Cause Action: Public Speaking Handbook (Nigro Blak) …to those who tremble, shake, and stammer when speaking in public; public speaking is practice, period! -Nigro Blak Page | 2 Cause Action: Public Speaking Handbook (Nigro Blak) Cause Action: Public Speaking Handbook FIRST EDITION, 2012 ISBN: 978-9966-123-35-0 Copyright © 2012, NigroBlak. All rights reserved. This work is copyrighted by the author. No parts of this publication maybe reproduced, stored in a retrieval system, or transmitted in any form, without permission of the publisher. Nigro Blak is a lawyer, author of 62 books, public speaker, stock market investor and business owner of online dating platform, ride hailing platform, and farmer of pigs, ducks and chicken. Nigro Blak has previously worked as communication skills consultant; guest lecturer on law; and collective investment schemes advisor. He is also a performance poet, armature pianist, and chief priest/grand elder of the order of opulence, his own religion. info@nigroblak.com Page | 3 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. NigroBlak's 62 B OOKS F INANCIAL L ITERACY B OOKS Doing Business For Financial Freedom- Guide to Building A Business System Managing Business Cashflow ( Guide to Raising, Protecting and Growing Business Finances) Invest: 55 Assets to Grow Savings & Earn Passive Income. Successful Saccos - Managers' Guide to Acquire, Retain and Grow Membership, Savings and Assets Making Money Together: Investment Club Manual Making My Child Financially Intelligent: Money Lessons by Age Group (from 3-13yrs) Retire Happy: 21 Questions to Plan My Retirement 69 Ways to Earn Extra Money While Keeping My Day Job Be Bold, Sell Something: 101 Business Ideas for Youth in Africa I Am A Network Marketer - Network Marketing Guide The Formula Of Getting Rich! PESA- A Financial Literacy Board Game Chamas As Angel Investors And Banks: Theorizing The Causal Relationship Between Low Levels Of Chamas And High Levels Of Poverty Amongst The Luo Of Kenya Cause Action: Public Speaking Handbook (Nigro Blak) 14. 15. 16. 17. 18. 19. 20. 21. 22. P ERSONAL B RANDING B OOKS Great Writers: Guide to Writing Articles, Reports, Plans, Profiles & Proposals People Buy People - 23 Ways To Use Networking Skills To Sell Myself and My Products Talanta: Guide to Identifying, Developing & Selling My Talent This Is How To Treat A Man (Fathers, Husbands, Lovers, Sons, Brothers) Soft Sweet Words: Romantic Whispers to My Woman Cause Action: Public Speaking Handbook Seventy-7 Moves of a Sexy Woman Self-Discipline - What, Why & How 99 Ways to Make People Laugh 23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37. 38. L AW B OOKS Business Transactions & Contracts Law Handbook Family Law Handbook Intellectual Property Law Handbook Alternative Dispute Resolution Law Handbook Real Estate Law Handbook Civil Litigation Law Handbook Energy Law Handbook Labour Relations Law Handbook Administrative Law Handbook Environmental Law Handbook Criminal Litigation Law Handbook Financial Services Law Rich Lawyers, Poor Lawyers : Law Firm Management Handbook African Jurisprudence, Luo Jurisprudence: Theories, Institutions and Procedures of Law and Justice (Introduction to Law) Legal Rhetoric: Guide to Legal Writing, Legal Arguments & Legal Interpretation Policy & Legal Issues in E-Commerce & E-Governance (ICT Law) 39. 40. 41. 42. 43. 44. 45. 46. P OLITICS AND R ELIGION Why Did Hitler Kill The Jews? Order of Opulence: Religion Of Wealth & Happiness Garveyism: The Philosophy of Marcus Garvey 100 Upright Men: World’s Greatest Revolutionary Politicians The Mungiki: Terrorists, Victims, Saints: Three Sides of the Same Coin! This Is How To Manipulate Voters: Guide for Campaign Managers, Politicians and Aspiring Politicians! Politics of Poverty: The Odinga Curse to the Luos Despots: How Minority Rules Majority 47. 48. 49. 50. 51. 52. 53. 54. 55. L UO B OOKS Majestic Luos: How One Tribe Produced Pharaohs, Kings & 10 Presidents For 5 Countries Ajuoga – How The Luo Treated 100 Common Diseases The Luo Nation: History & Culture of Joluo (The Luo People Of Kenya) Luo Traditional Medicine: Curative and Preventive Plant, Animal and Mineral Extracts I Speak Luo: Conversational Phrases of Luo Language Luo Religion English Luo Dictionary 10,000 Luo Words Raising Luo Children 56. 57. 58. 59. 60. 61. 62. O THER B OOKS Fireplace Stories: Performance Poems The Half Story of My Life: Follow Your Heart, Live Your Dream Tuongee Kiswahili: A Conversational Phrasebook With Audio CDs Eat Rich, Keep Fit-Foods & Exercises for Healthy Living This Is How To Improve School Performance-Responsibilities of Teachers, Students & Non Academic Staff I Am Sorry Father-A True Life Story of HIV-AIDS Teenager Maseno School Dictionary Page | 4 Cause Action: Public Speaking Handbook (Nigro Blak) Stand Up and Speak Now! They assailed me with the choice, They dared me to talk, taxing my guts, They told me, stand up and speak now, Oh how I was sweating and panting, How I stuttered and stammered, how I winked and blinked, As they told me, stand up and speak now, I bit my lips and ground my teeth, I trembled and almost fell as the podium advanced towards me, As they told me, stand up and speak now, I had not paced the path of prose, The forest of speech, or the lane of language, But they told me, stand up and speak now, I shivered with dread, faltering with hesitation, I treaded with uncertainty, sneaking to the front, I had to stand up and speak now, Will they twist and turn with boredom? Will they giggle and chuckle with glee? Or will they nod and clap in applause? I am not afraid anymore; I will stand up and speak now. Extracted from Fireplace Stories: Nigro Blak’s Performance Poems Pp. 103 Page | 5 Cause Action: Public Speaking Handbook (Nigro Blak) Cause Action Is public speaking terrifying? Of course! Are there people who wish they could speak better? Hell yes! Indeed, there are people who wonder: how can I make the audience laugh? How can I make them cry? How can I make them believe me? The question really is-how can I make them to act? This is the main and real purpose of public speaking: to cause action. This book, written by a public speaker, coach, and author, who is both talented, and skilled in speaking, will answer these questions, and more, with practical skills, phrases, and lines to use. Let us cause action! Page | 6 Cause Action: Public Speaking Handbook (Nigro Blak) Table of Speaking Introducing Public Speaking ............................................... 9 Public Speaking is an Essential Skill ....................................................... 9 Why Public Speaking? To Cause Action ................................................ 11 Personal Branding for Public Speakers (Become Better, Earn More) . 14 How Do I Prepare For Public Speaking? .......................... 28 Know The Audience ............................................................................... 28 Know My Subject ................................................................................... 31 Simplify my Message- The Rule of 1 & 3 ................................................ 34 Practice the Speech ................................................................................ 36 Memorize The Message ......................................................................... 37 Determine The Rhetoric/Styles I Will Use ............................................ 38 Learn From the Masters ......................................................................... 41 Introduction (The Problem)............................................... 42 The Shock Factor –Opening with a Bang .............................................. 42 Credentials (Authority) ......................................................................... 49 The Problem (Description) .................................................................... 63 The Body (The Solution) ................................................... 64 Logical Sequence: Intro>Problem>Solution> Action ............................ 64 Time Conscious ...................................................................................... 66 Ice Breakers ........................................................................................... 67 Energy/Passion...................................................................................... 75 Emotions (Make Them Laugh, Make Them Cry) .................................. 77 Voice (Modulate, Modulate, Modulate)................................................. 82 Confidence /Image ................................................................................ 84 Common Accidents While Speaking ....................................................... 90 Tell a Story & Use Quotes....................................................................... 93 Adapt, Kill Boredom............................................................................. 103 Interactive (Eye Contact, Questions, Gestures, etc) ............................ 106 Audio-Visual Aids ................................................................................. 112 23 Rhetorical Devices (Style) .............................................................. 122 Conclusion (Call to Action) ............................................. 151 Summarize the Message ...................................................................... 152 Ask them to Act (Call to Action) .......................................................... 154 Close with a Bang ................................................................................ 157 Tips for Effective Masters of Ceremonies (MCs) ......... 168 Preparation.......................................................................................... 171 Delivery ................................................................................................ 176 Debating Skills: Tips & Tricks ......................................... 182 Page | 7 Cause Action: Public Speaking Handbook (Nigro Blak) Content & Procedure ........................................................................... 182 Debate Types........................................................................................ 188 Preparation.......................................................................................... 192 Debating Skills ..................................................................................... 196 Debate Judging .................................................................................... 213 Debate Mark Sheet .............................................................................. 214 Debate Rules ........................................................................................ 215 Public Speaking Judging.................................................. 220 Duo-Rule of Judging Public Speakers .................................................. 220 Public Speaking Judging Sheet ............................................................ 221 Page | 8 Cause Action: Public Speaking Handbook (Nigro Blak) Introducing Public Speaking Public Speaking is an Essential Skill Every employer, whether in the Church or Mosque; in the military or civilian organizations; in school or workplace; in the public or private sphere; wants me to have certain qualities which will make me useful to the workplace. Apart from the specific job skill, the other most important skill is effective communication (public speaking, written and oral expression). This is what I refer to in my bestselling book, Talanta: Ojijo's Guide to Identifying, Developing & Selling My Talent, as a soft skill or transferable skill or management skill. It can be ‘transferred’ to all other career opportunities, and jobs. Dale Carnegie, the great American writer and lecturer and the developer of famous courses in self-improvement, salesmanship, corporate training, public speaking and interpersonal skills wrote, ‘Financial success is due 15 percent to professional knowledge and 85 percent to people skills.’ The ability to communicate effectively is the foundation, wall and roof of people skills; of influencing people. Effective communication is the foundation of successful relationships, both personally and professionally. To communicate effectively, I can either speak or write, and of the two, the spoken word is the most powerful. For oral communication skills, I may want to read Talanta: Ojijo’s Guide to Identifying, Developing and Selling My Talent, which has practical exercises on interview skills, oral communication; whereas for written communication skills (letters, vitaes, proposals, plans, reports, and profiles), I may want to read Stupid Writers: Ojijo’s Guide to Writing Articles, Books, Reports, Plans, Profiles & Proposals. “we are speakers; we are sharks, lions and eagles; we are leaders: we cause action.” -Ojijo Page | 9 Cause Action: Public Speaking Handbook (Nigro Blak) In the course of my personal and professional life, I will be speaking to groups of people in a structured, deliberate manner intended to inform, influence, or entertain the listeners. This is called public speaking. Public speaking is a powerful tool, and many a politician have made their careers using skillful delivery of speeches, including Abraham Lincoln, Adolf Hitler, Marcus Garvey, Hugo Chavez, Barrack Obama and Fidel Castro, to name but a few. However, in public speaking, as in any form of communication, there are five (5) basic elements to be effective, often expressed as, ‘’why’ am I saying ‘what’ to ‘whom’, ‘where’ and ‘how.’’ Public speaking is an art and a skill, and the more I practice it, the more effective my communication becomes. It was Ralph Waldo Emerson, the African American philosopher, lecturer, essayist, and poet who said, “Speech is power: speech is to persuade, to convert, to compel. “ “it is not what you tell the audience that matters, it is what they hear.” -Ojijo Page | 10 Cause Action: Public Speaking Handbook (Nigro Blak) Why Public Speaking? To Cause Action “With words you may purchase deeds.”-Belthatsar Gracian Standing up in front of a group to make a presentation can be intimidating, even for the most seasoned speakers. In public speaking, as in any form of communication, there are five basic elements, often expressed as ‘who is saying what to whom, how and why?’ Today, when I give a public speech, I will remember, ‘the why is the reason why I am speaking.' The purpose of any activity is results. Public speaking is speaking to cause action. Ashley Montague, the famous speaker and author was right, ‘The meaning of a word is the action it produces.’ When I speak, I am seeking a result; speakers seek to move their audience to act. I must be clear on the action I want my audience to take. Public speaking is a powerful tool, and many a politician have made their careers using skillful delivery of speeches, including Abraham Lincoln, Adolf Hitler, Marcus Garvey, Hugo Chavez, Barrack Obama and Fidel Castro, to name but a few. Public Speaking Brands Me As An Expert Think about the last time I attended a seminar that featured a speaker. Without even thinking about it, I granted the speaker “expert” status in my mind, didn’t me? We naturally assume that someone qualified to address a large group on a specific topic knows what they are talking about--which is why making a speech is such a good idea. When I speak on a topic, I become an expert in that subject. Public speaking is an incredibly powerful way to brand myself as an expert in my field. It is a great way to increase my credibility, and it can even be a direct source of new business. What am I waiting for? “Speak to Cause Action” -Ojijo Page | 11 Cause Action: Public Speaking Handbook (Nigro Blak) Public Speaking Dramatically Increases My Credibility How much competition do I face in my market? If I am a dentist, how many other dentists are there in my city? If I am a CPA, how many other CPAs are there in my market? The number is probably high. Now, of those competitors, how many of them are sought-after speakers? How many are considered a leading authority in their line of work? By pursuing speaking opportunities, I differentiate myself from the vast majority of my competition. Consequently, I am able to stand above the rest, in the work place, at the interview, and in my consulting. Public Speaking Enhances Networking for Career Success Do I ever attend networking events? If so, I am familiar with the routine--shake hands, swap cards, move on to the next person. If I am lucky, I will leave a networking event with a handful of connections and maybe one real prospect. Speaking, on the other hand, gives me a chance to tell my story and share my expertise with a large audience. And in my experience, the members of the audience that are most interested in my services (in other words, the best prospects in the room), tend to seek I out afterwards and engage in conversation. When I am finished, I will often walk away with several great prospects eager to do business. I will already have sold them on my qualifications just by showing up to speak! Effectively, hence, when I am a outgoing, public speaking guy, I am the one always being told to open meetings, end meetings, meet new visitors, and ultimately, sit in for the boss. I am the one always being told to represent the department, represent the boss, represent the company, and very soon, be the new boss. "The human brain starts working the moment you are born and never stops until you stand up to speak in public. — George Jessel Page | 12 Cause Action: Public Speaking Handbook (Nigro Blak) Earning Money Public speakers earn money for speaking. They add value, and get paid for it. They provide solutions to their audiences. They tell their audiences to act, and make their audiences to act. They inspire, motivate, train, entertain, and relax. Public speakers earn through speaking, as well as through selling their materials, and also consulting. We earn money in three main ways. Speaking Fees: Speaking fees is the most common way of earning money as a speaker. here, I can either be part of a speaker networking and marketing company, like allpublicspeakers.com, and or run my own consultancy. Either way, I will be marketed, and I will earn every time I speak before and or for client. Backroom Sales: This is the second most effective way of earning money, and it provides me with passive income. My backroom sales include revenue from books, audios, DVDs, and or games, developed on the area of my expertise, to be sold either at, before, or after my speaking events, and also available in bookshops, online, and at other points of sale. Consulting: This is the most effective, and highest paying avenue for earning money, as a public speaker. The consultancy can take the form of instructing, training, coaching, counseling, mentoring, or traditional consultancy in the way of developing materials for a client, for instance, training manuals, or reference guides... "Public speaking is the art of diluting a two-minute idea with a two-hour vocabulary." — Evan Esar Page | 13 Cause Action: Public Speaking Handbook (Nigro Blak) Personal Branding for Public Speakers (Become Better, Earn More) What Is Personal Branding? Personal Branding is the greatest form of investment I can ever make. It involves engaging in activities which enable me to identify and develop my talents and skills to realize my potential; and set and achieve my goals and dreams so as to enhance the quality of my life and contribute to my people and my community. A ‘personal brand’ is in many ways synonymous with my reputation. It refers to the way other people see me. Am I a genius? Am I an expert? Am I trustworthy? What do I represent? What do I stand for? What ideas and notions pop up as soon as someone hears my name? Personal branding will: Differentiate me from others Position me on the minds of others Develop loyalty from others Make people to know who I am and what I stand for My personal brand has the potential to last longer than my own lifespan. While the projects I am working on might get sold onwards or shut down, my personal brand will persist and (hopefully) add value to each new project I create. People will follow my brand from project to project if they feel connected to it. When launching new projects, my personal brand has the potential to guarantee I never have to start from scratch again. “The first time I spoke, my body stood up, and my mind sat down.” — Les Brown Page | 14 Cause Action: Public Speaking Handbook (Nigro Blak) Live My Personal Brand When I am walking, and people see me, what comes to their minds? What do people think immediately they hear my name? When people are asked about me, what do they say? When my relationships-friends, family, clients and colleagues, are having discussions, when do I cross their minds? Do they see me and think-“criminal lawyer”. Do they hear my name and think, “Sales Expert”. Do I cross their minds when they are talking about “ICT Mobile Applications”. This is my brand, my value, my identity. Whether I realize it or not the greatest brand in the WORLD is me. It should be twice as important for me to build a brand for myself. Concentrating on my own self-image will place me above others who lack charisma, appeal, and influence. In order words, day and night, I should be thinking of new ways to better position myself by enhancing my character, positively and confidently. My individual image is like a ‘business card’ on display twenty four hours. It communicates even when I am totally unaware of its existence. It is observed, perceived and judged at all times. We are all CEOs of the brand called Me Inc. and as per marketing gurus – visibility is the key to success. It is up to us how we wish to be seen and perceived. In life, as in business, branding is more effective, powerful, and sustainable than marketing and sales and an effective way to eliminate my competitors. It is about influencing others, by creating an image, an identity that associates perceptions and feelings of success, contentment, goodness, and value, with my products. My brand identity is the ‘image’ – the physical appearance which reflects the inner perceptions, the social eminence and the values. "If things go wrong, don't go with them." - Roger Babson Page | 15 Cause Action: Public Speaking Handbook (Nigro Blak) What is My Brand? My personal brand reflects who I am, so I cannot possibly brand myself if I am clueless about myself. This does not mean navel-gazing, but rather a realistic assessment of my strengths and weaknesses, what I love doing, and the skills that I've mastered or are working to master. Day in and day out I am constantly competing with others, whether It is for a job, a date, a promotions, I am out there striving to prove that I am number one. But what image am I presenting? Do I pay attention to the things that matters the most? Do I walk around with my head down displaying a lack of confidence? How do I think others perceive me? What can I do now to begin recreating myself? I will be honest with myself; to determine who I am now and determine who I want to be. The single biggest mistake people make is that they either brand themselves just for the sake of doing it or that they fail to invest time in learning about what's in their best interests. The key to success, and this isn't revolutionary, is to be compensated based on my passion. In order to find my passion, I need a lot of time to think, some luck and I need to do some research online to figure out what's out there. Brand discovery is about figuring out what I want to do for the rest of my life, setting goals, writing down a mission, vision and personal brand statement (what I do and who I serve), as well as creating a development plan. I will have I ever been called intelligent or humorous by my peers or coworkers? That description is part of my brand, especially if I feel those attributed pertain to me. “everything worth doing is worth doing badly, until you get it right.” Les Brown Page | 16 Cause Action: Public Speaking Handbook (Nigro Blak) Get a Coach I will get myself a coach. Allpublicspeakers.com, Toastmasters, and such other speaking organisations, are a good place to find reputable, well qualified, coaches. When I start my career, I should speak anywhere to anybody at any time under any circumstances where they give me an opportunity. I would offer to speak free, if necessary. I will treat these engagements like learning opportunities. "Be skillful in speech, that you may be strong." - Merikare (2135-2040 B.C.) Page | 17 Cause Action: Public Speaking Handbook (Nigro Blak) Keep Fresh No matter how good my content is, I will risk seeming stale and repetitive if I do not continue adding new elements to my brand. I cannot ride one idea forever. I will keep adding new layers to what I represent. I need to revitalize my brand, give me fresh and new perspectives, and reinvigorate my branding and image. The first step is to acquire knowledge, either through the people I meet, or the books I read. However, just as the Bible warns, ‘faith without action is dead’, so is reading and not applying counterproductive. Indeed, just as the Quran advises, ‘next to knowledge must come action,’ the positive results will only come from daily application of the lessons and strategies. As I read books, I will focus on applying what I have learned in the books I have already read. The Buddhists are right, ‘to know, and not to use, is not yet to know’. “when you are ugly, and you have money, women will find something handsome about you.” -Les Brown Page | 18 Cause Action: Public Speaking Handbook (Nigro Blak) Practice Practice is everything in building my brand. I will go out and talk at schools, churches, any kind of groups - offer my services for free and build my confidence and reputation. I will take the feedback I get and work on my weaknesses. Then once I have shown my expertise (and collected some references along the way) I can work towards charging a fee. Some of the places to practice speaking include: Social Clubs: Rotary Clubs, Kiwanis, the Jaycees, Lions Clubs, etc. are great places to practice delivering speeches. Most of these organizations a weekly meeting that require a guest speaker, so there are 52 opportunities every year for a slot. Chambers of Commerce: Chambers often have committees where officers lead meetings and give presentations, so run for office. PS, most people avoid positions like this because they don’t want to have to speak in front of their peers. Joint Venture Seminars: Partner up with other people or companies who are in the same market but who don’t compete for clients or customers. For instance, if I can partner with a social media expert, a graphic designer, and a video person and teach people how to build killer websites. “If I cannot spend less than I earn; I need to earn more than I spend." — Ojijo Page | 19 Cause Action: Public Speaking Handbook (Nigro Blak) Libraries and City Recreation Centers: City offices often have scheduled seminars and workshops that are really easy to get a speaking engagement in as long as the topic is marketable to them and I will work cheap. Association Meetings: No matter what industry I belong to, chances are that there are one or more associations for companies like mine. Join one or more of these associations and look for meetings or events where I can speak and become an influential member of my industry. Trade Shows: If I attend trade shows and purchase booth space, I will fill my booth with folding chairs and conduct a short seminar every half hour or so on topics related to the needs of the attendees. Lunch-N-Learns: If I am a salesperson and want to speak to employees at a certain client, I can buy them lunch and offer to teach them something about my industry. Radio and TV Shows: Although there is still a great opportunity to speak on traditional TV and radio programs, the Internet has opened a lot of doors for additional speakers. Internet radio is big and getting bigger all the time, and many hosts are looking for interesting people to interview. “Do what you can, where you are, with what you have.” George Washington. Page | 20 Cause Action: Public Speaking Handbook (Nigro Blak) Be Authentic: My Style Authenticity is the secret mantra for successful personal branding. The image I desire for myself has to be in sync with the ‘real’ me. To create that immaculate authentic personal brand for myself, I have to begin by knowing precisely ‘who I am’ and “who I ain’t”. Without knowing my true flavour, it is very difficult to love myself and others. I need to make a positive emotional connection with myself and find myself interesting first if I wish to be noticed and acknowledged by others. Being authentic means being real, living my personal brand. A personal brand should be more than how I present myself to the world. It should also be a real life description of why I am awesome. So that is what I should be. I will spend my time emphasizing the elements of my personal brand in my life. Sometimes we don’t act like the person we want the world to see. We think we are nice, but we gossip about others. Authenticity is as much what I communicate about myself, as how I do it. Am I kind and unusually enthusiastic? Am I witty and raw? Am I confident and crusading, like? My style of delivery should be as unique as any other aspect of my personal brand. This does not mean I need to sit down and brainstorm how to be different. Neither should I actively imitate anyone else. I will think about the key ideas I would want people to associate with me. Some speakers are about telling stories, being remarkable. Other speakers are about simplicity and habit forming. Yet others are about finding ways to build a career out of what we love doing. “it is better to be prepared for an opportunity, and not have one, than to have an opportunity, and not be prepared.” -Young Page | 21 Cause Action: Public Speaking Handbook (Nigro Blak) My Public Image Once I have completed the self-discovery phase, I will start putting together the entire package. I should do what I need to do for myself. Companies spend millions of dollars each year on the packaging of their products and services. Why? Because like it or not people judge packages based on appearances. I must look the part; I will remember someone is always watching, so packaging is everything. If I need to start by changing my wardrobe, my hairstyle, the way I talk and the way I walk-I WILL DO IT-because like they say "first impression means everything" and my number one goal should be to display my confidence. Someone once said "If I am not appearing, I am disappearing,”. People will then recognize my name, what I am working on, what I offer and what I am about. Because my personal brand is built from the thoughts and words and reactions of other people, it is shaped by how I present myself publicly. This is something that I have control over. I can decide how I would like people to see me and then work on publicly being that image. I will need to be seen as someone with the authority to teach others on the topic. People recognize and reach out to confident people. One useful springboard question is: How would I like potential customers to think of me? "There is only one thing more difficult than making an afterdinner speech: kissing a girl who is leaning away from you." — Winston Churchill Page | 22 Cause Action: Public Speaking Handbook (Nigro Blak) Build Expertise Every good brand involves the notion of expertise. Nike brands itself as an expert in creating quality and fashionable sportswear. Jeremy Clarkson (host of Top Gear) is an expert on cars. Even if I am not interested in marketing my advice, I need to create the perception that I am very good at what I do. To brand myself, I need to identify a few areas, one, two, and not more than three, where I want to be known as an authority, an expert, a go-to person; and then become the expert in these areas. I will write books, post comments, articles, blogs, and record videos and audios in these areas. Just like any business I should have a strategy behind branding and recreating myself. It is important to find ways to show that "I" am the total package in order to be desirable. Being known for what I do differently is more important than just being known. I want people to believe in me and have the impression that I am the best and perhaps the ONLY solution for what they need. If I am simply offering my audience information, the impact on them will be less powerful. Those speakers who are their message, who can be relied upon whether they are on stage or off stage, are always the ones who will bring more inspiration. "Speak when you are angry—and you will make the best speech you will ever regret." — Laurence J. Peter Page | 23 Cause Action: Public Speaking Handbook (Nigro Blak) Influencers An influencer is any person with an audience that I want to reach. I will comment on their writing, keep track of them on social media, help them when they ask for it, if they have a blog, I will guest-post (it must be my best stuff!). Not only do I have plenty to learn from people like this, but they are also the people who can give me that killer testimonial when I launch my product, who can tweet my links to thousands of followers, who can share the best opportunities with me. That being said I will not pester them or ask for more favors than I give them. If I am useful and not overbearing these influencers will remember me. I will view this as a long-term process. I cannot expect to become friends with influencers in a week. It takes months. I will use non-intrusive forms of communication. I will think about my personal brand each time I interact with someone - or don’t interact with someone. What impression am I leaving them with? I should not want to spend time responding to tweets and emails there is no reason why I cannot make this part of my personal brand so that people do not expect differently. I will build relationships with as many people as possible. I will get to know their real names and remember details about them. Not only is this fun and good karma, it leaves a strong impression on the people who interact with me. The ones who I know best and who feel most connected to me will talk about me to others - this is how my personal brand grows stronger. "A wise man speaks because he has something to say; a fool because he has to say something." - Plato Page | 24 Cause Action: Public Speaking Handbook (Nigro Blak) Leave-Behinds- Personal Branding Tool Kit A handout, book, or other type of reference item can make me more memorable. When we teach our leadership classes, we have a business card holder with a series of leadership principle cards in them that we give to every participant as a way to reinforce the important principles from the course. I will identify the tools I plan to use to help create my personal brand. Blogging tips and ideas, using social media to start conversations, holding events and attending them, releasing books and reports and offering my expert opinions to the media are all tools I can use to develop my personal brand. I will use these tools to position myself as a credible expert. These are the contents of my personal branding kit: ¯ ¯ ¯ Business/Identity card: It does not matter if I am a college student, CEO, or a consultant, everyone should have their own business card. The card should contain my picture, my personal brand statement (such as Nairobi Financial Expert), as well as my *preferred* contact information and corporate logo. I can create my own business card and sham It through my mobile phone. On the web, there are social network sites for creating and distributing my personal business cards. Resume/cover letter/profile/references document: These are typical documents that I need for applying for jobs and when I go on interviews (something over 2 million job seekers do daily). I will take both my corporate and personal profile online, promoting my brand to the world. Portfolio: Whether I use a CD, web or print portfolio, it is a great way to showcase the work I have done in the past, which can convince someone of my ability to accomplish the same results for the future. "In the middle of difficulty lies opportunity" - Albert Einstein Page | 25 Cause Action: Public Speaking Handbook (Nigro Blak) ¯ ¯ ¯ ¯ Blog/website: I need to own myname.com for personal branding, and or a company corporate, or even a blog that aligns with my name in some fashion. Depending on who I am, how much time I have on my hands and if I can accept criticism, I should either start a blog or stick with a static homepage. Those who blog will have a stronger asset than those who do not because blogs rank higher in search engines and lend more to my expertise and interest areas over time. Professional networking sites like LinkedIn, or Face book, profile is a combination of a resume, cover letter, references document and a moving and living database of my network. I will use it to create my own personal advertising, to search for jobs or meet new people. I will also, Twitter profile is a branding technique with a link to either my blog or LinkedIn profile. Video resume: A video resume is a short video of me talking about why I am the best for a specific job opportunity. It could also be a corporate video profile of my company, or my company products. Wardrobe: My personal style is tangible and is extremely important for standing out from the crowd. This also covers the wardrobe of my employees. I will select clothing that best represents me because it will be viewable through my pictures/avatars online, as well as when I meet people in reality. Email address: My email address is a significant part of my toolkit. My email address poses a great opportunity for my brand. "Nothing is as hard as it looks; everything is more rewarding than you expect; and if anything can go right it will and at the best possible moment" - Maxwell's Law Page | 26 Cause Action: Public Speaking Handbook (Nigro Blak) My personal branding toolkit, my audio podcasts, my video clips, my dvds, and my audio books, all form part of what is called “backroom sales”, which offer me much more money as a public speaker than the actual speaking. The personal branding toolkits also form the basis for my third earning opportunity, “consulting”. Become Better "You are the same today that you are going to be 5 years from now except for 2 things: the people with whom you associate and the books you read" - Charles 'Tremendous' Jones I will continue learning and updating my knowledge, especially if my expertise is based around the online world. The web changes drastically from month to month. If I was an ‘expert’ two years ago but have since stopped learning and challenging myself, I am not an expert anymore. Effective public speaking is developed by joining a club such as Rostrum, Toastmasters International, Association of Speakers Clubs (ASC), Speaking Circles, POWERtalk International, or AllPublicSpeakers.com in which members are assigned exercises to improve their speaking skills. "You are only an attitude away from success" - John Maxwell Page | 27 Cause Action: Public Speaking Handbook (Nigro Blak) How Do I Prepare For Public Speaking? Know The Audience To have an impact, I need to know to ‘who’ I am talking. I need to Know the needs of my audience and match my contents to their needs. This knowledge will inform the depth of my ‘what’, and the style of my ‘how’. If I will not know my audience, then I will literally lose the ‘war’. Lao Tzu taught any caring reader, centuries past, ‘the general who knows his enemy will go to 100 battles, and will win 100 battles.’ I need to know my audience, so that I can know how to talk to them. If know them, I will know what interests them, and if I know what interests them, I will know what I need to tell them so as to make them act. I will remember that people always act in their interest. I must adequately research to determine: the composition and six of my audience (who) the needs and language of expected audience appropriate venue & timing communication. I need to answer the audience’s questions before, and or without them asking. This is part of researching my audience, so that I know their most pressing problems, and how to address the same. Effective public speaking draws upon an understanding of the shared moral judgments of the audience. A speaker who has supplied himself with an accurate stock of the values and beliefs which reflect and express those shared judgments can marshal them to suit the persuasive purposes of the moment. I will assess and know my audience before treading forth. If they are likely to take a dim view of my argument under any circumstances, I will know this beforehand! “you must be willing to do today what others won’t do, in order to have tomorrow what others won’t have.” Les Brown Page | 28 Cause Action: Public Speaking Handbook (Nigro Blak) Audiences want to be entertained, inspired, informed or encouraged to go forward. I need to have messages with some meat on them, delivered with excitement and conviction. I need to work the room. My audience wants to meet me. If I do not take time to mingle before the presentation, I lose an opportunity to enhance my credibility with my listeners. A public speaker has a huge responsibility to his or her audience. I will have my clients send me a lot of material about the group before I speak to them. If I really want to help them, I need to know what it is they want. As Zig Ziglar said, “you can have everything in life you want if you will just help enough other people get what they want,’ And after the speech, I should send a “thank you note”, appreciating the audience, for having me, and explaining how much I appreciated the privilege of speaking to their group. I will then tell them I look forward to speaking to them soon. I need to demonstrate my knowledge of the audience’s plight and then they will listen to me. This is when I can preempt their questions, so that when I speak, they will be nodding, clapping, and shaking their heads, in agreement with me, because I know them, we know each other. “Money will give me control of my life. Money will give me options. Money will make me contribute more to society.” -Les Brown Page | 29 Cause Action: Public Speaking Handbook (Nigro Blak) The best communicators understand the value in sharing information openly, honestly, and generously. The more I give, the more an audience can connect with me and the more they will take away. To do this effectively, I will have to truly understand my audience: Who are they? How do they learn? Would they respond better to a high-energy motivational speech, for example, or one that is more subtle? The better I know my audience, the more likely I will deliver the information in a way that is meaningful to them. And then show a true commitment to my audience by revealing everything and holding nothing back. Further, for my speech to be effective, I need to know where I am saying it to the audience. This is because the environment will determine the emotional state of the audience, and hence, the receptivity of the message, and subsequent action based on my speech. The ambience of the environment will also enable concentration, and hence, understanding, while also facilitating the use of certain tools to enhance interactivity, participation, and understanding. Know the needs of my audience and match my contents to their needs. Highlight the importance of my ideas & how they benefit/affect the audience “There are always three speeches, for every one you actually gave. The one you practiced, the one you gave, and the one you wish you gave.” -Dale Carnegie Page | 30 Cause Action: Public Speaking Handbook (Nigro Blak) Know My Subject Cicero, the greatest rhetorician of all time, in his magnum opus, De Oratore, argued, ‘rhetoric requires something more than eloquence; a good orator need also be a person enlightened on a variety of topics.’ If I want to be relevant, I need to be informed. Indeed, this is what Aristotle, in his classical work, The Art of Rhetoric, calls ethos. I need to know my material thoroughly. To be a good public speaker, I will remember that in Renaissance Europe, liberal arts was compulsory for the nobles, and it included three parts of rhetoric (public speaking), along with logic and grammar. Hence, I cannot be good in oratory, if my logical skills, and grammatical capability, are limited. I need to select what I read and the people I ‘hang out’ with, after all, ‘a man is the product of the books he reads, and the people he meets.’ When I am informed, people will believe me. When I am an expert, people will trust what I say; this will captivate their conscience, arrest their attention, and enslave their thoughts to my thoughts. A basketball player who talks about basketball will have more people willing to believe him, so will a soldier talking about military tactics. I need to be an expert in my area. Public speaking is about persuasion, and persuasion is accomplished whenever the speech is held in such a way as to render the speaker worthy of credence. If I appear to be credible, the audience will form the secondorder judgment that propositions put forward by the credible speaker are acceptable. Otherwise, my audience will doubt if I am able to give good advice at all. I need to read, after all, readers are leaders’. “It usually takes me more than three weeks to prepare a good impromptu speech.” - Mark Twain Page | 31 Cause Action: Public Speaking Handbook (Nigro Blak) A further advantage of being enlightened on the ‘what’ is that it makes it easier for me to craft a logical argument. When I know the content very well, I have the key to open the door of all the listeners who have open minds. This is the ‘logos’. Logos is the way into the hearts of someone with an open mind. Logos is about credibility. However, logos is not just facts, it is about presenting them logically. It is about stating facts, then connecting how they are related to other facts, and then making a conclusion. It is syllogistic even. It is the use of reasoning, either inductive or deductive, to construct an argument. I will need to use statistics, math, logic, and objectivity. I can use either use inductive reasoning, that is, use examples (historical, mythical, or hypothetical) to draw conclusions or I can use deductive reasoning, that is, use generally accepted propositions to derive specific conclusions. Determine what I want to say (the message, the facts, the pictures, the videos, the stories). I should know my material thoroughly. It was Cato The Elder, the Roman statesman , who said in 134 BC, “Grasp the subject, the words will follow.” Part of this is thinking about the logos (facts). When I stand to speak, I will support my points with examples, data and illustrations. I must establish the objective/goals (key issues you want to express & why). I must determine the theme/exact subject of the speech. “Oratory is the power to talk people out of their sober and natural opinions.” - Joseph Chatfield Page | 32 Cause Action: Public Speaking Handbook (Nigro Blak) I should write (and even rewrite) the speech while observing clarity, courtesy, consideration, conciseness, completeness, correctness, cohesion & consistence. After writing the speech, I should edit it, so that I can administer clear invitation/notice (indicating purpose/topic, time, venue & speaker) I need to inspect the venue, and know all facilities are available and functional just before opening/starting. “Audiences show up for information, but they stay for the stories.” -Anonymous Page | 33 Cause Action: Public Speaking Handbook (Nigro Blak) Simplify my Message- The Rule of 1 & 3 The audience is likely to remember only three things from my speech. To do this, my message must be simple. To make my message simple, I should use the Rule of 1 & 3. This rule states that I should have one main idea, and three supporting ideas. This will give me one main recommendation, and three other recommendations; which will lead to one main action point, and three supportive action points. To be an effective public speaker, I will focus the speech on a limited set of ideas or pieces of information rather than talk about everything potentially relevant to a specific topic. If I have much more than 3 ideas, I am very likely to lose the audience. It is better to deliver a few points well than multiple ones poorly. In public speaking, quality, not quantity, matters! I need to outline my agenda and clarify the key goal/objective of the speech (targeted action/reaction). This will also make sure that I keep time. Once I have a good topic, I will prove that my point is true by using just three support items. I will spend more time proving one point with three examples and concepts, instead of adding more and more and more additional points. My audience will only remember between one and three key things. If I have trouble determining what points to use or narrowing down to just a few points, I should not speak. More is less. If I try to say too many things, I will not say anything at all. “In public speaking, preparation is the mother of confidence.” -Ojijo Page | 34 Cause Action: Public Speaking Handbook (Nigro Blak) If I take on too many subjects, the message will not be remembered 6 minutes later, leave alone 6 hours, or 6 days later, and never mind 6 months, or 6 years later. The communication challenge is immense: we listen to too much, from too many. People have so much in their minds to think about. People have so much in their dairies to do. Then there is the digital distraction of the smart phones within easy reach. People are overwhelmed. I do a better job by solving only one of their problems. Maybe next time, they will invite me so solve another of their problems, and yet another. The entire success of my speaking career is premised on this one rule: simplicity. If I want participants to be impacted and inspired. If I want participants coming up to me months—or years—later thanking me for giving that talk. It can be done, if I practice the disciplined pursuit of less. This is the price for having people say, “That was the best presentation I’ve ever heard.” “if you try to say too many things, you don’t say anything at all..” - Greg McKewon Page | 35 Cause Action: Public Speaking Handbook (Nigro Blak) Practice the Speech Practice and rehearse my speech at home or where I can be at ease and comfortable, in front of a mirror, my family, friends or colleagues. I will use a tape-recorder and listen to myself. I will videotape my presentation and analyze it. This will help me know what my strong and weak points are. I will then emphasize my strong points during my presentation I need to practice and rehearse my speech at home or where I can be at ease and comfortable, in front of a mirror, my family, friends or colleagues. I will use a tape-recorder and listen to myself. Videotape my presentation and analyze it. Know what my strong and weak points are. Emphasize my strong points during my presentation. I need to rehearse sufficiently and frequently. Indeed, I need to see myself speaking as I take a shower, as I take breakfast, as I drive to work. I should visualize myself giving the speech, and visualize the audience responding. As I practice, I might start to feel butterflies in my stomach or other symptoms of public speaking fear. This is normal. However, as I practice once or twice, the nervousness will drop pretty dramatically. As the saying goes, there is only one cure for public speaking; it is called public speaking! I can't really develop courage; I have to act when I am afraid; if I do that then I move toward courage. I cannot think my way to public speaking. “Well-timed silence hath more eloquence than speech.” - Martin Fraquhar Tupper Page | 36 Cause Action: Public Speaking Handbook (Nigro Blak) Memorize The Message I need to commit my presentation to memory. This is what Quintilian, the great orator of Rome whose reputation grew so great that the Ceasar created a chair of rhetoric for him, called memoria (memory). The best speakers write their speeches well in advance; it helps boost memory, and build confidence. I must practice enough to be able to recall my speech without stumbling on points, fumbling on words, or wandering in gaze. Most people believe that if they memorize their written speech, they will sound better than when they read it. It is possible, but not likely, though. More likely, the speaker will, at some point, forget something and panic. Instead, I will memorize the guiding points, but follow the guidelines above to design a good skeleton of a speech, and just memorize my stories. A public speaker who reads from a paper is a public reader, not a public speaker. I will not read from notes for any extended length of time although it is quite acceptable to glance at my notes infrequently. I should not read my presentation. Public speaking is not public reading. I will not read from notes for any extended length of time although it is quite acceptable to glance at my notes infrequently. “If you have an important point to make, don't try to be subtle or clever. Use a hammer. Hit the point once. Then come back and hit it again. Then hit it a third time - a tremendous whack.” ― Winston Churchill Page | 37 Cause Action: Public Speaking Handbook (Nigro Blak) Determine The Rhetoric/Styles I Will Use Ensure my speech will be captivating to my audience as well as worth their time and attention. We watch and listen to great orators with a mixture of admiration and envy, wondering how on earth they manage to stay so serene. Their words pour like honey, smoothly and effortlessly, as they influence and persuade us with ease. This is rhetoric; the capability to persuade and win an argument, or to please and win acclaim. One of the biggest tools in the armory of a great public speaker is rhetoric; the art of using language to influence others. I need to learn to use rhetoric devices, or rhetoric techniques. Rhetoric has retained its place as a cornerstone of great speeches for thousands of years, and the techniques have not changed. Rhetoric is as old as speech. Various cultures use various styles of delivery based on sayings, proverbs, idioms, personification of objects, and riddles, for the purposes of sending the message home, or just entertaining. Anyone who has had a complete education would have encountered rhetoric, which may in part explain why so many successful men were also great orators. It was the mark of speech of elders, leaders, politicians, in various cultures, across centuries! “They may forget what you said, but they will never forget how you made them feel.” - Carl W. Buechner Page | 38 Cause Action: Public Speaking Handbook (Nigro Blak) From Hitler in Mein Kampf, to Ho Chi Minh to Malcolm X and Martin Luther King in I have a dream, to Nelson Mandela in white man, to Mahatma Gandhi in salt walk, to Mao Tse Tung in Red Book, to Marx and Engels in Das Kapital and Communist Manifesto, to Che in Motorcycle Diaries, to Winston Churchill, Fidel Castro in ‘History Will Absolve Me’ to countless other great leaders, from Frantz Fanon and Thomas Sankara, to Hugo Chavez and Otto Bismarck, through Stalin and Lenin, to Barrack Obama and Ghadhafi, to Ahmedinejad and Ayatollah, coming back to J.F. Kennedy, history of the world was changed because some people used rhetoric in their communication; they spoke and they wrote to seduce the mind of their listeners. They used Rhetoric. Rhetoric! They individually rallied their people to war, strife, civil disobedience, revolutions, rebellion, colonialism, and release from colonialism, racism, electoral victories, and belief in self, because they communicated, they communicated effectively. They brought people to their side. They made people change their minds. They won arguments. They changed the world. They used rhetoric. I can use these rhetoric tools in everyday conversations, and them I will be captive and entertaining to my friends, family, clients and colleagues; I will excel in rhetoric; and they will tell me, ‘ my kung fu is greater than my kung fu!’, and that will make me smile. “Speech is power: speech is to persuade, to convert, to compel.” -Ralph Waldo Emerson Page | 39 Cause Action: Public Speaking Handbook (Nigro Blak) The style of delivery, the ‘how’, is as important as the content, the ‘what’. Aristotle called this ‘lexis’. The style. It adds petals to the sepals; and makes the flower of speech complete. Style is the flower of the flower. It is the poetry in the performance; the dance in the duet; and the feathers in the flight. It makes the listener to hold her breath, and still her heartbeat, and catch her surprise. It is both rhyme and rhythm, combined. I need to deliver in style, what the Luo people of Kenya call, ‘Nyadhi.’ Grand Style! I can use these rhetoric tools in everyday conversations. They will make me be captivating and entertaining to my listener, my people, my friends, family, clients and colleagues; I will excel in rhetoric; and each of them will tell me, ‘ your kung fu is greater than our kung fu!’, and that will make me smile. “Be sincere; be brief; be seated” -Franklin D. Roosevelt Page | 40 Cause Action: Public Speaking Handbook (Nigro Blak) Learn From the Masters If I wish to become a great orator, I must first become a student of the great orators who have come before him. I must immerse myself in their texts, listening for the turns of phrases and textual symmetries, the pauses and crescendos, the metaphors and melodies that have enabled the greatest speeches to stand the test of time. Aristotle taught that, “the best way to learn is to watch the masters.” I need to listen to or watch the great speakers whose speeches lifted hearts in dark times, gave hope in despair, refined the characters of men, inspired brave feats, gave courage to the weary, honored the dead, and changed the course of history. Throughout the course of world history, great speeches have influenced and changed the trajectory of our past. From Jesus Christ’s Sermon on the Mount, through Hitler, Castro, Obama, to the inaugural speeches of modern leaders, their words have become an inspiration to millions of people, especially in their darkest hours. If I want to become better, I will be best advised to watch the best. . “If you want to travel safely, ask those who have come back.” -Zulu Proverb Page | 41 Cause Action: Public Speaking Handbook (Nigro Blak) Introduction (The Problem) The Shock Factor –Opening with a Bang “start with a bang, end with a bigger bang.” -Anonymous The audience is seated. The lights dim and the room quiets. All eyes are on the dais. All too often, these are the words that are heard next: “Hi, thank you for having me. It is an honor to be here with you today. My name is Ojijo, and I am going to be speaking to you today about Financial Literacy.” And then I look around, and I see this: People reviewing the program People reviewing their notes People texting on smart phones and on laptops People looking up, looking down, looking everywhere but at me, the speaker The reason for all these distracted people?-the weak opening.”Hi, blah blah blah! Lackluster openings bore audiences, but there is a way to begin my presentation that will make audiences take notice: I will skip the formalities and say something that immediately engages them. Drawing my audience into my presentation is important. Doing it before the perfunctory “thank you’s” and “my name is” will work wonders, and there are a number of effective ways I can do this. "Never accept the negative until you've thoroughly explored the positive" - Unknown Page | 42 Cause Action: Public Speaking Handbook (Nigro Blak) Perform an Act I start speaking before I speak. From how I walk to the podium, I am already speaking. Consequently, I need to do an act, either run to the stage, shake people’s hands, with energy, wave and point at someone in the crowd, sing, dance, jump, and do something, anything out of the ordinary, to bring energy, verve, and passion to the room. Start With A Quote Name just about any topic, and more often than not there is a great quote or saying that suits my subject matter perfectly. One that I like to use to open a presentation dealing with public speaking is from Mark Twain: “It usually takes me more than three weeks to prepare a good impromptu speech.” The most important characteristics of a quote are that it is relevant to my topic and was delivered by someone my audience is familiar with. For example, I may begin a speech on leadership by saying “Jim Rohn once said that “A good objective of leadership is to help those who are doing poorly to do well and to help those who are doing well to do even better.” I can cite the behavior of a celebrity and/or quote an influential person the audience will know of or respect. If I was speaking on public speaking, I would say: “If all my possessions were taken away from me with one exception, I would choose the power of speech. For by it, I would regain all the rest of my possessions.” That is what former Senator and Secretary of State Daniel Webster once observed of the significance of effective public speaking. “If I cannot do great things, I can do small things in a great way” -Anonymous Page | 43 Cause Action: Public Speaking Handbook (Nigro Blak) Likewise, Pericles, the Greek orator, also understood the significance of public speaking when he said: “The person who can think and does not know how to express what he thinks is at a level of him who cannot think.” Use An “Imagine” Scenario I will get my audience involved right away by painting an interesting scenario – something to which they can relate or aspire. For example if I am sharing an inspirational story, I could start by saying, “What if I told you that you can be greater than you know how to be? And what if I told you that you can do it without realizing it is happening. I know for a fact that it is possible because it happened to me.” I bring my audience members directly into the presentation by allowing each member to visualize something fantastic. If I am giving a speech about the negative impacts bad food has on us mentally, for example, I could say, “Imagine a world where you could eat anything you want. Imagine: no weight gain, no skin issues, no food allergies. Imagine, anything you want – candy 24/7 – with no physical ramifications. What would you eat?” Ask A Question – Rhetorical Or Literal When someone is posed with a question – whether or not an answer is required – that person intuitively answers, even if it is just in his or her mind. For example, “What is the most important thing that has ever happened to you?” Or, “What is the one thing you would grab if your house was on fire?” Or, “What did you have for lunch yesterday?” A question will make my audience become personally involved in what I am saying. “I would rather regret the things I have done than those I have not.” -Anonymous Page | 44 Cause Action: Public Speaking Handbook (Nigro Blak) Asking a question straight away engages the minds of the audience into thinking about the answer. For eg. In a speech about our independence, you may ask “Do you remember how we got independence?” or “Do you remember how our freedom fighters worked for independence?” I may not be looking for an answer from the audience but I want their mind to be diverted towards my topic and this is what I actually want in public speaking. Dale Carnegie said, “There are always three speeches for every one you actually gave. The one you practiced, the one you gave, and the one you wish you gave.” What if he was wrong and the speech you gave exceeded all of your own expectations? Using The Past Relating my past experience with the topic right in the beginning can also be another option. For example, when I have to tell about how to write a book, I may start with “Last year when I thought of sitting down and writing a book for masses, the first issue that struck me in the face was, “would I be able to connect to the masses?” I will not start with “Thank you for that kind introduction”, or other such “worn-out openings”. I will start with a bang! I will give the audience a startling statistic, an interesting quote, a news headline – something powerful that will get their attention immediately. Public speaking is about description! Describe the sizes, shapes, colours, tastes, fell, length, depth, and width. Describe everything. -Anonymous Page | 45 Cause Action: Public Speaking Handbook (Nigro Blak) It is important to know what the purpose of opening of a speech is. It can be: — To catch the attention of the audience. — To introduce the topic. — To establish my credibility The point is to say something that grabs the audience’s attention. It can be something convincing, humorous, astounding, or mind boggling. I must ban the banalities that bog down most speech openings. I need to defer the customary “nice-to-be-here” platitudes. I will direct my audience more into fawning than yawning over my speech opening. A Startling Statement Any talk can be started by giving a surprising statistics or facts or a bold statement followed by a pause. For eg. “The greatest fear of many people is to speak in public. The second greatest fear is to die.” I can make a bold observation on the importance of my topic. For instance, if my topic was public speaking, I would say: “Public speaking is the sine qua non, the essential element, of leadership. Without it, you cannot lead. With it, you can “lead nations, raise armies, inspire victories and blow fresh courage into the hearts of men”. “To be, I must become.” -James Allen Page | 46 Cause Action: Public Speaking Handbook (Nigro Blak) At this stage, I need to tell them what I am going to tell them, making first step a quick, shocking one that grabs their attention. I will remember the great saying, first impressions last longest. I will hook them right away. If I will not capture my audience’s attention within the first 30 seconds, then I will have lost them forever. This is called the shock factor. An opener that grabs the attention of my audience can be invaluable. I can use a joke, story or quote. I need to shock my audience. The saying is right, "No sinner is ever saved after the first twenty minutes of a sermon." If I want to shock my audience, I can quote a shocking statistic, dance, sing, or show a picture. I can also just start by narrating a story, or making a declarative statement. Further, I can ask a question, a controversial question. Whatever it is, it must be staggering, shocking, and big, otherwise, it will not attract the attention of the audience. If I was speaking on public speaking, I would present statistics or other data on the importance of public speaking. For instance, ‘The University of Michigan conducted a survey of 1,290 business school alumni who were recently promoted. They were asked what specific subject area prepared them the most for their business success. More than 70 percent cited effective communications as the top business skill — ahead of financial and business acumen!” “What I think makes me act in a given way; my actions make me attract certain things to me; the things I attract make me who I am. My thoughts make me.” -Ojijo Page | 47 Cause Action: Public Speaking Handbook (Nigro Blak) Occasion: Say something about the occasion. It works really well if it is an anniversary or awards night. “To speak to you on this 3rd inter-school public speaking competition is an honour.” Tell A Story/ An Anecdote: Most of us can instantly relate ourselves to the anecdote/story and our minds are then open to the broader message the speaker has to share. These generally start with the word “Imagine”. For example, “Imagine yourself in Mauritius, sitting on a beautiful, secluded beach, a gentle breeze blowing…”. I need to start my speech better by diving in! Instead of gingerly dipping my toes into the proverbial speaking pool, I will open with a splash! I need to tease my audience from the second I open my mouth. And open their eyes to something new, different, and even entertaining. I will pique their interest. I will immerse my audience into the action from the opening second with a verbal splash of cold water. With a powerful 30- to 60-second opening, my audience will be engaged to stay tuned for more. Then, I can then formally introduce myself, and give my audience an overview of my speech. It is important they know up front why my speech is important to them. “Big goals require the accomplishment of many small goals.” -Anonymous Page | 48 Cause Action: Public Speaking Handbook (Nigro Blak) Credentials (Authority) Standing up in front of a group of one’s peers and giving an extended speech is, for some, one of the most intimidating prospects imaginable. From the office conference room to the locker room to the board room, many professional and social situations require the deliverance of a successful, eloquent and rousing speech. For those who have overcome stage fright and are comfortable with public speaking, the importance of establishing credibility is paramount because a message cannot be effectively received unless it is truly believed. Credibility is, literally, the extent to which my audience believes me when I speak. It is about the trust they place in me, especially as being an expert in my topic. Getting the audience to believe me is an important part of giving a speech. The audience needs to know that I have the qualifications to speak on my topic and that they should listen to what I tell them. Establish my credibility in the beginning so that they know they can trust what I am saying. Unlike simple trust, which is often given until a person is found untrustworthy, credibility often has to be earned, and people will look first to indicators such as achievements in education and employment, then to their first-hand experience of my presentation. Things that add to presented credibility include: high qualifications, such as a PhD or degrees in multiple subjects; having books and papers published; senior positions in known organizations; and significant achievements in my work or private life. “A good speech should be like a woman's skirt: long enough to cover the subject and short enough to create interest” ― Winston Churchill Page | 49 Cause Action: Public Speaking Handbook (Nigro Blak) Just being different may make me feel--or prompt others to act-as if I don't have enough credibility to be speaking or speaking up. That can happen when there are big discrepancies between the audience and the speaker in terms of age, gender, race, even modes of dress. If I am the youngest person in the room, the only woman or person of color, or the casually dressed intern amidst the sea of suits (or the reverse of any of those situations), It is easy to feel like the "other," out of place and out of sync. It is hard to pull-off establishing my credentials without sounding like I am bragging. The public speaking blogosphere is alive with stories of presenters who didn’t quite hit the right note. So how can I avoid setting off the braggart alarm bells of my audience while still establishing my authority to speak on the topic? State my qualifications: In public speaking, credibility is dependent on my audience's perception of me as being qualified to speak on a particular subject. Just as in other types of business, my audience or my clientele must believe that I am knowledgeable in my field. It is vital to my credibility that I begin a speech by iterating the qualifications and expertise I possess pertaining to the subject at hand. List my previous experience in dealing with the topic being discussed, making sure to carry myself with confidence and composure. When the audience senses that my speech is based on competence and comprehension of the issues, they will instinctively pay closer attention and absorb my message more readily. "actions speak louder than words." - Unknown Page | 50 Cause Action: Public Speaking Handbook (Nigro Blak) I need to establish my credibility by succinctly and directly reviewing my skills, knowledge and experience, but quickly direct my speech towards the topic in question to capitalize on the air of capability I have fostered. Initial credibility is that which I have before the presentation. This may be zero when people do not know me at all. It may also be very high if I am a known author, professor or personality who has achieved fame. For those with low initial credibility, the task is to create credibility, which is where presented credibility is important and particularly derived credibility for real evidence. For those with high initial credibility, the challenge is to live up to expectations, which may be artificially inflated, perhaps by my publicists or maybe by excessive admiration from my adoring audience! Use Bio: Presented credibility is that which is presented to the audience before I speak. If there is a brief biography in event material then this may give them some indication of my achievements. A powerful form of presented credibility is a glowing reference from other people who themselves have high credibility. This is often done when a known person introduces a person who is not known. I will make sure my photo is included, and if my bio can accurately say something that emphasizes my youthful accomplishment, I will do it: "Annie Smith is the youngest scientist at LifeMarkBio to be published in all three major journals in the field," for example. I will put it right out there. I will clue the audience in before the talk. This may be a time to also consider building an online presence, a special web page for my presentation that includes advance materials, including my bio and photo, my slides, handouts, even a welcome video from me. "Properly organized even crime pays." - Jim Fisk Page | 51 Cause Action: Public Speaking Handbook (Nigro Blak) I will add links to my online profiles to show my credentials in more detail and encourage networking. I will make sure my audience gets the link ahead of the event. I will ensure the attendees have it ahead of time. Write it in the third person, rather than the first person. For example “Olivia has been teaching presentation skills for ten years” as opposed to “I have been teaching presentation skills for ten years”. Even though we know intellectually that personal profiles written in the third person were probably written by the person themselves – it does not set off our braggart alarm bell. Derived credibility comes from what I actually present. It comes from the quality of the material in my presentation, including the layout of my slides and the credibility of the facts I present. It comes from the words I use and how I say them. It also comes from how I dress and present myself with clear authority. Confident, relaxed body language, firm, fearless eye contact, and a declarative tone…. all of these say, in public speaking code, I have arrived. A person with high initial credibility can lose derived credibility here if they am Ill-prepared, which can happen to a famous person with an over-busy schedule. If my audience thinks I do not care enough about them, then they may feel betrayed and discount much of what I say. A person with low initial credibility can do a lot here to build credibility with a clear, well-thought-out presentation and strong delivery. It does not have to be world-class as my audience likely does not expect this. But if I send them away with a good impression of both I and what I have said, my credibility will take a significant boost. "All you need is something to say, and a burning desire to say it... it doesn't matter where your hands are." - Lou Holtz Page | 52 Cause Action: Public Speaking Handbook (Nigro Blak) Equally unfairly, they may forget what a lesser-known speaker says, even though it is sound. This is one reason why it is important to make a solid and clear impact, not over-doing it nor presenting too much information. They will remember few things, so do remember to make my points clear and to give them a strong ending. At introduction, I need to cite my status/credential. This is what Aristotle calls ethos, it indicates to the audience that I have the authority, and experience, and knowledge, to talk to the about this topic. Legitimacy or credibility is based on authority. To the extent that I fail to express myself authoritatively, I make myself invalid as a public speaker. I must tell them what books or articles I have written, where I am consulting, and or where I am a faculty member. A large part of making the speech successful is first establishing credibility between the speaker and the audience. Although the subjects of each speech will differ, gaining credibility usually involves the same actions. Perhaps the most important part of a public speaking is providing my audience with easily understandable and digestible information. When writing my speech, I should write down my main points in a logical, sequential order. Doing so will make it easier for my audience to get on the same page with me. This is the foundation of establishing trust and credibility. "If anything can go wrong, it will, and at the worst possible moment." - Murphy ‘s Law Page | 53 Cause Action: Public Speaking Handbook (Nigro Blak) Confidence: Make sure the credibility problem isn't in my head. If I am also doubting my credibility, it is time to work on my confidence level again. I will fake it until I make it. I also establish credibility when I speak clearly and with confidence. It is relatively easy for an audience to pick up on confidence or a lack of confidence. Therefore, I should avoid speaking too quickly or acting indecisively throughout my speech. In addition, I should smile occasionally, use eye contact and speak loud enough so I command the attention of my audience. If I act confidently and speak with enthusiasm, It is likely that my audience will view me as a credible speaker. Research: Not only must I establish credibility; I need to do so in my opening statement. What is fascinating about this fact is that I needn't necessarily have firsthand knowledge of or experience in my topic. I can easily establish credibility by quoting others, by means of interviews, by reading about my topic, and by gathering information, statistics, dates, and facts from legitimate sources. And I will forget to use anecdotes as well. Reference a respectable source or sources during my speech to back up my claims. Many times, backing up my claims with a commonly known source such as a book or article can get I over the credibility hump. If the audience is on the fence about trusting me, referencing something respectable can often help me win their favor. If I am planning to give a presentation on a subject about which I have limited knowledge, I must research my topic. I need to know more than those in my audience; otherwise, there is no reason for them to listen to me. I would be better served listening to them! "I don’t have a worry in the world, I gave them all away!" - Garefield Page | 54 Cause Action: Public Speaking Handbook (Nigro Blak) Admitting mistakes: Admit some of my imperfections to my audience. While this may seem somewhat counter-intuitive, in reality, it can be a difference maker. Since everyone has some type of imperfections, admitting my imperfections will often help me establish trust. Otherwise, the audience may become skeptical of a person without any flaws. I should not apologize for not having read something! I need not read every piece of writing in my field to understand its basic organization and politics. I can improvise with both substance, and style. The goal is to stand up for myself. Nothing more, nothing less. In this particular case, the message is: I am an important public speaker, because I have credibility. Answer the questions from my audience honestly after the speech. The final part of solidifying my credibility is to answer a few questions from the audience afterward. During this time I should be straight forward and transparent with my answers. Make it more personal: If the group is small enough (a presentation to senior managers, for example), walk around the room before the meeting gets started to shake hands and introduce myself one-on-one, or greet people at the door: "Good morning, I'm Annie Smith. I will be sharing the new marketing data with you this morning. Looking forward to your questions." That gets it out of the way on an individual level, and I will look composed and confident to boot. After all, as Bakutana Samuel says, “public speaking is speaking to on person, while the other 99 are listening.” ‘the smartest fisherman is the one who knows how to fish in troubled waters’. -Ojijo. Politics of Poverty: Odinga Curse to the Luos! Page | 55 Cause Action: Public Speaking Handbook (Nigro Blak) Have someone else introduce me: Arranging for someone else to describe my expertise and credentials to the audience will do wonders to convince them that they should listen to what I have to say, while also avoiding the damage that blatant self-promotion can cause. Having someone else introduce me does not mean I leave them to it – very few people prepare properly for introducing a speaker. And there is also a risk that my introducer says something which is at odds with the message I want to send in my presentation. I have a good friend who speaks across UK, Australia and New Zealand on Values Education in schools. She has a Christian background but strongly believes in Values Education being non-religious in nature. Before one particular presentation, her introducer dwelt on her Christian “credentials”. The audience peppered her with questions about the relationship between her Christian beliefs and values education throughout the presentation. Plunge straight into my presentation. I will beware of falling into the trap of saying “Well, as the chairperson said my name is Ojijo Pascal and I’m from a company called Effective Speaking.” Doh! Wasting the precious few seconds that I have to capture the audience's attention by talking about myself. I establish my credibility by being master of my content - so I will jump right into it with a startling statistic, an interesting fact or a relevant story or question. Then I will provide an overview of my presentation and begin my first point. If I feel compelled to talk about myself, then 1 or 2 short and welldelivered sentences will suffice; I will be sure to practice saying them so I don't have a lot of "ums" and "ahs." "Make it easy for the buyer to buy." - Alan Weiss Page | 56 Cause Action: Public Speaking Handbook (Nigro Blak) It is best to start off directly with my topic and then reveal information about myself as an organic part of the presentation. For example, I could say "last week when I was working with [insert famous person or company name here]..." or "when we showed the new product to a group of engineers clients last month, they were very happy with it." Tell a story. Tell a short personal story which serves both as an introduction to my topic and subtly signals my expertise in the area. When I’m introducing myself at the start of my introductory presentation skills course for nervous beginners, I tell the participants about the time I was enveloped with fear giving the first important presentation of my career. They can relate to this and can see that I have managed to overcome that fear. But I should not come across as bragging. That is because the information about my credentials is incidental to the main story and so slips through the back door into the audiences’ minds without setting off their braggart alarm bell. If the audience realizes that I have gone through the process personally, they can see that I know what I am speaking about. I will keep my experiences related to my topic, but should not just list everything I have done or I risk becoming a boring speaker. Dress appropriately for the situation. In public speaking, they see us before they hear us, and hence, before I say a single word, I can enhance my credibility in the eyes of the audience by attending to my wardrobe. Casual clothes will not make me appear impressive in a formal group. “The greatest asset that a country has is her people; and their greatest strength is their knowledge.” -Ojijo. Why Did Hitler Kill The Jews? Page | 57 Cause Action: Public Speaking Handbook (Nigro Blak) For most speeches, it is not recommended that I show too much skin. That can make me look like I am trying to distract the audience because my topic isn't important and can establish the wrong message. Sociological research has consistently shown that a wellgroomed and professionally dressed speaker is naturally viewed as more believable than a disheveled and unorganized one. While the underlying reality of this prejudice is dubious at best, there is no harm in utilizing my audience’s subconscious predilections to my favor. By wearing a tailored suit, combing my hair neatly and carrying a briefcase, I will immediately suggest to my listeners that I am a figure worth listening to. However, if this is not appropriate for my audience, dress in clothing that is. Ladies should wear a good bra. 80% of women are wearing the wrong fit of bra, right? Well, when that happens on stage, it is tragic. While we are on the topic, tits up ladies. As a lady, I should lift my girls up and my entire posture changes. Further, false eyelashes are important. I should not be afraid of them. When I am being photographed, the small touch of glam can give me just the right amount of voom voom. And finally, high heels are a must. It is not how I feel, it is how I tower. Gents, should shave, and smell great. A 5 o’clock shadow looks great when I roll over in the morning, but in the spotlight or on camera, I do not look suave, I look like a bum. Further, it is all about excellent fitting pants, shirts, and jackets. If my size is not common, I need to get a tailor. “run with what you know, and fix it along the way.” -Ojijo. Page | 58 Cause Action: Public Speaking Handbook (Nigro Blak) Show my confidence. If I make it clear that I understand my topic, the audience is more likely to believe me. Appearing to be nervous or unprepared can make me seem less qualified to speak on the topic. Keeping good eye contact can show my confidence. Pronounce all my words correctly. I won't establish my credibility while speaking if I am mispronouncing words that I should know for my subject. If I have too much trouble with a word, I should find a different one that has the same meaning. Also watch how I phrase things. I don't want my statements taken the wrong way. During the course of my speech, maintaining a clear voice and sticking to my script is an important aspect of building credibility. When a speaker falters or stumbles over his or her words, the audience becomes distracted and their attention to the message being delivered falters. In addition to appearance, some speakers find their vocal image gets in the way of credibility. Figuring out my vocal image, and note that we tend to hear sentences that end with a downward tone as more decisive, and those that end with an upward tone as indecisive. "The will to win is nothing, unless you have the will to prepare." - Anonymous Page | 59 Cause Action: Public Speaking Handbook (Nigro Blak) Give evidence that supports what I am saying. Seeing that another credible source agrees with I can enhance my own credibility. Don't give any false statistics. This will destroy my purpose of trying to establish my credibility while speaking. Stand solid with my shoulders square to my listeners. Plant my feet hip-distance apart. Stay still. There is a more advanced approach where the speaker moves around the stage, but in the beginning, focus on being solid and still. If I am sitting, sit as tall as possible to establish credibility. Take up more space. I will gesture a little larger, stand a little wider and straighter, move around a little, making sure to stay still when I reach my destination (which generates a feeling of stability and certainty). Maintain strong eye contact. Generally, speakers should aim for eye contact for 3 to 5 seconds; for a stronger feeling of authority, stay closer to the 5-second limit. With large audiences, divide the room into sections (perhaps a 3 x 3 grid) and make eye contact with someone in each section, covering all sections in the room. Get their heads to nod. Always be looking at someone. Hold my head still when speaking. Speak loudly. Higher volumes project confidence and authority. However, too much volume causes people to shut down to protect themselves. “99% of the population is afraid of public speaking, and of the remaining 1%, 99% of them have nothing original and interesting to say.” ― Jarod Kintz, Page | 60 Cause Action: Public Speaking Handbook (Nigro Blak) Use short, concise sentences. Eliminate fillers like "sort of," "I think" and "um." Be brief and direct. Declare my opinions boldly. Pause between ideas without yielding the floor. Making people wait for me, just a little, is a very powerful act. Use a downward inflection. An upward inflection indicates a question. To increase my appearance of authority, I will speak with a downward inflection to indicate certainty about what I am saying. Few Thank Yous: While It is fine to start out by thanking my hosts and affirming how excited I am to be presenting for this audience, make sure this is not long and drawn out. This is not the time to thank everyone in the room by name - just give the highlights and quickly move into my content. Incorporate the extra thank-yous into my presentation or save them for later. Practice: By practicing and mastering my speech ahead of time, I can assure that my speech will be flawlessly conveyed. The ability to memorize the specific wording, body language and points of emphasis during a speech is a skill mastered by many politicians and one which serves to make their public addresses so effective. A study of any historical politics directory clearly indicates that successful public speaking is one part talent and two parts preparation. The credibility of my next speech will surely be bolstered by practice time and proper planning. “Too many people spend too much time trying to perfect something before they actually do it. Instead of waiting for perfection, run with what you know, and fix it along the way…” ― Paul Arden Page | 61 Cause Action: Public Speaking Handbook (Nigro Blak) If I want my audience to trust in me and in what I have to say, I will build my credibility, an important qualification in establishing my success in public speaking. Credibility is speakers’ ethos. A speaker must have experience, or cite sources/experts in their speech. A speaker with speaker credibility makes the “what” they are saying or trying to persuade more believable by the audience. "It is not whether you really cry; it is whether the audience thinks you are crying" -Ingrid Bergman Page | 62 Cause Action: Public Speaking Handbook (Nigro Blak) The Problem (Description) The audience is here, listening to me, because we care about the same problem, and I care about their problem. However. I need to describe the problem to them, in such a way that they will agree, nod their heads, shake their heads, clap their hands, and clench their fists. I need to describe the problem because public speaking is about description of an issue, painting of a picture, giving sounds to silence. If I am going to speak, I need to say one word in three words. For instance: I should not say, it rained I say, it rained heavily, with thunderstorm, hails, and lighting. I should not say, Europeans are suffering, I say, Europeans are sick, poor, and ignorant I should not say, vote for me I say, make a choice, choose progress, choose Ojijo. The purpose of descriptive language is that it will make the problem, as well as the solution, to be closer to the audience, they will listen to me more, and they will love the rhythm and rhyme of my presentation. I need to describe the problem of the audience, and or the problem that we want to audience to solve. do not argue with an idiot. He will drag you down to his level and beat you with experience. -Anonymous Page | 63 Cause Action: Public Speaking Handbook (Nigro Blak) The Body (The Solution) Logical Sequence: Intro>Problem>Solution> Action I should put what I have to say in a logical sequence. The material I present orally should have the same ingredients as that which are required for a written research paper, that is, a logical progression from INTRODUCTION (Thesis statement) to BODY (Strong supporting arguments, accurate and up-to date information) to CONCLUSION (re-state thesis, summary, and logical conclusion). To be logical, I need to arrange my speech into four parts, which parts am Introduction, problem, body and call to action. In introduction, I introduce myself; state the purpose of the speech, (introduce the topic); and explain why the topic I want to talk about is relevant to the audience, and why I am the best suited to talk about it. This is where I talk about my authority, expertise, experience, and achievements, as part of my ethos. This makes my speech authoritative. Then in the problem, I relate the issue I am talking about to the audience, hence exposing the significance of the issue. Hence making their problem to be my problem. I factually state the problem, buttressing it with evidence. “Honestly, if everyone likes what you say something is wrong with your message.” ― Ashley Ormon Page | 64 Cause Action: Public Speaking Handbook (Nigro Blak) To make my presentation more logical, I can also use analogies. Analogies are a fantastic way to make complicated information easier to understand and make my presentations more fun as well. An analogy is basically just a comparison where we are saying that something (complicated information) is just like (something less complicated). Or instance, a financial planner trying to explain early retirement planning might compare planning my retirement to planting an orchard. If I only plant one tree and wait only one year, I am not going to get a great crop. But if I plant a dozen trees of different types of fruit and let them grow for ten years while nourishing them along the way, I will end up with a bountiful harvest. In the body, I explain, exemplify, and expound the problem, offering stories, proverbs, sayings, idioms, and facts about the problem. Further, to add logic, I need to argue both sides. A good way to use examples and stories is with a “good” example and a “bad” example. For instance, if I am giving a suggestion or advice in my presentation, give one example of a time when I am someone else didn’t take the advice and the results were less than adequate and a second example when we used the advice and had a success. “No one ever complains about a speech being too short!” - Ira Hayes Page | 65 Cause Action: Public Speaking Handbook (Nigro Blak) Time Conscious If I am scheduled to speak 15 minutes, it is best to speak for 10 minutes, not 16, and most definitely, not 20. All audiences I will not like overflow. Keeping time shows I respect my audience. If there is a question-and-answer session or cospeaker scheduled, I should give them their due time. The rule is to take 2/3 of my speaking time, not ALL of my speaking time, and more. I will not exceed my time allocation. Nada. No. Never. Respecting people’s time is a sign of self-respect. The audience won’t forgive me for cutting into someone’s time that they are waiting to hear. At most, audiences will tolerate 3 minutes of overflow before becoming impatient. I will recall the immortal words of Franklin D. Roosevelt, ‘Be sincere; be brief; be seated’. If there is a question-and-answer session or co-speaker scheduled, I should give them their due time. Respecting people’s time is a sign of self-respect. To be a great speaker, I will remember Robert Green’s 4th law of power, in his classical, 48 Laws of Power; ‘always say less than necessary.’ William Shakespeare was right, ‘Brevity is the soul of wit’. Good things, when short, are twice as good. The wise avoid being bores, especially to the great, who are fully occupied: it is worse to disturb one of them than all the rest. Well said is soon said. I keep trying to lose weight... but it keeps finding me! -Anonymous Page | 66 Cause Action: Public Speaking Handbook (Nigro Blak) Ice Breakers An ice breaker ship breaks the ice so that other ships can pass through the otherwise impassable ice. Some audiences are as cold as ice, and hence, the need for an ice breaker. The focus has to be on the audience and breaking up whatever would prevent my message from being received. There are two uses of public speaking icebreakers. One is used to build rapport between the speaker and a large audience. The other is to warm up a group with each other. To effectively break the ice requires involving the audience. This is true of a workshop with 20 people or a lecture to a thousand. The more participation from the audience the more attention we will get for our public speaking. Audience participation is a fantastic way to break up the presentation and adds energy and attentiveness to a presentation. The old adage is that “People will support a world that they help create,” so when my audience helps deliver my presentation, they will enjoy the presentation more and retain the information longer. In the past, most public speakers and presenters liked easing off the tension by asking people to introduce themselves before the presentation/speech started. But this approach only shifted the tension from the speaker to the audience since audience members would get intimidated by the sudden, unprepared speech they have to deliver. “In presentations or speeches less really is more.” ― Stephen Keague Page | 67 Cause Action: Public Speaking Handbook (Nigro Blak) Ice breakers are a great way to begin a meeting. They can help to relax participants, increase their receptiveness to my message and encourage contribution. An ice breaker can also help to foster a team atmosphere and generate enthusiasm among the group. Ice breakers can be fun, amusing, humorous, thoughtful, surprising or just plain silly. The most popular ice breakers are games that have participants reveal something personal about themselves, or which encourage participants to get to know each other in other ways. The idea is that more than just having fun, the ice breaker will truly help to create group cohesion based on mutual trust and understanding. An important consideration when deciding on an ice breaker activity is my available time. If an activity is too long the serious work of the meeting may not be given enough time. If, on the other hand, it is too short then the participants may feel that it was merely a perfunctory exercise. The time I allow for an ice breaker activity also depends on the size of the group, the overall length of the event and its purpose. Many of our top ten ice breakers can be used for on-site meetings and teleconferences alike. The nature of ice breakers is to get the group to talk, to share, and to get to know each other in a casual exchange. The best and most successful teams start with a little bit of fun; learning how to value what each member brings into the group. Ice breakers can help facilitate this exchange of information and comfort in doing so at the very start of the team forging process. “It is much easier to be convincing if you care about your topic.” ― Nicholas Boothman Page | 68 Cause Action: Public Speaking Handbook (Nigro Blak) Breath: Ask everyone to stand up and take a few deep breaths. This will get them to relax. Greet Ask everyone to greet their neighbour, hug, shake hands, or do such other thing to their neighbor to welcome them. People will laugh, relax, and just like that, the ice is broken. Contest: Divide the audience into small groups and have a contest of some kind. This could be a test to see what they remember from the speeches from previous presenters or it could be a contest to see who can come up with the most creative solution to a challenge or problem that I am experiencing. Get creative, because people learn more when they are having fun. List of Five: Give each participant a list of five to ten traits that they must find in common with the people around them. Sample items could be: "Find someone that was born in the same month", "…someone who lives in my state", or "…drives the same model of car". I will try to think of twenty or so questions and give a slightly different set of questions to each person. Agree/Disagree: Write the words "agree," "disagree," "strongly agree" and "strongly disagree" on separate pieces of paper and post them on four different walls of the room. Then I will make a statement such as "our organization can change the world" and have everybody move to the part of the room that matches their opinion. At the end of the activity, I will have the group discuss why they chose their response. “Live an active life among people who are doing worthwhile things.” ― Dale Carnegie, Page | 69 Cause Action: Public Speaking Handbook (Nigro Blak) Greet the person Infront: Everyone stand up and greet the person in front of you or behind you. This will initiate humour as everyone turns to find only the backs of the people behind them. Tension is eased as everyone is now relaxed and much more attentive and receptive of the speaker. The speaker is fun and likeable; she is human after all! This ice breaker creates laughter - a tranquilizer without any side effects. Describe Your neighbour in one word/colour: Let the group write their perceptions of their co-attendees on a piece of paper, as they see them or as they appear to them. What kind of person are they, in one word? This works nicely for small groups that do not know each other. People's perceptions of others can be interesting. Quote: I can start with a nice, quotable quote. It can be a fun quote; a thought-provoking quote or one that is related to my topic. I love the quote below, it gets people thinking and nodding in agreement. It is quite deep and full of truth. Group Juggle: I can throw balls to others in a sequence, using each person's name. Works every time. Can be extended to "Warp Speed" (to see how fast the group can throw balls through a set order to each group member). Pass The Story: With everyone in a circle, I will have someone come up with a short story that they whisper to the person next to them. I will have that person relate the story to the next person and so on. When the story has reached the last person, have them recount the story out loud. "Whenever two people meet, there are really six people present. There's each man as he sees himself, each man as the other person sees him, and each man as he really is" - William James Page | 70 Cause Action: Public Speaking Handbook (Nigro Blak) Human Knot: In a circle, people put their arms in and hold someone else's hand, then try to unravel the knot without letting go of hands. Involves getting physically close to others, stretching, laughing and problem solving. Truths & a Lie People write down two truths about themselves and a lie. Then introduce the three "facts" to the rest of the group who tries to guess which one is a lie. Fear in a Hat: Group members write personal fears anonymously on pieces of paper which are collected. Then each person randomly selects and reads someone else's fear to the group and explains how the person might feel. Fosters interpersonal empathy. Have You Ever? Active, fun group activity to explore and celebrate the rich diversity of people's past experiences. Works well with large groups. Zoom: A group tries to create a unified story from a set of sequential pictures. The pictures are randomly ordered and handed out. Each person has a picture but cannot show it to others. Requires patience, communication, and trying to understand from another's point of view in order to recreate the story's sequence. Animal Sounds: Participants are blindfolded and assigned an animal. The challenge is to use animal noises in order to meet up with other animals of same species. It releases energy. “The customer is always right' in the world of business, 'the audience is always right,'” in the world of public speaking” ― Ojijo Page | 71 Cause Action: Public Speaking Handbook (Nigro Blak) Nametags: Prepare nametags for each person and put them in a box. As people walk into the room, each person picks a nametag (not their own). When everyone is present, participants are told to find the person whose nametag they drew and introduce and say a few interesting things about themselves. When everyone has their own nametag, each person in the group will introduce the person whose nametag they were initially given and mention something of interest about that person. This helps participants get to know and remember each other. Desert Island: Group people in teams of five or six and tell them they will be marooned on a desert island. Give them 30 seconds to list all the things they think they should take and each person has to contribute at least three items. At the end of 30 seconds, tell the teams they can only take three things. I will have the person who suggested each item on the list tell why they suggested it and defend why their item should be one of the chosen three. This helps the team learn about how each of them thinks, get to know each other's values, and how they solve problems. Commonality Plus: Group my meeting participants at tables. At each table ask the group to list ten ways that everyone in that group is similar. Let them know that they cannot list body parts or clothing and that what they select cannot have anything to do with work. One person at the table should be tasked to make their list. At the end of my time limit have the group share their list with all meeting members. This is a great opportunity for my meeting attendees to learn about each other's hobbies, families, and common interests. When we finish growing physically, we start becoming wise, or foolish. - Ojijo, The Half Story Of My Life. Follow Your Heart, Live Your Dream Page | 72 Cause Action: Public Speaking Handbook (Nigro Blak) Line Up: As people enter my meeting, I will hand each one a piece of paper with a different number written on it. I will ask the group to arrange themselves in numeric order without using their voices, hands, or showing their number. This helps the team to think of other ways to communicate with each other and to work together to achieve a common goal. Meet and Greet Shoe Pile: This works great in large groups and is a variation of the name tag ice breaker. I will have everyone take off one of their shoes and throw it into a pile. I will have each group member pick up a shoe and walk around the meeting room greeting other people as they try to match their selected shoe to the one another team member is wearing. This is a great way for new people to meet several members in a group. First or Worst: Have each member tell the group their first or worst job in turn. This easy to use ice breaker works great with teleconferences too and allows team members to spark conversation with each other and to have some fun commenting on the jobs that they have each done. Introduce Your Neighbour: Ask everyone to introduce the person next to them. This creates relationships between the audience members as people get to know each other's names and start relating at a completely different level; and participating better in the discussions. It is also easier to introduce someone than to introduce my own self. A speaker should approach his preparation not by what he wants to say, but by what the audience wants to learn. -Anonymous Page | 73 Cause Action: Public Speaking Handbook (Nigro Blak) Word association: This ice breaker helps people explore the breadth of the area under discussion. Generate a list of words related to the topic of my event or training. For example, in a health and safety workshop, ask participants what words or phrases come to mind relating to "hazardous materials". Participants may suggest: 'danger,' 'corrosive,' 'flammable,' 'warning,' 'skull and crossbones,' etc. Write all suggestions on the board, perhaps clustering by theme. You can use this opportunity to introduce essential terms and discuss the scope (what's in and what's out) of my training or event. Burning questions: This ice breaker gives each person the opportunity to ask key questions they hope to cover in the event or training. Again I can use this opportunity to discuss key terminology and scope. I will be sure to keep the questions and refer back to them as the event progresses and concludes. Grab the Finger: Fast-moving 5 min. group activity to get people together and focused. In a circle, right finger on next person's left palm. I will try to grab a finger before mine gets grabbed. Welcome someone: This one is popular in churches: tell the person next to you that "I'm glad you made it (here) today." “Proper Planning Prevents Poor Performance” ― Stephen Keague, Page | 74 Cause Action: Public Speaking Handbook (Nigro Blak) Energy/Passion I should speak with conviction as if I really believe in what I am saying. I will persuade my audience effectively. Enthusiasm is the absolute most important public speaking secret. If I have energy and enthusiasm, my audience will love me. I will be excited about my topic, and my audience will be excited about my presentation. I also need to be alive and full of energy in the course of my speech. To do this, I will control the pace, tone, and rhythm of the presentation. Speeches, like music, have tempo and rhythm. I will know when I want to speed up and when I want to slow down for emphasis. Often major points are delivered more slowly and deliberately. A rushed presentation will give the audience the impression that I am unprepared or I am nervous. A slow presentation may bore them and lose their interest. I will make sure there are not too many ‘uh’s’ or ‘you knows’ interjected, as these are common bad habits among speakers. Sometimes it is helpful to punctuate transition points with a ‘now’ or ‘o.k.’ or ‘alright’. I will make sure that I I will not sound monotone (I will vary the inflection or pitch), and that I have considered the emotional texture and balance of the speech. I will speak with conviction as if I really believe in what I am saying. Speak loudly and clearly. Sound confident. I will not mumble. This will help me to persuade my audience effectively. [Introducing myself]: to those who don’t know me, my name is Oj, to those who know me, my name is still Oj. -Ojijo Page | 75 Cause Action: Public Speaking Handbook (Nigro Blak) To show energy, I should speak faster. This goes against conventional wisdom in public speaking, but it is one of the most valuable tips. Speak faster! Really. When I talk faster, I add natural energy to my presentation. Think about the last time that I was excited about something. How did I tell people about it? Was I slow and measured or fast and exaggerated? The reason why most coaches will tell a speaker to “slow down” is because most speakers zoom through memorized speeches with little or no emphasis on content, so the tone stays the same all the way through. I will talk faster, and the audience will get excited about me and my topic. I know what I am thinking… “Everyone else tells me to slow down.” Well, everyone else does not get paid thousands of dollars every time they speak and are probably pretty boring. If I want to be like them, do what they tell me. If I want to be a great speaker, I will speak faster. Speaking with passion is important because the greatest speakers are not the ones who know the subject soo well, but rather, the ones who believe in the subject soo well. Passion beats experience dead cold, all the time. A child can neither be foolish or wise. These are the burdens of adults. - Ojijo, The Half Story Of My Life. Follow Your Heart, Live Your Dream Page | 76 Cause Action: Public Speaking Handbook (Nigro Blak) Emotions (Make Them Laugh, Make Them Cry) Public speaking is about transferring emotions from the speaker, to the audience. The major use of style is Pathos! Emotion! I can create emotion through many ways, including using audio visual aids, evidence of facts of what I am propounding, or affecting the environment of delivery, for instance, I can use a dark hall, or certain attire, all of which will create harmony between the listener’s state of mind, and the subject. This is what makes horror movies work, or not work, for that matter. I can use metaphor, amplification, storytelling, or present the topic in a way that evokes strong emotions in the audience. Tony Robbins teaches that human beings act from emotions, all the time, whether knowingly, or unconsciously. If I want to act nicely, I must feel nice; interestingly, if I want to feel nice, I must act nice. The psychologists are right, ‘action, not logic, changes emotions.’ My audience needs to be in a certain emotional state, certain pathos, to receive certain type of communication. If they are not in the emotional state to receive my message and act, I need to MAKE THEM BE in that state. For instance, Hitler had to plant the seeds of hatred of Jews amongst his government beaurocracy to be able to arouse such state support for his actions; the colonialist kings and queens of Europe had to cultivate an air of superiority amongst their lieutenants to make them believe that ‘white skin’ is superior to ‘black, yellow or brown skin’, and hence any mistreatment of them is justified. I knew this was going to be a good audience when I noticed all the food at the back. -Ojijo Page | 77 Cause Action: Public Speaking Handbook (Nigro Blak) Today, the presidents of the western world must continuously, through propaganda, paint other leaders of the nations of the world as ‘dictators, belligerents, ‘axis of evil’, ‘peddlers of weapons of mass destruction’, and ‘pariah’ or ‘terrorist states’ as to be able to attack them, and then they would justify the pillaging of the resources, just as the colonialists did, based on the propaganda, ‘we are paying our soldiers’ and ‘rebuilding our war coffers’. On teaching why the emotional dispositions of the audience was important, Aristotle wrote, ‘we I will not judge in the same way when we grieve and rejoice or when we are friendly and hostile.’ This is called pathos. Opportunity may knock only once, but temptation leans on the doorbell. -Ojijo Page | 78 Cause Action: Public Speaking Handbook (Nigro Blak) Humor (Making them Laugh) Further, to be engaging, I need to inject some humor, a personal story, a quote or inspirational vignette into the speech. Showing my quirks or adding a narrative element will draw the audience into the presentation and gain their interest, creating a more intimate relationship or connection. I will balance my presentation of ideas, principles, and theories with something historical or narrative. I will add humor when possible. This will help keep my audience engaged and interested. After all, ‘people always remember things they heard when laughing.’ And again, if I make my people laugh, they will remember me as ‘a hero, the one who saved them from boredom’. Add humor whenever appropriate and possible. I will keep audience interested throughout my entire presentation. Remember that an interesting speech makes time fly, but a boring speech is always too long to endure even if the presentation time is the same. Thanks so much for saying all those wonderful things about me. Could I have a copy of that for my in-laws? -Ojijo Page | 79 Cause Action: Public Speaking Handbook (Nigro Blak) I can also apply the Point/humor/point strategy. This technique allows me to use negative humor without offending. This is also a simple example of making a point with humor. Sometime we have image problems don't we? The old joke says, ‘If the banks are so friendly,. . . how come they chain down the pens?’. What are you doing about my image? Point/humor/point. If I am a banker, I can use the humor freely because I will be making fun of myself. “Man is born free and is everywhere in chains.” -Rousseau Page | 80 Cause Action: Public Speaking Handbook (Nigro Blak) Anger (Making Them Cry) One way of making people act when we speak is to cause them to get angry, because when they are angry, they will act. We need to say things or show them things which will make them feel sad, angry, mad, and ready to pounce and beat someone, even if themselves. I can tell them the story of someone who was innocent but suffered. I will show them a video of someone who was good, but at the mercy of the evil ones. I will point them to pictures of situations which are sad and pathetic. I will tell them about me, about my story, about orphan children, about powerless widows, about destitute old people. “Some will buy, some won't. so what. Some are waiting.” ― Todd Stocker Page | 81 Cause Action: Public Speaking Handbook (Nigro Blak) Voice (Modulate, Modulate, Modulate) What do they call boring speakers? Right, “mono-tone”. When we get nervous, especially when we memorize a presentation word-for-word, we tend to zoom through the presentation because we are afraid we will forget something. Most often, a speaker will sound very monotone when he/she does this. Instead, I will design my speech and make a conscious effort to call attention to words or phrases that need to be emphasized. “It made a HUGE difference,” versus “It was a huge difference.” Especially when I have done a presentation before, it can be easy to fall into a drone, going on and on and on and on and on with only minimal changes to my inflection. I will always speak as if I was speaking to a friend, not as if I am reading off of index cards (even if I am). If keeping up a lively and personable tone of voice is difficult for I when presenting, do a couple of practice run-throughs. If I still cannot get it right and presentations are a big part of my job, take I will take a public speaking course or join Toastmasters or allpublicspeakers.com. I will speak loudly and clearly. I will sound confident. I will not mumble. I will pause, and speak, and pause. I will allow myself and my audience a little time to reflect and think. I will not race through my presentation and leave my audience, as well as myself, feeling out of breath. "Praise does wonders - Arnold Glasgow for our sense of hearing." Page | 82 Cause Action: Public Speaking Handbook (Nigro Blak) Know when to STOP talking. I will use a timer or the microwave oven clock to time my presentation when preparing it at home. Just as I do not use unnecessary words in my written paper, I should not bore my audience with repetitious or unnecessary words in my oral presentation. I will speak slowly, enunciate clearly and show appropriate emotion and feeling relating to my topic. I will establish rapport with my audience. Speak to the person farthest away from me to ensure my voice is loud enough to project to the back of the room. I will vary the tone of my voice and dramatize if necessary. If a microphone is available, I will adjust and adapt my voice accordingly. It was Mark Twain, the great American literary giant, who said, “The right word may be effective, but no word was ever as effective as a rightly timed pause.” I will begin by telling you what a remarkable person our speaker is. Then I will describe all the wonderful things he’s done for the community. And I will conclude by saying some things that are true. -Ojijo Page | 83 Cause Action: Public Speaking Handbook (Nigro Blak) Confidence /Image “rule number one: don't let them scare you!" - Unknown About this quote: Not allowing people to scare and intimidate me is truly the number one rule; not only in public speaking, but even more so in life! I will focus on the audience, after all, they need me, I am the speaker, and they are the audience. They are ready with their pens pointed, books open, and eyes on me, ears attentive. This alone should make me feel confident. Nothing gives one person so much advantage over another as to remain always cool and unruffled under all circumstances. I should not be scared by being questioned or judged. I will always remain cool and not take questions as attacks. People ask questions to get clarity, that's it. To be confident, I need to prepare before the d-day. I need to memorize the speech, and I will avoid reading directly from the paper. The speaker should be prepared. 99% of a speech is preparation. The single most important piece of advice is “Prepare”. I should remember the 5 P’s of success, ‘prior preparation prevents pitiful performance‟. When we get nervous, we tend to breath more shallowly. When this happens, the speaker will not have enough oxygen which makes the panic even greater. Which alters the breathing even more. When I feel this happening, I will just stop, and take a deep breath from the diaphragm. I will take a nice deep breath before I say my first sentence. “If you can’t write your message in a sentence, you can’t say it in an hour.” -Dianna Booher Page | 84 Cause Action: Public Speaking Handbook (Nigro Blak) I will remember that 90% of Nervousness Does not Show: The audience usually can’t see the butterflies, or shaky hands, or sweaty palms. The problem occurs when we start thinking about these symptoms rather than focusing on the audience and our topic. By human nature, most people are focused on themselves not on me. Focus on them and two things will happen: 1) they will like me more, and 2) much of the nervousness that I feel will go away. When I prepare, I should go back to my skeleton outline that I created and add a question, analogy, story, statistic, quote, etc. to each of my original points. This will give my presentation some meat. And if I feel scared, I can just pause, smile, and let the audience feel my presence, while I also take stock of the audience. Of course, Another strategy is to focus on the friendly, smiling face in the audience. As Bakutana Samuel says, “public speaking is about speaking to one person, while 99 others are listening.” "Do not let what you cannot do interfere with what you can do" John Warden For many, public speaking can strike fear into the bravest of hearts, and make blood run cold. It is one of the most unsettling experiences a man can endure. George Jessel was right, ‘The human brain starts working the moment I am born and never stops, until I stand up to speak in public.’ Standing up in front of a group to make a presentation can be intimidating, even for the most seasoned speakers. For many of us, public speaking and anxiety tend to go hand in hand. But to make my presentation, I need to be confident. Money comes like a tortoise, but leaves like a hare. - Ojijo. Invest: Ojijo’s Guide to Financial Instruments and Alternative Investments Page | 85 Cause Action: Public Speaking Handbook (Nigro Blak) When I am presenting in front of an audience, I am performing as an actor is on stage. How I am being perceived is very important. Dress appropriately of the occasion. I will be solemn if my topic is serious. I will present the desired image to my audience. I will look pleasant, enthusiastic, confident proud, but not arrogant. I will remain calm. I will appear relaxed, even if I feel nervous. If I made an error, I will correct it, and continue. There is no need to make excuses or apologize profusely. Making speeches in public or giving professional presentations can leave me with butterflies in my stomach and my legs feeling like jelly. My mind can become cluttered and confused and my voice can race and somehow not convey the confident assured tone I had planned. This is why I need to be confident. There are major differences between the written word and the spoken word. I will keep my sentences short and easy to follow, giving as much attention to how I say what I say as to what I say. I will use an outline of my key points and prepare In advance to work off the outline. The best speakers write their speeches well in advance; it helps boost memory, and build confidence. I will minimize levels of apology (.e.g. after sneezing/coughing) Sometimes a word or phrase is all I need on the outline to launch a section of the presentation. My outline will fit on two sheets of papers, not more. This will allow me to make eye contact regularly with my audience, including individual members, and to avoid reading. If at first you do not succeed, destroy all evidence that you ever tried. ~ Unknown Page | 86 Cause Action: Public Speaking Handbook (Nigro Blak) I will seek to maintain full eye contact with the audience. Maintain sincere eye contact with my audience. I will use the 3-second method, e.g. look straight into the eyes of a person in the audience for 3 seconds at a time. I will have direct eye contact with a number of people in the audience, and every now and then glance at the whole audience while speaking. I will use my eye contact to make everyone in my audience feel involved. I will remember the words of Marcus Garvey, the entrepreneur, philanthropist, political leader, philosopher and believer in Afrikan dignity, when he said that, ‘If you haven't confidence in self, you are twice defeated in the race of life. With confidence, you have won even before you have started.’ It is more effective for a new speaker to claim character or success qualities by using the self-talk process we explained earlier. The Boy Scouts are dramatically more successful than the general population because at every weekly meeting we claimed character qualities: "On my honor, I will do my best to do my duty to God and my country and obey the Scout Law; to help other people at all times; to keep myself physically strong, mentally awake and mortally straight." The Scout Law says, "A Scout is trustworthy, loyal, helpful, friendly, courteous, kind, obedient, cheerful, thrifty, brave, clean and reverent." Expect something, and you will be disappointed, bitterly, Expect nothing, and you will be surprised, pleasantly, -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 87 Cause Action: Public Speaking Handbook (Nigro Blak) Further, to build confidence, I need to tap into my natural abilities. The most effective speakers are constantly working to capitalize on their strengths—whether that is great storytelling or a talent for getting the audience to participate—and also to improve upon their weaknesses. Tapping into my most powerful interpersonal qualities is an excellent way to make myself accessible, engaging, and unique. Finally, if I find myself feeling intimidated before a presentation, I will remember that my nerves I will not show. What I am feeling is primarily internal, and others cannot sense my fear if I I will not let on. Also, my audience is rooting for me—they want a great presentation, so they want me to succeed. Finally, and most importantly, I am in control of my nerves. If I have practiced my speech again and again, as any great speaker must, the confidence will flow naturally. In addition, mental visualization exercises, such as envisioning applause as I near the end of my speech, and physical exercises such as deep breathing and stretching, can also relieve stress so that I can deliver a powerful, engaging presentation uninhibited. Finally, in my presentation, I need to be confident. Making speeches in public or giving professional presentations can leave me with butterflies in my stomach and my legs feeling like jelly. My mind can become cluttered and confused and my voice can race and somehow not convey the confident assured tone I had planned. This is why I need to be confident. To be confident, I need to prepare before the dday. I need to memorize the speech, and I will avoid reading directly from the paper. There are major differences between the written word and the spoken word. God could not be everywhere and therefore he made mothers. -Anonymous Page | 88 Cause Action: Public Speaking Handbook (Nigro Blak) I will keep my sentences short and easy to follow, giving as much attention to how I say what I say as to what I say. I will use an outline of my key points and prepam In advance to work off the outline. Sometimes a word or phrase is all I need on the outline to launch a section of the presentation. My outline will usually fit on one to three (8.5’X11’) pages. This will allow me to make eye contact regularly with my audience, including individual members. A further strategy to build my self confidence is to look at the people I think are confident in public speaking (or in any other area of my life I want to build confidence in), and watch how they dress, laugh, walk, meet and greet; and I will realise- I can do it. On confidence, Actor George Clooney, in 3 Kings, says, ‘The way this works is, I do the thing that scares me most and I get the confidence afterwards!’ I need to speak, to be a great speaker. And when I am speaking, then I forget my speech, I can do the following three things: 1. I will pause, look deep in to the eyes of a member of the audience, and state the theme of the event, very slowly, “Time Management”, or rephrase it: “Managing Time”. 2. Second strategy is to ask the audience a question: “How many of you know of bad time managers? Live with bad time managers? “ 3. And finally, a guiding question: “What do you think of what I just said?” I will remember the immortal words of Mark Twain, “There are only two types of speakers in the world. 1. The nervous and 2. Liars.” [Mic problem] This microphone is like my former girlfriend: it won’t let me speak. -Anonymous Page | 89 Cause Action: Public Speaking Handbook (Nigro Blak) Common Accidents While Speaking “All the great speakers were bad speakers at first.” - Ralph Waldo Emerson, 1860 I am asked to speak to 15 people about a subject I know something about (Why else would I be asked to speak?). I become scared to death. I think the audience will dislike both my ideas and I personally. I don’t think I can persuade them. I plod on, prepare my speech, rise to deliver it and all of a sudden, I experience one or more of the following stage fright symptoms. Rapid heartbeat: My heart is beating so fast and loud that I am sure everyone in the room hears my heart pounding. Relax. Only I can hear my heartbeat. It’s beating faster than usual because adrenaline and other chemicals are increasing my heart rate. Breathe slowly and deeply. Concentrate on my speech. Focus on someone in the audience I am comfortable with for a few moments. I heart rate will slow once I become immersed in my presentation. Trembling legs or hands: I am embarrassed because one of my legs or hands is trembling. Everyone who sees it knows how scared I am. I feel like such a coward. Relax. Take several, slow, deep breaths. Contract and then relax the shaking muscle. Again, adrenaline and other chemicals have supplied more energy that my body needs, and irregular breathing has disrupted my blood circulation. Shift my weight on my feet to stop my leg from shaking. Use large hand gestures that move my hands and arms. “They say they milk chickens.” Russian Proverb Page | 90 Cause Action: Public Speaking Handbook (Nigro Blak) Shaking or cracking voice: I begin speaking and my voice shakes or cracks. My voice sounds so weak and I am embarrassed. How can I continue? What should I do? This problem is simply caused by irregular breathing. I can easily eliminate a shaking or cracking voice by slowing my speaking rate and gaining control of my breathing rate. Focus on someone comforting in the audience. Intentionally slow my speech, inhale, and lower the pitch of my voice as I continue. Dry mouth: My mouth feels like it’s full of cotton. My lips stick together and slur my speech. I am afraid that the audience won’t understand me because of the slurring. It’s the old adrenaline problem again! The adrenaline is pulling moisture from my mouth. If I can take a drink of water, stop and do so. Hold it in my mouth for a few seconds before swallowing. Pause for a few seconds and relax. Breathe to relax. If I cannot take a drink, pause or stop to collect saliva in my mouth and hold it there for a few moments before swallowing. To diminish the chance of this happening, chew gum or use a mint before speaking. Perspiration: My forehead and upper lip feel moist. I am very self-conscious of this and feel growing embarrassment. My perspiration is probably caused by my rapid heart rate that raises my body temperature. Then again, maybe it’s just warm in the room. Try to ignore it as much as possible. Wipe my upper lip and forehead briskly with a handkerchief, and then continue my speech. “God keeps those safe who keep themselves safe.” Russian Proverb Page | 91 Cause Action: Public Speaking Handbook (Nigro Blak) Flushing: My face and neck look like I am coming down with the measles! It’s all red and I know people can see that I am scared. These red splotches are caused by irregular blood flow to the outer layers of my skin by adrenaline. This mostly happens to women. There’s usually no way to stop it once it starts other than to relax in order to slow the adrenaline rush. Why don’t these speaking problems occur when I am talking to loved ones, co-workers, or acquaintances? They don’t usually occur because I am relaxed when I speak to people with whom I am familiar under comfortable circumstances. More than anything else, relaxation is the key to delivering great presentations to groups. Delivering presentations in conversational tones is one of the easiest ways to force myself to relax. I can be a great speaker. I can give great presentations every day. “All politics is tribal. “ Anonymous Page | 92 Cause Action: Public Speaking Handbook (Nigro Blak) Tell a Story & Use Quotes Humans are hardwired for stories. They love heroes, journeys, surprises, layers and happy endings. A good public speaker takes their audience on a journey, leaving them feeling inspired and motivated. But structuring my speech to get my ideas across and keep my audience engaged all the way through is tricky. I need to learn, and utilise, certain proven strategies. Stories are easy to remember and easy to deliver to an audience, so my nervousness will drop as I relay stories to my audience. Stories, serving as examples, also help me prove my bullet points in a way that makes it easy for the audience to remember. To deliver a presentation that captures the hearts and heads of my audience, I need to steal classic storytelling techniques. I need to start with the story, and the rest will be, well, history. Amongst the many strategies to tell stories I can apply: Monomyth: The monomyth (also called the hero’s journey), is a story structure that is found in many folk tales, myths and religious writings from around the world. This style in showing how I overcame a series of challenges; slowly building tension; and delivering a satisfying conclusion. In a monomyth, the hero is called to leave their home and sets out on a difficult journey. They move from somewhere they know into a threatening unknown place. After overcoming a great trial, they return home with a reward or newfound wisdom – something which will help their community. Lots of modern stories still follow this structure, from the Lion King to Star Wars. Using the monomyth to shape my presentation can help me to explain what has brought I to the wisdom I want to share. It can bring my message alive for my audience. “Death need not concern us because when we exist death does not, and when death exists we do not. I was not. I was. I am not. I do not care.” -Epicurus Page | 93 Cause Action: Public Speaking Handbook (Nigro Blak) I can tell the inspiring story of finding my life’s passion, and the difficult path I took to become a world champion in my craft. I then close by sharing my newfound skills with the audience, bringing my journey full circle. The Mountain: The mountain structure is a way of mapping the tension and drama in a story. It is similar to the monomyth because it helps us to plot when certain events occur in a story. This style helps in taking the audience on a journey; showing the benefit of taking risks; and demonstrating how I learned some newfound wisdom. It is different because it does not necessarily have a happy ending. The first part of the story is given to setting the scene, and is followed by just a series of small challenges and rising action before a climactic conclusion. It is a bit like a TV series – each episode has its ups and downs, all building up to a big finale at the end of the season. Aimee Mullins uses a mountain-structure speech to tell a personal story – from being born without fibula bones in her lower legs to becoming a famous athlete, actress and model. Nested Loops: Nested loops is a storytelling technique where I layer three or more narratives within each other. This style helps in explaining the process of how I was inspired/ came to a conclusion; using analogies to explain a central concept; and showing how a piece of wisdom was passed along to me. I place my most important story – the core of my message – in the centre, and use the stories around it to elaborate or explain that central principle. The first story I begin is the last story I finish, the second story I start is second to last, etc. ‘Man is the measure of all things; of things that are that they are, and of things that are not that they are not.’ Protagoras Page | 94 Cause Action: Public Speaking Handbook (Nigro Blak) Nested loops works a bit like a friend telling me about a wise person in their life, someone who taught them an important lesson. The first loops are my friend’s story, the second loops are the wise person’s story. At the centre is the important lesson. For example, Simon Sinek’s TED talk show, How Leaders Inspire Action, shows how successful organizations place the ‘why?’ of what they do at the centre, surrounded by the ‘what?’ and ‘how?’ of their business. Nested loops are an ideal way of framing this message, giving my audience a real insight into my identity. Chimamanda Ngozi Adichie uses the framework of her experiences in university and the way that Africa is perceived in the Western world to drive home her argument about stories. Sparklines: Sparklines are a way of mapping presentation structures. Graphic designer Nancy Duarte uses sparklines to analyse famous speeches graphically in her book Resonate. This style helps in inspiring the audience to action; creating hope and excitement; and creating a following. She argues that the very best speeches succeed because they contrast our ordinary world with an ideal, improved world. They compare what is with what could be. By doing this the presenter draws attention to the problems we have in our society, our personal lives, and our businesses. The presenter creates and fuels a desire for change in the audience. It is a highly emotional technique that is sure to motivate my audience to support ME. Martin Luther King’s speech is famous the world over because it contrasts the racist, intolerant society of the day with an ideal future society where all races are treated equally. “To be is to be perceived (Esse est percipi).” Or, “If a tree falls in the forest and no one is there to hear it, does it make a sound?” – Bishop George Berkeley Page | 95 Cause Action: Public Speaking Handbook (Nigro Blak) In Medias Res: In medias res storytelling is when I begin my narrative in the heat of the action, before starting over at the beginning to explain how I got there. This style helps in showing how great minds came together; demonstrating how a development occurred at a certain point in history; and showing how symbiotic relationships have formed. By dropping my audience right into the most exciting part of my story they will be gripped from the beginning and will stay engaged to find out what happens. But be careful – I do not want to give away too much of the action straight away. I should try hinting at something bizarre or unexpected – something that needs more explanation. I will give my audience just enough information to keep them hooked, as I go back and set the scene of my story. This only works for shorter presentations though – if I string it out too long my audience will get frustrated and lose interest. Zak Ebrahim begins his talk with the revelation that his father helped plan the 1993 World Trade Centre bombing. His audience is gripped from the beginning, as he begins to recount the events of his childhood and the path he took after his father’s conviction. Converging Ideas: Converging ideas is a speech structure that shows the audience how different strands of thinking came together to form one product or idea. It can be used to show the birth of a movement. Or explain how a single idea was the culmination of several great minds working towards one goal. Converging ideas is similar to the nested loops structure, but rather than framing one story with complementary stories, it can show how several equally important stories came to a single strong conclusion. :The principle of sufficient reason holds that for everything, there must be sufficient reason why it exists.”- – Gottfried Wilhelm Leibniz Page | 96 Cause Action: Public Speaking Handbook (Nigro Blak) This style helps in demonstrating how strands of a process are interconnected; showing how several scenarios relate back to one idea; or letting multiple speakers talk around a central theme. This technique could be used to tell the stories of some of the world’s greatest partnerships – for example, web developers Larry Page and Sergey Brin. Larry and Sergey met at Stanford’s PhD program in 1995, but they didn’t like each other at first. They both had great ideas, but found working together hard. Eventually they found themselves working on a research project together. A research project that became Google. John Bohannon and the Black Label Movement explain (verbally and through dance) how scientists and dancers came together to form an exciting, dynamic alternative to boring presentations. False Start: A ‘false start’ story is when I begin to tell a seemingly predictable story, before unexpectedly disrupting it and beginning it over again. I lure my audience into a false sense of security, and then shock them by turning the tables. This style helps in grabbing attention from the start; keeping an audience craving resolution; or focusing attention on a pivotal moment in my story. This format is great for talking about a time that I failed in something and were forced to ‘go back to the start’ and reassess. It is ideal for talking about the things that I learnt from that experience. Or the innovative way that I solved my problem. But best of all, it is a quick attention hack which will disrupt my audience’s expectations and surprise them into paying closer attention to my message. It is the same as retroactive continuity, that is, when a storyteller goes back and alters the ‘facts’ in their story. If I am a character in the story I am telling, I can use a false start to go back and retell my own story in a surprising way. “One cannot step twice in the same river.” – Heraclitus (ca. 540 – ca. 480 BCE) Page | 97 Cause Action: Public Speaking Handbook (Nigro Blak) J K Rowling begins her speech at Harvard in a typical fashion. She talks about her time at university and the expectations of her parents. The audience expects her to talk about the growing success of her writing career – instead she focuses on a time in her twenties where she felt she had ‘failed’ in life. What comes next is inspirational. Petal Structure: The petal structure is a way of organising multiple speakers or stories around one central concept. It is useful if I have several unconnected stories I want to tell or things I want to reveal – that all relate back to a single message. This style helps in disrupting audience expectations; showing the benefits of a flexible approach; or keeping the audience engaged. I tell my stories one by one before returning back to the centre. The petals can overlap as one story introduces the next but each should be a complete narrative in itself. In doing so, I can weave a rich tapestry of evidence around my central theory. Or strong emotional impressions around my idea. By showing my audience how all these key stories are related to one another, I leave them feeling the true importance and weight of my message. Simon Sinek again! His theory might lend itself perfectly to nested loops, but he himself chose to deliver his talk in a petal structure. He tells his audience a series a stories to help illustrate his ideas, each one strengthening his message further. Of course there are many other storytelling techniques out there that I can use. What I hope this post has done is show I that stories are powerful. They are the language of my audience. My talk – however dry the subject – can be brought alive if I find the story at the heart of it all. “The unexamined life is not worth living” – Socrates (470-399 BCE) Page | 98 Cause Action: Public Speaking Handbook (Nigro Blak) Make it Recent: Further, a story is more impactful when it is recent. Share personal stories: The story, if told, should be personal, and or very close and relevant to the topic. A personal story helps to boost my credibility. Stories are powerful because they are emotional and memorable. When I or my team has challenges, I will tell the story about the challenge or mistake, and then add the moral at the end to show how I learned from it. A lot of times, this can add some self-deprecating humor as well. Told well, stories can be the key to a compelling presentation that excites, energizes, and truly engages the people sitting in front of me. As anonymous said: “Others may not think what we think, but through a shared story, they can feel what we feel.” So, I will consider sharing a story of struggle or triumph or my personal path—ideally at the start of my speech. I will not be afraid to reveal information about myself and demonstrate my vulnerabilities—this will capture people in a way that fact and information-sharing alone never will. "Make sure you have finished speaking before your audience has finished listening." — Dorothy Sarnoff Page | 99 Cause Action: Public Speaking Handbook (Nigro Blak) Make it Funny: Quoting a funny story, either mine or somebody else’s, can be a successful way of opening a speech. But it does depend on circumstance, and I need to think carefully before going ahead with this line of thought. Use Quotes: In public speaking assignments in particular, using quotes from other people can add impact and verve to the delivery. The person being quoted does not necessarily need to be well-known. It is what they have to say that is important. Once I have achieved a good reputation, my credibility will be established. Until that point, and even afterwards, I can improve my credibility by aligning myself with successful, knowledgeable and respected people. I can do this in a number of different ways, from endorsing what these people have done or said, to using famous written or public speaking quotes. Using relevant quotes from people who know the subject matter and are themselves well respected is a smart strategy to ease tension and nerves, enhance a speech or make it much more fun. They also serve to shock the audience into attention. For instance, when I speak on political strategies, I often quote Margaret Thatcher, when she said, "Being in power is like being a lady. If you have to tell people you are, you aren't!" Using humorous quotes can also add entertainment value and put smiles on the faces of my audience. This helps to relax both the speaker and make those being spoken to feel more at home. "Nothing will be attempted if all possible obstacles must first be removed" – Samuel Johnson Page | 100 Cause Action: Public Speaking Handbook (Nigro Blak) In general, the way I use quotes in a speech, and the type of quotes I choose for a speech, will depend partly on the topic of discussion as well as the audience I am addressing. They need to be relevant both to the topic and to the people listening. This is absolutely vital. If the speech is a serious one, quoting proven facts or statistics can help to establish me as an expert. But again, they must be relevant. So where do I start looking for quotes that will suit my speech and add to my credibility? First of all I will remember that I am choosing quotes to back up my speech — not to bulk it up. So I am looking for quotes that are reasonably short and either: ◦clever, ◦funny, or ◦fact specific, Once I have decided on the subject of my speech, I can search the Internet for relevant information where I might find some quotes, or I can delve into books on the subject. Alternatively I could page through old copies of Reader’s Digest to see what funny quotes and comments they have used. I could also use religious texts like Tanakah, Bible, Quran, Gita, etc. Most presenters like to create long list of bullet points with facts and figures. Instead, I will give my audience the story behind the number. For instance, (1) revenue increased 10% (2) closing ratios went up 3% (3) advertising costs decreased 15% and (4) profit went up 15% is easily forgotten and will take up a whole PowerPoint slide. there are six things i can do with my time in retirement: i can work or i can play or i can sleep. i can improve my mind or my health or my community. -Ojijo. Retire Happy: 21 Questions to Plan my Retirement Page | 101 Cause Action: Public Speaking Handbook (Nigro Blak) However, “At the beginning of the last quarter, we changed our advertising strategy and focused more on repeat business from current clients versus spending money to attract new clients. We stopped sending mailers to the mailing list that we used in the past, and we sent multiple mailers to past customers instead. We were able to cut the mailing cost by 15% in this move, and since the sales team had fewer leads, they were able to spend more time developing repeat business and increased their closing ratios by 3% and total revenue by 10%. Since cost were down as well, the combination of increased revenue and decreased advertising cost let to a 15% increase in profit.” Much easier to remember, much easier to deliver, and no bullet points needed. I will not use a quote just for the sake of using a quote. There is always a quote that will fit every situation, and I cannot find it, it means I am not looking harder. And if I cannot look harder, because I am pressed for time, then I go back to basics and draw on my own personal experiences. This is often the best approach of all. When I quote an expert, I am temporarily borrowing their expertise and credibility. Quotes should be short and by someone the audience will recognize, and when used properly, they can help the speaker have even more credibility. Every page of this great book is littered with several quotes, and one at the bottom. [if you make a mistake] There are several secrets to giving a good speech. That was not one of them. -Anonymous Page | 102 Cause Action: Public Speaking Handbook (Nigro Blak) Adapt, Kill Boredom “You cannot keep their attention all the time, but you can recapture their attention all the time.”-Anonymous All audiences are bored. If not now, then soon. Listening is boring, and listening to boring people talk about boring work in boring ways is even more boring. As a speaker I go in thinking “these people are probably bored to death from the last guy”, as I would be. The greatest challenge of speakers is to keep the attention of the audience. The simplest answer, of course, is to keep attracting their attention, EVERY MINUTE. The average human being will focus for one minute, and then start thinking of other things. If I can get into the mind of my audience every one minute, then I have their attention, and I do this by constantly changing what I am saying, and how I am saying it. I will need to listen adopt. If what I have prepared is obviously not getting across to my audience, I will change my strategy mid-stream. Communication is the key to a successful presentation. If I am short of time, I will know what can be safely let out. If I have extra time, I will know what could be effectively added. I will always be prepared for the unexpected. The purpose of adapting the presentation is to kill boredom, and to save me if I forget something, or if I am distracted. [Flowery intro] Thank you for that wonderful introduction. I wish I could figure out who you have me confused with. -Ojijo Page | 103 Cause Action: Public Speaking Handbook (Nigro Blak) Alternatively, if I can paraphrase the last word, or topic, I just talked about, as a question. For instance, if the last topic was self-esteem, or if the last phrase I used was, “you need to get up and be counted”, then the question can be, “will you get up and be counted?” If I lose my train of thought and feel some panic, then one of a couple of things might be happening. I likely have a bunch of bullet points that are difficult to remember. If so, go back through the earlier tips and design my speech differently. If I am feeling light headed and confused, though, or I forget something, then I need to stop, look deep into someone’s eye in the audience, and ask a question in line with the theme. For instance, if I was speaking on self-confidence, I will ask, “what is self-confidence?” My audience may be bored … or just need an energy/bathroom break if … They are yawning They are fidgeting They are playing with their portable devices They are talking or whispering to their neighbors They are sleeping They are slouching in there seats They are leaning their chin on their hand and frowning They are spacing out, their eyes are glazed over They are leaning back and not making eye contact They aren’t responding … no laughter, no questions, no applause at appropriate points “money is like power, the less of it we use, the more of it we have.” -Ojijo. Making My Child Financially intelligent: Money Lessons By Age group (From 3-13 years)! Page | 104 Cause Action: Public Speaking Handbook (Nigro Blak) The surprise is there is a huge advantage if the audience is bored. Their expectations are low. If I do anything interesting at all, such as not be boring, I will stand out. If I prepared correctly (meaning I practiced, have clear points, am enthusiastic about them, and understand why the audience showed up) I will look like a rock star. People will perk up instantly when I start answering the question they came into the room to hear. If I choose those as my first words, I will have them out of the gate. And when they hear I am answering it well, I will have their full attention. It is that simple. But few speakers have good material, or more bluntly, good thinking on the right questions in their material, that this often does not happen. Pretense, fear and ego blind smart people into doing stupid things, in lectures and at large. …there is one way to get ahead financially: earn more than you spend! -Ojijo. 69 Ways to Make Extra Money While Keeping My Day Job! Page | 105 Cause Action: Public Speaking Handbook (Nigro Blak) Interactive (Eye Contact, Questions, Gestures, etc) To be interactive, I will walk, posture, signal, and ask questions. I should make my presentations as interactive as possible. There are a few ways to create a more inclusive presentation. Posture I will remember that only a small percentage of communication involves actual words: 7%, to be exact. In fact, 55% of communication is visual (body language, eye contact) and 38% is vocal (pitch, speed, volume, tone of voice). The world's best public speakers have strong body language: a commanding presence that reflects confidence, competence, and charisma. Another way to engage my audience is to invite them to prepare a joint statement, engage in an exercise, or wrestle with a few questions (either in advance or through breakouts). A third way (and often the easiest) is to leave time at the end for questions and comments from the audience. I will also remember to stand up when speaking. The person who stands up to speak carries authority and has more energy. I need to move faster when gesturing. For instance, when I walk to the front, don’t run, but take about a half-step faster pace than normal. If I walk like I am going to the gallows, I will suck energy out of the room and leave an impression of being boring. If I move like I want to get to the front of the room, I will push energy into the room. [If you’re short] I’m short, but I compensate—by making my speeches long. -Ojijo Page | 106 Cause Action: Public Speaking Handbook (Nigro Blak) Samples One other way to enhance interactivity is to offer a sample. I will give the audience something they can see, touch, feel, or experience. If I am talking about a product, bring one to pass around. If my topic is less tangible, give an example. For instance, when we teach public speaking skills classes and we introduce how powerful stories can be, we give an example of a dry presentation without stories, and then we go back and add the stories in and show the audience the difference. Give a sample to reinforce my point. Questions Questions arouse interest, pique curiosity, and engage audiences. So I will ask a lot of them. I will build tension by posing a question and letting my audience stew a moment before moving to the next slide with the answer. I will quiz their knowledge and then show them how little they know. If appropriate, I will engage in a little question-and-answer with my audience, with me asking the questions. Question also have the ability to create a knowledge gap, and arouse interest in the audience to want to listen to me more, if only for the answer to the question. However, I should never ask the audience a question that I do not expect them to answer. Rhetorical questions aren’t interactive and have the potential to be annoying or even manipulative, so really avoid these types of questions. the main cause of disease, and the main cure for disease, is food. -Ojijo. My Body - 100 Common Medical Symptoms, Causes, Possible Diseases, Treatment, Home Remedies & Prevention! Page | 107 Cause Action: Public Speaking Handbook (Nigro Blak) I should also be very careful with Yes/No Questions. Questions where some people will answer “Yes” and some will answer “No” will divide the audience, so only use them if a division is what I want. For instance, “How many of I have been sexually harassed at some time in my career?” will likely cause a negative division that I would rather avoid, but “How many of I made President’s Club this year?” might give I a positive result. Just be careful dividing my audience. I should also avoid Single Answer Questions. Questions with only a single correct answer have only two possible results. Either one single person will answer the question correctly for one single success, or no one will answer the question and the entire audience will feel stupid. If there is only one answer, avoid the question and just tell the audience the answer. The best types of questions are open-ended and “opinion based” meaning that anyone with an opinion can, and most likely will, be correct. So a whole group of audience members are now the heroes of the room. The best way to do this is to make sure that my bullet points have gone to that “next level” where the result to the audience is added and just ask it instead of telling it. “So we are two weeks behind schedule on the Smith building. What kind of things can we do to get back on track by the end of the month?” However, I need to make sure the scope of opinions will support my view point, and make my presentation credible. ‘I will never become a somebody till I make a somebody’Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 108 Cause Action: Public Speaking Handbook (Nigro Blak) If my audience more introverted or less likely to interact, use Think/Write/Share method. I will ask them to think about all of the possible ways that something can be done, and write it on the paper, and then share. “If I would, write down two or three of my best ideas.” Then wait for everyone to write down at least one thing. “Tell me what you wrote down, and I will write them on the whiteboard.” I will get a lot more participation this way. Another way to get a group to participate is to ask them to tell their best idea to a partner sitting next to them, or to ask their neighbour a question. Then have the partners volunteer to tell the group a single idea that their partner shared that was particularly good. Eye Contact Maintain sincere eye contact with my audience. I will use the 3 second method, e.g. look straight into the eyes of a person in the audience for 3 seconds at a time. I will have direct eye contact with a number of people in the audience, and every now and then glance at the whole audience while speaking. I will use my eye contact to make everyone in my audience feel involved. Making eye contact with my audience is important. This helps them to pay attention to me and makes me look confident. ‘the best way to start is to start; the best time to start is now; and the best place to start is here.’ -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 109 Cause Action: Public Speaking Handbook (Nigro Blak) Gestures Body language is important. Standing , walking or moving about with appropriate hand gesture or facial expression is preferred to sitting sown or standing still wit head down and reading from a prepared speech. I will use audio-visual aids or props for enhancement if appropriate and necessary. Another use of gestures is in pointing at the audience, or someone in the audience, while speaking. For instance, I can point at the lady in front, and say, “thank you Ann” , or point at the person behind and ask, ”don’t you want this country to be run better?” I need to talk with my hands. We all naturally speak with our hands, but for some reason, when we stand up to speak, we tend lock up our body language and lose a lot of our natural energy. I will drop my hands when I start a speech, then use them to explain my points. (By the way, if I tell a lot of stories, this will happen naturally.) In a small room, try to make my gestures outside of my torso. Small gestures below the shoulders and close to my body make me look weak and timid. The higher and wider my gestures are, the more confident I appear. When we get nervous, we want a barrier between us and the threat, so the small gestures show the audience that I am threatened by them. I will make the gestures bigger. ‘alot of money in a short time (riches) comes from doing deals, not from earning wages.’! -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 110 Cause Action: Public Speaking Handbook (Nigro Blak) As my audience gets bigger, so should my gestures. If I have a lectern, (most people call it a podium, but the podium is actually the small stage that a speaker stands on) the audience will not see my gestures unless I over-exaggerate them. I will make my gestures huge. They will look very normal to the audience. “Just the fact that people I will not understand me does not make me an artist.” -Anonymous Page | 111 Cause Action: Public Speaking Handbook (Nigro Blak) Audio-Visual Aids I can also use visual aids as a how strategy. Many people will understand the message of my speech more clearly when it is more visual. Like they say, ‘a picture says a thousand words’. I can use flip charts, slides, photographs, overhead projectors, handouts, PowerPoint presentations, or even a simple whiteboard to add visual cues to my speech. What we see often leaves a more lasting impression than what we hear. When using audio-visual aids to enhance my presentation, be sure all necessary equipment is set up and in good working order prior to the presentation. If possible, I will have an emergency backup system readily available. I will check out the location ahead of time to ensure seating arrangements for audience, whiteboard, black board, lighting, location of projection screen, sound system, etc are suitable for my presentation. I will also master the use of presentation software such as PowerPoint well before my presentation. I will not overdazzle my audience with excessive use of animation, sound clips, or gaudy colors which am Inappropriate for my topic. I will not torture my audience by putting a lengthy document in tiny print on an overhead and reading it out to them. While using any visual aid, I must be well versed with the technology and information/data in each visual aid before the d-day. It is also vital that I I will not turn my back on my audience as I use my visual aid, or I may lose my audience. I also should not turn the lights on low for long periods, or I might be surprised to look up and find them all sleeping! [hot room] I haven't sweated this much since my tax audit. -Anonymous Page | 112 Cause Action: Public Speaking Handbook (Nigro Blak) I should use presentation technology (i.e., overhead or slide projector, PowerPoint). These engage the audience’s sense of sight in addition to hearing (a creative presenter might try to engage other senses as well). Further, the visual aid needs to be appropriate. They should also demonstrate something, by making a point, and just being be data. Visual aids should not be distracting, but should blend into my speech. As a rule of thumb, I should not pass a visual aid around for the audience while I speak. Visual aids should also be explained clearly to the audience. Further, visual aids should look professional, since sloppy aids will kill my credibility. In addition, visual aids should be easy to understand and quickly pass the point. Finally, visual aids should be easy to see. This may seem obvious, but many speakers I will not consider this when selecting visual aids. Further, when using visual aids, I should refer to the information in the aid as, ‘in the middle’ or ‘at the top’, or ‘on the left’, so that I use the five positions (left, right, top, bottom and center’, to guide the audience through my visual aid. This helps me not to turn my back to the audience while presenting. To enhance my public speaking, I should also use visual aids. Many people will understand the message of my speech more clearly when it is more visual. Like they say, „a picture says a thousand words‟. I can use flip charts, slides, photographs, overhead projectors, handouts, PowerPoint presentations, or even a simple whiteboard to add visual cues to my speech. “Now I'd like to open the floor to questions. And since they never get a chance to speak at home, why don't we start with the married men? “ -Anonymous Page | 113 Cause Action: Public Speaking Handbook (Nigro Blak) What we see often leaves a more lasting impression than what we hear. While using any visual aid, I must be well versed with the technology and information/data in each visual aid before the d-day. It is also vital that I will not turn my back on my audience as I use my visual aid, or I may lose my audience. I also should not turn the lights on low for long periods, or I might be surprised to look up and find them all sleeping! Further, the visual aid needs to be appropriate. They should also demonstrate something, by making a point, and not just data. Visual aids should not be distracting, but should blend into my speech. As a rule of thumb, “I should not pass a visual aid around for the audience while I speak. “ Visual aids should also be explained clearly to the audience. Further, visual aids should look professional, since sloppy aids will kill my credibility. In addition, visual aids should be easy to understand and quickly pass the point. Finally, visual aids should be easy to see. This may seem obvious, but many speakers I will not consider this when selecting a visual aid. Further, when using visual aids, I should refer to the information in the aid as, ‘in the middle’ or ‘at the top’, or ‘on the left’, so that I use the five positions (left, right, top, bottom and center’, to guide the audience through my visual aid. This helps me not to turn my back to the audience while presenting. ‘everything in life depends on humour!’ Ojijo. 99 Ways to Make People Laugh! Page | 114 Cause Action: Public Speaking Handbook (Nigro Blak) Effective PowerPoint Presentations In addition to the skills of public speaking, I should use PowerPoint slides to enhance my presentation. This section lists the tips I can apply to prepare effective PowerPoint presentations. Large Texts I need to use large texts, so that people have fun, and I will not strain in watching my slide, and reading the messages. I will spice up my slide with interesting fonts. Different fonts convey different feelings. For instance, adding a slight rotation to text and images makes them more interesting. Font size must be large enough to be easily read. Size 28 to 34 with a bold font is recommended. I can use Word Art, or a clip art image of a sign, to convey text in a more interesting way. Bold Colours Color evokes feelings. Color is emotional. The right color can help persuade and motivate. Studies show that color usage can increase interest and improve learning comprehension and retention. I will use high contrast dark on light, or light on dark. I will use color with care, to emphasize my talk, and avoid extremely bright colors, hot pink, neon orange, acid green. Further, I will not combine red/green, yellow/purple, or blue/orange. “No matter how much the boss likes you, if you work in a bank you cannot bring home samples.“ -Anonymous Page | 115 Cause Action: Public Speaking Handbook (Nigro Blak) I need to use text with strong colors to make my slide eyecatching. I need to create a beautiful color scheme or theme and stick to it. I will not need to be an expert in color theory, but It is good for business professionals to know at least a bit on the subject. Colors can be divided into two general categories: Cool (such as blue and green) and Warm (such as orange and red). Cool colors work best for backgrounds as they appear to recede away from us into the background. Warm colors generally work best for objects in the foreground (such as text) because they appear to be coming at us. It is no surprise, then, that the most ubiquitous PowerPoint slide color scheme includes a blue background with yellow text. I will not need to feel compelled to use this color scheme, though I may choose to use a variation of those colors. Unconventional Images I need to use intriguing and unconventional images to grab audience attention. 3 days after a presentation, most people only remember 10% of what they hear. However, if I add a picture, recall shoots up to 65%. Simple, uncluttered slides with powerful images are my best bet for creating powerful presentations. I will let the picture or graphics tell the story – I will minimize the use of text. Images are key elements of every presentation. My audience has ears and eyes – they’ll want to see what I am talking about, and a good visual cue will help them to understand my message much better. “If you'd lose a troublesome visitor, lend him money.” -Anonymous Page | 116 Cause Action: Public Speaking Handbook (Nigro Blak) Rule Of 1-1-1-1 (One Idea, One Slide, One Word, One Image) The rule of 1-1-1-1 states that I should express one idea in one slide using one word and one image. I need to use one word and one image in one slide for one idea, and then explain in the presentation. I will not write long paragraphs. My presentation is not a document! It is a PowerPoint, meaning, a powerful point, not powerful paragraph, or gallery of pictures. People should be able to look at my slides and get the main message in 3 seconds. This approach will make sure I offer only one idea per slide. It will also make sure I will not overwhelm my audience with too much information. So now I have my plain background instead of a cluttered and distracting PowerPoint template. I will use each slide to express one idea: Presenters can completely transform their presentations from boring bullets to high-impact visuals by putting one point on a slide. Presenters must assure that slides follow good cognitive design principles. Something as simple as having only one main idea per slide makes a huge difference. The gospel is, “less is more”. The fewer slides that I have and the less content that I have an each slide, the more impact that my words will have. “My girlfriend can smell another woman perfume on me from outside the house, but she burns food all the time.” -Anonymous Page | 117 Cause Action: Public Speaking Handbook (Nigro Blak) Choking, Shocking Title I need to use a shocking title to hook my audience into my presentation. Such titles can be in bold, strong words, or foreign words which are generally known and memorable, or in terms of weird questions, obvious, or unexpected. If it is shocking, it is good. I should also make the title audience focused. To do this, it means to ask the audience a question that they want answered, or offer the general answer to a question. I will go back to my title now and redesign it so that it has a major “want” of the audience. I will just look at the title as I have it and ask “why” does the audience need to hear this presentation? Whatever the answer to that question is should be added to the title. Multi-Media I will use video and audio to convey my message more effectively. This can be in the form of an animation. Dynamic content, such as a brief video that illustrates an important point, is a great way to engage my audience. Using audio that helps convey my message, like recorded narration (I can add this to slides when sending my presentation to others to view), can also help keep my slides clean and approachable. In animations, there is a fine line between a comic or professional impression. However, animations can be rather powerful tools to visualize and explain complicated matters. A good animation can not only improve understanding, but can also make the message stick with my audience. I can embed videos from YouTube into my presentation, if my internet connectivity is great. ‘the greatest poverty is the poverty of the mind.’ -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 118 Cause Action: Public Speaking Handbook (Nigro Blak) Few Slides In general, using a few powerful slides is the aim. I will remember the great public speaking maxim, “be brief, be seated.’ I will apply the KISS principle. I will Keep It Straight and Simple. Prepare I will remember to prepare for the presentation. This includes research before writing my PowerPoint presentation, and familiarizing myself with the presentation, to see exactly what I will be presenting to my audience. I will proofread everything, including visuals and numbers. To temporarily clear the screen, I will press W or B during the presentation; then press any key to resume the presentation. I will talk through my presentation to see how much time I use for each slide. I will set the automatic slide transition to the amount of time I want to spend discussing each slide. Am I using the right amount of time per slide? I will decide which slides or comments need alteration to make my presentation smoother. I will change the automatic slide transition settings for individual slides to fit the amount of time needed for that slide and practice again. Am I still within the time limit? I will decide if I want to remove the automatic slide transition feature before giving the presentation. Mohammed Ali said, “I hated the trainings, every moment of it. But I did not quit, I told myself, I will suffer now, and live the rest of my life as a champion.’ Where large sums of money are concerned, it is advisable to trust nobody. -Agatha Christie Page | 119 Cause Action: Public Speaking Handbook (Nigro Blak) I will check my work for spelling mistakes and grammatical errors and for logic and the flow of information. A well-prepared and enthusiastic talk will help I convince my audience and maintain their attention. I will test my presentation in the room before my talk. I may need to adjust the colors/templates/font size for the room/equipment. I should be prepared to give my talk without a PowerPoint slideshow, technical glitches do happen. Numbers and Statistics Numbers are usually confusing to the audience. I will use as few as possible and allow extra time for the audience to do the math. Numbers should never be ultra precise, and should be presented in a diagram, as chart, or pie, or bar. I will remember to cite my source on the same slide as the statistic, using a smaller size font. Charts Charts need to be clearly labeled. I can make more interesting charts by adding elements from the drawing toolbar. Numbers in tables are both hard to see and to understand. There is usually a better way to present my numerical data than with columns and rows of numbers. I will get creative! PowerPoint deletes portions of charts and worksheets that am Imported from Excel, keeping only the leftmost 5.5 inches. Plan ahead. “Always live within your income, even if you have to borrow money to do so. “ -Anonymous Page | 120 Cause Action: Public Speaking Handbook (Nigro Blak) و و و و Pie Charts. Used to show percentages. Limit the slices to 4-6 and contrast the most important slice either with color or by exploding the slice. Vertical Bar Charts. Used to show changes in quantity over time. Best if I limit the bars to 4-8. Horizontal Bar Charts. Used to compare quantities. For example, comparing sales figures among the four regions of the company. Line Charts. Used to demonstrate trends. For example, here is a simple line chart showing that our sales have gone up every year. The trend is good. The arrow comes in later to underscore the point: Our future looks good! “"I don't like to talk bad about heaven and hell - you see, I have friends in both places." -Anonymous Page | 121 Cause Action: Public Speaking Handbook (Nigro Blak) 23 Rhetorical Devices (Style) The rhetorical devices are based on poetry. They make the words attractive to listen to and to read. They cause the words to synchronize with the listeners’ mind and environment, so that they are seduced in their thoughts. If I read poetry, I will become a great rhetorician, no wonder all the revolutionaries, great politicians and people’s liberators read poetry, and read many books. There are very many, including metaphors, proverbs, alliterations, allusions, consonance, assonance, tri-partite statements, et cetera and various such devices. The use of rhetoric makes one an orator. Orators of all times: Abraham Lincoln, Martin Luther King, Adolf Hitler, John F Kennedy, Gandhi, Bill Clinton and many more, specify many different qualities an orator should have, may it be articulate, nimble and steadfast or it be bold and declarative; the capability to hold their interests for long. Great orators are the ones who stir up revolutions, stir up emotions and spur people to action as we know the power of spoken words is undeniable. The word “oration” comes from the Latin word “oratio” for “speech” and “orare” for “to plead, speak, or pray.” Vittorio Emanuele Orlando quotes “Oratory is just like prostitution: you must have little tricks”. A good oratory or in turn speaking up infront of masses is not just due to genes. It is actually a skill comprised of physical behavior and can be learned by anyone who cares to succeed. A good oratory is needed for the emancipation of the individual be it be in relationships, forums, education and work. "I have been complimented many times and they always embarrass me; I always feel that they have not said enough." -Anonymous Page | 122 Cause Action: Public Speaking Handbook (Nigro Blak) TRICOLON / (THREE PART LISTS) Three-part lists, also known as a tri-colon, are words, phrases, examples, or the beginnings or endings of phrases or sentences in threes. By using three points to augment a single argument, it makes it memorable for the audience without trying to bludgeon them into submission by making too many points. ‘Government of the people, by the people, for the people’ ... President Abraham Lincoln, ‘Never in the history of human endeavour has so much been owed by so many to so few’ ... Sir Winston Churchill. ‘Tell me and I forget. Teach me and I may remember. Involve me and I will learn’ – Benjamin Franklin ‘The God-given promise that all are equal, all are free, and all deserve a chance to pursue their full measure of happiness’ Barrack Obama. ‘everything in life depends on human relationships- business, selling and getting rich is no exception.’ -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 123 Cause Action: Public Speaking Handbook (Nigro Blak) ANTITHESIS (CONTRASTS ) Contrasts, also known as antithesis, are two ideas that are usually (although not always) diametrically opposed placed in close proximity. It draws an audience’s attention to their differences in a much stronger way than if they are separated by several sentences. ‘I have a dream that my four little children will one day live in a nation where they will not be judged by the colour of their skin but by the content of their character’ -- Martin Luther King, Jr. ‘We must learn to live together as brothers or perish together as fools’ - Martin Luther King, Jr ‘Reasonable men adapt to the world. Unreasonable men adapt the world to themselves . That's why all progress depends on unreasonable men’ - George Bernard Shaw ‘No bastard ever won a war by dying for his country. He won it by making the other poor bastard die for his country’ - General George Patton ‘That's one small step for a man, one giant leap for mankind’ --Neil Armstrong ‘To be or not to be, that is the question’ - William Shakespeare (Hamlet) 'It is obvious that women are smarter than men. Think about it - diamonds are a girl's best friend; man's best friend is a dog. ' -Anonymous Page | 124 Cause Action: Public Speaking Handbook (Nigro Blak) ‘The success of our economy has always depended not just on the size of our Gross Domestic Product, but on the reach of our prosperity ...’ - Barack Obama ‘Extremism in defense of liberty is no vice; moderation in the pursuit of justice is no virtue.’-Barry Goldwater - Republican Candidate for President 1964 ‘Not that I loved Caesar less, but that I loved Rome more’. Brutus in: ‘- Julius Caesar’ by William Shakespeare ‘It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair, we had everything before us, we had nothing before us, we were all going direct to Heaven, we were all going direct To Hell.’ - Charles Dickens (A Tale of Two Cities) ‘Mankind must put an end to war, or war will put an end to mankind.’ -JFK, in a speech to the UN. Never in the field of human conflict was so much owed by so many to so few.’-Winston Churchill, in his speech to parliament on August 20, 1940. ‘…if in doubt, do the right thing; act in the same way you would want people to act if the matter concerned you.’ -Ojijo. Sell Something: Ojijo’s Guide to Entrepreneurship & Raising Capital! Page | 125 Cause Action: Public Speaking Handbook (Nigro Blak) ALLITERATION (Repeating The Same Sound) Alliteration repeats the same sound or letter beginning several words in sequence. ‘They are part of the finest fighting force that the world has ever known. They have served tour after tour of duty in distant, different, and difficult places.’ – President Barack Obama ‘With this faith we will be able to work together, to pray together, to struggle together, to go to jail together, to stand up for freedom together, knowing that we will be free one day.’ – Martin Luther King, Jr. ‘....we shall not falter, we shall not fail.’- President G.W. Bush Address to Congress following 9-11-01 Terrorist Attacks. ‘Let us go forth to lead the land we love.’ President J. F. Kennedy, Inaugural 1961 ‘Veni, vidi, vici.’ (I came, I saw, I conquered)-Julius Caesar ‘My style is public negotiations for parity, rather than private negotiations for position’ - Jesse Jackson ‘We want no parlay with you and my grisly gang who work my wicked will ‘ -Winston Churchill ‘That power ... which derives strength and perverted pleasure from persecution’ - Sir Winston Churchill ‘since the leader leads and hence dictates the growth or otherwise of a venture, or relationship, or institution or country, it is important that either when the organisation, relationship, institution, faces a challenge, then either the leadership style (leadership) should be changed, or the leaders (leadership) should be changed.’ -Ojijo. Politics of Poverty: Odinga Course to the Luos! Page | 126 Cause Action: Public Speaking Handbook (Nigro Blak) ‘Step forward, Tin Man. You dare to come to me for a heart, do you? You clinking, clanking, clattering collection of caliginous junk...And you, Scarecrow, have the effrontery to ask for a brain! You billowing bale of bovine fodder !’ - the Wizard of Oz ‘Our party ...has always been at its best when we have led not by polls, but by principle; not by calculation, but by conviction ...’ - Barack Obama ‘I will never put a better bit of butter on my knife’ -advertising slogan, Country Life butter ‘the instrument of humanity's liberation is skills!’ -Ojijo. Talanta: Ojijo’s Guide to Identifying, Developing & Selling my Talent & Career Skills! Page | 127 Cause Action: Public Speaking Handbook (Nigro Blak) ALLUSION (Reference To A Famous Person Or Event) Allusion is a short reference to a famous person or event. It must be easily understood. It explains, or enhances the subject under discussion without sidetracking the listener. ‘You must borrow me Gargantua's mouth first.’ Tis a word too great for any mouth of this age's size’ - Shakespeare ‘If you take his parking place, you can expect World War II all over again’ ‘i wonder how poor people survive!’ -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 128 Cause Action: Public Speaking Handbook (Nigro Blak) AMPLIFICATION (REPEAT A WORD, WITH DETAILS ADDED ) Amplification repeats a word or expression while adding more detail to it, in order to emphasize something. ‘I know I have but the body of a weak and feeble woman; but I have the heart of a king, and of a king of England, too’ Queen Elizabeth I ‘the poor are poor because they are poor.’ -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 129 Cause Action: Public Speaking Handbook (Nigro Blak) ANADIPLOSIS (STARTING A CLAUSE WITH LAST WORD ) Anadiplosis repeats one or several words that end one clause and begin another. ‘Some men are born with greatness, some men achieve greatness, and some men have greatness thrust upon them’ William Shakespeare ‘The love of wicked men converts to fear, fear to hate, and hate turns to death’ - William Shakespeare ‘Men in great place are thrice servants: servants of the state; servants of fame; and servants of business’ - Francis Bacon ‘They call for you: the general who became a slave; the slave who became a gladiator; the gladiator who defied an Emperor’ Joaquin Phoenix (from the movie Gladiator) ‘Suffering breeds character; character breeds faith.’ – Rev. Jesse Jackson ‘Fear leads to anger. Anger leads to hate. Hate leads to suffering.’ – Yoda "there are two things that every man needs...ideas and money.’ -Ojijo. Sell Something: Ojijo’s Guide to Entrepreneurship & Raising Capital! Page | 130 Cause Action: Public Speaking Handbook (Nigro Blak) ANAPHORA (REPEATING A CLAUSE ) Anaphora repeats the same word or words at the beginning of successive phrases, or sentences. ‘To think on death it is a misery, To think on life it is a vanity; To think on the world verily it is, To think that here man hath no perfect bliss’ - Peacham ‘But one hundred years later, the Negro still is not free. One hundred years later, the life of the Negro is still sadly crippled by the manacles of segregation and the chains of discrimination. One hundred years later, the Negro lives on a lonely island of poverty in the midst of a vast ocean of material prosperity. One hundred years later, the Negro is still languished in the corners of American society and finds himself an exile in his own land’ - Martin Luther King, Jnr. ‘with ideas and no money, idea will gnaw at the mind of the thinker...there is frustration; with money and no ideas, the money will quietly flow away, hence, there is frustration...’ -Ojijo. Sell Something: Ojijo’s Guide to Entrepreneurship & Raising Capital! Page | 131 Cause Action: Public Speaking Handbook (Nigro Blak) ‘But in a larger sense, we cannot dedicate, we cannot consecrate, we cannot hallow this ground.’ - Abraham Lincoln ‘We shall not flag or fail. We shall go on to the end. We shall fight in France, we shall fight on the seas and oceans, we shall fight with growing confidence and growing strength in the air, we shall defend our island, whatever the cost may be, we shall fight on the beaches, we shall fight on the landing grounds, we shall fight in the fields and in the streets, we shall fight in the hills. We shall never surrender.’-British Prime Minister Winston Churchill ‘For us, they packed up their few worldly possessions and travelled across oceans in search of a new life. For us, they toiled in sweatshops and settled the West; endured the lash of the whip and ploughed the hard earth. For us, they fought and died, in places like Concord and Gettysburg; Normandy and Khe Sahn’ - Barack Obama. “in the kingdom of business, ideas are the slaves, capital is the king!” -Ojijo. Sell Something: Ojijo’s Guide to Entrepreneurship & Raising Capital! Page | 132 Cause Action: Public Speaking Handbook (Nigro Blak) ANTISTROPHE (REPEATING WORD OR CLAUSE AT END OF SENTENCES ) Antistrophe, also called epistrophe, repeats the same word or phrase at the end of successive clauses. ‘In 1931, ten years ago, Japan invaded Manchukuo -- without warning. In 1935, Italy invaded Ethiopia -- without warning. In 1938, Hitler occupied Austria -- without warning. In 1939, Hitler invaded Czechoslovakia -- without warning. Later in 1939, Hitler invaded Poland -- without warning. And now Japan has attacked Malaya and Thailand -- and the United States -- without warning’ - Franklin D. Roosevelt ‘A day may come when the courage of men fails, when we forsake our friends and break the bonds of fellowship, but it is not this day. An hour of wolves and shattered shields, when the age of men comes crashing down, but it is not this day. This day we fight!’ - King Aragorn (from the movie 'The Return of the King'), ‘It was a creed written into the founding documents that declared the destiny of a nation: Yes, we can. It was whispered by slaves and abolitionists as they blazed a trail towards freedom through the darkest of nights: Yes, we can. It was sung by immigrants as they struck out from distant shores and pioneers who pushed westward against an unforgiving wilderness: Yes, we can’ - Barrack Obama ‘if I look for opportunity, I will attract opportunity.’ -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 133 Cause Action: Public Speaking Handbook (Nigro Blak) ANTIMETABOLE (REPEATING PHRASES IN REVERSE ORDER) The repetition of words or phrases in successive clauses, but in reverse order. ‘Not all schooling is education nor all education is schooling.’ – Economist Milton Friedman ‘Absence of evidence is not evidence of absence.’ – Scientist Carl Sagan ‘Failure is success if we learn from it. -Anonymous Page | 134 Cause Action: Public Speaking Handbook (Nigro Blak) ASSONANCE (USE OF WORDS WITH SAME VOWEL SOUNDS ) Assonance is the successive use of different syllables with the same or similar vowel sounds in words with different consonants. It is similar to rhyme, but can be used with similar sounding words. ‘I feel the need for speed’ -- Tom Cruise (from the movie Top Gun) ‘It beats as it sweeps as it cleans’ - advertising slogan for Hoover vacuum cleaners. ‘Thy kingdom come, thy will be done.’ The Lord's Prayer. ‘fame is for all men; we neither choose it, no does it choose us...our actions attract it!’ -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 135 Cause Action: Public Speaking Handbook (Nigro Blak) ASYNDETON (NO CONJUNCTIONS ) Asyndeton is a lack of conjunctions (e.g. 'and') between successive phrases or words. ‘He was a bag of bones, a floppy doll, a broken stick, a maniac.’ – Jack Kerouac ‘…and that government of the people, by the people, for the people shall not perish from the earth.’ – Abraham Lincoln ‘We shall pay any price, bear any burden, meet any hardships, support any friend, oppose any foe to assure the survival and the success of liberty’ - JF Kennedy, Inaugural Instead, they knew that our power grows through its prudent use; our security emanates from the justness of our cause, the force of our example, the tempering qualities of humility and restraint’ - Barrack Obama ‘it is not smart to be stupid about money.’ -Ojijo. Making My Child Financially intelligent: Money Lessons By Age group (From 3-13 years)! Page | 136 Cause Action: Public Speaking Handbook (Nigro Blak) CHIASMUS (REVERSAL ) Chiasmus is a very commonly used and effective technique where the words in one phrase or clause are reversed in the next. ‘But just because you're born in the slum does not mean the slum is born in you, and you can rise above it if my mind is made up’ - Jesse Jackson ‘It is not the men in my life that counts: It is the life in my men ‘ - Mae West ‘And so, my fellow Americans, ask not what my country can do for you; ask what you can do for my country’ -- John F. Kennedy, Inaugural Address ‘When the going gets tough, the tough get going’ - unknown ‘it is very easy to rule, but very difficult to lead, ignorant people.’ -Ojijo. Politics of Poverty: Odinga Curse to the Luos! Page | 137 Cause Action: Public Speaking Handbook (Nigro Blak) ‘Whether we bring our enemies to justice or bring justice to our enemies, justice will be done’- President George W Bush ‘If black men have no rights in the eyes of the white men, of course the whites can have none in the eyes of the blacks’ - Frederick Douglass ‘The true test is not the speeches the president delivers; It is if the president delivers on the speeches’ - Hilary Clinton ‘I'd rather be looked over than overlooked’ - Mae West (again) ‘Is man one of God's blunders or God one of man's blunders?’ - Friedrich Nietzsche ‘One should eat to live, not live to eat’ - Cicero ‘The art of progress is to preserve order amid change and to preserve change amid order’ - Alfred North Whitehead ‘ my manuscript is both good and original; but the part that is good is not original, and the part that is original is not good’ - Samuel Johnson Nothing is as violent as ignorance. -Emma Goldman Page | 138 Cause Action: Public Speaking Handbook (Nigro Blak) DIACOPE (REPEATING A PHRASE AFTER AN INTERVENTION ) Diacope is repeating a word or phrase after an intervening word or phrase. ‘Free at last, free at last; thank God almighty, free at last!’ Martin Luther King ‘The people everywhere, not just here in Britain, everywhere -they kept faith with Princess Diana’ - Tony Blair ‘Put out the light, and then put out the light.’ – William Shakespeare, Othello ‘For the love of God, man, for the love of God.’ – Me, all the time ‘You’re not fully clean unless you’re Zestfully clean.’ – Zest Soap commercial every generation has a dictator, and a savior. -Ojijo. Politics of Poverty: Odinga Curse to the Luos! Page | 139 Cause Action: Public Speaking Handbook (Nigro Blak) EPONYM (Substitution Name For An Attribute) Eponym is substitution of the name of a famous person recognized famous for a particular attribute, for that attribute. By their nature they often border on the cliché, but many times they can be useful without seeming too obviously trite. While finding new or infrequently used ones is best, it is also more difficult, because the name-andattribute relationship needs to be well established: ‘You I will not need to be Einstein to see that .... ‘ ‘That little Hitler is fooling nobody’ ‘We all must realize that Uncle Sam is not supposed to be Santa Claus.’ ‘to appreciate humor, i must have a sense of humor!’ -Ojijo. 99 Ways to Make People Laugh! Page | 140 Cause Action: Public Speaking Handbook (Nigro Blak) HYPERBOLE (Deliberate Exaggeration) Hyperbole is the deliberate exaggeration for emphasis or effect. It must be clearly intended as an exaggeration, and should be used sparingly to be effective. ‘Ladies and gentlemen, I've been to Vietnam, Iraq, and Afghanistan, and I can say without hyperbole that this is a million times worse than all of them put together’ - Kent Brockman (The Simpsons) This stuff is used motor oil compared to the coffee at Starbuck's ‘If you call me that name again, I'm going to explode!’ ‘there is nothing that has happened in my life that shouldn't have happened, every little thing, and hence i am living the life i should have lived till now...!!!’ -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 141 Cause Action: Public Speaking Handbook (Nigro Blak) HYPOPHORA (RHETORICAL QUESTION ) Hypophora is a figure of reasoning in which one or more questions or objections is/are asked or stated and then answered by the speaker; reasoning aloud (i.e. the original 'rhetorical question)'. ‘When the enemy struck on that June day of 1950, what did America do? It did what it always has done in all its times of peril. It appealed to the heroism of its youth’ - Dwight D. Eisenhower ‘'But there are only three hundred of us,' you object. Three hundred, yes, but men, but armed, but Spartans, but at Thermoplyae: I have never seen three hundred so numerous’ Seneca ‘only soldiers salute soldiers! it takes a skilled person to recognise skill. only talented people really celebrate other people's talents. -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 142 Cause Action: Public Speaking Handbook (Nigro Blak) METAPHOR (Comparison Of Two Different Things By Speaking Of One In Terms Of The Other) Metaphor is the comparison of two different things by speaking of one in terms of the other. A metaphor asserts that one thing actually is another thing, not just like it. ‘From Stettin in the Baltic to Trieste in the Adriatic an iron curtain has descended across the Continent’ - Sir Winston Churchill ‘All the world's a stage, and all the men and women merely players’ - William Shakespeare ‘You shall not press down upon the brow of labor this crown of thorns, you shall not crucify mankind upon a cross of gold’ WJ Bryan, arguing against the introduction of the Gold Standard ‘It is raining men.’ – The Weather Girls *Life's but a walking shadow; a poor player that struts and frets his hour upon the stage. ‘Shakespeare, in ‘Macbeth’ *From Stettin in the Baltic to Trieste in the Adriatic, an iron curtain has descended across the continent.- W. Churchill ‘It came as a joyous daybreak to end the long night of their captivity’ - Martin Luther King Jnr. ‘the money i want is in someone’s pocket, so i need to determine what value i will offer to obtain the money; in other words, what will i sell.’ -Ojijo. Sell Something: Ojijo’s Guide to Entrepreneurship & Raising Capital! Page | 143 Cause Action: Public Speaking Handbook (Nigro Blak) ‘The torch has been passed to a new generation of Americans’ President JF Kennedy ‘The mother of all battles’ - Sadaam Hussein ‘The (Presidential Oath has) been spoken during rising tides of prosperity and the still waters of peace. Yet, every so often the oath is taken amidst gathering clouds and raging storms’ -Barack Obama today, i will be a good person, and even if i have to be bad, i will do my best to be the most good bad person...!!! -Ojijo. Sell Something: Ojijo’s Guide to Entrepreneurship & Raising Capital! Page | 144 Cause Action: Public Speaking Handbook (Nigro Blak) SIMILE (Comparison Between Two Different Things That Resemble Each Other) Simile is a comparison between two different things that resemble each other, comparing an unfamiliar thing to some familiar thing known to the listener, usually prefaced with the word 'like': ‘He bestrides this narrow world like a colossus’ - William Shakespeare ‘My love is like a red, red rose’ - Robert Burns ‘Let us go then, you and I, where the evening is spread out across the sky like a patient etherised upon a table’ - T.S. Eliot ‘We are going to go through them like crap through a goose’ General George Patton ‘Seeing John Major govern the country is like watching Edward Scissorhands try to make balloon animals’- Simon Hoggart ‘It is like being savaged by a dead sheep’ - Labour politician Dennis Healey on being verbally attacked by Tory minister Sir Geoffrey Howe ‘We will not be satisfied until justice rolls down like waters, and righteousness like a mighty stream.’ – Martin Luther King, Jr. ‘You’re as cold as ice.’ – Foreigner once honest, always free! -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 145 Cause Action: Public Speaking Handbook (Nigro Blak) OXYMORON (JUXTAPOSING CONTRADICTING WORDS OR PHRASES ) Apparent paradox achieved by the juxtaposition of words which seem to contradict one another. I must be cruel only to be kind. Shakespeare, Hamlet Hurts so good. John Cougar Melancamp the more i read, the better i speak, and the better i write! -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 146 Cause Action: Public Speaking Handbook (Nigro Blak) PROVERBS (TRIBAL WISE SAYINGS ) A simple and concrete saying popularly known and repeated, which expresses a truth? Samaki mkubwa hukamatwa na ndoano kubwa. (Swahili) By the time the fool has learned the game, the players have dispersed. (ahsanti) No one tests the depth of a river with both feet. Money is sharper than a sword. If you am In hiding, I will not light a fire. Two small antelopes can beat a big one. When the fool is told a proverb, its meaning has to be explained to him. When the cock is drunk, he forgets about the hawk. A river that forgets its source dries up. When a man steals my wife there is no better revenge than to let him keep her. He who marries a beautiful wife and he who plants corn by the roadside all have the same problem; insecurity. Akati kinikwa kakiri kabisa. (Kiga) When the moon is not full, the stars shine more brightly. there is no shame when i tried and failed; there could have been shame if i failed to try. -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 147 Cause Action: Public Speaking Handbook (Nigro Blak) PERSONIFICATION (Attribution Of Personality) Attribution of personality to an impersonal thing. *England expects every man to do his duty.’ -Lord Nelson The rose was a soft as a baby's skin ‘Rise up and defend the Motherland’ - Line from ‘Enemy at the Gates’ ‘a problem is something i can do something about’ -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 148 Cause Action: Public Speaking Handbook (Nigro Blak) IDIOMS (PHRASES MEANING DIFFERENT THINGS ) An idiom is a group of words whose meaning is different from the meaning of individual words, and is used to pass a message. ‘The cat's out of the bag’ instead of ‘The secret is given away,’ ‘An apple a day keeps the doctor away.’ ‘climb on the bandwagon.’ ‘Saved by the bell.’ ‘Bury the hatchet.’ To ‘have a chip on one's shoulder.’ ‘A close shave.’ ‘Dot the i's and cross the t's.’ ‘He who pays the piper calls the tune.’ ‘The pen is mightier than the sword.’ ‘The pot calling the kettle black.’ ‘Raining cats and dogs.’ To ‘shed crocodile tears.’ ‘Clean bill of health.’ ‘Close but no cigar.’ ‘Cut from the same cloth.’ ‘Strike while the iron’s hot. ‘beauty weeds out the weak, sexiness weeds out…well, all!’ -Ojijo. Seventy-7 Moves of a Sexy Woman! Page | 149 Cause Action: Public Speaking Handbook (Nigro Blak) SYMPLOCE (Repeats The First And Last Word Or Phrase) Symploce repeats the first and last word or words in one phrase or sentence in one or more successive ones, thereby combining ANAPHORA and EPISTROPHE ‘Much of what I say might sound bitter, but It is the truth. Much of what I say might sound like it is stirring up trouble, but It is the truth. Much of what I say might sound like it is hate, but It is the truth’ - Malcolm X ‘Last night, Japanese forces attacked Hong Kong. Last night, Japanese forces attacked Guam. Last night, Japanese forces attacked the Philippine Islands. Last night, the Japanese attacked Wake Island. And this morning, the Japanese attacked Midway Island’ - Franklin D Roosevelt ‘There are many people in the world who really I will not understand, or say they do not, what is the great issue between the free world and the Communist world. Let them come to Berlin. There are some who say that communism is the wave of the future. Let them come to Berlin. And there are some who say, in Europe and elsewhere, we can work with the Communists. Let them come to Berlin. And there are even a few who say that it is true that communism is an evil system, but it permits us to make economic progress. Lass' sie nach Berlin kommen. Let them come to Berlin’ - JF Kennedy ‘In the struggle for peace and justice, we cannot walk alone. In the struggle for opportunity and equality, we cannot walk alone. In the struggle to heal this nation and repair this world, we cannot walk alone’ - Barrack Obama sexiness is all about the woman, beauty is only the physical appearances. -Ojijo. Seventy-7 Moves of a Sexy Woman! Page | 150 Cause Action: Public Speaking Handbook (Nigro Blak) Conclusion (Call to Action) My speech closing is the most critical part of my speech (even more important than the speech opening). An effective speech closing summarizes my main argument(s), resolves loose ends, is memorable, and (when appropriate) gives a clear and compelling call-to-action. A poor speech closing is usually one that is absent altogether, one that drags on for half the speech, or one that fails to make any sort of conclusion at all. There are many effective ways to close a speech. In fact, many of the tips for opening a presentation will also work for the closing. The most important thing is to close with a bang. Below are tips on what I can do to make a killer closing for my presentation or speech. "How many of you believe there’s something you can do in the next three weeks that would make your personal life, your family life, your business life worse?" -Anonymous Page | 151 Cause Action: Public Speaking Handbook (Nigro Blak) Summarize the Message In the summary, I will remind the audience the topic I tackled, and why it is important, and the recommendations that I offered. Now, the call to action is not just to be at the end of the presentation, but at end of every story, I should ad moral or an action. So when I finish my stories, I will add a moral or an action to the end such as, “so, what I want us to get from this is…” When we tell people to do something or give advice, human nature is to play Devil’s Advocate, but when I tell a story first, they are more likely to agree. I will try it around the office. Instead of giving advice right away, start with a story about the advice first and see if I get better results. Further, my successes are solid proof that my advice is sound, so anytime I offer advice or a suggested plan of action; always try to use a personal example as my proof that my advice is valid. If I haven’t had personal success with the new idea, find some other group or person who has and use their success story as proof. However, the person, or group, need to have identifiable demographics, i.e., same sex, age group, religion, culture, or race, as the audience, so that they see they can act, and get results. The summary is the call to action. In the call to action, I will tell them about what is being done to solve the problem right now, and by whom, and what ought to be done, and by whom. "I have never taken any exercise except sleeping and resting." -Anonymous Page | 152 Cause Action: Public Speaking Handbook (Nigro Blak) To end my presentation, I will summarize my main points in the same way as you normally do in the CONCLUSION of a written paper. I will remember, however, that there is a difference between spoken words appropriate for the ear and formally written words intended for reading. Terminate my presentation with an interesting remark or an appropriate punch line. I will leave my listeners with a positive impression and a sense of completion. Thank my audience and sit down. “Many years ago Aristotle made the statement that two weights of the same material would fall at different rates of speed and the larger, heavier one would hit the ground first. This was taught at the University of Pisa. However, many years later a young philosopher named Galileo said that was untrue—that if they were of the same material they would fall at the same rate of speed. He was challenged to prove it. He went to the top of the Leaning Tower of Pisa, dropped two weights different in size but made of the same material, and they hit the ground at exactly the same time. He had convinced everyone there that he was right. However, guess what happened? They continued to teach what Aristotle had said many years before because Galileo had convinced them but he had not persuaded them.’ The greatest persuasion tool is reputation. In the world of speaking, my reputation makes the sale. My greatest persuasive effort will be my reputation. They know exactly what they are getting before I’m invited. I will be able to build a very large clientele through reputation, which gives birth to recommendations. - End with a relevant quote - Pose a question for the audience to think about, "I must have a big of mind; it takes me as much as a week sometimes to make it up." -Winston Churchill Page | 153 Cause Action: Public Speaking Handbook (Nigro Blak) Ask them to Act (Call to Action) In public speaking, the closing words are where I drive my point home. If the audience walks away with one thing, it should be my closing call to action. This is when I deliver the specifics of what it is that I want my audience to do—to be part of the solution. It is never easy to judge the impact of a speech, so, I will not wait for an ovation. Indeed, it might take upto a few years to hear someone comment on the speech. I will ask them to do something. This is the true call to action! This could be telling the audience to vote, or to avoid extramarital sex, or to register and volunteer, or to start saving money for retirement, or even to write to their members of parliament. I speak with the hope that the audience will listen and take action. I need to tell them the action. I will seek to persuade, because, people are emotional and only act, I when the emotional switch is turned on. I can re-state highlight, clarify & stress key points & objectives with emphasis. When I am asked to give a public speech, I will remember that my final words are my most important. I will use them to turn my audience to my point of view and tell them what action I need them to take. Tell them what you want to tell them, then tell them, then tell them what you just told them. -Winston Churchill Page | 154 Cause Action: Public Speaking Handbook (Nigro Blak) I will conclude with/by suggesting and justifying my best option. I will remember to keep my proposals SMART i.e - Specific - Measurable - Achievable - Relevant - Time Bound I can make my ending memorable. I will find a quote that supports my view point or tell a quick story that shows how the support I am asking for has made a difference in someone’s life. I will use motivational words that inspire my audience to stand or cheer in agreement. Closing my speech properly is as important as my opening remarks and delivering a thought-provoking body of presentation. I can’t just engage them during my storytelling and then end everything abruptly or with a bland one-liner “thank you “speech. The closing part is the last impression I will leave with my audience therefore it is important to make it count. The closing of my speech should be able to tell my audience what I would like for them to do next. Excuse me; is that your perfume that you are wearing? Ojijo-99 Ways to Make People Laugh Page | 155 Cause Action: Public Speaking Handbook (Nigro Blak) A speech or presentation without a call to action is a speech or presentation probably not worth giving. The close of my speech should clearly spell out what you want my audience to do next. “In order to guarantee that we save tomorrow, we need to start today! Let’s get to work.” “If every person in this room leaves and immediately starts writing their goals, I guarantee you’ll enjoy next year!” “We can have wealth or we can have poverty. The choice is ours, and is based entirely on the decision we each individually make today. Start saving, start investing live in the ditches and watch your neighbors prosper. I know I’m choosing wealth.” i will do myself a lifelong favor if i keep reading! -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 156 Cause Action: Public Speaking Handbook (Nigro Blak) Close with a Bang “Attach more importance to a graceful exit than to applause on entrance.”-Anonymous Now, there is nothing wrong with ending a speech with a “thank you”. Actually, it is polite, but how it is said will make all the difference. I will end my speech with an attitude, not a platitude. Instead of firing off a perfunctory “thank you,” I will consider launching fireworks of final passionate thoughts from the podium. I will trigger spontaneous applause to a well-rehearsed, well-timed, and well-executed performance! It takes creative thinking and a compelling delivery to end my speech with a mighty climax that relegates the perfunctory “thank you” as superfluous. No wonder that only seven of the 217 speeches listed in William Safire’s anthology Lend Me Your Ears: Great Speeches in History conclude with “thank you.” I will consider examples of resounding speech conclusions from heroes gone past. I can learn from these to spark my creative energy and capture the spirit of ending with a bang. On the brink of the American Revolution, the colonists were debating the war. Patrick Henry concluded a stirring speech on March 23, 1775 with this: “Is life so dear or peace so sweet as to be purchased at the price of chains and slavery. Forbid it, Almighty God! I know not what course others may take but as for me give me liberty or give me death.” "When I was in school I used to answer hard questions quickly. I would quickly say, I don’t know." -Winston Churchil Page | 157 Cause Action: Public Speaking Handbook (Nigro Blak) In the face of a German threat of an invasion upon England in World War II, Winston Churchill on June 18, 1940 called upon all of the British to brace themselves. He concluded his speech with the words that have become the title of the speech: “Let us therefore brace ourselves to our duty and so bear ourselves that if the British Commonwealth and Empire lasts for thousands of years, men will say: ‘This was their finest hour.’” The High Note Leading speakers end their speeches like the opera star—on a high note, vocally and intellectually. Just as the comedian should leave ‘them laughing, the speaker should leave ‘them thinking. Last words linger. Last words crystallize my thoughts, galvanize my message, and mobilize my audience. I can refer back to my opening anecdote or quote and say, “We have arrived, now, where we began.” Then I reiterate the message I want my audience to remember. This will achieve symmetry in the classic3-part speech outline: “Tell ‘em what you are going to tell ‘em; tell ‘em, then tell ‘em what you just told ‘em.’ You can fool some of the people all of the time and all of the people some of the time, but you can never fool mom! Ojijo-99 Ways to Make People Laugh Page | 158 Cause Action: Public Speaking Handbook (Nigro Blak) The Challenge I will challenge my audience to apply what I have told them in the speech. If I was concluding a speech on the importance of taking action, I could say: “Let’s turn from spectators into participants. Let’s recall the inspiring words of U.S. President Theodore Roosevelt who said: ‘Far better it is to dare mighty things, to win glorious triumphs even though checkered by failure, than to remain with those poor spirits who neither enjoy much nor suffer much because they live in the gray twilight that knows not victory nor defeat.’ We have too much to do to sit on the sidelines. We need you to step out of the gray twilight into the bright sunshine so that we can all see the dawn of a new day.” What's the difference between stress, tension and panic? Stress is when wife is pregnant. Tension is when girlfriend is pregnant. Panic is when both are pregnant! Ojijo-99 Ways to Make People Laugh Page | 159 Cause Action: Public Speaking Handbook (Nigro Blak) The Echo “Last words crystallize your thoughts, galvanize your message, and mobilize your audience.” - Peter Jeff I will focus on one word in a quotation and emphasize that word to echo my final point. For example, I can consider the five echoes of the word “do” in this ending to a speech on the importance of getting involved in the education process: “More than 450 years before the birth of Christ, Confucius said: ‘What I hear, I forget; what I see, I remember; what I do, I understand.’ Let’s do it together. We’ve heard what we have to do. We’ve seen what we need to do. Now is the time to do it, and, together, we can do it.” [small crowd] I forgot to bring something with me—my audience. ~ Unknown Page | 160 Cause Action: Public Speaking Handbook (Nigro Blak) The Repetition I will find a phrase and structure it in a repetitive format that strikes the cadence of a drummer, building to a crescendo ending of a motivational speech: “Architects cannot renovate it. Businesses cannot incorporate it. Churches cannot inculcate it. Only you can orchestrate it.” Or Developers cannot innovate it. Engineers cannot calculate it. Governments cannot legislate it. Only you can orchestrate it.” Or Judges cannot adjudicate it. Lawyers cannot litigate it. Manufacturers cannot fabricate it. Only you can orchestrate it.” Or Politicians cannot appropriate it. Scientist cannot formulate it. Technicians cannot generate it. Only you can orchestrate it.” Man: Your place or mine? Woman: Both. You go to yours and I'll go to mine! Ojijo-99 Ways to Make People Laugh Page | 161 Cause Action: Public Speaking Handbook (Nigro Blak) The Title I can also give my speech a provocative title that encapsulates my message memorably. Then, use the title of my speech as my closing words to stir my audience to think more fully about what they just heard, reinforcing the title of the speech that I referenced earlier. The hint here is to try writing the ending of my speech first to better construct the title. The Sing Song I can also ask the audience to repeat a phrase that I used several times in my speech. For instance, if my phrase was: “Together, we can win.” I repeat that phrase over and over again. Then just before my close, I say: “I know that all of you are talented, all of you are driven. I know that none of us can do this alone, but (pause) Together (pause) we can (pause until the audience responds.) The Vision Create a mental vision of the future and motivate your audience to work towards it. I can also motivate my audience by sharing my vision. I will create a mental picture for my listeners of what could happen as a result of my call to action . Dr. Martin Luther King Jr. illustrated this beautifully with the final words of his epic “I Have a Dream” speech: I get no respect with my wife. I fell asleep with a cigarette in my hand. She lit it! Ojijo-99 Ways to Make People Laugh Page | 162 Cause Action: Public Speaking Handbook (Nigro Blak) The Question I can also leave my audience with a rhetorical question that will make them think. “And when this happens, when we allow freedom to ring, when we let it ring from every village and every hamlet, from every state and every city, we will be able to speed up that day when all of God’s children, black men and white men, Jews and Gentiles, Protestants and Catholics, will be able to join hands and sing in the words of the old Negro spiritual, “Free at last! free at last! thank God Almighty, we are free at last!” I can end with a rhetorical question that captures my message and leaves the audience thinking. One that directly ties into my call to action can be very effective. Here are two examples: “What choice will you make when you leave here today? Will go about your normal routine or will you __________?” “Ultimately, the future of Nairobi lies in your hands. When will you be ready to do something about it?” When you are married, nobody asks about your sex life. They know that you don't have one! Ojijo-99 Ways to Make People Laugh Page | 163 Cause Action: Public Speaking Handbook (Nigro Blak) The Callback I can also refer back to a story I told where some activity was not fully completed. Then pick up the story and close it around my theme. For example: “Remember those bubbles that four year old held so gently in his hands? Well now those same gentle hands are now poised skillfully around the hearts of hundreds of people. Today he is a heart surgeon.” “ ‘Life is made up of small comings and goings. And for everything we take with us, there is something that we leave behind.’ So too this year, in a very special way, we have lost our old company in a very special way. Now we are moving on to a stronger, more mature company.” The Quotation I can use a famous quotation to harness the audience’s attention, much like turning on a spotlight. For example, if I was concluding a speech on the importance of maintaining self confidence in the face of adversity, I could say: “We have to be like the bird –the bird that author Victor Hugo one observed – the bird that pauses in its flight awhile, on boughs too light, – on a branch that is likely to break– feels that branch break, yet sings, knowing she hath wings.” The first rule of talking to a man: Keep it simple! Give him only one thing at a time to think about! Ojijo-99 Ways to Make People Laugh Page | 164 Cause Action: Public Speaking Handbook (Nigro Blak) The Third Party I will also take the use of a quotation up a notch with the Third Party Close. I will leverage the use of a quotation in context of my message. I will use the premise of that quotation to frame my finale so that it serves as a launching pad to lift my message high for the audience to more fully appreciate. If I was concluding a speech on the importance of embracing change, I could say: Change has become a way of life to a better life. We have to recall the insight of President Abraham Lincoln, on the brink of Civil War and fighting the near 100-year long tradition of slavery in the United States dating back to George Washington and Thomas Jefferson, who owned slaves. Lincoln looked change directly in the eye and said: “The dogmas of the quiet past are inadequate for the stormy present and future. As our circumstances are new, we must think anew and act anew.” And so must we. We need to look at this old issue in a new way, not simply for today but to make our tomorrows more rewarding, more fulfilling, and more compelling because of the change we make today. With your help, we can think anew and act anew on the issue before us today.” Strong closing lines are important if I want my audience to take action. I will learn how to conclude my presentation with the influence and power it needs to compel my audience to take my prescribed action. Men prefer looks to brains because most men can see better than they can think! Ojijo-99 Ways to Make People Laugh Page | 165 Cause Action: Public Speaking Handbook (Nigro Blak) Many speakers spend so much time on the opening attentiongetter, on organizing the main points, using the rule of three, inserting humor, etc., that they run out of steam when it comes to end. A public speaking presentation is a speech that is made in an effort to influence a specific outcome. My goal is to persuade my audience to believe in my cause and to take action to support me. Political speeches and fundraising speeches are great examples of public speaking. In public speaking, my final words – my closing– are the most important. I will forget weak endings like: “Well, it looks like I’m about out of time. If you want to know more, I’ll stick around for a few minutes.” “Are there any questions? No, it does not look like it. Thanks for coming.” My conclusion should signal the end, but it is not just a final sentence. In public speaking, I use this time to summarize the benefits of taking a specific action. If I told stories in the body of the presentation, now is the time to remind the audience of the main stories I told. If I choose to signal the end with the words “in conclusion” (and this is not very much recommended), I will make sure I mean it. I will not ramble on for another 30 minutes or add new points to my talk. “The test of a real comedian is whether you laugh at him before he opens his mouth.” Ojijo-99 Ways to Make People Laugh Page | 166 Cause Action: Public Speaking Handbook (Nigro Blak) The Exit After I have delivered my call to action and concrete steps my audience can take, I will make my exit memorable. I am looking for applause and agreement. I want to know that my message got through. These transcripts show the “exit” line delivered by President Barack Obama. "We don't turn back. We leave no one behind. [Cheers.] We pull each other up. [Cheers, applause.] We draw strength from our victories. [Cheers, applause.] And we learn from our mistakes. But we keep our eyes fixed on that distant horizon knowing that providence is with us and that we are surely blessed to be citizens of the greatest nation on earth." Sex is not the answer. Sex is the question. ‘Yes’ is the answer. Ojijo-99 Ways to Make People Laugh Page | 167 Cause Action: Public Speaking Handbook (Nigro Blak) Tips for Effective Masters of Ceremonies (MCs) What do people remember in an event? It is not the children's choir, the corporate video or the music. It is not even the venue or the food. The secret to a great event is the person who brings all of these diverse elements together and then delivers them with personality, humour and charm. My role as MC is to be the glue or cement that holds the event together. An MC can make, or break an event. The master of ceremony, MC, also known as Emcee, has a very unique role to play at an event. A Master of Ceremonies, or MC, is a personality who leads a party or event and introduces new acts to the audience. The MC has a particularly large place in the world of events, where the fast-talking and always stylish MC gives flavor and character to the event. There are many duties to perform and not everyone can be organised and entertaining at the same time. It is a special skill. When considering the role of MC it is advisable to have had prior experience of speaking in public. The skills and techniques developed in public speaking are the same as those needed to be a successful MC. “Once you get people laughing, you can tell them anything” - Herbert Gardner Page | 168 Cause Action: Public Speaking Handbook (Nigro Blak) Generally, he or she will perform several functions, with some related to interacting with guests and others associated with others working behind the scenes. In general, an effective emcee exhibits a warm and inviting personality, is articulate, and has the ability to relate and work well with people. With weddings, banquets, and awards shows, this individual is often called on to offer a speech of some sort. The speech may have to do with the purpose for the gathering, or be devoted to sharing important information about an honoree who is the focus of the event. In general, the speech is usually focused, to the point, and kept short. This helps to keep the event moving forward and minimizes the chances of the audience or participants growing bored with the proceedings. Not everyone is capable of being an effective master of ceremony. Since much of the work involves conveying information to other people, this person must be articulate in both the choice and pronunciation of words. The successful emcee will also have a warm and accessible personality, making it easier to connect with everyone in attendance at the event. He or she must also have excellent organization skills and a well-defined sense of timing, since those attributes make a huge difference in how much attendees enjoy the gathering. if someone can do it for me, why should i? -Ojijo. Sell Something: Ojijo’s Guide to Entrepreneurship & Raising Capital! Page | 169 Cause Action: Public Speaking Handbook (Nigro Blak) Being asked to MC an event can happen anytime. At a social setting, at work or for more formal occasions. A good MC gets the crowd roaring with energy, has their own unique style, and creates material with a spark that's almost infectious. And the fact is, high profile does not equal success. I've heard famous name MCs tell inappropriate jokes and get guests, organisers and sponsors immediately offside. To become a good MC I need to make a good name for myself. If performers find that I deliver them an eager and excited audience on-stage and can chill out backstage, performers will start requesting me as their MC. But the good thing is, it is a learned skill. ‘there is no relationship without trust!’ -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 170 Cause Action: Public Speaking Handbook (Nigro Blak) Preparation Get A Good Briefing: I need to clarify with the event organiser beforehand what their expectations are and what they want exactly. Know The Hosts. The first and most cardinal rule is to know the hosts and or main personalities in the event, and how they relate with each other. If it is a wedding, obtaining some back-history on the couple and their friends makes a lot of sense. The more information I have, the more relaxed I will be and prepared for eventualities. Is this an annual event? If so, what did last year's MC do? Know The Speakers. I then need to know the speakers or performers or presenters or entertainers I am Introducing. I should always request a formal introduction from speakers, and or ask them to send me their profiles, and if they do not have one, help them write one. Most professional speakers will provide a prepared introduction. Professional speakers know exactly how they want to be introduced, and layspeakers will benefit from being asked the right questions about their presentation. Not only will I be prepared for their time-slot, but I will be a legend in their eyes when I rattle off a specific, professional introduction that makes them look fantastic. I need to know in advance who the speakers are, what they look like, and where they are sitting. I also need to know if they are related to the hosts. Knowledge = information + experience. -Ojijo. Sell Something: Ojijo’s Guide to Entrepreneurship & Raising Capital! Page | 171 Cause Action: Public Speaking Handbook (Nigro Blak) Know Service Providers and Sponsors: Make early and professional contact with my main team. On the corporate side, this is event companies, keynote speakers, presenters and venue staff. For private functions this could be wedding planners, committees, club members etc. Having great relationships in place ensures I am more likely to be able to enlist their help if needed, and means I am better prepared for any issues on the day. Case The Joint. Take time to walk the venues, the stage and other performance areas. Where are the bathrooms? What are the health and safety rules in the particular venue I am In? Walking the route my delegates will take when using the above info will ensure I am able to give them the exact information, when they need it. If speaking to a group is new to me, I will spend time on stage visualizing the crowd and rehearse how I will address them. Grow My "Gift Of Gab”. The art of talking fast and on my toes is central to the MC's task. While some MCs speak from a script, unexpected events like audience heckling require a quick wit and a fast tongue. I will speak with lots of people in many different environments to develop my gift of gab. love everyone. everyone is different. love everyone differently. -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 172 Cause Action: Public Speaking Handbook (Nigro Blak) Have A Detailed Agenda. These instructions apply to all types of ceremonies, from graduations to bar mitzvahs to celebrity roasts. The key to being a good MC is confidence. Knowing what's going on (and thus what I should talk about) is everything. There's nothing more embarrassing than announcing to 100 people that Joe Blow is about to juggle bowling balls, only to have Jane Doe come out singing a song. There is a lot to remember and do as an MC. I will make sure my event organiser provides a running sheet so I know what happens and when. I will ensure I keep to a detailed timetable as closely as possible. Thorough preparation and discussing the day with the participants will make this much easier. The audience and speakers appreciate an efficiently run event. Know My Audience. It is just as important for I to know my audience as it is for my audience to know I. Spend as much time in front of audiences so I can read an audience's energy. Knowing what the audience wants and when they want it is crucial to becoming an MC. Prepare Thoroughly/Rehearse: Spend time at the venue beforehand getting used to the stage, lighting and sound system. I will practice my lines out loud. I will warm up my voice. I will get in the moment. : Meet with the organizers of the meeting to understand the purpose of the meeting and discuss the detailed plan of the day. Uncover as much as I can about the speakers and if possible talk to them about their background and their speech. Also speak to others that will play a role in the day to build up a positive relationship with them. ‘results are the reason for any activity.’ -Ojijo. I am A Network Marketer: Ojijo’s Network Marketing Guide! Page | 173 Cause Action: Public Speaking Handbook (Nigro Blak) Get Some Style/ Develop My Personality/Be Authentic. The most important part of an MC's character is personality and charisma. An MC needs to be able to sway and rouse the crowd while knowing when to pass the mic on to the next performer. Just as importantly, a good MC will not be forgotten by the audience after the show. I need to let My Personality Come Through and Be Myself. I should not be overly wooden or scripted. I will let my personality shine through. I am not just presenting bands or comedy acts as an MC, I am presenting myself. I will get a personal style that will help the audience quickly identify me on stage and remember me off stage. In addition to informing and persuading the audience, as a speaker, we also have an obligation to entertain the audience. If I can WOW! The audience, I will be memorable. So do something different than what everyone else does. To do this, I can teach the audience something that will surprise them, e.g., a joke, a dance, an ice breaker, a proverb, a riddle, or a memory trick, or even how to read faster. It needs to be a simple technique that anyone can learn, so it is very impressive to most audiences. Know The Theme of the event and say something about it remind people what they get to benefit by being there. A great way to introduce the theme is to tie it to some relevant humour or humorous situation. This also involves knowing last year’s, or last event’s theme, and connecting the two, so as to give some kind of background. ‘…entrepreneurship is a means to an end; one of many means’ -Ojijo. Sell Something: Ojijo’s Guide to Entrepreneurship & Raising Capital! Page | 174 Cause Action: Public Speaking Handbook (Nigro Blak) Have A Backup Plan, Be Prepared For The Unexpected Happening: In spite of all the planning and preparation the meeting can get off track. Although I cannot plan precisely for the unexpected event, I can have some contingencies in place. An efficient MC will have a supply of contemporary stories and anecdotes that can be used to cover up any confusion arising from the unforeseen circumstances. The more that I have, the better my presentation will be, and the more that my audience will like me. Conferences and functions are dynamic flowing events. Not everything goes to plan and the professional MC has an option up his sleeve to cover any late or no-show speakers that is in-keeping with the theme and feel of the conference or event. Weddings in particular are well known for large time-lags. Ambience (Sounds & Lights): I will prepare nice musicals or sounds effect, or videos, in advance, for my work, so that when the time comes, the music is right, the lighting is right, and the video, if any, is right. Compliments: I will prepare some complimentary remarks about the hosts, chief guests, event sponsors, company CEO, founders, and or the newlyweds or granduands, whatever the event. Emergency Kit: Carry a sewing kit, batteries for cameras, an iPhone charger and anything else I can think of in a rescue kit. Guests often come to the MC with random requests like this and I will blow them away if I can quickly and easily resolve their panic issues. I will be a hero. ‘i am a better person today than i was yesterday?.’ -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 175 Cause Action: Public Speaking Handbook (Nigro Blak) Delivery Arrive Early: Arrive early on the day to check with other participants that all requirements are in place. If not, take action to correct any problems. Incorporate any last minute changes into my plan. Also check out the facilities, e.g. where are the bathrooms, are the microphones and the visual equipment working? I will discuss with the other participants including the speakers the plan for the day. Confidence: Maintain a welcoming posture on the day of the wedding celebration. I will hold my head high, shake hands warmly, look people in the eye and smile sincerely. During the program, speak clearly and audibly so that guests in all corners of the reception venue can hear I well. I will look confident and sincere. People will know if I am faking it. I will relax and have a glass of water nearby at all times. Opening The Meeting/Overview: I will open the meeting with energy, dance, song, question, quote, and or a fact unknown to the audience. Then I will give an overview of the event. The opening needs only to be brief and cover the essentials such as acknowledging any special guests, introducing myself, and the reason for the meeting. I will remember to make mention of key facts such as an important guest, or very many people in audience, or a mother with a child: anything that stands out. I will then tell the audience about the proceedings (starting times, speaker line-ups, presentation times, question times, breaks etc.) ‘ it ís through politics, that a country’s affairs are determined’. -Ojijo. Politics of Poverty: Odinga Curse to the Luos! Page | 176 Cause Action: Public Speaking Handbook (Nigro Blak) Acknowledge Key Support, Sponsors. I cannot stress how important this point is. Without sponsorship, conferences and events just cannot take place, and very likely, they will not be able to afford me! Give the sponsors as much air-time as I can and find innovative ways to maximize their exposure. For any event, the function is supported by a number of groups; caterers, venue staff, organizational helpers etc. I will make it part of my role to acknowledge them publically. Slow Down With Words. If I talk too fast it can lead to stuttering and people watching I cannot understand what I say. So slow down when I am talking too fast. I will speak slowly and clearly. I will project my voice even when I am using a microphone, taking the time to enunciate my words. My voice is my best tool when I present, so I will use it. If I am quiet, the audience will question my authority on the subject. I will increase my volume a little to show the audience that I am in control. I will make my own cheat sheet for pronouncing words and names I am unfamiliar with, and then sound it out with my contact to verify I am pronouncing the words properly so I do not make embarrassing mistakes when I have an official audience. Self Introduction: I will introduce myself, giving an indication of my relationship with the host, or event organisation, or the people at the event, or the program, or the institute. During the introduction, I also showcase my credentials, as an MC, speaker, professional, and someone they can call or refer for another function like this. CREDIBILITY. MARKETING. no one climbs a tree from the top. -Ojijo. The Wisdom of Mountain Climbing! Page | 177 Cause Action: Public Speaking Handbook (Nigro Blak) Avoid Stupid Questions. I should ask questions that people might answer with a clear choice of either ‘yes’, or ‘no’. It keeps them focused and they won't get distracted. However, remember to ask questions which will elicit a clear, one word, simple answer, of either, “cold”, “warm”, “yes”. “no”, etc. Engage My Crowd: I need to give my audience a little attention here and there. If I am an MC at a wedding, I may want to rile up the guests to anticipate the bride and groom's entrance or on-site activities. For a large-scale event, such as an awards benefit, I may be running an auction or announcing awards and have a little time to deviate from the script. Before making any announcements, I will get the crowd’s attention FIRST and also let the videographer know that you’re ready to start the next formality. Introducing The Speakers: When I introduce the speakers, I will keep it brief. I will cover their name, a brief biography and the topic of their speech. As I introduce them, I will thank them, and lead the applause for them and the organisers. After their speech: - I will thank the speaker and give a quick outline of the speech - one or two lines is all that is needed. I will brief each of the event professionals before making announcements to make sure they are prepared and ready for THEIR role in the next phase of the evening. Provide A Mix Of Entertainment And Information. The key to a good MC is light and shade. I need to tell the audience something they do not know about the hosts, event, or sponsors, while at the same time, entertaining them with interludes of jokes, music, or even dance. ‘…a professionalized talent is the most rewarding career!’ -Ojijo. Talanta: Ojijo’s Guide to Identifying, Developing & Selling my Talent & Career Skills! Page | 178 Cause Action: Public Speaking Handbook (Nigro Blak) Improvise: I can also use my other talents so that the audience or guests will not get bored with all my talks. I can sing or dance if I am skilled for it. I can become a total entertainer just to make sure that the event will be happy and enjoyable. I should be prepared to handle glitches, such as the late arrival of the newlyweds, by keeping the guests entertained. Run On Time: The major role of a good MC is to keep the event running on time. It is my role to make this happen. No one likes an event that runs over time. I need to be firm on time. This is one element that is non-negotiable. Know the proper timing, such as when to introduce the bride and groom's parents and speakers, and at what point to invite guests to dinner and dancing. Music: I need to have the sound tracks, background music, or music interludes, which reflects the energy of the occasion. It is a funeral, I need classical dirges, and if it is a wedding, I need to pre-select energy, and soulful music. If it is a graduation, it needs to be full of energy, verve, and passion. Knowing the general age of the audience, and the current hit songs, will be a plus. This is also the time for me to make dance move. Connect Activities: I have to link, segue and make a transition directly from one section or theme to another during the entire event. The best MCs do this seamlessly and effortlessly. Comment on what just happened. Nothing is worse than for something to happen on stage and the emcee goes right on with the next introduction as if he/she missed the point. I will find something humorous or meaningful about the previous person/event when I come back on stage and I use that to begin my transition to the next introduction. minimizing my risks from the outset is the best form of "insurance" i can buy.” -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 179 Cause Action: Public Speaking Handbook (Nigro Blak) Focus On The Speakers and Performers: I will remember the speakers or performers I am Introducing are the stars of the show not the MC. I will not grandstand, big note or let my ego get in the way. I will let the event elements, be they speakers, performers or award winners, shine. At the other end of the scale, I will listen carefully to their presentation when the time comes to thank the speaker, I will be prepared with a succinct summing-up of their presentation as part of my outro. Humour. There will always be a dull or idle moment in every event. This is really unavoidable. But to prevent this from happening in a very important event like weddings, I should make sure that put in bits of humor and funny lines in my script. This will keep the guests alive and interested with what I have to say. This will also avoid any untoward incidents to happen during a wedding. I will keep everyone connected with the event. Every audience deserves my respect and ability to entertain without resorting to offcolour material. If in doubt, choose something non-offensive. HANDY HINT - jokes where the audience do not see the punch-line coming are the most effective. I can go one further and research specific jokes, energizers, one-liners etc that are geared towards the industry or event I am performing at. Guests appreciate a good, well-timed joke, but keep humorous asides in good taste and make sure they are appropriate for kids in attendance. Getting everyone to do what they are best at: that is leadership. -Ojijo Page | 180 Cause Action: Public Speaking Handbook (Nigro Blak) Keep It Short. If the emcee takes too much time, it takes the focus away from the event. Enjoy Every Minute: Although the MC's aim should be to be almost transparent to the audience, I really am the person making the difference at the front of the room, the one who will be the lynch-pin, the captain of the ship. Getting it right as a professional MC will pay huge dividends for my future. Smile Constantly. Smiling shows the crowd that I am at ease and having a good time. I want them to be at ease and have a good time, so I've got to set the example. If need be, imagine in advance several happy or funny scenarios. I will play out these scenarios in my head while I am talking to the crowd. I will remember the old speech class advice - imagine everyone in the crowd is in their underwear. My light-heartedness is sure to rub off. Language: I will use language that is appropriate for the event at all times. If it is a sports function, then I will use sports terms to communicate, and if it is a religious function, then I will use quotes and verses from the religious texts. Closing The Day: At the end, I will thank the audience and mention some highlights of the event. I will recognise special guests and sponsors. I will then thank all the speakers and all who attended. If appropriate, I will make a special thanks to the organisers and any individuals who especially contributed to the success of the day. I will then include a summary of the day and include any highlights of the meeting. i need to think once and for all; i need to think big. -Ojijo. The Gift of E11even Moves to Make Me Wealthy! Page | 181 Cause Action: Public Speaking Handbook (Nigro Blak) Debating Skills: Tips & Tricks Content & Procedure What is a Debate? A debate is an argument with rules. Two teams present a resolution (sometimes called a proposition) or topic that they will debate. The arguments are timed. One team is for the resolution (PRO or affirmative) and the other team is opposition (AGAINST or negative). A judge decides at the end of the debate who is the winner (based on point system) Why Debates? Debating can help you develop many abilities, like reasoning, research and speaking skills. Debates usually focus on relevant and often deeply divisive propositions, emphasizing the development of critical thinking skills, and tolerance for differing viewpoints. It is each candidate’s opportunity to present their ideas to a wide audience and persuade viewers of their positions. Similarly in a business presentation, a presenter must win over the audience and clearly communicate his point of view in a way that causes the audience to take action. From negotiating difficult deals at work to dealing with heated emotional conflicts, debating is a part of life. And tactics such as keeping quiet, finding an opponent's Achilles heel and suppressing emotion can help you get the upper hand -- and what you want -- in an argument. “Most debates, over most things, are predicated on fear, rather than facts, science and evidence.” -Ojijo Page | 182 Cause Action: Public Speaking Handbook (Nigro Blak) Question, Topic, or Issue: The question for debate is introduced by a president or moderator who proceeded to regulate the discussion. Debate teams debate over an issue, more commonly called a topic or proposition. The issue, by convention, is presented in the form of an affirmative statement beginning with "That", for example, "That cats are better than dogs," or "This House", for example, "This House would establish a world government." The subject of topics varies from region to region. Most topics however, are usually region specific to facilitate interest by both the participants and their audiences. Team Members: Each team can have one, two or three members, or as many others, in parliamentary debates. Each team member is named according to their team and speaking position within hisher team. For instance the second speaker of the affirmative team to speak is called the "Second Affirmative Speaker" or "Second Proposition Speaker", depending on the terminology used. Each of the speakers' positions is based around a specific role. For example, the third speaker has the opportunity to make a rebuttal towards the opposing team's argument by introducing new evidence to add to their position. The last speaker is called the "Team Advisor/Captain". Using this style, the debate is finished with a closing argument by each of the first speakers from each team and new evidence may not be introduced. Each of the six speakers (three affirmative and three negative) speak in succession to each other beginning with the Affirmative Team. The speaking order is as follows: First Affirmative, First Negative, Second Affirmative, Second Negative, Third Affirmative, and finally Third Negative. “Use soft words and hard arguments.” -English proverb Page | 183 Cause Action: Public Speaking Handbook (Nigro Blak) Power Matching: In the first round of the tournament, all of the teams are randomly matched to compete with each other. After the first round of some tournaments, teams are “power matched” to go up against other teams with similar records (e.g. in the second round, a 1-0 team will be matched with another 1-0 team). If there is a tie in record, the judges will use the number of ballots and total points earned to decide the matching. This allows for teams to compete with other teams of similar skill. Time: Speakers were given set amounts of time to argue their point of view, and, at the end of the debate, a vote was taken to determine a decision or adjourn the question for further debate. Speakers were not permitted to slander or insult other speakers, or diverge from the topic at hand, again illustrating the value placed on politeness. Opening Statement/Constructive Speech: The first speaker of the Proposition (Prime Minister) opens the debate, followed by the first speaker of the Opposition (Shadow Prime Minister), then the second speaker of the Proposition and so on. These are called constructive speeches. Depending on rules, it can begin with BIRT (Be it resolved that…). Then the debater/speaker states 3 or 4 supporting points first. The common strategy is to then elaborate on each one, from strongest to weakest. Finally, the speaker recaps. The first speaker in a debate must make sure that the resolution is clearly stated and defined. “If men would consider not so much wherein they differ, as wherein they agree, there would be far less anger. “ -Joseph Addison Page | 184 Cause Action: Public Speaking Handbook (Nigro Blak) Resolution: This is the topic of the debate. The point on which both parties have agreed to debate. It is always stated in the positive. It begins with the phrase (BIRT): Be it resolved that …. For instance, “Be it resolved that Somalia is a better place to live than Rwanda.”, and not, “Be it resolved that Somalia is NOT a better place to live than Rwanda.”, or “Be it resolved that all public schools in Kenya should make uniforms mandatory for all students.” and not “Be it resolved that all public schools in Kenya should NOT make uniforms mandatory for all students.” Point of Information: After the first minute of each speech, and before the last minute, members of the opposing team may request a 'point of information' (POI). The speaker may accept or reject as he wishes (although he is supposed to accept at least 2). If the speaker accepts, they are permitted to ask a question. POI's are used to pull the speaker up on a weak point, or to argue against something the speaker has said. However after 6 minutes, no more POI's are permitted. The debate may include points of information. These allow you to interrupt your opponent’s speech to ask a question or make a point about their argument. Be ready to pounce if you spot something that does not make sense – but remember that your opponents will do the same to you! “He that always gives way to others will end in having no principles of his own.” -Aesop Page | 185 Cause Action: Public Speaking Handbook (Nigro Blak) Discussion, Cross Examination or Floor Debate: After all speakers have spoken, the debate will be opened to the floor, in which members of the audience will put questions to the teams. This is the most difficult part because it involves thinking on your feet. This stage questions the validity of constructive speech by source, date, or relevance. It shows the weakest points, and is done very aggressively. It usually starts with general questions then gets really specific. The cross examiner should address flaws in logic: these are the fallacies. Break: There is usually a break, after a floor discussion, also called preparation time, to allow the speakers to prepare for rebuttal arguments, also called, closing statements. Summary Speech/Rebuttal/Closing Statements: This is the time to do some final damage. After the floor debate, one speaker from each team (traditionally the first speaker), will speak for 4 minutes. In these summary speeches it is typical for the speaker to answer the questions posed by the floor, answer any questions the opposition may have put forward, before summarizing his or her own key points. It is designed to argue the case made. It is your time to point out the inconsistencies, absurdities, and illogical arguments of your opponents. Rebuttal provides the opportunity for speakers to critique their opponents' arguments. The closing speaker(s) should sum up all relevant arguments and rebuttals without introducing any new information. Absolutely no new evidence may be presented during this time. “It is not necessary to understand things in order to argue about them. “ -Pierre De Beaumarchais Page | 186 Cause Action: Public Speaking Handbook (Nigro Blak) Judging Debates: Debates are judged as public speaking. Emphasis is typically on analytical skills, entertainment, style and strength of argument. The debaters are judged on the quality of the arguments, the strength of the rhetoric, the charisma of the speaker, the quality of the humor, the ability to think on one's feet and, of course, the teamwork. The winning team will typically have excelled in all of these areas. Matter, Manner Method. To make sure that every element of your speech does its job, you can think about it being made up of two matter and manner. 1. Matter: Matter is what you say – the arguments you make and the evidence you show to support them. It does not matter how well you speak, if it isn’t solid it won’t stand up to counter arguments. Make sure you’ve thought about all the arguments against you – if you don’t, your opponents will! 2. Manner. Manner is how you say it. There are a few techniques that make any speaker more engaging: make eye contact with the audience, don’t speak too quickly and don’t just read from your notes! The manner and style needs to suit me, the subject, and the audience: an inappropriate joke could lose you the debate, however funny you think it is. Manner is also the way you put everything together. Is your speech in the right order, so your arguments follow on from each other? If you’re part of a team, is each member taking a different approach, and how do they fit together? “No great advance has ever been made in science, politics, or religion, without controversy. “ -Lyman Beecher Page | 187 Cause Action: Public Speaking Handbook (Nigro Blak) Debate Types There are several types of debating styles, based on number of participants, nature of contest, content, and procedures. Parliamentary Debate: Parliamentary Debate: In parliaments and other legislatures, members debate proposals regarding legislation, vote, and make resolutions which become laws. Debates are usually conducted by proposing a law, or changes to a law. Members of the parliament or congress then discuss it and eventually cast their vote for or against such a law. It borrows terms such as "government" and "opposition" from the British parliament (although the term "proposition" is sometimes used rather than "government" when debating in the United Kingdom). Policy Debate: Policy debate is a form of speech in which teams of two advocate for and against a resolution that typically calls for policy change by the government. It is also called cross-examination debate (sometimes shortened to Cross-X, CX, or C-X) because of the questioning period following each constructive speech. Affirmative teams generally present a plan as a proposal to implement the resolution. The negative will generally try to prove that it would be better not to do the plan or that the opportunity costs to the plan are so great that it should not be implemented. “Silence is one of the hardest arguments to refute.” -Josh Billings Page | 188 Cause Action: Public Speaking Handbook (Nigro Blak) Candidate Debate: In jurisdictions which elect holders of high political office such as president or prime minister, candidates sometimes debate in public, usually during a general election campaign. Competitive Debate: In competitive debates teams compete, and one is judged the winner by some criteria. There are many different styles of competitive debate, organizations and rules. One purpose is to train and educate young people who may in future be required to debate and resolve matters. Competitive debate is carried out at the local, national, and international level. Competitive debate often takes the form of a contest with explicit rules. It may be presided over by one or more judges. Each side seeks to win, following the rules. Each side is either in favor of ("for, 'Affirmative', Pro"), or opposed to ("against, 'Negative', Con"), a statement (proposition, moot or Resolution). The "for" side must argue supporting the proposition; the "against" side must refute these arguments sufficiently to warrant not adopting the proposition; they are not required to propose any alternative. “No matter the economy of the jungle, I will never eat grass. It is not pride. It’s just who I am.” -The Lion Page | 189 Cause Action: Public Speaking Handbook (Nigro Blak) Oxford Style Debates: Derived from the Oxford Union debating society of Oxford University, "Oxford-Style" debate is a competitive debate format featuring a sharply framed motion that is proposed by one side and opposed by another. A winner is declared in an Oxford-Style debate either by the majority or by which team has swayed more audience members between the two votes. Oxford Style debates follow a formal structure which begins with audience members casting a pre-debate vote on the motion that is either for, against or undecided. Each panelist presents a seven-minute opening statement, after which the moderator takes questions from the audience with inter-panel challenges. Finally, each panelist delivers a two-minute closing argument, and the audience delivers their second (and final) vote for comparison against the first. Two teams of two debate an affirmative motion (e.g. "This house would give prisoners the right to vote",) which one team will propose and the other will oppose. Each speaker will make a sevenminute speech in the order; 1st Proposition, 1st Opposition, 2nd Proposition, 2nd Opposition. “It is better to debate a question without settling it than to settle a question without debating it.” - Joseph Joubert Page | 190 Cause Action: Public Speaking Handbook (Nigro Blak) Turn Coat Debate: In this style of debating, which is most popular in India at school level , the same speaker shifts allegiance between 'For' and 'Against' the motion. It is a solo contest, unlike other debating forms. Here, each speaker is required to speak for 2 minutes 'For the motion’, 2 minutes 'Against the motion' and finally draw up a 1 minute conclusion in which the speaker balances the debate. At the end of the fifth minute the debate will be opened to the house, in which members of the audience will put questions to the candidate which he/ she will have to answer. In the Turncoat format, emphasis is on the strength of argument and balancing of opinions. The winner will have to excel in providing a clear understanding of the topic. Public Debate: The central focus of public debates is to promote public speaking and real-world persuasion skills over the predominate use of evidence and speed. To further this goal, public debates predominantly use lay judges in order to encourage an audience-centered debate style. Furthermore, although the main goal of the debater is to persuade the judge, these debates also award the best speakers within each tournament. Public debates can have both team debate where two teams of two debate and individual debate. In both team and individual debate a list of topics are given to the two sides thirty minutes before the start of the round. A striking negotiation ensues to pick a topic. The sides, one affirming the resolution and one negating the resolution, then prepare an opening speech, a cross-examination of the other side, and closing remarks for the round. “Whenever science makes a discovery, the devil grabs it while the angels are debating the best way to use it.” - Alan Valentine Page | 191 Cause Action: Public Speaking Handbook (Nigro Blak) Preparation Preparation for debating is the same as preparation for any other public speaking session, with one minor addition: Know the Opponent. The other areas are clear: 1. Know the Subject: I need to research, read, listen, watch, and get as much facts, and fiction, on the topic of debate. It is particularly important to get the sources of my information committed to my memory. It sounds obvious, but it is very important - without it, it is possible to miss out on major points or even get the wrong idea of what the motion actually means. The topic guide usually provides a good summary of the core arguments for and against the motion, and it is a good place to start my research from. I need to be prepared to justify my points and cite my references for statistics. I need a good balance between arguments and evidence, so I will aim for a good mix. If I have well prepared speeches, but also a strong command of the facts and ideas surrounding the issue, I will find it far easier to respond to counterarguments and points from the floor that I may not have considered. Being informed is for the debater like exercise is for an athlete. In a debate questions may come from the mediator or opponent, and in a business presentation a skeptical audience could confront you with a rigorous Q&A session. Knowing “your stuff” will make you prepared for anything that comes at you. “Being informed is for the debater like exercise is for an athlete.” -Ojijo Page | 192 Cause Action: Public Speaking Handbook (Nigro Blak) 2. Be Current: I need to know the current issues facing the world, the region, and the country, or city. Is it resignation of major political figure, terrorist attack, divorce, school protest, university strike, etc. If I keep generally up to date with the news and current affairs, this might be relevant in one of the future debates and helps to get my mindset into a debating and critical one, which I found very useful. Practicing with my team is also good, and it can be quite interesting and thought provoking to hear and respond to other people's opinions. Many tournaments will have topics on recent headliners. I should set aside an hour everyday to read news magazines. 3. Know the Action: I need to know exactly what action I want to cause. It must be clear whether I want my audience to start a campaign, stop supporting a legislation, clap, sing, dance, or go to school. I must then find all possible powerful phrases of telling them to what I want them to do. 4. Know the Audience: Further, I need to know my audience. My language, examples, voice, and nature of presentation will be determined by the audience. I need to know their sex, their age, and their current, immediate need. I will remember, speaking is like sales, if I am not moving close to my audience, then, I am moving away from my audience. “We live our knowledge. it is what we know that determines our next action, or inaction.” - Ojijo Page | 193 Cause Action: Public Speaking Handbook (Nigro Blak) 1. Know the Venue: I need to know the venue, whether it will be open field, or closed door. Whether there is a podium, or not. Whether we will be seated, or standing. and whether the chairs are short, or tall. 2. Know the Opponent: But, knowing your arguments is just the half of it. You must also be able to combat the opposition with sound arguments. To be able to do that, it is important that you understand the other side’s position. It is important that I know my opponent, my enemy. Lao Tzu, the Chinese philosopher wrote in his classic Art of War, that, “the general who knows his enemy, will go to 100 battles, and will win 100 battles.” I need to know what competition I am against. Then I will know their weakness, their strength, their fears, their secrets, and their plans. When I do this background research, I also get to know the people around my opponent, for instance, is he against drugs, when his son is using it? Is he supporting guns, whereas he is from a group that fights guns? Has he been paid to support a project? Is his wife corrupt? Did her daughter procure an illegal abortion? I must know my audience. I should also research the opponent’s side, and argue their points, so that I know if I have stronger come backs, and counter arguments. Knowing your opponents argument can boost confidence levels, although some people have been known to fake it until they make it -- something we don't advise. Instead, call your opponent's bluff by checking their facts, too. “When you resort to attacking the messenger and not the message, you have lost the debate.” Addison Whithecomb Page | 194 Cause Action: Public Speaking Handbook (Nigro Blak) 3. Drink Water: Be sure to drink lots of water. Research shows that water gets oxygen to my brain--don’t let myself get dehydrated. I must not go for the gold (urine should be almost clear.) Drink 8 large glasses of water a day, especially if I am exercising --which of course I am. I will be surprised at how much better I feel. Do I feel groggy when I wake up in the morning? That is because I am dehydrated after not drinking all night. I will drink a large glass of water immediately and I will wake up fast. 4. Visual Aids: One of the things that make the presidential debates unique in comparison to most presentations is the lack of visual aids ‒ don’t try to mimic this exclusion. Visual aids complement what you are saying to help convey your message. And, most importantly, they are processed much faster than words and are easier to remember. 5. Research Witty Statements: I need to research on quick statements to come back to the opponent if they hit on my age, lack of experience, tribe, education, or sex. 6. Practice: The more you practice and plan your speaking, the less nervous you will be. There is but one way to be better at anything, “know how to do it; then do it many times over.” “Always act like you’re winning, even if you’re not.” -Ojijo Page | 195 Cause Action: Public Speaking Handbook (Nigro Blak) Debating Skills Once the d-day arrives, these are the practical tips and tricks to win the debate: 1. Grand Entrance, Strong Start: I need to make a grand entrance, either dancing, running, jogging, clapping, or singing. I need to begin with a bang. Either a strong powerful question, quote, or story. I need to start with energy, verve and passion. 2. Discredit Everything/Counter: This is very important. I need to disagree with everything the opponent says, if not in content, then in form. I must not be seen to be agreeing, or taken up, or won over, by his arguments. I must be seen to be crossing the line to their side. Any argument that I do not address in a rebuttal will be left in the memory of others as my opponents stated it. The strategy of just asserting the contrary is surprisingly underutilized. Sometimes, the best argument is simply “no, the opposite.” If they say “economic growth is good,” why not say “economic growth is bad?” I should always be ready for that direct clash. In all debates, the first thing to do is to counter the previous statements, presentations, and assertions. Counter. Counter. Counter. 3. Never, Ever, Apologize. They say, “Admit fault”. They say, “To err is human. To forgive divine.” Well, what I know is that once I say I was wrong, in a debate, I have lost 50% of the debate. I should never, ever, admit fault. And this is why I should research my topic very well, especially, the other side’s argument. “There is but one way to be better at anything, “know how to do it; then do it many times over.” -Ojijo Page | 196 Cause Action: Public Speaking Handbook (Nigro Blak) 4. Flow: I need to make all my points flow, both flowing in contradicting him, and in supporting my main message, and earlier, preceding point. It is quite possible that somebody will offer a new perspective on my argument. This does not necessarily directly contradict what I have said, but might prove a good discussion point. The ability to respond to these new ideas, while linking them to my original argument, will demonstrate the ability to listen, think, and respond to different points. Create coherence between team members by each beginning with a common Philosophy or reference to the same value. “The Opposition philosophy in this debate will be that nonviolence should be paramount.” 5. Speak Slowly and Lowly: I need to stay cool, calm and collected. I need to speak slowly. Whilst the time limit is fairly tight, it is better to have a calm and mannered presentation than a rushed one which tries to cram too much in. Place my strongest arguments first to get them into the debate early, I do not leave key arguments until later as I may not get the chance to use them. Low-talking is a time-tested tactic in negotiations. Speak quietly and your disputant has no choice but to work that much harder to contend with you. 6. Go Silent: You can't lose if you don't speak. You can even try using non-verbal cues to persuade your rival, such as mirroring their stance, aligning yourself with the other person to diffuse confrontation, or using a hands-down gesture to calm tempers. “Freedom is hammered out on the anvil of discussion, dissent, and debate.” -Hubert H. Humphrey Page | 197 Cause Action: Public Speaking Handbook (Nigro Blak) 7. Simplicity: I need to deliver the message in clear, simple language, with one main point, and three supporting points. This is the speaking rule of 1 & 3. When challenging a definition, I will use the “common person on the street” criteria--will a guy on the street understand or agree? I will think of a value criterion to evaluate the resolution (utilitarianism, humanitarianism, equality, social progression, nonviolence, cost effectiveness, self actualization, freedom of choice, protection of the weak, human survival). Ludwig Wittgenstein states that “Everything that can be said can be said clearly.” Further, it a policy proposition, I must show a significant need for change. I must show benefits form change. They do not have to defend a specific plan-if possible it is better to simply argue that change is desirable. Any plan I do advocate should be advocated by someone who is credible in the real world. Of course I should always be on the lookout for “alternative causality.” Memorize: “Correlation does not impute causality.” 8. Interactivity: I need to make sure the audience is doing something with me, either singing, dancing, crying, laughing, or saying in unison “yes”, “no”, “now”, “go”. 9. Use Wit: The ability to come back, and recover, from sharp comments that bring out my weakness is very important. For instance, when a reporter raised the point, Reagan sighed, "I will not make age an issue of this campaign. I am not going to exploit, for political purposes, my opponent's youth and inexperience." “Great leaders are almost always great simplifiers, who can cut through argument, debate and doubt, to offer a solution everybody can understand.” -Colin Powell Page | 198 Cause Action: Public Speaking Handbook (Nigro Blak) 10. Critical Thinking: Critical thinking is the ability to effectively identify, analyze, and evaluate arguments and truth claims, to discover and overcome personal prejudices and biases, to formulate and present convincing reasons in support of conclusions, and to make reasonable, intelligent decisions about what to believe and what to do. Put differently, critical thinking is disciplined thinking. 11. Clarity: you need to understand clearly what your mentee is staying. This can be difficult. Sometimes your opponents may fail to express themselves clearly, whether from laziness, carelessness, or a lack of skill. At other times, it may result from a misguided effort to appear clever, learned, or profound. 12. Precision. Sir Arthur Conan Doyle’s Sherlock Holmes is a model of critical thinking precision. Critical thinkers recognize and understand the importance of precise thinking in daily life. 13. Accuracy. The well known saying of “garbage in, garbage out” applies to critical thinking accuracy. The best and brightest of our society often make repeated failures based on false and inadequate information. Critical thinkers don’t merely value the truth: they have a passion for accurate, timely information. 14. Relevance. Anyone who watches the media these days will notice distractions of the audience from the relevance or facts of the story. “Everything that can be said can be said clearly.” - Ludwig Wittgenstein Page | 199 Cause Action: Public Speaking Handbook (Nigro Blak) 15. Consistency. This is essential to a debator’s critical thinking. Logic tells us that if a person holds inconsistent belies, at least one of those beliefs must be false. Critical thinkers love truth and detest falsehood. For that reason, critical thinkers are constantly on the lookout for inconsistencies, both in their own thinking and in the arguments and assertions of others. Logical inconsistency involves saying or believing inconsistent things and practical inconsistency involves saying one thing and doing another. Debaters must think logically and draw well-founded conclusions from the beliefs we hold. 16. Completeness. We must prefer deep and complete thinking to shallow and superficial thinking. Thus, we condemn slipshod criminal investigations, hasty jury deliberations, superficial news stories, and snap medical diagnoses. Generally speaking, thinking is better when it is deep rather than shallow, thorough rather than superficial. 17. Fairness. Critical thinking demands that a mentor’s thinking be fair—that is, open-minded, impartial, and free of distorting biases and preconceptions. 18. Don’t Believe, Just Argue: Remember you do not necessarily have to believe the side of the motion you are on. You just have to make it appear as though you strongly believe in it for 7 min. In competitive debates you will have very little choice as to which side of a motion you get. “Everything that can be said can be said clearly.” - Ludwig Wittgenstein Page | 200 Cause Action: Public Speaking Handbook (Nigro Blak) 19. Clear The Air: If you find that arguments are lost in the fog of debate battle, remember to look to the north star to gain your bearings. The north star is the resolution -- is the resolution true. Is it justifiable. If you are lost, always go back to the big picture of what the debate is about and point the poor judge in the right direction. When your contender goes off on a tangent, don't take the bait. Your adversary might try to trick you this way. "Take this as a sign that he feels threatened you'll win, and steer the subject back to the original," “The other side of the house seems to be focusing on issues that are irrelevant to the main purpose of the debate -- is this resolution justifiable.” Clear up muddled debates by offering the other team a better case, then refuting it. If they are vague, ask points of information to make them be specific. If you are confused, the judge will also probably be confused. The judge will love it when you make it clear and vote for you. 20. Audience Questions: I should not underestimate this section. This lasts a long time when I am under fire from all angles but this is a very important part of the debate. I should tackle all the questions asked to me, being careful not to offend or dismiss the audience, and to always leave the audience “won” to my side. During this section, I should start thinking about the closing summations and really try to pick up on any particularly weak area of my opponent's arguments. “When in doubt, just say the opposite of what the other team said.” Any rebuttal or question from my opponents that I do not address will also be left in the minds of my audience / judges. “A philosopher who is not taking part in discussions is like a boxer who never goes into the ring.” -Ludwig Wittgenstein Page | 201 Cause Action: Public Speaking Handbook (Nigro Blak) 21. Be Emotional, But Hold Your Composure: While unruly emotions may rear their ugly heads during heated arguments, arguing without emotion is impossible (and kind of pointless). Instead, keep emotions under control, or use them to sway your opponent if you think they'll bite. Hold your composure. The goal of your speech or presentation is to give the audience the opportunity to hear your thoughts, comprehend your message, and act upon them. In a highly stressful, heated setting, it is easy to get caught up in the emotion of the moment. But raising your voice or getting upset will not benefit your cause. Instead, keep collected even if your opponent or audience is trying to draw you into a shouting match. You will earn more respect for being calm and able to express your thoughts in a composed manner. You can use an iron fist to maintain authority during an argument, but don't lose your cool. Control your anger during an argument, avoid using hurtful language, and never ever use violence. This strategy is called Iron Fist in velvet glove. 22. Posture: If possible avoid standing behind the table or speaker’s stand. Stand to the side of the table--this way you can connect with the audience non-verbally. I should never lean on the table. Never cross my feet. And move only to help communicate an idea. I will communicate with my whole body. I will think of the meaning of my words so that my facial expression will add to the total impact of what I am saying. “When you have no basis for an argument, abuse the plaintiff. “ -Marcus Tullius Cicero Page | 202 Cause Action: Public Speaking Handbook (Nigro Blak) 24. Confidence: I need to be confident. Confidence in defending my arguments from the criticisms made by the judges or opposing sides is critical in the overall result. I will not be afraid of offending them! Some of the most successful teams pick up a lot of points in criticising the focus of the judges' questions. I will answer them directly, but not let them subvert or change the course of what I am trying to say. I will tackle criticism head on, with theories, facts, and examples. I will be Bold! Often, people will try to interpret a debate too narrowly. The debates are carefully selected so that there are good arguments to be made on either side, narrowing the debate could show a lack of understanding or confidence, so I will grasp the debate fully and be bold in what I say. Often a strong position can bring out the issues at the heart of the debate, allowing me to flourish more visibly with my coherent arguments! I need to “Look and sound right, no matter what I am saying.” I need to fake it until I make it. Confidence is key. Judges want to make the “right” decision, and seeming like I am certain I am winning is a good way to capitalize on that. The most important thing is that you are confident about the argument you’re giving. This can be hard, especially if you’re asked to argue a side you don’t agree with. But don’t let it show! If you can look confident by speaking loudly and clearly, making eye contact, standing straight and challenging your opponents’ points, before long you’ll have convinced everyone – including yourself. “People generally quarrel because they cannot debate. “ -G. K. Chesterton Page | 203 Cause Action: Public Speaking Handbook (Nigro Blak) 25. Singular Argument: I need to take a principled stand. The judges will be looking for my ability to defend my position to the extreme. I will remain focused on my position throughout my presentation, as there is no room for altering the intention of my motion. I should be prepared to take on some uncomfortable and fundamental positions – not drawing back from defending principles which are difficult to tackle in public debate. My ability to challenge the fundamental assumptions and values that lie behind contemporary debates will be rewarded. I will remember the saying, “Think like a human, not like a debater.” Too often, debaters freak out when they hit an unfamiliar argument, and the round completely breaks down. This is because they are scrambling to find “the right debate argument” to make, instead of keying in on obvious responses. The next time I see something new, I will take a deep breath and think to myself “how would I respond to this if my friend said it to me?” 26. Be Broad: Unfortunately for some of us, during the competition we can often find ourselves arguing for motions with which we disagree. Far too many competitors, in realising this, seek to compromise with their position in order to reach a more balanced, 'neutral' sentiment. It is understandable, but fundamentally not an effective way of winning the argument. The audience will be looking for my ability to take my argument to its ultimate logical conclusion, and defend the most radical of suggestions with skill. “Anyone who conducts an argument by appealing to authority is not using his intelligence; he is just using his memory.” -Leonardo DaVinci Page | 204 Cause Action: Public Speaking Handbook (Nigro Blak) 27. Use A Story, Quote, Proverb: Life is a story. We are always telling a story. In debating, the same is true. I will always be telling the judge a story. I need to make sure it is one they want to believe in. The winner is usually whoever told the most salient, believable story. I will not forget to tie everything together into one neat little package, and never underestimate the power of a good story. Catch the attention of the judge verbally or nonverbally. Tell a brief story, vivid image or refer to a value or theme. Try to illustrate your case with a story, famous quotation, folk saying or proverb, classical myth, personal anecdote, a current event, film, commercial, ad, or startling statistic. DON’T simply state facts: This is the path to being a dull speaker. 28. Use Fire & Ice Strategy: This will make my team more memorable. To make your team appear more memorable and dynamic. One student assumes a cool, professorial, logical and restrained style. The other debater takes on an emphatic style of delivery that is aggressive and energetic. The contrast will make your team stand out and be more persuasive. 29. Achilles Heel: Find your rival's weakness to tip him/her off balance. Try asking questions in quick succession, the video above suggests. You can even make your opponent sweat by asking them to prove their claims or answer hypothetical questions -- just make sure you stay in control. “Nothing is as frustrating as debating with someone who knows what he's talking about.” -Sam Ewig Page | 205 Cause Action: Public Speaking Handbook (Nigro Blak) 30. Dress Smart: Appearance has a powerful effect, especially in a close round. I must appear conservative and clean cut. Solid or near solid color ties--avoid browns and yellows or cartoon character ties. As a woman, high heels must be avoided for their distracting noise. Further, I should not wear pins or jewelry, they can distract. As a man, I should not decide to grow a beard the week before a big tournament. 31. Debate Your Way, not the Right Way: Debating my way will work better than debating the ‘right’ way.” I will always do better when I keep the debate in my wheelhouse. If I am just not a fast-talking, technical person, I will do better by tailoring my arguments to suit that style than by trying to transform myself into someone who runs 12-off. The reverse is also true. I will do an honest self-assessment of my strengths and weaknesses, and then work on emphasizing my strengths, while downplaying my weaknesses. 32. Eye Contact: I will make sure I maintain eye contact with the people around the room, especially the adjudicators. After all, they are the ones I am trying to persuade to my side; my team is already on my side. Of course, I will look at the adjudicators when introducing and concluding my speech, and also at the guests - they are part of the audience. I will remember: every point, one eye. One person per point, or sentence. “When a thing ceases to be a subject of controversy, it ceases to be a subject of interest.” -William Hazlitt Page | 206 Cause Action: Public Speaking Handbook (Nigro Blak) 33. Persuade, Persuade, persuade: I will remember that debating is sales. I am selling my ideas to the judges, and the audience. I do not need to fight a customer, I need to convince a customer, and agree with the customer. I need to persuade the judges. As the Americans say, “If you don’t win the ballot, you didn’t win the round.” Fundamentally, all debate is a persuasive communication activity. If I did not win the round, even if I am sure I was going to, it is because I messed up somewhere. Most good debates are ties. I need to give the judge a reason to break the tie. I need to tell them why they should pick me, and explain that to them clearly, early and often. The judges and audiences are never wrong. their work is to judge me harshly. With any debate or presentation, keep in mind that your goal is to persuade your audience that you, or your company and its products and services, are the right choice. Mastering your subject to cogently formulate your thoughts and arguments will help you communicate your value statements and position in contrast to the competition. When the audience understands your message, they are more likely to accept and retain your position, leading them to take action. My work is to convince them to judge me kindly. I will stop whining. Sulking and blaming others for my losses will never help me grow. Not stating sources or not backing up statements can lead to heavy rebuttal from your opponents. “Strong and bitter words indicate a weak cause. “ -Victor Hugo Page | 207 Cause Action: Public Speaking Handbook (Nigro Blak) 34. Use Gestures: Point, clap, wave, mouth words, pocket, fist, etc. I need to use gestures. With my face, my eyes, my hands, and my body. These account for over 80% of the communication. I will always use positive, proactive gestures to reinforce a point. No matter how analytic and academic a debate is, the way I present it verbally will have an effect on my adjudicator. There is a little bit of drama involved. For example, if the topic is comical (which they never usually are) then one should generally put on a happy act, and adopt a really cheerful voice. I will match the 'mood' in which I am speaking with the topic I am arguing about. I will use hand gestures that illustrate my argument. This way, the audience have a visual and they will not get bored. At any speaking event or meeting, all eyes are on you. You are not only being judged on what you say but also on your demeanor. Be mindful of your composure, avoid slouching or leaning. Pay attention to non-verbal reactions to your opponent’s statement ‒ an eye roll or pursed lips could come across as rude or antagonistic. And be aware that even when you are not speaking, you are still being watched! 35. Make Them Laugh, Make them Cry. In every debate, I must do, both, or either of the two, never neither. I need to make the audience to either laugh, or cry, or both. Emotions is everything, and I get it by describing the sad situations very well, or by using a joke, humour, or self deprecating comment. “When in doubt, just say the opposite of what the other team said.” -Ojijo Page | 208 Cause Action: Public Speaking Handbook (Nigro Blak) 36. Use Logic: Prove your arguments by explaining your ideas and backing them up with reasoning and commonly known evidence. Ready: Wait until you have eye contact with the judge. “Society should help each person maximize -- not cut short -- their potential. Each week, my grandmother used to go swimming at our home town pool late into her eighties and she wouldn’t be happy to hear the arguments my opponent made in that last speech.” “In the first contention they said that assisted suicide promotes freedom of choice for the individual. I will respond by saying that freedom of choice is an illusion for two reasons.” “First, most terminally ill patients experience clinical depression which causes an irrational desire for death. When the depression is treated with drugs or counseling, the patients say they don’t want to commit suicide. Second, patients will not freely choose but will feel pressured into choosing death in order to spare their families or they may be coerced by greedy family members (a leading motive for murder), so Flag: “The impact is that the Opposition wins when it comes to personal choice. Assisted suicide is a threat to the individual and should not be given the blessing of the law.” Using examples helps illustrate your position, and uses an argument of precedence. 37. Keep Character: Above all else, I will not sacrifice my integrity for a win. I need to be able to live with myself at the end of the day. We do suggest you debate with class and keep your relationship with the opponent top of mind, but apart from that, you have to do what it takes to win. “I never vote for anybody, I always vote against.” ~W.C. Fields Page | 209 Cause Action: Public Speaking Handbook (Nigro Blak) 38. Think like a judge, think like the audience: Think as if you were your judge, not yourself. Remember, the only person whose opinion matters at the end of the round is the judge’s, not yours! A common mistake everyone in public speaking makes is assuming that because you understand the argument that your audience does as well. Take into account the judge’s or audiences perspectives. This will both reinforce your argument because of the eye contact you will make, and it will allow you to look for signals from the judge (ie, shaking her head) that she understands you. 39. Teamwork: Debate is a team activity. Even if you are stronger than your partner, you shouldn’t take over their speech or answer all of their questions in crossexamination. When that happens, your judge is more inclined to give both of the members lower speaker points, and one debater does not learn the skills necessary to get better. Instead, make sure that you and your partner are going over arguments together so that you can teach each other the best arguments to make. 40. Arguments, not Claims or Statements. I should remember to make arguments, not statements. An argument has a claim, supported by evidence. Arguments, not statements. Arguments, not claims. Arguments. 41. Speak Within Time: DO be aware of time constraints, if there are any. Practice your initial speech so you will be “on top” of the situation. Know what it feels like to speak for the allotted length of time, speaking too much or not enough weakens your position. “In order to become the master, the politician poses as the servant.” ~Charles de Gaulle Page | 210 Cause Action: Public Speaking Handbook (Nigro Blak) 42. Think and Talk Comparatively: Always think comparatively. Every argument that you make, at the end of the round, will be compared against something the other team said. If you’re affirmative, for example, you should always be thinking in the mindset of “how does my plan compare to the status quo?” [i.e., doing nothing, what the negative frequently advocates]. For both sides, the most effective way to do this is through impact calculus. You should always be weighing the relative importance of arguments, especially ultimate impact claims against each other. A nuclear attack by terrorists because of the collapse of the Pakistani state is undoubtedly extremely bad, but is the spread of nuclear weapons to many more states even worse? If you make comparative claims about why your arguments matter more than the other teams, you can win the debate round even if the other team wins their arguments! A good flow will help you keep track of the arguments. 43. Listen: By perking up your ears to your fellow debater's argument, you can refine your own. Also, those who take the time to listen before they speak appear in control, according to psychiatrists. "The less invasive you are, the more potent you are." 44. Outline Points: I should speak in outline form. I must number my points “I will have two responses. The first point is.... The second point is....” DON’T try to “juggle” too many points at once. State your ideas in a logical order. “Those who are too smart to engage in politics are punished by being governed by those who are dumber.” ~Plato Page | 211 Cause Action: Public Speaking Handbook (Nigro Blak) 45. Summarize: Summarize your arguments and proclaim them established. A flag statement is a vivid phrase stating that your points taken together confirm that the resolution is true. The question is settled. You win. Do this by repeating your main points and state the impact for deciding the debate. “For these three reasons, we can see that capital punishment is a form of barbarism that has outlived its time -- we should ban it.” 46. Network, Build Friendships. I need to chat to people, make new friends and throw myself into every debate, whether I am watching or taking part. “Winning is important, but it isn’t everything.” The skills I learn and the friends I make will stick with me a lot longer than my record will. The people I meet in debate will probably become my best friends, so I should start treating them that way now. Building friendships with these bright, future leaders is one of the most satisfying parts of this activity. By building friendships you will always be a winner. 47. Enjoy: Last, and the most important-I need to enjoy myself and to have fun, which sounds clichéd and tedious, but I must love every minute of the debate As the saying goes, “it is not the destination, but the journey, that matters.” I need to enjoy the research, the preparation, the memorization, the trials, the practical, etc. The final debate is but a culmination of all these. “I have come to the conclusion that politics is too serious a matter to be left to the politicians. “ ~Charles de Gaulle Page | 212 Cause Action: Public Speaking Handbook (Nigro Blak) Debate Judging Debating, like public speaking, is judged on what, and how. The what refers to the content, or matter, and is comprised of: ¯ ¯ ¯ ¯ ¯ ¯ Subject Knowledge Relevance Logical Reasoning Quoted Authorities Definition Refutation/Rebuttal The how is the method, or style, of delivery, and comprises of: ¯ ¯ ¯ ¯ ¯ ¯ ¯ ¯ ¯ ¯ Personality Persuasiveness Language Rhetoric (Poems, Sayings, Metaphor, Alliteration, Etc) Appearance Stance/Poise Gesture Use of Visual Aids Collective Presentation Of Case Continuity Of Argument Page | 213 Cause Action: Public Speaking Handbook (Nigro Blak) Debate Mark Sheet AFFIRMATIVE OR NEGATIVE Team 1st Speaker 2nd Speaker PART 1: Speeches Team Content 25 Form 25 Total Score 50 points 1st Speaker 2nd Speaker PART 2: Question and Answer Session Content Presentation Role 5 @ Question 5 @ Question 1st Question Total Score 30 points 2nd Question 3rd Question PART 3: Summary Speeches Role Content 10 Form 10 Total Score 20 points Content 50 Form 50 Total Score 100 points Total Scores Role Part 1 Part 2 Part 3 Grand Total Judge’s Name and Signature: ………………. ……………… …………… Date: ………/………/………. Page | 214 Cause Action: Public Speaking Handbook (Nigro Blak) Debate Rules The following are common and standard rules applicable to most debates: 1. Teams: A debate round has two teams with two or three debaters each and a Judge(s). One team represents the Government, while the other represents the Opposition. The Government proposes a specific case statement, which the government team must demonstrate to be correct. The Opposition does not have to propose anything, but must demonstrate that the case statement is not correct. 2. The Judge, sometimes referred to as Speaker, serves as both the judge and arbiter of the rules during the round. 3. Speeches: There are two types of arguments, constructive (new) arguments, and rebuttal (nonoriginal) arguments. The affirmative has both the first and last speeches of the debate. Each speaker gives a constructive speech. Each speaker gives one rebuttal speech to counter the opponent’s speech. The affirmative gives the first constructive speech, and the rebuttals alternate: negative, affirmative, negative, affirmative. No new constructive arguments may be introduced in the rebuttal period. The affirmative must reply to the major negative arguments before the last rebuttal. 4. Definition of Terms: The affirmative has the right to make any reasonable definition of each of the terms of the proposition. If the negative challenges the reasonableness of a definition by the affirmative, the judge must accept the definition of the team that shows better grounds for its interpretation of the term. God please give me patience, if you give me strength I will just punch them in the face. ~Anonymous Page | 215 Cause Action: Public Speaking Handbook (Nigro Blak) 5. Winning: The Speaker decides at the end of the round, based on the arguments made in the round, whether the Government has proved its case or whether the Opposition has disproved it. The team which met its burden more convincingly wins. The judge must base his decision entirely on the material presented, without regard for other material which he may happen to possess. 6. Order of Speeches: First Proposer speaks longer than other proposers, and both opens and closes the speech. First Opposer also speaks longer than other proposers, and both opens and closes the speech. 7. Grace Period: Each speech has a thirty second grace period. 8. Address: In referring to another member, a speaker should, as much as possible, avoid using his name, rather referring to him as "the member who spoke last," or in some other way describing him. The officers of the assembly should always be referred to by their official titles. 9. Asking Questions: Each speaker is questioned as soon as he concludes his constructive speech. The speaker must answer the questions without consulting his colleagues. If one desires to ask a question of the member speaking, he should rise, and having been allowed to speak, say, "Mr. Chairman, I should like to ask the gentleman a question." The chair then asks the speaker if he is willing to yield, or to be interrupted, or the speaker may at once consent or decline, addressing, however, the chair, through whom the conversation must be carried on, as members cannot directly address one another in a deliberative assembly. If the speaker consents to the question, the time consumed by the interruption comes out of the time of the speaker. You can trust your dog to guard your house but never trust your dog to guard your sandwich. ~Anonymous Page | 216 Cause Action: Public Speaking Handbook (Nigro Blak) 10. Point of Clarification means that a debater does not understand the case or a particular argument. If possible, the speaker should try to answer the clarification to ensure a confusion-free debate round. Do not abuse the idea of clarification by asking too many clarification questions or disguising arguments as clarification. 11. Points of Order: A point of order is raised when a competitor believes that one of the rules of debate is being broken. There are two circumstances during a debate round under which a debater should raise a point of order. The first is when the debater who is speaking has exceeded her/his grace period. The second is when a debater introduces a new argument during one of the two rebuttal speeches. The judge will rule the point "Accepted” or "Rejected." The judge may also rule the point "under consideration," which means that the speaker will determine whether the point is true at a later time. "Under consideration" only applies to new arguments in rebuttal, not to time limits. They can be brought at any time and take priority over all other speeches. 12. Points of Personal Privilege: Do not rise on a point of personal privilege unless you have been deeply insulted on a personal level by an intentional attack on your person. Speakers will take into consideration extremely rude behavior without any debater raising a point. 13. Duration: Speeches should be three to seven minutes in duration. At the last minute, the speaker gets warning bell. Ideally stay on your feet until you hear the 2 min 30 second bell and then finish (i.e. Mr. Speaker sir, I beg to........) and be in your seat by 3 minutes. Time is recorded by the timekeeper. If people are talking behind your back, be happy that you are the one in front. ~Anonymous Page | 217 Cause Action: Public Speaking Handbook (Nigro Blak) 15. Debate Language: The speaker will determine the language of the debate. 16. Maiden speakers (i.e. speakers making a speech for the first time) have the protection of the chair. Other speakers may not ask or offer them points of information without permission of the chair. 17. Point of Information: In competitive debates only the competitors may offer points of information however in non-competitive debates points will often be accepted from the audience. Once you have accepted a point of information you can't just ignore it and carry on. You must deal with it. The debater who is speaking may choose to recognize the point or not. If the debater does not want to recognize the point, he or she simply says "No thank you," or waves the questioner off. The questioner then sits down. A debater may not simply interrupt if his or her point is not taken. If the debater who is speaking recognizes the point, then he or she says "On that point" and allows the questioner to give their point. At any time, the debater whose speech it is may stop the POI and tell the questioner to sit down. 18. No amendment to the motion is permitted. You must debate the motion as presented and interpret it as best you can. 19. Summary: The last speaker on each side is expected to sum up his/her side's argument and rebutt or refute the arguments of the other side. Generally this speaker will not add a great deal of new information to the debate. 20. Rebuttal is vital in any competitive speech. Any argument left unchallenged is allowed to stand. Rebuttal basically involves ripping the opposing side's argument apart and exposing its weak points. All the key points of opponents’ argument must be knocked down Life is really simple, but we insist on making it complicated -Confucius Page | 218 Cause Action: Public Speaking Handbook (Nigro Blak) 21. Justify Statements: Be careful to avoid leaving statements hanging in mid-air. If you say something important back it up. Just because you know something is true and where it came from that doesn't mean the audience/adjudicators know where it came from and why it's true. To a certain degree the safest bet is to assume that the audience know little or nothing about the subject. 22. Open Floor: Just because you may not be competing this does not mean that you can take no part in the debate. All debates are usually opened up to the floor after the last speaker and once the adjudicators have retired. Often there is a prize for the best speaker here, but time allowed is usually no more than 1 min. to allow as many people take part as possible. 23. Private Members Time, PMT, is a period of time at the start of each debate where members may bring up a motion or issue that they wish to see debated. Speeches here are limited to 3 min. This is often a part of the debate, which is not only used to raise issues but also where many speakers show off their wit and humour. 24. Use Your Time: No matter how bad you think your speech is try to stay up for the full seven minutes. If the audience is giving you a hard time just remember that they probably want you to walk off so don't give them the pleasure. If the chair doesn't control the audience ask him to. Of course you have to be able to handle a reasonable amount of heckling. 25. Use Humour. If you can use humour it can be extremely effective in a debate. You can ridicule and destroy an opponent's whole speech with a one-line joke attacking it. But don't go over the top, while humour helps, adjudicators may not be impressed by standup routine with little substance. You can't change how people treat you or what they say about you. All you can do is change how you react to it. ~Mahatma Gandhi Page | 219 Cause Action: Public Speaking Handbook (Nigro Blak) Public Speaking Judging Duo-Rule of Judging Public Speakers For my audience to be moved to act, they will judge me based on the duo-rule, the rule of what I said, and how I said it. The ‘what‟ is the content, which must be relevant and simple. For my message to be relevant, it needs to address a problem affecting my audience. After all, ‘people will not care how much I know, until they know how much I care.’ In debates and other firms of public speaking, people may come up with the most stunning content for their argument, but the fact is one-half of the judging and or marking criteria will go to 'performance' and 'manner of speaking'. “If voting changed anything, they'd make it illegal.” ~Emma Goldman Page | 220 Cause Action: Public Speaking Handbook (Nigro Blak) Public Speaking Judging Sheet Speaker’s Name:__________________________________________ Speech Topic/Title: _______________________________________________ Item Score 3 2 1 1. 2. Attire (neatly dressed, well-groomed, appropriate clothing) Shock Factor/Attention (captures and retains attention; uses shock factor; “bang!” entry/exit) 3. Time (Adheres to time limits) 4. Logical (points introduced, explained with evidence, concluded, facts and figures) 5. Rhetorical Styles (figures of speech, e.g. idioms, proverbs, metaphors, quotes) 6. Subject Mastery/Memory (No long pauses, no um, uh, you know, no reading) 7. Interactive (questions, eye contact, gestures, signal, walk) 8. Confidence (Calm, authority, subject mastery, vocabulary, pleasant, confident, at ease posture) 9. Humour (used jokes, funny body moves, etc) 10. Energy/Passion (enthusiasm, verve, passions) 11. Voice (Pitch, volume, speed, tone, and rhythm) 12. Story (personal viewpoint, emotional, sad, happy, experience) 13. Speaking Aids (podium, microphone, power-point, pictures, etc) 14. Call To Action (clear message, to all stakeholders) TOTAL POINTS Important Comments ………………………………………………………………………………………………………… ………………………………………………………………………………………………………… ………………………………………………………… Judge Name & Signature: _____________________________________________ Page | 221 Cause Action: Public Speaking Handbook (Nigro Blak) …cause action! Page | 222 Cause Action: Public Speaking Handbook (Nigro Blak) Cause Action: Public Speaking Handbook Is public speaking terrifying? Of course! Are there people who wish they could speak better? Hell yes! Indeed, there are people who wonder: how can I make the audience laugh? How can I make them cry? How can I make them believe me? The question really is-how can I make them to act? This is the main and real purpose of public speaking. To cause action. This book, written by a public speaker, coach, and author, who is both talented and skilled in speaking, and running a public speaking network, allpublicspeakers.com, will answer these questions, and more, with practical skills, phrases, and lines to use. Let us cause action! Page | 223