The 7 Pickup Artist Secrets STYLELIFE CONFIDENTIAL MATERIAL COPYRIGHT WARNING All rights for this book, including copyright, are with STYLELIFE. It is illegal to distribute, print, copy or sell this book in whole or in part, or to help others to the copying, distribution, or sale of this book. When you purchased this book, you agreed to STYLELIFE terms and conditions. If you copy, print or distribute all or any part of this book without STYLELIFE’s permission, legal actions will be taken. All processes and models documented are intellectual property of STYLELIFE with patents and trademarks pending. DISCLAIMER The information in this book is for informational and entertainment purposes only. Neither Stylelife, nor the authors, nor the publishers of this book takes any responsibility for the use are misuse of the information it presents. You assume full responsibility for the consequences of your own actions. The reader is warned that the material, models, methods and strategies in this book are very powerful technology, to be used at the readers own risk. Be warned, therefore, that this book neither asserts the legality of any of the methods it describes, and the authors unequivocally disclaim any responsibility for damages resulting from the use of any technique or the consequences of implementing any contained herein. It is only to be used in a conscientious, ethical, mutually beneficial way, and only with the fully educated and informed consent of all parties involved. You assume full responsibility for the consequences of your own actions. If you cannot agree to these terms, do not read and immediately destroy this book. NEIL STRAUSS' STYLELIFE ACADEMY is the online academy for attraction coaching and motivation that helps students to realize love’s and life's full potential by offering personalized education, advice and training programs. Copyright ©, Stylelife Academy. All rights reserved. http://www.stylelife.com/ 2 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets INTRODUCTION TO THE 7 PICKUP ARTIST SECRETS Most men make the self-defeating mistake of thinking, “Either you’ve got it, or you don’t.” Inevitably, they then lump themselves in to the category that doesn’t have “it” and accept a life of loneliness and frustration. In contrast, pickup artists know that social skills are like any skill: They can be broken down into specific steps and learned. Success with women isn’t the result of some mystical gift from fate. Instead, it comes from intentional practice using proven, tested, and effective techniques. And don’t just take our word for it. Researchers at the University of Oxford published work in the peerreviewed journal Evolutionary Psychology that stated lessons among the 7 Pickup Artist Secrets taught by Stylelife are “grounded in solid empirical findings from social, physiological and evolutionary psychology.” In fact, these techniques were found to not only be relevant to short-term, rapid success with women but that they contributed to “establishing meaningful long-term relationships.” So what separates you from being a man other people envy? What separates you from being lonely and having a lot of women on your arm? What separates you from being frustrated and having a long-term relationship with the woman of your dreams? Don’t blame fate when you answer that question. Don’t blame genetics for your looks, don’t blame your bank account, don’t blame your car, your parents, or your job. The real thing that separates you from the pickup artist is simply knowing the steps. The steps that can be learned and incorporated in your life today, right this moment, that will put you on a path towards the social life of your dreams. You have already taken the first step by getting your hands on this ebook. You’ve already differentiated yourself from all the other men who just throw up their arms in frustration because they don’t have “it.” You are already different. You want to learn and you can learn. And you can change. Now, read on to learn the 7 Pickup Artist Secrets. 3 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets SECRET # 1 ON APPROACH ANXIETY Many guys share one BIG sticking point: The fear of approaching women and starting a conversation. And because have put this little ebook together. What is approach anxiety? It's a fear that's deeply ingrained in the psychology of men, a fear of talking to women. Even some of the most confident men choke up and lose their mojo when it comes time to step up and start talking to that "perfect 10" out at the bar. But why? What underpins the psychology of this kind of fear? Understanding the root of your fears will put you on solid footing when it comes to conquering them. Read on and find out what dragons you need to slay. 1. Evolutionary Reasons It might sound a little silly, but there's a deeply rooted evolutionary reason that you have trouble approaching beautiful women. For most of human history, only the most elite men have been able to have women in their lives and they generally had more than one. Approaching a beautiful woman in the wild meant that you might run the risk of having your head beaten in by a caveman with a club. Ouch. Fortunately, we live in a more civilized time, so the number of caveman club beatings has significantly diminished. It's very rare that men go out, start talking to a woman and have her hulking boyfriend appear and beat his head in with his big stick. In fact, more common is that your game is so solid that she ends up taking off with you. Don't allow primordial fears to dictate whether or not you approach women in public. Live in the now. If you see a woman that you're interested in, go ahead and start talking to her right away, without fear or reservations. 2. Psychological Reasons At one point or another we've all been rejected and we learned something from it: Namely that it totally sucks and there are few things that feel worse. This fear of rejection can make men gun shy about approaching women in the wild, especially if they have a track record of painful snubs. However, what good is all the game theory and social dynamics training in the world if it doesn't make you better at what 4 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets you're doing? Approach anxiety is real, but it can be overcome. The better part of overcoming it is just doing it over and over and over again until it's not so scary anymore. Then you'll start remembering all the times you hit home runs more than the times that you strike out. What's more, even the times that you strike out will lead to valuable insights and wisdom about how to and how not to approach. This is the proper way to approach "striking out": Not as a failure, but as a victory; as knowledge gained that will make your next approach even stronger. The more times you step up to the plate, the more swings that you can take, the more successes you have under your belt and the more setbacks you have to study and learn from. This is how you start really leveling up your game: By getting out there and doing it. 3. Social Reasons When you're in a social setting, it can often be very stressful. You're around a bunch of strangers and everyone is looking for someone else to give them permission to have fun. One of the things that this means is that you can put people on even more edge by talking to them. This has probably happened to you at least once: You approach a woman, start talking to her and... it's unbelievably awkward. It's happened to all of us. In fact, learning how to approach women the right way is one of the main reasons that guys come to us to study game. The difference between the reactions you're going to get from the "right" way and the "wrong" way are more different than even the proverbial night and day. When you approach her the right way, you're not adding tension to the equation. On the contrary, you're going to defuse the inherent tensions of socializing, allowing her to relax and start enjoying herself. What's more, she's going to -- on either a conscious or an unconscious level -- remember you as the man who made her night take off. A man who knows how to approach a woman the right way is the exact opposite of a social burden. Once you learn how to approach the right way, you're going to quickly learn that for yourself, first hand. These are the three broad fears that are likely holding you back when it comes to women. Smash these obstacles and start living the nightlife that you've always wanted, the one that you deserve. 5 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets 1. Tip: You are too hard on yourself! Don't set your expectations so high for yourself. If you're just starting out in this game then you need to keep your expectations in check. Don't expect to be pulling your perfect girl on your first night out. That would be like playing a Eddie Van Halen solo on your first attempt at playing the guitar. You have to start small. You need to celebrate the small successes, by setting small reachable goals each night you go out. Here are a few goals for beginners: • • • • • Open 3 sets per hour. Stick around two extra minutes after the moment where you feel like you have nothing else to say. Use a disqualifier in every set. Run a DHV routine. Tell an identity story. 2. Tip: Practice More! I've met way too many students who try out material only a few times and if they don't see results they say, "The material doesn't work," or "the material isn't for me." The truth is no material is for you if you're not going to practice. You will not be proficient with material after only a few attempts - it takes hundreds or even thousands of attempts to really get material down. You need to keep practicing. The suggested minimum for practice is once a week three hours a night, three sets an hour - sober. 6 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets SECRET # 2 THE BIGGEST MISTAKES When it comes to approaching women it's not just about what you should do. It's equally about what you should not do. The biggest mistakes men make when approaching women can be real attraction killers, but they don't have to be. The good news about the big mistakes you're probably making when it comes to approaching women is that they're easy to correct. Once you remove these obstacles, you'll notice a big difference in your batting average when it comes to the approach. Mistake #1: Waiting Too Long You've seen it before: The guy lurking around the edges of a group of girls, waiting for his moment to make an entrance. Of course, the entrance never seems to materialize and all he's doing hanging around the periphery is looking more and more like a creeper. This might not describe you, but you might be making just the same mistake as this guy. Women are very perceptive creatures. They might not notice the same things as men, but they probably notice a lot more. Case in point: you. A lot of guys wonder if women even notice them at all. The good news is that they almost certainly do. The bad news is that this can work against you. Remember, an interaction begins even before it starts. If you spend a lot of time lurking around waiting for the right moment to approach her, the chances of your approach being successful will plummet. How to Correct It: Put simply, approach her immediately. The instant that you notice her, take a second, gird yourself for your approach and walk right up to her. Approaching from the side is best, as it's the least intimidating way that you can approach. Mistake #2: Not Projecting Confidence It's not enough to feel confident. You have to project confidence at all times when you're out and about. You can do this with a big smile and good posture. However, when you approach, you need to be confident up close and personal, which is much more nuanced. Confidence needs to be projected from the second that she sees you, not the other way around. This is why you need to maintain a confident posture and appearance from the second that you enter the club. Part of this is a good smile and good posture, but it also means regularly socializing with people around 7 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets you and (hopefully) arriving with some of your best bros in tow. How to Correct It: A big smile and good posture are great ways to project confidence. When you get up close, you need to maintain this, as well as project your voice, maintain good eye contact and keep your head up. Stand at her side and don't be afraid to walk away for a bit if you need to use the men's room, grab a drink or even just work the room a little. Nothing says "confidence" quite like being unafraid to walk away. When she sees you talking to other women, her interest is going to accelerate. Mistake #3: Not Touching Her One of the best things that you can do to instantly create a connection with a woman is touch her. You want to do this in socially appropriate places like her hands, upper back and arms. But touching her creates an intimacy that conversation doesn't always do. What's more, after you touch her, you've broken the touch barrier: Don't be surprised if she starts touching you back much more aggressively than you touched her. Touching her doesn't just increase intimacy, it also shows that you're a bold and confident man. You set yourself away from the rest of the pack -- the type of guys who take a step back if her arm touches theirs -- when you go ahead and give her a light touch. How to Correct It: You don't want to go in, guns blazing, hands all over her, obviously. So how do you touch in her a way that she's going to respond to? After you've broken the ice and got her laughing and smiling, find a way to touch her in a playful and lighthearted way in one of the "safe" areas that we've named above. This capitalizes upon what you've already been doing -- flirting with her and getting her to relax. Don't worry: No woman is going to think you're creepy for playfully tapping her on the shoulder. The three biggest mistakes you're probably making when it comes to meeting women are also some of the easiest to correct. Try changing up your game based on the suggestions above and see where it takes you tonight. 8 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets SECRET # 3 THE BEST OPENERS TO START A CONVERSATION ANYWHERE, ANYTIME If you want to talk to that heart stopping women on the other side of the room, you're going to need an opener. But what are the best openers to start a conversation? The short answer: There isn't a single best opener. We can't just give you a list of openers that are going to work every time. What we can do, however, is provide you with a guide for how to open your conversations with women in a number of different social settings. Whether you find yourself at the bar, the club or the book store, there's an opener that will get your foot in the door. There are two keys to making openers work anywhere. The first key is to understand the goal of an opener: to make the group or person you're opening feel comfortable with you as you start a conversation. The second is the root: the root of an opener is the reason that you're saying whatever you're saying to the person you're trying to open. The root has to be believable. It has to make sense why you're talking to this specific group or person. Giving a person a believable root will help make them comfortable. 1. Bars and Clubs Bars and clubs are where a lot of men go to meet women. These are the places where openers are most accepted: People just get that you're going to be talking to women here. After all, they are settings designed for socializing, so get out there and socialize. What Is The Best Type of Opener: We suggest a quick opinion opener like the "drunk-I-love-you opener" or "Is kissing cheating." Attention spans are short and you need to make sure you're heard, also these two openers suit the environment well. 2. Yoga Class You've been going to yoga for months now, with your eye on the honey in the Lulu Lemons at the front of the room. What Is The Best Type of Opener: Be the exception is the first rule of seduction. That means don't do what other guys are doing. Don't mention that the class was hard, don't 9 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets comment on their form. In fact, don't mention the class at all. Start a conversation with the teacher when class is over, inevitably other people from the class will be waiting to talk to this person as well. Start a conversation with the teacher by saying, "I really enjoyed the class. Have you studied in India?" Once there is another person standing with you use an opinion opener to involve the new person or people. You really want to become familiar face in the class. Your goal is to get to know at least one new person per class. You have to be the guy who's there to learn yoga not to hit on girls. Once you have people chatting you up after every class it will be highly unlikely that anyone will feel uncomfortable when you talk to them. 3. Coffee Shops Coffee shops are a killer way to meet women who are smart and interesting. It's not like a bar or a club, however, in that people generally don't come here to socialize. While it's not looked down upon, it can set some people on edge, so getting the right approach is going to make all the difference. What Is The Best Type of Opener: Use the cashmere sweater opener. Your root is, "Hey, I need to ask you a quick fashion question. I'm headed to my friends house. His sister's birthday is tonight. She wants a cashmere sweater. I had him check the sizes of her clothing. She has a mix of mediums and smalls. My question is: if you were to receive a gift would you rather have it be a little bit to big or a little bit too small?" 4. On the Street Sometimes you're just walking down the street and you see a woman that you want to talk to. And why not? The true master of the game can socialize with any woman, anywhere, any time. What Is The Best Type of Opener: Body language is going to be important for this approach. Walk in the same direction as the person you're trying to open. Make sure you're walking slightly ahead of them. It should feel like you're in more of a hurry that they are. Open them over your shoulder with an opinion opener. The cashmere sweater opener (see above) will work fine. Keep moving and talking until you naturally come to a stop at an intersection or if there is no natural stopping place - once they begin to answer slow down to match their pace while you talk. If they seem invested in the conversation, begin to slow your pace until you come to a 10 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets stop. Now the two of you should be standing and talking together. 11 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets SECRET # 4 DON'T LET YOUR MIND STOP YOU One of the most common things that we run into is men who know everything they need to know about game... except for how to put it into practice. All the boxing knowledge in the world won't make you the heavyweight champ. Similarly, simply knowing about game is not the same as having game. Still, one of the biggest problems is also one of the easiest ones to fix. When it comes to meeting women, your biggest enemy is your own mind. You have literally nothing to fear but fear itself. Here's how to defeat your brain at its own game. A Plan for Destroying Approach Anxiety Approach anxiety is likely the thing standing in between your knowledge of game and your application of it. That feeling in the pit of your stomach when you want to walk up to a woman is powerful. So powerful, in fact, that it keeps most men from even approaching in the first place. What's more, it can leave you tongue tied, defeating even the best, most effective "on paper" routines in the world. So how do we break through approach anxiety? How do you get better at lifting weights? You just do it until you learn to love the burn. Soon the weights that once challenged you are children's playthings. So it works with approach anxiety. You have to be willing to push yourself into the field, with no wing, and practice going out alone. It's part of getting good. I know the anxiety is totally wild; almost unbearable at times. I've felt it myself. Going out in the field alone wracked my nerves the first handful of times that I tried it. The anxiety was so bad that I quit doing it for about a year. I regret that, but the pressure was just too much. Then I tried again, pushing myself harder than before and, at last, I made it over a hump and the experience became liberating. I felt free. 12 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets I could do anything I wanted just to see if it worked. There was no one to judge me. It was my personal experiment. It took a while to get used to going out alone but it's worth it once you do. The next time that you go out, make a reasonable, attainable goal for how many women you're going to approach. Make sure that, while it's attainable, the goal is something that helps to stretch you a little bit. Going with our weight-lifting analogy, you need to remember the old adage of "no pain, no gain." This applies to your game as well as lifting weights. Approaching the Right Way Most men make a very simple mistake when it comes to approaching: They wait too long. Don't stand around building up your courage. Just get in there and do it. It's going to be hard at first -- very hard. However, the only way to change this is by doing it, and doing it again and then doing it some more. Remember: no pain, no gain. You also need to remember that if you approach the most beautiful women in the room and she shoots you down, you're not having any less luck with her than you were before. What's more, if you approach her at 11pm and get shot down, don't be afraid to approach her again at 1am. Once she's seen what else the bar or club has to offer, there's a good chance she's going to be more interested in you. If you need something to help gird yourself for the approach, remember that the greatest baseball players of all time generally only actually hit the ball about a third of the time they step up to the plate. Everyone remembers that Babe Ruth was once the home run champion. No one remembers that he was also the most struck out man in baseball history. This underscores the fact that you miss all the shots you don't take and that it's far better to step up to the plate than strike out than it is to sit in the dugout. Here are 4 tips to make your time out alone easier: Tip 1. Open a set as soon as you arrive at the venue. Make it an easy one you're comfortable with. They don't have to be super hot intimidating girls. It's better if they're not. 13 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets They can be older, they can be guys, they can be people you aren't physically attracted to. Work on bonding with them and developing a friendship. Voila! You're no longer out alone. You're with your new friends. Tip 2. Have an identity story to root why you're out alone. Make it shine you in a positive light and be excited if someone asks about it. Example: When I go out with friends I find that I spend the whole night just talking to them. I could do that at my house or theirs. I prefer alone because it forces me to meet new people and leads me to exciting new adventures. Tip 3. Try to stay in set as much of the night as possible. If the bar isn't too busy, you can chat with the bartender for a bit. If you need to drop back into your safety set (see Tip 1), then hang with them for a while. Whenever possible open a new set and when you hook, push yourself to stay as long as you can. Tip 4. Avoid retreating into your phone. It can be a distraction and a way to hide from your practice. As an experiment, try shutting the phone off until you need it in set for number closing or a routine. After all, how many times have you struck out in the majors? Wear your temporary setbacks as badges of honor and you will go far. Approach her immediately and with all the confidence you can muster on the spot. It's going to put you light years ahead of the guys who skulk around waiting for their opening. Don't wait for your opening, make your opening. Nailing Your Approach Remember that your opening line doesn't have to be a masterpiece of social interaction. Rather, it just has to be something that gets her attention, piques her interest and has her wanting to talk to you more. Stop overthinking it. Unless whatever you say is truly terrible, chances are good that the two of you are going to be able to at least chat for a bit. After that, feel free to excuse yourself and work the room a little more. Not only will this take some of the pressure off of your approach, it will also increase your overall value by making you look like an unattached man who is the life of the party -- the type of guy who knows everyone or at least, isn't afraid to approach them. 14 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets Will this get rid of your approach anxiety overnight? Probably not, but it might. The more important point is that we can guarantee you that if you apply these principles every time that you make the town you're going to be a lot more confident when you approach women in the future -- and it's going to be a hell of a lot easier. Now get out there and step up to the plate. 15 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets SECRET # 5 ATTRACT WOMEN WITH YOUR PERSONALITY How do you attract a woman? Really attract a woman? It's the question on every man's mind: How do you get her to not just dig you, but find you absolutely irresistible? How do you create a magnetic charm that she can't break away from? Not only is it possible, it's something that you can learn how to do. It's not a parlor trick. It's just simple techniques that any man can master on his way to becoming the ladies' man that lurks inside. Read on to find out how. What Do Women Look For in a Man? What is it that women are looking for in a man? Good looks? They certainly help, but they're not what women are looking for. A good job? Sure, women love men with a lot of passion and drive, but they'll take a man who loves his low-paying job over a man who hates his high-powered gig any day. A cool car or other possessions? Again, they don't hurt, but at the end of the day what do women really want in a man? The Power of Personality What women really want in a man is a good personality -- and unlike men, they really mean it. But what is it that makes a "good personality?" What does that truly mean when you get down to it? Sense of Humor: Women want a man who can make them laugh. "Sense of humor" tops polls in women's magazines with good reason. A sense of humor isn't just highly attractive in its own right. It also helps women to relax, have fun and be themselves, particularly in the crucial early stages of a relationship. Sense of Adventure: Are you providing women with opportunities and escapades that aren't part of the mundane, same old same old routine? Even if it's just an inventive date idea, winning her over by bringing some adventure and spontaneity into her life is a crucial part of having a good personality. Sense of Empathy: When you listen to her do you listen? Really listen? Good. But are you also showing her that you listen? Are you linking what you say back to what she just said to 16 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets you? Women want to be heard, but they also want you to show them that you're listening. If you do this, you can make an impression as the man who really "gets" her. Nothing is going to win you more points in her book than that. Sense of Confidence: A confident man is a man who doesn't need anyone else to tell him that he's OK. He already knows it. This is attractive to a woman from an evolutionary perspective (historically speaking, confident men were better providers and protectors) as well as an emotional perspective: Men who lack confidence are often "awkward" or even "creepy" to be around. Their constant quest for approval takes energy out of the interaction and sets everyone else on edge. Sense of Purpose: Again, it's not important that you be the CEO of a Fortune 500 corporation, nor even necessarily be on your way to becoming one. What matters is that you like what you do and that you're moving toward doing something that you love. This is what is meant by a sense of purpose and it's the truest form of "success." After all, your vision of where you want to be is not, nor should it be, someone else's. You need to know where you want to go, how you're going to get there and be on that path. That's all. OK, So How Do I Attract Women With My Personality? • Attracting women with your personality is largely a quiet, restrained demonstration of each of the above. • Getting her to laugh and smile is a great way to begin any interaction. • You can create a sense of adventure on a date or even at the bar or club -- for example, grabbing her by the hand and taking her away from the crowd for a little bit of private time. • Work on expressing empathy throughout a conversation and you're building a serious bedrock for attraction. • Confidence should color everything that you do, from the second you enter the room until the second you rest your head at the end of the night. • Your purpose and drive should come up naturally during a conversation, without bragging or boasting, but rather talking about your career as you would any of your other passions. 17 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets It's really that simple: Just the process of tweaking little things that you're probably already doing for maximum effect. After you've been able to do all of these things, then you can make your move, whatever that might look like for you. Try these out tonight and see what kind of results you see. Compare them to what you've been doing in the past. We're fully certain that with just a little bit of adjustment, your game will really take off. Did you know? The BIGGEST Fake Excuses When guys come to one of our bootcamps they are normally prepared to make approaches. Because each night we'll be giving them goals to meet women. Every goal will involve an approach. They're tough, but completely achievable. They're designed to push you, make you think on your feet, and give you experience so that you can move forward with the skill set. We're there to help you as much as you need, but we can only push you so far. In the end, you have to say the words that start the conversation. You have to open the set. For most students, approaching causes anxiety, but they overcome it and make the approach. Interestingly for a few it's much more difficult. Fake excuses are made left and right. In the end, if you want to learn this skill you have to make approaches and you absolutely can do it. We want to point out a few excuses that the real hard cases give us when we're out in the field. Hopefully, we can shed some light on them, because they're fake excuses that hold you back from becoming better. I'm worried I'll screw up: Oh, you will. For sure. It is an absolute guarantee that at several points while practicing this art form you will fail. The bright side is that it will happen less and less over time. That's the point of practicing to get better at something you were less good at before you started practicing. Other people are watching: For a lot of hard cases, it's not just fear of failure or rejection that's bothering them. It's fear of failing in front of someone. It's important to remember that no one is watching you. People are way less aware than you think. Most people couldn't 18 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets tell you anything about the stranger standing right next to them if you asked them. Plus, no one cares. They have their own reasons to be out, none of which include watching you succeed or fail. I do pretty well already: Well, you're finally going to be put to the test and the harsh tank treads of reality are going squeeze the life out of the Don Juan living in your head. You're going to have to face the fact that you're only as good as you really are. But there is a light at the end of the tunnel; if you keep practicing you will emerge with a truly seductive identity that is true to yourself and your experience. I'm just here for advanced material: That's great. Make your approaches and we'll work on whatever part of seduction you're actually ready for. She's not my type: If you don't have it in you to approach someone you're not attracted to, then do you really think I believe that you're going to approach the supermodelesquegirl-of-your-dreams when she comes around? Doubtful. Plus, we're learning how to be more effective social creatures and that means getting used to talking to everyone. Don't count anyone out until you've had a conversation with them. No one is an obstacle until they're become one by actually getting in your way. You never know who you're going to meet. Her best friend might be the girl of your dreams, the guy in the group might be your perfect wingman, her brother might run the best nightclub in town - you never know. The material feels unnatural: Yeah, I agree. But, aren't we're trying to break patterns here? Trying to stand out, be the exception. Well, the patterns you normally follow are what feel natural and those natural patterns you love so much are what's been holding you back. Learning anything new feels unnatural. That's why you're learning it - because it doesn't come naturally. Which means, what you're learning will (naturally) feel unnatural. Go out and practice, overcome your fear of rejection. 19 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets SECRET # 6 HOW TO ATTRACT A WOMAN WITHOUT HITTING ON HER When you're out at a bar or club talking to a woman, you're probably making one crucial mistake. It's the mistake that almost all men make: You're hitting on her. The problem is that you are trying to convince her that she should be attracted to you. You need to reverse this frame so that everything that you do and say screams "convince me" to her. How to avoid this mistake Hitting on women is effectively a form of selling yourself, trying to get her on board with an image of yourself that you are trying to project. The problem with this is that you're creating a frame where she has all the power and your are supplicating to her. Rather than this, we want to make it so that she is doing everything that she can to get you attracted to her. In short, we want you to go from the seller to the buyer. But how do we do that? Project Confidence At All Time If the women's magazines are to be believed, ladies are looking for a man who oozes confidence from every pore of his body. There are a number of ways to project confidence, but the main one that you want to focus on is not ever trying to prove yourself to her. Instead, you want to have her doing the proving. We've all been in a situation where a woman wants you to prove yourself. She might say you're too old, too short, or "just not her type." Men typically respond one of two ways: "No I'm not": This is where you try to argue with her about it. This is bad because it shows a lack of confidence. You're trying to prove yourself to her -- something that a confident man would never do. "Yes I am, but": When men take this track they basically agree with her, but argue that it doesn't matter. This is even worse, because not only are you selling yourself, but you confirm her argument that you're not 20 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets good enough. So what do we do instead? The best thing to do is to ignore and reframe while making her prove herself to you. The right response to this type of comment is something along the lines of "That's cute. I need to get you a little beanie with a propeller" or "That's funny. Who brought their little sister along?" Comments like these show confidence and humor, two of the biggest attraction triggers out there. They also flip the frame so that she feels the need to prove herself to you after you disqualify her, rather than the other way around. Thus, through a quick bit of emotional jiu-jitsu, we've turned a negative into a positive. Never Try to Brag If there's one thing that the confident man does, it's never try to impress, which is the essence of "hitting on" a woman. There are three main ways that men try to impress women to cover up a lack of confidence: Gifts: It can be as simple as buying her a drink at a bar to keep her attention. The fact is, however, that women tend to look down on men who do this. It also doesn't flip any attraction switches, leaving you just where you started. Career: You should definitely talk up your career if and when it comes up. However, if you make your career a "selling point" you're just looking like you're trying way too hard. Wealth: If there's one thing that turns women off, it's men who brag about their wealth. It seems corny and in general women don't like men who brag a lot. You don't need to talk yourself up, because you are the prize that she's after. Does top-shelf Scotch need to convince people that it's the best? Absolutely not. Anyone with good taste already knows it. You are that top-shelf Scotch. Getting into Action Recently, we've given you tons of material to help you get past approach anxiety. However, reading alone won't actually get you into set. You must put the lessons into practice. 21 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets Here' how to practice seduction: 1. Pick one day a week and mark it on a calendar. Make sure that you can be out for at least three hours. Mark the specific time you'll be going out. If you don't use a calendar, then set an alarm on your phone for that specific day you're going out. 2. Choose an opener to work with. You only need two openers maximum. These are the openers you're going to be using over and over again. We suggest the following openers: Cashmere Sweater, Drunk I Love You, Jealous Girlfriend, Two Part Kiss. They're tried and tested and adhere to the four principles of an indirect opener. 3. Your goal for the night is to do three openers an hour for three hours, using one of the two openers you've chosen. 4. Before you go out, read through some of the approach anxiety material and find something you think might work for you. There are lots of ways to reframe, breakdown, and reduce approach anxiety. You're going to need to experiment to figure out what works for you. That said, pick one method and memorize it. 5. When the alarm goes off, make sure you get out of the house. For the minimum three hours you're out sarging make sure you do a maximum of three sets an hour. 6. After the night out write field report. Here is a field report from Tom who SIMPLY challenged himself - as part of the Stylelife Mini Challenge to do something that would normally scare him to death. Tom writes: "Here is my Field report for the mini Stylelife Challenge sent Oct 10 to Approach a female strange and have a conversation. I had no idea how powerful this simple challenge could be. I was driving to a bar that was having a special dance, so parking was hard to find. I was behind an open air type Jeep. I decided I would have a better chance to find parking if I went the opposite way from the Jeep, but I couldn't find parking that way, I went so ended up next to the Jeep with the only space left. I was stunned when I got out of my car 22 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets to find the people in the Jeep were two of the hottest girls I had ever seen, and I was standing one foot away from the prettiest one. So I thought "say something, anything." So I told her how I had decided not to follow them and yet here I was right next to them. Then I noticed that the super pretty girl had on tight jeans with holes in them, so I said "your jeans have the holes just like your Jeep" (with its fold down top and zip up windows). We talked a bit more, then I went off to meet some friends. That simple experience of talking to two really beautiful women with nothing bad happening stayed with me all evening. I talked well to my friends, and other people in the group who I didn't know, and I mingled with many people throughout the evening. The two girls in the Jeep were much younger than me and out of my league, but I found a woman who more my age and style, so I talked to her awhile and then mingled some more. When I returned her friends and family were taking pictures and so I posed with my arm around her, then I said that I was going, and to my surprise this young really strong looking guy grab me by the collar and said "don't give up yet, she likes to play hard to get, don't give up yet." Well I wasn't giving up. I was trying to play it cool, by looking like I didn't need her. So I said that I would need a copy of the picture and so she should text it to me so I would have her number, which she did. Later I was walking to my car and the two beauties in the Jeep were there too, with a homely looking girl. So I said, "Hey you shouldn't pick up strange girls, you should pick up strange men, and I am a strange man." The super pretty one said, "This isn't a strange girl, she is my sister." At this point the sister said in real loud voice "Is your husband here yet?" But the pretty sister was still interested in talking to me, so she asked me my name, and when I told her she said, "My name is Daisy." I said "So like flower a love me, love me not, flower" and she just laughed and laughed, and we talked a while longer. Well she is married and is quite young, so that didn't go any farther, but it is really powerful to be able to talk to extremely pretty women and not be scared to death. A lot of other good things happened that night, but you wanted me to keep it short. Anyway I still have a long way to go, but just this one challenge turned out far better than I expected." 23 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets Note from Style for Tom "Congratulations, Tom! And in just a few days, you'll be receiving something in the mail that will not only eliminate that approach anxiety for the future but also help you escalate with those amazing women you approached. Respect!" 24 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets SECRET # 7 HOW TO NEVER RUN OUT OF THINGS TO SAY It's one of the worst feelings you can have. You've done the hard work. You've approached boldly, head held high. You've gotten her laughing, gotten her smiling, maybe even gotten her touching you a little and... The conversation totally loses its steam. Everything just falls flat. You find yourself scrambling for the right thing to say, palms sweaty, a lump in your throat, the feeling of a drowning man overcoming you. Ultimately, you beat a hasty retreat, one that leaves you with a strong sense of diminished confidence that colors your entire night. Why? Because you've run out of things to say. This happens to just about every man at one point or another. But what if I told you that you didn't ever have to run out of things to say? That this was, in fact, a very simple problem with some very simple solutions? Best of all, you can start putting your new found skills into action starting tonight for an increased success rate with women. Read on, gentlemen, to find out how it's done. Why You're Running Out of Things to Say But why are you running out of things to say? What is it that's making conversation get stuck in the mud? Closed-Ended Questions: Closed-ended questions are conversation killers. They require short answers and do not leave the door open to further conversation on the subject. What's worse, too many of them in a row can be tiresome. Too Much Personal Info: When people are out and about, requesting too much personal information up front can be a bit unsettling. This makes the other person shut down, making it harder for you to effectively continue the conversation. You Talk Too Much: Maybe the problem is that you have too much to stay. You're not giving her room to speak, while also emptying your verbal bank account too quickly. You Haven't Planned: The best routines are like the best of 25 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets anything: They have a plan. Do you know what you're going to say to a woman when you go up to her? Have you thought about where you want the conversation to go and how you're going to get it there? If not, you're a general without a plan of attack. These are simple things that nearly every man has done at some point or anything in his nightlife. Now that you know what you might be doing wrong, it's time to start looking for strategies to correct these errant behaviors. Read on to learn more about what you can do to keep a conversation going. Food for Thought: How Conversations Thrive It's easy to keep conversation flowing and not run out of things to say. So easy, in fact, that you're going to kick yourself for not picking up on any of these simple tips on your own. Open-Ended Questions: The opposite of a closed-ended question is, of course, an open-ended one. Don't ask her where what she does for a living. Instead, ask her how she figured out what she wanted to do for a living. Don't ask her where she lives, ask her why she moved to the neighborhood she did. This gives her more room to talk about herself, something that women love to do. Keep It Light: Keep conversation very light when you first start talking to her. In fact, when you first start talking to her, you probably want to emphasize joking around and playfully teasing her over "getting to know you" type conversation. This will open her up for more serious conversation later. Let Her Do the Talking: Letting her do a lot of the talking keeps the conversation flowing. It also takes a lot of pressure off of you. What's more, it allows you to really create a connection with her, turning you into the one guy at the bar that she remembers because you were the one who let her express herself. Have a Plan: Again, it's important to have a plan of attack when you first start talking to a woman. You don't need to have every single word and response of a conversation mapped out, but you should have a general direction in mind. 26 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets Don't Be Afraid to Walk Away: One of the biggest mistakes that men make when it comes to women is hanging on one all night. Rather, walk away when things are at a high point or close to it. Take a second to go grab a drink, work the room and check back in with your friends. This helps you avoid the awkwardness that comes along with a conversation petering out, while also increasing your social value by being the type of man who isn't tying himself to one woman all night. Hit the bar tonight and start putting this stuff into practice. Then become the man who absolutely, positively never runs out of things to say. 27 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets HOW LEARING PICKUP ARTIST SKILLS MEANS YOU CAN MASTER ANYTHING IN LIFE If you have been reading (and practicing), then you've already discovered how learning this new social skill changes your life in many other areas as well. If you ask yourself, what's the biggest thing holding you back in life? It's not even a question: It's social anxiety and approach anxiety. That voice in your head, that feeling in the pit of your stomach that prevents you from taking chances. Whether it's on the job or at the club, approach anxiety is a killer, a brick wall between you and your dreams. Viewed from the other side of that brick wall, defeating approach anxiety means that you can do just about anything with your life. It means that you can stop bunting and start swinging for the fences. It means that your dreams can become realities. When you remain a slave to approach anxiety, you'll never get the opportunity to become the man that you want to be. Annihilating approach anxiety is the first step of many toward becoming the man that you've always dreamed of being. How Fear of Rejection is Holding You Back Fear of rejection is holding you back from everything -- at least everything good in life. The reason being that all the best things in life require some kind of risk on your part. One of the most powerful risks that a person can take is acting in such a way that might make them ashamed or embarrassed. And one of the easiest ways to step on that hornet's nest is with rejection. But hold the phone: Rejection really isn't that bad. In fact, the more you try to do things, the more you're going to get rejected. It's just simple math. Take the greatest baseball players of all time. None of them have a batting average over .500. In fact, the top 1000 batting averages of all time are somewhere in the .300s or below. This means that the greatest men to ever play ball could only hit the ball about 1/3 of the time. 28 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets This is success in baseball. Remember: You miss 100 percent of the shots that you don't take. You're never going to get anything in life if you don't go for it. That's just how serious approach anxiety is: It's preventing you from getting any of the things in life that you want. Social/Approach Anxiety Is Robbing You of Life. Think of the things that you want in life... • • • • You want to talk to that "perfect 10" out at the bar. Approach anxiety is holding you back. You want to ask your boss for a raise or a promotion. Approach anxiety is holding you back. You want to try and talk the dealer down on the cost of a new car. Social anxiety is holding you back. You want to get a better table at the restaurant when you go out on a date. Social anxiety is holding you back. You're probably understanding the point. Whatever it is that you want in life, there's a pretty solid chance that the fear of rejection is the thing keeping you from getting it. This raises the obvious question... How Do I Rid Myself of Fear Of Rejection? Now that we've seen the negative impact that approach anxiety is having on your life, it's time to talk about what we can do about it. It's actually a lot simpler than you might think: 1. Step Up to the Plate: 90 percent of life is showing up. 90 percent of getting rid of approach anxiety is stepping up to the plate, swinging for the fences and taking your lumps when they come. It's going to get a lot easier the more you do it. 2. Embrace Failure: Failure, when looked at through the eyes of a wise man, is not actually failure. It's a learning experience. When you strike out, do what a professional does: Take a step back for a second and try to figure out what you did wrong. Then avoid those mistakes next time. 3. Act Confident: Fewer things are more self-perpetuating than feigned confidence. Put simply, a man who acts confidently today is a man who is confident tomorrow. Think of the things that a confident man does and start doing them. 29 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/ The 7 Pickup Artist Secrets Sooner rather than later you're going to notice that you're a lot more confident -- and approach anxiety is going to melt away. 4. Commit yourself to change your life: Make a decision that you have to follow through. BONUS: Ready For The Field? Take the PUA Quiz and find out if you have now the PUA skills, to say the right things at the right time and attract a beautiful woman in a bar or club. http://www.stylelife.com/i/mig/index.php 30 Copyright © Stylelife Academy. All rights reserved. http://www.stylelife.com/