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industrial organizational psychology chapter1

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Industrial-Organizational Psychology Reviewer - Chapter 1
Psychology (Holy Angel University)
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Industrial-Organizational Psychology Reviewer
Origins of Industrial and Organization
Psychology
▪
▪
Industrial and organizational psychology
is a relatively new idea.
The notion that the principles of science
should applied to work
settings has been around for less than
100 years
CHAPTER 1
Brief History of Industrial Psychology
Introduction to IO Psychology
❖ Professor Walter Dill Scott (1983)
▪ Use Psychological principles to produce
more effective advertisements.
➢ Theory of Advertising
▪ A book considered to be the first dealing
with Psychology and aspect of work.
❖ Industrial/Organizational Psychology
▪ A branch of psychology that applies the
principles of psychology to the
workplace.
▪ To enhance the dignity and performance
of human beings and the organization
they work in by advancing the science
and knowledge of human behavior.
❖ Personnel Psychology
▪ Study and practice in such areas as
analyzing jobs, recruiting applicants,
selecting employees, determining salary
levels, training employees and
evaluating employee performance.
❖ Organizational Psychology
▪ Concerned with the issues of leadership,
job satisfaction, employee motivation,
organizational communication, conflict
management, organizational change and
group processes within an organization.
❖ Human Factors/Ergonomics
▪ Concentrate on workplace design,
human-machine interaction, ergonomics
and physical fatigue and stress.
Industrial
Recruitment
Selection
Training
Performance Appraisal
Promotion
Transfer
Termination
Organization
Motivation
Attitudes
Leadership
Teams
Stress
Job Design
❖ Hugo Munsterberg (1910)
▪ Father of Industrial Psychology
▪ The Psychology of Industrial Efficiency
▪ World War 1 marks the emergence of
Industrial Psychology
❖ James McKeen Catell (1921)
▪ Created psychological corporation to
advance psychology and promote its
usefulness to industry.
▪ Served as a place for companies to get
reference check on prospective
psychologists.
❖ Walter Bingham
▪ Started the DIVISION OF APPLIED
PSYCHOLOGY FOR CARNEGIE
INSTITUTE OF TECHNOLOGY the first
academic program in Industrial
Psychology.
❖ Mary Parker Follett
▪ Her story was a forerunner of today’s
teamwork concept and group
cohesiveness.
▪ Her work focused on groups and
advocated people-oriented
organizations.
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Industrial-Organizational Psychology Reviewer
Three Important Influences on the Development
of I/O Psychology
1. The Advent of Scientific Management
▪ The pioneers in applying scientific
methods to the workplace were not
psychologists but engineers.
▪ They focused on scientific management:
the managerial philosophy that
emphasizes the worker as well-oiled
machine and the determination of the
most efficient methods for performing
any work-related task.
▪ Scientist-Practitioner Model
- A teaching model in which students
are trained first to be scientists,
- And second, to be able to apply the
science of their field to find solutions
to real-world problems.
❖ Frederick Winslow Taylor
▪ The mastermind of the idea of scientific
management.
▪ Taylor’s approach was influential in
American business, including: Clothing,
furniture manufacturing and automobile
industry.
➢ Taylor (1911) suggested the following
guidelines, which have continuing
influence today:
▪ Jobs should be carefully analyzed to
identify the optimal way to perform them.
▪ Employee should be hired according to
the characteristics associated with
success at a task.
▪ Employees should be trained at the job
they will perform.
▪ Employees should be rewarded for
productivity to encourage high levels of
performance.
❖ Kurt Zadek Lewin (1939)
▪ Led the first publication of an empirical
study of the effects of leadership styles
which initiated arguments for the use of
participative management techniques.
▪ Industrial Psychology A.K.A Economic
Psychology/Employment of Psychology
❖ Consumer Psychology
▪ The study of why people buy things
➢ Consumer Panel
▪ Refers to the list of respondents in a
particular area who agree to respond to
questionnaire regarding products,
services, advertisements, or other
promotional efforts.
➢ Diary Panel
▪ Market research is a qualitative research
method whereby a selection of
respondents will be asked to keep a
record of their experiences or
observations over a particular period of
time.
❖ Robert Mearns Yerkes
▪ Invented psychological tests.
▪ I/O psychology made its first big impact
during WW1
▪ Screening and classifying millions of
recruits.
▪ A number of Psychologists devised a
general intelligence test so that persons
with low intelligence could be identified
and eliminated from the training.
➢ Two tests were developed:
▪ Army Alpha for the literates
▪ Army Beta for the non-literates
❖ Frank and Lillian Gilbreth
▪ Two other famous trailblazers in the
scientific approach.
▪ A married couple best known for the time
and motion studies they conducted in the
early twentieth century.
▪ Its aim to reduce the fatigue and improve
productivity.
❖ Henry Ford
▪ Founder of Ford Motor company
▪ Invented the assembly line, in which the
workers stayed in one place and an
individual laborer assembled one (and
only one) part of a car as it moved along
on a mechanized conveyor belt.
2. Ergonomics: Where Psychology Meets
Engineering
▪ Today, many occupations involve the
interaction of human beings with tools.
▪ The field of ergonomics is the origin of
the term applied psychology, as those
who conducted this work during the war
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Industrial-Organizational Psychology Reviewer
were the first to apply the principles of
psychological research to the workplace
setting.
➢ Human Factors
▪ Understanding and enhancing the safety
and efficiency of the human-machine
interactions is the central focus of
ergonomics.
▪ A field that combines engineering and
psychology.
❖ Today, ergonomics specialists represent a
range of expertise:
➢ Perception
➢ Attention
➢ Cognition
▪ Individuals who might have good ideas
about the placement of buttons on a
control panel or the preferred coloring of
those buttons.
➢ Learning
▪ Individuals who might design training
programs for the use of machines
➢ Social and Environmental Psychologists
▪ Individuals who might address issues
such as living in a constrained
environment like that of the space shuttle
❖ Areas of Study
▪ In which psychologist and engineers try
to produce products and systems that
are easy to use and safe
➢ Maximize Efficiency
➢ Minimize Physical Strain
➢ Minimize Psychological Strains
3. The Hawthorne Studies and the Human
Relations Approach to Management
▪ A series of studies at the western electric
hawthorne works, a plant outside
Chicago, conducted from 1927-1932
under the leadership of psychologist and
sociologist.
❖ Elton Mayo
▪ Mayo and his colleagues were initially
interested in productivity.
• For example, room lighting, humidity,
breaks, work hours, and
management style.
▪
Workers were randomly assigned to
one of two groups:
➢ Control Group
▪ The lighting remained constant
➢ Experimental Group
▪ A variety of different lighting intensities
was employed.
▪ The results were surprising. Both groups
did better – and they performed
increasingly better over time.
▪ With his human relations approach
countered scientific management.
▪ Recognized the inadequacies of existing
scientific management approaches.
❖ The Hawthorne Studies
▪ Workers’ feelings affect their work
behavior.
▪ It was a field experiment, demonstrated
the value of research.
▪ Worker perceptions of reality more
important than objective reality.
➢ Hawthorne Effect
▪ Refers to the tendency of individuals to
perform better simply because of being
singled out and made to feel important.
▪ The human relations approach
emphasizes the psychological
characteristics of workers and managers,
stressing the significance of factors such
as:
• Morale, attitudes, values, humane
treatment of workers, management
stress, positive interpersonal
relations among co-workers,
teamwork, leadership, job attitudes,
social skills of managers.
▪ These methods emphasize that fulfilling
work meets other important human
needs beyond purely economic
considerations.
❖ 1960’s
▪ Characterized by the passage of several
major pieces of civil rights legislation.
Use of sensitivity training and T-groups
for managers.
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❖ B.F Skinner
➢ Beyond freedom and Dignity
▪ Resulted in the increase use of behavior
modification techniques in organizations.
❖ 1980’s – 2000’s
▪ Increase use of fairly sophisticated
statistical techniques and methods of
analysis. A new interest in the
application of cognitive psychology to
industry.
▪ Increased interest in the effects of work
on family life and leisure activities.
▪ Renewed interest in developing methods
to select employees
• Example: Cognitive ability test,
personality test, bio data, and
structured interview, TQM, reengineering, employee,
empowerment, downsizing
▪ Rapid advances in technology
• Example: Test and Survey on the
internet, recruit and screen
applicants online, Twitter, Linkedin,
Facebook, E-learning and distance
learning.
❖ Research Methods in Industrial Psych
➢ Institutional Review Board
▪ A committee designated to ensure the
ethical treatment of research subjects.
➢ Practical Significance
▪ The extent to which the results of a study
have actual impact on human behavior.
❖ Experimental Methods
▪ Most powerful of all research methods.
▪ Cause and Effect relationship
▪ Random assignments of Subjects
▪ Manipulation of Independent variable(s)
▪ Measurement of Dependent Variable(s)
➢ Debriefing
▪ Informing the subject in an experiment
about the purpose of the study in which
he or she was a participant and providing
any other relevant information.
❖ Correlational Methods
▪ No manipulation of variables
▪ Measures naturally occurring association
between two or more variables.
▪
Cannot inform researcher about causeeffect relationship between variables.
❖ Quasi-Experimental Methods
▪ Use when some aspects of
experimentation are possible but not all.
▪ More common in I/O psych than in many
other areas of psychology.
❖ Survey & Interview
▪ To ask people their opinion on some
topic.
▪ Conducted by personal interview, phone,
fax, internet, mail.
❖ Archival Research
▪ Using previously collected data of
records to answer questions.
▪ Not being obtrusive and not expensive.
• Example: Personal files, company
records.
❖ Field Research
▪ Research conducted in a natural setting
as opposed to a laboratory.
❖ Laboratory Research
▪ Research that is conducted in a
laboratory setting that can be controlled
more easily than research conducted in
a field setting.
❖ Case Studies
▪ A training technique in which employees,
usually in a group, are presented with a
real or hypothetical workplace problem
and are asked to propose the best
solution.
➢ Living Case
▪ A case study based on a real situation
rather than hypothetical one.
❖ Meta Analysis
▪ A statistical method of reaching
conclusions based on previous research.
➢ Effect Size
▪ Used in meta-analysis
▪ A statistic that indicates the amount of
change caused by an experimental
manipulation.
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Industrial-Organizational Psychology Reviewer
➢ Mean Effect Size
▪ A meta-analysis statistic that is the
average of the effects sizes for all
studies included in the analysis.
➢ Different Score
▪ A type of effect size used in metaanalysis that is signified by the letter d
and indicates how many standard
deviations separate the mean score for
the experimental group.
➢ Corrected or True Validity
▪ A correlation coefficient that has been
corrected for predictor and criterion
reliability and for range restriction.
❖ Bridge Publication
▪ A publication with the goal of bridging the
gap between the research conducted by
academics and the practical needs of
practitioners.
❖ Journal
▪ A written collection of articles describing
the methods and results of new
research.
❖ Magazine
▪ An unscientific collection of articles about
a wide range of topics.
❖ Trade Magazine
▪ A collection of articles for those “in the
biz,” about related professional topics,
seldom directly reporting the methods
and results of new research.
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