Rhetorical Question
How long shall we look the other way while our
fellow human beings suffer?
Catchy Title
“Success! It’s a Mind Game”
Cliche
pushing the envelope
Hook
The greatest tragedy is indifference!
Imperative Statement
We must not delay
Hyperbole
I’ll love you, dear, I’ll love you
Till China and Africa meet,
And the river jumps over the
mountain
And the salmon sing in the street,
I’ll love you till the ocean
Is folded and hung up to dry…
W.H. Auden
Emotive statement
I am dying to see a generation of thinkers, who
take this issue seriously.
Inclusive language
Each one of us can make a difference in our
own way – step by step.
Call to action
We must start here – right now.
Irony
Eminem has made a fortune selling his curse filled
songs to millions of children around the world. But,
on a 60 Minutes interview, Eminem claimed that
there was no swearing in his own home and that his
children were not allowed to play music with curse
words, including his own tracks.
Using repetition and sound patterns e.g.
alliteration
She ate seven sandwiches on a
sunny Sunday
Parallel Structures
Sometimes you win, sometimes you lose
The “rule of three”
It’s safe, it’s reliable and it’s guaranteed
Contrast
Sometimes we have to spend in order to save –
time is money.
Imagery (e.g. metaphor, simile and
personification)
He is the apple of my eye.
Appeal to sense of nationalism
Let’s make sure our Aussie flag flies in the
world arena.
Anecdote
When I was 10 years of age I wanted to be a
horse trainer. Our first horse was a very
temperamental Appaloosa and after
attempting to ride him and teach him a few
tricks my aspirations changed to …
by line
by Lisa Jones