2021
DMA
2021.6.17
COVID-19
5
5
10
DMA
154
2021/6/01-6/13
DMA
82
SurveyCake
154
53%
2021
13
6
28
DMA
1
APP
2
3
56%
18.7%
4
50%
44%
37.2%
DMA
154
50
50
101~150
200
151~200
51~100
(1)
1~5
5
9%
10%
9%
28.1%
26.9%
16%
34.2%
19.5%
26.9%
21.9%
(2)
2021
2021
3%
6% 4%
8%
10%
4%
27.0%
13%
4%
10%
10.9%
45.2%
48.9%
18.2%
10%
15.4%
20.8%
10%
19.5%
12.8%
MarTech
App
2021
%)
2021
%)
76.8
91.4
App
68.2
81.7
62.1
62.1
54.8
60.9
35.3
42.6
31.7
3C
41.4
18.2
41.4
13.4
10.9
12.1
9.7
10.9
0
8.5
25
50
75
100
0
20
40
60
80
(1)
56%
50.3%
1~5
3%
6%
6%
31.2%
4%
19%
31.3%
31.2%
12%
28.1%
35.4%
20.8%
3%
15%
5.9%
28.1%
35.3%
41.2%
31.3%
12.5%
(2)
56%
37.2%
5
44%
18.7%
)
3.1%
15.6%
15.8%
15.6%
12.2%
28.1%
37.5%
25.0%
25.0%
18.3%
26.8%
31.3%
11.8% 14.7%
26.8%
23.5%
29.4%
20.6%
18.8%
84%
50%
32%
28%
1%
9%
1%
2%
4%
17%
32%
14%
50%
18%
24%
28%
DMA
DMA
2005
IAMA
2017
154
2017
DMA
DMA
02-77180056
www.dma.org.tw
lu@dma.org.tw
tl@dma.org.tw
(Digital Singularity Awards)