Candela Technology AB School of Innovation, Design and Engineering Implementing FMEA for Scaling Start-ups: A Case Study of Adaptation for Overcoming Novel Technology Challenges Master thesis work 30 credits, Advanced level Product and process development Robert Kinisjärvi Supervisor (company): Niklas Nordin Supervisor (university): Filip Flankegård Examiner: Sten Grahn ABSTRACT Background A start-up cannot simply be considered a smaller version of an established company. They often rely on short and informal development processes because they lack data and experience from implementing similar projects in the past. These factors are among those that lead to lower success in organizational performance and new product launches. The NPD process is well researched, but these studies are often on larger companies, and the applicability for startups is highly questionable. One of these NPD tools is the FMEA. FMEA has been proven and established for decades in various industries. However, these success scenarios often depend on sufficient resources in terms of staff and project budget. Start-ups often lack the resources to deal with major NPD project failures, which can be disastrous for their survival in their market. Despite the innovative benefits and economic growth that start-ups contribute to when they are successful with their NPD projects, there is little research on how established tools for large companies should be adapted. Therefore, these research questions were formulated to fill the gap in the current FMEA method: Research questions RQ1: What are the challenges for start-ups when implementing FMEA? RQ2: How can FMEA implementation be adapted for start-ups overcoming novel technology challenges? Method The study consisted of a literature review and a case study. The literature review examined the key factors for FMEA implementation and the differences between start-ups and established companies. The challenges for start-ups implementing FMEA were the central question of the literature review. The case study was conducted in a start-up company. An adapted FMEA method and template were created there. A workshop and ten interviews were held with a variety of representatives. Findings The results show that the biggest challenge for start-ups implementing FMEA is that it is too complex, unclear, and often too extensive. This can be changed by simplifying the FMEA, focusing on the critical risks, and ensuring that the sessions are not too long. The proposed FMEA method is easier to use with a simplified risk assessment and fewer columns. It was found that it also is equally important to train users, hold short meetings, and limit the size of each FMEA session. Keywords: FMEA, start-up, NPD SAMMANFATTNING Bakgrund Ett nystartat företag kan inte enbart ses som en mindre version av ett väletablerat företag. De förlitar sig ofta på korta och informella utvecklingsprocesser, ofta för att de saknar data och erfarenhet från liknande projekt tidigare. Dessa faktorer leder till sämre framgångar gällande organisatorisk prestanda och introduktion av nya produkter. NPD-processen är väl undersökt men dessa studier hänvisar ofta till större företag, och implementeringen hos nystartade företag är tveksam. Ett av dessa NPD-verktyg är FMEA. FMEA har varit en välbeprövad och väletablerad metod inom flera sektorer under decennier. Men dessa framgångsscenarier är ofta beroende av en tillräcklig mängd resurs i form av personal och projektbudget. Nystartade företag saknar ofta dessa resurser för att hantera de stora misslyckandena i NPD-projekt, vilket kan vara kritiskt för deras överlevnad. Trots de innovativa fördelar och ekonomiska tillväxt som nystartade företag bidrar med när de lyckas med sina NPD-projekt finns det lite forskning om hur de etablerade verktygen för stora företag ska anpassas. Därför formulerades dessa forskningsfrågor för att ta itu med luckan för FMEA-verktyget: Forskningsfråga RQ1: Vilka är utmaningarna för nystartade företag när de implementerar FMEA? RQ2: Hur kan FMEA-implementeringen anpassas för nystartade företag som utvecklar produkter med nya tekniska utmaningar? Metod Arbetet bestod av en litteraturstudie och en fallstudie. Vilka nyckelfaktorer är viktiga för en lyckad FMEA-implementering och skillnaderna mellan nystartade företag och etablerade företag undersöktes i litteraturstudien. Huvudfrågan för litteraturstudien var de utmaningar nystartade företag har vid implementering av FMEA. Fallstudien utfördes på ett nystartat företag. Där en anpassad FMEAmetod och mall skapades. En workshop och tio intervjuer genomfördes med representanter för olika delar av organisationen Slutsats Resultaten visar att de största utmaningarna för nystartade företag med FMEA-implementering är att det är för komplext, är otydligt och ofta för omfattande. Detta justeras genom att förenkla FMEA-mallen, fokusera på de kritiska riskerna och se till att mötena inte är för långa. Det nya FMEA-verktyget är enklare att använda med en förenklad riskuppskattning och färre kolumner. Det är också lika viktigt att utbilda användarna, ha korta möten och begränsa omfattningen. Nyckelord: FMEA, Nya företag, Utveckling av nya produkter, NPD ACKNOWLEDGEMENTS First, I would like to thank Candela for the opportunity to write my thesis and conduct the case study at your company. A big thank you to Niklas Nordin, my supervisor at Candela, who has been very supportive and trusting throughout the period. I would also like to thank all the respondents who participated in the interviews. Without you, it would not have been possible to complete this study. I want to thank my supervisor at Mälardalens University, Filip Flankegård, who took the time to read the report and gave me valuable suggestions during the writing process. I would also like to thank my classmates who gave me helpful advice while writing the report. Thank you, Sten Grahn, my examiner, for your guidance during the study. Finally, I would like to thank my family. A special thanks go to my fiancée, who was patient and let me use the kitchen table to store all printed articles and books during the thesis work. Thank you! Robert Kinisjärvi Stockholm, 4th of June 2023 TABLE OF CONTENT 1 INTRODUCTION .................................................................................................................................... 1 1.1 1.2 1.3 1.4 2 THEORETICAL FRAMEWORK .................................................................................................................. 4 2.1 2.2 2.3 2.4 2.5 2.6 3 ANSWERS TO THE RESEARCH QUESTIONS .........................................................................................................48 GOAL FULFILLMENT ......................................................................................................................................51 DISCUSSIONS ...................................................................................................................................... 53 6.1 6.2 6.3 6.4 7 PHASE 1: COMPANY'S PREVIOUS FMEA EXPERIENCE ........................................................................................35 PHASE 2: EMPIRICAL FINDINGS ......................................................................................................................35 PHASE 3: IDEATE A NEW METHOD...................................................................................................................38 PHASE 4: TEST ............................................................................................................................................42 PHASE 5: LEARN..........................................................................................................................................43 FINDINGS FROM CASE STUDY .........................................................................................................................46 ANALYSIS ........................................................................................................................................... 48 5.1 5.2 6 RESEARCH APPROACH ..................................................................................................................................22 RESEARCH PROCESS .....................................................................................................................................23 LITERATURE REVIEW ....................................................................................................................................24 CASE STUDY AND ANALYSIS ...........................................................................................................................25 QUALITY OF STUDY ......................................................................................................................................33 CASE STUDY ....................................................................................................................................... 35 4.1 4.2 4.3 4.4 4.5 4.6 5 PRODUCT QUALITY AND RISK IDENTIFICATION IN NPD ......................................................................................... 4 FMEA ........................................................................................................................................................ 6 TYPES OF FMEA ........................................................................................................................................... 9 CHALLENGES WHEN IMPLEMENTING FMEA......................................................................................................14 START-UPS .................................................................................................................................................17 CONCEPTUAL FRAMEWORK ...........................................................................................................................19 METHOD ............................................................................................................................................ 22 3.1 3.2 3.3 3.4 3.5 4 BACKGROUND............................................................................................................................................... 1 PROBLEM STATEMENT.................................................................................................................................... 2 AIM AND RESEARCH QUESTIONS ...................................................................................................................... 2 SCOPE AND LIMITATIONS................................................................................................................................. 3 DISCUSSION OF THE PROCESS .........................................................................................................................53 DISCUSSION OF THE ADAPTED FMEA METHOD .................................................................................................53 CONTRIBUTION TO RESEARCH ........................................................................................................................55 CASE COMPANY RECOMMENDATIONS ..............................................................................................................55 CONCLUSIONS AND FUTURE RESEARCH ............................................................................................... 56 7.1 7.2 CONCLUSIONS.............................................................................................................................................56 SUGGESTIONS FOR FUTURE RESEARCH .............................................................................................................56 REFERENCES ................................................................................................................................................ 57 APPENDIX ................................................................................................................................................... 60 LIST OF FIGURES Figure 1. “Rule of ten” inspired by Punz et al. (2011). ................................................................ 5 Figure 2. Importance of the conceptual design phase, inspired by Punz (2011).......................... 6 Figure 3. Type of FMEA inspired by Sharma et al. (2018) ....................................................... 10 Figure 4. DFMEA information flow, inspired by Carlson (2012) ............................................. 11 Figure 5. PFMEA information flow, inspired by Carlson (2012) .............................................. 12 Figure 6. Illustration of interfaces and interaction considered in an SFMEA, inspired by VDA (2020) ......................................................................................................................................... 12 Figure 7. Scale illustrating all RPN values with their frequency. .............................................. 17 Figure 8. Relationship between rule, observation, and result (inspired by Säfsten et al, 2020) 23 Figure 9. Research process. Illustrated by the author. ............................................................... 24 Figure 10. Case study process. Illustrated by the author. ........................................................... 26 Figure 11. Picture of the Candela C-8. ....................................................................................... 27 Figure 12. Rendering of the AFS for Candela C-8. ................................................................... 28 Figure 13. Rendering of the FFS for Candela C-8. .................................................................... 28 Figure 14. Case company product structure, subsystem names removed by author .................. 29 Figure 15. Subsystems considered in the FMEA workshop highlighted by the author ............. 33 Figure 16. The research question ties knowledge and purpose with method and validity (inspired by Säfsten et al, 2020) ................................................................................................. 34 Figure 17. Illustration of the input that generated the new FMEA method, by the author ........ 38 Figure 18. Overview of actions for FMEA columns, inspired by Puente et al. (2002) ............. 40 Figure 19. Start-Up FMEA Template, by author ....................................................................... 40 Figure 20. Illustration of the decision system proposed, inspired by Puente (2001) ................. 42 Figure 21. One part of the filled FMEA sheet from the workshop ............................................ 43 LIST OF TABLES Table 1. FMEA criteria guideline for Severity, Occurrence, and Detection, inspired by Stamatis (2003) ........................................................................................................................................... 8 Table 2. FMEA Steps by Krasich (2007), Liew et al. (2019), Sankar et al (2001), and Sharma et al (2018). ...................................................................................................................................... 9 Table 3. Fields in a standard FMEA report inspired by Puente et al. (2001) ............................... 9 Table 4. Illustration of overlaps of different subsystems, inspired by VDA (2020) .................. 13 Table 5. RPN extreme scenarios, inspired by Stamatis (2003). ................................................. 15 Table 6. Fifteen different scenarios with an RPN equal to 360. ................................................ 16 Table 7. Statistical RPN data, adjusted from Sankar & Prabhu (2001). .................................... 16 Table 8. Recommendations for FMEA adaptation..................................................................... 21 Table 9. Results from the search for literature ........................................................................... 25 Table 10. Summary of themes used in the first round of interview guide and coding .............. 31 Table 11. Summary of themes used in the second round of interview guide and coding .......... 31 Table 12. Extracted data for the first round of interviews ......................................................... 36 Table 13. Challenges and their objectives when performing FMEA ......................................... 38 Table 14. Objectives for FMEA adaptation ............................................................................... 39 Table 15. Actions for modification of FMEA template ............................................................. 39 Table 16. Categories for "S", "O" and "D" indexes, proposed by Puente et al. (2001) ............. 41 Table 17. Categories for the output variable of the decision system, proposed by Puente et al. (2001) ......................................................................................................................................... 41 Table 18. Extracted data from the second round of interviews .................................................. 44 Table 19. Findings of the new FMEA ........................................................................................ 46 Table 20. Challenges and their objectives from literature review and case study ..................... 48 Table 21. Challenges and their key factors when performing FMEA ....................................... 48 Table 22. Objective fulfillment for FMEA adaptation ............................................................... 50 Table 23. Goal fulfilments and motivation ................................................................................ 51 Table 24. Categories for the output variable of the decision system, proposed by Puente et al. (2001) ......................................................................................................................................... 53 ABBREVIATIONS AFS Aft Foil System D Detection EM Engineering and Manufacturing industry EU European Union F Failure FC Failure Cause FE Failure Effect FFS Front Foil System FMEA Failure Mode and Effects Analysis FMECA Failure Mode, Effects, and Criticality Analysis H High L Low M Moderate MDU Mälardalen University NPD New Product Development O Occurrence OEM Original Equipment Manufacturer RPC Risk Priority Category RPN Risk Priority Number S Severity SE System Element SME Small and Medium-sized Enterprises U.S. The United States VDA Verband der Automobilindustrie (German Association of the Automotive Industry) VH Very High VL Very Low 1 INTRODUCTION This chapter provides a background to the researched area. Then it describes the problem area and thereafter the research questions and the aim of the study. Lastly, the scope and limitations of the study and the procedure will be presented. 1.1 Background Small and medium-sized enterprises (SMEs) are important to the global economy. Accounting for more than 99% of all businesses in the United States (U.S.) and the European Union (EU), they are significant contributors to innovation and economic growth. A better understanding of the key success factors for SMEs is essential for the recovery and development of the economies of the U.S. and EU (Ledwith & O'Dwyer, 2008; Marion et al., 2012; Nicholas et al., 2011; Teng & Ho, 1996). The definition of an SME varies and depends on the industry, country, or individual involved. For this research, the simplified definition of de Waal and Knott (2019) is applied – the number of employees must be less than 250 employees. Other characteristics and constraints for SMEs, in addition to their small size, are typically their limited resources of time and money. This makes them more vulnerable to dealing with new product development (NPD) projects that fail. All companies are affected and challenged by global trends and competition, increasing complexity, and constant technological change (Marion et al., 2012). SMEs are often in an excellent position to find new product opportunities in this situation because they can benefit from their close working relationships with customers and suppliers (Millward & Lewis, 2005). However, the researcher noted that much of the research on NPD has focused on the situation of large and established companies, while development for SMEs has been limited. SMEs also lack the resources to implement a formal process with various cross-functional teams bringing in all the necessary expertise, which is its biggest obstacle (Millward & Lewis, 2005). Due to this lack of research and knowledge on NPD for SMEs, the NPD literature for established companies must be used as a framework for in-depth studies of growth (Marion et al., 2012). SMEs face several challenges, such as a lack of standardization, incentives, and focus on quality improvement and proper training of their employees. They are often focused on their customers and fast deliveries. They are successful if they are able to adapt to frequently changing conditions, train their employees and carry out well-integrated innovation of products or processes. In contrast, large and well-established companies are successful if they can maintain the flexibility and responsiveness of an SME. The most important factors for SME growth are the adoption of technical processes, focus on total quality, and investment in finding the best practices for their development and production (Voss et al., 1998). Lacking standardized work instructions, they rely on highly skilled and motivated employees to maintain or, in the best case, gain market share (de Waal & Knott, 2019; Voss et al., 1998). Start-up companies are according to Luger and Koo (2005), "new, active, and independent" and often do not meet their customers' expectations, even if they have a close relationship with them. Due to a lack of knowledge of customer needs, these companies improve their products reactively to see what works, which amounts to a trial-and-error approach to product development. A stronger and more risk-oriented focus during the NPD project can prevent start-ups from failing (Sommer et al., 2009). A common theme among the failures identified in SMEs and start-ups is avoidance of documented formal procedures, failure to collect enough relevant data to track development, and an overly optimistic assessment of their performance (Millward & Lewis, 2005). It is difficult to offer advice on these issues. There are recommendations that it is better to let organizations make their own experiences and adapt them internally later, as most tools require at least minor adjustments to meet the needs of the team and reflect the implementation environment (de Waal & Knott, 2019). 1 (60) Failure mode and effects analysis (FMEA) is recognized as an effective method for reducing the risk of failure in NPD projects and manufacturing processes. Several companies have implemented this approach into their methodology. The automotive industry has improved the method and made it a standardized tool throughout the supply chain, improving product performance, achieving higher productivity, reducing costs, and increasing customer satisfaction (Stamatis, 2003). Despite the success of FMEA in reducing risks and defects, most research and experience with FMEA come from large companies, as it requires significant project resources for efficient implementation. The constraints for SMEs and start-ups are significant due to a lack of staffing, expertise in all areas, and limited project development time, as well as inadequate knowledge of NPD management. They simultaneously struggle to obtain training on quality tools and hire quality experts, which plays an essential role in the execution of successful NPD projects (Ben Romdhane et al., 2016). FMEA is also influenced by a standardized process that is well-suited for large companies. However, one of the main characteristics of start-ups is the flexibility among employees and their approach (Voss et al., 1998). As far as the author is aware, no studies specifically address the adaptation of FMEA for startups. A few examined implementations for SMEs, but the author noted that there was no discussion of how SMEs or start-ups can implement the proposed framework with their limited resources. This indicates that there is a gap in the existing literature. The thesis study reviews the barriers that start-ups during NPD and combine this with a literature summary of FMEA. Then, this is considered along with the findings from a single case company to evaluate the redesigned FMEA method and template. This evaluation will compare the adapted method to the traditional method used by the case company, which is a scaling start-up company that manufactures electric and hydro foiling boats that are a novel technology. The implementation is tested in a single case study for one subsystem category. 1.2 Problem Statement Start-ups often do not have the resources to deal with the major failures of NPD projects, which can be catastrophic for their survival in their market (Marion et al., 2012). Consequently, since the success and survival of a company are based on minimizing costs, time-to-market, and improving product quality, these factors must be considered when developing new products (Moreira et al., 2020). To address the NPD challenges for start-ups and overcome the maladjustment that traditional risk assessment tools provide, this thesis work proposes an adapted method and implementation of the FMEA model specifically tailored for typically disorganized start-ups, specifically for scaling start-ups that want to develop a product with novel technologies and ramping up their production. Overall, there is insufficient evidence of the effectiveness of FMEA as a tool to support the NPD process, and few empirical studies have examined the integration of risk management practices proposed by various standards into NPD and their impact on project and product success. 1.3 Aim and Research Questions This study aims to understand the challenges for start-ups when implementing FMEA as a risk management technique in their NPD process. The study also aims to develop recommendations for improving the FMEA method used in start-ups. 2 (60) 1.3.1 Research Questions Two research questions were established to fulfill the aim of the study. RQ1: What are the challenges for start-ups when implementing FMEA? RQ2: How can FMEA implementation be adapted for start-ups overcoming novel technology challenges? 1.3.2 Goals To ensure the research question would be possible to answer, two goals were also established: Goal 1: Find key factors for successful FMEA implementation. Goal 2: Investigate differences between start-ups and established corporations for successful NPD 1.4 Scope and limitations The deliverable of the thesis work will be an adapted method and template for implementing FMEA at start-ups. It should be easy to use and adaptable for the NPD projects of the case company. This scope does not include an entirely new risk analysis method or FMEA strategy, nor does it include performing a full FMEA analysis on the case company’s products. Rather, the new FMEA method adapted for start-ups to the general method. The comparison will be limited to a single risk analysis of one of the subsystems. It will be conducted for the hardware components that control and adjust the boat's steering and pitch, as the author believes this is a critical technology area and there have been previous attempts to identify risks in this area. The adjusted FMEA model is focused on NPD within the context of the development and commercialization of physical, assembled hardware products. The objective is to understand FMEA challenges for start-ups and how these can be addressed. If possible, suggested improvements and recommended design changes for the product affected by the NPD should be provided. The adapted FMEA method and framework must be tested in an actual NPD project. Since the scope is to understand the FMEA implementation for start-ups, no other quality tools will be evaluated and compared to FMEA in this study. The degree project comprises 30 higher education credits, which corresponds to 20 weeks of full-time studies. The thesis work is carried out by one student during the period 20230116–20230604. 3 (60) 2 THEORETICAL FRAMEWORK The following chapter will provide the theoretical framework related to the research of this study. The chapter concludes with a conceptual framework summarizing the research to date. 2.1 Product Quality and Risk Identification in NPD In the current difficult global economic climate, there are still opportunities for launching new innovative products, creating new businesses, and even improving customer satisfaction (Nicholas et al., 2011). Prioritizing innovation is therefore critical for companies that want to achieve this or maintain their current market share, enter a new market, or simply prevent gross profit from declining (Nicholas et al., 2011). The benefits of innovation lead to product benefits, which have been defined as the perceived superiority of a product compared to competitors or the benefits that customers derive from the product. Regardless of which definition is preferred and chosen, both relate to the design, features, and quality of the product (Ledwith, 2000). For companies that are able to adapt to new markets, technologies, or competitors (or adapt to current markets in transition), the key factor is the success of their new products. Despite the importance of new product introduction to business survival, the success rate for new products is still low worldwide (Ledwith, 2000). To overcome this, the focus must be on product advantage, i.e., product design, product features, and internal quality to beat competitors and meet customer value (Ledwith, 2000). This is usually done through NPD. Therefore, it is important for companies to be successful with NPD because the result is marketable products from potential market opportunities (Moreira et al., 2020). In a report by Nicholas et al. (2011), scientists and practitioners find that the most important element of NPD is strategy. The parts considered to be of medium importance to NPD and follow the strategy in rank order are research, process, commercialization, and project climate. The third level of importance is metrics and performance evaluations as key factors for successful NPD (Nicholas et al., 2011). Other key factors for successful NPD implementation are the ability of companies to be cross-functional and forward-looking, to continuously improve themselves and their products by being customer-centric, and to execute a high-quality process that is predefined in its measurements (Marion et al., 2012; Nicholas et al., 2011). Developing new products is also costly and involves a great deal of risk. Development costs can be as high as several million dollars, depending on how new the technology is (Novel Technology) and its complexity. For extremely complex products, such as in the automotive industry, the cost can exceed one billion dollars (Marion et al., 2012). To achieve the desired functional performance of the product during NPD, the quality and reliability of the product are critical. A well-organized and thorough quality system must be implemented as early as possible in product development to achieve sufficient product quality. Since the best product reliability is the designed one, this must be specified in the design requirements. To achieve this, all engineers involved must consider their influence on product quality with their development contribution at the system level (Teng & Ho, 1996). Many NPD projects have to be postponed, the scope of delivery is changed, or the project is simply abandoned (Bahrami et al., 2012). In developed countries, the success rate of new products is only 15%, and a more general figure shows that the failure rate for new products is around 40% (Moreira et al., 2020). To prevent this, scientific methods are becoming 4 (60) increasingly popular, as they can prevent product failure and identify risks at an early stage. In general, the challenges of a project are due to the lack of efficient control of the risks. Controlling the risks involved is crucial for managing NPD projects; however, the tools used for these tasks are not yet widely known or commonly practiced (Bahrami et al., 2012). By reducing risks in NPD, companies increase customer value and can also improve their processes for future products. Therefore, NPD success is enhanced by identifying, assessing, and eliminating risks (Moreira et al., 2020). Mitigating product risks that may result in not meeting customer requirements is crucial. This is called failure and can have fatal consequences for the success of a product. In addition to the NPD challenges posed by costly projects and short product life cycles, the key is to develop and produce a product with minimal failures. The earlier stages of product development have a major impact on this relationship, as the impacts and costs associated with failure increase disproportionately afterward in the project. This is illustrated in Figure 1, and this phenomenon is referred to as the “Rule of Ten". “Rule of Ten” is an attempt to describe the negative effects and the failure costs for compensating for the failures, which increase disproportionately with the progress of the design activities (Punz et al., 2011). Figure 1. “Rule of ten” inspired by Punz et al. (2011). 5 (60) Figure 2. Importance of the conceptual design phase, inspired by Punz (2011). Figure 2 illustrates the high potential for product impact at lower costs compared to the later stages of NPD. Risks can be classified as acceptable or unacceptable. The classification is different for each organization, team, and individual and is influenced by financial circumstances, technological environment, or management strategy. By mitigating risks early in the NPD project, development teams can deliver the project more efficiently by preventing the waste of resources in the form of time and money and reducing the risk of discovering potential serious accidents and user injuries in later stages of development that could stop the project. Some common methods used in NPD risk management are statistical rating and ranking, probabilistic risk assessment, and FMEA. FMEA is one of the most well-known tools in product development. As a tool, the FMEA identifies activities that systematically reduce or eliminate potential defects and controls the documentation and implementation of the tasks (Bahrami et al., 2012; Chauhan et al., 2018). 2.2 FMEA FMEA is a systematic and analytical method used in a variety of industries, including aerospace, automotive, nuclear, and medical (Bahrami et al., 2012). The tool was developed in the 1950s for military systems and later adopted by the aerospace industry in the 1960s. Since the 1970s, it has been used extensively by the automotive industry, which has fully implemented FMEA for all affected organizations (Bahrami et al., 2012; Boldrin et al., 2009; Prakash et al., 2017; Sun et al., 2022; Taylor, 1990). The U.S. Automotive Industry Action Group (AIAG) and the German Association of the Automotive Industry (VDA) collaborated and published a joint standard FMEA manual to standardize practice in the automotive industry (Sun et al., 2022). The success of FMEA in developing and managing preventive measures has been summarized in broader industry standards such as ISO9000:2015 and ISO9001:2015 (Boldrin et al., 2009). 6 (60) 2.2.1 Functions and goals FMEA aims to improve the reliability of a product or process and reduce the risk of defects reaching the customer (Moreira et al., 2020; Sharma & Srivastava, 2018). By introducing FMEA in the earlier stages of NPD, development teams can capture the complexity and risks of the product, eliminate defects at the design stage, and prevent an unreliable product from reaching the market (Ben-Daya & Raouf, 1996). The advantage, then, is to mitigate risks at the concept stage rather than taking corrective action later, when products may have already reached customers and the associated costs are higher (Bahrami et al., 2012; Teng & Ho, 1996). The method evaluates the requirements and identifies the failure modes associated with them through systematic brainstorming to prevent the design, process, or system from failing to meet the requirements (Chrysler LLC et al., 2008; Puente et al., 2002). This makes FMEA an important tool because it helps companies reduce costs, minimize lead times, and improve product quality, which is critical to a company's success and survival (Carlson, 2012). The tool is used in three different scenarios: the first is when the design, technology, or process is new. The second is when changes have been made to the design or process and the degree of change determines the need for an FMEA, where it may be sufficient to focus on the specific changes to the existing design. The third is when the manufacturing process has been relocated. The perspective for these three aspects varies a bit, with the first scenario requiring an FMEA that covers the entire design or process, while the second and third scenarios require a focus only on the differences and changes applied (Teng & Ho, 1996). In addition, the FMEA method aims to create, evaluate, and improve the development and verification methods to avoid errors (Taylor, 1990). When used as a living document, which means updating it throughout the product’s life, the FMEA can also deliver input on design evolution and mitigations of the failure modes in the past. According to Krasich (2007), the primary benefits of the FMEA analysis are: • • • • • • documentation of failure modes detected in different design stages records of the actions required and which actions were taken developing policies and standard operating procedures (SOPs) data on the action’s success or failure evidence of risk reduction a relative measure of risk reduction for individual failure modes To summarize the role of the FMEA in NPD, Weeden (2015) captures its use as: “An educated guess to determine the possible impact of a decision or action is far better than a wild guess or no consideration at all” (P.4). 2.2.2 FMEA Procedure The framework for the FMEA process is standardized and structured. Typically, it is an iterative workflow that begins by defining which system, part, or process is to be considered as part of the FMEA. It is important to define which underlying subparts, functions, or steps should be considered and then categorized to ensure a focus on the area of concern through a session of systematic brainstorming. Then, the potential failure modes for the subparts or functions should be documented, followed by their effects and root causes, which need to be identified (Liu et al., 2013; Puente et al., 2002; Taylor, 1990). The next part consists of a criticality analysis of all failure modes. For this purpose, their respective severity is evaluated 7 (60) and prioritized (Teng & Ho, 1996). The severity level should indicate the worst-case scenario of the failure mode and represent the highest risk so that the most serious failure is ranked with the highest number. Next it is time to grade the probability of occurrence of the failure modes, with the failure that is most likely to occur receiving the highest score. The probability of occurrence value often represents a relative number of failures to be expected during the life of the product and should be estimated from known numbers if the product has been used in the past, otherwise, it is estimated by the FMEA team (Sun et al., 2022). The next step is then to rank the detection controls to identify each mechanism or cause of failure before the product goes into production (Teng & Ho, 1996). In this process, the best controls result in the lowest score and weaker areas should be given a higher score. Since detection is the most subjective of the three types of ratings, the FMEA team can use the same detection rating for all failure modes if it is not clear to estimate ratings for each cause (Ravi Sankar & Prabhu, 2001; Sun et al., 2022). A guide for how the grading of severity, occurrence, and detection rating typically are graded can be seen in Table 1. Table 1. FMEA criteria guideline for Severity, Occurrence, and Detection, inspired by Stamatis (2003) Grade S 1 No effect 2 6 Customer not annoyed Customer slightly annoyed Customer experience minor nuisance Customer experience some dissatisfaction Customer discomfort 7 Customer dissatisfied 8 9 Customer very dissatisfied Potential hazardous 10 Hazardous effect 3 4 5 O Failure unlikely Rare numbers of failures likely Very few failures likely Few failures likely Occasional number of failures likely Medium number of failures likely Moderate high number of failures likely High number of failures likely Very high number of failures likely Failure almost certain D Proven detection methods available in concept stage Proven computer analysis available in early design stage Simulation or modeling in early stage Tests on early prototype system elements Tests on preproduction system components Tests on similar components Tests on product with prototypes with system installed Proving durability tests on products with system installed Only unproven or unreliable techniques available No known techniques available These three assigned ratings of severity (S), occurrence (O), and detection (D) of defect types are then combined by multiplying their rating number to produce a risk priority number (RPN). The higher the RPN number of a failure mode is ranked, the higher the associated design risk and criticality that should be considered for that failure mode in an FMEA. Thus, the purpose of RPN is to enable a systematic approach where failures should be ranked according to the score and to define which failures need to be prioritized in a quantitative approach by starting with the failures with the highest number (Bahrami et al., 2012; Bowles, 2003; Puente et al., 2002; Ravi Sankar & Prabhu, 2001; Sun et al., 2022). Lastly, the defining and agreeing on actions for relevant changes to the current product or process is being performed. Before starting to define the actions, a threshold must be agreed upon, to know which failure modes need to be mitigated. To determine which specific RPN number sets the threshold for what is considered acceptable and what needs to be changed, experience should be considered, otherwise a recommendation is common sense, but a consistent approach must be taken for all 8 (60) individual rankings. Once the threshold has been established and the failure modes requiring a recommended action have been decided, a response to the action should be assigned to take the appropriate action. The goal is then to improve the situation so that when the RPN is later recalculated with an improved design, it is below the accepted threshold. If not, the procedure is repeated until all correlated and agreed-upon failures have fallen below the accepted RPN number (Sun et al., 2022; Taylor, 1990; Teng & Ho, 1996). The FMEA method is divided into the steps shown in Table 2 according to Krasich (2007); Liew et al. (2019); Ravi Sankar and Prabhu (2001); Sharma and Srivastava (2018). The FMEA steps to identify failure modes is then usually performed in a worksheet illustrated in Table 3 according to (Puente et al., 2002). Additional FMEA work templates can be found in Appendix A. Table 2. FMEA Steps by Krasich (2007), Liew et al. (2019), Sankar et al (2001), and Sharma et al (2018). Step 1 2 3 4 5 6 7 8 9 Description Establish the FMEA team Describe the part name and function List the potential failure modes, causes of failures, and their effects on the system. Assign Severity, Occurrence, and Detection rankings to each failure mode. Calculate RPN by multiplying the Severity, Occurrence, and Detection rankings Identify high RPN failure modes and develop an action plan. Define who will do what by when and take actions identified by the FMEA team. Calculate the resulting RPN after implementation of actions. Compare RPN before and after implementation of actions, to then re-evaluate each potential failure once improvements have been made. The initiative ends when RPN reduction is observed in step 9. Otherwise, practitioners are required to return to step 7 to develop more robust actions. 10 Table 3. Fields in a standard FMEA report inspired by Puente et al. (2001) Description, type, and aim of FMEA (Descriptive Information) 2.3 Risk Priority Number (RPN) Detection Severity Frequency Action taken Person in charge of rectifying failure (13) Results (14) Recommended state and action (12) Risk Priority Number (11) Detection (10) Severity (9) Frequency (8) Present Control mechanisms (7) Cause of failure (5) Potential effect of failure (4) Potential failure mode (3) The parts function (2) Part number Existing Conditions (6) Types of FMEA Because FMEA can be used throughout the NPD process, its broad scope has evolved into specific FMEA models for specific applications. Today, FMEA is often distinguished and divided into separate parts of the NPD domains and used by separate teams depending on its purpose. A common division of FMEA is into system FMEA (SFMEA), design FMEA (DFMEA), and process FMEA (PFMEA). SFMEA examines the product before it is integrated into a system and is usually used in a conceptual phase, i.e., at the beginning of the design phase. DFMEA is used in the development phases and examines design flaws in detail. 9 (60) PFMEA focuses on the realization phase of a product and looks for failure modes in the production and manufacturing (Breiing & Kunz, 2002). Illustrated in Figure 3 below, different FMEA types are shown. Figure 3. Type of FMEA inspired by Sharma et al. (2018) 2.3.1 Design FMEA DFMEA is used to identify and prevent failure modes in a product or system related to design (Sharma & Srivastava, 2018; Stamatis, 2003). The most important function is to identify the risk of faulty parts that the customers risk receiving, as early in the design phases of NPD as possible. The reason why the timing is critical for DFMEA is the threshold of the first production run, related to the “Rule of Ten" (David et al., 2016; Punz et al., 2011). The DFMEA process consists of reviewing functions, components, or systems against the general steps. The focus is on reducing defects by defining technical solutions in response to functional requirements. Therefore, all requirements must be included and based on customer (both internal and external) needs, wants, and expectations (Carlson, 2012). The better defined the desired features are, the easier it is to identify the potential failure modes. The design engineering team must therefore strive to truly understand and define what the design is intended to accomplish. Then, through brainstorming or using past records, potential failure modes are identified, followed by their respective impacts and root causes (David et al., 2016; Stamatis, 2003). Once the RPN numbers are assessed and prioritized actions for the prioritized failure modes are either requesting a redesign to eliminate the failure, adding a verification test to be performed, or implementing controls for the PFMEA performed later (Carlson, 2012). The DFMEA is the summary of the FMEA team’s considerations for designing a component or system and is also well suited for documenting the concerns raised that the designer typically mentally goes over during the design process but may forget to mitigate (Stamatis, 2003). It not only provides a ranked list of potential failure types based on their impact on customers but also serves as a reference for future iterations or NPD projects. This type of lessons-learned catalog should then be used to resolve real-world problems, evaluate design changes, and help develop advanced designs. The FMEA must be a living document that is updated as design changes are made during the life cycle of the product (Chrysler LLC et al., 2008; Ford Motor Company, 2004). The typical flow of inputs and outputs of a DFMEA is illustrated in Figure 4. 10 (60) Figure 4. DFMEA information flow, inspired by Carlson (2012) 2.3.2 Process FMEA PFMEA is a methodical strategy for identifying and mitigating potential failure modes that occur due to production defects (Sharma & Srivastava, 2018; Stamatis, 2003). The best practice prerequisite for PFMEA is the assumption that the design will meet its intended purpose (Chrysler LLC et al., 2008). The PFMEA process is initiated by listing what the production process should do and agreeing on what it should not do. In other words, defining the intent of the process. An excellent method to assist in identifying the characteristics is flowcharts of the general process (Ford Motor Company, 2004). The identified product effects found in the corresponding DFMEA should be used in the calculation (Carlson, 2012; David et al., 2016). As with the DFMEA, it is important to focus on finding the defects before production begins because after this threshold, customers are affected, and the associated costs increase (Stamatis, 2003). However, the timing for PFEMA is more difficult because the input depends on the completion of the DFMEA, and it is difficult to evaluate the production processes in the earlier stages (Carlson, 2012). Often, the process assessment evolves and is best suited when used as a living document to receive updates as the process evolves. In addition, feasibility and risk analyses must be performed as solutions to failure modes are explored throughout the DFMEA process (Ford Motor Company, 2004). What also makes the process complex are the tradeoffs that must be made between quality, reliability, maintainability, cost, and productivity at the expense of the other factors. The PFMEA examines everything from assembly operations, manufacturing machines, methods, measurements, and tool maintenance aspects to make process performance as efficient as possible by incorporating various technologies (Stamatis, 2003). The goal, however, is to minimize the potential for manufacturing defects and their impact on the process or system. The main objective of PFMEA is to define, demonstrate, and maximize engineering solutions to support the quality, reliability, and cost of the product that reaches the customer (Chrysler LLC et al., 2008; Ford Motor Company, 2004). The typical flow of inputs and outputs of a PFMEA is illustrated in Figure 5. 11 (60) Figure 5. PFMEA information flow, inspired by Carlson (2012) 2.3.3 System FMEA SFMEA is a method used to identify and prevent potential failure modes associated with different functions and subsystems at the system level (Verband der Automobilindustrie, 2020). The SFMEA is often performed at the early concept phase on requested functions before hardware is clearly defined. It is also sometimes referred to as Concept FMEA (Sharma & Srivastava, 2018). The development of the stems from the fact that DFMEA focuses mainly on potential failure modes at the component level and does not consider failures that result from the interaction of multiple components. Later it was also clear that the PFMEA focuses on the production step individually and not the complete manufacturing process, so the final SFMEA was then an advancement of both the DFMEA and PFMEA (Ford Motor Company, 2004). Due to its origin, the SFMEA is performed the same way as the DFMEA and PFMEA, but the major difference is its focus on functions and relationships in the system. The benefit of the method is that it makes sure the different solutions within the system are compatible with each other and the interactions have been considered before advancing into complex full-scale systems (Ford Motor Company, 2004). The identified failure modes are therefore associated with the interfaces and interactions in the system (Verband der Automobilindustrie, 2020). To help to illustrate the meaning of interfaces and interactions, Figure 6 has been constructed. Figure 6. Illustration of interfaces and interaction considered in an SFMEA, inspired by VDA (2020) 12 (60) The initial phase of the SFMEA involves structuring the entire system into system elements and the various functions of the system. Later, brainstorming attempts to identify possible failure modes that need to be analyzed. This helps in categorizing the system requirements and the correlations between the elements, which are divided into “failure effects”, “failures”, and “failure causes” for each function. To handle complex systems, it is important to determine the overlaps of the SFMEA between different system levels. An example of this is when a subcontractor sets their SFMEA to a specific and agreed-upon area, such as a specific installation area for a subsystem in a vehicle. This helps the subcontractor understand the interactions and interferences on the original equipment manufacturer’s (OEM) product and the implementation of the supplier component in the OEM installation. The specific system description is referred to as the “system element” (SE) and is used to keep focus for SFMEA meetings in mind. SE serves as a support for communicating mutual boundaries and maintaining SFEMAs at different system levels, as this is facilitated by determining overlaps through the system element. Table 4 illustrates the overlaps and connections of the levels in the SFMEA. Figure SE is integrated across three levels of its SFMEA, where at Level 1, the failures of SE at the interfaces are “failure causes” (FC). In the further SFMEA, level 2, the same fault of this SE is considered a “failure” (F). In level 3 of the SFMEA, the same failure for this SE is the “failure cause” (FC). Since the method is applicable throughout the product development and process planning phases, it also frequently overlaps with the other FMEAs performed. Product system failures should be incorporated into the DFMEA of the affected individual component, as appropriate. Similarly, failures in production process flows or assembly steps should be included as input to the associated PFMEA, as appropriate. This enables collaboration between engineering and manufacturing departments as the overlaps consider these cross-functional relationships (Verband der Automobilindustrie, 2020). Table 4. Illustration of overlaps of different subsystems, inspired by VDA (2020) Lap Joint ↓ SE FE F FC FE F FC FE F ← 2.3.4 System SFMEA, level 1 SFMEA, level 2 FC SFMEA, level 3 → FMECA FMEA is a valuable method for identifying risks in a system and clarifying risk impacts (Ford Motor Company, 2004). However, it does not always provide an adequate risk assessment for every need. Extensions to FMEA have been developed to address some of these shortcomings. One such extension is the Failure mode, effects, and criticality analysis (FMECA) approach, which is widely used in the engineering and manufacturing industry (EM) (Stamatis, 2003). FMECA is similar to FMEA but adds additional steps to classify the criticality of failure modes. The additional criticality grading is the “C” that distinguishes an FMECA from the FMEA. An example of an FMECA template can be found in Appendix A. Criticality refers to the severity of failure consequences. It is ranked and categorized based on the potential risks and hazards. However, these categories should be defined by customers or existing industry standards. These two methods are common and can easily be used interchangeably, but 13 (60) FMECA adds the additional risk categorization and focuses on the criticality of the products (Chrysler LLC et al., 2008). 2.4 Challenges when implementing FMEA Although FMEA has proven to be one of the most efficient and important tools to prevent defects, it has also been criticized. Apart from the fact that many companies only perform their FMEA because it is a strict requirement of their customer, which is often an OEM. Another limitation is that the benefits of the tool are not realized if it is only used as paperwork to meet requirements (Krasich, 2007; Taylor, 1990; Wang et al., 2018). Other complaints were summarized by Krasich (2007) in some quotes. The following citations show that FMEA itself is not a measure of reliability, is not an independent method for determining product reliability, and is not an independent method for reducing the occurrence of defects: “A qualitative method of reliability analysis which involves the study of the fault modes which can exist in every sub-item of the item and the determination of the effects of each fault mode on the other subitems of the item and on the required function of the item” “… a qualitative method of reliability analysis which involves a fault modes and effects analysis together with a consideration of the probability of their occurrence and of the ranking of the seriousness of the faults” “Failure modes and effects analysis (FMEA) is a bottom-up, qualitative dependability analysis method, which is particularly suited to the study of material, component and equipment failures and their effects on the next highest functional system level” (p.278) 2.4.1 FMEA itself – not a measure of reliability Among the benefits of implementing FMEA in NPD projects is that thoughts and concerns are put on paper, it also often enables evaluation and finding corrective actions. Its potential as a method, combined with the synonym of a completed FMEA sheet for dedicated risk mitigation, has led automotive OEMs to demand it from their suppliers. This can lead to suppliers using FMEA only as paperwork to meet customer requirements for these specific documents (Taylor, 1990). This is a waste of effort, time, and money, as simply adding the risks to a list does not improve the product. Therefore, it is important to ensure that the FMEA process goes beyond the documentation process, which can be supported by clear measures and using it as a living document to compare improvements (Krasich, 2007; Teng & Ho, 1996). 2.4.2 Subjective Another disadvantage of FMEA, and one reason why it cannot be a guarantee of product reliability, is that it contains only the failure modes that the FMEA team has considered. There is also a risk that the estimates and evaluations are subjective and based on experience, brainstorming, or technical judgment. This risk is especially critical when developing a completely new product for which there is no experience or previous data on which to base estimates. Therefore, the estimated value approach may not reflect the actual parameters for the parts produced (Krasich, 2007). In addition, there are often several viable solutions that can reduce the RPN that the FMEA team must choose between. Since the FMEA model does not rank the possible alternative recommended actions, the decision is often made subjectively by the loudest meeting participant or simply by the manager (Bluvband et al., 2004). Thus, in current methods, improved product reliability and quality are a comparison to the current state or previous iteration. When attempting to quantify the impact of the improvements, it can be 14 (60) difficult to motivate the detailed evaluation because the subjective variance in each evaluation is stronger than the variance between items. The goal of FMEA is also to reduce RPN values below the sometimes arbitrary threshold without improving the quality of the product design. This is because the identified problems with RPN values below the threshold are pushed aside because they have been classified as not to be considered (Bowles, 2003; Krasich, 2007). 2.4.3 Prioritization through RPN The FMEA is effective and fulfills its objective when the RPN values of the correct topics fall below the required target. Nevertheless, using RPN to prioritize between failure modes may not be appropriate (Liew et al., 2019). The RPN principle can provide consistent results when used correctly, is well established, and is considered straightforward and easy to understand from a management perspective (Bowles, 2003). From a technical perspective, the method is problematic because there are some challenges in analyzing and interpreting the data. In implementing the common recommendations, which typically consist of the team taking corrective action on the top 20-30% of RPN values or a certain absolute number of highest priority issues (Bluvband et al., 2004). The problem is that the targets for which failure modes must be considered can be arbitrarily selected because RPNs do not measure the potential effectiveness of corrective actions and often the actions are not even measurable (Ben-Daya & Raouf, 1996; Liu et al., 2013). Table 5 shows the extreme cases of RPN scenarios where it would have been easier to pre-define actions, but this is not the case when performing an FMEA assessment on real products (Stamatis, 2003). Table 5. RPN extreme scenarios, inspired by Stamatis (2003). Assessment rating S O 1 1 1 1 10 1 10 1 1 10 1 10 10 10 10 10 Causes of failure D 1 10 1 10 1 10 1 10 Ideal situation (goal) Assured mastery Failure does not reach user Failure reaches user Frequent fails, detectable, costly Frequent fails, reaches the user Frequent fails w/ major impact Trouble! Action taken No action No action No action Yes Yes Yes Yes Yes, Yes, Yes, Yes In the literature review by Liu et al. (2013) the biggest criticism of the RPN method for prioritization is the fact that a precise rating of S, O, and D factors is nearly impossible. Also, different combinations of the three factors often produce the same RPN value, and the relative weighting between the three factors is not taken into account. For illustration, in Table 6, fifteen different failure scenarios are presented and they end up with the same RPN value. 15 (60) Table 6. Fifteen different scenarios with an RPN equal to 360. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 Severity of Problem Hazardous Hazardous Hazardous Hazardous Hazardous Hazardous Hazardous High High Moderate Moderate Moderate Moderate Moderate Moderate (S) 10 10 10 9 9 9 9 8 8 6 6 5 5 4 4 Likelihood of Occurrence High Moderate Moderate Very High High Moderate Moderate High Moderate Very High Moderate High High Very High High (O) 9 6 4 10 8 5 4 9 5 10 6 9 8 10 9 Likelihood of Detection Moderate Low Very Remote Mod High Moderate Remote Impossible Moderate Very Remote Low Impossible Remote Very Remote Very Remote Impossible (D) 4 6 9 4 5 8 10 5 9 6 10 8 9 9 10 The FMEA method relies on quantifying the three failure factors contributing to the product being the RPN value. The problem with it being considered a quantified method is the lack of precision of the input data. As an example, there is no defined rule to guide when the rate for Severity value should be selected. Also, the Detection is traditionally only based on the probability of the non-detection of failure or deviation for the produced part (Puente et al., 2002; Ravi Sankar & Prabhu, 2001). Table 7. Statistical RPN data, adjusted from Sankar & Prabhu (2001). Incorrect assumptions The average of all RPN = 500 50% of RPN values are above 500 There are 1,000 possible RPN values Actual statistical data The average RPN = 166 6% of RPN values are above 500 There are 120 unique RPN values At first glance, the RPN values appear to be continuous and on a linear scale from 1 to 1,000. But the 1,000 scenarios that result from the product of severity, occurrence, and detection yield only 120 unique numbers. This means that there are many duplicate products within the 120 possible RPN values, with RPN values of 60, 72, and 120 being generated from 24 combinations of S, O, and D, respectively. In addition, there are 7 different RPN values that can be obtained from 21 different combinations of S, O, and D. This also means that there are many gaps between the different possible RPN values. Table 7 illustrates the normal wrong assumptions about the RPN scale based on the actual statistical data and Figure 7 illustrates the distribution of RPN values and the existing gaps between them. Since 88% of the values between 1 and 1,000 are blank and the average RPN value is 166, interpreting the difference between failure modes is difficult. Higher numbers are always considered more important than lower numbers, but it makes it more difficult to compare the difference between 63 and 64 than between 64 and 70. 63, 64, and 70 are the following possible RPN values, but the gap between 70 and 64 is much larger than between 64 and 63 (Bowles, 2003; Liu et al., 2013; Ravi Sankar & Prabhu, 2001). 16 (60) Figure 7. Scale illustrating all RPN values with their frequency. Another disadvantage of the RPN method is that it does not take into account the respective importance of the three factors, S, O, and D (Liu et al., 2013). Since the estimation of the different scores is ambiguous and there are several combinations of the three factors that give the same RPN value (Bowles, 2003). There is a risk that lower defined RPN numbers are potentially more dangerous compared to other combinations with a higher RPN value . For example, a failure mode with a severity of 5, an occurrence of 4, and a detection of 6 may have an RPN value of 120, giving it a much higher priority for action than another failure mode with a severity of 9, an occurrence of 3, and a detection of 2, which has an RPN value of 54 (Ravi Sankar & Prabhu, 2001). Even though in this example the risk from subsequent failure is dangerous. So, the thinking must be that failures with a lower RPN ranking, but potentially catastrophic consequences if they occur, must be at the top of the ranking (Puente et al., 2002). This casts doubt on RPN as a reliable method. Therefore, RPN alone cannot be relied upon to check each of these error types (Bowles, 2003). 2.4.4 Lack of Competence in Execution Some consider the FMEA team to be the most critical success factor for a meaningful FMEA implementation. In a list of the top ten reasons for FMEA failure, Johnson (2013) identified four team-related reasons. The team-related problems are that only one person is responsible for conducting the FMEA, the wrong facilitator (or no facilitator at all) leads the session, the team is not trained in the method, and finally, management does not support the effort, resulting in a loss of commitment. It is important to take a broad perspective to include not only the knowledge and history of the internal development team, but the team should also consider external stakeholders through customer feedback and internal staff, such as from production. The last important capability for the FMEA team is knowing when to initiate and perform the FMEA implementation. Starting the FMEA too late, when the design has reached a mature stage, will make it more difficult and costly to implement the required changes (Johnson, 2013; Puente et al., 2002; Taylor, 1990; Teng & Ho, 1996). 2.5 Start-ups When the literature describes start-ups, it defines them with a combination of three criteria: “new”, “active” and “independent”. New is the main distinguishing feature, i.e., the creation of a completely new enterprise, which cannot have existed before in another enterprise. The next criterion, active, refers to the fact that it must be engaged in trade in goods or services. The necessity of the criterion of active inheritance establishes companies that exist only to avoid 17 (60) taxes. The criterion of independence means that a company must not be a branch of a parent organization, which is defined as a spin-off and not a start-up, even if it is legally independent. From the three criteria discussed combined, Luger and Koo (2005) summarize a start-up as a business entity: “which did not exist before during a given time period (new), which starts hiring at least one paid employee during the given time period (active), and which is neither a subsidiary nor a branch of an existing firm (independent)” (P. 19). In combination with the definition presented by Luger and Koo (2005) above, another definition can also be defined that a start-up being a project. Which starts with a single idea and an entrepreneur, that vests funding to start the start-up company. Thereafter the development starts with a timeline, with milestones for the development and operations (Marion et al., 2012). 2.5.1 New product development at SMEs & start-ups Aside from size, the typical differences between larger companies and SMEs are that SMEs often benefit from more organic decision-making processes, less resistance to change, and an atmosphere that supports new ideas through good collaboration among functional groups. The disadvantages for SMEs are the lack of resources (human and financial), external contacts that are not yet established, and the unpredictable uncertainty associated with complexity and short development timelines. In addition, SMEs often rely on learning through trial and error during development. These disadvantages are among those that lead to less success in organizational performance, new product introduction capability, and new product performance. Therefore, SMEs cannot simply be viewed as a smaller version of incumbent firms (Ledwith & O'Dwyer, 2008; Nicholas et al., 2011; Sommer et al., 2009). It is obvious that small, new companies are very different from large corporations, and therefore their NPD methods must also differ (Marion et al., 2012). The NPD process is well-researched and has been addressed in several studies. These studies refer to larger corporations, which often employ thousands of full-time employees to carry out the recommended actions (de Waal & Knott, 2019; Millward & Lewis, 2005). The strategies are most appropriate when unpredictable uncertainties are low and sufficient resources are available for the projects (Sommer et al., 2009). For large companies, NPD efficiency is achieved by accelerating lead times for product development projects (Millward & Lewis, 2005). Literature reviews for SME NPD show that the main difference is the informal and unstructured processes and the lack of adequate data. Due to these factors, the applicability of best practices for SMEs can be highly questionable and is often not well implemented (Ledwith & O'Dwyer, 2008; Nicholas et al., 2011). According to Lyles et al. (1993), small businesses improve their decision making and gain a more comprehensive understanding of their challenges when they adopt a more formal and iterative planning process. Because SMEs already have short development processes compared to large companies, which is the main improvement factor in the NPD best practices studied, they run the risk of experiencing only the disadvantages of using short-cut activities because they can lead to lower product quality. Especially because SMEs often lack data and experience from implementing similar projects in the past. Therefore, using formal processes, including an iterative process, gives SMEs a competitive advantage. This is because it allows prototyping and testing to verify products rather than relying on proper design or learning 18 (60) through trial and error on customer products (Millward & Lewis, 2005; Sommer et al., 2009). The excessive cost of NPD and uncertainty of market acceptance are the most common barriers to innovation in SMEs. In addition, SMEs often struggle with informal and less structured development processes, limited financial resources, and difficulties in attracting or retaining a highly skilled workforce. These factors lead to major disadvantages, especially in the early stages of NPD. For new product introductions to be executed with commercial success, systematic planning to coordinate requirements, activities, and decisions is essential (De Toni & Nassimbeni, 2003). The driving incentives are usually time-to-market, and evaluation accuracy is often overlooked when development time is too short to know whether the developed product will provide what the market demands. Thus, companies must choose between “evaluation accuracy” and “speed to market” (Yahaya & Abu-Bakar, 2007). 2.6 2.6.1 Conceptual Framework Synthesis of literature review – summary and additional contributions FMEA has been proven and well-established in various sectors for decades. However, these success scenarios are often associated with larger companies that have sufficient resources in terms of staff and project budget. They are also associated with companies that have product knowledge and historical data to incorporate into their NPD, where there are opportunities to learn from past mistakes or align with established standards (Nicholas et al., 2011). The literature review conducted covers FMEA adaptations for a few different sectors and applications. In reviewing the most recent literature, to the researcher’s knowledge, no FMEA model is described for start-ups and only a few for SMEs. Sharma and Srivastava (2018) has performed a literature review of adapted FMEA implementations, but it lacks research on how FMEA should be adapted to SMEs or start-ups with limited resources (Sharma & Srivastava, 2018). However, the literature has covered some of the various attempts to overcome the limitations of FMEA by adapting the traditional method. Some of these methods include multicriteria decision-making, fuzzy if-then rule bases, and expected costs. These presented solutions with their argued advantages have not been applied in real-world scenarios due to their overly academic approach with advanced mathematical modeling and have not been proven effective due to weak validation (Liew et al., 2019; Liu et al., 2013). These results have also often been made even more complex by adding more steps, which is not valuable to SMEs because the already large time commitment of FMEA may discourage them from using it. Other suggestions relate to cost, although cost is not the most important factor for start-ups to market or severity may be most important to having satisfied customers. Existing literature on general risk management has largely focused on the use of FMEA to identify risks during new product development (Carbone & Tippett, 2004). A recent review of risk management research found only nine articles that specifically used FMEA for risk assessment and evaluation in the context of new product development. These articles aimed to extend traditional FMEA methods and develop new risk management frameworks for NPD projects and systems (Carbone & Tippett, 2004; Moreira et al., 2020). Despite these efforts, FMEA has been criticized for its limited use in design improvement, even though it has the potential to identify high-risk problems and take preventive action before problems arise. Since there is not sufficient evidence on FMEA In general, the available evidence on the effectiveness of FMEA as a tool to support the NPD process is insufficient. In addition, there are only a limited number of empirical studies that have examined the incorporation of risk management practices from various standards into NPD and their impact on project and product success. However, adapting the FMEA method 19 (60) by adjusting the RPN score and examining the relationship between S and O has shown that additional failure modes are possible. Although FMEA can be challenging to implement, it is shown to be suitable for NPD when used correctly (Moreira et al., 2020). Moreira et al. (2020), in their case study of FMEA-based improvements, also state that the best way is to prioritize problems mainly by severity and occurrence, either focusing the equally rated risks on the highest severity or considering the detection rating as a divisor among the risks. This is done using a chart in which the two rating scales have the same length and scale size to represent S and O, respectively. Liu et al. (2013) point out that FMEA becomes more effective in a variety of industries if the selection of risk factors and the method of risk prioritization are appropriate and suitable for specific problems. The major shortcoming of the literature review conducted was that the relative importance of S, O, and D was not considered, which was the case in 60% of the papers. It is therefore necessary to review the weighting method. Moreira et al. (2020) suggest using a five-point scale instead of the usual ten-point scale when selecting risk factors. This is to achieve greater consensus among team members on the scoring values. Moreira et al. (2020) also suggest naming the priority rates with names rather than numbers, such as high, medium, and low, to increase agreement. Regarding the relative importance of failure types between S, O, and D, Teng and Ho (1996) opine that no matter how low the probability of a high-severity failure is, it should still be on the priority list of problems to be mitigated. To summarize the findings in the literature, Johnson (2013) has conducted a list of the top ten reasons why FMEA fails: 1. Making one person responsible for performing an FMEA 2. Performing FMEA in one session rather than stratifying the process to allow soak time 3. No Facilitator/Wrong Facilitator 4. Team Not Trained or Trained in Different Methods 5. Management Does Not Back Effort 6. The scoring system is not customized 7. The scoring system was not developed ahead 8. Agenda was not clear from the start 9. Try to take on too big an FMEA 10. Identifying failure modes but not prioritizing/mitigating the correct ones 20 (60) 2.6.2 Key Takeaways and Recommendations The main takeaway regarding RQ1 from the summary of the literature review is that classifications become too subjective without adequate background information or data. The FMEA method is complex and time-consuming, which does not fit start-up NPD processes in the initial phase, where especially the discovery assessment is difficult to quantify. The proposed solutions are then based on the synthesis of different literature results and gaps in existing research. To overcome the identified weaknesses, the recommendations for a proposed implementation model adapted to start-ups aim at the following solutions in Table 8. Table 8. Recommendations for FMEA adaptation Identified weaknesses and literature results In the literature review by Liu et al. (2013) the biggest criticism of the RPN method for prioritization is the fact that a precise rating of S, O, and D factors is nearly impossible. Moreira et al. (2020), in their case study of FMEA-based improvements, also state that the best way is to prioritize problems mainly by severity and occurrence. Bowles (2003) suggests removing the detection value since it is the most subjective out of the three factors. Due to lacking standardized work instructions, start-ups rely on highly skilled employees (de Waal & Knott, 2019; Voss et al., 1998). But Johnson (2013) showed that FMEA the “Team Not Trained or Trained in Different Methods” so the FMEA fails. In the list Johnson (2013) conducted, “Performing FMEA in one session rather than stratifying the process to allow soak time” and ”Try to take on too big an FMEA” was on the top list of why FMEA fails. FMEA Adaptations Subjective grading (Simplify the grading and categorize between failures) RPN grading (pivot to more Severity prioritization grading) Detection, rating a standard value The FMEA method is complex (make the method easier, color columns, fewer columns) Limit scope to fewer amounts of failures 21 (60) 3 METHOD This chapter presents the research method used in the study. It starts by explaining the research approach used and which process was implemented. Followed by an explanation of the literature review conducted by explaining what search words had the biggest impact on that part. Furthermore, the case study and case company are covered. The last part discusses the methodologies’ reliability and validity. 3.1 Research Approach The thesis project consisted of two parts, with a literature review forming the initial phase and a two-month-long case study conducted in one company. Before the case study could be completed, the literature review analyzed the information to find possible gaps in scientific coverage. The literature review summary was also used to triangulate the findings from the interview data to answer the first research question. These findings and conclusions then formed the basis for the adapted FMEA method that provided the framework for data collection once implemented in the case study. The qualitative data was then used to analyze the case study later and the final phase was the evaluation. The research approach for the case study was a qualitative method because the study focused on the individual’s interpretation of the truth. To overcome the weakness of using individuals’ perceptions, the representatives were selected with different roles and FMEA experiences. This fits well with the high degree of flexibility and allows for the deep immersion that the qualitative method offers. The amount of appropriate data was small, which fits better with the qualitative method, also known as the interpretive method. Qualitative methods often rely on verbal methods for data analysis, and for this case study there were no observational studies that could be conducted or the number of documents to be reviewed was too small. This project relied on responses from developers, managers, and professionals from interviews conducted at the case company. Therefore, since the interviews were conducted to answer the research questions of this thesis, the data collected and processed were primary. There was also some triangulation of results as the secondary data was compared to the case study results. The secondary data came from a previous risk assessment conducted by the case company. Triangulation helps to avoid relying solely on interview responses and comparing the number of risks identified. This is because different techniques can balance each other's weaknesses and strengths (Säfsten et al., 2020). The literature review found that there is very little research on FMEA implementation for SMEs and no adaptations for start-ups, which confirms the literature review by Sharma and Srivastava (2018). No other work was found on this topic, so the results of Sharma and Srivastava (2018) are still considered valid. In the current literature, there is a gap between the impact and results of implementations of an adapted FMEA, which makes a case study an appropriate method as the lack of knowledge in this area was defined (Williamson & Bow, 2002). The case study chosen was the main method to collect the primary data needed. The results of the case study were the main source of information to answer the research questions. A single-case design was used. This was chosen because of the advantages of the single-case approach, which allows for learning, understanding, and knowledge to be gained through a more detailed examination of a specific situation (Williamson & Bow, 2002). The study was initiated with the observations from the literature review, from which RQ1 was answered. This also helped develop the solution that was tested and measured in the case 22 (60) company to answer RQ2. The results were reviewed and transformed into rules based on experience. This is an inductive study that aims to create a general rule from individual observations. Figure 8 illustrates the relationship and was used to support the choice of study. Compared to a deductive study that starts with a rule, followed by observations, and then defines a rule, an abductive study starts with the outcome, then comes the rule, and finally the observation (Säfsten et al., 2020). Figure 8. Relationship between rule, observation, and result (inspired by Säfsten et al, 2020) 3.2 Research Process A literature review and a selected case study were conducted to help answer the research questions and fulfill the purpose of the study, thus fulfilling the purpose of the thesis. Specifically, the reason why research is important to professional practice is to advance knowledge and solve problems within a narrow domain (Williamson & Bow, 2002). The strategy was to collect findings and knowledge from the literature review and case study separately. To match them later when both domains were properly combined. The initial findings from the literature review were supported when the scope of the case study was determined and later managed. An illustration of the entire process and the relationships between the literature review and case study can be found in Figure 9. The updated FMEA method is also compared to the existing risk assessment results to determine if the new method is better at ending up determining recommended actions to mitigate the potential failure modes. The main comparison consisted of in-depth interviews. The interviews were conducted with key stakeholders who have had a great influence on NPD and insight into product risks in the past and were a part of the review of the updated method. 23 (60) Figure 9. Research process. Illustrated by the author. 3.3 Literature Review A review of previous research on FMEA, NPD, and Start-ups to provide a foundation of existing knowledge in the field. This provides an overview of the field and the state of the research. A more detailed review was then conducted to provide a summary of the literature that served as the basis for the case study (Säfsten et al., 2020). The literature framework relied heavily on peer-reviewed articles. It was challenging to rely entirely on scholarly articles, as the detailed explanations of the theory were mostly found in books. The low validity of books is well known due to the lack of peer reviews and was considered. The use of books was limited to FMEA methods and product realization phases. Peer-reviewed articles were searched in the Mälardalen University (MDU) digital library database. The books used were either found through the library database LIBRIS or identified when articles were used as references in their research. The keywords and search terms were formulated as combinations of the following: “Start-up”, “SME”, “quality”, “NPD”, “risk assessment”, “FMEA”, “adopted”, and “integrated”. How the combination matrix was arrived at can be found in Table 9. The search results were first separated by their title names and relevance to the study. The next step was then to read the abstract and summary to get a better understanding of the context of the work and the relevance of the information to this study. The final step was then to fully read the existing articles to determine which articles addressed topics related to the research questions. The results can be found in Table 9. 24 (60) Table 9. Results from the search for literature Keywords “Start-up” OR “SME” AND “Quality” “NPD” AND “Risk assessment” “FMEA” AND “Adopted” OR “Integrated” Total number of articles The total amount of articles 5227 Relevant Relevant abstracts Relevant titles and summaries articles 47 12 8 169 27 13 5 602 64 30 13 5998 138 55 26 When reading the literature and interesting references was presented, these were further examined and added to the scope. This method of investigating literature in relevant articles’ reference lists is defined as the backward snowballing (Jalali & Wohlin, 2012). No limitations have been set in the backward snowballing method, but the same keywords have been of interest when looking for articles in the references. When several of the keywords have been combined in the backward snowballing the reference has been reviewed. Some of the backward snowballing findings proceeded after the original literature review period ended, these findings have not been counted in the results (Booth et al., 2022). The collected findings from the literature were first summarized, then categorized and concretized, to build the conceptual framework for the second half of the thesis project. The framework was then analyzed and the results from the literature overview were used when the adapted template was created and after its implementation trials, also to formulate relevant questions that were used in the conducted interviews for the case study. 3.4 Case Study and Analysis A case study was suitable for this thesis study research questions since it supports answering the research question starting with “how”. A case study also enabled the study to be performed in detail in its natural environment, which means that the theories tested were relevant to the actual conditions in the research question. One other benefit of case studies is that they tend to be exploratory and enable the studying of less researched phenomena. This was the case for this study before the summary was created after the literature review and conceptual framework, thereafter the execution of the final part of the study was then descriptive research. This single case study was inductive since inductive studies are capable of testing and refining ideas made from the literature summary (Säfsten et al., 2020). After selecting the most appropriate method, the design of the case study had to be determined. The questions of this study and the summary of the literature were created, and then interviews were to be the main source of data collection. It was important that this was a real-time study to be able to make direct observations related to the tests performed. Secondary data will be collected in a retrospective study of the risk assessments already conducted by reviewing project documents (Säfsten et al., 2020). The steps shown in Figure 10 were performed chronologically in the case study. The first phase was the observation, which involved understanding the current situation of the company and what challenges existed. This was followed by the next phase, the Understand phase, which 25 (60) consisted of the first rounds of interviews and the analysis of the interview data. The results of the interviews, along with the findings from the literature review, then served as the basis for Ideate of new solutions. When the method was developed, the input data was then combined into categories to identify objectives for the adapted method, see appendix C for the outcome of the method. The new solution resulted in an FMEA method and template. The new solution was then tested in the next phase, an FMEA workshop. The final steps of the case study were a second round of interviews and an analysis of the results. Figure 10. Case study process. Illustrated by the author. 3.4.1 Case Company and case selection The selected case company was chosen primarily because the researcher has unique insight into the situation in terms of its benefits and challenges. But the company also provided the opportunity to answer the research question because it is representative to the research question. The company was found suitable because it is an SME that has the ambition to grow its business from a normal start-up. Their NPD is not yet standardized and is developing a product based on a novel technology. The case company is working to scale its organization in terms of size, production output and product quality. This will lead to a faster pace of production and increased use of advanced technologies. The goal is to become a robust and reliable boat manufacturer with novel technology compared to the existing industry. Previous attempts to conduct risk assessments have been conducted at various stages of NPD phases and various projects. These will be reviewed and used as a benchmark of what has been achieved to date and compared to later input from the interviews. The identified failure modes will also be compared to the later results of a workshop. Field data is also lacking to compare the accuracy of the estimates with previous attempts. 26 (60) 3.4.2 Case company background The case company was Candela Technology AB, a start-up company that was founded back in 2014. The case company was founded by a Swedish entrepreneur that was determined to find new ways of making electric boats, with a combination of enough top speed and range that is competitive with the traditional boating industry. The mission of the case company is according to Candela Technology AB (2023): “to make an electric boat with better performance than the fossil fuel competitors”. In 2016, the first prototype was launched in full-scale size. With a range of 50 nautical miles per charge at the speed of 22 knots. This led to the start of production in 2019 when the technology and design were finalized, of what would be the first electric hydrofoil boat, the Candela C-7. The C-7 was the best-selling electric boat in Europe, and the best-selling premium electric boat in the world in 2020, and it resulted in 32 boats built. When the concept was proven and tested in markets, the next iteration project was launched. This project was the Candela C-8(Candela Technology AB, 2023; Northvolt AB, 2021). Figure 11, by Mangez (2022) shows a picture of the product. Figure 11. Picture of the Candela C-8. Note. By Mangez, P. (2022) CANDELA C-8 X PIERRE MANGEZ - 182829-151022 [Photograph]. candela.com. https://media.candela.com/CandelaC-8/C-8/i-9vNxNsd/A The benefit of the concept is its hydrofoil that removes 50% of the drag compared to a planing boat, the C7 design uses 80% less energy at 20-plus knots compared to gasoline boats. Coupled with a 40 kWh lithium-ion battery, the reduced energy consumption means the vessel has a range of more than 50 miles at 20 knots – nearly three times the range of the next-best electric boat on the market. The case company's engineering team has achieved all of this by designing the technology in-house from scratch. This includes the electronics and software which enables active stabilization of the vessel, such that it can fly on its hydrofoils (Candela Technology AB, 2022, 2023). Pictures of the aft foil system (AFS) and front foil system (FFS) are illustrated below in Figure 12 and Figure 13. 27 (60) Figure 12. Rendering of the AFS for Candela C-8. Figure 13. Rendering of the FFS for Candela C-8. The case company is working to scale its organization in terms of size, production output, product quality and number of products in its portfolio. This will lead to a higher pace of production and increased use of advanced technologies. The goal is to become a robust and reliable boat manufacturer with novel technology compared to the existing industry. Their platform development is categorized into a product structure illustrated in Figure 14 and Appendix B. 28 (60) Figure 14. Case company product structure, subsystem names removed by author Previous attempts to conduct risk assessments have been conducted at various stages of NPD phases and on various projects. These will be reviewed to serve as a benchmark of what has been achieved and compared to later input from the interviews. 3.4.3 Document Review A document review was performed to gain knowledge on the historic performance of the case company’s products and what attempts of risk assessments were made in the past. The documents consisted of issue data from the previous boat model, an early FMEA attempt, and some FMECA from a third-party company that supported the compliance certifications, as well as internal risk assessment lists. This to decide which constraints the FMEA should be limited to. To allow comparison with previous FMEA attempts, it was necessary to conduct an FMEA session on a product for which documentation already existed and for which a reasonable level of development was available. When reviewing the previous FMEA and FMECA results, they varied in completion rate. The two categories were distinguished between internal attempts and FMECA sheets provided by external consultants. The focus was on the internal attempts since they were conducted on the same project and with the same technical type of components. The case company’s documents contained confidential information and are thereby not detailed referenced in this study. 3.4.4 Interviews The interview was the most appropriate method for this thesis project. This is because to answer the research questions, it was necessary to gather information about how several participants perceived a particular phenomenon. It can be summarized as a professional conversation in which the researcher’s goal is to gather perceptions, views, and opinions about the phenomena of the research question. Even though both the interviews and their subsequent transcription are time-consuming, the method is sensitive to the validity and reliability of the interview effects or if the wrong samples are interviewed. The judgment was that the advantages of the interview method triumph over the disadvantages. The advantages are 29 (60) flexibility and great expertise with high validity because the relevance of the data can be assessed in relation to the interviews. Semi-structured interviews were considered the best suitable for this study. It is not as fixated as the structured questionnaire, and not as open as the unstructured, but still has the possibility to have open discussions but with more common questions from an interview guide. Semi-structured interviews are also the most common among type within the engineering science (Säfsten et al., 2020). Interviews conducted with case company representatives were used to supplement the document review to provide more information about product performance and past NPD processes and to provide nuances of current risk perceptions. Detailed interviews were also used to provide a comparative measure of the updated FMEA method versus previous attempts at risk assessment. The population used for the interview was formed by non-probability sampling and more detailed random sampling. This is because the representatives interviewed were selected either because of their association with the previous risk assessments or because they had participated in the workshop conducted. This limited the available sample size. Therefore, the interviews were not representative of all potential FMEA implementation constellations but covered the majority of recommended representatives for an FMEA session. Ten semi-structured interviews were conducted with representatives of project managers, mechanical engineers, electrical engineers, compliance engineers, and product managers. The first round of interviews consisted of the roles of Product Owner 1, Mechanical Engineer 1, Compliance Engineer 1, Electrical Engineer 1 and Project Manager 1. The second round of interviews consisted of the participants of the FMEA workshop conducted, and the roles were Manufacturing Engineer 1, Production Supervisor 1, Quality Engineer 1, Engineering Manager 1 and Service Manager 1. Five of the interviews were conducted in English and five in Swedish. Interview guides were used, and the interviews lasted between 45 and 60 minutes. During the interviews, the conversations were recorded, and notes were taken by the researcher. Recordings of the case study interviews were saved as raw audio files to supplement the report. In addition to the interviews, documents from the development project and the company were collected. The questions asked during the interviews can be found in Appendix E. 3.4.5 Measuring the interview data To answer the research questions with the interview results, it was critical to define how the responses would be measured. The approach taken is to categorize the responses based on the themes in the interview questions. Responses to the challenge questions were grouped under the category of “challenges in risk assessment to date", while responses to the FMEA improvement suggestion questions could be grouped under the category of “suggestions for improvement" etcetera. Coding was also based on the frequency of themes and categories. In measuring the interview, the approach taken was to use open-ended questions asking about the overall quality of the interview and feedback on possible improvements (Säfsten et al., 2020). 3.4.6 Interview Guide The first step in creating the interview guide was to list areas and topics to be covered in the interviews. The topics used to categorize the questions can be found in Table 10 and Table 11 below, where the amount of questions related to each theme is counted. The full list of interview guide questions used to support the assessment and evaluation of the thesis and to analyze the interviewee group's perceptions of implementation can be found in Appendix E. In the tables the tags related to each theme is also counted in Table 10 and Table 11. The tags 30 (60) were used to easier analyze the interviews and pick out quotes, the codebook can be found in Appendix F. In creating the questions for the interview guide, the transitions between the different topics were considered to ensure sufficient sequencing of the questions (Säfsten et al., 2020). Following a method of analysis described by Säfsten et al. (2020), called coding, data were extracted from the transcribed interviews and inserted into tables to identify key phenomena. Each column in the tables corresponds to a theme, and the themes of the first round of interviews were: “Challenges with previous risk assessment”, “Evaluation of FMEA-method”, “Improvement suggestions”, and “Meeting company needs”. The topics were selected based on their ability to answer the first research question. The topics used in the second round of interviews were: “Evaluation of the new FMEA method and template”, “Implementation challenges and opportunities”, “Impact on Risk Assessment”, and “Meeting company needs”. The topics were selected based on their ability to answer the second research question. Five questions in each interview guide were linked to a sheet where the respondents were supposed to grade their answers from 1 to 10. In the first round of interviews it was questions 12-16, and for the second round of interviews it was questions 11-15. The sheet with the lines where the respondents filled in their grading of the method can be found in Appendix F. Table 10. Summary of themes used in the first round of interview guide and coding Themes “Challenges with previous risk assessment” “Evaluation of FMEAmethod” “Improvement suggestions” “Meeting company needs” Questions related to theme in round 1 of interviews 6 Tags related to theme 7 6 3 8 1 7 8 Table 11. Summary of themes used in the second round of interview guide and coding Themes “Evaluation of the new FMEA method and template” “Implementation challenges and opportunities” “Impact on Risk Assessment” “Meeting company needs” 3.4.7 Questions related to theme in round 2 of interviews 8 Tags related to theme 3 6 2 6 3 8 8 Analyze interview data After data collection, the interviews were recorded and transcribed so that the data could be analyzed. First, the researcher read the transcribed interviews to familiarize herself with the overall content and began noting themes and patterns. The reason for dividing the data into 31 (60) themes and patterns was to structure the data. Later in the analysis, the researcher used the assistance of the case company to code the transcripts accordingly. As the analysis progressed, additional categories were identified in the transcripts that appeared to play an important role in interdepartmental collaboration. To assist with coding, a codebook was used to keep track of codes and make coding more systematic. After categorization and coding, a comparative analysis of similarities and differences in responses was conducted to compare themes and patterns. This was to ensure that the themes identified were relevant to answering the research question. The interviews conducted were recorded with the consent of the interviewees. The transcriptions were then put into written form. This was done verbatim, except for the removal of filler words and sentence repetitions, which the researcher removed from the transcripts to make the text easier to read. In addition, the length was reduced from 12-15 pages per interview to 5-8 pages. This made it easier to analyze the material and extract data. In the transcripts, the names of colleagues and other companies were replaced with roles, functions, or [XXXXX]. A second analysis of the transcribed data was conducted. It provided a deeper understanding of the interviewees’ expressed problems with previous risk assessments, their evaluation of the FMEA method, and their suggestions for improving the FMEA. Quotes were extracted and translated from Swedish for the reader to show examples of what was said without having to go through the entire transcribed text. The secondary analysis resulted in a list of challenges and suggestions for improvement that were mentioned in the interviews. This was then the input data from the case study when an adapted FMEA version was to be developed, as one-half of two separate collections of decision factors. The summary of the interviews can be viewed in Appendix G. 3.4.8 FMEA Workshop To evaluate the updated method and template, an FMEA workshop was executed. A workshop is an alternative technique to collect data, and played an important role where the researcher and practitioners could evaluate the FMEA method. The workshop’s benefit is the ability for collaboration of development efforts, at the same time as the researcher collects data regarding the studied phenomenon (Säfsten et al., 2020). The workshop consisted of performing a session similar to how the case company could have done it if they already had the template and method. The selected participants were chosen to receive cross-functional input from the company, and the second criterion was that they had not participated in previous FMEA attempts in the case company. So, the purpose for the workshop was to introduce and test the new FMEA method, to later have input for the interview data from respondents. The second purpose was to identify and analyze potential failure modes, to develop recommendations to mitigate them, to compare with the FMEA sessions conducted earlier at the case company. The workshop was structured to include brainstorming and discussion sessions in which team members worked together to identify potential failure modes for a pre-defined subsystem. The resulting recommendations were then evaluated and prioritized based on their potential impact. Following the FMEA workshop, semi-structured interviews were conducted with five of the participants to gather feedback and evaluate the effectiveness of the updated FMEA methodology. The interview questions focused on the participants' perceptions of the FMEA workshop, their understanding of the updated FMEA method, and their thoughts on its potential impact on the organization. The results of the FMEA workshop and subsequent interviews are analyzed and documented in this thesis report. The goal was to provide insight 32 (60) into the effectiveness of the updated FMEA method, and its potential benefits to the case organization, and summarize areas for further improvements. The case company has two platform projects, with the C-8 project being the project where the least amount of FMEA performed. There are efforts to perform iterations of the system design when lessons have been learned since development and some boats have been delivered to customers. Therefore, the scope for the FMEA session was conducted on a subsystem where previous efforts had been done in the past, and plans for redesign are in the loop. See Figure 15 and Appendix B, for an illustration of the subsystem selected. Six people participated in the workshop, with the researcher serving as the facilitator of the FMEA session. Participants included mechanical engineering, manufacturing engineering, quality engineering, production, and aftermarket. Figure 15. Subsystems considered in the FMEA workshop highlighted by the author 3.5 Quality of study The literature summary covers quality assurance (such as FMEA, used in this scope), start-ups, and research methods. To further strengthen and improve the reliability of the literature review, established FMEA textbooks were reviewed and used to supplement the research articles, as the FMEA heritage comes from industry guides from the automotive industry. The summary of the thesis work strengthens the benefits of implementing the proposed methodology and adaptations but requires further validation and data review before the results can be proven to be fully applied to similar cases. In addition to the primary data used in the case study, secondary data were extracted from previous activities of the case company and compared to the workshop, the main purpose of which was to form the basis for the interviews. The main purpose of this secondary data collection was to achieve triangulation within the thesis project, to achieve multiple data source comparisons (Booth et al., 2022; Säfsten et al., 2020). To ensure the reliability and validity of the interviews and their data, a standard coding scheme was used, and a separate coder was asked to review the interpretations. Where the reliability was ensured by the coding so the results would be repeated when the known and pre-defined codes are known before the interviews were conducted. The validity of the results is tougher to ensure, but relies on the accuracy of the definitions of the questions, and is supported by the 33 (60) interview guide. The researcher also kept interview notes to supplement the recordings and add further context and impressions from the interviews. The final method used to measure the interview was the use of an interview guide, which is important to be able to repeat the study with different individuals and also allows for data management (Booth et al., 2022; Säfsten et al., 2020). Figure 16 illustrates how the research question links current knowledge in the field, the purpose of the study, the methodology, and the validity of the research. Figure 16. The research question ties knowledge and purpose with method and validity (inspired by Säfsten et al, 2020) 34 (60) 4 CASE STUDY This chapter presents the case study execution. All steps of the case study are presented, being five phases followed by the findings. 4.1 Phase 1: Company's Previous FMEA Experience When previous FMEA documents were reviewed, it was not conducted on all subsystems or components. The performed FMEA sheets varied a lot in completion rate and how extensive the scope of the investigation was. The previous FMEA that is equivalent to the scope of this thesis can be found in Appendix B. The used example was one of the sheets that had been performed on a more serious note and only an internal attempt. This is to get a good comparison later in the study. The FMEA resulted in 5 functions with 53 failure modes. However, the grading was only performed for 2 of the failure modes, and no recommended actions were defined. Thirty-one of the failure modes also had failure effects identified, and 18 had a root cause connected, but after this step, the information was missing. 4.2 4.2.1 Phase 2: Empirical Findings First Round of Interviews All of the respondents recognized some strengths and potential of the FMEA method. Product Owner 1 suggested including the right stakeholders in FMEA meetings and pointed out the importance of resource management to increase effectiveness within the organization. Mechanical Engineer 1 emphasized the importance of finding the right level of detail and scheduling appropriate time. In addition, he stressed the importance of FMEA meeting participants being in the right state of mind to focus on the tasks during the meeting and working on the FMEA to achieve effective meetings. Compliance Engineer 1 pointed out the challenges encountered in previous risk assessments due to a lack of data that resulted in getting stuck in the discussions. He suggested defining global impacts in advance, studying similar products, and inviting experts from the field to the meetings. Electrical Engineer 1 pointed out the importance of maintaining focus during the meeting, involving experienced participants, and incorporating a structured approach into FMEA meetings to improve risk assessment. Project Manager 1 pointed out that previous risk assessments in the case company were informal, but still provided benefits in identifying risks and improving product knowledge. She suggested allowing sufficient time for the meetings, depending on the product scope. Also integrating the FMEA output into the development process, with clear persons responsible for the actions. In the previous sessions, further clarification was needed on the next steps after the FMEA sessions. Since all participants were selected based on their participation in previous FMECA sessions at the case company, this did not play a role for the interviews. The tables with all extracted data for each topic can be found in Appendix G, and key quotes can be seen in Appendix H. The summarized data from the first rounds of interviews can be seen in Table 12 below. 35 (60) Table 12. Extracted data for the first round of interviews FMEA Adaptation Extracted data Key quotes FMEA is essential for evaluating systems not regulated by standards and regulations. (G.1. Product Owner 1) PO1 – " it's important I think to have people from service, from production, a safety manager, or functions that can have an objective view." Thoroughly examine each component and understand the consequences of failure when identifying and prioritizing risks. (G.2. Mechanical Engineer 1) Focus on high criticality Aligning risk assessment with company objectives, such as safety and high risks are important. (G.3. Compliance Engineer 1) Limited focus on formal risk assessments, with more emphasis on testing and verification activities. (G.5. Project Manager 1) Determining the appropriate timing for conducting FMEA is a challenge, balancing the need for design changes and avoiding significant deviations from the FMEA conducted earlier. (G.5. Project Manager 1) Emphasize the importance of using FMEA as a method to improve the product, not just as a mandatory task. (G.1. Product Owner) Easy template (example for column) Clear instructions and time allocation from management are necessary to prioritize FMEA activities and documentation. (G.2. Mechanical Engineer 1) Balancing FMEA work with daily delivery tasks can be challenging, so need to be easy to use. (G.2. Mechanical Engineer 1) Step-by-step (guide for depth) Difficulties in progressing effectively and getting stuck in excessive detail during previous FMEA sessions. (G.2. Mechanical Engineer 1) Need for comprehensive analysis at a higher level rather than focusing on minor details. (G.4 Electrical Engineer 1) Influence of individual optimism or pessimism on risk assessment. (G.1. Product Owner) Easier grading of SxOxD (lacking data to precise each) Comp Eng 1 – “Safety is ultimately what is interesting. The interesting thing is that it doesn't go wrong there. Those are the risks that are interesting to look at” PM1 – “before doing certain steps, you must have done verification before making releases on critical subsystems and component level, whole system” PO1 – “You should have easy templates. A clear step-by-step method.” Mech Eng 1 – “we didn't really made any progress. We kept getting stuck on various details " Mech Eng 1 – “We had this FMEA session with [XXXXX] who came here, then it was clear that now we book in that time and we do it like this. And we did.” PO1 – “You should have easy templates. A clear step-by-step method.” Mech Eng 1 – “we didn't really made any progress. We kept getting stuck on various details " El Eng 1 – “It's better to make it more complete at a higher level than to sort of get stuck on small details and then just mess around there.” PO1 – “It improves the quality by implementing corrective actions and failures that haven't even happened” Lack of objective opinions and input from stakeholders outside the design team. (G.1. Product Owner) PO1 – "The design only exists on paper. We just don't know whether it will perform." Difficulty in assessing occurrence of failures without historical data, particularly for novel technologies. (G.3. Compliance Engineer 1) Comp Eng 1 – “for me personally, it's just occurrence, that is, "how big is the risk of it happening?"” Comp Eng 1 – “the occurence part is what I see as the hard part, if you don't have some data to base it on, it's hard to know the first time how many times it will fail you don’t implement certified parts” 36 (60) Clear action list, with a single owner There may be uncertainty about implementing actions identified in previous FMEA session. (G.2. Mechanical Engineer 1) El Eng 1 – “Invite those who have designed the system or parts, so they know what needs to be fixed” Involving the individuals responsible for designing the system in the FMEA analysis and own mitigation of actions. (G.4. Electrical Engineer 1) PM 1 – “but I believe the next steps are not really clear from our side” Present FMEA in a condensed and easily understandable format for better sharing and awareness. (G.1. Product Owner 1) FMEA actions and failure modes should be included in product requirements specifications and verification plans. (G.5. Project Manager 1) The need to compare risks and equivalence of the novel technology with existing solutions or standards. (G.3. Compliance Engineer 1) Connect failures to the global effects Analyze similar cases or utilize standardized solutions from other industries. (G.4 Electrical Engineer 1) Draw on past experiences and intuition when data is limited. (G.4 Electrical Engineer 1) Emphasis on time management during FMEA sessions to maintain quality and attention. (G.4 Electrical Engineer 1) Allocate dedicated time and off-site sessions for FMEA activities. (G.2. Mechanical Engineer 1) The FMEA method was considered timeconsuming but efficient. (G.2. Mechanical Engineer 1) Limited scope for each FMEA session Determining the appropriate timing for conducting FMEA during product development is a challenge, balancing the need for design changes and avoiding significant deviations from the FMEA conducted earlier. (G.5. Project Manager 1) Allocate sufficient time for FMEA sessions, considering the size of the product and the amount of data to be analyzed. (G.5. Project Manager 1) Balancing the timing of FMEA to align with strategies, timelines, and delivery plans is emphasized. (G.5. Project Manager 1) Challenges in determining the system boundary for the FMEA, how deep to go into the analysis. (G.3. Compliance Engineer 1) 37 (60) Comp Eng 1 – “In some way, it is probably possible to compare most things with previous things, that is, that the combination and use is new.“ Comp Eng 1 – “the occurence part is what I see as the hard part that if you don't have some like data to base it on, it's hard to know the first time how many times this is going to fail unless you implement a bunch of certified part, El Eng 1 – “You can take it from other industries or other standardized solutions, check other stuff. Where you might encounter semi-similar things” PM 1 – “we have to start somewhere to identify which of these actions based on the global errors should go into the requirements specification and which actions should go into the verification plan to work with them based on that.” Mech Eng 1 – “Important to come with the right state of mind.” Mech Eng 1 – “It takes a lot of time, but it is 100% justice in my opinion. It is rather the opposite that more time should be spent on it.” El Eng 1 – “It's better to make it more complete at a higher level than to sort of get stuck on small details and then just mess around there.” El Eng 1 – “Alternatively, you can focus on the most important things going forward in the design work” PM 1 – “I felt that it was helpful along the way that we started with longer sessions than one hour, then perhaps half a day rather than a full day. Because the energy also goes out of you quite a lot when you just talk about everything that can go wrong” PM 1 – “I would say that we have to do an FMEA, that's really what I base it on and that we also have to dedicate time to it. You can't do this mediocre, because then you won't get anything meaningful out of it. It is better to do the most important parts properly.” 4.3 4.3.1 Phase 3: Ideate a new method Adapted FMEA-method The combined input value from the literature review and interview round 1 is illustrated in Figure 17 below. Figure 17. Illustration of the input that generated the new FMEA method, by the author An analysis of the summarized data was performed to deeper understand the evaluation of the FMEA for start-ups. These findings were then used to determine the potential adaptations for the FMEA process, by supporting data for decision-making and identifying areas for improvement. The gathered challenges and ideas can be found in Table 13, where they are categorized if they are found from literature review (L) or from empirical findings (E). Table 13. Challenges and their objectives when performing FMEA Challenges and ideas The FMEA method is too complex (L) Easier template (E) Remove unnecessary columns (L) Step-by-Step (E) Detection rating standard value (L) Easier grading of SxOxD (E) Clear action list, with single owner (E) Subjective grading (L) RPN grading pivot to Severity (L) Focus on high criticality (E) Connect failure to a global effect (E) Limit to fewer failures (L) Limited scope for each session (E) Success objectives Simplified FMEA method Prioritize the most critical risks Narrowing the scope 38 (60) The key objectives, seen in Table 13, for adapting the FMEA method and process were to simplify the FMEA, focus on the critical components and risks, and ensure effective risk mitigation through regular meetings that aren’t too long. The descriptions of steps to ensure this is found in Table 14. Table 14. Objectives for FMEA adaptation Success objectives Simplify FMEA template Prioritize the most critical risks Narrowing the scope 4.3.2 Description Simplify the FMEA template to focus on the critical parts of the process. Make it easier to understand and finalize Data is probably missing, to conduct better rating the RPN value should be replaced with a simpler rating scale Due to the lack of resources to mitigate all risks, adapt the prioritization to focus on the most critical ones. More pivot towards high severity risks Make sure FMEA team consist of members from across organization, like engineering, operations, quality. Startups may not have risk management teams. Conduct regular reviews to ensure that risks are being managed and mitigated effectively Simplify FMEA template To further adapt the FMEA method for a more successful implementation for start-ups in NPD, the template used was also modified. The main goal was to simplify the template, to be easier to understand and finalize. The purpose was to help these companies focus on the critical components and risks of the product, to mitigate those risks by informed decisions. SMEs and start-ups can benefit from the FMEA without being overburdened by non-value-added complexity. A typical FMEA template includes many columns that are not relevant for smaller organizations. For typical columns in the FMEA templates see Appendix A. Therefore, some of the columns were removed to make the template and implementation more manageable. The actions taken for some of the columns and the reasoning by the researcher can be found in Table 15 and an overview found in Figure 18. Figure 18 illustrates a normal set-up for an FMEA template with columns written vertically. The red stripes represents removal of the column and green represents a major update. Table 15. Actions for modification of FMEA template Column Reference number of part Present Control mechanism Detection RPN Reasoning Removed since it doesn’t add value to the session Control mechanism not relevant when discussing design failures The detection value should be set to a nominal value in the middle, and to be adjusted if further prioritization is needed RPN value will be remained but replaced with categories 39 (60) Action taken Updated Frequency, Severity and Detection Actions taken will be removed from FMEA template and followed up outside of the FMEA session Remove the extra fields for new S, O, D and RPN since the follow-up will be performed outside of the initial FMEA session Figure 18. Overview of actions for FMEA columns, inspired by Puente et al. (2002) When the actions were mitigated from Table 15 and Figure 18 above, the new template had been designed. The different columns had also been divided into five segments, which are colored to visually separate them to be used as a visual aid. The purpose of the visual aid is to make it easier to understand and follow the process by providing a clear overview. The full template is illustrated in Figure 19 and can also be found in Appendix C. Figure 19. Start-Up FMEA Template, by author 4.3.3 Simplify the grading Bowles (2003) suggests deleting the D rating because the term “detection” is misleading. It refers to whether or not the defect exists, not to the likelihood that it will be detected. It is one of the three ratings that is most subjective, which is even a problem when there is training or when data is available. Another disadvantage is that if the verification program only detects the error, it still has to reactively correct the error. This is more costly than avoiding the problem in the first place. Instead of eliminating D rating, as Bowles (2003) suggests, detection is retained but subtracted from a predefined nominal value only when the situation either clearly goes to one extreme or the other, or when prioritization between similar values is required. 40 (60) To further simplify the ratings, the 1-10 scale for S, O, and D is replaced by letter categories assigned instead, the number of categories is reduced to 5 per factor. This since Moreira et al. (2020) suggest reducing the factor options to achieve greater consensus on the scoring values. The categories are Very Low (VL), Low (L), Moderate (M), High (H), and Very High (VH). The purpose to use letters instead of for instance a 1-5 scale is to distance the method from RPN method of multiplying the factors. But the evaluations in the FMEA correspond to the numerical correspondence assigned to the S, O, and D indices of the traditional model. The letters and their corresponding index to the classical numbering can be found in Table 16. Table 17 illustrates the equivalent RPN value to the categories (Puente et al., 2002). Table 16. Categories for "S", "O" and "D" indexes, proposed by Puente et al. (2001) S 1 2,3 4,5,6 7,8 9,10 Rating O 1 2,3 4,5,6 7,8 9,10 Categories D 1 2,3 4,5,6 7,8 9,10 VL L M H VH Table 17. Categories for the output variable of the decision system, proposed by Puente et al. (2001) RPN 1-50 50-100 100-150 150-250 250-350 350-450 450-600 600-800 800-1000 4.3.4 Class Score 25 75 125 200 300 400 525 700 900 Categories VL VL-L L L-M M M-H H H-VH VH Prioritize the most critical risks To pivot the prioritization of the failure modes, the usage of the product of the factors is replaced by a matrix proposed by Puente et al. (2002). The matrix is based on an intuitive decision system based on risk priority class. Unlike the traditional approach using the product of these factors to calculate the risk associated with a failure, a rule-based category is used. The proposed system provides a single model for a given problem. New rule bases can be easily created based on the model, analysts' experience in similar problems, and the problem under study. When prepared, the method is rational and quick to implement, requiring only a single spreadsheet or Excel formula. The rules start with the lowest rating in the “VL” severity category at the start of the matrix, which is the lowest level found in Figure 20. Moving along the main diagonal, the risk priority increases in category sequentially. Each matrix is symmetrical to the main diagonal, and the risk priority increases as detection and frequency variables increase. Moving up to a higher severity level involves a similar matrixial structure, with the root cell given a rating identical to the severity level it is at. For example, the root cell for a matrix at severity level “L” would be 41 (60) given a rating of “L” if the root cell for the matrix at severity level “VL” was “VL” (Puente et al., 2002). Figure 20. Illustration of the decision system proposed, inspired by Puente (2001) The proposed method by Puente et al. (2002) addresses the main criticism of the traditional model by providing a rule system that enables significant weighting of the severity index S for the failures. This is done by replacing the method of calculating the product of the three factors S, O, and D, using the matrix’s rules. This also gives the flexibility for adjusting the controls when problems are being studied and the weighting benefits from further adjustments. The method is also adaptable and easier to implement, making it a valuable method for various risk classification issues. So, the RPN will be replaced by Risk Priority Categories (RPC). When the model is implemented in the FMEA template, the user does not need to consider the matrix when using the FMEA template. This is because the formula for the RPC columns matches the values for S, O, and D with the rules in the matrix in Figure 20. Even though the logic behind the RPC is more complex than multiplying the factors of the RPN, it is not more complicated to use because it is automated. The template can be found in Appendix C. 4.4 4.4.1 Phase 4: Test FMEA Workshop The workshop began with an introduction to the new template and an explanation of the pilot FMEA session related to the study of this work. This was followed by a technical review of the components of the subsystem that was the subject of the FMEA workshop. All introductions took about 15 minutes of the total session time of 150 minutes. The next step was the first part 42 (60) of the FMEA template, which are the brainstorming and discussion sessions in which team members collaborated to identify potential failure modes, their effects, and their root causes. After scoring and ranking with the RPC system, the team began defining recommended actions for the highest-scoring items. In this case, the meeting only had time to add actions and responsible parties for the worst failure mode, which had the RPC grade "VH". The last 15 minutes were allotted to summarize the session and create a follow-up list. The completed FMEA sheet can be found in Figure 21 and seen in Appendix D, where sensitive information has been blurred due to company confidentiality. Figure 21. One part of the filled FMEA sheet from the workshop According to the participants, the grading of severity and occurrence was convenient to specify. Where the pre-assigned global effect was the main contributor to the severity rating and the pre-defined detection rating helped to focus on the failure modes where the detection circumstances were special. However, one big obstacle was the occurrence rating. There was also some confusion regarding some of the failure modes since the information regarding the system interference was missing. One participant suggested that a P diagram or similar system description aid was needed to be performed to resolve the confusion. The completion rate was higher than previously performed FMEA sheets made in-house. The lanes were easy to follow according to the comments in the session. The meeting notes taken in the meeting can be found in Appendix D. 4.5 4.5.1 Phase 5: Learn Second Round of Interviews The three respondents who had not attended an FMEA session prior to this workshop were positive about the session and the potential benefits of this method. The respondents were Manufacturing Engineer 1, Production Manager 1, and Service Manager 1. Manufacturing Engineer 1 found the new FMEA method and template useful in solving problems and meeting the company's risk assessment requirements. The classifications had the potential to be further adapted with more knowledge and experience. Production Manager 1 acknowledged the potential of the FMEA method by improving internal communication and increasing product 43 (60) quality. He did not cite any particular implementation challenges but felt that the method needed to be better understood. Thus, training would be needed before full implementation. Service Manager 1 was positive about the FMEA method in terms of managing risk and ensuring product safety. He also emphasized the importance of a diverse team, with stakeholders, designers, and end-user representatives playing an important role in ensuring a comprehensive understanding of potential failures. The two representatives with extensive FMEA experience were Quality Engineer 1 and Engineering Manager 1. They were positive about the new method, with Quality Engineer 1 recognizing the potential to improve quality and meet the case company's specific requirements. She emphasized the importance of training, proper implementation, and collaboration within the company to maximize the benefits of FMEA. Engineering Manager 1 suggested using numbers instead of letters, to link classifications more easily to requirements definitions and risk assessment. However, he stressed the importance of a systematic approach, regardless of which method is used. This could be overcome with more specific guidelines and rules to ensure consistent and effective implementation of FMEA. When comparing results between respondents, there was a difference in responses based on whether they had experience with traditional FMEA methods or not. Respondents who had no experience with traditional FMEA thought the 2.5-hour training was too long, while respondents with years of experience thought the training thought it was effective and produced results quickly. Another difference was the use of the new way of grading, where respondents who were used to grading with numbers from 1 to 10 were somewhat confused and could not directly tell what the letters meant, while respondents who had never tried the traditional method found it easy to grade these failure modes. The tables with all extracted data can be seen in Appendix G, and key quotes can be seen in Appendix H. The summarized data from the second interview rounds for each theme can be seen in Table 18 below. Table 18. Extracted data from the second round of interviews Objectives Extracted data Key quotes Template easy to read: the new template was helpful in providing context and guiding the analysis. (G.6 – Manufacturing Engineer 1) Valuable in preventing recurring issues and improving communication. (G.6 – Manufacturing Engineer 1) ME1 – “Help us to remember and to all align on what we're talking about, which for me was really good, like the visual introduction was really great and after so the document was here with all the columns and then we an explanation was given about what we will do globally so we have a bit more context again.” Effective identification of potential failures with the new method. (G.10 – Service Manager 1) QE1 – "The format of the FMEA template to be acceptable" Addressing easily achievable improvements or risk mitigation measures. (G.10 – Service Manager 1) QE1 – “but I think the format is user friendly for everyone “ user-friendly structure of the FMEA template. (G.9 – Quality Engineer 1) Simplified FMEA method ME1 – “it was also easy to fill it … and then we revised it and it was easy to revise the document.." More training of method needed before implementation: Challenge in distinguishing between failure modes and local effects, requiring discussion and clarification. (G.6 – Manufacturing Engineer 1) New grading is easier (more training needed). (G.7 – Production Supervisor 1) 44 (60) QE1 – "I think for all the tools I know, this is the one that could help us." ME1 – "defining the failure mode or the kind of the local effects on how precise you need to be on each of them. Because sometimes the failure mode can or sounds really close to a local effect” QE1 – "First, I think they need to keep training for everyone that never worked with FMEA." Familiarity with process and components identified as a challenge. (G.9 – Quality Engineer 1) Expression of the need for training sessions to ensure understanding of the FMEA process. (G.9 – Quality Engineer 1) Pre-filled information is good: Appreciated the pre-defined examples (G.6 – Manufacturing Engineer 1) Facilitates detection of risks, understanding their effects, and considering failure detection methods. . (G.6 – Manufacturing Engineer 1) Possibility of spending excessive time on contemplating potential failures, but severity levels helped prioritize and categorize risks. (G.10 – Service Manager 1) New grading is easier: Need for well-defined rules and specifications based on severity, occurrence, and detection levels (G.8 – Engineering Manager 1) Provides a detailed summary of failures, enabling deeper investigation and analysis on prioritized topics. (G.7 – Production Supervisor 1) Prioritize the most critical risks Pivot and adapt the RPC to S : Challenge of lacking experience in risk assessments specific to case company's new product. (G.8 – Engineering Manager 1) FMEA can be adapted to prioritize risks and focus on high safety standards. (G.10 – Service Manager 1) Need to clarify rules of RPC: Customization of the template to specific areas or problems can better meet the company's needs. (G.6 – Manufacturing Engineer 1) QE1 – "We should present this and sell this in a way that everyone understands the value of the tool." ME1 – “because some of them were pre filled then you discuss a bit about it and then you are like okay, which of those five propositions are we the closest to? And it helps you to recenter the discussion and I think this is helping.” EM1 – “if we have anything that's life threatening, the amount of safety that you need against the requirement.” PS1 – “I truly believe that this document is going to to be very resourceful in future as well as as well as a pilot project and which will help us in future to build more reliable boats in short“ ME1 – “I think this document helped to organize, detecting and prepare. To act and know what to“ EM1 – "High severity failures are the first ones to look for” SM1 – "FMEA can be adapted to prioritize risks and focus on high safety standards." EM1 – "Using numbers in FMEA makes it easier to set requirements and define the safety needed." EM1 – "The P diagram could help map out inputs, outputs, and subsystems that can hinder achieving the desired output." EM1 – "The number in RPN helps prioritize high severity failures and ensures proper control measures are in place." EM1 – "As long as the next steps are properly defined, whether using numbers or letters, it doesn't matter." Emphasis on defining consequences and safety measures based on failure severity. (G.8 – Engineering Manager 1) Importance of clearly defining and agreeing on the grading system used in FMEA. (G.8 – Engineering Manager 1) Importance of considering subsystem-level failures and their impact on the parent system and failure chains. (G.8 – Engineering Manager 1) 2-hour FMEA sessions enough – split into sessions: Good facilitation of productive brainstorming and discussion during the workshop. (G.6 – Manufacturing Engineer 1) Narrowing the scope Lack of previous focus on FMEA might be attributed to other priorities and the desire to make things work before considering potential failures due to time (G.10 – Service Manager 1) Split sessions into pre-defined global effects: 45 (60) ME1 – “But it really tells you, I feel, where to take care and where to spend more resources later to improve it.“ SM1 – "We need to address low-hanging fruits, easily achievable improvements or risk mitigation measures." QE1 – "The challenge was to understand what parts, steps or like names of each individual subcomponent we were talking about." Streamlining the process by focusing on specific areas and involving input from internal stakeholders and customers. (G.10 – Service Manager 1) SM1 – "Dividing the focus into specific areas, such as addressing specific types of failures, could help streamline the process." Suggestion to focus on analyzing one failure mode at a time. (G.10 – Service Manager 1) In a final step, the collected data from the case study were categorized as “simplified FMEA method”," “prioritization of the most critical risks”, and “Narrowing the scope". The results were then translated into factors to consider when implementing FMEA, see Table 19 below. This can be seen as a summary of all the empirical data collected, which will form the basis for the analysis in the next chapter. Table 19. Findings of the new FMEA Success objectives Simplified FMEA method Prioritize the most critical risks Narrowing the scope 4.6 Objective findings Template easy to read (color lane and fewer columns) More training of method needed before implementation Pre-filled information is good – use more pre-defined examples if possible New grading is easier Pivot and adapt the RPC to S Need to clarify rules of RPC (explain how they refer to RPN values) 2-hour FMEA sessions enough – split into sessions Split sessions into pre-defined global effects Findings from case study Evaluation of the adapted FMEA template and method at the case company revealed several important points. All five respondents provided valuable insights, from different business perspectives and with a variety of previous FMEA experience. The respondent’s found the FMEA template sufficient, user-friendly, and guided the analysis step-by-step. It was seen to potentially improve design, increasing reliability, preventing recurring problems from the past, and in general being a valuable tool that met the case company’s needs. Although several of the respondents had no previous experience with FMEA, they found the method interesting and expressed a desire to learn more about it. The FMEA method was seen as a valuable method to support risk assessment, improve decision-making, and prevent accidents. It was also widely recognized as increasing risk awareness within the organization and providing detailed insight into failure modes, their effects, and root causes. Another benefit cited by respondents was that FMEA can contribute to better product quality for the company's products. Respondents did not cite any significant weaknesses in the FMEA method or template they used. However, they mentioned that they need more training. Respondents who were used to the normal severity, occurrence, and discovery rating called for more training on the new assessment system. They also stressed the need for clear rules and predefined guidelines for grading and to know when action is needed for consistent implementation. They highlighted the customization of the FMEA method to meet the needs of the case company, such as the new risk prioritization method and the focus on high-severity failure modes. The involvement of a multidisciplinary team and management buy-in was critical to the success of the implementation of FMEA. They emphasized the importance of a diverse FMEA team and the critical importance of inviting responsible design engineers, user representatives, and stakeholders to gain a comprehensive understanding of the potential failure modes and a 46 (60) commitment to mitigating them. Other improvements consisted of further streamlining the process and dividing meetings into specific focus areas where pre-defined failure modes or global effects should be targeted, especially when the components are extensive. Overall, the data indicate a positive attitude toward the new FMEA method and template. Respondents emphasized the value of the method because of its ability to identify and manage risks, improve decision-making, and increase product quality. Related improvements included further training of the method, customization of guidelines, and further streamlining of the process. With additional experience and customization, the FMEA method has the potential to become a valuable tool in the NPD process for the case company or similar companies. When comparing interview results for FMEA method ranking questions. Respondents with FMEA backgrounds tended to be more positive about the resources and time that the sessions with the new template took. Respondents without an FMEA background felt the 2.5-hour session was long. However, in terms of risk assessment and risk prioritization, respondents with experience were more skeptical. This was because they could refer to the usual 10-scale system and had used these numbers for comparison and previously applied them to predefined boundaries. Those who had no experience felt that the system was easy to use and helped them select the right criteria. The results can be seen in Appendix G, and the results from the grading used during the interviews can be seen in Appendix I. The completed FMEA sheet can also be compared to the previously evaluated FMEA sheet created for a similar subsystem. The two main differences are that the old FMEA sheet contains more columns, but also covers more components and areas. Therefore, the result is that it contains more rows with a larger number of failure modes. However, the other difference is that the sessions ended or got stuck in the severity classification phase, with the failure cause added to some failure modes and a recommended action assigned to some. The last FMEA sheet was less comprehensive, but all failure modes rated higher than "M-H" had a responsible owner and a recommended action. The FMEA sheets can be found in Appendix B and Appendix D. 47 (60) 5 ANALYSIS This chapter presents the analysis of the study. First, the research questions are answered, then the goal fulfillments are presented. 5.1 Answers to the Research Questions The research questions in the study were: RQ1: What are the challenges for start-ups when implementing FMEA? RQ2: How can FMEA implementation be adapted for start-ups overcoming novel technology challenges? The two research questions are answered below. 5.1.1 What are the challenges for start-ups when implementing FMEA? The objective of RQ1 was to identify areas where start-ups may struggle when implementing FMEA. RQ1 was mainly based on a literature review and triangulated by data from interviews conducted in a case study. It was found that there are several potential challenges when trying to implement an FMEA, which affects the success of the whole product development process. From the literature review, the study identified several areas where FMEA implementation might struggle. These areas were subjective gradings, detection rating, the complexity of the FMEA method, a too-overwhelming scope, and the RPN grading. The case study identified some additional areas where start-ups find it challenging and risk failing in their risk identification if they do not adapt to the following adjustments. These include a need for a simpler template, a method with step-by-step guidance, simpler RPN grading, and limiting the scope to the most critical failure risks. Table 20 below illustrates a comprehensive list of the findings for FMEA challenges, categorized by literature review (L) or empirical findings (E). Table 20. Challenges and their objectives from literature review and case study Identified challenges from literature review Subjective grading (Simplify the grading and categorize between failures) (L) RPN grading (pivot to more Severity prioritization grading) (L) Detection, rating a standard value (L) The FMEA method is complex (make the method easier, color columns, fewer columns) (L) Remove unnecessary columns (L) Limit scope to fewer amounts of failures (L) Identified challenges from case study Easier template (E) Step-by-Step (E) Easier grading of SxOxD (E) Clear action list, with single owner (E) Focus on high criticality (E) Connect failure to a global effect (E) Limited scope for each session (E) Table 21 below summarizes the findings and presents the key factors to overcome the findings from the literature review and the case study when implementing an FMEA at a start-up. Table 21. Challenges and their key factors when performing FMEA Challenges and ideas The FMEA method is too complex (L) Easier template (E) Remove unnecessary columns (L) Success objectives Simplified FMEA method 48 (60) Step-by-Step (E) Detection rating standard value (L) Easier grading of SxOxD (E) Clear action list, with single owner (E) Subjective grading (L) RPN grading pivot to Severity (L) Focus on high criticality (E) Connect failure to a global effect (E) Limit to fewer failures (L) Limited scope for each session (E) Prioritize the most critical risks Narrowing the scope So, in short, the challenges for start-ups implementing FMEA are that the FMEA template is usually overwhelming with many columns and not being user-friendly. The rating in the FMEA also depends on data to accurately determine the factors to rate the failure modes, which also makes it difficult to prioritize the right failure modes. For start-ups, it is difficult to conduct reviews on a regular basis with an appropriate FMEA team consisting of cross-functional skills. The combination of these issues leads to inaccurate risk assessments, a lack of key risks to prioritize, and misunderstandings about the FMEA process. 5.1.2 How can FMEA implementation be adapted for start-ups overcoming novel technology challenges? The second research question, RQ2, of this thesis, addressed the specific adaptations needed for FMEA implementation for start-ups. The result was a proposal for a simplified framework for the implementation. The first step was to create a simplified FMEA template that focuses only on critical columns to get actions to mitigate the risks associated with the products. This was done by reducing the amount of columns and categorize them with colored lanes. This will make the template easier to understand, follow, and complete. Liu et al. (2013) pointed out that FMEA efficiency of risk prioritization is increased when being suitable, and the major shortcoming was the relative importance of S, O, and D. Therefore, next step was to prioritize the most critical risks by ranking them primarily by the failure mode severity. The pivot to severity was proposed to be done by replacing the RPN method, by RPC where the input is extracted by a pre-defined matrix instead of multiplying the factors, inspired by Puente et al. (2002). Also, the detection is only considered when the discovery of a detection situation is clearly on the outer spectrum of the range according to Bowles (2003). This helps smaller organizations focus their limited resources on the risks that pose the greatest threat and can significantly impact the start-up’s success. In the absence of quantitative data, RPC grading will also be limited to fewer options for severity, occurrence, and detection, as there are 5 options instead of 10, according to Moreira et al. (2020) this lead to greater consensus on the scoring. Using a simpler rating scale will help improve the consistency of the risk assessment and simplify the process, which will also save time. Regular reviews should also be conducted to ensure that risks are being effectively managed and mitigated. These reviews are recommended to involve cross-functional teams comprised of members from engineering, quality, and customer representatives. By involving cross-functional teams, start-ups can effectively collaborate on FMEA even if they do not have dedicated risk management teams. This approach will help start-ups improve their communication, and share common goals, for better decision analysis. You can see how the 3 main objectives were achieved in Table 22, below. 49 (60) Table 22. Objective fulfillment for FMEA adaptation Success objectives Simplified FMEA method Prioritize the most critical risks Narrowing the scope Fulfilled [yes/no] Yes Yes Yes Motivation Use simpler template: The case study results showed that the participants confirmed that the new FMEA method and template was easy to use. Two of the respondents highlighted this and quoted that: ME1 – “it was also easy to fill it … and then we revised it and it was easy to revise the document.." and QE1 – “but I think the format is user friendly for everyone “ Use simpler rating: The updated rating was perceived as easy to use and implement by the part of the group that didn’t have FMEA experience prior to this study. While the two participants who was familiar to traditional methods from years of experience at large corporations in the automotive industry complained about the confusion with the new method. They requested further training or a more clarified instruction. EM1 – "As long as the next steps are properly defined, whether using numbers or letters, it doesn't matter." RPC instead of RPN: Similar to the “simpler rating”, the participants that were new to the FMEA as a concept perceived it as easy to use, and the other half requested more training: QE1 – "First, I think they need to keep training for everyone that never worked with FMEA." Pivot and adapt the RPC to S: The method was adapted according to Puente et al. (2002) to weight of the severity index S for the failures by replacing the method by calculating by using pre-defined rules. This was done in combination with the suggestion by Bowles (2003) to eliminate the D rating, since it is one of the three ratings that is most subjective. But for the sake of the matrix, the detection value is instead set to a nominal value. Limit the sessions into 2 hours blocks: From the recommendations from the first round of interviews the workshop was limited to 2,5 hours, in line with this quote: PM 1 – “I felt that it was helpful along the way that we started with longer sessions than one hour, then perhaps half a day rather than a full day. Because the energy also goes out of you quite a lot when you just talk about everything that can go wrong”. Conduct regular reviews: No investigation has been done for this objection. But the recommendation that the reviews should be performed on a regular basis. Result: 3/3 = 100% fulfillment Overall, this study shows the importance of implementing these three areas to achieve the success goals of implementing FMEA in a start-up company. By doing so, start-ups can improve their risk management capabilities, increase their ability to identify and correct potential failures, and ultimately improve their chances of success. 50 (60) 5.2 Goal fulfillment Additional goals of this study were to understand the key factors for successful FMEA implementation and the differences between start-ups and established corporations for successful NPD. Both goals were fulfilled. Where the first goal was fulfilled by the literature review, but the findings was confirmed in the case study interviews. The second goal was fulfilled, only by the literature review. The goal fulfilment was therefore 100%. The goals of the study, and a motivation of their fulfilment can be seen in Table 23. Table 23. Goal fulfilments and motivation Goal Goal 1: Find key factors for successful FMEA implementation. Goal 2: Investigate differences between start-ups and established corporations for successful NPD Fulfilled [yes/no] Yes Yes Motivation First goal was fulfilled in the literature review where the three key factors were mentioned by several authors: 1. Used as a living document to improve products in NPD (Krasich, 2007; Taylor, 1990; Wang et al., 2018). 2. Relying on data or history for prioritization or conducting recommended actions for failure modes (Bowles, 2003; Chrysler LLC et al., 2008; Ford Motor Company, 2004; Liu et al., 2013; Puente et al., 2002; Ravi Sankar & Prabhu, 2001). 3. Perform the FMEA in right time (Johnson, 2013; Puente et al., 2002; Taylor, 1990; Teng & Ho, 1996). This was also confirmed in the case study, where results showed that engineers who had participated in previous FMEA sessions began to think more about risks in their design process. In addition, the sessions relied on facilitators with the right expertise to guide participants in prioritization and recommended actions. However, the third argument was controversial because the case study interviews only referred to the benefits and drawbacks of conducting the sessions before or after the initial freeze of the system design. This goal was also fulfilled in the literature review. The three main differences are: 1. Decision-making processes and resistance to change: Start-ups often benefit from more organic decision-making processes and encounter less resistance to change compared to larger companies. This allows for greater agility and flexibility in adapting to new ideas and market conditions (Ledwith & O'Dwyer, 2008; Nicholas et al., 2011; Sommer et al., 2009). 2. Limited resources: Start-ups typically face challenges related to limited resources, both human and financial capabilities. This might impact their ability to invest in NPD activities and overcome uncertainties associated with complexity and short development timelines (de Waal & Knott, 2019; Millward & Lewis, 2005; Nicholas et al., 2011; Sommer et al., 2009). 3. Informal and unstructured processes: start-ups, often rely on informal and unstructured NPD processes because they lack adequate data and have little experience. This is in contrast to larger companies, which tend to use more formal and structured processes. However, adopting a more formal and iterative 51 (60) planning process can give start-ups a competitive advantage by enabling them to make better decisions, fully understand challenges, and ensure product quality through prototyping and testing (De Toni & Nassimbeni, 2003; Millward & Lewis, 2005; Sommer et al., 2009; Yahaya & Abu-Bakar, 2007). Result: 2/2 = 100% fulfillment 52 (60) 6 DISCUSSIONS This chapter will discuss the result of the analysis, along with the study’s contribution to research and the value for the case company. 6.1 Discussion of the process The study was an inductive study that created a general rule from individual observations. From the observations found from the literature review and initial case study interviews, there were results generated. The process used to get results in the case study was a combination of a workshop and following semi-structured interviews. The processed input from the workshop was also compared to previous attempts at FMEA sessions. This created rules that answered the research questions. This way of testing the FMEA method for start-ups has not been done before to the researcher’s knowledge, so it is unknown how well the process worked. For future research, it would be recommended to validate the process or analyze how the results would differ from another research approach. If the study had included an investigation of different approaches, less time could have been spent on the development of the FMEA tool, transcribing and analyzing interview data. There was a lack of quantitative and measurable data in the research scope, so it was, therefore crucial to gather interview quotes from the respondents to validate the findings. It was helpful getting the transcriptions written down to extract quotes from the respondents to analyze and compare statements. If this part would have been skipped, the results would have been based on the researcher's gut feeling, but the results would probably have been similar. But the only way to know this is to redo the process, but with a different research strategy. Alternative strategies could then be more quantitative studies with more parallel FMEA sessions, with more technical areas simultaneously. Followed by comparing data by the workshop outcome in the FMEA output, in combination with structured interviews or questionnaires. 6.2 Discussion of the adapted FMEA method The idea of simplifying the RPC selection by reducing the number of choices from 10 to 5 per factor would reduce the number of options to be considered for each failure mode. This could make the evaluation easier and less time-consuming. Moreira et al. (2020) suggest this to also achieve greater consensus on the scoring values. The detection rating should also nominally be a predefined value and adjusted when needed so that the total number of choices is further reduced. This is recommended by Bowles (2003), because it is one of the three ratings that is most subjective. One drawback is that the detection rating might be misused by being adapted for failure modes that want to be skipped. But this is always a general risk with FMEA since all assumptions can be set lower or higher when previous FMEAs or data is missing. A valid criticism is that the numbers used in RPC selection are not clearly defined in terms of a specific level of risk or placed in an interval. This lack of clarity can lead to further subjectivity and inconsistency in the evaluation process, making it difficult to accurately compare and prioritize risks. This could be solved by a clear agreement before the start of the FMEA meetings, where each category corresponds to a certain number of figures from the classical RPN selection. One example could be a table similar to the one illustrated in Table 24. Table 24. Categories for the output variable of the decision system, proposed by Puente et al. (2001) RPN 1-50 Class Score 25 53 (60) Categories VL 50-100 100-150 150-250 250-350 350-450 450-600 600-800 800-1000 75 125 200 300 400 525 700 900 VL-L L L-M M M-H H H-VH VH In addition, it is worth noting that the logic in the matrix used in the FMEA method is more complex than a simple multiplication of the three factors of severity, occurrence, and detection. While this complexity may be due to the mathematical representation of the relationship between the factors, it does not have a significant impact on the practical application of the FMEA template. In most cases, the multiplication of the matrix is straightforward and requires no adjustments during the assessment. If it is necessary to adjust the matrix for specific meetings or situations, it is acceptable to make appropriate adjustments. Nevertheless, it is important to emphasize that the development of the matrix should ideally be completed in advance to ensure consistency and avoid unnecessary changes. But the advantages still triumphs the risks since it is important to address high-severity risks, no matter how low the probability, according to Teng and Ho (1996). One risk with the removal of the follow-up parts from the traditional FMEA template is the missing part of continuously improving. There are workarounds where the normal sheet can be easily updated if the recommended actions are mitigated. This is also a weakness of FMEA, that subjectivity remains even when the number of choices available is limited. In the first rounds of interviews, the participants highlighted that some of the challenges with the sessions in the past were to maintain focus during the full session and to come with the right mindset to be present in the session. However, this concern was not mentioned in the second round of interviews. Instead, participants described the session as focused and easy to follow. To address this concern, it could be recommended to ensure that participants are aware of the importance of maintaining the right attitude and staying focused during the FMEA process. Clearly communicating expectations regarding active participation and attention can help create an environment conducive to productive discussions. Emphasizing the importance of being in the right frame of mind can help participants better understand the value of their contributions and actively participate in the FMEA meeting. This, in turn, can lead to more meaningful and effective outcomes. The initial plan was also to compare the results between the previous FMEA to the results from the method presented in this project. However, since the amount of finalized RPN values and recommended actions was a few each, a comparison could not be done fairly. Reasons why previous sessions never ended up in clear actions, even if the list of potential failure modes was longer than on the adapted version, can be that the participants thought it was too overwhelming, and the dedicated time had not ended up in any actions, just the list of failures. The findings indicate that many of the challenges and problems associated with using FMEA are related to skills present, proper attitude, and prioritization rather than the method or template itself. Therefore, the researcher strongly recommends that practitioners approach the FMEA process with the right mindset. This includes being open-minded and actively participating in the FMEA process. In addition, the recommendation is to book sessions that are 2 – 3 hours long to make sure the team is engaged during the session. 54 (60) 6.3 Contribution to Research The literature review mainly examined articles related to "FMEA" and "start-ups". However, most of the articles dealt with a deeper and more complex FMEA method or how it can be done differently than for start-ups. For example, both Liew et al. (2019) and Liu et al. (2013) presents summaries of adaptions focused on multi-criteria decision-making, fuzzy if-then rule bases, or costs. These proposals add more steps, which takes them out of the scope of the research for this paper. Only one article found in the literature search considered FMEA from the specific perspective, but that was for SMEs, which is not necessarily the same as a start-up (Sharma & Srivastava, 2018). Moreira et al. (2020), shows how FMEA in general can be adapted to be a more user-friendly, timely, and cost-conscious tool. These benefits could solve the problems identified in the literature review, such as the challenges of start-ups. In this paper, the findings from the literature are integrated into the summary of existing findings for NPD projects of start-ups. This is then further evaluated in the FMEA implementation by the researcher, adapted for start-ups. The thesis study also explores the method resulting from combining the summary of start-up NPD and FMEA by using it in a workshop at the case company to compare the results from a traditional method. 6.4 Case company recommendations This thesis contributed to the case company by introducing an adapted FMEA method specifically designed for start-ups. The new FMEA method proved to be easier to use and allowed for a more focused effort. The results of the FMEA performed led to a more comprehensive action plan to mitigate the risks of the subsystem. This is a critical outcome of the FMEA process, providing a clear roadmap for addressing the identified failure modes. The results also showed that meeting duration is critical to maintaining good focus and commitment, which is achieved through properly prepared and scheduled FMEA meetings. Based on the results and the experience gained since the product launch, the case company is recommended to use the new FMEA method as a key tool for the iteration of the boat product design. The main objective is to identify and proactively mitigate failure modes, resulting in a more reliable product, lower warranty costs, and higher customer satisfaction. To facilitate implementation, it is suggested that R&D teams and project team members be trained in the new method and template. They should be able to hold regular meetings of about two hours. The training should also aim to explore the benefits and differences of the adapted FMEA method compared to the previous method to which they may be accustomed. For NPD projects, the completion of FMEAs should be included in the project plans, especially for the highest failure risks and for the safety-related subsystems. By adopting the recommended approach, the case company can take advantage of the new FMEA method to improve its product development process. Using FMEA as a proactive risk management tool will contribute to more reliable and robust product design, ultimately leading to cost savings and higher customer satisfaction. Implementation should be accompanied by targeted training and regular FMEA meetings to ensure the successful integration of the new method into the company's workflow. 55 (60) 7 7.1 CONCLUSIONS AND FUTURE RESEARCH Conclusions The results show that FMEA is too complex and not very user-friendly for start-ups. The lack of data complicates the assessment and makes it more difficult to prioritize the correct failure mode. Since the FMEA template recommended in most of the literature only addresses the needs of larger companies. It can be concluded that the FMEA method needs to be adapted for successful start-up implementation. These adaptations are necessary to better fit start-ups. The adaptations should help shorten FMEA meetings by making them easier to manage and track, limiting the scope by the number of failure modes to address, and finally, facilitating the prioritization of failure modes to mitigate. It is critical that start-ups have a method that is easy to use. Otherwise, there is a risk that meetings will not move forward or that key risks will not be considered, as indicated by interviewees. The new method is easier to manage through a simplified risk estimation, as suggested by Moreira et al. (2020). As important as it is to adapt the template and the method, it is equally important to train the users of the new FMEA method. Also, short meetings should be conducted in combination with the template, which is less complicated to use. 7.2 Suggestions for future research For future research, it is proposed to conduct further case studies on the implementation of FMEA in start-ups. This is to evaluate the results and compare them with the findings in this report. In these case studies, the newly adapted FMEA method could be tested on the entire product level and not only on a single subsystem. The reason for this is to evaluate the results from other technical areas and to ensure that the results are not dependent on technical requirements or specifications that only apply to one subsystem. This will also show if there is a consistent improvement in FMEA results compared to previous attempts. Since this study failed to compare the results to previous attempts with a traditional method, even though all results indicate increased execution efficiency. The new FMEA method should be compared to evaluate the number of risks found and see which method finds the most amount of failure modes and the most serious ones. This can also be followed up at the end of the product life cycle to count and compare the number of problems during the life of the product depending on which FMEA method was used. It would also be interesting to test the new FMEA method in a larger company to see if it can benefit from the adaptations, even if the template and method are adapted for start-ups. In addition, future research could focus on involving the end users of the products, such as users and customers, early in the FMEA process. This could lead to an even better understanding of the product requirements to be considered in the FMEA process and improve the detection of potentially unmet requirements in the FMEA method. In addition, the new FMEA method could be tested on more complex products or tasks to further evaluate its effectiveness. The scope of FMEA meetings could also be further limited to increase efficiency and reduce complexity. 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Management decision, 45(7), 1123-1142. https://doi.org/10.1108/00251740710773943 59 (60) APPENDIX APPENDIX A: FMEA TEMPLATES ..................................................................................................................... I APPENDIX B: CASE COMPANY – DOCUMENT REVIEW.................................................................................... IX APPENDIX C: MODIFIED FMEA TEMPLATE....................................................................................................XIII APPENDIX D: FMEA WORKSHOP .............................................................................................................. XVIII APPENDIX E: INTERVIEW GUIDE ................................................................................................................. XXI APPENDIX F: INTERVIEW CODEBOOK AND DEFINITIONS............................................................................ XXVI APPENDIX G: EXTRACTED DATA FROM INTERVIEW FIRST ROUND OF INTERVIEWS .................................... XXIX APPENDIX H: KEY QUOTES FROM INTERVIEWS ...................................................................................... XXXVII APPENDIX I: INTERVIEW GRADINGS ............................................................................................................ XLI 60 (60) Appendix A: FMEA Templates DFMEA examples I (XLV) II (XLV) III (XLV) PFMEA template examples IV (XLV) V (XLV) VI (XLV) FMECA template examples VII (XLV) VIII (XLV) Appendix B: Case company – Document review Full product structure IX (XLV) Product structure with highlighted part of focused subsystem X (XLV) Previous FMEA results from case company. Sensitive information has been blurred due to company confidentiality. XI (XLV) XII (XLV) Appendix C: Modified FMEA Template FMEA Sheet XIII (XLV) Grading decision system XIV (XLV) Excel sheet to look up RPC, with Formula from row “I10” XV (XLV) Excel sheet with input data from matrix to RPC value XVI (XLV) XVII (XLV) Appendix D: FMEA workshop Meeting notes XVIII (XLV) Filled in FMEA sheet. Sensitive information has been blurred due to company confidentiality. XIX (XLV) XX (XLV) Appendix E: Interview guide The purpose of the interview guide is for each interview to be structured in a similar way so that the interviews can be compared equivalently. However, the interviews are only semistructured, which means that different follow-up questions can be asked to different respondents based on the answers. The text within parentheses behind the questions will not be read out to the respondent but only explains the background as to why the question is interesting. Hello! Thank you for taking the time to meet with me for this interview. I can start by introducing the scope of this study. I am currently writing my thesis for Candela Technology at Mälardalen University, where I will develop an adapted FMEA methodology for start-ups with novel technology. The thesis is mainly about the FMEA implementation, so I will compare your answers, to the theory, and a new round of interviews after implementing the adapted version. As I wrote to you in the chat, and as you have approved, I will record the interview, but the recording will only be used for transcription and for analysis. The data that I collect during the interviews will only be used for research purposes in my thesis. If you ever want to stop your participation during or after the interview, just let me know and I will delete all data related to you and your participation. You are completely anonymous in your answers, but your statements can maybe be linked to your title and your professional background, but not your name or other references you mention will be removed. Is it okay for me to use your title and background in my report? XXI (XLV) Interview guide – Pre-Workshop – Research Question 1 Introduction: 1. Can you tell me a bit about yourself. What is your professional background and your role here at Candela? (demographic and experience) 2. Can you tell me about your experience working with FMEA? (demographic and experiences) 3. How familiar are you with different FMEA methodologies? (knowledge and facts) Challenges with the previous risk assessment: 4. How familiar are you with the previous risk assessments performed at Candela? (knowledge and facts) 5. How do you typically identify and prioritize potential risks in a technology company, like Candela (where we are challenged by novel technology and lacking historical data)? (Knowledge and Facts) 6. What were some of the biggest challenges that you faced when working on the previous risk assessment sessions? (Experiences) 7. How would you involve stakeholders, such as management or regulatory subject experts, in the FMEA process when dealing with novel technologies? (experiences) 8. What were some of the biggest challenges that you faced if you were involved in the previous risk assessment sessions? (experiences) 9. How did the previous methods fall short in addressing Candela’s needs? (Opinions and values) 10. How did the previous method support Candela to identify and manage risk? (experiences) 11. In your opinion, what improvements do you think could be made to the previous FMEA method? (Opinions and values) Grading of method: 12. Would you consider the FMEA method justifiable from a resource perspective? (Opinions and Values) 13. How time efficient is the method regarding time needed to perform the sessions? (Opinions and Values) 14. How does the method directly or indirectly support product quality improvement? (Opinions and Values) 15. How the method increases the risk awareness levels in the organization? (Opinions and Values) 16. How does the method meet the needs of Candela or similar companies? (Opinions and Values) Conclusion: 17. Is there anything else that you would like to share regarding potential improvements of the FMEA method? (feelings) 18. Can you share any other insights that you have regarding the use of FMEA in your organization? (opinions and values) XXII (XLV) Interview guide – Post-Workshop – Research Question 2 Introduction: 1. Can you tell me a bit about yourself. What is your professional background and your role here at Candela? (demographic and experience) 2. Can you tell me about your experience working with FMEA? (demographic and experiences) 3. How familiar are you with different FMEA methodologies and the previous risk assessments performed at Candela in the past? (knowledge and facts) Adapted FMEA Method/Template: 4. Can you describe the new FMEA method/template that was tested in the workshop? (knowledge and facts) 5. What do you see as the key strengths of the new FMEA method/template in comparison to the regular risk assessment method? (opinions and values) 6. In what ways do you think the new FMEA method/template can better support Candela's needs? (opinions and values) 7. How did the new FMEA method/template help Candela to better identify and manage risks? (experiences) 8. What feedback do you have regarding the user friendliness of the FMEA method?(opinions and values) 9. Was there any challenges that occured during the implementation during the workshop, and if so, how were they addressed? (experiences) 10. How can Candela adjust to use the new FMEA method/template presented, and is there any changes to the organization's approach to risk management if you do? (opinions and values) Grading of method: 11. Would you consider the FMEA method justifiable from a resource perspective? (Opinions and Values) 12. How time efficient is the method regarding time needed to perform the sessions? (Opinions and Values) 13. How does the method directly or indirectly support product quality improvement? (Opinions and Values) 14. How the method increases the risk awareness levels in the organization? (Opinions and Values) 15. How does the method meet the needs of Candela, or similar companies? (Opinions and Values) Conclusion: 16. Is there anything else that you would like to share regarding the new FMEA method/template, or its potential implementation in your organization? (feelings) 17. Can you share any other insights or feedback that you have regarding the use of FMEA in your organization? (opinions and values) XXIII (XLV) Interview guide – Swedish translation – Pre-Workshop – Research Question 1 Introduktion: 1. Kan du berätta lite om dig själv? Vad är din professionella bakgrund och vilken roll har du här på Candela? (demografi och erfarenhet) 2. Kan du berätta om din erfarenhet av att arbeta med FMEA? (demografi och erfarenheter) 3. Hur väl bekant är du med olika FMEA-metoderna? (kunskap och fakta) Utmaningar med den tidigare riskbedömningen: 4. Hur väl bekant är du med de tidigare riskbedömningarna/FMECA som utförts på Candela? (kunskap och fakta) 5. Hur identifierar och prioriterar du potentiella risker i ett teknologiföretag som Candela, där vi utmanas av ny teknik och saknar historiska data? (Kunskap och fakta) 6. Vilka var de största utmaningarna ni stod inför när ni arbetade med de tidigare FMECA-sessionerna? (Erfarenheter) 7. Hur skulle du involvera intressenter, såsom ledningen eller reglerande ämnesexperter, i FMEA-processen när det gäller ny teknik? (Erfarenheter) 8. Vilka var de största utmaningarna ni stod inför när du var involverad i de tidigare riskbedömningssessionerna? (Erfarenheter) 9. Hur brast de tidigare metoderna i att hantera Candelas behov? (Åsikter och värderingar) 10. Hur hjälpte den tidigare metoden Candela att identifiera och hantera risker? (Erfarenheter) 11. Enligt din åsikt, vilka förbättringar tror du kan göras på den tidigare FMEA-metoden? (Åsikter och värderingar) Bedömning av metoden: 12. Hur rättfärdigad skulle du anse att FMEA-metoden är ur ett resursperspektiv? (Åsikter och värderingar) 13. Hur tidskrävande är metoden när det gäller tiden som krävs för att genomföra sessionerna? (åsikter och värderingar) 14. Hur anser du att metoden direkt eller indirekt stöder förbättring av produktkvaliteten? (Åsikter och värderingar) 15. Hur ökar metoden riskmedvetenheten i organisationen? (Åsikter och värderingar) 16. Hur uppfyller metoden Candelas behov (eller liknande företag)? (Åsikter och värderingar) Slutsats: 17. Finns det något annat du vill dela med dig av angående FMEA-metoden eller dess potentiella implementering på Candela? (Känslor) 18. Kan du dela med dig av andra insikter eller feedback som du som du har gällande användandet av FMEA i Candela? (Åsikter och värderingar) XXIV (XLV) Interview guide – Swedish translation – Post-Workshop – Research Question 2 Introduktion: 1. Kan du berätta lite om dig själv? Vad är din professionella bakgrund och vilken roll har du här på Candela? (demografi och erfarenhet) 2. Kan du berätta om din erfarenhet av att arbeta med FMEA? (demografi och erfarenheter) 3. Hur bekant är du med olika FMEA-metodiker och tidigare riskbedömningar som har utförts på Candela? (kunskap och fakta) Anpassad FMEA-metod/mall: 4. Kan du beskriva den nya FMEA-metoden/mallen som testades under workshopen? (kunskap och fakta) 5. Vad ser du som de främsta styrkorna med den nya FMEA-metoden/mallen jämfört med den vanliga riskbedömningsmetoden? (åsikter och värderingar) 6. På vilka sätt tror du att den nya FMEA-metoden/mallen kan bättre stödja Candelas behov? (åsikter och värderingar) 7. Hur hjälpte den nya FMEA-metoden/mallen Candela att bättre identifiera och hantera risker? (erfarenheter) 8. Vilken feedback har du angående användarvänligheten för FMEA-metoden? (åsikter och värderingar) 9. Uppstod det några utmaningar under implementationen av den nya FMEAmetoden/mallen under workshopen, och i så fall, hur hanterades de? (erfarenheter) 10. Hur kan Candela anpassa sig för att använda den nya FMEA-metoden/mallen och finns det några förändringar i organisationens tillvägagångssätt för riskhantering om man gör det? (åsikter och värderingar) Bedömning av metoden: 11. Hur rättfärdigad skulle du anse att den anpassade FMEA-metoden är ur ett resursperspektiv? (Åsikter och värderingar) 12. Hur tidskrävande är metoden när det gäller tiden som krävs för att genomföra sessionerna? (åsikter och värderingar) 13. Hur anser du att metoden direkt eller indirekt stöder förbättring av produktkvaliteten? (Åsikter och värderingar) 14. Hur ökar metoden riskmedvetenheten i organisationen? (Åsikter och värderingar) 15. Hur uppfyller metoden Candelas behov (eller liknande företag)? (Åsikter och värderingar) Slutsats: 16. Finns det något annat som du vill dela med dig av angående den nya FMEAmetoden/mallen eller dess potentiella implementering i din organisation? (känslor) 17. Kan du dela med dig av andra insikter eller feedback som du har angående användningen av FMEA i din organisation? (åsikter och värderingar) XXV (XLV) Appendix F: Interview codebook and definitions First round of interviews Challenges with previous risk assessments: • • • • • • • • Previous risk assessments Challenges Risk identification Risk prioritization Involving stakeholders Novel technology Lacking historical data Stakeholder involvement Evaluation of FMEA method: • • • • • • FMEA methodologies Resource perspective Time efficiency Product quality improvement Risk awareness levels Meeting company needs Improvement suggestions: • • • • • • • • Previous method shortcomings Improvements FMEA method enhancements Resource perspective Time efficiency Product quality improvement Risk awareness levels Meeting company needs Meeting company needs: • • • • • • • FMEA method Company needs Resource perspective Time efficiency Product quality improvement Risk awareness levels Stakeholder involvement XXVI (XLV) Second round of interviews Evaluation of the new FMEA method and template: • • • • • • • • New FMEA method New FMEA template Comparison with regular risk assessment method Key strengths User-friendliness Feedback Risk identification Risk management Implementation challenges and opportunities: • • • • • • Implementation challenges Workshop implementation Addressing challenges Adjusting to new FMEA method/template Changes in risk management approach Opportunities Impact on Risk Assessment: • • • • • • Risk assessment Risk identification Risk management Risk awareness levels Product quality improvement Meeting company needs Meeting company needs: • • • • • • • • FMEA method FMEA template Meeting company needs Resource perspective Time efficiency Product quality improvement Risk awareness levels Changes in risk management approach XXVII (XLV) XXVIII (XLV) 10 10 10 1 1 1 10 1 1 INTERVIEW: 10 Interview guide – Scale for discussion Appendix G: Extracted data from interview First round of Interviews G.1. – Data from Product Owner 1 Challenges with previous risk assessment Evaluation of FMEA-method Improvement suggestions Meeting company needs When design only exists on paper, making it difficult to accurately assess risks. The FMEA method is considered timeconsuming but generally efficient. Include more objective opinions by involving stakeholders from different functions. FMEA is essential for evaluating systems that are not regulated by standards and regulations. Risk assessment can be influenced by the optimism or pessimism of individuals involved. Facilitation during sessions helps maintain focus and prevent discussions from derailing. It enables early detection of potential failures, allowing for corrective actions before failure occur. Lack of objective opinions and input from stakeholders outside the design team. Visual support, such as drawings or 3D models, can enhance understanding and communication. Emphasize the importance of using FMEA as a method to improve the product and not just a mandatory task. Present the results of the FMEA in a condensed and easily understandable format for better sharing and awareness. FMEA increases risk awareness within the organization and helps prioritize safety and customer satisfaction. G.2. – Data from Mechanical Engineer 1 Challenges with previous risk assessment Evaluation of FMEA-method Improvement suggestions Meeting company needs Previous FMEA sessions faced challenges in terms of getting stuck in details and not being able to progress effectively. Expressed limited familiarity with different FMEA methods. Suggested that identifying and prioritizing potential risks at case company requires a thorough examination of each component and understanding the consequences of failure. Balancing FMEA work with daily delivery tasks can be challenging, so need to be easy to use Emphasized the need for moderation by someone with expertise and an external perspective to guide the process. Being more acquainted with criticality focused FMEA. Acknowledged that this process is timeconsuming and can be perceived as tedious but necessary. Emphasized the need for clear instructions and time allocation from management to prioritize FMEA activities and documentation. XXIX (XLV) Mentioned that it was important to come into the FMEA meeting in the right mode. Highlighted the importance of reasoning and thinking through the issues rather than relying solely on testing. Expressed some uncertainty regarding the implementation of suggested actions following previous FMEA sessions. Emphasized the need for dedicated time and off-site sessions to focus on FMEA activities. G.3. – Data from Compliance Engineer 1 Challenges with previous risk assessment Evaluation of FMEA-method Improvement suggestions Meeting company needs Mentioned difficulties in going into detail during the risk assessment process. Stated that he was not familiar with different FMEA methods. Mentioned the importance of aligning the risk assessment with the company's objectives, such as ensuring safety for users and high risks. The team struggled to determine the system boundary for the FMEA, specifically regarding how deep it should go into the analysis (e.g., processor-level or entire unit failure). Mentioned the need to compare the risks and equivalence of the novel technology with existing solutions or standards. Highlighted the difficulty in determining the occurrence of failures when historical data is not available. Suggested using certified components or processors that promise certain specifications to simplify the assessment. It was suggested to involve stakeholders such as designers, experts from related fields, and management to enhance the knowledge and expertise in the risk assessment process. It was challenging to assess the occurrence of failures without historical data, especially when developing novel technologies. Emphasized the importance of involving experts who can provide insights into the risks associated with the technology. Having a facilitator who is not an area expert but can take on the role of a devil's advocate during the FMEA discussions was seen as valuable. XXX (XLV) It was stated that the previous risk assessments did not fully meet Candela's needs, possibly due to the use of less mature designs or a lack of specificity regarding the product being assessed. G.4. – Data from Electric Engineer 1 Challenges with previous risk assessment Evaluation of FMEA-method Improvement suggestions Meeting company needs One of the challenges mentioned was the importance of having a moderator who can maintain the focus of the discussion and prevent getting stuck in excessive detail. Expressed familiarity with DFMEA It was suggested to have experienced engineers involved in the risk assessment process. Recommended involving the individuals responsible for designing the system in the FMEA analysis and own mitigation of actions. It was suggested that it is better to have a more comprehensive analysis at a higher level rather than getting caught up in minor details. DFMEA was considered more concrete, focusing on individual components and potential failure modes. Drawing on past experiences and intuition, even in the absence of extensive data, was considered valuable. Suggested to include stakeholders such as product owners and customers to ensure transparency and allow them to form their own opinions. The need for time management during FMEA sessions was emphasized, as prolonged sessions could lead to decreased quality and attention. It was mentioned that design maturity plays a role in determining which method to use Analyzing similar cases or utilizing standardized solutions from other industries was recommended. The involvement of the management team was seen as beneficial, as they are stakeholders and can contribute to assessing risks and consequences. The importance of considering both the likelihood and consequences of risks and evaluating potential solutions or actions was emphasized. G.5. – Data from Project Manager 1 Challenges with previous risk assessment Evaluation of FMEA-method Improvement suggestions Meeting company needs Mentioned that previous risk assessments at case company were not formal and primarily consisted of other risk assessment sessions. There was no mention of a structured risk assessment Was not familiar with different FMEA methods and stated that this was their first experience working with FMEA. Suggested that dedicated time should be allocated for FMEA sessions to ensure proper focus and reflection on potential risks. Mentioned that Highlighted the need to integrate FMEA into the company's planning and development processes. Suggested including FMEA actions and failures XXXI (XLV) methodology like FMEA being used before. Noted that risk management in previous projects was mainly focused on testing and verification activities rather than formal risk assessments. Mentioned that the FMEA sessions conducted at Candela were helpful in identifying potential risks and improving the understanding of the product. longer sessions, such as half-day sessions, were preferred over shorter ones. in product requirements specifications and verification plans. Suggested considering alternative approaches to keep participants engaged during lengthy sessions, such as incorporating breaks or allowing discussions outside of a traditional meeting room setting. Mentioned the challenge of determining the appropriate timing for conducting FMEA during the product development phase. Starting FMEA early allowed for potential design changes, but there was also a risk of the final product being significantly different from the FMEA conducted earlier. Emphasized the importance of planning FMEA sessions based on the size of the product and the amount of data to be analyzed. He mentioned that it was challenging to estimate the required time for FMEA sessions accurately. Balancing the timing of FMEA to ensure enough time for handling changes and avoiding surprises that may impact the company's strategies, timelines, and delivery plans was emphasized. XXXII (XLV) Second round of Interviews G.6. – Data from Manufacturing Engineer 1 Evaluation of the new FMEA method and template Implementation challenges and opportunities Impact on Risk Assessment Meeting company needs The template facilitated brainstorming and discussion, allowing for a wide range of ideas to be considered and then narrowed down to relevant points. One challenge mentioned was distinguishing between failure modes and local effects, which sometimes required discussion and clarification during the meeting. Suggested that experience with FMEA meetings would help in developing a better understanding of differentiating between failure modes, local effects, and root causes. The new FMEA method was seen as a valuable method for identifying and managing risks Believed that the FMEA method could help Candela by enabling a focus on root cause analysis and understanding the purpose of tasks or requirements. It was noted that the method facilitated going beyond fixing immediate issues and encouraged addressing root causes, which could lead to solving multiple problems. The method was seen as valuable in preventing recurring issues and ensuring that tasks aligned with the intended requirements Proposed the use of specific language or action-oriented instructions in the template to aid in differentiating between failure modes and local effects. The template helped in detecting risks, understanding their effects, and considering failure detection methods Suggested that as experience with the method grows, the template could be further customized to specific areas or problems, adapting it to better meet the company's needs. The template's structure and organization were appreciated, making it easy to read and follow during the meeting. Appreciated the pre-filled information. Use more predefined examples if possible G.7. – Data from Production Supervisor 1 Evaluation of the new FMEA method and template Implementation challenges and opportunities Impact on Risk Assessment Meeting company needs No previous experience with FMEA but found it interesting and wanted to learn more about it. New grading was easier. But would need more training for better implementation. Believed that FMEA would provide a detailed summary of failures, enabling deeper investigation and analysis on prioritized topics. FMEA was seen as a valuable tool for improving designs, identifying issues with subassemblies, and enhancing the overall reliability and efficiency of the end product. XXXIII (XLV) Template easy to read (color lane and fewer columns) Mentioned the lack of testing rigs to check the functionality and quality of parts. Indicating a potential opportunity for improvement to mitigate actions. The use of FMEA was seen as a way to identify and manage risks more effectively, helping to avoid accidents and incidents. Highlighted the potential benefits of FMEA in improving communication. G.8. – Data from Engineering Manager 1 Evaluation of the new FMEA method and template Implementation challenges and opportunities Impact on Risk Assessment Meeting company needs Found the FMEA template used in the workshop to be quite standard for a subsystem FMEA. Pointed out the challenge of lacking experience in risk assessments specific to case company’s new product, which operates in different conditions and environments. Mentioned the need to gather more data on the specific operating conditions to improve the accuracy of occurrence and failure assessments. Stated the opportunity to implement a topdown approach, starting with a relationship tree to understand the interdependencies between subsystems and their impact on the overall system failure Importance of considering both the subsystem-level failures and their impact on the parent system to have a comprehensive understanding of failure chains. Mentioned the need to assess the interactions between subsystems and their contributions to failure modes Highlighted the importance of clearly defining and agreeing around the grading system used in FMEA, whether it be numbers or grades. Suggested using a P diagram to map the inputs and outputs of the system, identifying potential subsystem failures that hinder the achievement of desired outputs Suggested that the grading system should align with the design safety requirements and the necessary checks during production. More used to working with numbers in FMEA rather than grades. Using numbers to make it easier to set requirements and specifications for components and subsystems Emphasized the importance of clearly defining the consequences and safety measures based on the severity of failure modes. XXXIV (XLV) Emphasized the need for well-defined rules and specifications based on severity, occurrence, and detection levels. G.9. – Data from Quality Engineer 1 Evaluation of the new FMEA method and template Implementation challenges and opportunities Impact on Risk Assessment Meeting company needs The interviewee found the format of the FMEA template to be acceptable and more user-friendly. Familiarity with the process and components was identified as a challenge during the session. Considered the new FMEA method as a valuable tool that fulfills the needs of Candela. Suggested to focus on analyzing one failure mode at a time instead of mixing multiple failure modes. Suggested having actual parts or 3D representations to aid in the analysis. The FMEA method was seen as a way to detect and prevent failure modes, ultimately improving product quality during production. The method was recognized as increasing risk awareness within the organization by conducting thorough analyses. Expressed the need for training sessions to ensure everyone understands the FMEA process. It was recommended to separate the analysis of processrelated failures from design-related failures. Suggested to present and sell the value of FMEA to the entire company, including top management Emphasized the importance of involving a multidisciplinary team in the FMEA process, including engineers, quality, and safety representatives. G.10. – Data from Service Manager 1 Evaluation of the new FMEA method and template Implementation challenges and opportunities Impact on Risk Assessment Meeting company needs No experience with FMEA before the workshop Did not perceive any significant weaknesses with the FMEA method used. The new FMEA was seen as a valuable tool for supporting risk assessment processes. The new FMEA method enabled identifying potential failures and their effects well A possibility of spending too much time contemplating potential failures, but severity levels were used to prioritize and categorize risks Suggested that dividing the focus into specific areas, such as specific types of failures, could Believed that this FMEA could help identify and manage risks more effectively. Expressed the need to address lowhanging fruits, i.e., easily achievable improvements or risk mitigation measures FMEA could be adapted to meet the specific needs of Candela, such as prioritizing risks and focusing on high safety standards. Believed that FMEA and similar processes were essential, even though it may not have been Found it interesting to consider the potential effects of various problems, even if it seemed minor at first. New FMEA could contribute to better decision-making, especially in terms of XXXV (XLV) Crucial to gather a knowledgeable team, including designers and user representatives, to get a comprehensive understanding of the system and its potential outcomes help streamline the process. Input from internal stakeholders and customers could also help limit the scope and prioritize risks effectively safety and product quality. Could have positive impacts on marketing and sales by assuring higher safety standards and reducing the likelihood of serious incidents XXXVI (XLV) emphasized previously. Lack of previous focus on FMEA might be attributed to other priorities and the desire to make things work before considering potential failures due to time Appendix H: Key quotes from interviews Key quotes from first round of interview H.1. – Product Owner 1 "the design only exists on paper. We just don't know whether it will perform." "There's a risk in the risk assessment that we have assessed certain things wrong." “it's important I think to have people from service, from production, a safety manager, or functions that can have an objective view” “but I believe the next steps are not really clear from our side” "You need to block a lot of time from all these people that have many other important things to do." "It enables to detect risks of failure quite early on in the process." “You should have easy templates. A clear step-by-step method.” “It improves the quality by implementing corrective actions and failures that haven't even happened” H.2. – Mechanical Engineer 1 “we didn't really made any progress. We kept getting stuck on various details " "We need someone with expertise and an external perspective to moderate the process." “It takes a lot of time, but it is 100% justice in my opinion. It is rather the opposite that more time should be spent on it.” "Reason and think through the issues rather than relying solely on testing." "Dedicated time and off-site sessions are important for FMEA activities." "Balancing FMEA work with daily delivery tasks is challenging." “Important to come with the right state of mind.” “We had this FMEA session with [XXXXX] who came here and then it was clear that now we book in that time and we do it like this. And we did.” "Uncertainty regarding the implementation of suggested actions from previous FMEA sessions." H.3. – Compliance Engineer 1 “the occurrence part is what I see as the hard part that if you don't have some like data to base it on, it's hard to know the first time how many times this is going to fail unless you implement a bunch of certified part, “In some way, it is probably possible to compare most things with previous things, that is, that the combination and use is new. “ “for me personally, it's just occurrence, that is, "how big is the risk of it happening?"” “Safety is ultimately what is interesting. The interesting thing is that it doesn't go wrong there. Those are the risks that are interesting to look at” "The more knowledge in the room, the better. The designer should be there, and there should be an expert who looks at the whole object." "Having a facilitator who is not an area expert but can take on the role of a devil's advocate during the FMEA discussions was seen as valuable." XXXVII (XLV) H.4. – Electrical Engineer 1 “It's better to make it more complete at a higher level than to sort of get stuck on small details and then just mess around there.” “Alternatively, you can focus on the most important things going forward in the design work” "Time management during FMEA sessions is crucial to maintain quality and attention." "Involving experienced engineers in the risk assessment process is highly recommended." "Drawing on past experiences and intuition, even with limited data, is valuable." “You can take it from other industries or other standardized solutions, check other stuff. Where you might encounter semi-similar things” “Invite those who have designed the system or parts, so they know what needs to be fixed” "Involving stakeholders like product owners and customers ensures transparency and diverse perspectives." H.5. – Project Manager 1 "Previous risk assessments at Candela were not formal” "Risk management in previous projects at Candela was primarily focused on testing and verification activities rather than formal risk assessments." “before doing certain steps, you must have done verification before making releases on critical subsystems and component level, whole system” “I would say that we have to do an FMEA, that's really what I base it on and that we also have to dedicate time to it. You can't do this mediocre, because then you won't get anything meaningful out of it. It is better to do the most important parts properly.” “I felt that it was helpful along the way that we started with longer sessions than one hour, then perhaps half a day rather than a full day. Because the energy also goes out of you quite a lot when you just talk about everything that can go wrong” "It is important to integrate FMEA into the company's planning and development processes." “we have to start somewhere to identify which of these actions based on the global errors should go into the requirements specification and which actions should go into the verification plan to work with them based on that.” "Starting FMEA early allows for potential design changes, but there is a risk of the final product being significantly different from the earlier FMEA." "Further clarification is needed on next steps after the FMEA sessions." XXXVIII (XLV) Key quotes from second round of interview H.6. – Manufacturing Engineer 1 “it was also easy to fill it once when we got the idea. And then we came back later after a few discussion and a different point of view, and then we revised it and it was easy to revise the document." “because some of them were pre filled then you discuss a bit about it and then you are like okay, which of those five propositions are we the closest to? And it helps you to recenter the discussion and I think this is helping.” "defining the failure mode or the kind of the local effects on how precise you need to be on each of them. Because sometimes the failure mode can or sounds really close to a local effect” “I think this document helped to organize, detecting and prepare. To act and know what to “ “But it really tells you, I feel, where to take care and where to spend more resources later to improve it. “ “Help us to remember and to all align on what we're talking about, which for me was really good, like the visual introduction was really great and after so the document was here with all the columns and then we an explanation was given about what we will do globally so we have a bit more context again.” "As experience with the method grows, the template could be further customized to specific areas or problems, adapting it to better meet the company's needs." H.7. – Production Supervisor 1 “I truly believe that this document is going to to be very resourceful in future as well as as well as a pilot project and which will help us in future to build more reliable boats in short“ "The impact of the new FMEA method on risk assessment has been significant, providing a more comprehensive understanding of potential risks." H.8. – Engineering Manager 1 "The P diagram could help map out inputs, outputs, and subsystems that can hinder achieving the desired output." "Using numbers in FMEA makes it easier to set requirements and define the safety needed." “if we have anything that's life threatening, the amount of safety that you need against the requirement.” "As long as the next steps are properly defined, whether using numbers or letters, it doesn't matter." "The number in RPN helps prioritize high severity failures and ensures proper control measures are in place." "High severity failures are the first ones to look for” H.9. – Quality Engineer 1 "The format of the FMEA template to be acceptable." "All need to understand when we have some failure that has a high level of severity and very low level of detection, we should have something to detect the issue and not just accept it." “but I think the format is user friendly for everyone “ XXXIX (XLV) "The challenge was to understand what parts, steps or like names of each individual subcomponent we were talking about." "First, I think they need to keep training for everyone that never worked with FMEA." "Depends on the focus, but this one was efficient." "I think for all the tools I know, this is the one that could help us." "We should present this and sell this in a way that everyone understands the value of the tool." H.10. – Service Manager 1 "One strength was that you obviously gather many people who are knowledgeable about the systems and use this product themselves." "I didn't perceive any significant weaknesses with the FMEA method used." "Dividing the focus into specific areas, such as addressing specific types of failures, could help streamline the process." "Seeking input from internal stakeholders and customers could help prioritize risks effectively." "FMEA can help identify and manage risks more effectively." "FMEA contributes to better decision-making, especially in terms of safety and product quality." "FMEA assures higher safety standards and reduces the likelihood of serious incidents." "We need to address low-hanging fruits, easily achievable improvements or risk mitigation measures." "FMEA can be adapted to prioritize risks and focus on high safety standards." "FMEA and similar processes are essential, even if they may not have been properly emphasized previously." XL (XLV) Appendix I: Interview gradings The first round of interviews Product owner 1 Mechanical Engineer 1 XLI (XLV) Compliance Engineer 1 Electrical Engineer 1 XLII (XLV) The second round of interviews Manufacturing Engineer 1 XLIII (XLV) Production Supervisor 1 Engineering Manager 1 XLIV (XLV) Quality Engineer 1 Service Manager 1 XLV (XLV)