INTRODUCTION TO MULTIMEDIA
SPECIFIC OBJECTIVES
At the end of the lesson, the students are able to:
define multimedia;
identify the elements of multimedia; and
give an examples of different applications of multimedia
ENGAGE 1.1 (4 PICS 1-WORD)
Directions: Solve the 4 pic1 word puzzle.
EXPLORE 1.1 (ONE-MINUTE FORMATIVE
ASSESSMENT)
Directions: Explain multimedia in your words. Write your answer in the
box provided.
INTRODUCTION TO MULTIMEDIA
Multimedia has become an inevitable part of any presentation. It has
found a variety of applications right from entertainment to education. The
evolution of the internet has also increased the demand for multimedia
content.
WHAT IS MULTIMEDIA?
• Derived from the word “Multi” and “Media” – Multi
• Many, Multiple, – Media
• Distribution tool & information presentation
– text, graphic, voice, images, music, etc
DEFINITION
Multimedia is the media that uses multiple forms of information content
and information processing (e.g. text, audio, graphics, animation, video,
interactivity) to inform or entertain the user. Multimedia also refers to the
use of electronic media to store and experience multimedia content.
Multimedia is similar to traditional mixed media in fine art, but with a
broader scope. The term "rich media" is synonymous with interactive
multimedia.
• Multimedia is a combination of text, graphics, sound, animation, and
video that is delivered interactively to the user by electronic or digitally
manipulated means. TEXT AUDIO GRAPHIC VIDEO ANIMATION
MULTIMEDIA
is content that uses a combination of different content forms such as text,
audio, images, animations, video, and interactive content. Multimedia
contrasts with media that use only rudimentary computer displays such
as text-only or traditional forms of printed or hand-produced material
It can be recorded and played, displayed, interacted with, or accessed by
information content processing devices, such as computerized and
electronic devices, but can also be part of a live performance. Multimedia
devices are electronic media devices used to store and experience
multimedia content. Multimedia is distinguished from mixed media in fine
art; for example, by including audio it has a broader scope. In the early
years of multimedia the term "rich media" was synonymous with
interactive multimedia, and "hypermedia" was an application of
multimedia.
ELEMENTS OF MULTIMEDIA SYSTEM
Multimedia means that computer information can be
represented through audio, graphics, image, video, and
animation in addition to traditional media (text and
graphics). Hypermedia can be considered as one type
of particular multimedia application.
Following are the Common Components of
Multimedia:
Text- All multimedia productions contain some amount of text.
The text can have various types of fonts and sizes to suit the
professional presentation of the multimedia software.
Graphics- Graphics make the multimedia application attractive.
In many cases, people do not like reading a large amount of
textual matter on the screen. Therefore, graphics are used
more often than text to explain a concept, present background
information, etc. There are two types of Graphics
Audio- A multimedia application may require the use of speech, music,
and sound effects. These are called audio or sound element of
multimedia.
Video- The term video refers to the moving picture, accompanied by
sound such as a picture on television.
Animation- Animation is the process of making a static image look like it
is moving.
APPLICATIONS OF MULTIMEDIA
Multimedia in Business- Multimedia can be used in many applications in a
business. Multimedia technology along with communication technology has
opened the door for information of global work groups.
Multimedia in Marketing and Advertising- By using multimedia marketing of
new products can be greatly enhanced.
Multimedia in Entertainment- By using multimedia marketing of new products
can be greatly enhanced.
Multimedia in Education- Many computer games with a focus on education are
now available. C
Multimedia in Bank- Bank is another public place where multimedia is
finding more and more applications in recent times.
Multimedia in Hospital- Multimedia best used in hospitals is for real-time
monitoring of conditions of patients in critical illness or accident.
Multimedia Pedagogues- Pedagogues are useful teaching aids only if
they stimulate and motivate the students.
Communication Technology and Multimedia Services- The advancement
of high computing abilities, communication ways, and relevant standards
have started the beginning of an era where you will be provided with
multimedia facilities at home.
MAJOR CHARACTERISTICS
Multimedia presentations may be viewed by a person
on stage, projected, transmitted, or played locally with
a media player. A broadcast may be a live or recorded
multimedia presentation.
Multimedia games and simulations may be used in a
physical environment with special effects, with multiple
users in an online network, or locally with an offline
computer, game system, or simulator.
CATEGORIES OF MULTIMEDIA
Multimedia may be broadly divided into linear and non-linear categories:
• Linear multimedia is a type of multimedia that is designed to be
presented sequentially. It has a distinct beginning and end. It goes on a
logical flow from a starting point to a conclusion. It is usually intended
for display purposes with not much interaction or distraction from the
audience. Because of its nature where audience participation is not
expected, Linear Multimedia may also be referred to as “Passive
Multimedia.”
Ex. A PowerPoint presentation, A slideshow of pictures that goes on with a
specific direction, A storyline/ A movie, An anime episode, A YouTube video
ADVANTAGES:
• The audience gets to focus and concentrate on a specific topic.
• There is logical order in the presentation. Organized
• The presenter controls the flow of the presentation
• Effective when we need our audience to absorb the information well.
DISADVANTAGES:
Minimal interactivity, or none at all
The audience has no say on the topic they want to dwell on
NON-LINEAR MULTIMEDIA IS A NONSEQUENTIAL
TYPE OF MULTIMEDIA WHERE THE PERSON’S
PARTICIPATION IS CRUCIAL.
In this type of media, the person needs to interact with a computer program,
thus making him in control of the experience.
With the presence of an interface, the person and the computer interacts with
each other.
Ex. A Website, A search engine’s home page, A DVD menu screen, A YouTube
Channel, `An anime or Korean drama streaming site
ADVANTAGES:
The person is in control and may use the multimedia according to his
preferences and needs.
Disadvantages:
Requires a level of computer literacy from the user Maybe unorganized if not
used well.
ALL MEDIA IS STORED AS A SERIES OF
BITS
A bit stands, for a “binary digit”, and it can take only one of two values: 0
or 1. You will understand how complex information can be stored as a
series of bits in this module. Larger files have more bits than smaller files.
FILE SIZES AND BANDWIDTH RESTRICTIONS CAN
BE PROBLEMATIC; COMPRESSION CAN HELP
Media files can take up a lot of disk space. For example, an hour-long
video can take up as much as 100 megabytes of disk space.
BE CAREFUL OF PROPRIETARY FORMATS
This is particularly true of digital video, but you might run into problems
even with text-based files. For example, Microsoft's newest version of
Microsoft Word saves documents into the .docx format by default. This
document format cannot be opened by another program other than the
latest version of Microsoft Word. This presents a problem for many, many
computer users who do not have this version installed (legally, at least).
What is safest to do is to save a document in an earlier version of Word
using the Save as... Functionality.
ELABORATE 1.1
Directions:
• Create an infographic related to the multimedia.
• Create an infographic about multimedia.
• Don’t copy and paste from the internet.
• Write your name, year, and section at the back of your infographic.
EVALUATE 1.1
Directions:
Explain your infographics using any type of multimedia. (audio, video,
etc.)
• Explain your infographic using video or audio.
• Minimum of 1-minute maximum 3-minutes.
• Submit your explanation file to our class GC.
• Comment down your name, year, and section.