College of Engineering and Computer Technology BROADCASTING nd 2 Semester - SY 2022-2023 NAME: PANGILINAN, JOHN RIMBIRTH TIBURCIO YEAR & SECTION: BSECE 4 I. SCORE:______________ DATE: February 09, 2023 DIRECTION. Answer the following items and submit your answers on canvas. If the answers copy-pasted from the internet, make sure you understand as it will be discussed in the next meeting. Provide the links of the website at the end of your document. 1. Read and summarize the history of the first AM broadcast in the Philippines. The first AM radio broadcast in the Philippines was made by the Philippine Broadcasting Service (PBS), which was established in 1932 by the Philippine government. PBS was initially created as a government-owned and -controlled station for the purpose of disseminating information to the general public and promoting national unity. In the early years of its existence, PBS was known for its informative and educational programs, as well as its musical and cultural offerings. Over time, the station expanded its reach and became one of the most important sources of news and entertainment in the Philippines. In the 1970s and 1980s, the growth of private radio stations and the increasing popularity of FM radio challenged the dominance of AM radio in the Philippines, but PBS and other AM stations continued to play a major role in the country's media landscape. Today, PBS and other AM radio stations in the Philippines continue to offer a diverse range of programming, including news, music, talk shows, and other entertainment content. They remain an important source of information and entertainment for many Filipinos, particularly in rural areas where FM radio signals may not reach. 2. Explain the principle behind the use of the telegraph and cite some examples of where it is utilized. The telegraph is a communication system that uses electrical signals to transmit messages over long distances. The basic principle behind the use of the telegraph is the conversion of human language into a code of electrical signals, called Morse code, which can be transmitted along a wire. At its simplest, a telegraph system consists of a key, an electrical circuit, and a sounder. The operator taps out a message in Morse code using the key, which sends electrical pulses through the circuit to the sounder at the receiving end. The sounder then converts the electrical pulses back into the original message. One of the main advantages of the telegraph was its ability to transmit messages almost instantly over long distances, making it a revolutionary technology in its time. It was widely used for both personal and business communications, and had a significant impact on the development of commerce, transportation, and journalism. Some examples of where the telegraph was utilized include: Transportation: The telegraph was used by railroads to coordinate train schedules and route information, allowing trains to run more efficiently and safely. News media: The telegraph revolutionized journalism by allowing news to be transmitted almost instantly from one location to another, making it possible for newspapers to publish breaking news stories in a timely manner. Business: The telegraph was widely used by banks and stockbrokers to communicate financial information and conduct transactions, leading to the development of modern financial markets. Military: The telegraph was used by military commanders to communicate with their troops and coordinate operations, greatly increasing the speed and effectiveness of military communications. Overall, the telegraph was a critical technology in the development of modern communication and information systems, and its legacy can still be seen in the technologies that have replaced it. 3. What is the frequency range used for AM radio transmission in the Philippines? The frequency range used for AM radio transmission in the Philippines is 550 kHz to 1710 kHz. The frequency range for AM radio transmission is set by the National Telecommunications Commission (NTC), which is the Philippine government agency responsible for regulating the country's telecommunications industry. In the Philippines, AM radio stations are required to operate within this frequency range, and are assigned specific frequencies based on the availability and allocation of the spectrum. The frequency range used for AM radio transmission is standardized internationally, with the exact frequencies assigned to different countries depending on the availability of the spectrum and the regulations in each country. 4. What is the significance of AM radio in the Philippines, especially in terms of its reach and accessibility? AM radio has significant importance in the Philippines, particularly in terms of its reach and accessibility. Some of the key factors contributing to the significance of AM radio in the Philippines include: Wider coverage: AM radio signals have a much wider coverage area compared to FM radio signals, which are more limited in range. This makes AM radio particularly important in rural areas where FM radio signals may not reach. Lower cost: AM radio receivers are generally less expensive than FM radio receivers, making them more accessible to a wider range of people, including those with limited financial resources. Emergency broadcasts: AM radio is often the primary source of information during emergencies and natural disasters, as it is more resistant to disruptions and can reach a wider audience. Community radio: In the Philippines, many AM radio stations are community-based, serving local populations with news, information, and entertainment. These stations play a crucial role in promoting community cohesion and addressing local issues. Historical significance: AM radio has a long history in the Philippines, dating back to the establishment of the Philippine Broadcasting Service (PBS) in 1932. PBS and other AM radio stations have played a major role in the country's media landscape, serving as important sources of news and entertainment for many generations of Filipinos. Overall, AM radio continues to play a significant role in the Philippines, particularly in terms of providing access to information and entertainment for a wide range of people, including those in rural and remote areas. 5. How has the AM radio market evolved in the Philippines over the years? The AM radio market in the Philippines has evolved significantly over the years. Some of the key changes and trends include: Growth of private radio stations: In the 1970s and 1980s, the growth of private radio stations challenged the dominance of government-owned AM radio stations, such as the Philippine Broadcasting Service (PBS). This led to increased competition and a more diverse range of programming, including the introduction of commercial radio stations. Shift to FM radio: The increasing popularity of FM radio in the Philippines led many listeners to switch from AM radio to FM, as FM radio offered higher quality sound and a wider range of programming options. Digitalization: The digitalization of radio broadcasting has had a significant impact on the AM radio market in the Philippines, as many listeners have switched to digital radio for its higher quality sound and wider range of programming options. However, AM radio continues to have a strong following, particularly in rural areas where digital radio signals may not reach. Specialization: In response to the changing media landscape, many AM radio stations in the Philippines have shifted their focus to more specialized programming, such as religious programming, news and current affairs, or community-based content. Overall, the AM radio market in the Philippines has undergone significant changes over the years, adapting to the changing media landscape and evolving to meet the needs of listeners. Despite these changes, AM radio remains an important source of information and entertainment for many Filipinos, particularly in rural and remote areas. 6. What are the main challenges faced by AM radio stations in the Philippines? AM radio stations in the Philippines face a range of challenges, including: Competition from other media: The increasing popularity of other forms of media, such as television and online streaming services, has led to declining listenership for AM radio stations in the Philippines. This has made it difficult for AM radio stations to compete for advertising revenue and maintain their audience. Technological limitations: AM radio signals have limited audio quality compared to FM and digital radio signals, which can make it difficult for AM radio stations to attract and retain listeners who are increasingly looking for high-quality sound. Financial constraints: Operating an AM radio station can be expensive, particularly in terms of the costs of equipment and staffing. For many AM radio stations in the Philippines, limited financial resources can make it difficult to maintain high-quality programming and keep pace with technological advancements. Regulatory challenges: The Philippine government regulates the telecommunications industry through the National Telecommunications Commission (NTC), which sets standards for radio broadcasting and assigns frequencies to radio stations. However, the regulatory environment can be complex and challenging, with regulatory changes and requirements that can be difficult for AM radio stations to meet. Infrastructure limitations: In some rural and remote areas of the Philippines, the lack of infrastructure and limited access to electricity can make it difficult for AM radio stations to reach and serve their audiences. Overall, the challenges faced by AM radio stations in the Philippines are significant, and the industry must continue to adapt and evolve in order to remain relevant and competitive in the changing media landscape. 7. How has the Philippine government regulated the AM radio industry? The Philippine government regulates the AM radio industry through the National Telecommunications Commission (NTC). The NTC is responsible for setting standards for radio broadcasting and assigning frequencies to radio stations. The following are some of the key ways in which the NTC regulates the AM radio industry in the Philippines: Frequency allocation: The NTC assigns frequencies to radio stations, ensuring that there is no interference between stations and that the frequency spectrum is used efficiently. The NTC also allocates frequencies for emergency and disaster response communications. Broadcasting standards: The NTC sets standards for radio broadcasting in the Philippines, including technical standards for transmission quality, as well as standards for content, such as obscenity, defamation, and hate speech. The NTC is responsible for enforcing these standards and can take action against stations that violate them. Licensing: Radio stations in the Philippines are required to have a license from the NTC in order to operate. The NTC assesses applications for licenses and renewals, and can revoke licenses if necessary, for example if a station is found to be in violation of broadcasting standards. Spectrum management: The NTC is responsible for managing the frequency spectrum used for radio broadcasting in the Philippines, ensuring that frequencies are used efficiently and that there is no interference between stations. The NTC can also reallocate frequencies to meet changing needs, for example to accommodate the growth of digital radio. Overall, the Philippine government regulates the AM radio industry through the NTC, ensuring that radio broadcasting is conducted in a responsible and efficient manner. The NTC plays a crucial role in promoting quality radio broadcasting and protecting the rights of listeners and broadcasters in the Philippines. 8. What are the main differences between AM and FM radio transmission? AM (Amplitude Modulation) and FM (Frequency Modulation) are two different methods of transmitting radio signals. The main differences between the two are: Modulation method: In AM radio, the amplitude (or strength) of the radio signal is modulated, or changed, to carry the audio information. In FM radio, the frequency of the radio signal is modulated, or changed, to carry the audio information. Signal quality: FM radio signals generally provide higher quality audio than AM radio signals. This is because FM radio signals are less susceptible to interference and provide more stable, consistent sound quality. Frequency range: AM radio signals are transmitted in the medium frequency (MF) range, typically between 535 and 1605 kilohertz (kHz), while FM radio signals are transmitted in the very high frequency (VHF) range, typically between 88 and 108 megahertz (MHz). Bandwidth: AM radio signals have a much wider bandwidth than FM radio signals, which means that AM radio signals are less susceptible to interference from other signals in the same frequency range. However, this also means that AM radio signals can be more susceptible to interference from other sources, such as electrical equipment. Coverage area: FM radio signals typically have a shorter range than AM radio signals, although FM radio signals provide higher quality sound over the smaller area that they cover. This means that FM radio stations typically need to be located closer to their target audience. Overall, the main differences between AM and FM radio transmission are the modulation method, signal quality, frequency range, bandwidth, and coverage area. The choice between AM and FM radio transmission depends on the specific needs and requirements of the radio station and its audience. 9. Cite some AM radio stations still operating in the Philippines. There are several AM radio stations that are still operating in the Philippines. Here are a few examples: DZBB 594 AM: This is a news and public affairs station that is based in Quezon City and is one of the largest AM radio stations in the Philippines. DZRH 666 AM: This is a news and public affairs station that is based in Mandaluyong City and is one of the oldest radio stations in the Philippines. DWIZ 882 AM: This is a news and public affairs station that is based in Pasig City and is one of the leading AM radio stations in the Philippines. DZRJ 810 AM: This is a news and public affairs station that is based in Pasig City and is one of the oldest and most respected AM radio stations in the Philippines. DZME 1530 AM: This is a music and news station that is based in Manila and is one of the leading AM radio stations in the Philippines. These are just a few examples of the many AM radio stations that are still operating in the Philippines. Despite the growth of other forms of media and the challenges faced by the AM radio industry, these stations continue to play an important role in providing news, information, and entertainment to audiences throughout the Philippines. 10. In your own words, what is the significance of AM transmission? AM (Amplitude Modulation) transmission is a method of transmitting radio signals in which the amplitude (or strength) of the radio signal is modulated, or changed, to carry the audio information. AM transmission has been around for many decades and was one of the first methods used for radio broadcasting. The significance of AM transmission lies in its accessibility and reach. AM radio signals are capable of traveling long distances, even across oceans, making it possible to reach audiences in remote or rural areas. This is why AM transmission has played an important role in delivering news and information to people all over the world, especially in areas where other forms of media were not readily available. Additionally, AM radio receivers are relatively simple and inexpensive, which has made it possible for people to access radio programming even in areas with limited infrastructure. This has made AM radio a valuable tool for delivering information and entertainment to communities that might otherwise be cut off from the rest of the world. Overall, the significance of AM transmission lies in its ability to reach large audiences and provide access to information and entertainment, even in areas where other forms of media are not available or accessible. Despite the growth of other forms of media and the challenges faced by the AM radio industry, AM transmission continues to play an important role in many parts of the world.