Republic of the Philippines
Department of Education
Caraga Administrative Region
Division of Surigao Del Norte
SURIGAO DEL NORTE NATIONAL HIGH SCHOOL
Surigao city
SENIOR HIGH SCHOOL
BUSINESS PLAN
In partial fulfillment of the requirement for Business Plan
Humanities and Social Sciences (HUMSS)
First Semester S.Y. 2023-2024
Submitted to:
Frezie Cortes-Cabañero
Submitted by:
Jane Lyn E. Torremocha
Rica D. Silva
Erika Danielle E. Sy
Azumie B. Baguioso
Erlyn Jean Israel
Lovely L. Borja
Marimar V. Galendez
Anikka Kate D. Jamera
Aimie M. Calang
Jemel Sam D. Lipao
Justine C. Patiga
Rico Pagas
1
BUSINESS PLAN
CHAPTER I
EXECUTIVE SUMMARY
Roxas Customized Pet Collar, founded by a dedicated group including
Toremocha Janelyn, Silva Rica, Sy Erika Danielle, Patiga Justine, Jamera Annika Kate,
Calang Aime, Baguioso Asumi, Israel Erlyn Jean, Borja Lovely, Galendez Marimar,
Lipao Jemel Sam, and Pagas Pagas Rico, specializes in crafting pet collars that combine
functionality and style using materials like nylon, leather, or pearls. These collars play a
crucial role in enhancing the emotional bond between pet owners and their beloved
animals.
Our contribution to start our business is 50PHP each as our initial investment.
Roxas pet collars aren't just practical but also show love in a unique way. You can
customize them with cool designs and tags. Use Facebook to sell them and reach lots of
people. Our minimal price for this product is 50 PHP, making it affordable for those on a
tight budget.
Our strategy is to exclusively market this fantastic product to pet owners or pet
lovers. We sell this great product to make our brand well-known, get new customers,
make money, partner with others for more sales, and keep customers happy. We want to
be creative and pay attention to details to make Roxas Customized Pet Collar awesome
for all pet owners.
Firmly believe that you will enjoy a wonderful relationship with your pet.
Success for us is not just selling a lot but making sure our customers are always happy.
We want to be a business that goes beyond the usual and gives pet owners exactly what
they want for their furry friends.
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CHAPTER II
PROJECT BACKGROUND
A. Name of the business
The name of the business will be "Roxas Customized Pet collar". Pet collars are a popular
product in the pet industry, with many different types and styles available. They serve
both a functional purpose, such as keeping your pet safe and secure while on walks or
outside, as well as a fashion accessory to make them stand out. When creating a business
plan for producing pet collars, it's important to consider factors such as materials used,
design options, pricing strategy, and marketing tactics to reach potential customers.
B. Objectives
The best objectives for creating and selling pet collars as a product in the business would
be:
• to produce good quality product
• to increase brand recognition
• reach new potential customers
• generate revenue through sales
• establish strategic partnerships with retailers or distributors for wider distribution of the
product, and;
• maintain high levels of customer satisfaction by providing top-quality products and
exceptional customer service.
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C. Project Proponents
The owner of this Roxas Customized Pet Collar business is the group 4 comprised of
twelve members: Jane Lyn Toremocha, Rica Silva, Erika Danielle Sy, Justine Patiga,
Annika Kate Jamera, Aimie Calang, Azumi Baguioso, Erlyn Jean Israel, lovely Borja,
Marimar Galendez, Sam Lipao and Rico Pagas. All group members will be participate in
the production and selling activities. Ensuring that all members will be joining the
different activities and can contribute the skills and talents we have. We are accountable
for ensuring that the project is completed successfully within a set time frame, meets its
objectives, and satisfies any stakeholder requirements.
D. General Description of the Business
The general description of the business that specializes in customized pet collars is that
we provide unique and personalized collars for pets. The goal of this business is to satisfy
the specific preferences and needs of pet owners by offering a wide range of design
options, materials, and sizes that cater to different types of pets. This involves activities
such as designing, manufacturing, marketing, selling, and delivering these products while
ensuring high-quality standards and customer satisfaction. A successful custom pet collar
business requires creativity, innovation, attention to detail, and strong customer
relationships.
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CHAPTER III
PRODUCTS / SERVICES AND INDUSTRY PEOPLE
A. Products/Services
The Pet collar products, also known as necklace, beads or choker. Pet collar come
in various design and leading to the use of materials like nylon, leather or pearl, catering
to different preferences and needs.The Pet collar plays a significant role in the pet to the
emotional bond between pet owners and their furry friends.These collars not only serve
practical functions but also allow pet owners to express their love and care for their pets
in a unique and stylish way, with continued growth expected as pet owners seek
innovative ways to enhance the lives of their beloved animals. Pet collar also be
customized or personalized with various designs, characters, or themes to appeal.
The customers can choose from various design, customized and personalized
collars with pet names, contact information, or stylish designs are popular among pet
owners who want to make a statement or ensure easy identification. Each collar comes
with an attached tag for the owner's contact information, ensuring a quick and safe return
if the pet gets lost. Before production begins, we the supplier will usually provide you
with a design proof to ensure it matches your expectations. Review it carefully and
provide feedback if needed we provide free replacements, ensuring your pet always has a
secure collar. After finalizing the design we will produce and gave you personally the Pet
collar. This Pet collar can be also be unique and personalized gift items for special
occasions if the celebrant are Pet lover.
Since almost transaction are now online, we will use this opportunity to trade
through our Facebook account. In today's era almost everyone has a Facebook account.
So through Facebook will we post the details about our product so that many will know
about our products and also to convince them buy our product.
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CHAPTER IV
MARKETING PLAN
A. Marketing Objectives:
1. To satisfy the needs and wants of the customers
2. To provide a good pet collar that make there pets comfortable.
3. To enhance the manufacturing and/or product process.
4. To raise prices without damaging sales numbers 5.Make sure people know about us
and link our pet collars with quality and style by increasing our visibility through targeted
marketing campaigns.
Product Offering:
Utilize high-quality, durable materials ensuring longevity and safety for pets.
Customization: Offer customizable options such as adjustable sizes, colors, patterns, and
materials to suit individual pet preferences
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2. Pricing
In pricing the product to be offered, we decided to use cost plus pricing method with the
other expenses.
Quantity
Unit
Description
Total Price
_____________________________________________________________________
1
Pack
Big Blue Beads
17
1
Pack
Big Pink Beads
35
1
Pack
Big White Beads
35
1
Pack
Small White Beads
17
3
Meters
Garterize Nylon
9
3
Pieces
Customize Letters
3
5
Pieces
Pendant
200
____________________________________________________________________
Total:
316
Other Expenses:
Fare
70
_____________________________________________________________________
Total:
P386.00
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3. PLACE
A.BUSINESS LOCATION
Our business location will be in Surigao Del Norte National High School, Penaranda st,
brgy. Washington, Surigao City, SDN and in the social media like facebook. We are all
students from that school. Due to class hours, customer can directly go to our school.
Using social media customer can also direct message us to ask and order anytime. We
can deliver it in customer’s home. Our business offer more faster, easier, and convenient
way to choose and buy our product.
B. DISTRIBUTION STRATEGIES
Direct distribution and online distribution we will be used in our business since it is direct
sell and send products to customers through online and through door-to-door delivery.
We can assure to all customers that we can distribute our product properly and safely. We
can make any pet collars of what the customer wants.
4. PROMOTION
In order to achieve the awareness of our business, we decided to make a small tarpaulin
and put it in crowded places. We make flyers and give it to the people we know inside
and out in school campus. Also we can make social media promotion for the fastest way
of informing others about our business which is Roxas customized pet collar. Our
business product will be posted on the social media website. This is the best way of
promoting our business product and services in more relaxed environment. We can
deliver our product in free if near the location but if it’s far away, we can add 10-20 pesos
it depends on the location.
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CHAPTER V
TECHNICAL PLAN
A. Production Process
Below is the listed procedure of making customized pet collar .
Prepare garterize nylon, beads and pendant. Use size chart to double-check your pet's
measurement.
1. Wrap a tape measure closely around your pet's neck and note down the measurement.
2. Add 2.5cm/1 inch to this figure to allow the correct amount of space between their
neck and the collar for a perfect fit.
3. (If you don't have a tape measure - use a piece of string and a ruler) if your pet already
wears a collar that fits well, you can take it off and measure the inside circumference
when it's fastened on the correct hole to find out your pet's neck size.
4. Then after measuring the size of your pet's neck, start putting beads on the nylon then
make it creative and customized design then knotting after.
B. Production Size and Schedule
1. Production Size
When fitting your pet's collar, ensure it is neither too tight nor too loose—allow enough
room for comfort without being overly restrictive. As a general guide, there should be
space to comfortably insert two fingers (2.5cm/1inch) between the collar and your pet's
neck for a snug fit.
2. Production Schedule
The work plan is straightforward, spanning Monday to Friday, with operations
commencing at 8 AM and concluding at 11 AM. On Mondays, essential materials like
stretchy nylon, beads, and pendants are procured in the morning. Later in the afternoon, a
team meeting takes place, fostering discussions on creative ideas and task assignments.
3. Office hours
The team collaborates throughout the week, from Monday to Friday, with workdays
beginning at 8 AM and concluding at 11 AM. Mondays involve morning activities
focused on acquiring necessary supplies, followed by an engaging afternoon meeting
where discussions revolve around innovative ideas.
C. Operation Site
In order to market the pet collar effectively, the manufacturing site will be exclusively
set up within a household due to the singular focus on this product.
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D. Equipment/Supplies Needed
The following table below shows the production supplies needed
Table 1. Production Supplies
Quantity
1
1
1
1
3
3
5
TOTAL:
Unit
Pack
Pack
Pack
Pack
Meters
Pieces
Pieces
Description
Big Blue Beads
Big Pink Beads
Big White Beads
Small White Beads
Garterize Nylon
Customize Letters
Pendant
Unit Cost
17
35
35
17
3
1
40
Total Cost
17
35
35
17
9
3
200
P316.00
E. Utilities
This section discusses the various utility aspects relevant to the pet collar production or
sales workplace. It encompasses the management, usage, and optimization of essential
services such as electricity, water, gas, or any other utilities crucial to the manufacturing
or retail environment.
F. Cleaning and Maintaining Workplace
This section focuses on the procedures, protocols, and strategies employed to ensure a
hygienic, organized, and safe working environment within the pet collar production or
sales setting. It includes cleaning schedules, maintenance routines, supply management
for cleaning materials, safety guidelines, and practices for sustaining a pristine and secure
workplace
G. Production Cost
Table 1. Retail Price of Pet Collar
Quantity
1
1
1
1
3
3
5
TOTAL:
Unit
Pack
Pack
Pack
Pack
Meters
Pieces
Pieces
Description
Big Blue Beads
Big Pink Beads
Big White Beads
Small White Beads
Garterize Nylon
Customize Letters
Pendant
Total Price
35
35
35
17
9
3
200
P316.00
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Table 2. Retail Price of Pet Collar
Total Production Cost
Divided by no. of unit produced
Product Cost/Unit
Multiply by Mark-up(50%)
Mark-up
Total Cost/Unit
Add:Mark-up
Retail Price
P386.00
10
P38.6
50%
P19.3
P38.6
19.3
P60.00
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CHAPTER VI
MANAGEMENT PLAN
A. Form of ownership
A business should be set up as a partnership and be led by a collective group of members
who have complete authorization and will equally contribute to the organization's
success. This approach allows for pooling resources and abilities, as well as sharing in the
business's success.
B. Organization Chart
Janelyn E. Torremocha
Rica D. Silva
Justine C. Patiga
Sam D. Lipao
Annika Kate Jamera
Erika Sy
C. Job Description
General Manager
• Arrange the business's policies and procedures.
• Impart knowledge and business skills
• Verifies each member's involvement •Leadership expert
Marketing Officer
• To develop pricing strategies
• Compile list describing product
• Implement promotional strategies
Financial Officer
• Budgeting and Financial Planning
• Prepare accurate financial statements, including balance sheets, profit and loss
statements, and cash flow statements.
• Conduct regular financial analysis
Production Stuff
• Collaborate with the product design team to create innovative
• Create production schedules
• Manage and evaluate manufacturing
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Other Production Personnel
• assist in forming financial product
• cleans and maintain workplace premise
D. Job Qualification
General Manager
✔️ Mentally, emotionally, and physically fit.
✔️ Should have strong leadership skills to oversee all aspects of the business.
✔️ Must have possess a comprehensive understanding of marketing strategies and
techniques to effectively promote the pet collar business.
✔️ Must have communication skills essential for general managers to effectively
interact with employees and clients.
✔️ Must have problem-solving skills being able to identify and solve problems
effectively.
Marketing Officer
✔️ Must have advantage lies in their ability to create innovative marketing campaigns
and ideas.
✔️ Ability to conduct thorough market research to identify potential target markets and
develop effective marketing strategies.
✔️ Effective communication skills are crucial for a marketing officer to effectively
convey the brand message and engage with potential customers.
✔️ Willing to work efficiently.
Financial Officer
✔️ Must have A degree in finance, accounting, or a related field is typically required,
with additional certifications like Certified Public Accountant.
✔️ Has a possess expertise in budgeting, forecasting, and financial planning to ensure
the company's financial stability and growth.
✔️ Should have a strong background and expertise in financial management.
✔️ Willing to work efficiently.
Production stuff
Production Manager
✔️ Has Experience in implementing and maintaining quality control procedures to
ensure the production of high-quality pet collars.
✔️ Should be proficient in managing production activities, inventory, and optimizing
resources.
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✔️ Should be able to identify and address any production-related issues that may arise.
Other Production Personnel
✔️ Has a Time management for efficient work and meeting production targets within
set timeframes.
✔️ Must be skilled in production process
✔️ Willing to work efficiently Service Stuff
✔️ Must have patience and empathy is when dealing with customers.
✔️ Must have communication and interpersonal skills are important to provide friendly
and knowledgeable assistance to customers.
✔️ Willing to work efficiently.
E. Employee’s Substitute
Designation
Substitute
Janelyn E. Torremocha Justine C. Patiga
Justine C. Patiga
Janelyn E. Torremocha
Rica D. Silva
Sam D. Lipao
Sam D. lipao
Rica D. Silva
Lovely Borja
Marimar Galendez
Marimar Galendez
Lovely Borja
Aime G. Calang
Asumi Baguioso
Asumi Baguioso
Aime G. Calang
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F. Project Implementation and Timetable
Activity
October
November
December
1.Project
Conceptualization
2. Preparation of
Project Feasibility
3.Release
of
Finances
4.Arrangement and
Preparation
of
Facility, Equipment
and Accessories and
Materials
5.Start of Operation
6.Promotion
The project proponents began conceptualizing the idea on October 02–October 12, 2023.
The first week of November was also used to prepare the project feasibility study. The
second week of November is anticipated to see the release of funds. In addition, the
facility, its furnishings, supplies, and equipment need to be arranged and prepared for the
upcoming weeks. The operation will begin following the current actions and continue
from there. In the second week of December, the completed product will also be
promoted through in-person and online sales.
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G. Type of Operation
Pet accessories business is one of the famous type of operation. Our business
operation started gathered at 1pm in the afternoon and at 3pm our teams taking their
snack while doing pet accessories and at 4pm in the afternoon our product will
completely finish.
H. Operating Policies
The policies of the business that needs to be followed:
1. The operation will start at 1pm until 4pm. Afternoon.
2. Observing proper design about pet accessories
3. Service staff must communicate in a well- mannered or polite way all the time
4. Observe cleanliness and sanitation.
5. The team make sure that the product have a good quality and service
6. Observe proper outfit
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CHAPTER VII
FINANCIAL PLAN
A. Major Assumptions
1. Capital distribution of each member will be P32.00
2. Sales will increase 10% per week
3. Amount of materials P316.00
4. Fare expense will be P100.00
5. Contingency found will be P150.00
6. Profit and losses will be shared by the member equally
B. Financiers
The proponents of the business will contribute P 50.00 each as their initial
investment
C.
Amount of materials
P316.00
Fare expense.
P70.00
Total:
P386.00
Contingency found
P150.00
Total Project Cost:
P536.00
Total sales per day
P330.00
Total sales per week
P2,319.00
Total sales per month
P9,900.00
Total sales for 5 months
P49,500.00
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DOCUMENTATION OF THE PRODUCTION
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TABLE OF CONTENTS
CHAPTER 1
Executive Summary
CHAPTER 2 – Project Background
A. Name of Business
B. Objectives
C. Project Proponents
D. General Description of the Business
CHAPTER 3 - Products/ Services and Industry People
A. Products/Services
CHAPTER 4 - Marketing Plan
A. Marketing Objectives
Product Offering
2. Pricing
3. Place
A. Business Location
B. Distribution Strategies
4. Promotion
CHAPTER 5 – Technical Plan
A. Production Process
B. Production Size and Schedule
1. Production Size
2. Production Schedule
3. Office hours
C. Operation Site
D. Equipment/Supplies Needed
E. Utilities
F. Cleaning and Maintaining Workplace
G. Production Cost
CHAPTER 6 – Management Plan
A. Form of ownership
B. Organization Chart
C. Job Description
D. Job Qualification
E. Employee’s Substitute
F. Project Implementation and Timetable
G. Type of Operation
H. Operating Policies
CHAPTER 7 – Financial Plan
A. Major Assumptions
B. Financiers
C.
Documentation of the Production
2
3
3
3
3-4
5
6
6
7
7
7
7
8
9
9
9
9
9
9
10
10
10
10-11
12
12
12-13
13-14
14
15
15
16
17
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