Digital Marketing Portfolio
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Digital
Marketing
Portfolio
www.socialgamma.com
hello@socialgamma.com
(+44) 798 312 0665
Digital Marketing Portfolio
About
Social Gamma is a full-service digital marketing agency
based in London, enabling technology-based company
growth, experienced business lead generation and
securing investment opportunities.
With our services spanning from extensive organisational research
and establishing target audiences, to the creation of drip campaigns
and visionary social media content, Social Gamma can ensure digital
acceleration to achieve your business goals. We have delivered
numerous successful campaigns for an assortment of global clients
in the technology sector.
At Social Gamma, we aspire to imagine new technology capabilities,
becoming free existing digital confinements and help partners
emerge as thought-provoking leaders within their industry. Our
philosophy maintains that extensive, strategic marketing in all
aspects of your business improves business success.
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Digital Marketing Portfolio
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Our Services
Lead Generation
Page 06
Brand Awareness
Page 09
Investor Marketing
Page 13
Increasing Downloads
Page 17
Social Media Management
Page 20
Digital Marketing Portfolio
Our Experience
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Digital Marketing Portfolio
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Campaign Outline
Phase 1
Phase 2
Phase 3
Phase 4
Phase 5
Establish Goals
and Target
Audience
Design
assets for
Campaigns
Set up Campaigns
across Digital
Channels
Tweak and
Optimise Copy
and Visuals
Monthly
Report
Digital Marketing Portfolio
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Lead
Generation
www.socialgamma.com
hello@socialgamma.com
(+44) 798 312 0665
Digital Marketing Portfolio
01
Paid Google
Allied Telesis
Networks are the lifeblood that organizations
rely on to survive in modern business. Whether
large or small, Allied Telesis understands the
challenges organizations face. With over 30
years of industry experience, they help their
1770
Conversions
clients build the secure, reliable, highperformance network that their digital
transformation journey requires.
32,400
Clicks
Challenge
Allied Telesis need support with lead generation, so
more potential customers became aware of their
services.
$6.81
Management and Outcome
We ran a successful Google Ads campaign with the
goal of generating leads for Allied Telesis. In under
eight months we achieved powerful results.
Cost-per-click
Digital Marketing Portfolio
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Paid Google
Flowmon Networks
The Flowmon solution by Kemp creates a secure
and transparent digital environment where
people rule the network regardless of its
complexity and nature. Using machine learning,
heuristics and advanced analytics, it enables IT
6220
Clicks
professionals to improve performance and
reduce risk across on-premise, datacentre and
cloud environments.
2.8%
Click-through-rate
Challenge
We help Flowman Networks by running Google
campaigns for them to increase lead acquisition.
Management and Outcome
We successfully ran Google Ads campaigns that
aimed at generating leads for Flowmon Networks. In
less than seven months, we delivered almost 100
conversions for the business.
$4.73
Cost-per-click
Digital Marketing Portfolio
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Brand
Awareness
www.socialgamma.com
hello@socialgamma.com
(+44) 798 312 0665
Digital Marketing Portfolio
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Paid Facebook/Instagram/LinkedIn
Future Bricks
Future Bricks is a UK property investment service. Social Gamma
helped Future Bricks achieve their goal of increasing brand
awareness and driving engagement up on social media through
awareness campaigns.
418,003
impressions on
Facebook & Instagram
Challenge
Future Bricks was looking to raise brand awareness and attract
investors so needed our professional expertise on digital
platforms, as social media is a key component when growing a
brand. Social Gamma took the challenge hands-on and put up
high quality visuals and engaging copywriting to communicate
Future Bricks’ brand in Ad campaigns across Facebook,
Instagram and LinkedIn. This was able to drive website traffic
and investment for them.
Management and Outcome
Social Gamma designed complete campaign strategies for Future Bricks.
We ran the campaigns on Facebook and LinkedIn for engaging potential
investors and raising brand awareness about Future Bricks.
174,000
Reach on Facebook
and Instagram
335% increase
In engagement on
Linkedin
Digital Marketing Portfolio
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Paid Facebook/Instagram/LinkedIn
Future Bricks
£0.39 cost per like
Designed dynamic content
Optimised budget spend
Achievements
133% impressions increase in
0.82% click through rate
Achieved on budget of
first month
£1,144
48% increase page likes
152 impressions per £1 spent
Engaged investors
Facebook and Instagram
Spent
Reach
Impressions
Average CTR
£1143.51
174,063
418,003
0.82%
Spent
Reach
Leads
Cost per lead
£180.87
5396
10
£20
LinkedIn
Digital Marketing Portfolio
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Paid Linkedin
3DI
3Di is an insurance broker
800,119
Challenge
Impressions
3DI were looking for a large number of impressions on their
article on Reuters and needed support achieving their objective.
44
Management and Outcome
Clicks
Social Gamma was able to generate a huge number of
impressions on Linkedin at a low cost, and target the relevant
audience.
£66
Budget
Digital Marketing Portfolio
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Investor
Marketing
www.socialgamma.com
hello@socialgamma.com
(+44) 798 312 0665
Digital Marketing Portfolio
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Paid Linkedin
Fruit Street
Fruit Street is a telehealth type 2 Diabetes Prevention
Program in the U.S.A. They are the first digital health and
telemedicine company to deliver the Center for Disease
Control & Prevention’s (CDC’s) National Diabetes
Prevention Program (“DPP”).
$5,437,500
Investment
raised
Challenge
241
We have executed successful LinkedIn campaigns to
attract investors on a monthly basis. The ads call for
investments of $25,000 to $50,000 from individual
physician investors.
Management and Outcome
Social Gamma continuously managed the client’s
digital campaigns and marketing website to achieve
great results and attract the right partners, leading to
a successful LinkedIn campaign attracting investors
on a monthly basis.
Leads generated
$264
Cost-per-lead
Digital Marketing Portfolio
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Paid Linkedin
Fruit Street
Helped with marketing
Built lead automation
Salesforce integration
Conversion tracking
Landing pages
Gained high-net-worth
Maintained campaign
investor leads
website
automation
Achivements
Enhanced campaign
structuring
Clicks
Average CTR
Average CPM
Average CPC
Conversions
Cost Per
Conversion
44,839
1.07%
$56.24
$5.26
292
$529.48
31,428
1.05%
$43.95
$4.17
262
$202.03
5119
1.45%
$163.02
$11.26
14
$4057.39
459
0.07%
$6.05
$9.17
6
$437.08
7753
4.83%
$263.27
$5.45
10
$4224.98
Cost Per Lead
$260.06
$162.82
$523.35
Digital Marketing Portfolio
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Paid Linkedin
ePage
EPage was a healthcare communication system with the goal of gaining quality
investor leads. Social Gamma managed Epage’s LinkedIn investor campaigns,
using Lead Generation Campaigns to target American physicians interested in
potentially investing in Epage.
550,480
Impressions
Challenge
18
EPage is looking for investors that will invest $25,000.
The ROI is significant and the results are promising. We
plan on lowering the Cost Per Lead but most importantly
increasing the number of conversions and the ROI.
Leads generated
• Created a marketing funnel to automate LinkedIn leads.
• Ensured campaign success by maintaining the website.
$168
Management and Outcome
We ran a combination of Lead Form Ads and Lead
Generation Ads leading to an investor landing page, as well
as maintaining the campaign website and creating an
automated LinkedIn leads funnel.
We discovered that the Lead Form Ads were more
successful and decided to eliminate the other ads.
Cost-per-lead
Digital Marketing Portfolio
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Increasing
Downloads
www.socialgamma.com
hello@socialgamma.com
(+44) 798 312 0665
Digital Marketing Portfolio
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Paid Google and LinkedIn
NOFT App
NOFT is a simple but intuitive notification manager app,
providing you with a single central hub for your online
notifications. NOFT helps you understand the amount of
time you spend on each social media app and is focused
on improving your lifestyle by prioritising your notifications
13,706
Downloads via
Google
by reducing your on-screen time.
Challenge
1,069,202
NOFT was looking to raise awareness about their brand
and the impact it can have on your lifestyle by using the
Android app, which Social Gamma developed. Another
objective for NOFT was promoting the premium version of
the app, as well as getting new monthly app users.
Impressions on
Google
Management and Outcome
After developing the NOFT app Social Gamma proceeded to
market the app for 4 Months, helping connect with users and
increase app downloads.
£0.06
cost per install via
Google
Digital Marketing Portfolio
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Paid Google and LinkedIn
NOFT App
150,000 users reached
Increased downloads
Low cost per install
Achivements
4000 likes in 4 months
Promoted premium service
Enhanced app visibility
7000 post engagements
LinkedIn
Total followers
Total impressions
1082
40,029
Twitter
Total followers
Total impressions
164
6853
Instagram
Total followers
124
Digital Marketing Portfolio
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Social Media
Management
www.socialgamma.com
hello@socialgamma.com
(+44) 798 312 0665
Digital Marketing Portfolio
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Social Media Management
4PointZero
4PointZero is a accounting automation software
provider, which works with accounting practices
and franchises.
10,749
Impressions in 4
months across
Twitter and LinkedIn
Challenge
4PointZero needed to enhance their online presence, so
they came to us to manage their social media channels.
They wanted to increase there number of followers
overall, whilst creating increasingly dynamic content.
1740
Page visits to
Linkedin/Twitter profiles
in 4 months
Solution
We built digital strategies which used a variety of
content types, increasing total followers and reach. We
also created content that used a combination of
formats to humanise the brand and show its
successes.
1527
Followers in 4
months across
Twitter and LinkedIn
Digital Marketing Portfolio
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Social Media Management
4PointZero
Created new content
Achivements
Innovated new content types
Continually optimised
Improved their
engagement
Integrated with their team
Efficiently managed
approvals
Analysed performance
Enhanced their reach
increased website visits
LinkedIn
Total followers
1005
Total impressions
7375
Twitter
Total followers
Total impressions
552
3374
Digital Marketing Portfolio
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Social Media Management
R² Factory
R² Factory was a new organisation part of Rolls
Royce, which grew out of Rolls Royce data labs.
46,882
Impressions across
LinkedIn and Twitter
in 4 months
Challenge
R² Factory had just started as an organisation, so they
needed social media management to build their brand.
This included working to strict brand guidelines and
creating engaging content across three of their social
media channels.
5700
Page visits to Twitter
and Linkedin in 4
months
Solution
We provided R² Factory with a variety of dynamic
content types. This included reels, captions and
creative images. To do this we used a data driven
approach to focus on content which engaged most
effectively with their audience.
1370
Followers after 4
months from 0
Digital Marketing Portfolio
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Social Media Management
R² Factory
Created new content
Continually optimised
Improved their engagement
Achivements
Innovated new content types
Collected essential data
Efficiently managed
approvals
Analysed performance
Enhanced their reach
Build dynamic strategies
LinkedIn
Total followers
Total impressions
1082
40,029
Twitter
Total followers
Total impressions
552
6853
Instagram
Total followers
124
Digital Marketing Portfolio
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Social Media Management
Bar B Q
Bar B Q is an international food franchise
spanning south Asia, providing high quality food
to its customers.
17,893
Reach in one month
Challenge
Bar B Q needed to increase their online presence, so they
came to us to manage their social media and increase
their brand awareness. They wanted to increase there
number of followers overall, gain reach with new
customers and reengage with existing ones.
18,874
Followers on
Facebook
Solution
We used data-driven strategies which increased Bar B
Q's total followers and reach. We also created content
that targeted what increased engagement on their
chosen social media channels.
2737
Followers on
Instagram
Digital Marketing Portfolio
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Social Media Management
Bar B Q
Created dynamic content
Continually optimised
Improved their engagement
Achivements
Made use of brand specific
Integrated with their team
Increased enquiries about
resources
Analysed performance
services
Enhanced their reach
Facebook
Average page reach a month
16,788
Average page reach a month
1926
Average monthly new likes a month
109
Instagram
Average accounts reached a month
1105
Average accounts engaged a month
47
Average monthly new likes
40
Reported regularly
Digital Marketing Portfolio
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Thank you
We look forward to hearing from you.
Please get in touch if you have any questions.
www.socialgamma.com
hello@socialgamma.com
(+44) 798 312 0665