The Big Secret To Command AI How to Get AI Tools Give You Exactly What You Want (In Business and Online Growth) 1st Edition Table of Contents Preface: ............................................................................................................................. 3 The Purpose of This Book ................................................................................................... 5 Who Should Read This Book? ............................................................................................. 7 Chapter 1: New Tool for Power - Artificial Intelligence ........................................................ 9 Unlock AI’s potential, uncovering the laws that govern the universe itself. .......................... 9 Chapter 2: Command AI With the Right Objectives ........................................................... 14 Understanding AI Capabilities and Limitations ..................................................................... 14 The Secret Principles Behind AI ............................................................................................. 16 The Day the AI Principle Was Born ........................................................................................ 23 Chapter 3: The Secret Core Principles of AI ....................................................................... 27 The hidden power of The Principle ....................................................................................... 27 The secret principle by which AI works ................................................................................. 31 The Secret Sauce for Your Future .......................................................................................... 36 Powerful Examples of Applying a Single Principle to AI ........................................................ 37 How to Leverage Your Knowledge......................................................................................... 42 Example Uses: No Two Tools Are The Same ......................................................................... 43 Tools for Leverage: Leverage AI like a master - principles over tools. .................................. 45 Preface: Embrace AI early, or be left behind in the dust "The best way to predict the future is to invent it." – Alan Kay ‘I need help with using AI’ is one of the most common messages I receive After writing this book in 2023. While the rise of AI provided many with an ability to leverage their work energy, many are still confused on how to use it effectively. Or better yet, how to use it. Whether you are a content creator, a solopreneur or have a team of people, you’re facing one future. AI will take over very quickly. In fact, it’s here already. Whether you like it or not, with or without you AI will become the ultimate tool of tools. But those who reap the rewards must be early to the show. Listen, this is no secret. Gary Vaynerchuk said it best – people who get on that new trend, new thing, new tool first, have the power to rise with it. Now, do you understand what that means, when AI is coming into our world? You see, the pattern is repeating. When the TV or Radio was first created, nobody thought it will be anything big. Yet those who leveraged it from day 1, reaped rewards they never dreamed of. More money, fame, power… They rose to the top as quickly as TV and Radio took over the world and became the new gold standard of how we live. You have to face it – it is happening now with AI. You can leverage it, and use it for your business, life, success or you can be late to the party, joining for leftovers. The main point is this – learning it, is not easy. But if you keep going hard early, it will be so easy later on. Typically, the opposite happens. When people are late to the show, it becomes very difficult to leverage the new tools, new technologies later on. There are people who are way more advanced than you, competition is fierce and nothing is new anymore. Therefore, it doesn’t get – attention. The Purpose of This Book The purpose of this book is something quite special. Imagine if the podcasting just became a thing, you think ‘I might give it a chance, get on it early, maybe I can get some success and help for my career from this’. And yes, there are other people who think the same, but being early means you’ll definitely reap the rewards getting attention along with this new thing. But what if someone came along and told you how to use podcasts better than everyone else is using. What if you knew the secrets of why it gives fame, attention, helps you sell more and were able to create better podcasts than everyone else who’s doing it? You would shoot straight to the top. You would have no competition, you would sell more, you would get more attention, people would be coming to you, curious for you, binging… Well, that’s the purpose of this book. People are becoming aware of the power and potential of AI. I assume you too. However, it’s new, it’s difficult, you get average results. You can tell the content comes out robotic, fake, without emotion or inflection – predictable. If you are using such content socially online, is not very valuable, is it? On top of that it can hurt your brand, your image and your career. The goal of this book is to give you the power to command AI like no one can. I will reveal to you the secret principles on which AI functions so the whole process can become predictable – and you can get unmatched quality content, responses from any AI chatbot, template or tool. Who Should Read This Book? The information I’m about to reveal doesn’t require you to be an expert or to know a lot about AI. All you need to know is what you want from AI. What is the outcome you’re trying to get? And I will teach you how to think about talking to AI to get exactly that. The reason I’m giving this information away is simple. Information is not stagnant. It is constantly evolving. Meaning if I got something valuable and I hold on to it, I’m holding the energy in. The only way you can succeed in life – especially online is by helping someone. And new information will come for those who think. Especially if you came up with something unique already. As Gary says ‘I don’t care, information is free. I don’t care what you know, if you don’t give it away and leverage it – someone else will. People like me will come out and dominate’. This is the reality we live in and remember this as you continue your growth, your vision and your purpose online – it’s still about people. Therefore, if you don’t understand this very thing I’m telling you here – this secret process is not for you. If your focus is always on – content, hack, tips how to persuade, how to sell – you have the wrong mindset for something so powerful in this book. This is self-centered, conserved thinking that will not only prevent you from getting results, but it will prevent this secret to transforming the lives of people for the better. And this is something I stand for very strictly. So if you refuse with my former thinking and you think otherwise, please stop reading now, ask for a refund and I’ll send your money faster than you could imagine. Chapter 1: New Tool for Power - Artificial Intelligence Unlock AI’s potential, uncovering the laws that govern the universe itself. "Artificial Intelligence is the new electricity." – Andrew Ng When I first started using artificial intelligence it seemed cool. You can talk to a robot. And it thinks, talks, gives you answers. It’s almost real, isn’t it? Then you look around, everyone is talking ‘Algorithm’ ‘Training’ ‘Tools’ ‘Prompts’ everything starts to become more complex. The method of understanding AI is as simple as sitting in Physics class at a primary school level. It gets complex when you have people all around you try to sell you something: - You need this tool - You must leverage AI to get quick side hustle - You’re unproductive if you don’t use AI this way Etc. And every person speaking is a marketer, using copywriting techniques, persuasion and proven method to drive your emotions. What they’re saying starts to sound real. You get curious, you start learning. The more you dive into this rabbit hole – the more difficult and complex things seem. You see their goal is to take your money. Some of them have the mindset I told you in preface about. Other few may actually try to help you. The real problem is confusion. Confusion since Roman times was used to get people distracted from people who pocket the big bucks. If you can create division, competition and fighting it’s even more effective. The reality is that this is life and human nature we live with. You can’t help it, you have to be aware, - self-aware. The point of this book is to give you awareness of AI, that you will instantly know which AI tool is good, which AI chatbot to use and how to use it. You will be able to leverage AI without being sold left and right on how to do whatever you want to do with AI. You will know exactly how to get what you want, without anyone persuading you and toying with you. When I created started Buzzquik.AI I had an opportunity to create pre-trained AI prompts, so that the user could get a very specific result. I wanted the template to spit out very specific title ideas. A good hooking title for a blog post, and idea or anything has to have certain elements and principles in order to catch attention of the right reader. It has to create curiosity, It has to mix elements of novelty, problem, mystery etc. I thought because I know what are the essential ingredients (coming from the business and marketing world) – that AI will be able to generate magnetic, hooking titles from a simple word… a simple idea… You just give it more context, be it what you do, sell, talk about; Or context about who your audience is and boom – you’ve got perfect selection of titles that are guaranteed to work – you just got to pick the right one. I’ve spent weeks trying different commands, reading books and watching videos trying to get it right. Nothing. Every time you click generate, you hope to get what you expect for, and it fails every time. On top of that my OpenAI API bill kept going up and up. ‘How can this AI be so smart and so good and so self-learning, but it can’t comprehend what I’m trying to get as a result?’ I thought… The point is I could easily go to any platform – ChatGBT, chatbot, copy.ai, jasper or any popular alternative and they all use basic instructions that give me the same generic answer. I wanted Buzzquik.com to be different. I wanted it to be something that I could use myself. When you’re in business certain things matter – one is quality. Any title or any hook won’t do. People spend weeks… 10x more than they spend on content to get the right idea for a thumbnail for YouTube or for the right Video Title. That one thing can be the difference between 1,000 views and 15 million views. On top of that I’m a believer in being different than your competitors. I’m a believer that anything is possible. (Like Henry Ford pushing people to work harder in order to do the impossible, because he knew, anything is possible). In order to understand the lesson that occurred and how I got to the process of commanding AI like a sniper, you’ll have to understand me and my background a bit more – to make it really stick and give you value. But I can’t tell you the feeling, after I finally pulled it off. I’m looking at the screen, and when I finally press that ‘Generate’ button (after my Eureka moment), it generates title ideas so perfect… I thought that’s perfect. This is something I would come up with. Heck. Some of em I couldn’t even come up with myself. I had such a relief for a moment… I thought ‘this is soo valuable.’. But only few minutes later, I understood that what was more valuable than creating the perfect tool for any content creator, blogger etc. – was the ability to command AI with precision. To write prompts that can train AI to take all the principles you’ve learned and infuse them into a robot AI. Then AI takes all 20-30 principles and applies them into 1 task. Let me illustrate this power even better. You see, as I’m writing this book, I have to think about a lot of principles to write a good enough book. I have to speak in active voice. I have to speak to you. It has to be about you. I have to tell stories that describe sensations, thoughts emotion, involve you. I have to connect sentences in an engaging way, I have to keep em simple, I have to create anticipation, I have to clearly show and illustrate the good and bad, the consequences as well as benefits. And 20-30 other things I’ve read in books, but I am physically not capable to apply them all in one go. My brain has capacity. My experience is limited. If I wrote books for 10 years, okay then maybe I could throw everything in easily. But I kid you not, this is the first book I write and the next one will be even more powerful (hint, It’s about a new human ability). The point I’m making here, imagine you take all of this information that I HAVE TO DO, all the principles, lessons I’ve learned and you put them into AI. And then AI writes the content, while it simultaneously applies ALL OF THEM. This book would immediately rise to a level of a top tier book. Why didn’t I do that? Why didn’t I write the book that way? Because AI is still limited. It still can’t process to many commands and instructions in one go. Writing a book or even chapters of it is a long task by itself. With every instruction and guidance, AI uses up energy (credits) to do that task. The more you instruct, the less it can produce effectively. Therefore, writing the whole book from scratch is still too difficult. However, once you understand the secret principles of how to achieve this AI commanding and prompting – in the future, you will be miles ahead of any AI creator or tool by itself. Because you’ll know how to use it. For now, If you want to get instant authority and write a book, I recommend using transcription feature, turn it into text and get AI to edit it like a ghostwriter would. In bits. You will save money (credits), it will take little time to do so – and if you actually help somebody, you will gain more authority, trust and following in whatever you do. The principle still applies. Just for editing a book you’ll need 10-15 commands instead of 60 to write the whole book (explain who you write for, how you want it written, formatted etc…). Chapter 2: Command AI With the Right Objectives Understanding AI Capabilities and Limitations Beneath the surface of AI lies a simple truth waiting to be mastered. Okay, listen up. Like TV, Radio and Podcasting, AI is here to stay. But when you compare AI to all those previous creations, there’s something extremely different about AI. It’s going to grow. And it’s going to grow not into a better quality of itself. Like super thing, ultra-HD, clear sounding piece of device. It’s going to evolve into everything we breathe, think, or live in. The tools we have today, are going to evolve into new tools. Those tools will build a new society. Yes, this is scarry – yet inevitable. I remember watching a movie where robots and technology do everything for you. All humans do are human tasks, communication and control of what they can with their nature. The society seems calmer. People don’t rush to work anymore – you don’t feel stressed. Well, not only this is coming, It’s already here. AI is already replacing every profession little by little. The point here is urgency. Can you leverage AI to replace half of your jobs or you’ll wait until it replaces you? Will you increase your income, success, status by adding a virtual employee to your daily life or will you be diminished into Local support program for a living? Not only you need to use AI, you need to use it now and fast. There’s not that much time left until the new world arrives. And with the knowledge in the book, you can actually replace yourself in a real human way. Most tools right now replace human content and work into a cheap machine-like work Mcdonalds wouldn’t hire. It’s like a crappy robot driving around, dropping hot plates on your lap. Hey, at least it did 80% of the job right? Wrong. The whole point of using AI is to replace yourself in a way to get a job done a human would do. This is why when you pick any tool on the internet, it can’t be just any tool, any website any AI bot. Because even a teenager can acquire a website online and get a chatbot talking to you. Your goal, with whatever you do is to leverage AI. Get the tasks done in the best way possible to leverage time and quality. When I first started using AI Blogwiz tool, it seemed crappy. I mean it could do everything every other website could do, so no difference really… But I liked that I could write an idea and it would give me SEO (search engine optimized) keywords that people search for and have low competition for. Then take them and cook up a compelling headline you see on every other blog… 50% of work done in 2 clicks. pretty cool right? Then it also gave me an outline, and from that outline created an article. All optimized like you would when you write a blog article, so that search engines could find you. The problem is it’s not perfect. It’s not how I would expect I thought. But heck, I just had 50% of the work done like I would or even better. So I’ve started taking those outlines and writing blog articles myself using those keywords. And guess what? After a while I look at my analytics, my traffic is growing soo good. After just couple months it grew by 436%. Mainly cuz I was able to produce more content, faster. Then I thought, ‘what if I take that content, those keywords and use the AI command principles to get AI to write an article in my style with few of the core principles applied and I’ll just do-little tweaks?’. So, I did. And guess what happened? I’ve spent even less time, produced even more content, my traffic grew even further, and my actual ROI went up 3.6x. Being a business lover, what I liked the most was that I handed the prompts and instructions to a VA, with minimal effort and training and automized this process focusing on other parts of my business (hint hint – more marketing). This is the power of using the right AI tools. If you can’t replace yourself fully yet – do it to the best of your ability. And when the time comes – do it completely, because if you don’t do it, other people will replace you. The Secret Principles Behind AI The ancient principle that powers modern AI… One of the reasons I said you need more context about me is this. This one fundamental understanding and belief will give you 80% of what you want in life, if you can truly understand it. Most people in life are jumping from one thing to another. Rather easily. When they’re convinced on something new, they believe it and are ready to die for it. Beliefs are powerful, and they can reshape people as fast as they create them (or others do without their awareness.). This is my niche, my industry – my specialization. Psychology. And AI has a lot t do with this. You see all psychology is actually based on certain laws and principles of the universe. Meaning it’s so closely connected to life, that if you understand it – you can actually change human experience. More on that in my next book. But when it comes to AI, AI too functions on some of these principles. After I graduated Sports Medicine in University of Aberdeen, I just got over a severe autoimmune disease, that kept me in hiding from life in bandages. After I dropped all the baggage, the first thing I wanted to do was to go into bodybuilding and have a lifestyle I saw on YouTube other fitness influencers had. You know, living by the beach, making money from content, looking good all the time. Isn’t it THE dream? What I didn’t know, was that right after the medicine finished working on my adrenal glands, making me feel invincible and fear-free – I’d come crashing down. Anxiety took over every day, social anxiety was in each engagement, I wanted to meet women, but I couldn’t get through my weakness. During next few months I’ve read over 100 books on confidence. There was nothing I wanted more than to feel like I saw everyone else – being able to be themselves, express themselves. After reading each book, I come to work, apply some of the methods from the book, and It kind of changes how I feel. But I always go back to that place of feeling weak… and I don’t know why. I swear it felt like the more I read, the more I tried the worse I got. Until one day I broke, and I said enough. My manager in a Spanish restaurant hated me for missing team meetings, guys put me down at work, I’m failing to get further with the girls at work that I liked at the time. That night changed my whole life 360 degrees for the rest of my life. After I came back home, I studied life like no one ever did. I connected the smartest people’s lessons in the world into one method, I call QPH Method. If you’ll be interested, you can read more on it in my book ‘The New Human Ability’ as it’s ready. The point is that that method is composed of principles that are forever working. They are always present. I used that method to rewrite my own belief of my own confidence and withing days I felt anew. Withing couple of weeks, things started to become permanent, all guys at work started to come over, asking ‘what do you think we should do here and there?’, for my opinion. Girls started to see me differently. I remember, I was standing one early morning in the bar, cutting lemons and I just felt comfortable, to speak with him. I didn’t see him be angry, mad or upset with me. The conversation was like 2 friends. Understand this – I went from 1 day – fearing life, looking at everyone looking down on me, putting myself down in my own mind, not having confidence, to having full blown self confidence in a matter of 2 weeks – from within. I would talk differently, walk differently, hold myself differently. Everything I saw was people seeing me as someone strong and confident. And because I saw myself that way, I felt that way. Because I felt that way – other people felt it too. Why am I talking about this in a chapter about AI and AI’s principles? Hold on a second, I’ll get to the big one in a second. After I got this method, I finally went on to do what I wanted with fitness and to start learning how to get there. I started reading books, going to the gym every day, living it. The more you do something, the more you become competent in it. The better you get at it. Very soon I began to see a pattern. Maybe from my new Psychology understanding and Its principles, I began to saw the best people in the fitness industry do things differently. I began to se patterns, where few of the best guys would be doing things that no other guy in the gym does or focuses on. For example, Charles Glass, a guy who trains worlds best bodybuilders for Aesthetic look, he gives one lesson, to be applied in every exercise – keeping your shoulders behind your chest, at all times. I remember hearing him say, that when you do that, your body is always in a natural position, being able to involve only the muscle, that the exercise targets. Now this is where you want to pay attention. Fast forward 8 years, as I’m writing this book – I have a body people would love to have, yet I ear anything I want. I feel confident and without barriers, unfazed by any person, opinion or society standard, to where the moment I open my mouth and people can feel how I feel – people are charmed and shuck up. Everywhere I go I see and feel people perceive me as someone special. My business life is growing. I am getting paid $71,500 for a single consultation for AI, marketing or business side of things. I have multiple successful businesses, I love investing. My love life is exactly where I want it to be at this moment. And I am happy and present every moment of my life. I am saying these things to illustrate couple things I’m about to share with you. Even if I had nothing, no money, no girls, no place to live – I’d be happy. I don’t need them. I only live out my masculine biology by always growing and getting better – being capable to provide. But all of which I had now, I wouldn’t change for anything – even having that autoimmune disease that made me lose desire to live. It led me to the greatest life I could ever ask for. PRINCIPLES. After all this time, there’s nothing more valuable than learning principles. You see a principle is a constant. You could have a personal trainer come over to you and tell you what to do and how and promise you the dream. And then you get a new trainer, and he comes over and he teaches you something entirely different, persuading you to his new way. How do you know what’s right and what’s wrong? Only time could tell. What I did was very different. I sought out information from the best of the best. The more I’ve learned, the more I began to see the patterns. The things they’re all using. The more you learn, the more you begin to understand the most crucial question of a PRINCIPLE: Why things work the way they do? Call me a philosophist, or even Marcus Aurellius (when you read and learn the magic of QPH Method, you won’t think it’s much, you’ll actually think God sent me… I promise). Maybe I am of that sort. But check this out. After I’ve understood the multiple principles – for example in exercising the shoulder thing. Now you walk around the gym and you look better than everyone else. You hold yourself different, you appear more attractive. You sleep better, you look better. 1 Principle. If you take this one principle and apply it to helping your partner or friend, get more fit – instantly he is able to progress and get ahead of everyone else in the gym. Most people look at what others do, and do it themselves. Without seeing these details. The little things that count. In business, lets take Dan Kennedy. He understood the principle of making a sale, rather than a waste of time, money and presentation on branding, overcomplicating things. He distilled the process of understanding into few principles – you have to have an offer, you have to present it in a unique way/matter, you have to have urgency etc. The result? He could take these principles and create a marketing campaign on any product, take any company and their product – and make sales. And with AI, when you learn the principles that govern Artificial intelligence, how to speak to it and how to get what you want also translates into replicable results everywhere you turn with AI. Or as AI develops. Most peoples content doesn’t land anywhere. People are wasting time trying the new ‘AI thing’. Baffled in between new tools, things and gadgets. And you’re about to get ahead. Why? Because you are about to obtain the most powerful piece of information – A principle. An understanding of why AI works the way it works. In my life, discovering the new human ability, having a perfect aesthetic physique the way I want, being healthy and maintaining health, having business, marketing success – even the ability to express myself in the book, is a result of learning enough knowledge, where you begin to understand why things work the way they work. The only advantage I have is learning Psychology first. Then learning human biology and understanding how the body works. Because a lot of principles that drive human behavior, purchase, getting what you want to get, attention etc. – it’s all Psychology. In essence you grow on existing principles, helping you find new ones. It’s like a ripple effect, that gives me this belief, that after this book – I’ll have way more valuable stuff to share. O without further a due. I want to introduce you to the most powerful principles of AI. The Day the AI Principle Was Born How one belief can revolutionize your world I want you to show you a secret place from where this principle is born. If you will, understand what I‘m about to tell you, you will reap rewards far greater than what this book promises you. People, including you and me, always encounter obstacles. Life without them does not exist. What defines us, who we are and what we get out of life is how we deal with those obstacles. And while some crumble, others continue to soar. When I look back now, at my past I have every force going against me. Born with an autoimmune disease, allergic to black pepper, from a single parent home, my mom working 3 jobs, almost falling out from University, because I got extremely Ill, losing love, failing at every project I undertake... And even when things finally started changing for the better, my friends around me wouldn‘t believe I could do it. I remember, my best friends from my Girlfriends side at the time saying to her ‚He works so much, but still has nothing.‘ I‘ll admit, that‘s not something you would like to hear from someone. But at the same time, they were right. There was only one thing that kept me going. One, alone. Nothing else. A belief. Can you imagine a belief beings o powerful? For 23 years of my life I would never have thought so. But today, the very position I‘m in, the very reason I write this book and give my knowledge to you is because of my belief. This is the most underrated power in the universe. Because the brain produces energy for your body to work. And for you mind to create everything outside of you. All it uses to do so, is all your previous experiences, associations and beliefs you created. Meaning that where you end up, or the invisible blocks that keep you away from ending up – are coming from the things you save in your mind. What does belief has to do with AI? Everything. If you‘re trying to use AI for success, but you have past associations that would prevent you from moving towards your destination, - you can get all the tips and tricks in the world, but your brain wont let you move there. It won‘t let you leverage it. Emotions will guide you in a direction where you overlook the lessons, you actually need. And this is the very reason how I found this principle and all the principles I hold to this day, which led me to a life where I have all the freedom I could ever dream of. I live in the present moment, every moment of my life without meditation. I have no pains or barriers preventing me from doing anything – having approach anxiety, public speaking, speaking to an authority figure. Having multiple businesses, bringing in more money than I could ever use, Investments that will pass down to my kids and generations to come. All of it came, because I took the life that I was born with, and rewrote it. And because this book is about a form of success, it‘s imperative that you know, what your results, ceilings, achievements and destination in life is predetermined with. The things that you brain focuses on. The things that it sees. The obstacles that create pain for you. The things that rationalize your mind. Those things are invisible. But are more powerful in you achieving success with AI or without. And if you want to leverage this principle to the max, you have to hold no barriers. I could go on and on for 300 books explaining every intrecancy on beliefs, how our experience gets created and how you can change it, to get your beliefs drive you to your dream life. But, this book is about you getting success with leveraging AI, using it in masterful ways. And if you‘ll want to discover and wield what I call ‚The New Human Ability‘, lookout for my book with this title. As for AI – the results you get will be best if you believe everything is possible, if you hold no negative/painful associations to ‚hard work‘ ‚fear of loss‘ ‚not being good enough‘ ‚not getting results‘ etc. The real power in success lies in your mind. The same way how you can see a Bully or a lower IQ individual walk up to girls effortlessly expressing themselves In how they see fit and getting results. While the more intellectual, disciplined and educated person is feeling anxiety to walk up to her, stress to say the wrong thing and tells to himself ‚the music is wrong, I‘ll do it next time‘. Without ever knowing, that his brain prevents him from getting what he wants. I can give you the tools on AI. But where you‘ll go with them, it‘s your business. Chapter 3: The Secret Core Principles of AI The hidden power of The Principle I want to reveal to you the power people hold, in their hands, without knowing. Have you ever noticed how animals are? They dont talk, rationalize, go into critical thinking. Their animal instinct is always guiding them. Meaning the only way you can persuade them is with food, love, shelter etc. Why are we talking about dogs? Just bare with me a little more. You see million years ago, when we didn‘t have human conciousness – those 3% of brain capacity active – we chose based on effect. What do I mean? An animal will bite a snake and get stung. He doesn‘t think of the consequences, because he doesnt know them. He hasn‘t been bitten by a snake before. So obviously after experiencing pain, next time he will likely run away from a snake right? Okay here‘s, where you‘ll realize some immense power we have over one another. The dog doesn‘t have a choice. He has to learn it the hard way. The good and the bad. These are the only two sides in existance. (Animals communicate on a instinctual level through expressing energy as well though) The moment Humans got their concious thinking ability, they were able to communicate with one another. The big change happened when people realized the power of communication. Because the good and the bad are typically the consequences of your actions. You ether win money or you burn. But now humans gained an ability, to persuade/influence someone, based on the consequences of an action. Now a human being is able to decide not to take action, based on the shared experience/knowledge. And very quickly people realized (on an instinct level) that this power can be used for good and bad. You see, sales in business seems complicated. Nobody likes being sold or pushed upon. We live in an age full of distractions. In reality people don‘t like when you push your choice on to them (the action part). Everyone wants to be in control of their life, their beliefs, their views and maintain that power. On the other hand, all sales, persuasion or influence is, is presenting the amazing effects it provides and all the terrible effects avoided, which lead to a person making his own choice (based on the information provided). Right now, you can go and look at any landing page, sales copy and you‘ll see, all they are really doing is presenting the good things you get and the bad things you avoid. Through stories, bullets, testimonials and every different element we subdivided (to make entrepreneurship more difficult to obtain for an ordinary person). Those people who miss the mark and present themselves as solution and avoidance of bad stuff – always miss the mark, forgetting that people don‘t trust people you don‘t know. Those who present the tool/process/method, that sure-fire way to achieve the transformation are the ones who always succeed in business. I had one girl once worked for me, Jenny R.. And I got close to her husband, we would often grab a whiskey and a cigar at a local lounge in Aberdeen. Her husband would tell me all the things she was hesitant to share with me. That she thinks ‚she can‘t sell her own products in her business as people don‘t believe in her‘, ‚that shes not good enough‘, - she believed she needed to be someone perceived as somehow special and uniquely competent, in order to succeed in business. Next week I took our Jenny and Callum out to a local hotel restaurant, obviously thinking of how a fine bottle of White Wine can help make things better. And I told Jenny ‚Listen, people don‘t buy who you are or what you have. To be harsh and honest, they don‘t care about that. What they care about is, if you can help them get what they want. It‘s the tools, processes and lessons you aquired, that you found beneficial – and most of all you know and believe that can help. It‘s the secret recipe of a product. It‘s a game that will take you away from reality different than the next.‘. Again all I did is I shared what I know and believe in. I shared my principle – tool I use to succeed in business, with her when she needed it the most. I showed her both sides of the coin, the good and the bad, in the best way I could – and it was up to her to – decide. Never forcing her to make the decision, because I know it‘s not in my power to do so. It didn‘t take a full month, I remember it was November of 2017, she called me and told me she had her first breakthrough, and hit past 6 figures, just by changing up her way of communication. Do you want to know the best part? She was my dear friend, so obviously I didn‘t take any money from her, but she was so grateful I helped her decide, based on what I knew that can help her, that one day I got home and found a nice surprise. She got me a cask of whiskey, sent to my door with a personal thank you letter, which I still have to this day. That‘s the power of this one principle that humans have over animals. We can know about good and bed, without ever getting to experience the consequences. When we believe, we act accordingly. And you can use this for good and for bad. In my story with Jenny the example is one where it‘s used to really help someone. I want you all to realize one very important fact. That when you give, it comes back to you. When you take – you never have enough. And all successful corporations and businesses have the focus on helping, while the ones focusing to manage their resources, save, squeeze and take – are dying. And because this is evolution of a business world, where soon, all the businesses that try to take will extint, it‘s your chance to start off from the right foot. And when it comes to AI this principle is not only embedded in the very principle of how AI works, but it also teaches you how to better use AI, to be successful in whatever you want to achieve. There is only one constant. One Universal, It is the only real truth, Causality. Action reaction. Cause and effect. (Choice is an Illusion, created between those with power, and those without) – The Matrix The secret principle by which AI works Peeling back the layers of AI to reveal the core principle at its heart. Alright, in this chapter I will reveal to you the secret key to using AI with accuracy you‘ve never dreamed of. Remember I told you about the power of principles? Well, the principle here is the same that governs your life and your most persuasive skills. It is the very Law – The Universal Law Of Cause and Effect. Everything in the universe works with this law and nothing can exist without it. It‘s the law that takes one form of energy and turns it into another. Every action you take turns into an equal and opposite a reaction. Pretty boring? Well check out how this integrates into AI. When you want to get a specific outcome from an AI you give it instructions – what you want it to do for you. When you want a specific outcome – you describe the effect you want – as to how you expect it to be. It‘s pretty straightforward, but how is it going to help you get exactly what you want from AI? Think of it this way: Right now, every user gets certain amount of energy from AI, measured in credits/number of words etc. The more instructions you give the more it uses up. Next, people often ask for a lot of actions, without insufficient information about what they are expecting to get – ‘‘The Effect‘‘. This results in mixing up different tasks, roles or actions to perform in a very general way giving you prompts that are, well... worthless. They sound robotic, because you don‘t explain how you want it to be. They feel fake, because you didn‘t teach it how to produce the right effect of language. They don‘t do the task right, because they don‘t know what is right for you. When you ask it to do 3 different things, it can mix them up in whatever priority it wants. They key is specificity. One time I wanted to create a masterpiece of a task with many instructions, and it used some while others were negated by some other prompts taking priority. After I simply add a specific statement, that The Result (effect) should strictly follow all expectations and guidance – I immediately got a better result. You see, AI always gives you what you ask for. But it depends on how general are you asking. Another caveat is, currently AI is not capable to produce too complex work. At the time I‘m writting the ChatGBT 4 Turbo and 4 Vision are out, and they fail to follow over 50+ specifics for the effect, and the more actions you instruct the more confusing it becomes. Therefore ideally you should power up your specificity with ‚The Power of One‘ principle. When you communicate in a chat, through series of actions, instructing the ‚effect‘ it should have, you can accomplish more complex goals. 1 action, 1 reaction. This way, you can teach AI specifically about your ideal audience, your brand/business, get it to adopt your personality or writing style and give you the work you want done. The difference of AI and Humans A lot of people already say AI lacks emotion and inflection, therefore it‘s not that good. What I want you to understand that AI is very predictable, if you understand The Principles behind it. It‘s working with laws of Physics, and every action leads to a corresponding reaction. The same is with humans. You push the cup of the table, the effect is a broken mug. However what colors human life, is interconnectedness to communicate without words or actions. Humans for the most part didn‘t communicate verbally till fairly recently. Meaning that all of their communication was in perceiving the feelings that lead to a behaviour – trying to predict it, for safety and survival. These feelings are picked up even on periphery. You‘ve probably seen where you have a bad day, you walk into a shopping center and everything just feels down, even the people and their day. Human brain is capable on detecting communication on a vibrational level. Tiniest microexpression and we know something is wrong for the other person. We feel it. AI does not have that layer. It‘s mechanical. Even if you teach it, it can replicate it – but never to a close enough level. You can see virtually every illustration made in every movie of AI, robots etc. It perfectly illustrate this concept. No matter how you will create your content, or what you‘ll try to get from AI – know this: AI will never match human nature. But it can exceed on mechanical intellect alone and from that react to threat or anything we describe with emotion – but in a mechanical, thought/learned way. Therefore if you ever need to make sure you content is the most relatable, you have to do what you did best in school. Copy and make it your own. For a lot of people it will be hard, because for many years the school punishes the most effective way to learn – copy. When I was little, I remember laying down on the ground, and while my Grandmothers have a conversation, I copy what I see onto a paper. I become really good at it. Very quickly I would be able to recreate faces and paint from my mind. Everyone was saying how good am I, how they can‘t do it and so on. Guess what hapenned after school? I had no ability or desire to pain, especially from copying. My mother was a teacher, and all of these things would just have even stronger and more visible effect on me. Especially after learning Psychology and finding out the dark truths of it. Right now only this one is relevant for you. You have to copy, to get good fast. You should never get angry at schools or teachers because even they were brainwashed into thinking ‚it‘s for the good of people‘. If you want to get angry at someone, question who created this and why. This is exactly what business is. Big corporations take ideas, change them up and copy things as much as they can to get away with legal stuff. Successful businesses copy methods, tactics, strategies, principles, frameworks – even content that is working. People who copy what AI produces or other peoples content, and put their own spin on it achieve incredible results in 10x time. For example Jay Shetty was found going viral, only to see that the growth came from quotes written in the past by other people. Word by word. The result? He became famous, wealthy faster and now is able to create his own work, own quotes own wisdom. Should you judge him for that?\ Only if you think copying is bad. And who makes us believe that? You guessed it school. And copyrights later enforce fear from preventing you on ever attempting to copy. But again, who reformed or placed their fingers on this legal structure? Only History will tell. I may be going of topic for a moment, but I want you to get it that AI is extremely valuable in this regard – if it doesn‘t completely replace you. Your role is to make it relevant and to connect on a level of – human expression. Never expect AI to be fully, 100% human. The Secret Sauce for Your Future Your future success lies within how you use AI today The whole idea of this principle is in it‘s true potential. Imagine, if right now you can use the limited capacity of AI which is being developed and dripped down to us in a more controlled and conservative manner. And even now you know how you can use AI to your advantage in a more powerful way. Most people currently are accepting the writing and results (effects) of AI as they are. They think they are getting advantages, while their content may suffer, progress may stall – like another distraction. While other people are finding creative ways how to leverage it. You, right now, are capable of taking those leverages and those innovative ways – and get the best quality of content, through applying this Cause and Effect principle. Being way ahead of all the people trying and evening innovating. On top of that, AI is going to get better and better – but the principles never change. This is how the world works. What I shared with you, nobody can take it away. Powerful Examples of Applying a Single Principle to AI "Innovation is taking two things that exist and putting them together in a new way." – Tom Freston I won‘t illustrate more examples than 1, because you‘ll probably be eager to try it yourself. Everyone can replicate this easily. Here‘s what happens when you ask AI in one sentance, action – focusing mostly on cause side of things, but very general information about the effect. These are typical results your competition is attempting to roll out. And even those making it more specific, end up mixing up more action words ‚I want you to‘ ‚do this‘ ‚follow this‘ ‚speak like this‘, instead of describing the effect they want. Therefore they end up constantly rewriting their prompts, wasting time and never reaching ‚perfection. That‘s why without understanding AI and the principles OF IT – you are trapped in confusion, distraction, strive to perfection until you get discouraged. Or getting mediocre results, but because it‘s kind of cool people think it‘s amazing and good... Here‘s the reality, when you apply 1 powerful principle, how those Titles above, fall plain and flat into getting NO ATTENTION online. This is what will happen when you start describing the effect you want, and how it should be, look, feel etc. So as you see, all I‘ve done is added a bunch of shoulds. This allowed me to apply my knowledge and expertise of understanding ‚What makes a successful headline‘ and get AI to do 98% of the work. And I write these prompts, I did actually seperate each new line with ‚-‚ symbol, so that AI wouldn‘t begin to travel through every sentence aso ne (not having commas). You can also use numbers, that doesn‘t make a difference instead you enhance the effect with expectation, that AI would follow your list with priority for those numbers. You see, virtually anything becomes possible. Here is the result, after I engineer to get exactly what I want. And just to illustrate to you the importance of expectations – look how different of an answer you get, if you ask AI to‘Follow all guidelines and all expectations simultaneously. The answers become even better, shorter – to the point that I wanted. Take a look yourself: P.s end of last sub-headline goes ‚success‘. As you can see after you receive the ‚effect‘ AI will do it‘s best to do that action, and provide you with an effect you want. However it‘s training still gives the information of what it‘s been thought to mean, for words like ‚emotion‘, or ‚urgency‘ and it can still give you an answer that you want to iterate and specify even further. There‘s even one more ingredient in this secret recipe of technology. It‘s so powerful, that it can take the accuracy of AI even 1 step further, considering it‘s early development. One night I was sitting through the night as I couldn‘t sleep, this is when my brain is most sensitive and receptive. I was struggling changing up the prompts to create those definitions for AI in a more comprehensible or a simpler way. It took me the whole night I couldn‘t get an answer. I had a deadline for one big company, (I can‘t use their name in my book), the project was estimated to bring in $236,000 for 2 days work. Or which I thought I could get done in 2 days. Last minutes my heart was racing knowing that I‘m about to throw $236,000 in the garbage. I got angry, frustrated. You just get more and more lost afterwards. After I calmed down, I said okay ‚it‘s not that much money, I can easily make it back‘. But the problem was that I knew the most powerful principle behind AI and I still couldn‘t get it to give me what I wanted to the T. Typical like me, I took some herbs for the brain that I always use for creative thinking or learning and I went to work. And very soon, this was what I‘ve found. The last secret I want to share, is that often it‘s easier with teaching AI what those terms mean, beforehard. Quickly copying an emotional story, defining emotion, how it elicits etc. If you teach AI based on the ‚Power of One Principle‘ and ‚The law of Cause and Effect‘, step by step you can train AI to begin creating content, exactly how you see it. How you perceive it. And how it feels for you. I did exactly that, and guess what happened. Not only it worked, and I got incredible result, but I still managed to get the deal going, as long as I can make it work, getting the company to produce the results they want like clockwork. If you ever get stuck with AI interpreting your expectation‚ how it was thought now you know. You see you are the author of AI, the crafter of the content all AI offers is to create what you see, what you know, and how you know things. There‘s another powerful illustration, where 2 people can have vastly different emotion when jumping out of the aircraft with a parachute. One person might be afraid, while the other – excited. You have to tell AI, what means what for you. As specifically as you can. How to Leverage Your Knowledge Effortlessly multiplying your online impact – the AI way Okay, let‘s think about something valuable now. When we do things online, mosto of the time we do it for fame, money, success etc right? So how could you take these principles and secrets of AI and put it into use to get the biggest results right now? When I see people use AI for the wrong things it makes me cringe. I‘ve seen so many people to try and write a book, create a whole course using ONLY AI. And the result? Complete trash, you would want double refund for, if you‘ve wasted any time. Because as I seed AI still lacks processing power for unlimited actions/results. However, where AI can shine bright is on the advertising side of things. Hooks, titles, posts. Grant Cardone thought me best – social media, is people screaming out to be heard. If you throw a rock into a grand canyon and you expect everyone to hear it drop – you‘re a fool. You need more quantity than you need quality. This is often the big debate. But again let me illustrate the power of Cause and Effect in action. Every action leads to a reaction. Meaning the more you do the more you get right? Okay, but how can quality be so good sometimes that it does all the work with less quantity? You have to get good first. And to get good fast, you need quantity. Then your brain quickly learns painful and pleasureful associations, notices patterns and leads you to principles to where quality work becomes effortless. But it starts with being bad at something and doing a lot of it. It‘s like training, you dont go to the gym and get a quality workout once to get fit. You do it every single day, day in and day out for a year. 2 Years. 3 years. Now when everything becomes familiar your body doesn‘t need to use energy for those tasks, meaning you learn new things, insights. You get better – fast. Example Uses: No Two Tools Are The Same AI is not just about tools; it’s about choosing the right ones In todays world, distraction breeds confusion. New disease labels are being created every day, members of human race are being divided by the teams they choose, politics they support and gender they assign to. The same is with AI. There are new tools coming up, new ways to use AI – where do you start? Remember this, it never starts with AI. Remember the Cause and Effect principle. You can have an impact, a business or any other form of success if you understand the principles of it. You choose what you want. And you decide on how you‘ll get what you want. This i s called a plan. That‘s where it all starts with. With a target. AI is your assistant to help you hit that target faster. - Whether you need knowledge, answers - Whether you need a tool to create with - Whether you need ideas There are a lot of tools that are really helpful right now, but I think when you understand the core principle behind AI, some tools and methods become better than others. For example no two chat platforms are the same. While majority use OpenAi, other few are using TypingMind and getting higher quality answers, results and specificity on task achievement. The small investment can make all the difference, if you use these tools consistently. Another example is that there are so many AI with different templates and purposes – yet they are mostly basic, generic and similar. Currently I know of 2 websites who used the principle from this book to train their AI websites and are producing incredible results for people. While getting 98% of work done, their growth accelerates at speed. As of writing this book, they are called AI BlogWiz (for creating seo optimized blog article base) and Buzzquik (for social media growth). How do I know these tools use the principle and trained their AI with real expertise? This is how. My friend Victor C. Is a coder and developer and he went through some courses for doing work with AI. I always think he‘s a bit odd, because he only want‘s to code. I mean its normal, his passion is not like mine, with more thought on money (Just to highlight, money is a resource, that can help you achieve bigger things). He‘s always asking me for ‚Ideas‘ on what people would find useful. And one evening we were smoking tabaccoo pipes (first time for me, I wanted to try because my Grandfather used to smoke them), and I layed out my discovery of this principle. Because I have a lot of respect, I knew he would consent if he could use this as an idea to code the websites using this AI principle and his knowledge on marketing, promotion, seo etc. Because I knew how good he is, I thought it‘s a pretty good idea. I don‘t have time to do startups. And I didn‘t ask him for anything in return, not only because I didn‘t need anything, having more than I need already. But because I knew, things will come back to me in one way or another. (This is called abundance mindset btw, which gives people a ‚resource‘, changing how people value you and their desire to contribute back – very powerful, only if you don‘t expect it. You just need to understand – the principle). By now he has already sold these websites/tools, for other people to manage. But to this day I use these tools within my businesses to help me get higher quality work, fast, because the tools have already been created, prie-programmed and set up to work with this books principle. Tools for Leverage: Leverage AI like a master - principles over tools. "An investment in knowledge pays the best interest." – Benjamin Franklin All the tools every do is help you get where you want faster. But how we‘ve already covered no two tools are the same – means one tool can get you faster to your goal than the next. For example, the bigg opportunity currently is leveraging free advertising within the creation of short video clips. If you keep creating content, you get good at it quickly. Even i fone gets viral, it can earn you even +6 figures of affiliate income. There are teenagers using this easy and simple method making insane amount of money, tweaking other peoples content, creating AI content etc. If you are a one mans squad, use VA‘s or rely on yourself, this is great opportunity to spread the word, help someone in short bites, grab there attention, bond through the news and trends and bring that attention somewhere else. Like a product page, your website etc. And you have AI tools that can help you scoop up few people from a facebook group vs tools that can make you content for those short videos in bulk and bring way more attention. In the past people spend money to get attention, to promote themselves (their products/methods). Today 11 year olds are earning +30 million per year having fun with these tools and means to achieve results. Hint, most commonly using just 1 social media platform. For example if you use 1 tool like buzzquik, for 1 platform like Twitter, or formerly X – you can leverage AI way better, by having most of your content created with AI, mosto of your ideas with AI. Volume. Quantity. And also mixing in yourself and doing it naturally. You see every social media has a very important metric for growth. – Investment. People who don‘t invest themselves into their platform, tend to get less visibility. While people who post consistently, are more valued by these algorithms, because these people help the platform to flourish with content – bringing in attention. So as you can see, applying principle of the power o fone, with leverage automatically leads you to a better path. The point I‘m making with this chapter is that you can leverage AI, with different tools and platforms in different ways. But they are never equal in what they bring. And following proven principles will always lead you to a better destination and better results. For example: First when I found repurpose.io website, which can help me spread content automatically between all social media channels for my businesses, I though what an amazing way to leverage every platform. And it is. But not when you are doing it for yourself. Because if you spread yourself thin – now you have to create 10 different kind of content, which require 10 different kind of expertise and experience to grow in each. Meaning, that the more you try to accomplish, the more your brain perceives all the effort and work you have to do – and you end up running away from it. Procrastinating. Or jumping on ‚that new thing‘ called shiny object syndrome. Which I am guilty of falling for again and again in my journey. But after I‘ve learned my lesson, everything is simple. It‘s easy. Now I have several employees within different social media Channels managing growth for them, and applying focused leverage through AI, advertising or other means to achieve our goals. This is where AI enters. Don‘t fall for the ‚sounds good, looks good‘ trick. Follow the principles. For they are everywhere. About the Author: Vytas Kas Is an entrepreneur, business owner and investor. In 2015 he graduated University of Aberdeen with Bsc. In Sports Medicine. In 2016 he have reportedly found a New Human Ability, called ‘The QPH Method’, which is capable change beliefs, thoughts and feelings in one’s own mind. Typically what Pscyhologist take years to influence. After University, taking a year after University, Vytas have started 2 online ventures and has met his first girlfriend. During that time, Vytas has transition from one business to another, until he developed 2 physical business, which provided him with a path to invest and obtain more business and financial opportunities. He keeps most of his business companies privacy, while they run throughout different countries of the world. Currently Vytas Kas is said to be working on a new project (called Freedom Academy) and is putting his method, writing it into a book, soon to be published. For more information about the author or for contact information regarding any enquiries, please visit https://vytas-kas.com Terminology: Artificial Intelligence: Artificial Intelligence (AI): The overarching term for machines or systems that mimic cognitive functions typically associated with the human mind, such as learning, problem-solving, and decision-making. Algorithm: A set of rules or instructions given to an AI program to help it learn from data. Automation: Technology by which a process or procedure is performed with minimal human assistance, often enhanced by AI. Chatbot: An AI software application used to conduct an online chat conversation via text or text-to-speech, often used for customer service. Machine Learning (ML): The subset of AI that allows systems to automatically learn and improve from experience. AI Content Generation: The use of artificial intelligence tools to create content for websites, blogs, marketing materials, etc. Natural Language Processing (NLP): The ability of a computer program to understand, interpret, and generate human language naturally. SEO (Search Engine Optimization): Strategies and techniques to increase the visibility of a website by obtaining a high-ranking placement in search engine results, which can be informed by AI analytics. Other: SEO (Search Engine Optimization): The process of optimizing online content so that a search engine likes to show it as a top result for searches of a certain keyword. Affiliate Marketing: A marketing arrangement by which an online retailer pays commission to an external website for traffic or sales generated from its referrals. Content Marketing: A strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience. Scalability: The capability of a system, network, or process to handle a growing amount of work or its potential to be enlarged to accommodate that growth. Index: AI for business Artificial intelligence insights Leveraging AI technology Maximizing AI potential AI content creation Automating with AI AI digital marketing strategies Understanding AI capabilities AI investment opportunities AI productivity tools Future-proofing with AI AI and entrepreneurial success Emerging AI principles AI startup guide AI ethical practices Effective AI applications © 2023 by Vytas Kas All rights reserved. Reproduction or translation of any part of this work beyond that permitted by Section 107 or 108 of the 1976 United States Copyright Act without permission of the copyright owner is unlawful. Requests for permission or further information should be addressed to the Business Products Division, Entrepreneur Media Inc.