MoT
Megatrends
2
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2023
2
Hype
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
2023 – hype – but so positive
​Materials,
​Green
​Costs
energy scarcity
agendas contradicting industrial operations
skyrocketing
​”Stagflation”
​Manpower
​Supply
unavailability
chain unpredictability
​Political
instability
​War
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
10 breakthrough technologies 2018 2022 from
MIT Technology Review
2022
​2020
The end of passwords
Covid variant tracking
A long-lasting grid battery
Ai for protein folding
Malaria vaccine
PROOF OF STAKE - energy
friendly cryptocurrencies
A pill for covid
Practical fusion reactors
Synthetic data for ai
A carbon removal factory
​Unhackable
internet
​Hyper-personalized
medicine
​Digital money
​Anti-aging drugs
​AI-discovered molecules
​Satellite megaconstellations
​Quantum supremacy
​Tiny AI
​Differential privacy
​Climate change attribution
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
​2018
​3-D
Metal Printing
​Artificial
Embryos
​Sensing
City
​AI
for Everybody
​Dueling
Neural Networks
​Babel-Fish
Earbuds
​Zero-Carbon
​Perfect
Natural Gas
Online Privacy
​Genetic
Fortune-Telling
​Materials’
Quantum Leap
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
https://www.pwc.com/gx/
en/issues/technology/
tech-breakthroughsmegatrend.html
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
OMG Object Management Group Hot
Topics
​Retail
profile for security maturity
​model
​Unified
​AI
architecture framework
Standards
​Standard
​Model
driven architecture (mda)
​Systems
​Sysml
business reporting!!!
engineering
v2
​http://www.omg.org/hot-topics/index.htm
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Object Management Group Hot Topics –
IIOT Standards - digging a layer deeper
​DATA
DISTRIBUTION SERVICE (DDS)
ASSURANCE FRAMEWORK FOR SAFETY-SENSITIVE CONSUMER
DEVICES
​THREAT MODELING
​STRUCTURED ASSURANCE CASE METAMODEL
​UNIFIED COMPONENT MODEL FOR DISTRIBUTED, REAL-TIME AND EMBEDDED
SYSTEMS
​AUTOMATED QUALITY CHARACTERISTIC MEASURES (software)
​- RELIABILITY
​- PERFORMANCE EFFICIENCY
​- SECURITY
​- MAINTAINABILITY
​- - Automated Source Code Maintainability MeasureTM (ASCMMTM)
​- - Modularity
​- - Reuseability
​- - Analyzability
​- - Changeability
​- - Modification stability
2023
OF BUSINESS DEVELOPMENT AND TECHNOLOGY
​- -DEPARTMENT
TORBEN
TAMBO
Testability
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
ASSOCIATE PROFESSOR
UNIVERSITY
​- -AARHUS
Compliance
MOT INTRO MEGATRENDS
​DEPENDABILITY
2
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Worlds most innovative
companies
2010
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
Worlds most innovative
companies 2016
From www.forbes.com
#1
Tesla Motors
#2
Salesforce.com
#3
Regeneron Pharmaceuticals
#4
Incyte
#5
Alexion Pharmaceuticals
#6
Under Armour
#7
Monster Beverage
#8
Unilever Indonesia
#9
Vertex Pharmaceuticals
#10
BioMarin Pharmaceutical
#11
Amazon.com
#12
ARM Holdings
#13
Naver
#14
FleetCor Technologies
#15
Netflix
#16
Shanghai RAAS Blood Products
#17
Rakuten
#18
Asian Paints
#19
LG Household & Health Care
#20
Verisk Analytics
#21
Amorepacific
#22
Coloplast
#23
Marriott International
#24
Illumina
#25
Red Hat
#26
AmerisourceBergen
#27
Visa
#28
Sysmex
#29
Baidu
#30
Mastercard
#82
Novozymes
2
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Worlds most innovative companies 2023
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Venture Capitalist
Unicorns
Rank
​The
start-up companies
​Valued
​1
more than
billion USD
Company
City
Sector
Year
Founded
1ByteDance
2SpaceX
3Ant Group
4Shein
5Stripe
6WeBank
200China
137USA
120China
65China
50USA
33China
Beijing
Los Angeles
Hangzhou
Guangzhou
San Francisco
Shenzhen
Social Media
Aerospace
FinTech
E-commerce
FinTech
FinTech
2012
2002
2014
2012
2010
2014
7Databricks
8Telegram
9Revolut
10Cainiao
11Chime
12Oppo
13Vivo
14BYJU’S
31USA
30UAE
28UK
27China
25USA
24China
23China
22India
San Francisco
Dubai
London
Hangzhou
San Francisco
Dongguan
Dongguan
Bengaluru
Big Data
Social Media
FinTech
Logistics
FinTech
Consumer Electronics
Consumer Electronics
EdTech
2013
2013
2015
2013
2013
2004
2010
2008
14Citadel Securities
16Canva
17Binance
17OpenAI
19JDT
20DJI
22USA
21Australia
20Malta
20USA
19China
18China
Chicago
Sydney
Malta
San Francisco
Beijing
Shenzhen
FinTech
SaaS
Blockchain
Artificial Intelligence
Digital Technology
Robotics
2001
2012
2017
2015
2013
2006
20Lineage Logistics
20Miro
18USA
18USA
Novi
San Francisco
Logistics
Enterprise Services
2012
2011
15USA
15China
15USA
Los Angeles
Beijing
San Francisco
Shared Economy
Shared Economy
Social Media
2016
2012
2023
2012
E-commerce
2015
23CloudKitchens
23Didi
23Discord
DEPARTMENT OF BUSINESS DEVELOPMENT AND
TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
Valuati
on
(US$bn
)
Country
23J&T Express
TORBEN TAMBO
15Indonesia
Jakarta
ASSOCIATE
PROFESSOR
MOT INTRO MEGATRENDS
2
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
From WIPO
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
From EPO
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Top EPO
Applicants
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
European Patent Filings
By country 2017
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
”Talk of the town” – aka focal
technologies aka hype
​Gartner
Hype Cycle
Forrester TechRadar
McKinsey
Accenture, OECD, Booz Allen, AT Kearney, Frost and Sullivan, IDC
Infosys, Tata Consulting, Wipro, HCL Technologies, ….
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Gartner
HypeGartner
HypeCycle
cycle
As of August
2018
As of August
2018
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
TORBEN TAMBO
ASSOCIATE PROFESSOR
2023
22
MOT INTRO MEGATRENDS
2
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Innovation within processes
​Supply
Chain Management
Project Management
Quality Management
Sourcing, distribution
Product development processes
Workplace organisation
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Gartner HypeCycle
Supply Chain
Technologies
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Mechanical megatrends
​Stronger,
faster, thinner,
durable, designed, modular,
combined, modelled, Designfor-X
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Building blocks of innovation and
technology
​Innovation
management
​Innovation
capability
​Innovation
maturity
​Innovation
compliance management
​Innovation
risk management
​Innovation
portfolio (management)
​Innovation
eco-system
​Innovation
supply chain management
​Innovation
– to – production scaling capabilities
​Innovation
– to – market pipeline
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
The deconstructional perspective
​Too
much innovation create too much (negative) complexity in the company
​Outcome
of innovation is ever decreasing due to ever increasing compliance
requirements
​The
rate of new, successful companies is steadily decreasing – the rate of big
company consolidation is ever increasing
​Successful
innovation (including sharing economy) is winded up by a few US
”monopolies”
​Social
divide
​Global
divide
​Booming
population
​Ecological
disasters
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Even more critical
​Companies
lacking ability to prioritise between hype
​Hyped
technologies lack formal underpinning, definitions, support making them
​Divide
between companies – ”the winner takes it all”, the rest will suffer a slow
unreal
death
​Technologies
creating social tensions as a business model
​-
Facebooks arousel / anger algorithms
​-
Uber’s destruction of relative secure jobs
​-
Green cars’ ressource reliance
​-
Wind / solar / bio energy’s land use
​-
Amazons wiping out of urban centres
​-
TikToks extreme EULA – access everything
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
Course statement
​Realism
​Establish
evidence (with a bit of understanding politics)
​Technological
​Digging
specificity
to the bottom (or as far as it gets)
DEPARTMENT OF BUSINESS DEVELOPMENT AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY
2023
TORBEN TAMBO
ASSOCIATE PROFESSOR
MOT INTRO MEGATRENDS
2
DEPARTMENT OF BUSINESS DEVELOPMENT
AND TECHNOLOGY
SCHOOL OF BUSINESS AND SOCIAL SCIENCES
AARHUS UNIVERSITY