COMPARATIVE TABLE Quantitative vs Qualitative QUANTITATIVE Theory/Research ration Concepts Relationship with the studied environment Interaction researcher/respondent - Sequential phases, based on a deductive approach that is articulated in the context of “justification”. QUALITATITAVE - Inductive setting that is articulated in the context of “discovery”, - the researcher reject the formulation of theories. Theory and research work simultaneously. - The theory precedes the research. - Definitive and operative, - they are the theory and are converted from the beginning into variables. - passive subject - active subject - Experimental approach: the subject is not responsive but this is not a problem. - Naturalistic approach: space and actions are analyzed in the present time during the research. Almost absent, the interviewer must - seek to find the character of uniqueness Essential, it is necessary that be warm and human but must not interact outside the questionnaire. empathy arises between the two parts. Search design Closed structure, planned in advance. Without a structure, open, in search of unexpected options, it gets modified in progress Representativeness of the respondent It is necessary to use representative Inexistent. Different info is taken on samples. different levels of depth. Uniformity of the detection instrument It is necessary to use a standard. Absent. Not necessarily always the same. Nature of data Hard: objective and standardized data Soft: Data collected in their integrity, subjective Type of respondent Variable individual Unique individual. Type of analysis Variable based, mathematical and statistical techniques. Case based . Presentation of data Tables and graphs, statistics, analysis and comparison with data obtained and data from past years and with estimates. Quotes, narrative-style extracts, to allow reality as it has been experienced during the study Generalization Necessary. Individual fragmentation, correlation between variables, conceptual unit in the random model. Absent. Identification of the Weberian ideal types, interpretation of reality. Scope of results Significant number, representativity. Limited number of cases. . Methodology Structured questionnaire Observation of the respondent in the focus room, interviews with privileged witnesses