Boot Camp Module 1 Team & Founder’s Dream Boot Camp Modules Module 1: Founder’s Dream Module 2: Module 3: The Deal Market Segmentation Module 4: Customer Value Proposition Module 8: Pitch your Deck Module 7: Customer Module 5: Module 6: Discovery Financials Climate and Key Impact Value Drivers Remember the Pitch Deck? 2 1 Title Slide 3 Deal Market Module 2 Your company name + picture of customer or product 4 What is your Deal? 6 5 Customer Value Proposition Module 3 What is your Beachhead Market? Why did you pick this segment? Product Customer Discovery Module 4 Module 7 Who is your Customer? What is the Value Proposition? What is your Product? Show us a picture or demo What were your hypotheses & the lessons of 20+ customer interviews? 7 8 9 Financials Climate Impact Founder’s Dream & Team Module 5 Module 6 Module 1 What are the Key Financials? What is theClimate Impact in your Beachhead Market Who are you? What is your Founder’s Dream? What is this module about? Team & Founder’s Dream 4 Why do a start-up? • Change the world? • Get filthy rich? • Want to be in control? What is your Founder’s Dream? 5 1 Exercise: Founder’s Dream (5 min) Each founder write down your personal Founder’s Dream • What are your personal ambitions? • What drives you? • What do you want to achieve? 6 7 2 Exercise: Quantify your dreams (5 min) • What do you want to achieve? - put a number to it • And when? - and a date 8 3 Exercise: Team dreams align? (5 min) • Compare your Founder’s Dream with your team members • Are your dreams aligned? 9 But team issues do matter … 65% of start-up failures are related to team issues Noam Wasserman, “Founder’s 10 Why do start-ups fail? • Let’s take a quiz, go to Kahoot.it 11 Quiz time! 12 Why startups fail 13 Team Diversity also matters… “Diverse Teams are Smarter” - Improved & more accurate group thinking - More Innovative - Better equipped to tackle Climate Change 14 Exercise: Define your Diversity - Climate Statement (15 min) • Vision Statement • Mission Statement 1 5 16 Exercise: Define your Objectives (15min) • For the following areas: • • • • • Startup Leadership Customer Focus Area of Focus Innovation Types Other Criteria 17 18 Does your start-up deliver on dream? Dream Start-up 19 Company success is measured in impact & revenue targets • Impact : means you sell your products to as many people as possible • Viable business: means making considerable revenues 20 Exercise • Translate your dream into revenue target Example to calculate Dream to Revenue 22 Exercise (5 min) • Translate your dream into revenue target Founder’s Dream Slide 1. Assess from list of qualitative targets for each founder 2. Translate qualitative into quantitative targets with date 3. Assess whether your start-up satisfies required size 4. Check whether you are happy. Rework if necessary 24 Do… • Think up start-up that delivers on everyone’s targets • Founders can have different targets: One wants to have impact, other wants to get rich • Consider if your team is diverse enough Don’t • Lower dream • Ignore dream • Change dream 26 THE DREAM Team lead/ Computer modeler Hripsime Mkrtchyan We dream Physicist Hermine Gharagulyan Engineer/ Physicist Hripsime Teryan Chemist Anny Dabaghian To create new energy source with less impact on climate To earn 10 Million EUR after 5 years To build our R&D center in Armenia Questions? 7/10/2023 Founder’s Dream Slide (15min) 1. Assess from list of qualitative targets for each founder 2. Translate qualitative into quantitative targets with date 3. Assess whether your start-up satisfies required size 4. Check whether you are happy. Rework if necessary Questions? 7/10/2023