Rubrics for Campaign Video
Instruction: For the same grouping from your Creative Presentation, create a 5-minute campaign video about
climate change and how it greatly affects various aspect of the community including health, economics and
others. You have the freedom on how to express your theme and ideas but highly encourage the active
participation of the members like presence in the video. The submission of output should be placed in a google
drive link and submit the link to the E-learn submission bin in a pdf format. Only one (1) representative will make
the submission.
CAMPAIGN:
Climate Change is a big threat. A threat to all aspect of life and all sectors of the community. But it is not to say that it has taken a life of its own and
has decided to unleash itself out unto the world. No, Climate Change is a symptom of our ever-aging world with imprints of human lives, impacts of
globalization and the ever-daunting reality that our natural source in this planet is nothing if not finite. And we cannot help but observe the harrowing
effects that climate change has in our community, health, economics and what not.
Climate change is the single biggest health threat facing humanity, and health professionals worldwide are already responding to the health harms
caused by this unfolding crisis. While no one is safe from these risks, the people whose health is being harmed first and worst by the climate crisis are
the people who and who are least able to protect themselves and their families against it. The climate crisis threatens to undo the last fifty years of
progress in development, global health, and poverty reduction, and to further widen existing health inequalities between and within populations. It
severely jeopardizes the realization of universal health coverage (UHC) in various ways – including by compounding the existing burden of disease
and by exacerbating existing barriers to accessing health services, often at the times when they are most needed. Over 930 million people - around
12% of the world’s population - spend at least 10% of their household budget to pay for health care. With the poorest people largely uninsured, health
shocks and stresses already currently push around 100 million people into poverty every year, with the impacts of climate change worsening this trend.
Hence, the following are just some of the effects of Climate change around the world.
Effects of Climate Change on the Weather:
As global temperatures climb, widespread shifts in weather systems occur, making events like droughts, hurricanes, and floods more intense and
unpredictable. Extreme weather events that may have hit just once in our grandparents’ lifetimes are becoming more common in ours. However, not
every place will experience the same effects: Climate change may cause severe drought in one region while making floods more likely in another.
Already, the planet has warmed 1.1 degrees Celsius (1.9 degrees Fahrenheit) since the preindustrial era began 250 years ago. And scientists warn
it could reach a worst-case scenario of 4 degrees Celsius (7.2 degrees Fahrenheit) by 2100 if we fail to tackle the causes of climate change—namely,
the burning of fossil fuels (coal, oil, and gas).
This change in global average temperature—seemingly small but consequential and climbing—means that, each summer, we are likely to experience
increasingly sweltering heat waves. Even local news meteorologists are starting to connect strings of record-breaking days to new long-term trends,
which are especially problematic in regions where infrastructure and housing have not been built with intensifying heat in mind. And heat waves
aren’t just uncomfortable—they’re the leading cause of weather-related fatalities in the United States.
Effects of Climate change on the Environment:
Melting sea ice
The effects of climate change are most apparent in the world’s coldest regions—the poles. The Arctic is heating up twice as fast as anywhere else
on earth, leading to the rapid melting of glaciers and polar ice sheets, where a massive amount of water is stored. As sea ice melts, darker ocean
waters that absorb more sunlight become exposed, creating a positive feedback loop that speeds up the melting process. In just 15 years, the Arctic
could be entirely ice-free in the summer.
Sea level rise
Scientists predict that melting sea ice and glaciers, as well as the fact that warmer water expands in volume, could cause sea levels to rise as much
as 3.61 feet by the end of the century, should we fail to curb emissions. The extent (and pace) of this change would devastate low-lying regions,
including island nations and densely populated coastal cities like New York City and Mumbai.
But sea level rise at far lower levels is still costly, dangerous, and disruptive. Scientists predict that the United States will see a foot of sea level rise
by 2050, which will regularly damage infrastructure, like roads, sewage treatment plants, and even power plants. Beaches that families have grown
up visiting may be gone by the end of the century. Sea level rise also harms the environment, as encroaching seawater can both erode coastal
ecosystems and invade freshwater inland aquifers, which we rely on for agriculture and drinking water. Saltwater incursion is already reshaping life
in nations like Bangladesh, where one-quarter of the lands lie less than 7 feet above sea level.
Flooding
In addition to coastal flooding caused by sea level rise, climate change influences the factors that result in inland and urban flooding: snowmelt and
heavy rain. As global warming continues to both exacerbate sea level rise and extreme weather, our nation’s floodplains are expected to grow by
approximately 45 percent by 2100. In 2022, deadly flooding in Pakistan—which inundated as much as a third of the country—resulted from torrential
rains mixed with melting glaciers and snow.
Effects of Climate Change to the Economy:
Climate change and its impacts across the globe will threaten the bottom line of businesses in a variety of ways. The frequency and intensity of extreme
weather, both in the U.S. and in other countries, can damage factories, supply chain operations and other infrastructure, and disrupt transport. Drought
will make water more expensive, which will likely affect the cost of raw materials and production. Climate volatility may force companies to deal with
uncertainty in the price of resources for production, energy transport and insurance. And some products could become obsolete or lose their market,
such as equipment related to coal mining or skiing in an area that no longer has snow. In 2018, the Carbon Disclosure Project asked more than 7,000
companies to assess their financial risks from climate change. The CDP found that, unless they took preemptive measures, 215 of the world’s 500
biggest companies could lose an estimated one trillion dollars due to climate change, beginning within five years.
STRATEGY SA PAG PRESENT:
Khem in your video, imong buhaton is aside sa pag estorya sa script you need to show pictures as examples, or pwede na dili na nimo
ipakita imong face sa entire video, naa lay part, sa intro ba kaha or sa conclusion na magpakita ka sa imong face. But the middle part sa
video, what you need to do is to show pictures or videos nga ang setting kay diri sa pinas nga nagpa kita aning mga effects, like if flooding
then show pictures atong December na nag baha sa Ozamiz. And so on and so forth. Ok?
Criteria
Weight
Exemplar
y
8-10
pts.
Effectiv
e 6-7
pts.
Minima
l
4-5
pts.
Unsatisfactor
y1-3 pts.
Content &
Organization X 4
The content includes a clear
statement of purpose or theme
and is creative, compelling and
clearly written. A rich variety of
supporting information in the video
contributes to the understanding of
the project’s main idea. Events
and messages are presented in a
logical order. Includes properly
cited sources.
Information
presented
is
a
connected theme with accurate and
current
supporting
information
contributing to understanding of the
project’s main idea. Details are
logical and persuasive information is
used effectively. The content
includes a clear point of view with a
progression of ideas and supporting
information. Includes properly cited
sources.
The project does not
present a clearly stated
theme, is vague, and/or
some of the supporting
information does not
seem to fit the main idea.
Citations and facts are
minimal.
Basic summary
Content lacks a central theme,
clear point of view and/or logical
sequence of information. Much
of the supporting information is
irrelevant
to
the
overall
message. The viewer is unsure
what the message is.
Information is incorrect, out of
date, or incomplete. No citations
included.
Excellent summary
50% of the members are Incomplete summary.
seen in the video and activity
All of the members are seen in the
participation
No members were seen in the
video and active participation
video
80% of the members are seen in the
video and activity participation
Adequate summary.
Quality
X3
The video project was completed
and included most of the
suggested elements. The video
was well edited and moves
smoothly from scene to scene with
proper use of transitions. Audio
was clear and understandable and
other enhancements were well
used.
Video was completed and contained
many of the suggested elements.
Editing was incomplete or poorly
done. Some poor shots remain.
Video is still somewhat choppy.
Audio and other enhancements were
utilized, but not for maximum effect.
Video was produced, but
had very little editing.
Many poor-quality shots
remain.
Video was fragmented
and choppy with little to
no audio reinforcement.
There was no video, or video
was unedited without transitions
or audio support.
Originality/
Creativity
X2
Message
X1
Effectiveness
Total points: 100
The
video
project
shows The video project reflects students’
exceptional degree of student’s creativity and the use of some original
creativity and used of original ideas.
ideas.
The
video
project
reflects some creativity
but lacks originality.
The video project reflects a lack
of creativity and originality.
The combination of creativity, The combination of creativity,
technical skill, and audience technical skill and audience appeal
appeal are very effective
deliver a clear message about a
selected topic
The intent is understood
but
it
has
little
motivational value
The message is not clear