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How Much Does Email Etiquette Impact Your
Decision To Engage With A Stranger?
Fractl and Buzzstream surveyed 1,200 people and it is discovered that nearly 80% of
respondents said Email Etiquette impacted their decision to engage with a stranger.
What is Email Etiquette?
Email etiquette refers to the principles of
behavior that one should use when
writing or answering email messages.
Email messages are a quick way to send
the messages across the globe for any
personal or professional reasons.
Essentials Of Email Etiquette
Steps of Drafting an Effective Email Message
1. Use an effective “Subject Line”
A Subject Line plays an important role in creating an email. It basically gives a brief
idea what the email message is all about.
The subject line should be short and not a mixture of many emotions.
2. Always start the message with a “Salutation”
A salutation is a greeting we use at the beginning of an email, a letter, or a note.
Examples:- Dear, Mr./Ms./Mrs./Hello/Hi or Greetings
Steps of Drafting an Effective Email Message
3. Make the message “Crisp and Clear”
An email message should reflect the
• “Purpose” of your message
“Numbering your points” brings clarity and helps in telling the reader exactly
what you are looking for,
• “Politeness” shows you are a gentle person and the message is not an attack
• “Readable” enough for the receiver to understand.
Steps of Drafting an Effective Email Message
4. Drafting the message in “Paragraphs”
An email message should be composed in “Paragraphs” so that it does not look like
a letter or a complaint.
Paragraphs divide the message in a subtle manner enough for the receiver to
understand the message perfectly.
5. Thanking the “Receiver”
Writing a message and not thanking the receiver is not professional. We should
always thank the receiver for giving their valuable time and cooperation.
Steps of Drafting an Effective Email Message
6. “Complimentary Closing”
A “Complimentary Closing” is a polite ending to a message. This isn’t essential but
it warms up the end of the message. Example:- Regards/Yours sincerely/faithfully
or Best Wishes
7. “Signing” the message
Ending the message with your Signature/Name with the designation (if applicable)
and Contact Details is important because it gives a clear idea to the receiver of the
sender and how one can be reached .
Subject Line should be clear and precise
Avoid discussing confidential and
personal matters on Emails
Always reply after thinking with an
appropriate response
Avoid responding when emotionally
Using paragraphs to convey the context
of the Email
Avoid trying to resolve a conflict via
Standard Font Size should be 12 and
Font Color should be Black
Font should not overwhelm the message
Always add your signature, designation
(if applicable) and contact details
Avoid using unnecessary backgrounds,
emoticons, or electronic signature
Be very specific of the usage of Bold,
Italic and Underline
Avoid using CAPITALS, RED &long
sentences and SMS (shorthand)
Be consistent with the format
Read for content, punctuation and
Email Etiquette is simply a way of saying
that we have respect for others and
their decisions.