COCA-COLA
P
E
S
T
E
L
Political
Economic
Social
Technological
Environmental
Legal
Labor laws
Employment
Conditions
Loyalty
Customer Base
Health
Consciousness
Product
Innovation
Environmental
Conservation
Working
Conditions
Water Sourcing
Import
Restrictions
Currency
Fluctuations
Customer
buying trends
Promotion &
Marketing
Eco-friendly
Options
Product Safety
& Labeling
Brand image
Trade
Regulations
Interest Rates
Production of
Goods
Geographical
Location
Litigations &
Legal Claims
Tarrifs
Economic
system
Distribution of
Goods
Water
Consumption
Competitive
Legislation
Enhanced
Customer
Experienced
Climate Change
Data Protection
Laws
Impact on
Production
costs
Recycling
International
Taxation
Inflation
Changing
Consumer
Preferences
Culture
Infrastructure
Social class
Government
Policy
Unemployment
rate
Demographics
Country's Legal
Framework
Cost of labor
Leisure and
recreation
Level of
bureaucracy
Economic
growth rate
Lifestyles
Waste
Management
Technological
changes
Market
interference
https://www.edrawmax.com/article/coca-cola-pestel-analysis.html
https://pestleanalysis.com/pestle-analysis-of-coca-cola/
https://www.professionalwritingbay.com/PESTEL-analysis-for-Coca-Cola.html
Consumer
Protection
Laws
Health & Safety
Regulations
S
COCA-COLA
O
Opportunities
1. Expand through Acquisition
2. Advanced Supply Chain
System
3. Introduce New Products
and Reduce Added Sugar
4. Packaged Drinking Water
T
Threats
1. Pollution Lawsuit
2. Supply Chain Disruptions
3. Intense Competition
4. Changing Consumer
Preferences
Strengths
1. Dominant Market Share
2. Strong Brand Identity
3. High Brand Valuation
4. Unparalleled Distribution
System
SO Strategies
W
Weaknesses
1. Product Diversification
2. Health Concerns
3. Patent Infringement
Lawsuits
4. Dependency on Bottlers
WO Strategies
Dominating a Larger Scope of Resort to Healthier Options of
Market through Expansion and Beverages (W2, O3)
Acquisition (S1, O1)
ST Strategies
WT Strategies
Utilize
and
Enhance
Unparalleled
Distribution
System
to
avoid
any
disruptions in the supply chain
(S4, T2)
Diversify Products by Adding
Snacks or other Beverages to
Counter Competition from
Companies such as PEPSI Co
(W1, T3)
https://bstrategyhub.com/swot-analysis-of-coca-cola-2019-coca-cola-swot-analysis/
https://thestrategystory.com/blog/coca-cola-swot-analysis/