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VCON 4 - Case Business Ethics

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Business Ethics &
Communication
Group Assignment
D6251- Helen
Pick one company from 6 companies,
from link below
https://www.cnbcindonesia.com/market/20230525100046-17-440427/deretan-kasus-siber-disektor-keuangan-ada-bfin-hingga-bpjs
To be presented in Vcon 4
Answer these questions:
1.
How Ethics in Managing Information Technology in those Industries?
2.
Steps to Manage Public Issues
3.
Steps to Harmonize Stakeholder Relationship
4.
How should ethics among Employees and the Corporation Relationship?
5.
Create Positive Business Responses to Consumerism/ Victims (e.g. consumer protection/
communities)
6.
e-Marketing Campaign to Solve the Ethics Issue (be specific in what kind of tools/
medium for the campaign, describe the segmentation, targeting, and positioning)
Collection Rules
• 1st submission Hari H VCON 3 (kelas besar) : PDF for questions no 1&2
• Final submission (all questions) PDF and PPT to be presented maks. H1 day before the Vcon 4
• Email to helen.helen906@binus.ac.id
• Subject email: BusinessEthics– Class Code – Grup XX
Thank you.
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