SUMMATIVE ASSESSMENT
APP 2: ENTREPRENEURSHIP
Name: ________________________________________ Section: __________________ Date: ____________________
Test I– Multiple Choice.
Directions: Read each item carefully and choose the letter that corresponds to the correct answer. Write your answer on
the space provided before each item.
_______1. Where can a coffee shop business or café be perfectly placed? (D)
a. A place near the school
b. Beside another coffee shop
c. Near the wet market place
d. Near the office buildings of the call centre agency.
_______2. Before a person could put up a business enterprise, what are the things that he/she needs to consider as his/her
target market? (D)
a. The religion of the people in the place
b. The educational attainment of the people in the place
c. The language of the people in that particular area
d. All the choices need to be considered.
_______3. Which among the following businesses you think would struggle to survive because the business is not suitable
to the presumed target market? (C)
a. A food stall business near the mall
b. A barbeque business near a subdivision
c. A Catholic school near a Muslim community
d. An internet café/shop near an elementary school
_______4. Which is not a good target market for a “Lugawan” business? A place near the _______ (D)
a. the school
b. the municipal hall
c. a construction site
d. a slaughter house.
_______5. Which of the following statements below best describes entrepreneurship? (C)
Test II– Identification. Read each item correctly and provide the correct answer on the space provided before each
number.
_________________1. It is a person who strongly advocates and correctly practices the concepts and principles of
entrepreneurship. (entrepreneur)
_________________2. A business venture that an entrepreneur operates. (enterprises)
_________________3. The concept of introducing something new like new method, idea, or product. (innovation)
_________________4. These businesses with total assets of less than 3 million and employ less than ten people. (micro
enterprises)
_________________5. These businesses have total assets between 3 million pesos, and employ between 10 and 99
people.(small enterprises)
_________________6. These are entities engage in commercial activities for the purpose of livelihood or profit.
(business-enterprises)
_________________7. These are organizations that use commercial activities to improve human and environmental wellbeing. (social-enterprises)
_________________8. It is necessary during business downturn or obstacles in the business environment. (tenacity)
_________________9. It is when entrepreneurs initiate personal career development and often secure the feedback to help
them make good career decisions. (willingness to learn)
_________________10. The belief that one’s fate or destiny lies really on one’s self-his beliefs, efforts, and actions. (selfdetermination)
Test III. SWOT Analysis.
A. SWOT: Directions. Choose one target market from the given choices below, then identify a business or product
that would be suitable to that particular target market. Then analyze the possible strengths, weaknesses,
opportunities and threats (SWOT) of that particular product to the target market. (25 pts)
Target market:
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College students
Elementary Pupils
High School Students
Teachers and Faculty
Target Market (2)
Business/ Project (12pt)
Brand Name (1 pt)
Strengths (5 pts)
Weaknesses (5 pts)
Opportunities (5 pts)
Threats (5 pts)