Knowledge of Food Labeling and Nutritional Information among Consumers in Lahore, Pakistan APPENDIX-I: DEMOGRAPHIC QUESTIONNAIRE Age Occupation Weight 18-21 Student 45 to 50kg 22-25 Entrepreneur 51 to 55kg 26-29 White-collar Job 56 to 60kg 30-32 Blue-collar job 61 to 65kg 33-36 Unemployed 66 to 70kg 37-40 Above 70kg 41 and above Sex Educational Level Male Primary Female Secondary Prefer not to say Tertiary APPENDIX II: QUESTIONNAIRE TOOL Section B: Consumers’ use of information sources on food labeling. Question I read the nutritional information presented on labels before I purchase a product. I use food labels for allergen information. I use food labels to monitor my weight. I use food labels for dietary considerations. Strongly Agree agree Neutral Disagree Strongly disagree I look at only the ingredients when I purchase pre-packaged food products. I understand the information displayed on nutritional labels. Section C: Consumers’ knowledge of food labels. Question Strongly Agree agree Neutral Disagree Strongly disagree I know about the availability of food labels on pre-package food products. I know where the nutritional fact panel is located on a label. I know how to calculate my grams intake according to per serving indicated on a food label. I know what the nutrients on food labels means. I know that the information on food labels is to be written in English, before other languages. Section D: Consumers’ attitudes towards food labels. Question Strongly Agree agree Neutral Disagree Strongly disagree Neutral Disagree Strongly disagree I consciously search for nutritional information before I purchase a food product. I seek to understand content on nutritional labels. Section E: Consumers’ practice towards food labels. Question My buying decisions are influenced by nutritional information on products. I look at the dietary guidelines before making purchase. Strongly Agree agree