LINGUISTICS 121 GROUP #5 OUTLINE. MEMBERS: EJ G. MAMEDTED MECHEL A. DELA CRUZ CLAUDITH CINDY F. PALERMO I. SEMIOTICS Semiotics, also known as semiotic studies or semiology, is the study of signs and symbols and how they are used to convey meaning. The basic idea behind semiotics is that everything we encounter in the world around us is a sign that conveys meaning. A sign is anything that stands for or represents something else. A.THEORY’S OF SEMIOTICS 1. According to Saussure, the sign itself has two main components which called Signifier and signified. SIGNIFIER — The form of a sign. The form might be a sound, A word, a photograph, a facial expression, etc. SIGNIFIED — The concept or object that’s represented. The concept or object might be an actual representation. 2. Charles Sanders, argued that sign has tree sides; representamen Object, and interpretant. B. What are the classification of Semiotics? 1. ICON An icon is an symbols or pattern that physical resembles or resembles what “it’s stand for “. Icon meant as a imitation of object or concept. Icons are often used in branding, logos, and user interfaces. Ex. For example, a stylized picture of an apple may represent an app related to nutrition, rather than the fruit itself. 2. INDEX An index is a sign that shows evidence, related to the reference to a specific direct concept of object being represent. For example, a picture of an apple represents the fruit itself. An index is usually very literal and straightforward. 3. SYMBOL An symbols is something that can symbolize and represent abstract, concepts, emotions, notions, ideas and things that has an arbitrary or conventional relationship with what it represents. For example, a heart symbolizes love, and a cross symbolizes Christianity. C. SUPPORTING DETAILS An icon and index is a collection of symbols that represents specific ideas or concepts. Icons are designed to be simple, easily recognizable, and memorable. On the other hand A symbol is a visual representation of an idea or concept. Symbols can be very powerful, but also require more interpretation and understanding on the part of the viewer. II. CONCLUSIONS: Overall, indexes, icons, and symbols all serve as visual cues that help us to quickly understand and interpret information. The benefits to using icons, indexes, and symbols, including: Enhancing Communication: Icons, indexes, and symbols can enhance communication by providing a quick and easy way to convey complex ideas or concepts. Well-designed icons, indexes, and symbols can Provide Universal Understanding, Increased Efficiency and Aesthetically Pleasing can enhance the overall design of a product or communication. They can help to simplify information and make it more accessible to a wider range of people.
