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Designing an Effective PowerPoint Presentation

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Designing an Effective PowerPoint Presentation
Craft a Suitable Introduction
▶ start with a big finish
▶ clearly lay out the scope and aims of your talk
▶ mention the main talking points that you will elaborate upon
▶ if you are working with a particular theory or concept, make sure to
mention it in your introduction and to mention the name of the person
associated with it
▶ the same applies to the work of a particular artist/architect – make
sure to mention them, the dates of the artwork/building you are
looking at
▶ conclude your introduction with a sentence to remind your audience
about the stakes involved – why is this subject important?
Using Illustrations Effectively
▶ make sure not to decorate your talk
▶ use images to support your argument/ analysis
▶ speak directly to the features of the illustration
▶ if possible, tie these features back to the central aims and
purposes of the presentation, reminding the audience of
why you are speaking
Suburban Dystopia
Correctly Adding Captions to Your Presentation
▶ make sure to use a large enough font – 25 point
minimum
▶ provide the name of artists, artworks, architects,
buildings, dates for EVERY image
▶ do not include too much textual material
Physiognomy and Anthropometry
Physiognomy and Anthropometry
Jacques-Louis David: Oath of the Horatii (1784)
Jacques-Louis David: Oath of the Horatii, detail (1784)
Jacques-Louis David: Oath of the Horatii, detail (1784)
Jacques-Louis David: Oath of the Horatii, detail (1784)
It is important not to include too much textual detail,
for by doing so you are creating a distraction. It is
especially important not to read voluminous amounts
of text from an image that you are projecting. The
audience is not sure who to pay attention to – the
written text, which carry so much authority, or the
voice of the person who is delivering the talk. How
often do you have a group of people sitting quietly,
listening to every word that you say? Chances are
not that often, so why would you waste such a
golden opportunity by cutting and pasting vast
quantities of written text? The best advice is to keep
captions short and to the point!
Use Only High Quality Images
▶ lo-res images detract the attention of your audience
and make your presentation seem unprofessional
▶ if you’re stuck with a lower-res image, do not enlarge
it too much. Remember that you are projecting the
image, so it will be larger than it appears on your
computer monitor
Leonardo da Vinci: Vitruvian Man (c.1490)
Leonardo da Vinci: Vitruvian Man (c.1490)
Research Pronunciation of Names and Words in Other
Languages
▶ stumbling over pronunciations in other languages
decidedly detracts from the momentum of your paper
▶ it likely also will detract from your sense of credibility
as a speaker on your chosen topic
▶ confirm pronunciations online and write them out
phonetically
▶ Vergangenheitsbewältigung – guesses? Look it up…
Using Effective Language
▶ what sort of presenter are you?
are you better suited to presenting spontaneously or
do you prefer reading prepared text?
If you work from bullet points...
▶ practice adequately – time limit concerns –
eliminate sections that may trip you up
▶ ensure that notes are large enough to read off the
page – 16 point font in bold is recommended
▶ also make sure that you do not have too many lines
of material together – three lines max
▶ also make sure to number your pages in case you
drop your presentation
If you choose to read from prepared notes...
▶ PARAPHRASE NOT RECITE!!
▶ make sure not to write the way that you would
when you write an essay
▶ use simpler language -- it is more effective -- too
many polysyllabic words or dense concepts in a row
will surely lose your audience
▶ make sure not to read too quickly – it’s okay to be
nervous, in fact it’s preferred to be slightly nervous
▶ remember to pause occasionally, breathe, take a
drink of water
How to keep the attention of your audience:
▶ make sure to look at your audience
▶ anticipate objections -- ask questions and then
answer them
▶ ask rhetorical questions
▶ ask your audience to imagine themselves in a
particular setting or to picture a particular scene
How to encourage audience participation
▶ ask questions that do not have an obvious answer,
but that open debate
▶ ask questions that relate certain points of your
presentation to other key issues discussed in earlier
lectures or presentations
▶ ask questions that connect ideas in your
presentation to contemporary issues
Crafting an effective conclusion
▶ make sure to concise -- conclusions should be brief
▶ restate the key points of your presentation
▶ avoid providing too much unrelated additional
information or questions – this distracts from the
impact of your talk
▶ finish by reminding us of the stakes involved – why
is this important?
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