COMPARATIVE ANALYSIS REPORT
Overview
HCLTech's report on tech trends for 2023 includes all of the main trends mentioned by its
competitors in their annual reports. However, the following essential elements are lacking from the
report, preventing it from being exhaustive.
Geographic/Industry-Specific Trends
The report does not specify which regions will be responsible for driving growth in the
predicted market size for each trend. Similarly, it is not specified which industries will be
disrupted by the respective trends. Leaders are interested in the impact on their industry and
the markets in which they operate.
“So-what” and “Now-what”
Trends simply address the "what" part. In order for the points to be genuinely meaningful,
they should flow from "what" to "so what" to "now what," as is evident in the points of the
Deloitte and Gartner reports. Maintaining this structure will make the arguments more
concise and persuasive.
Linkage to
toBusiness
BusinessGoals
Goals
Linkage
trends have
have aa bearing
impact on the corporate
corporate and
and business
businessstrategies
strategy of
which
The trends
of organizations
companies, which
is
not
specified
the report.
is inconsistency
in the
business
across
is not
clearly in
mentioned
in There
the report.
The coverage
oncoverage
businessofvalue
is notvalue
consistent
the
trends,
and
the
use
cases
have
not
been
explicitly
segmented.
This
can
be
resolved
by
across the trends and use cases have not been clearly segmented. This can be overcome
segmenting
cases
and linking
them to
business
objectives
usinggoals.
the MECE approach.
using MECE sub-use
approach
to segment
sub-use
cases
and link
to business
Linkage
to Business Goals
Data
Visualization
trends havehas
a impact
on the corporate
and business
strategyorofcharts
organizations
The information
been delivered
in text format
only; no graphs
have beenwhich
used
to
enhance
report’s visual
Visualizations
aid invalue
gathering
is not
clearlythe
mentioned
in the attractiveness.
report. The coverage
on business
is notinformation
consistent
quickly.
Thetrends
reports
of use
peers
are have
presented
in written
as wellThis
as through
impactful
across the
and
cases
not been
clearlyformat
segmented.
can be overcome
diagrams
and
frameworks.
using MECE approach to segment sub-use cases and link to business goals.
COMPARISION OF PEER REPORTS
Basis
Approach
Primarily secondary
research using analyst
reports
Primary and secondary
research using industry
databases
Mostly primary research
using proprietary tools
Key Areas
Covered
Top Trends, Evolution of
Landscape, Year-on-Year
Analysis
Top Trends, Current Vs.
Future Assessment,
Benefits and Challenges
Top Trends, Key Actions
and Use Cases
Degree of
Innovation
Low, summarization of
information from different
sources
Moderate, secondary
information backed out
using primary research
High, unique frameworks
used to present scenarios
REPORTS REFFERED
HCLTech Tech
Trends 2023
Gartner Top Strategic
Technology Trends 2023
Deloitte Tech
Trends 2023