Erlich Bachmann once made his money from the unconventional dating app Aviato.
 Erlich opens up a start-up incubator in his home, gathering IT professionals with
interesting ideas. So programmer nerd Richard Hendricks, Dinesh, Guilfoyle and
Nelson "Big Head" Bigetti show up at his house, soon to be joined by Jared.
As a consequence, Erlich's house becomes the office of a future company, called Pied Piper.

While working for the internet corporation Hooli, Richard simultaneously developed
and started to promote the Pied Piper media player. The app, which contains a
revolutionary data compression algorithm.
At first it was of no special value, but soon, people realized that the algorithm was
impressive and several investors showed interest in it.
 Richard refuse to sell the algorithm to Hooli and decide to found his own company
with the help of Raviga, a venture capital firm that is willing to fund the project.
Later Hooli decide to create their own platform based on Richard's algorithm, called Nucleus,
which becomes the main competitor of Pied Piper.