PARAMOUNT
GLOBAL
• General information
• Values
• Business set up
Content
• Family involvement
• Strengths & Weaknesses
• Business strategy
• Finances
• Conclusion
• References
General information
• Founded in 1971 as a spin-off of CBS films
• Acquired by Redstones
• Also known as ViaComCBS, following the
merger in 2019
• Rebranded as Paramount Global in
2022
• Media, entertainment, sports,
television industries
Values
Optimism
Determination
Inclusivity
Collaboration
Agility
Adaptability
Geographical Location (Area
of Operation)
Divisions
180 countries
Business
set up
Revenue and net income
in 2022
30.15 billion
1.104 billion
• Paramount Pictures
• Paramount Streaming
• Paramount Media
Networks
• Paramount Global
Content Distribution
• Paramount Consumer
Products
• CBS Entertainment
Group
Family
involvement
Family currently is holding
79.9% of voting power
9.7% ownership stocks
in Paramount Global
Sumner Redstone
Expanded National
Amusements
Michael Redstone
Shari Redstone
Founder of National
Amusements
Non-executive
chairman at
Paramount Global
Paramount brand
90% with a positive attitude
Strengths
98% aware of the brand
Unique portfolio of content creation
and distribution channels
Pricing strategies and accesibility
Extensive content library
High level of debt
Weakness
Business strategy
Partnerships with
local companies
in the industry
Local content
production
Geographical
expansion
Differentiated
distribution
strategy
Investments in
technology and
acquisitions
Financials
2022
2021
Market value
8906.4
46789.4
Revenue growth
5.49 %
13.06 %
Gross margin
32.83 %
36.56 %
ROE
4.68 %
19.78 %
ROA
1.89 %
8.16 %
EBIT
2197
6192
EBITDA
2602
6582
EVA
-200.214
3345.622
ROCE
4.96 %
12.81 %
Recommendations
I would buy, because:
• currently it is undervalued
• years of experience
• dividend yield of 4.4%
• as a long term investment
REFERENCES
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2023,
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https://www.macrotrends.net/stocks/charts/PARA/paramount-global/financialstatements
Paramount Global : Financial Data forecasts estimates and expectations: Para: US92556H2067:
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Paramount
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19,
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governance
(ESG)
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20,
2023,
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