Our interview process includes a total of three to four 45-minute interviews. Both
sessions include a real-world case discussion that allows you to demonstrate your
analytical skills.
The business case is your opportunity to show us how you go about solving sophisticated business problems and how you
structure your thoughts.
Here are some tips to help you do well in the business case interview:

Listen carefully; ask questions if there are any points you don’t understand.

After the interviewer outlines the case parameters, summarize the case for the
interviewer in your own words to confirm you understand the problem.

Take a minute to think; don't be afraid of the silence.

Find a way to structure the problem; this will guide your discussion with the
interviewer. Briefly explain the framework you plan to use, giving the interviewer
a chance to comment. In general, the simpler the framework, the better. Once
the interviewer endorses your framework, stick to it.

Start with the first element of your framework and work through the answer out
loud so the interviewer can evaluate your analytical structure and help you
along.

Be aware of the time you have; move through your framework at a pace that
allows you to touch on all the elements you described at the beginning.

Pause every so often so your interviewer has a chance to course correct. If your
interviewer gives you advice, take it – assume it’s intended to be helpful.

Toward the end of the case discussion, be prepared to take a stand and make a
recommendation. You might feel uncomfortable making a call with so little data
and so little time to discuss all the issues. Remember that this is just an
exercise. Make your recommendation based on the conclusions you were able
to reach from your discussion.

Be confident and – perhaps most important – relax and try to have some fun.
You’ll feel more self-assured if you practice, practice, practice before the
interview.

You can get sample cases to practice on from the consulting club at your
school. Don’t read the cases ahead of practicing – find a partner (ideally a
second-year student who just completed a consulting internship) to test you.
Don’t be embarrassed if you don't do well. No one performs well on all cases,
especially in the beginning.
Remember, there is no single right way of answering a case. If you’ve shown your
thought process and come to logical and reasonable conclusions, you will
successfully "crack the case."
1. Market Entry Framework: Applied when a company is considering entering a new
market. It includes analysis of market size, competition, customer needs, and
company capabilities.
2. Product Launch Framework: Useful when the case is about launching a new product.
This framework considers market demand, competition, pricing strategies, and go-tomarket strategy.