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402105638 Business Communication

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402105638
RICHFIELD
FACULTY OF INFORMATION TECHNOLOGY
BUSINESS COMMINUCATION 500
2ND SEMESTER ASSIGNMENT
Name & Surname: Thina Siphesihle Zulu
Qualification: DIT
Semester: Two
ICAS/ ITS No: 402105638
Module Name: Business Communication 500
Date Submitted: 21/09/2021
ASSESSMENT CRITERIA
MARK
ALLOCATION
EXAMINER
MARKS
MARKS FOR CONTENT
QUESTION ONE
35
QUESTION TWO
30
QUESTION THREE
25
TOTAL MARKS
90
MARKS FOR TECHNICAL ASPECTS
1. TABLE OF CONTENTS
Accurate numbering according to the numbering in text and
page numbers.
2
2. LAYOUT AND SPELLING
Font – Calibri 12
Line Spacing – 1.0
Margin should be justified.
3
3. REFERENCE
According to the Harvard Method
5
TOTAL MARKS
10
TOTAL MARKS FOR ASSIGNMENT
100
Examiner’s Comments:
Moderator’s Comments:
Signature of Examiner:
Signature of Moderator:
1
MODERATOR
MARKS
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Table of Contents
Question one
1.1 Communication process
1.2 Ways of dealing with conflicts in teams
1.3 Attributes leading to effective teams
1.4 Globalisation
1.4.1 Trends responsible for globalisation
1.4.2 Globalisation and intercultural communication
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Question two
2.1 Decision tree
2.2 The 3 x 3 writing process
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7-9
Question three
3.1 Primary and secondary sources
3.2 Psychometrics test
3.3 Types of job interview
3.4 Forming and norming
Bibliography
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QUESTION ONE
1.1
Examples of noise include:
 A poor telephone connection
 Ambiguous symbols that lead to faulty encoding
 An inattentive receiver
 Faulty decoding
1.2 Ways of dealing with conflict in teams
1.2.1 Stop and cool off
- Avoid destructive issues like:
 Insults
 Pointing each other
 Complaining too much
 Making assumptions about others behaviours
 Defensive attitudes
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-For example: If arguments strike, there must be one or two member to stop others before
all things goes bad
1.2.2 Clarify positions
- Give each other a chance to bring opinions and each and every opinion must be discussed
and come with a solution of agreeing with it or not.
- While others are explaining their views, practise active listening. Pay attention and avoid
jumping to conclusions
-For example: Listen to each other in given time even if you can feel that other member is
out of topic, but at least try not to make them feel wrong every time they speak.
1.2.3 List facts and assumptions based on each position
- Once each team member has been allowed to explain their viewpoints, list out the facts
and opinions that has been made. By simply writing down all the facts of each arguments to
make it more clear to the team.
-Examining information as a team prevents unnecessary arguments from the team.
-For example: Let’s say you’re working of finding a way to stop a spread of Covid-19, each
and every point of each member must be listed and then you, as a team choose which one
you can use among them all
1.2.4 Embrace conflict
-When conflicts start, never avoid it and pretend like nothing has happened. Deal with it as
soon as possible before problems gets worse every day.
-For example: If you’re arguing about the opinions someone gave and you don’t agree with
them, better find a solution together before the conflicts gets worse.
1.2.5 Be quick to forgive
-In a team, if you hurt someone’s feelings in a bad way, better swallow your pride and
apologize for any ill word or actions.
-For example: If someone respond in a bad way after you came up with some facts they
don’t like, you don’t have to wait for them to apologize. Move on, continue with your work
and deal with it later on.
1.2.6 Find agreement
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- Your conversation as a team will focus on disagreements, but resolution is possible if you
work out to find points of agreements.
-Share examples in which you agree with the other person or can see another point of view.
-For example: If you disagree on new sale tactics, you might share what you liked about the
other person’s idea or the motivation to work harder for the team.
1.3 Individual behavioural attributes that can lead to effective teams
1.3.1 The team must have strong and united team members
1.3.2 They must have unified commitments
1.3.3 The opinions appearing on team must be understood by all.
1.4 Globalisation – is a process of communication and incorporation among people,
companies and government of different nations.
1.4.1 Trends that are responsible for driving globalisation
 Economy:
-The cost of goods and resources to the end-user determine the movement of goods and
value addition. The overall economics of a particular industry or trade is an important factor
in globalisation.
 Resources and markets:
-The natural resources like minerals, coal, oil, water, gas, etc. make an essential contribution
in globalisation.
 Production issues:
-Utilisation of built-up capacities of production, sluggishness in domestic market and over
production makes manufacturing company look outward and go global. The development of
overseas markets and manufacturing plants in autos, four wheelers and two wheelers is an
example
 Political:
-The issue of our country makes globalisation channelized as per political bosses. The
regional trade understanding the scope of globalisation.
 Industrial organisation:
- The development in the area of production, product mix and firm are helping the
organization to expand their operations
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1.4.2 The relationship between globalisation and intercultural communication
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Intercultural communication draws on areas within academia such as cultural
anthropology, sociology and business studies to provide it with a basic framework.
Notable academics that have become specialized in intercultural communication are
Hall, Hofstede and Trompenaars. At its foundation, intercultural communication's
objectives are to establish and understand how people from different cultures
behave, think or do. Once this is appreciated it is then possible to help people
overcome intercultural differences and make for a better (working) environment.
Examples on Intercultural communication
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A Christian converses with a Muslim.
A woman receives an order from a man.
An American and African share their views.
A Chinese politician's discussion with an American leader.
Examples of Globalization
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Military cooperation
Christians missionaries
Travel and tourism
Organization
Sports
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Question Two
2.1
2.2 The 3 x 3 writing process
1. What is the 3 x 3 writing process?
The idea of the 3 x 3 writing process is that the writing process is split into 3 distinct
phases, each with its own set of tasks.
The 3 phases are:
 Prewriting: planning, research, outlining
 Writing: putting ideas into words, composing first drafts
 Revising: proofreading, checking for clarity, adding new ideas
2. Defining three phases:
2.1 Prewriting
During this phase, you’ll define your writing goal, plan your arguments, and do the necessary
research to back up your ideas.
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There are few prewriting strategies you can use to start off strong.
a. Research
b. Free write
c. Outline
d. Note-taking
2.2 Drafting
In this phase, you will first want to check the files, gather documentation, and prepare your
message. Make an outline of the points you wish to cover. For short messages jot down
notes on the document you are answering or make a scratch list on your computer or
handheld device.
Here are some useful drafting tips:
a. Put your research into your own words
b. Write full sentences even though they’re not perfect
c. Read your work to evaluate whether it captures your meaning
2.3 Revising
involves putting the final touches on your message.
Here are some useful revising tips:
a. Wait before you review your draft.
b. Assess the focus of the article.
3. Writing a report using 3 x 3 process
Prewriting:
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The purpose of this report is to deliver the effects of the Covid-19 pandemic on
company’s financial aspects from employee’s viewpoints.
The company’s economy has been low and lower since this virus started and
everyone had to protect themselves. And that made things even harder after some
members decided to resign and stay at home for a while, some suggested to work
from home
Company had to be closed to reduce infection-result in lost wages for workers, even
travelling and doing some social activities had to be reduced.
These actions affected all economic sectors including health sector, manufacturing,
trade, transportation of goods and others, and that reduced income for both supply
side and demand side
As company was closed, an income decreased by 10 to 15 percent since last year
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Drafting:
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Covid-19 pandemic has infected and destroyed so many things in such a short time,
and there should be plans to rebuild what is being destroyed. Employees suggests
that there should be a minimum of workers each day to avoid the spread of covid-19
and to push each day’s work.
Another reason is to extend working hours since there won’t be enough staff to
cover, but as you all know extension of hours will mean salary increment and
supervisors has come up with a final decision to increase salary with 5% for everyone
but there will be no hiring unless some employees decides to resign for some
reasons.
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Question Three
3.1 The difference between primary and secondary sources:
 Primary sources are contemporary accounts of events created by individuals who
experienced the event in question. These records can be found in several media such
as print, artwork, and audios and visual recording.
-Examples of Primary sources includes: newspapers, manuscripts, speeches,
artifacts, video, and cartoons.

Secondary sources are closely related to primary sources. They are documents that
relate to information that originated elsewhere. They often use interpretation,
analysis, generalizations and synthesis of primary sources. The function of these is to
interpret primary sources.
-The examples of secondary sources include: articles, reference books, and
textbooks.
3.2 The advantages and disadvantages of using psychometric test
3.2.1 The advantages of using psychometric test
The advantages of using psychometric assessment include an in-depth understanding of the
candidate, an objective recruitment process, reduced time-to-hire, improved ROI and a
greater chance of landing the best-fit candidate. For instance, if a company wants to fill
sales, some of qualities will be self-motivation and strategic thinking. The following are the
advantages:
 Cost-efficient
 Predictive insights about interviewee
 Learning and development
3.2.2 The disadvantages of using psychometric test
The psychometric assessments are full of tests and questionnaires, almost half of them are
invalid. It is created purposefully in order for a candidate to distinguish invalid question
from valid ones. The disadvantages of using psychometric test are:
 Lack of experts
 Misleading responses
 Nervous candidates
3.3 Types of Job Placement Interviews.
3.3.1 Behavioural interviews
 Behaviour-based interviewing (BBI) is used know details about how an individual
have handled specific work related to previous job which will help to evaluate future
performance. The difference between a BBI and traditional job interview is that you
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are asked to describe, in detail, how you have dealt with some certain situation of
the past that is the same as the ones you will be facing in the position you are
interviewing for.
-Examples of questions such as: “Give me an example of a time you faced a conflict
while working on a team. How did you handle that?”,
“Tell me about the time you were under a lot of pressure. What was going on, and
how did you get through it?”
3.3.2 Stress interview
 It is used to assess how you respond or deal with stress and under pressure. In
contrast to other types where the interviewer will make you feel at ease, that is not
the case during stress interview. In this type, the hiring manager will be trying to find
how well or badly you would handle a certain stressful situation at work.
-Stress interview questions can be confronting like: “How do you think this interview
is going”
“How would you deal with a co-worker that you caught stealing”
“Why were you fired from your last job”
3.3.3 Competency Based interviews
 Also known as ‘structured interviews’ and are used by interviewers to assess your
soft skills and interpersonal competencies. Skills and competencies you might be
asked to demonstrate are: Communication, leadership, team work, resilience and
decisiveness.
-Examples interview questions are: “Which change of job did you find the most
difficult to make”
“Tell us about a situation where your communication skills made a difference to a
situation”
3.3.4 Panel interviews
 During this interview, you will be interviewed by multiple interviewers from the
same organisation and/or an external company. The purpose for that is to minimise
the risk of a bad hire.
-Example can be: “How would a colleague describe you”
“Why do you want to work for us”
“Why should we hire you”
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3.4 The difference between Group Forming and Group Norming
 Forming.
-During the first stage, individuals get to know each other. They often are overly
polite and feel a bit awkward. As they search for similarities to bond, they begin to
build trust in each other.
 Storming.
-Members define their roles and responsibilities, decide how to reach their goals,
and iron out the rules governing how they interact. Unfortunately, this stage often
produces conflict. A good leader, however, should step in to set limits, control the
chaos, and offer suggestions.
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Bibliography
Intercultural Communication and Globalization, Robert W. Vaagan, Oslo Metropolitan
University, Norway
Culture, language and representation, Karin Zotzmann, Vol iv \ 2007
Business Communication: Process & Product, Mary Ellen Guffey ,Dana Loewy 9th
Edition © 2018, 2015 Cengage
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