08.11.2022
Innovative
Project Management
Roland Berner
1
What will you learn and experience in my
lectures?!
• Follow a proven approach to any
client project
• Learn and apply agile project
management methods (e.g. SCRUM)
• Stakeholder analysis and
management
• Master client interviewing techniques
• Manage dynamics in project teams
• Influencing strategies without formal
power
• Understand basics of Change
Management
• Build your personal convincing power
for executive presentations
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08.11.2022
Our schedule
Date
Start
End
Duration
(hrs)
Task
How
Tuesday
08.11.2022
09:00
12:00
03:00
Lecture
class room
Tuesday
08.11.2022
14:00
16:00
02:00
Lecture
class room
Wednesday
09.11.2022
09:00
12:00
03:00
Lecture
class room
Wednesday
09.11.2022
14:00
16:00
02:00
Lecture
class room
Thursday
10.11.2022
09:00
12:00
03:00
Lecture
class room
Thursday
10.11.2022
14:00
16:00
02:00
Lecture
class room
Friday
11.11.2022
10:00
12:00
02:00
Lecture
class room
Friday
11.11.2022
14:00
15:00
01:00
class room
Friday
11.11.2022
15:00
16:00
01:00
Monday
14.11.2022
10:00
12:00
02:00
Friday
09.12.2022
15:00
16:00
01:00
Lecture
LectureCoaching
LectureCoaching
Faculty-Coaching
Friday
09.12.2022
16:00
17:00
01:00
Faculty-Coaching
online
08:00
Final
Presentation
class room
Day
Tuesday
13.12.2022
09:00
17:00
11.11.
midterm due at eob
class room
class room
online
3
Topic for midterm
• Max 1000 words
• How did you apply the “7 steps for client projects”
and what were your key-learnings?
• Due at Nov. 11th end-of-business
• I am interested in your personal opinion / insights
(no scientific research!)
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08.11.2022
Definition of Project Management
Project management is the process of leading the work of a team to achieve all project
goals within the given constraints.
The primary constraints are scope, time, and budget.
The secondary challenge is to optimize the allocation of necessary inputs and apply them
to meet pre-defined objectives.
The objective of project management is to deliver a complete project which complies with
the client's objectives. In many cases, the objective of project management is also to
shape the client's objectives.
A project is a temporary and unique endeavor designed to produce a product, service, or
result with a defined beginning and end to meet unique goals and objectives, typically to
bring about beneficial change or added value.
In practice, the management of such distinct project approaches requires the
development of distinct technical skills and management strategies.
5
Dimensions of project management
Action
Plans
Communicating
Plans
Goal
Setting
Conflict
Resolution
Identify
Expectations
Identify
Resources
Planning
Organizing
Coordinating
Cooperation
Project
Management
Promoting/
Politics
Decision
making
Organizational
Structure
Leading
People
Building
Motivating
Standards
Setting
Controlling
Stimulating
Interest
Group/
Team Building
Providing
Feedback
Communications
Monitoring
Performance
Evaluation
Reward &
Discipline
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08.11.2022
Each step has specific tools
Influencing techniques
Convice with your personality
Challenge definition template
Change-Management
Pyramid principle
Define
the challenge
Convince
stakeholders
Story lining
7
Synthesize
results to 6
solutions
Slide design
1
5
Logic tree / Driver tree
3
Conduct
analyses
Agile project / SCRUM
Sit-Com-Sol
Structure the
challenge
2
7
steps for
client
projects
Prioritize
hypotheses
4
Hypothesis tree
Plan
analyses
Interviewing technique
Eisenhower
Pareto
Stakeholer analysis
Analysis plan
The basis: Manage dynamics in project team
Evolution of a project team
7
Each step has specific tools
Influencing techniques
Convice with your personality
Challenge definition template
Change-Management
Pyramid principle
Define
the challenge
Convince
stakeholders
Story lining
7
Synthesize
results to 6
solutions
Slide design
1
5
Agile project / SCRUM
Conduct
analyses
Sit-Com-Sol
Structure the
challenge
2
7
steps for
client
projects
Logic tree / Driver tree
3
4
Prioritize
hypotheses
Hypothesis tree
Plan
analyses
Interviewing technique
Eisenhower
Pareto
Stakeholer analysis
Analysis plan
The basis: Manage dynamics in project team
Evolution of a project team
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High performance teams
9
Building a high performance team
Nobody is perfect, but a team can be!
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Team performance curve
Euphoria
High-performance team
Average team
Team
performance
Time
Project definition
Crash
"Valley of tears"
Forming
Storming
Norming
Performing
Source: B. Tuckman
11
Every team phase presents a certain
challenge to the team members
1. Orientation phase
("forming")
2. Polarization and conflict
phase ("storming")
3. Standardization
phase ("norming")
4. Performance
phase ("performing")
5. Parting phase
• Careful behavior
because people with
different points of view
come together
• Collect information
• Attempt to identify
expectations regarding
the individual
participants and of the
group
• Test team leaders if
necessary
• Project goals are
understood
• Members feel more
comfortable, cliques
are formed
• Differences (among
one another or
between goals and
personal interests)
become evident,
disagreements arise
• Group reaches
consensus about
behavior norms
• Recognition of
differences, esteem
and acceptance
increase
• Development of
conflict prevention
strategies
• The focus is on the
active, joint effort to
achieve the team goals
• Personal interests fade
into the background
• Team completes
tasks and prepares
to be disbanded
• Interest shift to the
individual: "What is
happening to
me next?"
• External orientation
increases
Source: B. Tuckman
12
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08.11.2022
High performance teamwork needs ...
1
A leader/moderator for the process
2
Structured process (not content)
3
A plan from minute zero to delivery
4
Keep the overall goal in mind
5
Clear problem definition, understood by all team members
6
Time planning and time monitoring
7
Modularize and take care of the interfaces
8
Early feedback
9
Respectful communication (listening)
T.ogether
E.veryone
A.chieves
M.ore
10 Positive attitude
13
Don't forget the interfaces!
Fail early, learn cheap!
All rights reserved © moveon (www.moveon.de)
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Think about interfaces!
15
5 dysfunctions of a team
Source: Patrick Lencioni
16
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The Trust-Equation
delivering on
their promises
do they know
what they are
talking about
to keep something
confidential
where does this
persons’ focus lie
17
17
Each step has specific tools
Influencing techniques
Convice with your personality
Challenge definition template
Change-Management
Pyramid principle
Define
the challenge
Convince
stakeholders
Story lining
7
Synthesize
results to 6
solutions
Slide design
1
5
Agile project / SCRUM
Conduct
analyses
Sit-Com-Sol
Structure the
challenge
2
7
steps for
client
projects
Logic tree / Driver tree
3
4
Prioritize
hypotheses
Hypothesis tree
Plan
analyses
Interviewing technique
Eisenhower
Pareto
Stakeholer analysis
Analysis plan
The basis: Manage dynamics in project team
Evolution of a project team
18
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Define problem
19
"If I had an hour to solve a problem
I'd spend 55 minutes thinking about
the problem and 5 minutes
thinking about solutions."
– Albert Einstein
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08.11.2022
Questions need to be answered for to
define the challenge
Basic question / challenge to be resolved
• How can the basic question (the project is set up to solve) be described?
• What is the main issue / challenge he/she wants to be tackled in the project?
Decision makers + stakeholders/their motivation
Success criteria
• Who is the “ordering” client?
• Who has the real power?
• What are the goals of the decision makers?
• What are the concerns of the decision makers?
• Based on what goal/criteria will the decision maker evaluate the success
of a possible solution to a problem / project result?
Barriers to impact
Timeframe
• Insufficient client cooperation?
• Change of mind-set?
• Investment for the solution
• When are intermediate results available?
• When must the problem be solved?
• Meeting? Milestones?
Limitations to solution space
Depth of analysis
• What is not part of the analysis?
• What depth is required for the analysis?
• What scope of evaluation is targeted?
21
Challenge definition sheet for …
Basic questions to be resolved
•…
Decision makers + stakeholders/their motivation
Success criteria
Barriers to impact
Timeframe
Limitations to solution space
Depth of analysis
•…
•…
•…
•…
•…
•…
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08.11.2022
Challenge definition – key takeaways
… is the very first step when solving a problem
… ensures proper understanding of client needs
Ch definition …
… states frame conditions and success criteria
… clarifies the basic question to be solved
… ensures proper alignment within the team
… ensures impact orientation from the onset
23
Detailed knowledge of the client’s
company is essential for the project start
Internal
Value
proposition
External
Organization
Business
understanding
Customers
Scope
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08.11.2022
Detailed knowledge of the client’s
company is essential for the project start
Why am I existing? /
How do I want to make profit?
Internal
External
 Uniqueness
 Competitive advantage
Do I make profit?
What does my
organization look
like?
 Locations
 Overhead
 Restrictions for
change
 Organizational
prerequisites
 Culture / history /
paradigm
Organization
Business
understanding
 Process
efficiency
 Product costs
Who and
where is my
market?
Size
Share
Forecast
Value chain
Which
customers should I
select?
 Key customers
 Key buying
factor
 Satisfaction
degree
Customers
Scope
Is my business
and decision
making process
cost effective?




Value
proposition
 Sales, EBIT, bookings,
...
 SG&A, R&D, …
 Business plan
 Investment plan
 Asset status
 Financials,
portfolio,
locations
 Strategy moves
 SWOT
 Portfolio / offerings
 Profitability
Who is in
the game?
What activities do I offer to
my customers?
25
Each step has specific tools
Influencing techniques
Convice with your personality
Challenge definition template
Change-Management
Pyramid principle
Define
the challenge
Convince
stakeholders
Story lining
7
Synthesize
results to 6
solutions
Slide design
1
5
Agile project / SCRUM
Conduct
analyses
Sit-Com-Sol
Structure the
challenge
2
7
steps for
client
projects
Logic tree / Driver tree
3
4
Prioritize
hypotheses
Hypothesis tree
Plan
analyses
Interviewing technique
Eisenhower
Pareto
Stakeholer analysis
Analysis plan
The basis: Manage dynamics in project team
Evolution of a project team
26
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08.11.2022
Thought patterns
27
Any challenge can be structured with the
help of "Sit – Com - Sol"
“The number of guests
develop exactly as planed,
a plus of 10 percent this
month!"
Sit
Situation
Something everyone
can agree on
"We lost 5 people in service
last month and have now
big problems to deliver the
services!"
Com
"We should hire a
professional recruiter asap!"
Sol
Complication
Solution
A challenge, development or
something that has changed
Usually, your
core message
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08.11.2022
Any challenge can be structured with help
of "Sit – Com – Sol"
Areas of application
• Structured description of any kind of
problem
• Generation of presentations, examples:
• Steering Committee Meeting
• Proposal
• Kickoff
• Status reports, examples:
• Phone calls (with clients/project manager,
etc.)
• Module discussions
• E-mails
• 30-second elevator message
Universal tool for problem structuring
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Day 1 content
Good luck with your projects!
Roland Berner
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