TRƯỜNG CÔNG NGHỆ VÀ THIẾT KẾ
KHOA CÔNG NGHỆ THÔNG TIN KINH DOANH
Chapter 1
THE IMPORTANCE
OF MIS
Giảng viên: ThS. BÙI XUÂN HUY
Email: huybx@ueh.edu.vn
AGENDA
• Why is Introduction to MIS the most
Q1
important class in the business school?
Q2 • What is MIS
• How can you use the five-components
Q3
model?
Q4 • What is information?
•
How
will
IS
affect
business
careers?
Q5
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OPENING CASE
❖ The Real World of Information Systems
Khám phá cửa hàng không nhân viên: Amazon Go
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Q1. Why is Introduction to
MIS the most important class
in the business school?
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What is it about?
❖ Business Information Systems is the
application of technology to solve business
problems.
❖ An IS professional applies technology to
integrate and support business activities such
as Accounting, Finance, Marketing, HR,
Management and so on.
❖ INFO students learn to analyze, design,
develop, and manage Information Systems.
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Why…?
❖ The Digital Revolution
❖ Evolving Capabilities
❖ Moore’s Law
❖ Metcalfe’s Law
❖ Nielsen’s Law
❖ Kryder’s Law
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Why…?
❖ Digital Revolution
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Why…?
❖ Digital Revolution
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Why…?
❖ Digital Revolution
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Why…?
❖ Digital Revolution
− Digitization
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Why…?
❖ Digital Revolution
− Digitalization
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Why…?
❖ Digital Revolution
− Digital Transformation
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Why…?
Source: Internet
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Why…?
Source: Internet
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Why…?
Source: Textbook [1], Figure 1-3
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Q2. What is MIS
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What is MIS?
❖ Key elements:
− Management and use,
− Information systems, and
− Strategies
❖ Goal of MIS
− Managing IS to achieve business strategies.
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What is MIS?
Information system
(IS)
Information technology
(IT)
❖ Hardware
❖ Products
❖ Software
❖ Methods
❖ Data
❖ Inventions
❖ Procedures
❖ Standards
❖ People
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Components of an
Information System
❖ System: a group of components that interact
to achieve some purpose.
❖ Information
System:
a
group
of
components that interacts to produce
information
❖ Computer-based
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information
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system
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Components of an
Information System
Components interact to produce
information
Source: Textbook [1], Figure 1-7
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Management and Use of
Information Systems
❖ Management:
− Develop
− Maintain
− Adapt.
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Achieving Strategies
❖ Information systems exist to help people in a
business achieve the business' strategies.
− “What is the purpose of our Facebook page?”
− “What is it going to do for us?”
− “What is our policy for employees’
contributions?”
− “What should we do about critical customer
reviews?”
− “Are the costs of maintaining the page
sufficiently offset by the benefits?
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Q3. How can you use the fivecomponent model?
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Components of an
Information System
Components interact to produce
information
Source: Textbook [1], Figure 1-7
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Characteristics of the fivecomponents framework
Source: Textbook [1], Figure 1-8
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Characteristics of the fivecomponents framework
❖ The Most Important Component – YOU
− The quality of your thinking is what
determines the quality of the information
that is produced.
− Information is value
information systems.
you
add
to
❖ All Components Must Work
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Characteristics of the fivecomponents framework
❖ High-Tech
Systems
Versus
Low-Tech
Information
❖ Understanding the Scope of New Information
Systems
❖ Components
Disruption
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Ordered
by
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Difficulty
and
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Q4. What is Information
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Hierachy of Visual
Understanding
Source: Internet
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Definitions Vary
❖ Knowledge derived from data, where data
represents recorded facts or figures.
❖ Data presented in a meaningful context.
❖ Processed data by summing, ordering,
averaging, grouping, comparing, or other
similar operations.
❖ A difference that makes a difference.
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Good Information
❖ Accurate
❖ Timely
❖ Relevant
❖ Just Barely Sufficient
❖ Worth Its Cost
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Q5. How will
business careers?
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IS
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affect
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Accounting
❖ Accountants increasingly rely on IS to summarize
transactions, create financial records, organize
data, and perform financial analysis.
❖ Skills:
− IT, software used in auditing, accounting
functions
− System and network security issues
− Enterprise systems for financial reporting
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Finance
❖ Relationship
between
IS
and
financial
management and services is so strong that many
advise finance majors to co-major in IS.
❖ Skills:
− IT, software used by financial managers and
financial service firms
− New technologies for financial transactions,
trading
− Enterprise systems for financial reporting
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Marketing
❖ No field has undergone more technology-driven
change in the past five years than marketing and
advertising.
❖ Skills:
− Internet, marketing database systems, and
impact on marketing activities (brand
development, promotion, sales)
− Enterprise systems for product management,
sales
force
management,
customer
relationship management
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Operations management in
services and manufacturing
❖ Industrial production managers, administrative
service managers, and operations analysts
❖ Skills:
− Hardware and software platforms for
operations management
− How enterprise systems for production
management, supplier management, sales
force management, customer relationship
management are used to achieve efficient
operations and meet other goals
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Management
❖ The job of management has been transformed
by information systems
❖ Skills:
− Hardware
and
software
to
improve
management,
enhance
leadership
and
coordination, improve achievement of overall
corporate objectives
− How enterprise systems are used to achieve
efficient operations and help make better
decisions for improving firm performance
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Information systems
❖ Fast changing and dynamic profession because
information technologies are among most important
tools for achieving business firms’ key objectives
❖ Domestic and offshore outsourcing
❖ Skills:
− Uses of new and emerging hardware and
software to achieve business objectives
− An ability to take a leadership role in the design
and implementation of new information systems
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CLOSING CASE
S.M.A.C (Social Mobile Analytics Cloud)
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Q&A
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