Uploaded by Jhaye Digamon

Content Theories of Motivation

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Hello!
I am sir Jay
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Let’s play
BAAMBOOZLE
Boys vs. Girls
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CONTENT
THEORIES OF
MOTIVATION
Objectives
At the end of the lesson, the
students are expected to:
a) Identify the content theories of
motivation;
b) Create visual poem about the content
theories of motivation; and
c) Reflect on the importance of the
content theories of motivation in
one’s life through reflective essay.
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What is Content theories of motivation?
 Content theories of motivation
focus on the “what's” of
motivation. More specifically
they focus on the different
things that people may feel
they need in their lives.
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Three most popular content theories of motivation:
Abraham Maslow’s
Need Hierarchy
Theory
Frederick
Herzberg’s
Motivation-Hygiene
Theory
Clayton Alderfer’s
Existence
Relatedness Growth
Theory
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Need Hierarchy Theory
Abraham Maslow
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Abraham Maslow’s motivation
theory is based on the human
needs. These needs are classified
into a sequential hierarchy from
the lower to higher order as five
need clusters.
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Motivation-Hygiene Theory
Frederick Herzberg
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Like Maslow’s need hierarchy theory,
the motivation-hygiene theory seeks
to determine factors that cause
motivation. Rather than looking for
needs energized within the individual,
Herzberg focused attention on the
work environment to identify factors
that arouse in people either positive
or negative attitudes toward their
work.
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Two-factor theory
There are two sets of needs for
individual workers:
motivators and hygienes.
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1. Motivators can be a person’s sense of
achievement through performing various
functions that are a part of their job. People
often need to grow as a function of their
career, and this is what motivates them.
Additional examples of motivators can
include recognition for hard work, which will
often inspire people to continue working
hard.
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2. Hygienes are things people want to avoid
and are associated with pain in one way or
the other. For example, dealing with poor
leadership is something most people want to
avoid and is an example of a hygiene factor.
Additional examples of hygiene include such
factors as pay, working conditions, and
supervision. In other words, a challenging
job with low pay will probably lack
motivation because of the low salary.
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Existence Relatedness
Growth Theory
Clayton Alderfer
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Alderfer feels that people do have needs,
that these needs can be arranged in a
hierarchy, that there is a basic distinction
between lower-level needs and higher-level
needs, and that needs are important
determinants of employee's motivation in
organization
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Herzberg’s
Two Factor
Higher-Order
Needs
Motivators
Maslow’s Need
Hierarchy
Alderfer’s
ERG Needs
Self-Actualization
Growth
Esteem
Social
Lower-Order
Needs
Hygienes
Intrinsic
Motivation
Safety
Physiological
Relatedness
Existence
Extrinsic
Motivation
Relationship among Content Motivation Theories
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ADMINISTRATIVE
ADVICE
Practical Motivational Strategies for
Teachers Performance Growth
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Practical Regard
To show practical regard,
personally follow up on all
faculty concerns, affirm the
inquiry,
and
appropriately
question to determine a
common understanding.
◎
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Communication
Seek
opinions
and
viewpoints on changes that
affect the faculty; listen to
understand, not to respond
or to defend; and listen,
listen, listen
◎
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Recognition
To recognize teachers,
start each faculty meeting or
memo
with
words
of
appreciation for a job well
done; give teachers specific
praise face to face frequently.
◎
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Participation
To allow participation in
the decision making process,
use cooperative goal setting in
formative
evaluation;
allow
faculty to have a major voice in
staff development; and create
small groups to brainstorm
problems.
◎
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Thanks!
Any questions?
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