Uploaded by Jomari Recalde

WEATHER ADAPTIVE JACKET

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WEATHER ADAPTIVE JACKET
A project Business Proposal presented to the
Faculty of Business Administration
Of Fullbright College Brgy. San Jose,
Puerto Princesa City.
In Partial Fulfillment of the Requirements
For the subject of Entrepreneur Mindset.
By:
Jomari B. Recalde
Charles Allen Abella
Alec John Gabucco
Elvin Mark F. Cameña
John Jerick C. Apdon
1
TABLE OF CONTENTS
PAGES
EXECETUIVE SUMMART…………………………………………………3
INRODUCTION………………………………………………………...……4
OBJECTIVE…………………………………………………………………..5
VISION……………………………………………………………………...…6
MISSION…………………………………………………………...………….6
COMPANY OWNERSHIP…………………………………………………..7
PRODUCT…………………………………………...………………………..8
PRODUCT DESCRIPTION…………………………………………………8
SWOT ANALYSIS…………………………………………………...……….9
MARKET STRATEGY…………………………………………...…………10
COMPETITION ANALYSIS……………………………………………….11
ORGANIZATIONAL CHART……………………………………………..12
FINANCIAL PLAN………………………………………………………….13
REFRENCES…………………………………………………………………14
CURRICULUM VITAE…………………………………….……………….15
2
EXECUTIVE SUMMARY
The document is a business plan for the debut of G&R Fashion and Design's WEATHER
ADAPTIVE JACKET (WAJ). Our actual store is located on the second floor of Robinson Place
Palawan in Puerto Princesa City, Palawan. Additionally offered on Shopee and Lazada. The
purpose of the business canvas is to provide the framework for the business plan. G&R Fashion
and Design will offer premium high-tech jackets. Additionally, G&R Fashion and Design will
concentrate on offering affordable nationwide shipping and premium packaging. The WEATHER
ADAPTIVE JACKET (WAJ) offers increased fashion competitiveness without having to worry
about being eaten while shopping online or in-person. To showcase the anticipated operating
results and financials for G&R Fashion and Design in a few months, this business aims to boost
profits and show success. While attempting to grow this business through cutting-edge corporate
strategies, we will offer the highest caliber of customer service. G&R Fashion and Design will be
able to give its customers a value-driven, pleasurable experience thanks to the founder's
inventiveness and the initial cash commitment.
3
INTRODUCTION
A business called the WEATHER ADAPTIVE JACKET(WAJ) may be found on the
second floor of Robinson Place Palawan in Puerto Princesa City, Palawan. The business goal is to
sell and provide customers with a high-end jacket that will keep them cool in hot weather,
especially for those who appreciate wearing jackets. The main item will be a jacket, which comes
in two varieties: a standard jacket (non-weather adaptive jacket) and an adaptive jacket that can
regulate its internal temperature. Using a variety of fans and a thermostat to check the temperature
and activate the fans inside to cool down when the temperature is too high. The product will use
the market by making marketing and promotion efforts in order to attract customers' attention. The
first investment is Php100,000, funded by the business's founders and employees. Mr. Recalde,
Mr. Gabucco, and Mr. Abella the designer and manufacturer, who are all classmates, will serve as
its leaders. The WEATHER ADAPTIVE JACKET is prepared to meet the target demands as the
millennial generation's demand for fashion styles like jackets and hoodies.
4
OBJECTIVES

It aims to grow the business.

Make the customer satisfy to the product.

To provide freshness to the costumers.

To give premium quality high tech jacket.

To provide comfort to the costumer love to wear jackets.

To improve fashion without sacrificing comfort.
5
VISION STATEMENT
to be known for this company globally. additionally, to bring joy to every customer and
give them new, unheard-of experiences
MISSION STATEMENT
To offer high-quality products that satisfy all customer needs. A good and unique product
is also provided for the customer's satisfaction.
6
COMPANY OWNERSHIP
The Weather Adaptive Jacket partnership's proprietors are Jomari Recalde and Alec
Gabucco. This limited partnership is only responsible for our investment up to that amount. The
owners split their capital of Php 100,000 into Php 70,000 for the owners and Php 30,000 for the
employees, or Php 10,000 from each of them.
7
PRODUCT
Perhaps we frequently observe people wearing jackets, particularly during the rainy season.
Additionally, some people prefer to cover up with a jacket in hot weather to shield their skin from
the sun's rays. Additionally, some people prefer to wear jackets year-round. Their fashion, as well
as our clothing fashion, includes this. However, it must be given up, particularly in hot weather.
This is the warm sensation brought on by perspiration. As a result, our body odor is unpleasant.
Because of this, we considered creating a jacket that could be worn in any season, could be used
for fashion, and wouldn't compromise the wearer's comfort. When it's hot outside, wear a jacket
that will keep you cool so your body doesn't perspire. Additionally, even in cold weather, our
bodies are warm. The Weather adaptive jacket has been introduced by G&R Fashion and Design.
PRODUCT DESCRIPTION
Both the exterior and interior of this jacket are made of soft fabric. It has one inside and
two front pockets. There are one to three fans inside of this jacket. Two are in the pocket, one is in
back of the neck. The straps of the jacket had a 30,000 MAH battery powering them. It can be
found on the side. The jacket can run on it for 12 to 15 hours. And with the 65-watt battery charger,
it can charge from 0% to 100% in just 3 hours. Additionally, it is offered in our shop. The oxford
fabric that is exported from China shields all of those electrical components. This has a high-water
resistance level, which enables us to guard the electrical components inside from short circuits
brought on by damage to the jacket and protect users from harm. Depending on the variety the
customer wants, this sold for Php 5,999 to Php 7,999.
8
SWOT ANALYSIS
STRENGTH
 Provide customers with freshness

Use of premium materials

Long-term battery life

Fashionable and up to date
WEAKNESSES
 A little bit of weight due to the
battery and fans

Very cautious while cleaning the
jacket

Fresh to people

More expensive than a standard
jacket
OPPORTUNITIES
 A new professional path
THREATS
 A rise in production prices

Paying taxes

There could be more rivals.

A different jacket

Companies competing to sell the

Accessible to bigger markets
same item

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Limited supply
MARKET STARTEGY
Product
Everyone will find it easier to get dressed with the jacket from G&R Fashion and Design.
This jacket has successfully completed a number of tests to ensure user safety. This jacket has an
IP53 rating. Additionally, because we strongly believe in "Quality over Quantity" at our company,
we can guarantee the materials' durability.
Price
There are four sizes available for each jacket style. Extra Large, Large, Medium, and Small.
There are three variations of the jacket. The cheapest model, which costs PHP 5,999, has just one
fan on the back of the neck and a 20,000 MAH battery. The second model, which costs PHP 6,999,
comes with two fans that can be placed on the left pocket and the back of the neck. A 25,000 MAH
battery is also included. The most expensive model also comes with a massive 30,000 MAH
battery that costs PHP 7,999 and three fans, two of which are attached to the two pockets and one
of which is attached to the back of the neck.
Place
Our physical store is located on the second floor of Robinson Place Palawan in Puerto
Princesa City, Palawan. if you don't live in Puerto Princesa City or if you live far from our physical
store. considering that we also carry out online sales on the Shopee and Lazada platforms. We
outsource our domestic shipping to LBC and J&T.
Promotion
We support a number of vloggers, including Donnalyn Bartolome, Angelica Jane Yap,
Unbox Diaries, Sulit Tech Reviews, and more. They'll assess and display our products. The film
they create will also be used to advertise us on platforms like Shopee, Lazada, and Youtube.
Additionally, on the first day of business, we provide a 500 peso discount and a free battery
charger to both walk-in and online customers.
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COMPETITION ANALYSIS
NAME OF COMPETITOR
STRENGTH
-
DICKIES
PENSHOPPE
-
WEAKENESS
LOCATION
COMMON BRAND
-
NOT GOOD
ENEOUGH
-
OLD BRAND
-
POOR DESIGN
PRICELESS
-
AFFORDABLE
-
LOCATION
BRANDED
LARGE SALE
OFTEN
QUALITY
-
-
11
ORAGNIZATIONAL CHART
OWNERS
DESIGNER & MANUFACTURER
SALESMAN
12
FINANCIAL PLAN
Startup expenses---------------------------------------------------------------------------------PHP 100,000
Legal expenses-----------------------------------------------------------------------------------PHP 10,000
Marketing Promotion---------------------------------------------------------------------------PHP 50,000
Utilities expenses--------------------------------------------------------------------------------PHP 10,000
Donation Expenses------------------------------------------------------------------------------PHP 1,000
Equipment/Materials
carbon fiber heating and cooling pads
Small cooling fan
Thermostat
waterproof fabric
soft fabric
oxford fabric
Battery
Production machine
Sewing machine
Marketing
Production facility (factory)
Office (home office)
Mall Space Rental
Workers
Php 500 per piece
Php 300.00
Php 1,846.36
Php 1000 per roll
Php 5000 per roll
Php 3700 per roll
Php 500 per piece
Php 20,000 rent per month
Php 2,000 per piece
Php 30,000
Php 15,000 rent per month
Php 0
Php 20,000
Php 355 per day
TOTAL
PHP 98,055
.
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REFERENCE
Paraphrasing Tool | QuillBot AI
WEATHER ADAPTIVE JACKET - Logo (canva.com)
14
CURRICULUM VITAE
15
NAME: Jomari B. Recalde
AGE: 21
BIRTHDAY: October 27, 2001
GENDER: MALE
COURSE: BSIT
ADDRESS: Ihai Subdivision, Lomboy Street, Brgy. San Jose, Puerto
Princesa City, Palawan
NUMBER: 09686132511
EMAIL: recaldejoms2729@gmail.com
EDUCATION
PRIMARY: F.UBAY ELEMENATRY SCHOOL
SCHOOLE YEAR: 2008-2013
SECONDARY: SAN JOSE NATIONAL HIGH SCHOOL
SCHOOLE YEAR: 2013-2018
SENIOR HIGH SCHOOL: STI COLLEGE SANTA ROSA
SCHOOL YEAR:2018-2020
COLLEGE: FULLBRIGHT COLLEGE
SCHOOLE YEAR: 2022
16
NAME: Charles Allen L. Abella
AGE: 21
BIRTHDAY: June 25, 2001
GENDER: MALE
COURSE: BSIT
ADDRESS: Brgy. San manuel, Puerto Princesa City
NUMBER: 09631991754
EMAIL: charlesallenabella9@gmail.com
EDUCATION
PRIMARY: MAWAB CENTRAL ELEMENTARY SCHOOL SPED CENTER
SCHOOLE YEAR: 2013
SECONDARY: LORENZO S. SARMIENTO SR. NATIONAL HIGH SCHOOL
SCHOOLE YEAR: 2018
SENIOR HIGH SCHOOL: LORENZO S. SARMIENTO SR. NATIONAL
HIGH SCHOOL
SCHOOL YEAR: 2020
COLLEGE: FULLBRIGHT COLLEGE
SCHOOLE YEAR: 2022
17
NAME: Elvin Mark F. Cameña
AGE: 24
BIRTHDAY: March 20, 1998
GENDER: MALE
COURSE: BSED-Math
ADDRESS: Brgy. Mandaragat New Bungcag Puerto Princesa City
NUMBER: 09183656002
EMAIL: elvinmarkcamena@gmail.com
EDUCATION
PRIMARY: AGUTAYA CENTRAL SCHOOL
SCHOOLE YEAR: 2009-2010
SECONDARY: GAUDENCIO ABORDO MEMORIAL NATION HIGH
SCHOOL
SCHOOLE YEAR: 2014-2015
SENIOR HIGH SCHOOL:
SCHOOL YEAR:
COLLEGE: FULLBRIGHT COLLEGE
SCHOOLE YEAR: 2022
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NAME: John Jerick C. Apdon
AGE: 20
COURSE: BSIT
BIRTHDAY: JULY 08,2002
ADDRESS: BGY. CONCEPCION PPC, PALAWAN
NUMBER: 09097828669
EMAIL: jerickapdonnoynoy08@gmail.com
EDUCATION
PRIMARY: CONCEPCION ELEMENTARY SCHOOL
SCHOOLE YEAR: 2012-2013
SECONDARY: SAN RAFAEL NATIONAL HIGH SCHOOL
SCHOOLE YEAR:2016-2017
SENIOR HIGH SCHOOL: PALAWAN POLYTECHNIC COLLEGE INC.
(MATS)
SCHOOL YEAR: 2018-2019
COLLEGE: FULL BRIGHT COLLEGE
SCHOOLE YEAR: 2022
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NAME: ALEC JOHN GABUCO
AGE: 21
BIRTHDAY: JUNE 17,2001
COURSE: BSIT
ADDRESS: BGY. BANCAO BANCAO PPC, PALAWAN
NUMBER: 09678703583
EMAIL: gabucoalecjohn839@gmail.com
EDUCATION
PRIMARY: TIGMAN ELEMENTARY SCHOOL
SCHOOLE YEAR: 2013-2014
SECONDARY: PLARIDEL NATIONAL HIGH SCHOOL
SCHOOLE YEAR:2017-2018
SENIOR HIGH SCHOOL: PALAWAN NATIONAL SCHOOL
SCHOOL YEAR: 2019-2020
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