DATA$GOVERNANCE$VALUE Beyond&Regulatory&Reporting Simon$Hankinson Market&Manager,&Financial&Services April&2018 ©2016&Collibra&Inc Value&is&in&the&eye&of&the&(issue)&beholder Financial&Services&companies&are&prioritizing&regulatory&reporting& data&governance&business&cases • Data#governance#alone#rarely#makes#a#compelling#business# case • Data#governance#must#be#aligned#to#business#priorities,#and# sponsored#by#the#business • Increased#need#to#improve#operational#efficiency 2 |##©Collibra#2016 Common%data%concerns Typical(asset(management(data(priorities( include: • Improving*data*confidence • Protecting*data • Reducing*the*cost*of*data*management • Ensuring*freshness*of*data*at*point*of*use • Connecting*disparate*data*sources 3 |##©Collibra#2016 Typical(data(governance(priorities Profit'&'Growth • What%customers%or%market%segments%do%I%want%to%focus%on%or%exit?% • How%should%I%engage%customers? Cost • What%tools%are%available%so%my%quants%and%analysts%can%focus%on%analysis%not%sourcing?% • How%can%I%reduce%my%reporting%overhead%costs? Efficiency • How%accessible%is%my%data?% • What%is%the%best%source%to%get%a%true%understanding%of%exposure? Risk &'Regulatory • How%good%is%my%risk%and%model%data?% • Who’s%accountable%for%my%data?% • Does%the%existing%governance%structure%meet%regulatory%requirements?% • Is%my%data%safe? 4 |##©Collibra#2016 Metric'Validation'Process'(MVP):'creating' trustworthy'metrics' • Typical#Symptoms: • Inconsistent#management#reporting • Multiple#answers#to#a#question • Delays#creating#reports • Lack#of#trust#in#reports • Lack#or#transparency#how#metrics#are#calculated • Siloed#reporting#within#and#across#business#units#“can’t#trust#anyone#else's” • Time#and#effort#creating#duplicative#reports • Often#gets#addressed#when#it#has#Board/executive#management#impact 5 |##©Collibra#2016 Organizations+want+to+reduce+the+time+to+find+data+ they+can+trust BI+analytics+is+the+top+priority+for+nearly+80%+of+CFOs.+Their+needs+are: • more#accurate#reports • save#time#and#money • be#able#to#easily#share#data Despite+spending+more+than+$2bn+per+year,+CFOs+report+that+most+BI+projects+are: • too#tactical# • focus#too#much#on#technology • do#not#address#the#fundamental#issue#of#data#quality#and#consistency Collibra+reduces+the+time+spent+searching+for+trustable+data+by+as+much+as+40%+and+ reduces+the+number+of+reports+by+90% 6 |##©Collibra#2016 Illustration:,,Time,wasted,finding,data The,below,example,illustrates,an,email,chain,that,was,needed,to,align,on,the,definition,of,a,metric.,This, is,one,of,many,examples,of,the,time,wasted,searching,for,data. Example:,,15,emails,involving,12,people,over,nearly,31,hours 11:18am 2:08pm 2:03pm 2:40pm 2:29pm 3:52pm 2:52pm 8:48pm 10:59am 4:54pm 8:25am 1:37pm 11:27am 6:02pm 5:30pm “How#do#we#define# Customer#Lifetime# Value#Metric?” “Here#is#how#we#define# Customer#Lifetime# Value” “A#Customer#is# someone#we#have# done#business#with” “In#Finance#Customer# Lifetime#Value#is# calculated#based#on# who#creates#the# report” “There#is#a#new#focus# in#creating#definitions# through#the#Data# Governance#Council” “There#is#no#single# source#of#truth,#here’s# a#recommendation#for# defining#the#Customer# Lifetime#Value#Metric” Forward#to#an#analyst “Analyst#provides#a# calculation#for# Customer#Lifetime# Value#in Email#1” Business Lead Analyst Analyst Business Lead Analyst Analyst Analyst Analyst “Concurrence#on#the# recommendation#in# email#6” “Reiterating#the#need# for#a#‘certified’# definition#of#the# calculation” Business#leads# coordinating “Explanation#on#where# the#business#is#with# defining#how#customer# lifetime#value#should# be#calculated” Business#lead# contacts#Enterprise# Data#Governance# Office “Detailed#explanation# of#the#definition#of# customer#lifetime# value#calculation” “Align#this#to#the#Data# Governance#POC” Analyst Business Lead Business Lead Business Lead Business Lead Analyst Business Lead 7 |##©Collibra#2016 The#Governance#Opportunity:#Data,#Information,#and#… • Information#and#reports#are#often#more#valuable# than#data • Data#governance#is#only#part#of#the#information# problem#(but#usually#gets#the#blame) • Common#root#cause:#Metrics#and#KPIs#are#as#poorly# governed#as#data • Collibra#makes#it#easier#to#find#trustworthy#metrics,# built#on#trustworthy#data 8 |##©Collibra#2016 Data$only$has$value$if$users$can$find$and$trust$it Find High Earnings Trust Data$Portal (IT,$Business,$Executives) Share$easy$to$find,$trustable$ information$to$make$decisions Value Understand Low 9 |##©Collibra#2016 Data$Management (IT) Documentation$– lineage,$glossary,$ dictionary$etc. Growth Data$Governance (IT,$Business) Working$groups$agree$standards,$ definitions$etc Business#Involvement Regulatory Risk Value&is&in&the&eye&of&the&(issue)&beholder&– so&focus& on&the&data&that&matters • The$framework$aligns$information$needs$to$organization$strategy • Explicitly$ties$the$value$and$priority$of$data$to$strategic$objectives$ • Promotes$business$sponsorship$and$adoption$of$data$governance$by$aligning$ data$governance$to$organization$priorities$ • Identifies$data,$report$and$metrics$stakeholders$and$owners Objective Strategy Objective 10 |$$©Collibra$2016 Activities/& projects&to& achieve& outcomes Stakeholders/& Processes Required& information,& reports,&metrics& and&data Be#realistic#about#the#challenges#to#be#successful • No1one#wants#to#own#data## • Skepticism#that#this#time#its#different • Information#and#reports#are#valuable,#not#data • Solving#process#not#technology#issues • Requires#process#change 11 |##©Collibra#2016 Collibra(makes(it(easier(to(sustain(data(governance Adoption(is(critical: • Govern$what$matters • Prioritize$change$management$and$communications • Build$peer$pressure$– certification/$watermark • Establish$‘path$of$least$resistance’$– make$change$ easy • ‘RightJsize’$governance 12 |$$©Collibra$2016 Adoption(only(happens(if(there(is(value Data(governance(needs(to(be(adopted(as(BAU(by(the(business There$are$recurring$characteristics$of$successful$data$governance$ programs.$They: • Prioritize$data$that$matters • Have$authority • Are$sponsored$and$owned$by$the$business • Prioritize$change$management$and$communications • Integrate$processes,$tools$and$documentation$to$each$other,$ and$to$an$operating$model • Automate$workflow$and$issue$management,$replacing$ SharePoint,$excel,$word$etc. • Measure$and$report$progress$and$value 13 |$$©Collibra$2016 Getting'a'data'governance'program'started' Principles Scope: Start%small Relevance: Identify%one%critical% report/process Value:' Prove%value%of%data% governance%prior%to% issuing%policy%and% standards Operating'Model: Establish%roles,% responsibilities%and% authority Optimization: Establish%Authoritative% Data%Sources Approach Activities 1.'Target%Operating%Model • Define%enterprise%roles%&%responsibilities • Define%LOB%roles%&%responsibilities • Design%governance%structure 2.'Data%Domains • Define%data%domains • Assign%prioritized%domain%owners 3.'End%to%End%Supply%Chain • Identify%key%report%inventory • Identify%critical%data%elements • Document%CDE%supply%chain 4.'Controls%Measurement • Define%key%controls,%metrics%and%thresholds • Develop%reporting%and%feedback%processes • Execute%controls%and%data%measurement 5.'Authoritative%Data%Sources • Identify%target%ADS%for%key%data • Assess%target%ADS%against%controls%and%requirements • Develop%ADS%adoption%roadmap 6.'Policy%&%Standards • Document%roles%and%responsibilities • Facilitate%alignment%with%data%management%strategy • Execute%enterprise%rollLout • Identify%key%data% and%controls Find Collibra(Enables(Information(Governance Data(Portal Catalog Data$sharing$agreements/SLAs Data$governance/quality$reporting Data/reporting$certification$and$attestation Data$helpdesk Scorecards Reporting Roles$and$Responsibilities Policies Operating$model Data$sharing agreements/SLAs Issue$management$workflows Authority$and$voting/approval Data/report$certification$and$attestation Data$Governance Process$flows Data$ownership Data$helpdesk Data$governance/quality$reporting Understand Collibra(Connect Data(Management Data$glossary Data$dictionary Critical$data$elements Data$lineage$&$traceability Controls Metadata$(business$&$technical) Reference$data Report$catalog KPI$&$Metrics$catalogs 15 |$$©Collibra$2016 Collibra Trust Data(Governance