SUMMARY OF ADVOCACY AND COMMUNICATION PLAN
According to Paul J. Meyer, communication is the key to personal and
career success. In order for communication to work, it requires a plan to target
your communication accurately. It gives a structure to determine whom you need
to reach and how. Communication planning coordinates ways to deliver
information to people. It can establish significant relationships between the
school head and its key audiences.
In developing a communication plan, you need to identify the target
audience, key messages, communication strategies, and responsible units.
Ensuring that everyone is involved—from the teachers up to the private
individuals provided with proper guidance. It serves as the blueprint to
implement the SPD programs effectively and efficiently. Thus, a higher
percentage of success would be expected.
Indeed, the communication plan in conducting learning and development
programs must be strengthened to organize all the details together in a clear
format, promotes awareness to the key audiences, develops accountability,
encourage the involved persons to act accordingly, and to ensure that internal
and external parties including parents, barangay council community, LGU’S,
NGO’S and private individuals build a partnership to provide a better education
system in the society.