----------------------MIL11/12IMIL-IIIa-2
Note: Practice Personal Hygiene protocols at all times.
1
9
iii
MEDIA AND INFORMATION LITERACY
Name of Learner: _______________________
Grade Level & Section: _____________
Track/Strand: __________________________
Score:___________________________
LEARNING ACTIVITY SHEET
HOW COMMUNICATION IS INFLUENCED BY MEDIA AND
INFORMATION
Background Information for Learners
Communication is a natural and inescapable fact of life. This is precisely the reason why you are
thought to learn how to speak, read, write and use it. Communication is a process that involves
transmission of messages, performance of rituals, competing over attention, and reception of
messages as dictated by context and culture. Since 300BC, theorists have developed
communication models in attempts to explain and understand how to improve communication and
rhetoric. As time has passed, we have developed increasingly more complex models to explain
how we communicate. One example is the Berlo’s S-M-C-R Model. Berlo’s model of
communication explains it in four steps: Source, Message, Channel, and Receiver. The unique
aspect of Berlo’s model is that it gives a detailed account of the key elements in each step that will
affect how well the message is communicated:
Source(S): Elements of the source include communication skills of the sender, their attitude and
their culture.
Message(M): Elements of the message include its content, structure and code.
Channel(C): Elements of the channel include the senses of hearing, seeing, touching, smelling,
etc.
Receiver(R): Elements of the receiver include their attitude, knowledge and culture.
Note: Practice Personal Hygiene protocols at all times.
1
Concepts of Media and Information
Media and Information are necessities of your communicative lives. When you understand and use
various media forms to access information, you consider yourself media literate. An information
literate person, on the other hand, is able “to recognize when information is needed and to locate,
evaluate, effectively use, and communicate it in its formats.” When you are technologically or
digitally literate, you can utilize different “digital technology”, communication tools or networks
to locate, evaluate, use, and create information.” Critical thinking id necessary for discerning the
media source and the kind of information that you use.
Literacy
The ability to identify, understand, interpret, create, communicate and compute, using printed and
written materials associated with varying contexts. Literacy involves a continuum of learning,
wherein individuals can achieve their goals, develop their knowledge and potential, and participate
fully in their community and wider society.
Media
The physical objects used to communicate with, or the mass communication through physical
objects such as radio, television, computers, film, etc. It also refers to any physical object used to
communicate messages.
Media Literacy
The ability to access, analyze, evaluate, and create media in a variety of forms. It aims to empower
citizens by providing them with the competencies (knowledge and skills) necessary to engage with
traditional media and new technologies.
Information
A broad term that covers processed data, knowledge derived from study, experience, instruction, signals
or symbols.
Information Literacy
The ability to recognize when information is needed, and to locate, evaluate, and effectively
communicate information in its various formats.
Technology Literacy
The ability of an individual, either working independently or with others, to responsibly, appropriately,
and effectively use technological tools. Using these tools an individual can access, manage, integrate, evaluate,
create and communicate information.
Media and Information Literacy
The essential skills and competencies that allow individuals to engage with media and other
information providers effectively, as well as develop critical thinking and life-long learning skills
to socialize and become active citizens.
Learning Competency with code:
Describe how Communication is influenced by media and information (Quarter 3, Week 1)
MIL11/12IMIL-IIIa-1
Note: Practice Personal Hygiene protocols at all times.
2
Exercise 1.
Directions: Make a throwback of your past week activities. Record your use and interaction with
media and information providers (such as internet, YouTube, Facebook, TV, radio, newspaper,
books, etc.). Using the prescribed table format below, indicate how many hours were spent
engaged in each one. You may not have to be exact, instead, estimate the number of hours you
spend each week. Cite at least Five (5) media and information providers.
Weekly Interaction Log with information and Information Providers
Media or Information Provider
Number of Hours Spent in a Week
Questions:
1. Which media provider did you spend the most time?
2. What roles do media play in your life? (entertainment, learning, communication, etc.). In
no less than 4 paragraphs, give your reasons why those roles of media affect your life.
Rubric for Scoring
CATEGORY
10
Exceptional
Topic
Analysis
(Content)
Excellent,
objective content
and understanding
of the subject
matter
Logical
progression of
ideas with a clear
structure,
transitions are
evident
Written in an
extraordinary style
Virtually no
misspelled words,
punctuation, or
grammatical errors
Organization
Creativity
Grammar/
Mechanics
8
Meets
Expectations
Very good content
and understanding
of the subject
matter
Logical
progression of
ideas, transitions
are equally evident
Written in an
interesting style
Limited misspelled
words,
punctuation, or
grammatical errors
Note: Practice Personal Hygiene protocols at all times.
6
Satisfactory
4
Unacceptable
Limited content
and
understanding
of the subject
matter
Organization is
clear, transitions
are evident
Poor content
and
understanding
of the subject
matter
Poorly
organized
Written with
good style
Few misspelled
words,
punctuation, or
grammatical
errors
Has little style
A greater
number of
misspelled
words,
punctuation, or
grammatical
errors
3
Exercise 2.
Direction: Examine the following News Headlines with the help of the guide questions below.
LUFTHANSA UNVEILS
‘NEW NORMAL’ AIRCRAFT
DUTERTE, TRUMP SIGN
ABS-CBN ONLINE PETITION
THIS YEAR’S MISS UNIVERSE
PAGEANT WILL BE VIA ZOOM
Guide Questions.
1. Did you believe these news items were true? How did you know they were true/false?
2. Are all news and information in the internet true? Why or why not?
Rubric for Scoring
10
CATEGORY
Exceptional
Content
Answers are
comprehensive,
accurate and
complete. Clear
ideas are clearly
stated, explained
and supported with
facts, knowledge
and details.
Sentences have
great word choice.
Organization Response is well
organized,
coherently
developed, and easy
to follow
Grammar/
Mechanics
Virtually no
misspelled words,
punctuation, or
grammatical errors
8
Meets Expectations
Answers are
accurate and
complete. Key
points are stated
and supported.
Sentences have
great word choice.
6
Satisfactory
Answers are not
comprehensive
or completely
stated. Key
points are
addressed, but
not well
supported
4
Unacceptable
Answers are
not
comprehensive
or completely
stated. Key
points are not
addressed.
Organization is
mostly clear and
easy to follow
Response has
inadequate
organization or
development.
Structure of the
answer is not
easy to follow
Few misspelled
words,
punctuation, or
grammatical
errors
Response has
inadequate
organization or
development.
Structure of
the answer is
not evident.
A greater
number of
misspelled
words,
punctuation, or
grammatical
errors
Limited misspelled
words, punctuation,
or grammatical
errors
Note: Practice Personal Hygiene protocols at all times.
4
Exercise 3.
Directions: Using
as the most popular social media platform, create a best post
(characterization, picture, cartoon sketch, diagrams, quotations, etc.) convincing the Generation
Z “Gen Z” (5-25 years old) to stand together in Fighting the use of Fake News in any platform of
social media and the internet.
Rubric for Scoring
Category
10
Exceptional
8
Meets
Expectations
Display
The display
The student
Content
includes all
presents the
information on the information clear
topic in an
and displays a
organized fashion. reasonable
Information is
understanding of
presented clearly
information. Most
and displays a
information is
complete
factually correct
understanding of
and is somewhat
information
organized
Critical
Post is remarkable Good and
Thinking
and profoundly
Organized Post plan
planned
Organization, Post format is
Post is clear and
Format &
clear and precise. content is easy to
Clarity
Content is
follow. No
straightforward
problems with
and simple to
formatting.
follow.
Creativity
Extremely
Many creative
creative post.
elements in the
Topics are very
post. Topic
engaging. Post
discussed is relative
contains visual
and is somewhat
elements that
engaging. Use of
helps facilitate
visual elements are
topic
relative to the
content of the post
Note: Practice Personal Hygiene protocols at all times.
6
Satisfactory
Does not have
all the enough
relevant
information on
the display
presented.
Information is
not well
organized and
contains several
factual errors
Shows limited
focus on details
of the Post
Post is
relatively clear,
and content is
easy to follow.
Slight problems
with formatting
Some creativity
found in post.
Topic is
general. Some
use of visual
elements
4
Unacceptable
Poor. Does not
have relevant
information.
Information is
unorganized
Post is poorly
created and
planned
Post is hard to
follow. Major
problems with
formatting (text
is out of place)
Little creativity
found in post.
Topic in the
discussion is
plain and
relatively
uninteresting
5
Exercise 4.
Directions: Based on studies, it is now a fact that citizens of the 21st Century are dependent on
technology. As a technology-inclined citizen, how would you go along a scenario; where, upon
waking up one day, you found no more media, internet, libraries, and cell phones. In addition, all
newspapers and magazines have disappeared while radio stations and TV channels have totally
shut down. Using the given questions below, make an analysis that addresses the problem scenario.
Write your answers in brief and concise sentences.
•
•
•
•
•
How would you be informed of anything now?
How would you share information and communicate news and events?
What would happen with the decisions you usually make?
How would it affect the way you live?
What would society lose with this kind of problem?
Rubric for Scoring
CATEGORY
Content
Organization
Creativity
Grammar/
Mechanics
10
Exceptional
Answers are
comprehensive,
accurate and
complete. Clear
ideas are clearly
stated, explained
and supported with
facts, knowledge
and details.
Sentences have
great word choice.
Response is well
organized,
coherently
developed, and
easy to follow
Written in an
extraordinary style
Virtually no
misspelled words,
punctuation, or
grammatical errors
8
Meets
Expectations
Answers are
accurate and
complete. Key
points are stated
and supported.
Sentences have
great word
choice.
Organization is
mostly clear and
easy to follow
Written in an
interesting style
Limited
misspelled words,
punctuation, or
grammatical
errors
Note: Practice Personal Hygiene protocols at all times.
6
Satisfactory
4
Unacceptable
Answers are not
comprehensive
or completely
stated. Key
points are
addressed, but
not well
supported
Answers are
not
comprehensive
or completely
stated. Key
points are not
addressed.
Response has
inadequate
organization or
development.
Structure of the
answer is not
easy to follow
Written with
good style
Few misspelled
words,
punctuation, or
grammatical
errors
Response has
inadequate
organization or
development.
Structure of
the answer is
not evident.
Has little style
A greater
number of
misspelled
words,
punctuation, or
grammatical
errors
6
Exercise 5.
Directions: Write an open ‘letter to the editor’ with your conclusions on the value of media and
information in a democratic society. Maximum of four (4) paragraphs.
Rubric for Scoring
CATEGORY
Content
Organization
Creativity
Grammar/
Mechanics
8
Exceptional
Answers are
comprehensive,
accurate and
complete. Clear
ideas are clearly
stated, explained
and supported with
facts, knowledge
and details.
Sentences have
great word choice.
Response is well
organized,
coherently
developed, and
easy to follow
Written in an
extraordinary style
Virtually no
misspelled words,
punctuation, or
grammatical errors
6
Meets
Expectations
Answers are
accurate and
complete. Key
points are stated
and supported.
Sentences have
great word
choice.
Organization is
mostly clear and
easy to follow
Written in an
interesting style
Limited
misspelled words,
punctuation, or
grammatical
errors
Note: Practice Personal Hygiene protocols at all times.
4
Satisfactory
2
Unacceptable
Answers are not
comprehensive
or completely
stated. Key
points are
addressed, but
not well
supported
Answers are
not
comprehensive
or completely
stated. Key
points are not
addressed.
Response has
inadequate
organization or
development.
Structure of the
answer is not
easy to follow
Written with
good style
Few misspelled
words,
punctuation, or
grammatical
errors
Response has
inadequate
organization or
development.
Structure of
the answer is
not evident.
Has little style
A greater
number of
misspelled
words,
punctuation, or
grammatical
errors
7
Answer Key:
Exercise 1: Answers may vary
Exercise 2: Answers may vary
Exercise 3: Answers may vary
Exercise 4: Answers may vary
Exercise 5: Answers may vary
References:
Academia.edu/38521428/MEDIA_AND_INFORMATION_LITERACY_CORE_SUBJECT
Cantor. Media and Information Literacy, Vibal Publishing
Liquigan. Media and Information Literacy, DIWA Learning Systems Inc.
https://twitter.com/AdoboChronicles?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%
5Eauthor
https://helpfulprofessor.com/communication-models/#1_Aristotles_Model
iRubric: Visual display and presentation rubric
https://www.rcampus.com
iRubric: Short Essay Questions rubric
https://www.rcampus.com
Philippe John Fresnillo Sipacio, Anne Richie Garcia Balgos, Oral Communication in Context,
For Senior High School, Department of Education
Unesco.mil-for-teachers.unaoc.org/modules/modules-1/m-1/
Understanding Media and Information Literacy, Media Information Literacy for Teachers
Prepared by:
DANILO S. DUQUE
Master Teacher II
Writer
Note: Practice Personal Hygiene protocols at all times.
8
MEDIA AND INFORMATION TECHNOLOGY
Name of Learner: _______________________
Grade Level: __________________
Section:_______________________________
Score:________________________
LEARNING ACTIVITY SHEETS
SIMILARITIES AND DIFFERENCES BETWEEN AND AMONG
MEDIA LITERACY, INFORMATION LITERACY AND
TECHNOLOGY LITERACY
Background Information for Learners
Media and Information Literacy plays an important role in communication and information
dissemination. Media and Information will enable us to access, understand and create
communications in a variety of contexts in the form of accessing, understanding and creating
media and information.
Media and Information play several roles. They:
•
•
•
•
•
•
•
•
act as channels of information and knowledge through which citizens communicate with
each other and make informed decisions
facilitate informed debates between diverse social actors
provide us with much of what we learn about the world beyond our immediate experience
are means by which a society learns about itself and builds a sense of community
function as a watchdog of government in all its forms, promoting transparency in public
life and public scrutiny of those with power through exposing corruption,
maladministration and corporate wrongdoing
are essential facilitators of democratic processes and one of the guarantors of free and fair
elections
are a vehicle for cultural expression and cultural cohesion within and between nations
function as an advocate and social actor while respecting pluralistic values
Media literacy, information literacy, and technology literacy are all similar in terms of goals. They
all share the common goal of cultivating people’s ability to access, understand, use, evaluate, and
create media messages, information, or content using information technology.
Note: Practice Personal Hygiene protocols at all times.
9
Definition of Media Literacy, Information Literacy, and Technology Literacy
Media Literacy (UNESCO Media Literacy
for Teachers)
•
•
Information Literacy (UNESCO Media
Literacy for Teachers)
•
Technology (Digital) Literacy (University of
Illinois)
•
•
•
This involves understanding and using
mass media in either an assertive or
nonassertive way, including an
informed and critical understanding of
media, what techniques they employ
and their effects.
The ability to read, analyze, evaluate
and produce communication in a
variety of media forms, e.g. television,
print, radio, computers, etc.
The ability to recognize when
information is needed and to locate,
evaluate,
effectively
use,
and
communicate information in its various
formats.
The ability to use digital technology,
communication tools or networks to
locate, evaluate, use, and create
information.
The ability to understand and use
information in multiple formats from
wide range of sources.
The ability to read and interpret media,
to reproduce data and images through
digital manipulation, and to evaluate
and apply new knowledge gained from
digital environments.
Learning Competency with Code:
Identify the similarities and differences between and among media literacy, information literacy,
and technology literacy. (Quarter 3, Week 2) MIL11/12IMIL-IIIa-2
Note: Practice Personal Hygiene protocols at all times.
10
Exercise 1.
Directions: Study the statements below and write on the blanks before the numbers ML if the
statement is under Media Literacy, IL for Information Literacy and TL for Technology Literacy.
______ 1. This is an informed, critical understanding of the mass media.
______ 2. This is the ability to use new media such as the internet to access and communicate
information.
______ 3. This refers to the ability of an individual to use technological tools.
______ 4. This is applying newfound knowledge from digital environments, participating in digital
media, organizing, and evaluating information.
______ 5. It is about library science.
______ 6. It uses forms of communication and produces ways of communication.
______ 7. This is the ability to help one to communicate, solve problems, and enhance life-long
learning skills for future progress.
______ 8. This is using, managing, gathering, and verifying information.
______ 9. It provides a framework to access, analyze, evaluate, create, and participate with media
messages in a variety of forms from print to video to the internet.
______ 10. This is a skill that allows individuals to identify and effectively use relevant
information to solve issues at hand.
Note: Practice Personal Hygiene protocols at all times.
11
Exercise 2.
Directions: Based on the definitions provided above. Try to compare the three concepts by filling
out the table below:
Comparison
Contrast
Media Literacy vs.
Information Literacy
Media Literacy vs.
Technology (Digital) Literacy
Information Literacy vs.
Technology (Digital) Literacy
Note: Practice Personal Hygiene protocols at all times.
12
Exercise 3.
Directions: Review the information above and write all relevant information on the appropriate
columns on the table below.
Literacy
Your
Understanding
USE
Your Example
Media Literacy
Information
Literacy
Technology Literacy
Note: Practice Personal Hygiene protocols at all times.
13
Exercise 4.
Directions: Through a poster, illustrate the connection of each of the literacies. Use a short bond
paper for your output.
Rubric for Poster
1
Coverage of the The poster does
Topic
not include the
central idea of
the topic.
Use of Graphics Graphics do not
relate to the
topic.
Attractiveness
2
The poster quite
includes
the
central idea of
the topic.
All
graphics
relate to the
topic.
3
The
poster
includes a good
amount of ideas
about the topic.
All graphics are
related to the
topic and much
of the poster is
easy
to
understand.
The poster is not The poster is The poster is
attractive due to attractive
but attractive
in
untidiness.
somewhat
terms of design,
untidy.
layout,
and
neatness.
Note: Practice Personal Hygiene protocols at all times.
4
The poster shows
exceptional
understanding of
the topic.
All graphics are
related to the
topic
and
everything in the
poster is easier to
understand.
The poster is
exceptionally
attractive
in
terms of design,
layout,
and
neatness.
14
Exercise 5.
Directions: Write your reflections on the following questions.
1. What specific instances in your life do you find being media and information literate
most relevant and important? Why do you say so?
2. How is media and information literate helpful in your future life?
Rubric for Scoring
10
CATEGORY
Exceptional
Content
Answers are
comprehensive,
accurate and
complete. Clear
ideas are clearly
stated, explained
and supported with
facts, knowledge
and details.
Sentences have
great word choice.
Organization Response is well
organized,
coherently
developed, and easy
to follow
Grammar/
Mechanics
Virtually no
misspelled words,
punctuation, or
grammatical errors
8
Meets Expectations
Answers are
accurate and
complete. Key
points are stated
and supported.
Sentences have
great word choice.
6
Satisfactory
Answers are not
comprehensive
or completely
stated. Key
points are
addressed, but
not well
supported
4
Unacceptable
Answers are
not
comprehensive
or completely
stated. Key
points are not
addressed.
Organization is
mostly clear and
easy to follow
Response has
inadequate
organization or
development.
Structure of the
answer is not
easy to follow
Few misspelled
words,
punctuation, or
grammatical
errors
Response has
inadequate
organization or
development.
Structure of
the answer is
not evident.
A greater
number of
misspelled
words,
punctuation, or
grammatical
errors
Limited misspelled
words, punctuation,
or grammatical
errors
Note: Practice Personal Hygiene protocols at all times.
15
Answer Key:
Exercise 1
1. ML
2. TL
3. TL
4. TL
5. IL
6. ML
7. TL
8. IL
9. ML
10. IL
Exercise 2. Answers may vary.
Exercise 3. Answers may vary.
Exercise 4. Answers may vary.
Exercise 5. Answers may vary.
References:
Liquigan. Media and Information Literacy, DIWA Learning Systems Inc.
Abadiano. Media and Information Literacy, Cronica BookHaus
iRubric: Short Essay Questions rubric
https://www.rcampus.com
Unesco.mil-for-teachers.unaoc.org/modules/modules-1/m-1/
Understanding Media and Information Literacy, Media Information Literacy for Teachers
Prepared by:
ELVIRA D. TULIAO
Writer
Note: Practice Personal Hygiene protocols at all times.
16