Marketing Management
Mr. Aliga Raju
Faculty-SPGS
Engineering Staff College of India
Business
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Profit
Service/Product
Location
Quality
Price
Trends
Dynamic
Evolution & Revolution
Eg: Telecommunication Revolution
Food Industries Revolution
Decision
Industries Spread Across
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Abibus/RedBus
OYO Hotels –
Make my Trip
Book My Show
TED Talks
Collgedunia/Shiksha
Byju’s/Vedanta
Zomato/Swiggy
Industry Aggregation
• Industry Aggregation
THANK YOU