UNIVERSITY OF MIAMI MIAMI HERBERT BUSINESS SCHOOL MGT401: Strategic Management Class Meets: Wed 6:35pm – 9:20pm Office Hours: Tuesdays 5:00pm-6:30pm Wednesdays: 4pm-5pm Location: SB408 Professor: Dr. Marianna Makri Office Location: Jenkins Building 414-L Office Hours: by appointment Phone: 305-284-8586 E-mail: mmakri@miami.edu Textbook: Strategic Management, Rothaermel, 5th Edition. McGraw Hill. https://youtu.be/0s_2L8TxGyA Course Description: This course is designed to provide a fundamental exploration of organizations in their environments and provide an introduction to the strategic management process with a focus on the following: • Strategic Planning and Analysis of Organizational Internal/External Environments • Evaluating the Competitive Landscape • Establishing Strategic Direction and Leadership • Formulating Business and Corporate Strategy • Strategy Implementation and Control The course learning objectives include: • Examining the key elements of the strategic management process (planning, analyzing, leading, formulating, implementing and controlling) • Identifying the critical elements of an organization’s external environment • Conducting an environmental analysis in which an organization operates • Using the strategic management methodology to evaluate the competitive landscape • Conducting a company profile analysis to identify organizational strengths, weaknesses, opportunities and threats (SWOT) • Identifying strategies being employed by an organization and the influencing factors • • Discussing the importance of leadership, culture, structure, and alignment during strategy implementation Enhance teamwork, analytical, communication and presentation skills as they relate to the concepts of strategic management Blackboard Website: All students officially registered for the course are automatically enrolled in the course’s website at: www.miami.edu/blackboard. Students should refer to this site on a regular basis for important announcements, team project information, and PowerPoint slides. Academic Resource Center The Camner Academic Resource Center assists University students by providing recognized procedures for assuring that students with disabilities have equal access to University courses and programs. The Academic Resource Center is located at 1307 Stanford Drive in the Student Services Building, https://camnercenter.miami.edu/. Student Accommodations / Disability All students seeking accommodations for a disability must register with the Office of Disability Services (ODS). Students should register as soon as possible so that the office has sufficient time to receive and review the necessary documentation and coordinate reasonable accommodations. Accommodations will not be for students who are not register or who do not present this letter. The accommodations letter must be presented to the instructor at the beginning of the semester, during office hours, and a minimum of two weeks prior to the desired use of the accommodation. It is the responsibility of the student to contact the instructor to coordinate the details of all accommodations. The instructor will then work with ODS to determine the best way to accommodate the student for that course. Students should not assume that they will be accommodated in exactly the same manner for every course. Students may speak with the instructor or contact Accessibility Resources at (305) 284-2374 or https://camnercenter.miami.edu/disability-services/ for more information about receiving classroom accommodations. Service Dogs are allowed on campus and in classrooms; however, Emotional Support Animals (ESA) are not allowed in the classroom settings. Well-Being Resources and Support As you complete your coursework, consider how you can maintain your health and well-being as a top priority. To help you become familiar with the many programs and services available on campus, review the information collected on the Division of Student Affairs Student Well-Being and Resiliency website available at miami.edu/well-being. Please reach out to any of the resources listed on that site if you need assistance or support throughout the semester. Mental Health Mental health concerns or stressful events (e.g., a global pandemic) may lead to diminished academic performance or reduce your student’s ability to participate in daily activities. Free, easily accessible, confidential mental health services are available to assist the student with addressing these and other concerns they may be experiencing. You can learn 2 more about the broad range of mental health services available on campus at the Counseling Center website: counseling.studentaffairs.miami.edu. Progress Reports Faculty are required by the University of Miami Faculty Handbook to submit Progress Reports for all students enrolled in their course. Faculty will receive alerts for how and when to submit these reports. Please communicate with your professor if you are indicated as “at risk” on your Academic Progress Report. Academic Integrity Academic dishonesty in any form is not tolerated. This policy is required to encourage consistent ethical behavior among students and to foster a climate of fair competition. Personal integrity is a quality that is expected and respected at the University of Miami. Consequently, the Undergraduate Student Honor Code in is force at all times. Students are responsible for reading, understanding, and upholding the Honor Code which is available at https://doso.studentaffairs.miami.edu/units/undergraduate-honor-council/honorcode/index.html. A student’s academic conduct must be beyond reproach at all times. Late Submission of Assignments: Late projects will either not be accepted or will incur a grade penalty unless they are due to documented serious illness or a family emergency. Professors will make exceptions to this policy for reasons of religious observance or civic obligations, only when the assignment cannot reasonably be completed prior to the due date and the student makes arrangements for later submission with the professor in advance. Collaboration on Graded Assignments: Students may not work together on graded assignments unless the professor gives express permission or explicitly indicated on the course syllabus. Dropping the Course: The policy for withdrawing from a course is dictated by the University. Any student who has not dropped by the official date will receive a grade for the course. If you wish to withdraw from the course, you must officially drop the course; if you just stop attending class, you will receive a failing grade. Incompletes: The Incomplete (I) grade will be recorded only when a student is unable to complete the course for a verifiable non-academic reason (such as an accident or illness that confines the student to the hospital). An Incomplete will not be given when a student is failing the course or when a student wishes to repeat the course. Both the professor and the Department Chair must approve all incomplete grades in advance. 3 E-mail: When sending an e-mail message to me please make use of the subject line to summarize your message and include the course number. Please also make sure that your real name is included somewhere in your e-mail message. COURSE EVALUATION CRITERIA 10 Smart Book Assignments x 20 200 points 3 Exams x 150 450 points In Class Assignments (Breakout Discussions) 100 points Team Project (6 Deliverables x25 +75) 225 points Team Presentation 25 points Assignments Every week you need to complete a quiz associated with the book chapter assigned for the week (Smart Book Chapter Assignments). Each quiz carries 20 points. In Class Assignments In every class we will be applying the theory using company examples. We will be using breakout rooms if we are holding class online or breaking out within the classroom for discussion. Lecture Notes Every chapter is associated with two sets of lecture notes; one covering theory and the other applications of the theory (see Blackboard Tab: Lecture Notes). Both sets of lecture notes are for you to review. In class, we will be focusing on class discussion and reinforcing the concepts presented in the lecture notes. Team Project The Team Project (you will be assigned a team and a company on the first day of class) will be broken up into 6 deliverables. The 7th deliverable is the completed team project. You still need to submit a complete report (you can make changes based on my feedback on Deliverables 1-6) as well as deliver a presentation during our last 3 class sessions. Use of Zoom You will be logging onto Zoom even if you are in the classroom since this is the best way for us to share our work (Share Screen function). Bring your laptops every time! Course Schedule: A tentative course schedule and assignments follow. Note that I reserve the right to make changes to the schedule and syllabus with notice to the students. 4 5 Week 1 Week Readings, Assignments and Dates Topic Chapter 1 What is Strategy Read Chapter 1 Smart Bool Chapter 1 Chapter 2 Read Chapter 2 Strategic Leadership Smart Book Chapter 2 Chapter 3 External Environment Week 4 Week 5 Read Chapter 3 Smart Book Chapter 3 Week of Jan 23rd Feb 1st Team Deliverable 1 - Meet with your team and do the following: Provide an overview of your company and define its industry. Do a general environment analysis and identify factors (PESTEL) that may positively or negatively affect this company and its industry overall. Week 3 Week 2 Wednesday Jan 18th Chapter 4 Internal Read Chapter 4 Analysis Smart Book Chapter 4 Week of Feb 6th Chapter 5 Competitive Advantage Read Chapter 5 Smart Book Chapter 5 Week of Feb 13th 6 Week 6 Week 7 February 22nd Team Deliverable 2 - Meet with your team and do the following: Do a Porter’s 5 Forces Analysis for the industry. Who are this company’s main competitors? In terms of Porter’s 5 forces what’s the greatest threat? Week of Feb 20th Feb 22nd Exam 1 (Chapters 1-4) Chapter 6 Business Level Strategies Homework Read Chapter 6 Week of Feb 27th Week 8 Chapter 7 Week 9 Smart Book Chapter 6 Innovation, Entrepreneurship and Platforms Week of March 6th Homework Read Chapter 7 Smart Book Chapter 7 SPRING BREAK MARCH 10-19TH March 22nd Team Deliverable 3 – Meet with your team and do the following: What is this company's core competence/source of competitive advantage? Is it valuable, rare, non-imitable, non-substitutable? Week of March 20th March 22nd Exam 2 (Chapters 5-7) 7 Week 10 Chapter 8 Corporate Strategy Vertical Integration and Diversification Homework Read Chapter 8 Smart Book Chapter 8 Week of March 27th Week 12 Week 11 Week of April 3rd April 5th Team Deliverable 4 - Meet with your team and do the following: What’s the business level strategy here? Is the value chain configured in a way that fits the business level strategy? Visually present the value chain. April 5th Team Deliverable 5 - Meet with your team and do the following: Describe the business model (customers, value proposition, cost and revenue drivers). Is this a double sided platform? Chapter 9 Homework Read Chapter 9 Strategic Alliances M&As Smart Book Chapter 9 Chapter 12 Homework Read Chapter 12 Corporate Governance Smart Book Chapter 12 Week 13 Week of April 10th Week of April 17th April 19th: Exam 3 (Chapters 8,9 12) 8 Week 14 Presentations Team Presentations are due April 26th Team Project is due by May 6th at midnight Week of April 24th Professor’s Brief Bio: Marianna Makri is an Associate Professor of Management and teaches courses in Strategic Management, Entrepreneurship and Family Business at the MBA and Executive MBA level. She received her Ph.D. in Business Administration from Arizona State University and M.A. degree in Mathematics from the University of South Florida. She has published in the areas of corporate governance, corporate strategy and innovation management. Her more recent work focuses on family firms as a unique form of ownership. Her research examines how family firms differ from non family firms in terms of governance, compensation, innovation, diversification, corporate social responsibility and risk propensity. She has consulted over 50 small and medium enterprises as well as startups in a broad range of industries in the U.S. and Latin America. Further, she has served as a technical expert for Eurostars, an organization that supports international innovative projects led by R&D-performing SMEs. Finally, she is the Editor in Chief of the Journal of High Technology Management Research. STUDENT RESOURCES Registering to Connect via Blackboard: https://youtu.be/0s_2L8TxGyA Connect Student Videos: 1. Navigating Connect & Completing Assignments https://youtu.be/tkNyQWpAWYY 2. Using SmartBook Effectively & Completing Assigned Modules https://youtu.be/mKooJFP3fPM 9
