ABOUT COMPANY RBL (Ratnakar bank limited ) is a scheduled Commercial bank It’s Headquarter is in Mumbai and it is one of the fastest Growing Private Bank in the country with expanding presence across the country. RBL bank was incorporated under the Indian company act 1913 On 14 June, 1943 RBL was granted the certificate of incorporation as Ratnakar Bank limited. RBL bank is considered by CARE rating agency “AAwhich suggest that doing business wit RBL bank is with low risk of default VALUES VISION MISSION Bank of choice Customer at the heart 1 Creating & Nurturing Enduring relationship Trust ad respect of our Stakeholders. 2 Employees as the Pillar Shareholder value as the focus PLAN 3 Professionalism Respect Excellence Entrepreneurial Team work Services 01 02 03 Accounts Saving account Current account Doctors account Special institution account NRI account Fixed deposit Flexi sure fixed deposit Regular fixed deposit Senior citizen fixed deposit Credit Cards Shoprite credit card Platinum maxima plus card RBL cookies credit card RBL popcorn credit card 04 05 Debit card Enterprise debit card Signature+ debit card Pinnacle debit card Crest debit card Loan Affordable housing loan Loan against property Overdraft against property Business Loan Personal Loan Home Loan Education Loan 06 Insurance 07 Business banking 08 Preferred Banking Life insurance General insurance Health insurance Agri banking Micro & Small business banking Insignia Banking Signature Banking Aspire Banking Competitor analysis in Retail banking Services Table Factors RBL Bank Axis Bank ICICI Bank Kotak Mahindra Bank IDBI Bank Establishment year 1943 1993 1994 1985 1964 Price 3.8/5 3.9/5 4/5 3.5/5 3.5/5 Product features 4/5 4.5/5 3.75/5 4.2/5 3.5/5 Quality and Access to Services 4.2/5 4.5/5 3.8/5 4.75/5 4/5 Availability of Credit High medium Average High Medium risk appetites Low Low Low Low Low Loan rate 8.50% 10.25% 10.50% 10.99% 8.15 to 14% 9 INITIATIVE TAKEN BY RBL https://youtu.be/q2IMCTHNHvE