1. Based on the information in the case, Disney's critical success metrics for designing a new ride prioritize the following factors:
- Quality: Ensuring that the ride captures the atmosphere of the Himalayas and provides a real experience.
- Client Acceptance: Immersive experience from the beginning even starting from waiting in the queue.
- Schedule: Meeting the deadline to have Expedition Everest up and running for Disney's 50th anniversary.
- Project Cost: Staying within the budget restriction of $100 million.
Evidence to support this argument: emphasis on capturing the Himalayan atmosphere, and the budget and deadline constraints.
2. Disney's attention to detail in their rides is unique because they focus on creating immersive experiences. They use the "atmosphere" discussed in the case to maximize the experience by transporting visitors to a different world, making the wait part of the overall attraction. They achieve this by incorporating skilled artists and computer-animation experts to create a real and captivating environment.
3. Stakeholder Map:
- Project Manager (You)
- Samuel (Head of Parks and Resorts, USA)
- Imagineering Team
- Skilled Artists and Computer-Animation Experts
- Local Press
- Greenpeace (environmental concerns)
- Rare Bird Breeding Preservation
- Disney Visitors
The map would illustrate the relationships and interactions between the project manager and these stakeholders, with lines connecting them to indicate communication and influence.
4. Project Charter for Expedition Everest:
Project Description:
Disney's Expedition Everest is a new roller coaster designed to celebrate Disney's 50th anniversary. It aims to capture the atmosphere of the Himalayas in Nepal and provide an immersive experience for visitors.
Initial Position:
The project requires a significant expansion of the park to accommodate the roller coaster. The budget restriction is $100 million, and there is a strict deadline to have Expedition Everest up and running. The project sponsor is Samuel, the head of Parks and Resorts (USA).
Project Scope:
- Design and construction of Expedition Everest roller coaster.
- Creation of an immersive Himalayan atmosphere.
- Leveraging local press relationships for marketing.
- Addressing environmental concerns, specifically rare bird breeding preservation.
- Ensuring the roller coaster incorporates a unique yeti element.
Project Aims:
- Deliver a high-quality, immersive roller coaster experience.
- Stay within the budget of $100 million.
- Complete construction on time for Disney's 50th anniversary.
- Maximize client acceptance and local press coverage.
- Address environmental responsibilities regarding rare bird preservation.
This project charter outlines the key elements, scope, and aims of the Expedition Everest project.