CHAPTER I
BUSINESS CONCEPT
INTRODUCTION
Economic, population growth and industrialization in the world increases the
amount of waste. As a consequence of the inevitable use of natural resources, the
consumption of wastes are growing and have reached huge amounts that threaten
environment and human health due to its quantity and harmful contents. For this
purpose, waste policies should be developed and waste management studies should be
carried out particularly in the recycling field to prevent landfill problems.
PET, is the acronym
for Polyethylene Terephthalate, its chemical name
polyester, is a clear, strong and lightweight plastic that is commonly used for
packaging food and beverages especially convenience-sized softdrinks, juices and
water.
The basic building blocks of PET are ethylene glycol and terephthalic acid,
which are combined to form a polymer chain. The resulting spaghetti-like strands of
PET are extruded, quickly cooled, and cut into small pellets. The resin pellets are then
heated to a molten liquid that can be easily extruded or molded into items of practically
any shape.
PET is proven safe for contact with food and beverages by the FDA and healthsafety agencies throughout the world. The safety of PET for food, beverage,
pharmaceutical and medical applications has been repeatedly demonstrated through
extensive studies, regulatory approvals, testing, and its widespread acceptance for more
than 30 years.
Review of Related Literature
Since their invention in the 20th century, plastics have changed our lives,
bringing many benefits but also huge damage to the environment. The biggest problem
with plastics is that many types are incredibly long lasting and can take hundreds of
years to breakdown. This is causing major problems, including the buildup of plastic
pollution across the land and seas.
Plastics, for all intents and purposes, do not biodegrade, so disposed-of waste
amasses on the grounds and in the oceans, getting ingested by creatures and delivering
harmful synthetics to the detriment of our living surroundings. (Alhazmi, Almansour,
Aldhafeeri, 2021)
Plastics are produced from the oil that is considered as non-renewable
resource. Because plastic has the insolubility about 300 years in the nature, it is
considered as a sustainable waste and environmental pollutant. So reusing or
recycling of it can be effectual in mitigation of environmental impacts relating to it. It
has been proven that the use of plastic bottles as innovative materials for building can
be a proper solution for replacement of conventional materials. (Mohammed
Jalaluddin, 2017)
Polyethylene terephthalate (PET) is a versatile material and has a wide range
of applications such as clothing, acoustic panels, sportswear, agricultural nets,
nonwovens, sheets and films, straps, engineering resins, food and beverage bottles,
bottles, packaging materials, reinforcement in building construction, etc. Among these
products, bottle grade PET is generally used for water and beverage packaging due to
its lightweight, inexpensive price, resistance to microorganisms, and light. Bottles of
water, soft drinks, and other beverages constitute 83–84%of global PET resin
requirement. Furthermore, the projected demand for PET packaging materials is
forecasted to reach 20 million tons by 2019 with an annual increase of 4.6% (Sarioğlu,
Kaynak, 2018)
BIBLIOGRAPHY
(Fact Sheet - an Introduction to PET (Polyethylene Terephthalate) | PETRA:
Information on the Use, Benefits & Safety of PET Plastic., n.d.)
Fact Sheet - An Introduction to PET (polyethylene terephthalate) | PETRA: Information
on the Use, Benefits & Safety of PET Plastic. (n.d.). Retrieved September 9, 2022, from
http://www.petresin.org/news_introtoPET.asp
Sarioğlu, E., & Kaynak, H.K. (2018), Pet Bottle Recycling for Sustainable Textiles.
(n.d).from https://cdn.intechopen.com/pdfs/58300.pdf
Jalaluddin, M. (2017), Use of Plastic Waste in Civil Constructions and Innovative
Decorative
Material
(Eco-Friendly).
Published:
December
4,
2017,from
https://medcraveonline.com/MOJCE/use-of-plastic-waste-in-civil-constructions-andinnovative-decorative-material-eco-friendly.html
CHAPTER II
MANAGERIAL FEASIBILITY
BUSINESS NAME
The business name “CLBEST” is driven from the proponents’ last name’s
initials, Cataluña, Llabres, Belenzo, Elbambo, Salazar, and Tongoy.The proponents
think that it provides a much easier pronunciation and would best suit the product when
it will be offered in the market.
BUSINESS TAGLINE
“Now you can afford a good night’s sleep.”
The company tagline delivers the importance of the product, bed sheet and
pillow case that they will be offering in the market. They think that the bed sheets and
pillow case provide protection in the mattress and pillow and are essential in having a
comfortable sleep.
BUSINESS LOGO
The proponents decided to create logo that represents the raw material and the
finished product. The logo depicts a bed with the raw material, PET bottles, as the
headboard leg. Folded bed sheet and pillows were put in the logo to emphasize the
merchandise The blue shade circle background instills a peaceful and fresh atmosphere
to the consumers. The business name was put in front of the bed design for
identification.
BUSINESS OFFERINGS
CLBEST will be offering bed sheets and pillowcases made from recycled PET
bottles. The proponents decided to focus on producing fitted bed sheets. Fitted sheets
come with elastic edges to cover and fit the mattress better. For the fitted sheets, the
proponents will be offering the Queen size which has a length of 80 inches, width of
60 inches and depth of 16 inches. For the pillowcase sizes, the proponents will be
offering a Standard size which has a width of 26 inches and length of 20 inches.
Bed Sheet Size
Queen - 80”l x 60”w x 16”d
Pillowcase Size
Standard - 26”w x 20”l
BUSINESS STRUCTURE
CLBEST is proposed by 6 pairs composing of:, Antonette Belenzo, Elijah
Marie R. Cataluña, Maryrose Elbambo, John Lorenz Llabres, Ana Karisa A. Salazar,
and AlyssaMarie Tongoy. Each pair will contribute an amount Six Hundred Thousand
Pesos, andwill equally share profits and losses.
Name
Contribution
Source of Contribution
Belenzo, Antonette
₱ 600,000
Savings account
Cataluña, Elijah Marie R.
₱ 600,000
Savings account
Elbambo, Maryrose
₱ 600,000
Borrowed from parents
Llabres, John Lorenz
₱ 600,000
Savings account
Salazar, Ana Karisa A
₱ 600,000
Borrowed from parents
Tongoy, Alyssa Marie
₱ 600,000
Borrowed from parents
INDUSTRY REVIEW
According to UNEP, “Every minute,an equivalent of one garbage truck of
plastic is dumped into the ocean. This marine litter and plastic pollution endangers
aquatic life, threatens human health and results in myriad hidden costs for the
economy.”
Plastic is an essential part of production, and an increase in consumption and
demands of the public can also lead to increase in plastic production. The problem is
that littering and improper waste management can trigger the environmental threats.
Plastic pollution pose serious threats not only to the environment, but our health as well.
With this, CLBEST longs to participate in eradicating the plastic waste that
ends up in rivers, drainage, and oceans. With the help of technology, CLBEST will
produce bed sheets and pillowcases, named Eco SlumbRe, and will
sustainability in the marketof Olongapo City.
promote
BUSINESS OBJECTIVES
The business aims to provide satisfaction to customers through the
provision and further development of its products and increase market share
and profits.
VISION
We envision to spread awareness regarding the plastic pollution and
innovate recyclable products as a well-known manufacturer and distributor of
pillowcases and bedsheets.
MISSION
Our mission is to provide high-quality products to our customers and to
continuously collect PET bottles in order to maintain a healthy environment.
We will strive to improve our machines and designs in order to maintain the
high quality of our products.
GOALS

Introduce our product in the market;

Raise plastic pollution awareness;

Provide customer satisfaction and be a customer’s choice; and,

Build trust among customers.
BUSINESS LOCATION
Located at: 20th Street, Johnson Corner East Bajac-Bajac, Olongapo City
BUSINESS FLOORPLAN
Prepared by: Architect Nicanor L. Tongoy
BUSINESS MODEL
Prepared by: John Kenneth Medrana
BUILDING PERSPECTIVE
Prepared by: John Kenneth Medrana
GANTT CHART
Tasks
MAR
APR
Business
Planning:
Products,
Production,
Recruitment
Process,
Job
advertisements,
Organizational
Structure, and
Objectives.
Market
Research
Preparation of
Capital
Investment
Searching for
business
location
and
suppliers:
Agreement
signing
Securing
Business
Registrations
and Permit
Site
Development
Preparation of
machineries
Conducting
applicant
interview
Discussion of
business
operations,
machineries,
and policies for
employee
onboarding
Start
operation
Legend:
of
Finished
Unfinished
MAY
JUNE
JULY
to
DECEMBER
2022
2023
2024
2025
2026
SWOT ANALYSIS
STRENGTHS
WEAKNESSES

Ability to sell products online

Made from recycled materials

Possibilities
Development
offer

Limited start-up costs

Limited flexibility in pricing
similar
THREATS
of expansion
for

online sales

can
products quickly
OPPORTUNITIES

Competitors
Changes in regulations can impact
the business products are already
of
sold by major competitors.
wholesale
distribution relationships

Increases in price inputs can cause
upward pricing.
ORGANIZATIONAL STRUCTURE
PARTNERS
GENERAL MANAGER
FINANCE OFFICER
PRODUCTION MANAGER
PRODUCTION STAFF (6)
SECURITY
GUARD (2)
JOB DESCRIPTION AND SPECIFICATION
GENERAL MANAGER
Job Description:

Evaluating staff performance.

Establishing and implementing policies and safety regulations.

Preparing reports useful for business operation

Having the ability to provide solutions for problems that may be
encountered by the business i.e. decreasing revenue, employee
conflicts, budgeting, etc.

Assessing job applicants and designing training for employees.

Preparing strategic plans and developing performance and
productivity goals.

Cooperating with Production Manager and Financial Officer in
overseeing daily operations.
Job Specification:

Bachelor’s degree in Business Administration, or any relevant
course.

Leadership skills

Problem-solving skills

Knowledgeable in the business functions

Good communication skills: verbal and written

With at least 3 years of work experience as a General Manager or
similar
role
FINANCIAL OFFICER
Job Description:

Planning financial resources

Recording accounts payable and receivable

Processing invoices and prepare balance sheets

Ensuring financial records are up-to-date

Maintaining accurate records and receipts for all daily transactions

Preparing financial reports and conduct financial analysis
Job Specification:

Bachelor’s degree in Financial Management, Accountancy, or any
relevant course.

Knowledgeable of financial regulations and accounting procedures.

Microsoft Excel skills

Time management skills

Good communication skills: verbal and written

Attention to detail

With at least 2 years of work experience as a Financial Officer.
PRODUCTION MANAGER:
Job Description:

In charge of monitoring production and Fabric Inspection Machine.

Supervising production staff and evaluate their performance.

Ensuring that the production operation meets quality standards and
meets deadlines.

Preparing reports for cost estimation and budget preparation.

Ensuring that the machines are regularly checked and repaired if
needed.

Enforcing health and safety precautions for production staff.
Job Specification:

Bachelor’s degree in Business Administration or any relevant course

Knowledgeable in business functions and machines used in the
business.

Knowledgeable in performing staff evaluation.

Problem-solving skill

Good communication skills: verbal and written

Preferably with driver’s license.

With at least 2 years of work experience as a Production Manager.
PRODUCTION STAFF 1 and 2
Job Description:

In charge with the operation of PET bottle Washer, Dryer, Crusher
line.

Loading kilograms of PET bottle to the machine.

Able to meet deadlines and coordinate with the other production
staff.

Following instructions and manufacturing manuals of machinery.

Conducting daily machine inspections to identify defects and
perform maintenance.
Job Specification:

Associate degree, or at least a high school diploma or senior high
school

Good communication skills: verbal and written

Good stamina, for repetitive actions involving the lifting kilograms
of

PET bottles.

Knowledge of basic use of safety equipment provided by the
company.

At least 1 year of experience in machine operation.
PRODUCTION STAFF 3
Job Description:

Following production procedures

In charge with the operation of the Extruder machine and Fabric
dyeing machine.

Loading crushed PET bottles to the extruder machine.

Preparing dyeing machine and conducting test runs before operation.

Monitoring temperatures, dye flows, and identifying defects and in
fabric.

Adding dyes, water, or chemicals to the dyeing machine according
to established formulas.

Conducting daily machine inspections to identify defects and
perform maintenance.
Job Specification:

Associate degree, or at least a high school diploma or senior high
school

Good communication skills: verbal and written

Knowledge of basic use of safety equipment provided by the
company.

At least 1 year of experience in machine operation.
PRODUCTION STAFF 4, 5 and 6
Job Description:

In charge with the Air Jet Loom, and Sewing Machine.

Performing correct threading procedures to ensure quality in
sewnproducts.

Attention to detail.

Conducting daily machine inspections to identify defects and
perform maintenance.
Job Specification:

Associates degree, or at least a High school diploma or senior high
school

Good communication skills: written and verbal

Skills on using single needle and double needle machines.

At least 1 year of experience in machine operation.
SECURITY GUARD
Job Description:

In charge with monitoring and patrolling the business premises
regularly and ensuring that the environment is safe and secure.

Monitoring surveillance camera and provides detailed reports on
incidents that may have occurred.
Job Specification:

Associates degree, or at least a High school diploma or senior high
school

Physically and Mentally fit to work

Has undergone a Pre-Licensing Training Course.

Has attended First-Aid seminars
RECRUITMENT AND SELECTION
Procedures of Recruitment and Selection

Job Posting – The management will notify the publications to apply for
the positions available within the organization.

Passing of Resume - Aspiring applicants must submit their resume
directly to the manager to review it first.

Screening of Applicants – It is the process of sorting of sorting resumes
to disqualify candidates using successively more detailed examinations
of the resumes.

Interview -The interview will last about half an hour and it will be held
on the office of the manager. The questions are based on the job
description, to identify whether the applicant is fit for the position.

Examination (written) - The examination process will measure the
needed skills required.

Medical Examination - After passing the Interview, applicants must
submit medical requirements such as x-ray and medical tests.

Orientation - The hired employee will be notified by the manager of
the date, time and location for the orientation. It also discusses the vision
and mission and the policy of the proposed business and also the work
task assigned to him.

Training - The employee will be guided / trained using the machines.

Start of work - The employee will begin work on the given time and
date.
HIRING PROCESS
START HIRING
JOB POSTING
PASSING OF RESUME
SCREENING OF APPLICANTS
NO
PASSED
END
YES
EXAMINATION
(ORAL&WRITTEN)
NO
PASSED
END
YES
INTERVIEW
NO
PASSED
END
YES
MEDICAL EXAMINATION
NO
PASSED
YES
ORIENTATION
TRAINING
START OF WORK
END OF THE
RECRUITMENT PROCESS
END
VACANCY ADVERTISEMENT
Prior to the start of operation of the business, a job-vacancy
announcement shall be made through social media sites and job bulletins. The
vacancy must be posted on the said platforms because it can easily notice and
seen by people. Vacant positions can be presented at public and job hiring
events to gain more applicants.
DRESS CODE
UNIFORM
PRODUCTION STAFF UNIFORM
Seamstress’ Apron
DRESS CODE POLICY
All employees must wear their uniforms clean to appear presentable to
their customers and co-workers and avoid wearing short. Employees are
required to wear their uniforms during working hours in order to build a
positive image ofour company.
HOURS OF OPERATION
CLBEST will operate from 8 o’clock in the morning to 5 o’clock in the
afternoon for a total of 8 working hours per day from Mondays until Saturdays. The
store will not be opened during Sundays to serve as the rest day of the administration
employees and all the staff, the business will follow the working hour rules as needed
to fulfill the production operation.
PROPOSED COMPENSATION AND BENEFITS
PROPOSED BENEFITS
Minimum wage
The Wage Rationalization Act, Republic Act No. 6727, sets the minimum wage
rates applicable per region, province and industry sector. The industry sectors
are: non-agricultural, agriculture (plantation and non-plantation), cottage and
handicraft, retail and service sectors. Minimum wage may vary depending on
the number of employees and gross-sales of an enterprise and its industry sector.
Overtime
Minimum wage is based on a work week of 40 hours or 8 hours per day. The
daily 60 minute mandatory lunch break is not included in the 8 hour work day
and is not compensated. Overtime pay rates vary depending on when the
overtime work takes place: regular work day, holiday, rest day, or night
(between the hours of 10pm to 6am).

Overtime rate:
o Regular work day: plus 25% of the hourly pay rate.
o Rest day, regular/special holiday: plus 30% of the hourly rate
on said day.
Premium pay
Premium pay is given on non-working days (rest days/special holidays)

Premium Pay Rates:
o On a rest day or special holiday, an employee is entitled to
an additional 30% of his daily basic rate, or a total of 130%.
o On a rest day which is also a special holiday, an employee is
entitled to an additional 50% of his daily basic rate, or a total
of 150%.
o On a regular holiday which is also an employee’s rest day,
an employee is entitled to an additional 30% of the regular
holiday rate of 200%, or a total of 260%.
Note: It is only applicable to employees covered by the holiday-pay rule.
Note: The “no work, no pay” principle will be applied during special non-working
days and such other special days as may be proclaimed by the President of the
Philippines. Workers who are not required or permitted to work on these days are,
therefore, not entitled to any compensation. This, however, is without prejudice to any
voluntary practice or CBA providing for payment of wages and benefits for declared
special dayseven if unworked.
Holiday pay
The Labor Code requires the payment of an employee’s daily basic wage for all
non-working regular holidays.
12 regular holidays are (Republic Act No. 9849)
Rate Example: If work is accomplished on a regular holiday (up to 8 hours), an
employee is entitled to at least twice (200%) of his basic wage. If the holiday
corresponds to a scheduled rest day, the employee is entitled to an additional 30% based
on his regular holiday rate of 200%, which comes to a total of at least 260%.
List of Regular Holidays and Special Days (2022)
Service Incentive Leave
Every employee who has rendered at least one (1) year of service is
entitled to a Service Incentive Leave (SIL) of five (5) days with pay. SIL may
be used for sick and vacation leave purposes. The unused SIL at the end of the
year can be converted into cash using the salary rate at the date of conversion.
It is the employer’s prerogative to grant additional vacation leave.
13th Month Pay
Each year, a 13th month pay is given to all rank-and-file employees. By law,
this benefit must be paid before December 24th and is mandatory. Employees
who have resigned or have been severed from the company before the payment
of the 13th month pay are still entitled to it in proportion to the length of time
they worked for during that year.
The 13th month pay must be at least 1/12th of the total basic salary of
each employee earned during that calendar year.
Separation Pay
Following the labor code of the Philippines, articles 283 and 284 state
that an employee can claim separation pay if his contract is ended under
authorized causes. According to article 282 an employee terminated for just
cause (neglect of duties, fraud, crime…) is generally not entitled to separation
pay.
Hazard pay
-
Hazard pay is an additional compensation for employees who work
under hazardous conditions receive. Employees may also receive hazard pay if
their work involves physical hardship. The Department of Labor defines
physical hardship as “Work duty that causes extreme physical discomfort and
distress which is not adequately alleviated by protective devices.”
-
Hazard pay rates are left up to the employer. Generally, the hazard pay
amount is given in addition to regular wages. An employee typically receives
hazardous duty pay for the hours where they worked in hazardous conditions.
-
In most cases, hazard pay is an increased hourly pay rate. Some
employers may offer a flat percentage for time spent in hazardous conditions
(e.g., 10% premium while working in hazardous conditions).
BUSINESS MONITORING
 The attendance of the employees will be monitored using a DTR (Daily Time
Record).
 The performance appraisal of employees will be done by the HR Manager
through the feedback of the production manager.
 Quality assurance will be checked by the General Manager and Production
Manager from the raw materials up to the finished products.
 The production process will be monitored by the production manager. It
includes monitoring the performances of every production employee on duty.
 Machineries, equipment, and tools will be the concern of the machine operators.
 The sales reports will be monitored by the General Manager.
 The Financial position of the Business will be monitored through monthly
auditing of a Financial Officer.
 The profits will be deposited in the account of the Partnership.
TERMINATION AND DISMISSAL
An employee may remain employed at CLBEST unless he/she commits a violation
that involves any of the following:
a. Any act, omission, or concealment which involves a breach of legal duty, trust or
confidence.
b. Gross negligence or the absence of diligence that an ordinary man would use in
his/her own affairs.
c. Habitual negligence or the repeated failure to perform one’s duties over a period of
time, depending upon the circumstances.
d. Insubordination or the refusal to obey orders of an entitled superior.
e. Misconduct or the transgression of some established and definite rule of action, a
forbidden act, a dereliction of duty, willful in character and implies wrongful intent
and not mere error in judgment.
Habitual negligence
Sanctions:
1st offense- verbal warning
2nd offense- written reprimand
3rd offense- Suspension
4th offense – Dismissal
Gross negligence:
Sanctions:
1st offense- written reprimand
2nd offense- suspension
3rd offense- Dismissal
Absence without official leave (AWOL)
Sanctions:
1st offense- written reprimand
2nd offense- suspension
3rd offense- Dismissal
Any form of theft
Sanctions:
1st offense- Dismissal
ARTICLES OF PARTNERSHIP
OF
CLBEST
KNOW ALL MEN BY THESE PRESENTS:
That we, the undersigned partners, all of legal age, residents and citizens of the
Philippines have on this day voluntarily associate ourselves together for the purpose
forming a general partnership under the following terms and conditions and subject to
existing and applicable laws of the Republic of the Philippines:
AND WE HEREBY CERTIFY:
ARTICLE I. Partnership Name: That the name of this partnership shall be
CLBEST and shall transact business under said company name.
ARTICLE II. Business Purpose: That the purpose/s for which this partnership
is formed is/are:

To provide quality bed sheet and pillow case with the use of recycled
PET bottles.

To be part in eradicating the environmental impact of plastic pollution.
ARTICLE III. Principal Place of Business: That the principal place of
business of this partnership shall be located at 20th Street, Johnson, East BajacBajac, Olongapo City.
ARTICLE IV. Terms of Existence: That the partnership shall commence on
the date of execution of this Articles of Partnership and shall continue until the
partners decide to terminate the partnership.
ARTICLE V. Partners’ Circumstances: That the names, citizenship and
complete residence addresses of the partners are as follows:
Name
Citizenship
Complete Residence Address
Belenzo, Antonette
Filipino
106
Otero
Avenue
Mabayuan,
Olongapo City
Cataluña, Elijah Marie R.
Filipino
Preda Foundation, Upper Kalaklan,
Olongapo City
Elbambo, Maryrose
Filipino
79 A Kessing Street, New Kalalake,
Olongapo City
Llabres, John Lorenz
Filipino
847-c Sampaguita Street, Sta. Rita,
Olongapo City
Salazar, Ana Karisa A.
Filipino
16 A Upper Domingo Street, Gordon
Heights, Olongapo City
Tongoy, Alyssa Marie
Filipino
676
Amapola
Olongapo City
Street,
Sta.
Rita,
ARTICLE VI. Capital Contributions: That the capital of this partnership
shall be the amount of Three Million Six Hundred Thousand Pesos (Php 3,600,000.00),
Philippine currency, contributed in cash by the partners, as follows:
NAME
AMOUNT CONTRIBUTED
Belenzo, Antonette
₱ 600,000
Cataluña, Elijah Marie R.
₱ 600,000
Elbambo, Maryrose
₱ 600,000
Llabres, John Lorenz
₱ 600,000
Salazar, Ana Karisa A.
₱ 600,000
Tongoy, Alyssa Marie
₱ 600,000
ARTICLE VII. Sharing Ratios: That the profits and losses of this partnership
shall be divided and distributed proportionately on the ratio of the capital contribution
of each partner.
ARTICLE IX. Management: That this partnership shall be under
, as General Manager, who shall be in charge of the management of the
affairs of the company. He shall have the power to use the partnership name and in
otherwise performing such acts as are necessary and expedient in the management of
the firm and to carry out its lawful purposes.
ARTICLE X. Undertaking to Change Name: That the partners undertake to
change the name of this partnership, as herein provided or as amended thereafter,
immediately upon receipt of notice or directive from the Securities and Exchange
Commission that another corporation, partnership or person has acquired a prior right
to the use of that name or that the name has been declared as misleading, deceptive,
confusingly similar to a registered name, or contrary to public morals, good customs or
public policy.
IN WITNESS WHEREOF, we have hereunto affixed our signatures
this
day of
, 20
, at Olongapo City, Zambales, Philippines.
Antonette Belenzo
Elijah Marie R. Cataluña
Maryrose Elbambo
John Lorenz Llabres
Ana Karisa A. Salazar
Alyssa Marie Tongoy
CHAPTER III
MARKETING FEASIBILITY
MARKET STUDY
According to The World Bank, “Like many rapidly developing countries, the
Philippines grapples with unsustainable plastic production/consumption and
insufficient solid waste management infrastructure. A staggering 2.7 million tons of
plastic waste are generated in the Philippines each year, and an estimated 20 percent
ends up in the ocean.”
With the hopes of lessening the plastic waste, CLBEST offers sustainable bed
sheets and pillow cases, Eco SlumbRe, made from PET bottles. The proponents
gathered their data through conducting an online survey and other relevant data and
information werecollected from the City Planning Development Office.
MARKET DESCRIPTION
The market of the proposed business plan is the City of Olongapo. Based
on the gathered household population data from the City Planning Development Office
(CPDO) of Olongapo City using the 2020 Household population with the growth rate
of 1 percent we have calculated the projected population as seen at Table 3.1, there are
889 in Asinan, 1,929 in Banicain, 5,559 in Barretto, 4,944 in East Bajac-Bajac, 2,538
in East Tapinac, 7,836 in Gordon Heights, 3,750 in Kalaklan, 2,626 in New Kalalake,
3,171 in Mabayuan, 8,505 in New Cabalan, 398 in New Ilalim, 618 in New Kababae,
1,681 in Pag-Asa, 11,995 in Sta.Rita, 2,150 in West Bajac-Bajac, 1,794 in West
Tapinac, 5,968 in Old Cabalan. The proponents found out that there is a total of 66,351
number of householdsin Olongapo City.
Name of Barangay
Asinan
Banicain
Barretto
East Bajac-Bajac
East Tapinac
Gordon Heights
Kalaklan
New Kalalake
Mabayuan
New Cabalan
New Ilalim
New Kababae
Pag-Asa
Sta. Rita
West Bajac-Bajac
West Tapinac
Old Cabalan
Total
Number of Household
889
1,929
5,559
4,944
2,538
7,836
3,750
2,626
3,171
8,505
398
618
1,681
11,995
2,150
1,794
5,968
66,351
(Table 3.1 Number of Household in Barangays)
TARGET MARKET
CLBEST targets the customers from household population. According to
livinginthephilippines.com “In Philippine society, a lot of people sleep together. For
example, if you have 4 or 5 kids, they often all sleep in the same bedroom, even in the
same bed together. If cousins live under the same roof, they are also part of the sleeping
group. On the other hand, in the West, sleeping arrangements are normally quite
different. In the United States, generally each child has his/her own bedroom.
Sometimes, if there are not enough rooms, two kids might share a bedroom, but these
days it is more the norm that each child has a bedroom of his own.”
CLBEST intends to preserve this kind of culture, with respect to each household
norms. The CLBEST obtained data from the Olongapo City Planning and Development
Office,
and using the PSA data of 2020 with a growth rate of one percent, the household
population of 2022 is 66,351.
According to the survey results of the question: Family members, we have
gathered 250 responses out of 257 sample size, the most family members in every
households is ranging four (4) to six (6) which has 68.09% or 175 respondents
followed by ranges two (2) to three (3) members with 16.34% or 42 respondents,
ranges seven (7) to nine (9) members with 8.56% or 22 respondents and range ten
(10) above with 4.28% or 11 respondents.
According to the survey results of the question: How many family members
are working? We have gathered 253 responses out of 257 sample size, range two (2)
to three (3) members working acquired the most number of respondents with
70.04% or 180 respondents followed by ranges four (4) to five (5) members
working with 16.34% or 42 respondents, one (1) member with 9.34% or 24
respondents, six (6) to seven (7) members with 1.94% or 5 respondents, and eight
(8) above with 0.79% or 2 respondents.
According to the survey results of the question: What is your family’s source
of income? We have gathered 256 responses out of 257 sample size with
Employment having the highest source of income with 78.60% or 202
respondents followed by Business with 11.29% or 29 respondents, Selfemployment with 7.78% or 20 respondents, and Pensions with 1.95% or 5
respondents.
SAMPLE SIZE
The proponents have distributed a total of 257 questionnaires in Olongapo City by via
Google forms through Messenger and posting in Facebook. The sample size
computed anddetermined by this formula.
SAMPLE SIZE
Ss = NV + (Se * Se) (1 – P)
NSe + (V * V) P (1 – P)
Where:
Ss = Sample size
N = Total number of population of households
V= Standard value (2.58) at 1 per centum level of probability with 0.99 reliability
Se = Sampling error (0.01)
P = Largest possible proportion (0.50)
Ss = 66,351 (2.58) + (0.01 * 0.01) (1 – 0.50)
66,351 (0.01) + (2.58 * 2.58) * 0.50 (1 – 0.50)
Ss = 257.4993683 or 257
(Figure 3.1 Computation and Formula for Sample size)
DEMAND ANALYSIS
Year
2022
Household
Population
66,351
Potential Market
(91.05%)
60,413
Projected Demand
(44.36%)
26,799
Potential Market = Year’s Target Market x Potential Market Rate (%)
Demand = Year’s Potential Market X Amount of Demand/ Number of Potential
Market
The potential market is acquired based on the survey question “Would you be
interested on buying a bedsheet and pillow case made from recycled PET bottle?”
We have gathered 249 responses out of the 257 sample size with 234 out of 257 or
91.05% respondents answering “Yes”, and 23 out of 257 or 8.95% respondents
answering “No”.
The projected demand is based on the survey question “Select your monthly
income bracket” We have gathered 241 responses out of the 257 sample size, with the
income bracket of ₱15,000-20,000 gathered the highest answered with a percentage of
44.36%with 114 respondents out of 257.
DEMAND ANALYSIS
Year
Household Population
2022
2023
2024
2025
2026
67015
67685
68362
69046
62244
62866
SUPPLY ANALYSIS
Name of Competitors
No. of Supply from sample size
Percentage of Supply on Demand Percentage of Supply on Demand
257
26,799
Olongapo City Public Market
Pag-Asa Public Market
Novo Department Store
Divimart
NewStar
Mandaue Foam
TOTAL
100
28
36
18
43
17
242
38.91
10.89
14.01
7.00
16.73
6.61
94.16
10428
2920
3754
1877
4484
1773
25235
PROJECTED SUPPLY
Projected Demand
91.05%
Year
2022
2023
2024
2025
2026
Projected Supply
94.16%
26799
27067
27338
27611
27887
25234
25486
25741
25999
26259
DEMAND AND SUPPLY ANALYSIS
Year
Demand
2022
2023
2024
2025
2026
Supply
26799
27067
27338
27611
27887
Gap
25234
25486
25741
25999
26259
1565
1581
1597
1612
1629
SHARE ON GAP
Computation for Quantity of Orders:
Frequency:
“Once every 2 months” acquired 105 responses or 40.86% of 257 sample size.
Sets Purchased:
“2 sets” acquired 112 responses or 43.58% of the 257 sample size.
FREQUENCY OF PURCHASE x SETS PURCHASED
6 x 2 = 12
Note: Year 2022 sales is prorated
Year
QUANTITY OF ORDERS
Share on Gap
Quant
2022
69
2023
2024
COMPETITOR’S MARKET SHARE
Competitors
Percentage on Target Market
66351
Olongapo City Public Market
Pag-Asa Public Market
Novo Department Store
Divimart
NewStar
Mandaue Foam
TOTAL
Competitor’s Market Share = 94.15%
CLBEST Market Share
= Share on Gap/Demand
= 694/26,799
= 2.59%
Available Market
= 3.26%
38.91
10.89
14.01
7.00
16.73
6.61
94.16
MARKETING OBJECTIVES
•
To be able to increase the revenue every year for
further sustainability;
•
To be able to increase the market share every year;
•
To establish a successful brand image in the
industry;
•
To further develop and innovative products;and
•
To develop relationship among consumers.
MARKETING MIX
Place
The business is located at 20th street, Johnson, East Bajac-Bajac, Olongapo
City. The 1,600 square meter land location of the business is suitable for the
production machineries.
Price
The price is based on the fitted sheet size offered by the business. Eco SlumbRe
will beoffered as a set, one (1) Queen-size bed sheet and two (2) pillow cases.
Product
The CLBEST’s bed sheet and pillowcase provide protection to pillows and
mattress. The proponents will ensure that the product will undergo quality control to
provide thebest comfort and durability possible to satisfy customers.
Promotion
The business product will promote through different kinds of advertisements
•
Brochure
•
Social Media
•
Tarpaulin
•
Informative Advertising
MARKETING STRATEGY
The proponents agreed to focus on the first five years to advertise and offer
CLBEST bedsheets and pillow cases in Olongapo City. Listed below are the marketing
strategiesthat is planned to achieve the goals to make potential market grow.
First Year Strategy
CLBEST needs to be well-oriented from the Management down to the
production employees regarding their tactics as they introduce the product to the
market. Employees can have their seminar and training for a holistic approach
of knowledge and strategies regarding their work inside the business. The CLBEST
also aims to determine their ideal customers to gain understanding of what they
want, need and expect from them.The business also promote the product to social media
sites as the users grow every day from using the internet.
Second Year Strategy
CLBEST will continue to use the social media platform because the internet is
a fast way to positively promote products especially when it has a positive reviews
from the users. The internet and technology are very flexible nowadays because it can
reach number of peoples and can attract them to buy products that is such in for the
trends and provides good quality that can benefits them.
Third Year Strategy
For this year strategy the CLBEST will still continue to promote its product
through the internet or social media. CLBEST shall utilize social media influencer
specially vloggers to promote and advertise its products Through these, they can
reach other customers to try the product and increase the production. The business
also will earn the development of their social responsibilities when it comes to
business ethics because of their interactions to their promoters and customers.
Fourth Year Strategy
The strategy for this year is to acquire research for other company’s strategy to
stay in business with their products for years. Create new marketing and operational
strategy to retain and continue to grow the market share. Free advertisement can also
include to list of strategy that can help.
Fifth Year Strategy
To continuously grow inside the business where there is a competition
especially big company CLBEST will bring collaboration and partnership to them. This
way they can continue to have a share in as the market grow, they can still a line with
the business for years and bring more productivity and be in demand. Continue to do
research about the new marketing and operational strategies with other competitors as
the years change for the demand and in trend for the business. Still continue for the
promotion in social media with the help of influencers and other channels.
CHAPTER IV
TECHNICAL FEASIBILITY
PRODUCTION PROCESS
STEP 1: Flake Production
Sorting
PET Bottles delivered by the junkshop supplier will be sorted by the
production staff.
STAFF
Production Staff 1
Production Staff 2
Production Staff 3
Production Staff 4
Production Staff 5
Production Staff 6
TASK 1: SORTING (2 hours)
8:00 – 10:00 am
The production staff will remove caps and labels and
ensure that the plastic bottles are free from any foreign
materials e.g. metals, glass, etc.
4 in 1 PET Bottle Recycling Line
Machine Supervision: Crusher, Washer, Dryer, Shredder
Production Staff 1 and 2 will perform a machine inspection before continuing
to load the sorted PET Bottles to the machine.
STAFF
PS 1
PS 2
PS 3
PS 4
TASK 2: MACHINE SUPERVISION (1 hour)
10:00am – 11:00am
MACHINE STAGE
Stage 1: CRUSHER
Stage 2: WASHER
Stage 3: DRYER
Stage 4: SHREDDER
11am-12nn BREAK
TASK 3: FLAKE INSPECTION (30 minutes)
12nn-12:30pm
The Production Manager will perform inspection from the finished product
of the PET Recycling Machine Line.
Production Manager
The assigned staff will inspect the
shredded plastic bottles before
putting to storage
Machines used:
180 kg of PET Bottles will be processed in the machine.

4 in 1 (Crushing, Washing, Drying, Shredding Machine) PET Bottle
Recycling Line
STEP 2: Fabric Production
Extrusion
LOADING (15 minutes)
12:30pm-12:45pm
STAFF
Product 1 and 2
The assigned staff will load the 180
kg PET Flakes into the machine.
EXTRUDER (1 hour)
12:45pm-1:45pm
STAFF
Production Staff 3
The assigned staff will supervise the
winding process every 20 minutes
Production Staff 4
The assigned staff will supervise the
binding process every 20 minutes
Production Staff 5
The assigned staff will check the
heating adjustments during the
process
Production Staff 6
The assigned staff will add paraffin
wax to lubricate the winding and
binding process every 20 minutes.
UNLOADING (15 minutes)
1:45pm-2:00pm
STAFF
Product 1 and 2
The assigned staff will unload the 180
kg wool-like shreds (fiber) off the
machine.
Machine used:
Extruder
Carding
CARDING MACHINE (1 hour and 20 minutes)
2:00pm-3:20pm
Loading: 10 minutes
Unloading: 10 minutes
STAFF
Production Staff 1
Production Staff 2
The assigned staff will load 180kg woollike shreds (fiber) into the machine.
Production Staff 4
Machine Supervision
Production Staff 3
Guides Production Staff 4 in supervising
the machine. Making sure that the spools
are aligned.
Production Staff 5
Production Staff 6
Production Staff 6
Production Staff 6
Machine used:
Carding Machine
The assigned staff will unload the spools
in the Carding.
Spinning
DRAW FRAME/SPINNING MACHINE
3:20pm-4:20pm
1 hour and 10 minutes per machine
Loading: 5 minutes per machine
Unloading: 5 minutes per machine
STAFF
Production Staff 5
Machine supervision
Production Staff 6
The assigned staff will load the spools in
the Draw Frame/Spinning Machine 1
Production Staff 1
The assigned staff will load the spools in
the Draw Frame/Spinning Machine 2
Production Staff 2
The assigned staff will load the spools in
the Draw Frame/Spinning Machine 3
Production Staff 4
Production Staff 3
Production Staff 4
The assigned staff will unload the spools
from the Draw Frame/Spinning Machine
1, 2 and 3 and will be put into the Air Jet
Loom.
The remaining time will be allotted to machine maintenance and cleaning time
END OF SHIFT
Machine used:
Draw Frame/Spinning Machine
Air Jet Weaving
AIRJET LOOM
8:00am-2:30pm
6 hours and 30 minutes
Thread loading: 2 minutes/5 loads
Loading sets: 10 minutes
Unloading: 10 minutes
STAFF
Production Staff 3
Production Staff 4
The assigned staff will load the spool
(yarn) in the Air Jet Loom and will take
turns in assisting Production Staff 5
during operation.
Production Staff 5
Machine operator
Production Staff 1
Production Staff 2
Production Staff 6
The assigned staff will unload the
finished fabric from the Air Jet Loom
and will take turns in assisting the
Production Staff 5 during the operation.
LUNCH BREAK
12:00nn-1:00pm
Machine used:
Air Jet Loom
Dyeing
1st set
Time: 2:30pm-3:10pm
40 minutes
Loading: 10 minutes per set
Unloading: 10 minutes per set
STAFF
Production Staff 1
The assigned staff will load and unload
Production Staff 2
the fabric to the Dyeing Machine. And
Production Staff 3
will be hung to dry.
Production Staff 2 will drain the dyeing machine
Production Staff 1 will refill the water
Production Staff 3 will mix the dye with the water.
2nd set
Time: 3:10- 3:50 pm
40 minutes
Loading: 10 minutes per set
Unloading: 10 minutes per set
STAFF
Production Staff 4
The assigned staff will load and unload
Production Staff 5
Production Staff 6
the fabric to the Dyeing Machine. And
drain the Dyeing machine and will hung
fabric to dry.
Machine used:
Fabric Jigger Dyeing Machine
FABRIC INSPECTION MACHINE
3:50pm-4:40pm
50 minutes
Loading: 10 minutes
Unloading: 10 minutes
STAFF
Production Staff 1
Production Staff 2
Production Staff 3
The assigned staff will load and unload
the fabric to the Fabric Inspection
Machine
Production Manager
The assigned staff will inspect the fabric
and ensure its quality.
The remaining time will be allotted for machine maintenance and cleaning time and
fabric storage.
END OF SHIFT
Machine used:
Fabric Inspection Machine
Sewing
SEWING MACHINE (7 hours and 30 minutes)
8:00am-12:00nn
STAFF
Production Staff 1
The assigned staff will be in
charge of sewing
Production Staff 2
The assigned staff will be in
charge of sewing
Production Staff 3
The assigned staff will be in
charge of sewing
Staff Assist
Production Staff 4
The assigned staff will assist
Production Staff 1 in cutting and
measuring fabric
Production Staff 5
The assigned staff will assist
Production Staff 2 in cutting and
measuring fabric
Production Staff 6
The assigned staff will assist
Production Staff 3 in cutting and
measuring fabric
BREAK TIME
12nn – 1pm
Sewing Machine
1:00pm-4:30pm
4 hours
STAFF
Production Staff 4
The assigned staff will be in
charge of sewing
Production Staff 5
The assigned staff will be in
charge of sewing
Production Staff 6
The assigned staff will be in
charge of sewing
Staff Assist
The assigned staff will assist
Production Staff 1
Production Staff 1 in cutting and
measuring fabric
Production Staff 2
The assigned staff will assist
Production Staff 2 in cutting and
measuring fabric
Production Staff 3
The assigned staff will assist
Production Staff 3 in cutting and
measuring fabric
The remaining time will be allotted to machine maintenance and cleaning time
END OF SHIFT
Machine used:
JUKI Industrial Sewing Machine
MATERIAL HANDLING PROCESS
SELLING PROCESS
Raw Materials needed for 1-day operation (51 units) of Eco SlumbRe
Materials
Quantity
PET Bottles
45kg / 5,400 PET bottles
Garter
99.96 yards
Rit Dye
45 bottles
Paraffin Wax
25 kg
SUPPLIER TABLE
Supplier
NDT Junkshop
Items
Quantity
Price
PET
180 kg
₱23.00 /kg
Bottles
5,400 pieces
Total: ₱4,140
Frequency
Every week
of PET
bottles
Pag-Asa Public
Garter
₱12.00/yard
Every
Total: ₱4,800
month
180 bottles
₱189.00/bottle
Every week
(200ml)
Total:
400 yards
Market
Ace Hardware
Rit Dye
₱34,020
Ace Hardware
Paraffin
Wax
100 kg
₱160.00/kg
Every
Total:
month
₱16,000
Summary of Production Cycle in 1 week
Monday
Tuesday
-
-
Wednesday
Thursday
Friday
Saturday
51
51
51
51
= 204
Monday and Tuesday are allotted for fabric production. Wednesday marks
the start of sewing the fabric creating it into bed sheets and pillow case that
will be put into storage and sold as a set.
Inventory Schedule for Finished Products
Week 1
Week 2
Week 3
Week 4
204
204
204
204
=1,632
Production per day: 51 units
Production per month: 816 units
Production per year (prorated): 4,896
Less: Share on Gap (Sales): (4,858)
38 units in inventory/margin of error in production
CHAPTER V
ENVIRONMENTAL ASPECT
CLBEST will produce creative designs of bed sheets and pillowcases using
polyester fabric out of PET bottles. It will not just help lessen the number of PET
bottles going to landfill sites but will also help the community to be responsible on
handling their wastes properly. CLBEST will initiate to do clean up drives and
community services that can attract other barangays to do it regularly to maintain a
healthy and clean community.
Social Responsibility
CLBEST’s mission is to provide a comfortable yet affordable bed sheets and
pillowcases to the community using polyester fabric out of PET bottles. CLBEST also
wants the people to join the advocacy of promoting a safe, clean and healthy society by
letting them be engaged on the necessary programs and initiatives hosted by the
company.
The company will provide materials for proper segregation of wastes and will
host programs such as clean up drives and general cleaning of canals in certain places.
The main goal is to encourage any other barangay or community to do the same in their
respective areas.
Contribution of the Business to the Society
CLBEST wants to encourage communities to maintain the cleanliness in their
areas and help people therein to be responsible on handling their waste properly. It will
not just promote cleanliness but also gives the idea of doing it regularly until it become
a good practice to people in the community.
Preparation;
1. CLBEST will reach the leaders of LGUs to communicate about the programs and
activities such as clean up drives, cleaning of canals and putting up signage that will
promote proper waste segregation.
2. Setting the date on when to conduct the activities.
3. Getting all the necessary permits to conduct the activities.
4. Gather all possible volunteers
5. Finance the startup materials for the activities.
I. Program Planning
CLBEST will plan the program
WHAT: Social Responsibility Program – Cleanup Drive
WHERE: Barangay East Bajac-Bajac Olongapo City
WHEN: Every MAY and OCTOBER of the year
WHOM: CLBEST employees, LGU officers and local volunteers
II. Program Goals
a. Promoting proper segregation;
b. Lessen the number of wastes going to landfills;
c. Making it a good practice; and,
d. Encourage other communities to do the same
III. Program Objectives
a. To give back what the organization gets from the environment
b. To promote responsibility of maintaining communities safe, clean,
and healthy to live in
IV. Proposed Budget plan
BUDGET PLAN
ITEMS
ITEM
QUANTITY AMOUNT TOTAL
BREAKDOWN
1. Trash Bins
Outdoor Garbage Bin 3
P2,980
P8,940
3
P100
P300
3
100
300
P6,000
P6,000
2,000
2,000
P7,500
P7,500
(240 Liters)
2. Signage of

Waste
Proper
Disposal
Segregation
Signage

Proper Waste
Disposal
3. Allowances

of
Volunteers
4. Recycle
Foods
and
Drinks

Transportation
Pet bottle Trash Bin
1
Cages
P25,040