Uploaded by Shailendra Gupta

RBL PPT 2

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ABOUT COMPANY
RBL (Ratnakar bank limited ) is a scheduled
Commercial bank
It’s Headquarter is in Mumbai and it is one of the
fastest Growing Private Bank in the country with
expanding presence across the country.
RBL bank was incorporated under the Indian company
act 1913
On 14 June, 1943 RBL was granted the certificate of
incorporation as Ratnakar Bank limited.
RBL bank is considered by CARE rating agency “AAwhich suggest that doing business wit RBL bank is with low
risk of default
VALUES
VISION
MISSION
Bank of choice
Customer at the
heart
1
Creating
&
Nurturing
Enduring
relationship
Trust ad respect
of our
Stakeholders.
2
Employees as
the Pillar
Shareholder
value as the
focus
PLAN
3
Professionalism
Respect
Excellence
Entrepreneurial
Team work
Services
01
02
03
Accounts




Saving account
Current account
Doctors account
Special institution
account
 NRI account
Fixed deposit
 Flexi sure fixed deposit
 Regular fixed deposit
 Senior citizen fixed
deposit
Credit Cards
 Shoprite credit card
 Platinum maxima plus
card
 RBL cookies credit card
 RBL popcorn credit card
04
05
Debit card
 Enterprise debit
card
 Signature+ debit
card
 Pinnacle debit card
 Crest debit card
Loan
 Affordable housing
loan
 Loan against property
 Overdraft against
property
 Business Loan
 Personal Loan
 Home Loan
 Education Loan
06
Insurance
07
Business banking
08
Preferred Banking
 Life insurance
 General insurance
 Health insurance
 Agri banking
 Micro & Small
business banking
 Insignia Banking
 Signature Banking
 Aspire Banking
Competitor analysis in Retail banking Services
Table
Factors
RBL Bank
Axis Bank
ICICI Bank
Kotak Mahindra
Bank
IDBI Bank
Establishment year
1943
1993
1994
1985
1964
Price
3.8/5
3.9/5
4/5
3.5/5
3.5/5
Product features
4/5
4.5/5
3.75/5
4.2/5
3.5/5
Quality and Access
to Services
4.2/5
4.5/5
3.8/5
4.75/5
4/5
Availability of Credit
High
medium
Average
High
Medium
risk appetites
Low
Low
Low
Low
Low
Loan rate
8.50%
10.25%
10.50%
10.99%
8.15 to 14%
9
INITIATIVE TAKEN BY RBL
https://youtu.be/q2IMCTHNHvE
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