1 Predicting Cost Behaviour how cost will respond to changes in the level of activity 3 fixed lost 4 5 in rease when anitprofy.hn in rage Variable lost 2 Mixed lost Mixed cost same the stay Y High If a low method cost Kagan Lecture example when Q F Relevant Range Contribution margin CM Profit Revenues Sales Why analyze total volume VC VC FC CM to calculate at what FC will be covered volume Q that D Unit Contribution Margin P Profit To increase Profit 88 VC x Q FC profit p 4 Vo W contribution Margin x FC t Q A Ratio CMR Contribuggestargin The company should increase marketing efforts on products with the highest CMR Profit Revenue VC Contribution margin FC Contribution margin revenues FC a revenue CMR x revenues FC FL Break even Analysis 2 equations we just learned 1 Profit Unit CM x Q Profit CMR x raven 2 My ftp.EEEJ UMR X Q CM R x Rev At FC Revenue't FC Fc Etathoon I FC D O FC O UM R FY LMP Breakeven point in units t BE point in Lecture slides example 10 2 1 M FL 6 0.5 0.5 250,000 6 1,800,000 3514401435kt look4200kt350k 76 ok Operating BE unit BE point income 760 6 1.5m 7604274 126,666 1,266.661 K MR o f 2 5M 7 1266667 BE sales Current sales 2.5 A 1 41 491 operating leverage to YI OI how sensitive changes is in sales 1574 2.03 024203 Itsule410 Target profit scenario Igggptt throtit Im 1 7601 Ifl 2931333 2933333 Lecture example Vc VC 4 4 f profit 2 250K Q original new Q 76 ok 275k p co P 9