Sweet Chili garlic oil as an effective appetizer to the resident of Brgy. San Felix Executive Summary Family Quebrar developed Sweet Chili Garlic Oil way back 1995, their grandmother Estrella Quebrar first discover it when she is making a special dish for his husband. Then they passed this recipe to their children and their children’s children. Our group agreed to use this product to develop it and introduce it to other people. We tried to use other ingredients to make it healthier and tastier to attract more food lovers to try our product. We used social media to advertise our product and to reach more people. We are targeting all consumers who just love to eat spicy foods. Sweet chili garlic oil is made of Chili flakes and fresh fried garlic in natural no preservatives Vegetable oil. This product is very affordable and people who love spicy food will surely enjoy this. Our Sweet Chili Garlic Oil will bear its brand name “Kim’s homemade Sweet Chili Garlic Oil”. We conducted a survey as our basis of gathering data on every household in Brgy. San Felix. This gathered data will serve as status of how it caters the market. As the research study goes, we have noticed and observed some points that we need t work on and needs improvement. In this study we recommend that it is important to study the situation of a business. How it will earn profit and at the same time meets the expectations and demands of the consumers. The main objective of this research is to give customer satisfaction by offering something new but with a delicious taste. It will serve as healthy lifestyle not only for the young ones also for the old ones as well. Since our product provides health benefits to the consumers and gives more appetite. 1 Sweet Chili garlic oil as an effective appetizer to the resident of Brgy. San Felix Table of Contents Title Page Executive Summary page 1 Chapter 1 Introduction page 3 Product Description page 3 SWOT Analysis page 4 Market Segments page 5 Market Trends page 5 Marketing Mix page 5, 6 Statement of the Problem page 6 Objectives page 7 Significance of the Study page 7 Scope and Limitation page 7, 8 Chapter 2 Related Literature 2 page 9 Sweet Chili garlic oil as an effective appetizer to the resident of Brgy. San Felix Chapter 1 Introduction Product Brief Description: Sweet chili garlic oil is came from our family’s secret recipe, my great grandmother pass this recipe from generation to generation. We just want to share it to the other people. It’s our family tradition that every time we eat we always use sweet chili garlic oil to add spice to any kind of dishes. Our family is known to be food lovers, so I came up with idea that “why not shares the benefits and the pleasure of eating with gusto to others too?”And “why not make and put it in a packaging where I can bring it wherever I go?” An appetizer that will spice up and add flavors to all of your meals and will make you feel home wherever you are. Sweet Chili Garlic oil made to feel satisfied. 3 Sweet Chili garlic oil as an effective appetizer to the resident of Brgy. San Felix SWOT Analysis Strength: Our strength lies in the fact that we have unique flavor of Sweet Chili Garlic oil that can meet the needs and satisfaction of consumers. We have a well packaged Sweet Chili Garlic Oil. Another advantage is the background of our product. Weakness: The fact that we are not the just the only one who produce this kind of product, we have so many competitors. It’s a challenge for us to have more competitors but we will prove to everyone that our product is not just an ordinary Chili Garlic Oil. Opportunities: The opportunities are unlimited. Ilonggos love foods and most especially spicy foods. Threat: The threat that is likely going to confront us is the fact that we are competing we already established Chili Garlic Oil companies. 4 Sweet Chili garlic oil as an effective appetizer to the resident of Brgy. San Felix Marketing Segments: Our target markets are millennial, the old ones, and the people who loves to eat and loves spicy food. Market Trend: When it comes to Chili Garlic Oils, everyone will quite agree that the market tend changes from time to time. Chili Garlic Oil companies are seriously researching and creating varieties that will keep them afloat in business. Any Chili Garlic Oils production company that wants to remain relevant in the industry must be willing to explore and come up with a product that taste test unique from what is available in the market. Marketing Mix: Product: Sweet Chili Garlic Oil is made of Chili flakes and fresh fried garlic in natural no preservatives Vegetable oil. Made to feel satisfy. Price: The price of Sweet Chili Garlic oil is affordable; in every jar it contains 200grams of Sweet Chili Garlic Oil and it only cost Php67.88. Place: We will use social media in reaching our customers and customers will just go to our home to pick up their orders. 5 Sweet Chili garlic oil as an effective appetizer to the resident of Brgy. San Felix Promotion: Finished product with marketing advertisement will be posted on different social media to reach many customers and for our product to become famous and known. Statement of the problem The survey is comprised of eight multiple choice questions which require answer. The question as follows: 1. How often do eat spicy food? 2. Do you enjoy the sensation when you consume spicy foods? 3. What is about spicy food that draws you to eat it? 4. Do you get a “euphoric” high from consuming spicy foods? 5. Do you feel as though you are addicted to spicy foods? 6. Do you eat spicy food solely for the bragging rights? 7. What is your threshold for heat based on a 1-10 scale, 1 being the mildest? 8. Do you frantically search for a hot sauce before a meal? 6 Sweet Chili garlic oil as an effective appetizer to the resident of Brgy. San Felix Objectives: Researchers and entrepreneurs think innovatively to create a new and produce new product. Thus, it is really important t have objectives plan. These objectives will be big help and in reaching the main goal of the business. To reach customer satisfaction through offering delicious and tasty appetizer To provide health benefits to the consumers while having appetite when eating To serve not just in millennial, but to the old people. In every business there is always common in its objective, which is to reach success. To deliver a great taste, great customer satisfaction, and great business impact and success. Significance of the study: We are the one who will benefit this study. We will use this research to improve our product and develop new ideas to satisfy the consumers. Scope and Limitation: The scope of the study is the Sweet Chili garlic oil as an effective appetizer to the resident of Brgy. San Felix. This research is about the “Sweet Chili Garlic oil” as an effective appetizer. This research was conducted by the different reactions and opinions of the residents in Brgy. San Felix. This study was conducted through food testing from millennial to old ones. We gave 30 free taste to gain reactions by different set of ages. The residents of Brgy. San Felix will be covered as part of respondent or Sensory evaluation techniques. This product will be sold 7 Sweet Chili garlic oil as an effective appetizer to the resident of Brgy. San Felix through direct selling, online selling and orders are also accepted from customer within Brgy. San Felix. 8 Sweet Chili garlic oil as an effective appetizer to the resident of Brgy. San Felix Chapter 2 Related Literature: A simple to make, thick sweet and spicy chili garlic oil with a delicious garlicky kick. You can actually see pieces of chili flakes and minced garlic suspended in the sauce. This sauce is a classic condiment in Filipino cuisine, especially in Iloilo. Sweet Chili Garlic Oil cheap appetizer that everyone can afford, doesn’t have any additives or preservatives, you know exactly where the ingredients come from, AND its tastes better that any other chili garlic oil. This homemade Sweet Chili Garlic Oil is sure to become your go-to whenever you’re craving this deliciously versatile sauce! Sweet Chili Garlic Oil is sweet, savory, tangy and spicy oil, incorporating red chilies, garlic, vegetable oil and sugar. 9 Sweet Chili garlic oil as an effective appetizer to the resident of Brgy. San Felix Prepared by: Dampong, Pamela Magbanua, Dave Saavedra, Stephanie Sabia, Joan 10