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Uni 1 Theory and Methods

Unit 1: Theory and
Methods
Structuralism and interpretivism;
Functionalism, Marxism and feminism
Lesson objective:
o To understand the main theoretical approaches to the study
of sociology.
• Sociology tries to understand and explain the relationship between
people and the societies they live in.
A society is the group to which you belong.
• It can be a small unit e.g. family or a large
one like your country, and anything in
between.
• Education
• Religious attitudes
• Male or female
Structuralism vs interpretivism
Structuralism:
an approach
focusing on the
large-scale
(macro) social
structures in
which people
play defined
roles.
Interpretivism:
approaches that
start at the level
of the individual,
focusing on
small-scale
phenomena and
usually favouring
qualitative
methods.
Structuralism
• Structuralists see societies as a set of structures in which individuals
play definite roles.
• It is the social roles and the actions that people carry out in fulfilling
these roles that are important, not the individual themselves.
The more socially integrate and connected a
person is, the less likely he or she is to commit
suicide. As social integration decreases, people
are more likely to commit suicide.
Emile Durkheim (1858 – 1917)
Positivism
Auguste Comte (1798 – 1857)
• The central claim of positivism was that the
methods of the science laboratory could be used
to advantage in investigating society.
• The scientific method is seen as being objective
and balanced.
Positivism…
• For the positivists, the important issue was that social status as a concept
was real, and existed as a measurable social fact.
• Within this sociological perspective, it was possible to state that one
person’s social status was higher than another person’s, and even to
attribute numerical values to the data.
• Durkheim felt that society could
be investigated in the same
precise, objective fashion as in the
physical or ‘natural’ sciences.
• He looked for correlations and
causation between variables.
Emily Durkheim (1858 – 1917)
Interpretivism
• Interpretivists start with the individual rather than
society and focus on the micro rather than the macro
scale.
• People make the societies they live in and change
them through their actions.
• Interpretivists are interested in how individuals make
sense of society and of social relations.
• How people see themselves and what makes up their
identity (who we think we are).
In conclusion
• Structuralist uses positivist method (experiment,
survey) that produces quantitative data.
• Interpretivist prefers methods such as interviews and
participant observation that produce qualitative data.
Sociological perspectives
Functionalism
Marxism
Feminism
Functionalism
• Functionalists emphasise social functions.
• Functionalists perceive human society as being like
the human body (organic/ biological analogy) =
each part of society is seen as having functions that
all help the society as a whole to be healthy and
survive.
• The most important perspective in sociology for
many years, especially in the early and mid-20th
century.
• It was the way that most sociologists thought
societies worked.
Talcott Parsons (1902 – 1979)
Marxism
• Marxism: a perspective that argues that modern industrial
societies are based on a fundamental conflict between
different social classes.
• Marxists argue that there is a permanent and continuous
conflict of interest between social classes that takes the form
of strikes and other protests by the working class, and can lead
to revolution.
Karl Marx (1818 – 1883)
Marxists agree with functionalists that parts of
society have functions although they disagree
completely about their interpretation.
Feminism
• Like Marxists, feminists see a fundamental
division between two groups in society, but
for feminists this division is between the
two sexes rather than two classes.
• Feminists argue that it is men who control
society and who have wealth and power in
all aspects of society:
 Relationships
 Families
 The world of work
 Education
• The control of society by men: patriarchy
• Feminism has sometimes been seen as
being anti-men but many feminists argue
that equality will bring benefits for men as
well.
Radical feminism:
• Societies remain fundamentally
patriarchal and men still have
power.
Marxist (Socialist) feminism:
• Focuses on how class and gender
work together to produce
fundamental divisions in society.
Unit 1: Theory and
Methods
How do sociologists study society?
Lesson objectives:
o To describe the main stages in sociological research.
How do sociologists study society?
Positivism
Interpretivism
Produce quantitative data (information and facts
that take a numerical form).
Produce qualitative data (attitudes).
Based on the belief that sociology should use the
same research methods as the natural sciences.
Humans are active, conscious beings; they make
choices.
Strive for unbiased results and objectivity.
Think it is more important to understand why
people behave as they do.
Favour experiments, social surveys and
questionnaires.
Prefer to use unstructured interviews and
participant observation.
Research aims and Hypothesis setting
and revision
selection of topic
Identification of a
problem
Research projects do
not stand alone; they
are always related to
or even arise directly
from earlier research.
Literature review:
drawing on the ideas
of others helps the
sociologist clarify the
issues and make
decisions about how
to proceed.
Hypothesis: a
statement that the
research will attempt
to find evidence to
support or disprove
Pilot studies
Whatever method is
chosen, it is important
whenever possible to
test it with a small
number of
respondents.
Sampling
Survey population: the
people that the
research is about.
Sampling frame: a list
of everyone in the
population
1) The electoral roll/
register
2) Telephone
directories
3) School registers
Samples are usually
chosen so that they
are representative.
The main steps in devising and implementing
a research strategy
To be representative,
the sample has to be a
cross-section of the
population.
Types of sample
1) Random samples
o Everyone in the sampling frame has an equal chance of being chosen.
o Random samples are not always representative.
2) Stratified samples
o When the sampling frame is divided, for example, by sex, age, ethnic group.
3) Quota samples
o When a researcher is sent out with instructions to find people with certain characteristics.
o Market research.
4) Snowball samples
o It involves finding one respondent and getting them to put you in touch with one or more others.
5) Systematic samples
o When there is a regular pattern to the choice.
6) Cluster samples
o When the population is spread out over a large area, such as a whole country. Certain areas are chosen for the
sampling frame.
7) Opportunity samples
o These are simply the people who are available at the time to take part in the research.
Difficulties in implementing a research
strategy
Research stage
Potential problem
Identifying a topic for
research
There may be practical problems that can be foreseen, such as finding
respondents. It may be difficult to get funding.
Reviewing existing
evidence
It may be difficult to find existing evidence; the researcher may have to check
many possible sources.
Developing a hypothesis
or aim
At this stage difficult choices must be made about the overall approach; for
example, what kinds of data are required.
Choosing a method
The method chosen may not produce data that can confirm or disprove the
hypothesis or does not fulfil the aim of the project.
Implementing a research Practical, ethical or theoretical.
method
Implementation of a research strategy:
Ethnical issues
Ethnical issues: issues that have a
moral dimension, such as when harm or
distress may be caused to the
participants.
Some of the main ethical guidelines:
1. The participants must not be
harmed (physical/ emotional).
2. The participants’ informed consent
should be obtained.
3. The researcher should not invade
the participants’ privacy.
4. Participants should not be
deceived.
Unit 1: Theory and
Methods
The main methods used in sociological investigation
Lesson objectives:
o To describe the main methods used in sociological
research and be able to evaluate them referring to
practical, ethical and theoretical issues.
Questionnaires/
Social surveys
Self-completion
questionnaire
Structured
interviews
Main methods
Unstructured
interviews
Interviews
Semi-structured
interviews
Focus groups
Experiments
Group interviews
Case studies
Longitudinal
studies
Participant
observation
Non-participant
observation
Content analysis
Triangulation
Questionnaires/ Social surveys
Quantitative data
Closed/
Pre-coded
questions
The researcher provides a set of answers from which the respondent can choose one (or sometimes
more).
Scaled
questions
A particular form of close-ended question: Agree strongly/ agree/ neither agree nor disagree/ disagree/
strongly disagree
Open
questions
To probe more deeply into why people believe or do particular things.
Advantage: It makes it easy to analyse the results and produce statistical tables.
Disadvantage: Some respondents may want to give answers that are not available in the options
provided.
(Dis)advantage: If you eliminate the middle option, you push your respondents into making a decision.
This helps to produce data that seem to prove something, but runs the risk of making people agree (or
disagree) when they really do not have a preference.
Advantage: This produces some limited qualitative data.
Disadvantage: It is difficult to analyse the data.
Self-completion questionnaire
• Self-administered questionnaire
• Postal questionnaires
• The response rate is often very low and this calls
into question the representativeness of the
findings.
Structured interviews
• Standardised interviews i.e. the same questions
are asked in the same order.
• Telephone questionnaire/ face-to-face
Self-completion questionnaires
Strengths
•
•
•
•
They are cheaper than structured interviews
because they can be distributed by posts.
Large number of questionnaires can be posted to
participants who may be geographically distant.
Limitations
•
•
The researcher is not present so cannot influence
the answers given.
•
They are convenient for participants who can
complete the questionnaire when they choose.
•
The response rate is low compared to structured
interviews.
Questions may be misunderstood and if a
participant does not understand a question there
is no one present to explain it.
The researcher cannot be sure who answered the
questions.
Participants often leave some questions
unanswered.
Structured interviews
Strengths
•
•
•
•
If the participant does not understand a question
the interviewer can explain it.
The interviewer can ask additional questions,
probing deeper, or avoid questions that are not
relevant to the participant.
Limitations
•
•
There is a higher response rate to structured
interviews than to self-completion
questionnaires.
•
The interviewer may be able to set up a good
relationship with the participants, winning their
trust and getting valid answers.
•
The interviewers may themselves influence the
answers given either through their own social
characteristics or through interaction with the
participant.
They take more time and are therefore more
expensive than self-completion questionnaires.
Participants may give socially desirable answers;
that is, the answers that they think are the right
ones.
If several interviewers are used they may
approach their work in different ways.
• The interviewer
has only a brief
set of questions.
Semi-structured interviews
Unstructured interviews
• Interviewers do not have to keep to a schedule of questions.
• The interviews are much more flexible and more like a conversation.
• The interviewer can follow up things that the interviewee says by
asking new questions.
• The interviewer
has an interview
guide.
• The order of
questions may
vary and
questions not in
the guide may
be asked.
Group interviews
Focus groups
• A particular kind of group
interview.
• Focus group interviews are about
one particular topic.
• They were first used in market
research.
• Focus groups enable researchers
to find out not just what
individuals say but what they say
as members of a group and how
they respond to the view of
others.
• Focus groups bring out a wide
variety of views because they
provide a forum in which people
can share their views and ideas.
• Any interview involving a group
interviewed together.
• The interviewer’s role is to
question, and to control the
direction the interview takes as
she or he is seeking to obtain
particular information.
Qualitative interviews
Strengths
•
•
•
•
Interviews, conducted well, provide detailed and
valid data on the point of view of respondents,
who are able to say what they really think.
The flexibility of the interview allows the
interviewer to probe more deeply or to follow
new directions.
Interviewers can often assess the honesty and
validity of the answers as they are given.
They can bring out information for further
investigation.
Limitations
•
•
•
•
•
•
Interviews are time consuming, both to carry out
and then to transcribe and analyse.
It can be difficult to make generalisations when
standardised questions are not used.
They are less reliable than structured interviews
because they are difficult to replicate.
The interviewers need to be highly skilled.
The responses may be affected by interviewer
bias.
The responses may also be affected by
interviewer effect.
Experiments
• Experiments are in many ways a neglected method in sociology but they are
a valid way of studying social behaviour.
• They are the closest we can get in sociology to the methods of the natural
sciences (a positivist method, producing quantitative data, to find cause
and effect relationships/ correlations).
• Scientists claimed that experiments have a high degree of reliability and
validity.
•
•
There are very few laboratory
experiments in sociology because
they are deeply flawed from a
sociologist’s point of view.
Hawthorne/
Observer
effect:
people’s behaviour changes when
they know they are being observed.
Field experiment
•
•
Experiments that take place in the
natural setting of the real world
rather than in a laboratory.
These experiments are often used
by non-positivists and the results
can be qualitative.
Case studies
• A detailed research on one or more examples of people or things.
• It can involve any method or a combination of methods, quantitative or
qualitative.
• It is usually not possible to generalise from case studies or to use them to
prove or disprove a hypothesis.
Longitudinal studies
• They are carried out periodically over a period of time, rather than as a oneoff piece of research.
• It is often used by government-funded research organisations to ask basic
questions about changing lifestyle, health, illness, education and
employment.
• Panel studies: the same sample (panel sample) is used each time.
Participant and non-participant observation
Participant observation
Overt participant observation
• When the group being studied is aware that
research is taking place and of who the
researcher is.
Covert participant observation
• In such research the group being studied is
unaware of the research and is deceived into
thinking the researcher is a real member of the
group.
Non-participant observation
•
When the researcher observes a group but
does not participate in what it is doing.
Content analysis
•
•
A research method used
specifically to study the content
of documents and the mass
media e.g. books, newspapers
and magazines, television and
films and websites.
A researcher defines a set of
categories and then classifies
the material being studied by
how frequently it appears in
the different categories.
Triangulation
• To use a variety of
research methods.
Unit 1: Theory and
Methods
Types of data
Lesson objectives:
o To understand the main types of information and data
that sociologists use.
Primary and secondary data
•
•
Primary data are collected by the researcher.
Secondary data are data that already exist, having previously been gathered by an
earlier researcher (at which time they were primary data).
Official statistics produced by government or official organisations
Other research by other sociologists, by journalists and by the government
The media
Other sources (qualitative data e.g. diaries, letters and photographs)
• Both primary and secondary data can be either quantitative or qualitative.
Quantitative secondary data: Official statistics
• Official statistics are the main source of secondary quantitative data for
sociologists and are widely used.
• Produced by national and local governments and by official bodies.
• Hard statistics: births, marriages, deaths. [should be completely accurate]
• Soft statistics: depend on people making decisions about what to record
and how, so that these decisions may lead to different statistics, e.g.
unemployment statistics.
Strengths
• They are readily available, often free of charge and on
the internet.
• They are often part of longitudinal research. This
makes it possible to identify trends.
Limitations
• Interpretivists argue that statistics are socially
constructed, rather than being objective facts.
• Official statistics are funded by government, which
means that politics can affect the statistics.
• Marxists argue that statistics reflect the interests of
the ruling class.
Quantitative secondary data: Non-official
statistics
• Non-official statistics are produced by other organisations, such as charities
and think tanks (policy institutes).
Qualitative secondary data
Letters and
diaries
Autobiographies
Photographs,
home videos
Household
accounts, wills,
shopping lists
Strengths
• They offer first-hand accounts by people involved.
• They provide descriptive detail and insight missing in statistical sources.
• They may be high in validity.
Limitations
• They may be unrepresentative.
• They need to be checked against other sources.
• They may be biased, intentionally or otherwise and may reflect the emotional
state of the writer at the time.
Qualitative data: Media content
• The media e.g. newspapers, magazines, television, film, recorded music and
the internet provide a vast amount of material of interest to sociologists.
• The media can be a source of information on a topic being researched.
• The researcher needs to be aware of possible bias and selectivity in the
content of the programme.