Uploaded by Niel Ian Arcos

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Sana all! Satrue! Chariz! Dasurv! These are some of the millennial slangs observable in the Philippines. It is a
wonder how this appeared in our day-to-day conversation. But I'm not gonna lie; these words make
communicating exciting and interesting for real. Forthwith, let’s uncover the relationship between culture and
communication.
A blissful day to you! I’m Niel Ian Arcos from BSCE 2D.
It is human nature to express thoughts and emotions, in the sense that it can be considered as communication.
In this process, we tend to share a part of ourselves—things that we have learned through the course of our
lives. Hence, it’s a process of learning and sharing.
Now, the question is, what are those that we learn and share? These are the things that distinguish one group of
people from another, which is culture. Culture is the learned and shared set of symbols, language, values, and
norms within a group of people.
On that note, culture can affect the way we communicate, but communication also affects our way of life, which
is our culture. This relationship can be described as corresponsive because each of them is mutually responsible
for each of its existence.
First, culture influences every aspect of our lives, which intersects and influences communication. According to
Vijai Giri, culture provides people with implicit knowledge about how to behave in different situations and how
to interpret others' behavior in such situations. Thereupon, communication has always been an essential
component of culture, and as culture develops, the communication patterns of individuals change.
Last, the way individuals communicate can change the culture. Communication is the means of human
interaction through which cultural characteristics— whether customs, norms, or other patterns—are created,
learned, and shared. Moreover, it can shape the world now more than ever through accessible platforms
wherein cultures from different parts of the world are being communicated to millions of people.
Looking at its boundaries, "culture" and "communication" are two distinct ways of viewing or expressing
patterned and structured interconnection. The emphasis on culture is on structure, whereas the emphasis on
communication is on process. Nevertheless, culture and communication go hand in hand, influencing each other
in both ways.
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