Business Research ( BRM ) Methods Chapter 1 Foundations of Research 1. Which of the following is the characteristic of research? 2. (a) Search for knowledge (c) Scientific process Business research is ____________. (b) Objectivity (d) All the above (a) About statistical analysis (b) Always complex and difficult to understand (c) About investigating some aspect of business (d) Not really relevant 3. Research can help business organizations to ____________. (a) Solve business problem (c) 4. (b) Decide strategy and plans Take decisions. (d) All the above Research can be used by organizations ____________. (a) Doing business of consumer durables or nondurables (b) Doing business of industrial products (c) Providing services (d) All the above 5. Research is an expensive, sophisticated process that is often beyond the reach of small businesses with their limited budgets. (a) True 6. (b) False Research can be used by ____________. (a) Small-scale organizations (c) 7. (b) Large-scale organizations Medium-scale organizations (d) All the above Research can be applied in which of the following functional area of business? (a) Marketing (b) Finance (c) All the above HRM (d) 88 All in One Multiple Choice Questions 8. 9. The researcher should never report flaws in research design and estimate their effect on the findings. (a) True (b) False Which of these is not a characteristic of a good research? (a) Purpose clearly defined (c) (b) Scientific research process Research design thoroughly planned(d) Findings presented ambiguously 10. To qualify research, the research process must be systematic. This means researcher tries to: (a) minimize the relationship effect of among those other factors affecting factors considered. the (b) make sure that whatever is concluded in the findings is correct and could be verified by others. (c) ensure that gathered conclusions are drawn using from collected information. hard evidence (d) follow a certain logical sequence in adopting the procedures needed to undertake an investigation 11. Research methodology can is similar to undertaking a journey. It can be thought of as: (a) an attempt to discover or establish a relationship between two or more aspects of a situation. (b) structured enquiry that utilizes acceptable methods. (c) the path to finding answers to your research questions. (d) having a clear-cut goals that have a clear path to follow in order to achieve them. 12. To qualify research, the research process must be empirical. This means researcher tries to (a) minimize the relationship effect of among those other factors affecting factors considered. the (b) make sure that whatever is concluded in the findings is correct and could be verified by others. (c) ensure that gathered conclusions are drawn using from collected information. hard evidence (d) follow a certain logical sequence in adopting the procedures needed to undertake an investigation. 13. Identify the characteristics of research: 1. Systematic 2. 3. Rigid 4. Empirical 5. Elastic (a) 2, 3, 4 (b) 1, 2, 5 (c) (d) 3, 4, 5 1, 4 Uncontrolled All in One Multiple Choice Questions 89 14. Which system provides manager with current or ongoing information about events and trends in business environment? (a) Business Intelligence (BI) (b) Business Knowledge ( BK ) (c) (d) Decision Support System ( DSS ) Business Ideas (BI) 15. Business Intelligence is everyday information about developments in the business environment that assists managers in preparation of plans and strategies. This information is obtained from which of the following sources? (a) Customer feedback (b) Trade Journal (c) Newspaper articles (d) All of the above 16. BIS collects information about current happenings in ____________. (a) Only Macro Environment (c) (b) Only Micro Environment Both Macro and Micro Environment (d) None of the above 17. The explosive growth of internet has accelerated the pace of information collection and distribution. This dramatic growth is beneficial to which of the following tools? (a) Business Intelligence (BI) (b) Business Knowledge ( BK ) (c) (d) Busyness Intelligent ( BI ) Business Ideas (BI) 18. An interactive, computer-based information system that analyses data is ____________. (a) Transaction Processing System (b) Decision Support System (c) (d) Expert System (a) Business Intelligence System (b) Decision Support System (c) (d) Expert System Executive Information System 19. Which system supports decision-making? Executive Information System 20. Which one of the following is not a component of the Decision Support System? (a) Communications (b) (c) Models Display (d) Data 21. Which of the following is a characteristic of Decision Support System? (a) Interactive (b) User Friendly (c) Discovery Oriented (d) All the above 22. What are the two types of arguments? (a) Deduction and Induction (b) Exploratory and Deductive (c) Dejection and Injection (d) None of the above 23. Which form of reasoning is the process of drawing a general conclusion from a set of premises? (a) Rationalism (c) (b) Inductive Reasoning Deductive Reasoning (d) Probabilistic 90 All in One Multiple Choice Questions 24. Which scientific method is a top-down or confirmatory approach? (a) Deductive method (b) Inductive method (c) (d) Hypothesis method None of the above 25. Which of the following is not a characteristic of the scientific method? (a) Deterministic (b) Rationalism (c) (d) Abstraction Empirical 26. Observable experience in research is also called as ____________. (a) Generalisation (b) Unknown phenomena (c) Causal experience (d) Empirical evidence 27. Empiricism is based on ____________. (a) Experimentation (b) Observation (c) Experience (d) All the above 28. The step-by-step process by which the research project is conducted is known as: (a) The research process (b) The process of describing research (c) The process of developing research ideas (d) The process of gathering data for a research project 29. Research process has following stages. What is the correct sequence of them? 1. Research Proposal 2. 3. Research Reporting 4. 5. Define Problem 6. (a) 1,2,3,4,5,6 (b) (c) 5,6,1,2,4,3 (d) 30. The first step in the research process is the: Data Collection Data Analysis and Interpretation Research Design 5 ,6,2,4,3, 1 5 ,1,6,2,4, 3 (a) Development of the research plan (b) Survey of stakeholders to find if problems exist (c) Collection of the available sources for needed information (d) Definition of the problem 31. What should a business researcher do once he or she has defined the problem? (a) Collect the information (c) (b) Develop a research plan (d) Data analysis Develop a data collection instrument 32. Which of the following is not a step in research process? (a) Develop a research plan (c) (b) Define the problem Evaluate the competitor strategies (d) Data analysis 33. Adequate analysis of the data is the least difficult phase of research for the novice. All in One Multiple Choice Questions (a) True (b) 91 False 34. Which is typically the most expensive step of business research process? (a) Problem definition (b) Developing the research plan (c) Data analysis Data collection (d) 35. Which step in the business research process is generally considered to be the most prone to errors? (a) Problem Definition (b) Data Analysis (c) Questionnaire Design (d) Data Collection 36. A management dilemma triggers the need for a research. (a) True (b) False 37. Research really begins when the management experiences ____________. (a) Turmoil (b) Difficulty (c) Confusion (d) Emotions 38. In the research process, the management question has the following critical activity in sequence. (a) Origin, selection, statement, exploration and refinement (b) Origin, statement, selection, exploration and refinement (c) Origin, exploration, selection, refinement, and statement (d) Origin, exploration, refinement, selection and statement 39. There are following three types of problems. What is the sequence in which they are formulated? 1. Investigation Problem 3. Management Problem (a) 1,2,3 (b) 2 ,3, 1 (c) (d) 3 ,2, 1 3,1,2 2. Research Problem 40. Which of these is a precisely-defined problem definition? (a) Why are current sales so poor? (b) Will additional advertising have a positive impact on sales? (c) Are we in compliance with current local pricing legislation? (d) What per cent of adults recall an ad two days after it appeared? 41. Which problem is derived from management problem? (a) Research Problem (b) Investigation Problem (c) (d) Measurement Problem None of the above 42. Which problem is derived from research problem? (a) Management Problem (b) Investigation Problem (c) (d) None of the above Measurement Problem 43. The focus of management problem is on ____________. 92 All in One Multiple Choice Questions (a) Information needed (b) Action or Intension (c) (d) Decision required Both b and c 44. The focus of research problem is on ____________. (a) Information needed (b) Areas of investigation (c) (d) Decision required Action or Intension 45. A research proposal is also known as: (a) Work plan (b) Outline (c) Draft plan (d) All of the above 46. The purpose of research proposal is to: (a) To get approval from management regarding research. (b) To present question to be researched and its importance. (c) To outline how research will be conducted to solve the problem. (d) All the above. 47. A research proposal made by the staff of the company is called ____________. (a) External Research Proposal (c) Both a and b (d) (b) Internal Research Proposal None of the above 48. The one which will appear in a research proposal is ____________. (a) Business Objective (b) Research Objective (c) Marketing Objective (d) Creative Objective 49. In order to acquaint yourself with the knowledge in the research area of interest, you are required to: (a) Do literature review (b) Do a survey in the research area. (c) Formulate the research questions. (d) All the above. 50. The following is included in the research proposal. (a) Resources Required (b) (c) Research Plan All the above (d) Research Problem 93 All in One Multiple Choice Questions Answer Key of Chapter No. 1 1. (d) 11. (c) 21. (d) 31. (c) 41. (a) 2. (c) 12. (c) 22. (a) 32. (c) 42. (b) 3. (d) 13. (c) 23. (c) 33. (b) 43. (d) 4. (d) 14. (a) 24. (a) 34. (c) 44. (a) 5. (b) 15. (d) 25. (d) 35. (d) 45. (d) 6. (d) 16. (c) 26. (d) 36. (a) 46. (d) 7. (d) 17. (a) 27. (d) 37. (a) 47. (b) 8. (b) 18. (b) 28. (a) 38. (a) 48. (b) 9. (d) 19. (b) 29. (d) 39. (d) 49. (a) 10. (d) 20. (a) 30. (d) 40. (d) 50. (d) Chapter 2 Research Design 1. What is a research design? (a) A way of conducting research that is not grounded in theory. (b) The choice between using qualitative or quantitative methods. (c) A scientific plan for the collection and analysis of data. (d) The style in which you present research findings. 2. The following is included in research design: (a) Type and sources of data (b) (c) All the above Sampling design (d) Data collection method and instrument 3. Which one of the following is not a feature of the good research design? (a) Effective (c) (b) Scientific Rigid (d) Efficient 4. The distinction between quantitative and qualitative data in social research is ____________. (a) (c) data theory and method numerical and non-numerical (b) good data and less good data (d) philosophy and religion 94 All in One Multiple Choice Questions 5. Quantitative data is in the form of: (a) Images (b) Numbers (c) Attitudes (d) Impressions 6. In quantitative approach generally which logic is used? (a) Inductive logic (c) (b) Predictive logic (d) Deductive logic None of the above 7. ____________ approach generally uses non-probability sampling method. (a) Qualitative (b) Quantitative (c) Causal (d) None of the above 8. Conclusions from quantitative research are ____________. (a) More certain than that of qualitative research (b) of little practical use (c) Seldom defensible (d) of descriptive value only 9. ____________ approach uses rigorous statistical analysis. (a) Quantitative (b) (c) Exploratory (d) 10. Qualitative data is measured ____________. (a) Objectively (b) (c) Precisely (d) 11. Which is an example of qualitative data? (a) Sales (b) Qualitative All the above Subjectively Accurately Inventory (c) Profit (d) Emotions 12. What does qualitative data measures? (a) Satisfaction (b) Perception (c) Attitude (d) All the above 13. ____________ is the term used to describe combination of approaches or techniques in a research. (a) Triangulation (b) Combination (c) Both a and b (d) None of the above 14. ____________ research is the research which explores and searches information to provide insights and understanding of the problem situation or phenomena. (a) Exploratory(b) Descriptive (c) None of the above Causal (d) 15. The purpose of ____________ research is to help in the process of developing a clear and precise statement of the research problem rather than in providing a definitive answer. (a) Marketing (b) Causal All in One Multiple Choice Questions (c) Exploratory (d) 95 Descriptive 16. The main kinds of observation methods used in data gathering are: (a) Near observation and distant observation (b) Participant observation and non-participant observation (c) Close observation and distant observation (d) Researcher observation and non-researcher observation 17. In an undisguised observation respondents are unaware about the fact that they are being observed. (a) True (b) False 18. In a focus group: (a) The researcher focusing on facilitates a and discussing group of people in the phenomenon. (b) The researcher interviews a group of people. (c) The researcher interviews one person. (d) The researcher photographs a group of people. 19. What is the role of the moderator in a focus group? (a) To stimulate discussion and keep the conversation on track. (b) To ask leading questions and dominate the discussion. (c) To sit away from the group and observe their behaviour. (d) To evaluate the group's performance on a particular task. 20. In experienced survey, data is collected from experts or experienced people. (a) True (b) False 21. The depth interview is ____________ in which the interviewee is encouraged to talk extensively. (a) Structured Interview (b) Focus Interview (c) Unstructured Interview (d) Telephonic Interview 22. Projective Techniques are embedded in depth interviews. (a) True (b) False 23. Which word comes to your mind when you think of ‘Mercedes Benz’? This question is example of which projective technique? (a) Association (b ) Completion (c) (d) Construction Expressive 24. In ____________ projective techniques, individual is presented with a verbal or visual situation and asked to relate the feelings and attitude of other people with the situation. (a) Association (b) Completion 96 All in One Multiple Choice Questions (c) Construction (d) Expressive 25. Exploratory research is a conclusive type of research. (a) True (b) False 26. The following are the qualitative techniques used for exploratory research except: (a) Observation (c) (b) Projective Techniques Focus Group (d) Experiment 27. Descriptive Research Design is ____________. (a) Structured (b) Unstructured or Flexible (c) (d) Can be a or b Can’t say 28 Which of the following technique is best suitable for descriptive research? (a) Observation (b) Depth Interviews (c) Focus Group (d) Survey 29. The following is type of descriptive research. (a) Cross-sectional Research (b) (c) Causal Research Both a and b (d) Longitudinal Research 30. What is a cross-sectional design? (a) A study of two or more sections of society. (b) The collection of data from more than one case at one moment in time. (c) A comparison of two or more variables over a long period of time. (d) A study which is repeated over an extended period of time. 31. In which type of descriptive research one can measure changes of behaviour of same sample of respondents about same variables over a period of time? (a) Cross-sectional research (b) Longitudinal Research (c) Both a and b (d) None of the above 32. When we try to explain the cause and effect relationships among variables, the research is called____________. (a) Exploratory Research (b) Descriptive Research (c) Causal Research (d) Qualitative Research 33. Causal research is ____________. (a) Exploratory study (b) Longitudinal study (c) Cross sectional study (d) Experimental study 34. In an experimental research study, the primary goal is to identify the effect produced by the ____________. (a) Dependent variable Independent variable (b) (d) Extraneous variable (c) Confounding variable 35 In social research the causal relationships are ____________. All in One Multiple Choice Questions 36. (a) Deterministic (b) Probabilistic (c) Can be a or b (d) None of the above Mill’s method of ____________ states: When two or more cases of a given phenomenon have one and only one condition in common, then that condition may be regarded as cause of the phenomenon. (a) 37. 38. Both a and b The concomitant relationship condition (b) The temporal antecedence condition (c) The lack of alternative explanation condition (d) All of the above (d) None of the above The variable which is manipulated by the researcher to check its effect is ____________. Dependent (b) Independent Co-dependent (d) All the above The following are the synonyms for independent variable except: (a) (c) Stimulus (b) Consequence Input (d) Presumed Cause Which of the following is the synonym for dependent variable? (a) (c) 41. Difference (c) (a) (c) 40. Agreement (b) Which of the following is necessary condition for causation? (a) 39. 97 Output (b) Effect (d) Criterion All the above The variable which can affect dependent variable but presently not included in the scope of study is called ____________. (a) Independent variable (b) Extraneous variable (c) Effect variable (d) None of the above 42. The group that does not receive the experimental treatment but participates in the study is the ____________. (a) Experimental group (c) Treatment group 43. Hypothesis is ____________. 44. (b) Control group (d) Independent group (a) Assumption which does not have any relation with the research problem. (b) Most possible proposed solution of the research problem. (c) Assumption whose validity needs to be checked. (d) Both b and c are correct. What is the quality of a good hypothesis? (a) Specific and precise 98 All in One Multiple Choice Questions 45. (b) Empirically testable (c) Indicate relationship between variables (d) All the above Which hypothesis states that there is no relationship between variables? (a) (c) 46. 47. Null (b) Both a and b Alternate (d) None of the above Alternate hypothesis can be formed in the following ways except: (a) Not equal to (b) Greater than (c) Less than (d) Equal to The null and alternate hypothesis divides all possibilities into ____________. (a) Two sets that overlap (b) Two non-overlapping sets (c) Two sets that may or may not overlap (d) As many sets to cover all the possibilities 48. 49. 50. Which of the following is true of null and alternate hypothesis? (a) One hypothesis must be true (b) Both hypotheses must be true (c) Both hypotheses must be false (d) None of the above Type I error in hypothesis testing means: (a) True null hypothesis is rejected (b) False null hypothesis is accepted Type II error in hypothesis testing means (a) True null hypothesis is rejected (b) False null hypothesis is accepted All in One Multiple Choice Questions 99 Answer Key of Chapter No. 2 1. (c) 11. (d) 21. (c) 31. (b) 41. (b) 2. (d) 12. (d) 22. (a) 32. (c) 42. (b) 3. (b) 13. (a) 23. (a) 33. (d) 43. (d) 4. (c) 14. (a) 24. (d) 34. (c) 44. (d) 5. (b) 15. (c) 25. (b) 35. (b) 45. (a) 6. (b) 16. (b) 26. (d) 36. (a) 46. (d) 7. (a) 17. (b) 27. (a) 37. (d) 47. (b) 8. (a) 18. (a) 28. (d) 38. (c) 48. (a) 9. (a) 19. (a) 29. (c) 39. (c) 49. (a) 10. (b) 20. (a) 30. (b) 40. (d) 50. (b) 100 All in One Multiple Choice Questions Chapter 3 Measurement and Data 1. ____________ is the assignment of numbers or other symbols to characteristics of objects according to certain pre-specified rules. (a) Scaling (c) 2. Measurement (c) Scale Scaling Scale Reliability (c) Practicality Validity (d) ____________ is a scale whose numbers serve only as labels or tags for identifying and classifying objects with a strict one-to-one correspondence between the numbers and the objects. (b) Ordinal (d) Nominal Interval Which of the following statistics is permissible in case of nominal data? (a) Mean (b) Median (c) (d) Parametric Tests Mode ____________ is a ranking scale in which numbers are assigned to objects to indicate the relative extent to which some characteristic is possessed. Thus, it is possible to determine whether an object has more or less of a characteristic than some other object. (c) (b) Ordinal (d) Nominal Interval Ranking of players in the tournament constitute a ___________ scale. (a) Ratio (c) 9. Scaling (a) Flexibility (b) (a) Ratio 8. Rating The following are the qualities of good measurement except ____________. (c) 7. (b) Ranking (d) (a) Ratio 6. (d) ____________ is an instrument or continuum used for measurement. (c) 5. (b) Ranking (d) (a) Rating 4. Ranking ____________ is a process of designing an instrument or continuum for measurement. (a) Rating 3. (b) (b) Ordinal (d) Nominal Interval Which of the following statistics is permissible in case of ordinal data? (a) Mean (c) (b) Median Standard Deviation (d) Parametric Tests All in One Multiple Choice Questions 101 10. ____________ is a scale in which numbers are used to rank the objects such that numerically equal distances on a scale represents equal distances in the characteristics being measured. (a) Ratio (b) Nominal (c) Ordinal (d) Interval 11. Which of the following statistics is permissible in case of interval data? (a) Mean (c) (b) Variance Standard Deviation (d) All the above 12. ____________ scale has an arbitrary or assumed zero or origin. (a) Ratio (c) (b) Ordinal (d) Nominal Interval 13. The ____________ is the highest scale. It allows the researcher to identify or classify objects, rank order the objects, and compare intervals or differences. It is also meaningful to compute ratios of scale values. (a) Ratio (c) (b) Interval (d) Ordinal Nominal 14. Sales, cost, market share and profit are variables which are measure using ____________ scale. (a) Ratio (c) (b) Ordinal (d) Nominal Interval 15. Parametric tests are possible on which of the following type of data? 16. 17. 18. 19. (a) Nominal (b) Interval (c) Ordinal (d) None of the above ____________ is the most primitive scale. (a) Ratio (b) Ordinal (c) Nominal (d) Interval ____________ is the most perfect scale. (a) Nominal (b) Ordinal (c) Interval (d) Ratio Rating scales are ___________ scales. (a) Ranking (b) Monadic (c) Comparative (d) None of the above ____________ is a scale in which each object is measured and scaled independently of the other objects. (a) Ranking (c) (b) Comparative Rating (d) None of the above 20. ____________ scale has two response options. (a) Multiple choice (b) Likert 102 All in One Multiple Choice Questions (c) Dichotomous (d) Semantic Differential 21. ____________ is a scaling technique in which respondents are required to allocate constant sum of points to various attributes based on their relative importance or preference. (a) Rank Order (b) Constant Sum (c) Paired Comparison (d) Q-sort 22. In a ____________ scale respondents rate the objects by placing a mark at the appropriate position on a line that runs from one extreme of the criterion variable to the other. (a) Likert (c) (b) Constant Sum Semantic Differential (d) Continuous Rating 23. Which of the following is not a type of itemized rating scale? (a) Likert (c) (b) Graphic Rating Semantic Differential (d) None of the above 24. A ____________ is a measurement scale with five response categories ranging from “strongly disagree” to “strongly agree,” which requires the respondents to indicate degree of agreement or disagreement with each of a series of statements related to the stimulus objects. (a) Likert (c) (b) Continuous Rating Scale Semantic Differential (d) None of the above 25. A ____________ is a seven point rating scale with endpoints associated with bi-polar labels that have semantic meaning. (a) Likert (c) (b) Continuous Rating Semantic Differential (d) None of the above 26. The ____________ is a comparative scaling technique in which a respondent is presented with two objects at a time and asked to select one object in the pair according to some criterion. The data obtained is ordinal in nature. (a) Rank Order (b) Constant Sum (c) Paired Comparison Q-sort (d) 27. ____________ is a comparative scaling technique in which respondents are presented with several objects simultaneously and asked to order or rank them according to some criterion. (a) Rank Order (b) Q-sort (c) (d) Constant Sum Paired Comparison 28. Which of the following is not a type of non-comparative scale? (a) Likert (c) Semantic Differential 29. What is secondary data? (a) Unimportant data (c) Ordinal data (b) Rank Order (d) None of the Above (b) Ordinary data (d) Existing data All in One Multiple Choice Questions 103 30. ____________ data exist in some or the other form and is collected already by somebody else for the purpose other than the problem at hand. (a) Primary data (b) Both a and b (c) Secondary data (d) None of the above 31. The advantage of secondary data is ____________. (a) It is always complete (b) It is always relevant (c) It is always current (d) It is inexpensive 32. The disadvantage of secondary data is ____________. (a) It may not be correct (b) (d) It is existing data It is inexpensive (c) It is fast to obtain 33. Secondary data is generally used for following reasons except. (a) Identify or refine the research problem (b) Decide research design (c) (d) Formulate hypothesis Evaluate new products 34. Which one of the following secondary data is obtained from the internal source? (a) Magazine reviews (b) (c) Past sales of company Published market reports (d) Competitor’s price on web 35. Which one of the following secondary data is obtained from external source? (a) Past sales of the company (b) Own production figures (c) (d) Government reports Employee feedback 36. Which one of the following is not a search engine? (a) Google (c) (b) Archie Yahoo (d) Dewey 37. Which one of the following is the most damaging problem with the secondary data? (a) It may not be correct (b) It may not be complete (c) (d) It may not be relevant It may not be current 38. ____________ data is the data collected afresh by the researcher for the specific purpose of solving the problem. (a) Primary data (b) Both a and b (c) Secondary data (d) None of the above 39. Primary data is ____________. (a) Processed data (b) Existing data (c) Raw data (d) None of the above 40. The following are the advantages of primary data except ____________. (a) It is current (b) It is complete (c) (d) It is relevant It is inexpensive 104 All in One Multiple Choice Questions 41. The following are the types of survey method except ____________. (a) Personal Interview (b) Self-Administered Survey (c) (d) Telephone Interview Focus Group 42. ____________ interview involves use of a set of predetermined questions and highly systematic technique of recording. (a) Structured (b) Focus Group (c) Unstructured (d) None of the above 43. Which of the following methods results in more accurate and in-depth information? (a) Personal Interview (b) Self-Administered Survey (c) Telephone Interview (d) Electronic Survey 44. .Which of the following methods requires least cost? (a) Personal Interview (b) Self-Administered Survey (c) Telephone Interview (d) Electronic Survey 45. Which of the following methods offers more flexibility? (a) Personal Interview (b) Self-Administered Survey (c) Telephone Interview (d) Electronic Survey 46. Observation method can be used alongwith ____________. (a) Personal Interview (b) Self-Administered Survey (c) Telephone Interview (d) Electronic Survey 47. Response rate is lowest in case of ____________. (a) Personal Interview (b) Self-Administered Survey (c) Telephone Interview (d) Electronic Survey 48. Close end questions are ____________. (a) Objective type questions (b) Unstructured questions (c) Subjective type questions (d) Free response questions 49. Which of the following questions researcher needs to avoid while designing the questionnaire? (a) Leading questions (b) Double barreled questions (c) (d) Ambiguous questions All the above 50. ____________ testing is done before finalizing the questionnaire. (a) Alpha (b) Gamma (c) (d) Pilot Beta All in One Multiple Choice Questions 105 Answer Key of Chapter No. 3 1. (c) 11. (d) 21. (b) 31. (d) 41. (d) 2. (b) 12. (d) 22. (d) 32. (a) 42. (a) 3. (d) 13. (a) 23. (b) 33. (d) 43. (a) 4. (a) 14. (a) 24. (a) 34. (b) 44. (d) 5. (b) 15. (b) 25. (c) 35. (d) 45. (a) 6. (c) 16. (c) 26. (d) 36. (d) 46. (a) 7. (c) 17. (d) 27. (a) 37. (a) 47. (b) 8. (c) 18. (b) 28. (b) 38. (a) 48. (a) 9. (b) 19. (b) 29. (d) 39. (c) 49. (d) 10. (d) 20. (c) 30. (c) 40. (d) 50. (d) Chapter 4 Sampling 1. 2. 3. A sample is a subset of ____________. (a) Population (b) Set (c) None of the above Data Census involves collecting data from ____________ unit/s of population. (a) One (b) All (c) (d) None of the above Few An aggregate of all the elements that share a common set of characteristics and about which inferences are to be drawn is called ____________. (a) Sample (c) 4. (b) Population Census (d) None of the above ____________ saves valuable resources and still gives fairly accurate results. (a) Census 5. (d) (b) Both a and c (c) Sampling (d) None of the above Good sample design possess following characteristic. (a) Sample should represent population (b) Sample design should result in small sampling error (c) Sample size should be adequate (d) All the above 6. The population should be defined in terms of all of the following except: 106 All in One Multiple Choice Questions 7. (a) Sampling unit (b) (c) Time Extent (d) The basic unit containing the elements of the population is called ____________. (a) Sample (c) 8. 9. Size (b) Sampling Frame Sampling Unit (d) None of the above If researcher knows the number of units in the population it is called as ____________ population. (a) Known (b) Infinite (c) (d) None of the above Finite The list of all the sampling units in the population is called ____________. (a) Sample (c) (b) Source list Sampling Frame (d) Both b and c 10. A sampling frame is ____________. (a) A summary of all the stages involved in designing sample (b) List of all the sampling units in the population (c) List of selected sampling units of population (d) Wooden frame to display selected sampling units 11. Sampling is preferred in following conditions except: (a) Large population size (b) Resource constraint (c) Wider geographic spread of units in population (d) More heterogeneity in population 12. If the sample size is greater than 30 it is ____________. (a) Small Sample (c) (b) Mid-size Sample (d) Large Sample None of the above 13. The sample size decision should be guided by which of the following consideration: (a) Sample size in similar previous research (b) Sample size calculation based on Statistical formula (c) Resource constraint (d) All the above 14. The size of sample depend on (a) Variability in population (b) Confidence level (c) Degree of precision or accuracy required All in One Multiple Choice Questions 107 (d) All the above 15. If degree of acceptable error is reduced then the sample size will ____________. (a) Increase (b) Not change (c) Decrease (d) None of the above 16. In ____________ sampling methodsprobability of of sampling units from population is known and non-zero. selection (a) Probability (b) Both a and c (c) Non-Probability (d) None of the above 17. The margin of error can not be estimated in case of ____________ sampling methods. (a) Probability (b) (c) 18. Both a and c Non-Probability (d) None of the above In probability sampling methods, sampling units are selected based on ____________. (a) Randomness (c) 19. (b) Judgement of researcher Convenience of researcher (d) None of the above ____________ sampling methods are subjective in nature. (a) Probability (b) (c) 20. Both a and c Non-Probability (d) None of the above If one can determine the chance of selecting sampling units from population then it is called ____________. (a) Probability Sampling Method (c) (b) Non-Probability Sampling Method Judgemental Sampling Method (d) None of the above 108 All in One Multiple Choice Questions Which (a) 21. one of the following is a probability sampling method? Convenience Sampling (b) Quota Sampling (c) 22. Purposive Sampling (d) Cluster Sampling Which one of the following is not a probability sampling method? (a) Simple Random Sampling (b) (d) Systematic Sampling 23. Snowball Sampling (c) Stratified Sampling Which one of the following is a non-probability sampling method? (a) Quota Sampling (c) 24. (b) Cluster Sampling Convenience Sampling (d) Both a and b Which one of the following is not a non-probability sampling method? (a) Judgemental Sampling (b) Quota Sampling (c) (d) Area Sampling 25. Snowball Sampling Systematic sampling is a ____________ sampling method. (a) Non-Probability above 26. (b) Probability (c) Both a and b (d) None of the Quota sampling is a ____________ sampling method. (a) Probability (b) (c) 27. Both a and c Non-Probability (d) None of the above In which of the following methods sampling units are selected randomly? (a) Stratified Sampling (b) Snowball Sampling (c) All the above 28. Quota Sampling (d) In which of the following methods sampling units are selected based on judgement? (a) Cluster Sampling (c) 29. (b) Systematic Sampling Quota Sampling (d) None of the above In which of the following methods each and every sampling unit in the population has an equal chance of selection. (a) Convenience Sampling (b) Simple Random Sampling (c) (d) Snowball Sampling 30. Purposive Sampling In ____________ sampling method respondents who are available, volunteer or researcher is familiar with them and from whom data can be collected easily are selected as sample. (a) Simple Random (b) Cluster (c) (d) Convenience Systematic All in One Multiple Choice Questions 109 Which (a) 31. In ____________ sampling method researcher ask the research participants to identify other potential research participants. (a) Quota (c) 32. (b) Convenience Judgemental (d) Snowball Which of the following methods leads to the most representative sample and accurate results? (a) Simple Random Sampling (b) Proportionate Stratified Sampling (c) Cluster Sampling (d) Quota Sampling 33. of the following methods is the most cost effective method? Simple Random Sampling (b) Systematic Sampling (c) 34. Cluster Sampling (d) Stratified Sampling The researcher has divided the population based on gender and thereafter random sample of males and random sample of females was taken. It means researcher has used ____________ sampling method. (a) Cluster (c) 35. (b) Quota (d) Stratified Systematic Determining the sampling interval (represented by k), randomly selecting first sampling unit between 1 and kth unit and then each time adding k to the previously selected unit to select the next sampling unit is the procedure followed in ____________ sampling method. (a) Stratified (c) 36. (b) Systematic Cluster (d) Quota Selection of cricket team for world cup is called: (a) Simple Random Sampling (b) Snowball Sampling (c) (d) Purposive Sampling 37. Stratified Sampling The sampling method in which population is first divided into homogeneous groups and then sample is drawn from each group randomly is called: (a) Cluster Sampling (c) (b) Stratified Sampling Quota Sampling (d) Systematic Sampling 38. In ____________ sampling method population is first divided into groups which are heterogeneous within and homogeneous amongst. (a) Stratified (b) Quota (c) Cluster (d) All the above 39. The quota sampling is different from stratified sampling because the sampling units are selected ____________. 110 All in One Multiple Choice Questions Which (a) (a) Based on randomness (b) Based on convenience (c) Based on judgement (d) Based on reference 40. Area sampling is a version of ____________ sampling method. (a) Stratified 41. (b) Cluster (c) Quota (d) None of the above Which one of the following is type of error in research? (a) Sampling error (c) 42. (b) Non-sampling error Analytical error (d) Both a and c Total error in research is ____________. (a) Sampling Error plus Non-sampling Error (b) Non-sampling Error minus Sampling Error (c) Sampling Error minus Non-Sampling Error 43. (d) None of the above one of the following is the sampling error? Sampling Frame Error (c) 44. (d) Both a and c None of the above In sampling frame error sampling frame can be ____________ of population. (a) Subset (b) Intersection (c) Superset (d) 45. All the above The difference between sample statistic and population parameter is ____________. (a) 46. Standard Error (b) Difference Error (d) Sampling Error None of the above (c) Chance error is also called as ____________. (a) Random Sampling Error (b) Non-sampling Error (c) Non-random Sampling Error (d) 47. None of the above If sample size is increased, sampling error will ____________. (a) Decrease (b) (c) Increase (d) Can’t Say 48. 49. Chance Error (b) Not Change If population is heterogeneous, then the sampling error will ____________. (a) Be Small (b) Not Change (c) Be Large (d) Can’t Say Error in designing the questionnaire is ____________. All in One Multiple Choice Questions 111 Which (a) (a) Sampling Error (c) Non-sampling Error 50. Error in data analysis is ____________. (a) Sampling Error (c) Non-sampling Error Answer Key of Chapter No. 4 (b) Can be a or c (d) None of the above (b) Can be a or c (d) None of the above 1. (a) 11. (d) 21. (d) 31. (d) 41. (d) 2. (b) 12. (b) 22. (b) 32. (b) 42. (a) 3. (c) 13. (d) 23. (d) 33. (c) 43. (b) 4. (c) 14. (d) 24. (d) 34. (b) 44. (d) 5. (d) 15. (a) 25. (b) 35.. (c) 45. (b) 6. (b) 16. (a) 26. (c) 36. (d) 46. (a) 7. (c) 17. (c) 27. (a) 37. (c) 47. (a) 8. (c) 18. (a) 28. (b) 38. (c) 48. (c) 9. (d) 19. (c) 29. (b) 39. (c) 49. (c) 10. (b) 20. (a) 30. (d) 40 (b) 50. (c) 112 All in One Multiple Choice Questions Chapter 5 Data Analysis and Report Writing 1. The process of converting ‘raw data’ into ‘organised data’ is called ____________. (a) Data Preparation (c) (b) Data Processing (d) Inferential Analysis Both a and c 2. The following steps are part of data processing except: (a) Editing (c) (b) Coding (d) Hypothesis Testing Classification 3. ____________ is a step in data processing which involves screening the filled questionnaires, identify and remove errors to ensure completeness and correctness of data. (a) Coding (c) (b) Classification Editing (d) Coding 4. ____________ is a step in data processing which involves assigning a number or alphabet to responses of the questions in the questionnaire for the purpose of smooth data entry in the computer software. (a) (c) 5. If (a) Editing (b) Classification Coding (d) data is characteristics Tabulation classified on or attributes Qualitative Classification (b) the it basis is of descriptive called ____________. Statistics of Variables (c) Quantitative Classification (d) None of the above on the basis of variables, either discrete or continuous 6. If data is classified called ____________. (a) Statistics of Attributes (b) it is Quantitative Classification (c) Qualitative Classification (d) None of the Above 7. Cross-tables contain data about ____________. (a) One variable (b) Minimum Three variables (c) Two or more variables (d) None of the above 8. A cross-table showing all the categories or classes along with their relative frequencies is called ____________. (a) 9. Frequency Table (b) Both a and c (c) Frequency Distribution (d) None of the above ____________ chart is one dimensional and involves non-overlapping rectangles of equal width. (a) Histogram (b) None of the above Both a and c (c) Bar (d) All in One Multiple Choice Questions 113 10. ____________ chart is known as circle chart. (a) Bar (b) Histogram (c) Pie (d) Stem and Leaf 11. ____________ chart is also known as time series plot. (a) Bar (b) Stem and Leaf (c) Histogram (d) Line 12. ____________ chart is for ratio data and is used for frequency suitable distributions. presenting (a) Bar (b) Pie (c) Line (d) Histogram 13. The boxplot is drawn based on: (a) Median (b) Largest and Smallest Observations (c) Upper and Lower Quartiles (d) All the above 14. In boxplot rectangular box comprises ____________ % of data values. (a) 25 (b) 75 (c) (d) 50 100 15. In boxplot, the center line going through the width of the box which divides the box into two parts marks ____________. (a) Mean (c) (b) Lower Quartile Upper Quartile (d) Median 16. In boxplot the right and left hinge is ____________ respectively. (a) Upper and Lower Quartile (c) (b) Lower and Upper Quartile Largest and Smallest Observation (d) Smallest and Largest Observation 17. ____________ chart is used to portray price movements of a security, derivative or currency over time. (a) Line (c) (b) Bar Candlestick (d) Stem and Leaf 18. If the closing price of security is higher than the opening price of the day, the ‘real body’ of the candlestick chart would be ____________. (a) Black (b) White (c) (d) None of the above Red 19. Black or red coloured ‘real body’ of the candlestick chart indicates ____________. (a) Bullish Market (c) (b) Stagnant Market (d) Bearish Market None of the above 20. If the opening and closing price of the security is exactly same then it is represented as ____________. 114 All in One Multiple Choice Questions (a) Doji Line (b) Long Real Body (c) (d) Spinning Top None of the above 21. ____________ analysis is used to develop different indices from the data in order to describe or explain it. (a) Inferential Analysis (b) Both a and c (c) Descriptive Analysis (d) None of the above 22. Descriptive analysis involves ____________. (a) Univariate Analysis (b) Multivariate Analysis (c) (d) Bivariate Analysis All the above 23. Measures of central tendency are used for analysis of ____________ data. (a) Multivariate (b) Univariate (c) (d) None of the above Bivariate 24. Which one of the following is not a measure of the central tendency? (a) Mean (c) (b) Mode Median (d) Range 25. ____________ is also called as arithmetic average and is widely used measure of central tendency. (a) Mean (c) (b) Median (d) Mode All the above 26. The value of ____________ can not be determined graphically. (a) Mode (c) (b) Median (d) Mean Both a and c 27. ____________ is the best measure of central tendency and is affected by value of every item in the data set. (a) Mode (b) Median (c) (d) Both b and c Mean 28. ____________ is the value of the middle item of the data series when it is arranged in ascending or descending order. (a) Mean (b) Median (c) (d) All the above Mode 29. The most frequently occurring value in the data set is called ____________. (a) Mean (c) (b) Range (d) Median Mode 30. A data set can have more than one ____________. All in One Multiple Choice Questions (a) Mean (c) (b) Median (d) 115 Mode Standard Deviation 31. ____________ is not affected by value of extreme items in the data set. (a) Mean (c) (b) Median (d) Mode Both b and c 32. Correlation analysis throws light on ____________. (a) Strength of relationship between variables (b) Both a and c (c) Direction of relationship (d) None of the above 33. In ____________ correlation, if one variable increases then other variable also increase. (a) Negative (b) No (c) Positive (d) None of the above 34. ____________ are used when you want to visually examine the relationship between two quantitative variables. (a) Bar Chart (b) Line Chart (c) Histogram (d) Scatter Plot 35. If the points on the scatter plot slopes from upper left to lower right, then there exits ____________ relationship. (a) Positive (b) Negative (c) (d) None of the above No 36. The value of product moment correlation coefficient (r) varies from ____________. (a) 0 to 1 (c) (b) -1 to 1 -1 to 0 (d) 0 to 10 37. If the value of r is -1, it shows ____________ correlation. (a) Negative (c) (b) Positive (d) Perfect Positive Perfect Negative 38. Charles’ Spearman’s coefficient of correlation is also known as ____________ Coefficient. (a) Product Moment Correlation (b) Both a and c (c) None of the above Rank Correlation (d) 39. Rank Correlation Coefficient is used in case of ____________ data (a) Nominal (c) (b) Interval (d) Ordinal Ratio 40. ____________ is best to use to determine how strongly expenditures. sales are related to advertising 116 All in One Multiple Choice Questions (a) Rank Correlation Coefficient (b) ANOVA (c) Product Moment Correlation Coefficient (d) All the above 41. ____________ is a procedure for deriving a mathematical relationship, in the form of an equation, between a single metric dependent variable and a single metric independent variable. (a) Correlation (b) Simple Regression (c) (d) Chi-square Multiple Regression 42. If regression equation is Y = 8 + 10X, then regression coefficient is ____________. (a) 8 (b) 80 (c) (d) 10 18 43. If both regression lines coincide then it shows ____________ correlation. (a) Perfect Positive (b) Both a or c (c) Perfect Negative (d) No 44. Interval or ratio data is ____________ data. (a) Independent (b) (d) Non-metric Metric (c) Paired 45. Non-parametric tests are used for ____________ data. (a) Independent (b) (d) Non-metric Paired (c) Metric 46. All the following are parametric tests except: (a) z test (b) ANOVA (c) t test (d) Tests of Randomness 47. Which significance test is used if sample size is less than 30 ? (a) z test (b) (c) t test (d) 48. Which test is known as Variance Ratio Test? (a) z test (b) (c) t test (d) 49. Chi-square test is ____________. (a) Parametric Test (b) (c) Non-parametric Test (d) 50. The research report serves following purpose. (a) Feedback to management (c) Helps in decision making Both a and c None of the above F test ANOVA Both a or c None of the above (b) Future reference (d) All the above All in One Multiple Choice Questions 117 Answer Key of Chapter No. 5 1. (d) 11. (d) 21. (c) 31. (d) 41. (b) 2. (b) 12. (d) 22. (d) 32. (b) 42. (c) 3. (b) 13. (d) 23. (b) 33. (c) 43. (b) 4. (c) 14. (c) 24. (d) 34. (d) 44. (b) 5. (a) 15. (d) 25. (a) 35. (b) 45. (d) 6. (b) 16. (a) 26. (b) 36. (b) 46. (d) 7. (c) 17. (c) 27. (c) 37. (d) 47. (c) 8. (b) 18. (b) 28. (b) 38. (c) 48. (b) 9. (c) 19. (b) 29. (d) 39. (b) 49. (b) 10. (c) 20. (a) 30. (b) 40. (c) 50. (d) Business Research Methods-104 Multiple Choice Questions 1. Research is (A) Searching again and again (B) Finding solution to any problem (C) Working in a scientific way to search for truth of any problem (D) None of the above 2. Which of the following is the first step in starting the research process? (A) Searching sources of information to locate problem. (B) Survey of related literature (C) Identification of problem (D) Searching for solutions to the problem 3. A common test in research demands much priority on (A) Reliability (B) Usability (C) Objectivity (D) All of the above 4. Action research means (A) A longitudinal research (B) An applied research (C) A research initiated to solve an immediate problem (D) A research with socioeconomic objective 5. A reasoning where we start with certain particular statements and conclude with a universal statement is called (A) Deductive Reasoning (B) Inductive Reasoning (C) Abnormal Reasoning (D) Transcendental Reasoning 6. The essential qualities of a researcher are (A) Spirit of free enquiry (B) Reliance on observation and evidence (C) Systematization or theorizing of knowledge (D) All the above 7. In the process of conducting research ‘Formulation of Hypothesis” is followed by (A) Statement of Objectives (B) Analysis of Data (C) Selection of Research Tools (D) Collection of Data 8. A research paper is a brief report of research work based on (A) Primary Data only (B) Secondary Data only (C) Both Primary and Secondary Data (D) None of the above 9. An appropriate source to find out descriptive information is................ . (A) Bibliography (B) Directory (C) Encyclopedia (D) Dictionary 10. “Controlled Group” is a term used in.............. . (A) Survey research (B) Historical research (C) Experimental research (D) Descriptive research 11. Testing hypothesis is a (A) Inferential statistics (B) Descriptive statistics (C) Data preparation (D) Data analysis 12. The method that consists of collection of data through observation and experimentation, formulation and testing of hypothesis is called (A) Empirical method (B) Scientific method (C) Scientific information (D) Practical knowledge (E) 13. Information acquired by experience or experimentation is called as (A) Empirical (B) Scientific (C) Facts (D) Scientific evidences 14. “All living things are made up of cells. Blue whale is a living being. Therefore blue whale is made up of cells”. The reasoning used here is (A) Inductive (B) Deductive (C) Both A and B (D) Hypothetic-Deductive 15. The reasoning that uses general principle to predict specific result is called (A) Inductive (B) Deductive (C) Both A and B (D) Hypothetic-Deductive 16. All research process starts with (A) Hypothesis (B) Experiments to test hypothesis (C) Observation (D) All of these 17. The quality of a research study is primarily assessed on: (A) The place of publication. (B) The ways in which the recommendations are implemented (C) The rigor with which it was conducted (D) The number of times it is replicated. 18. Which of the following is not an appropriate source for academic research? (A) An online encyclopedia (B) A government-based research organization database (C) A peer reviewed journal article (D) A text book 19. 'Research methodology' refers to: (A) The sampling technique (B) The tools that the researcher use (C) The chain of association between the research question and the research design (D) Qualitative methods 20. A researcher should: (A) Be constrained by the research of others (B) Use even anonymous sources if they appear relevant (C) Use only sources that appear credible 21. Research is (A) A purposeful, systematic activity (B) Primarily conducted for purely academic purposes (C) Primarily conducted to answer questions about practical issues (D) A random, unplanned process of discovery 22. When conducting a review of literature on a particular subject, the researcher should (A) Read all available material on the subject (B) Read the whole journal article and then decide whether or not it is useful (C) Read strategically and critically (D) Read fully only those texts that appear to agree with his/her point of view 23. The two main styles of research are (A) Data collection and data coding (B) Surveys and questionnaires (C) Sampling and recording (D) Qualitative and quantitative 24. Qualitative research is: (A) Not as rigorous as quantitative research (B) Primarily concerned with the collection and analysis of numerical data (C) Primarily concerned with in-depth exploration of phenomena (D) Primarily concerned with the quality of the research 25. Quantitative research involves (A) Interviewing people to find out their deeply held views about issues (B) Collecting data in numerical form (C) More rigor than qualitative research (D) Interviewing every member of the target population 26. What is the basis of the scientific method (A) To test hypothesis in conditions that are conducive to its success (B) To formulate a research problem and disprove the hypothesis (C) To formulate a research problem, test the hypothesis in carefully controlled conditions that challenge the hypothesis (D) To test hypothesis and if they are disproved, they should be abandoned completely 27. Of all the steps in the research process, the one that typically takes the most time is (A) Data collection (B) Formulating the problem (C) Selecting a research method (D) Developing a hypothesis 28. The concepts in a hypothesis are stated as (A) Variables (B) Theories (C) Indices (D) Ideas 29. In order for a variable to be measured, a researcher must provide a (A) Operational definition (B) Hypothesis (C) Theory (D) Scale 30. Which of the following was not identified as a major research design? (A) secondary research (B) Surveys (C) Field Research (D) ethnography 31. When a number of researchers use the same operational definition to measure a variable and achieve the same results, the measure is said to be (A) Instrumental (B) Reliable (C) Valid (D) Factual 32. There are various types of research designed to obtain different types of information. What type of research is used to define problems and suggest hypotheses? (A) Descriptive Research (B) Primary research (C) Secondary research (D) Causal research 33. What type of research would be appropriate in the following situation? Nestlé wants to investigate the impact of children on their parents' decisions to buy breakfast foods. (A) Quantitative research. (B) Qualitative research (C) Secondary Research (D) Mixed methodology 34. What type of research would be appropriate in the following situation? A college or university bookshop wants to get some insights into how students feel about the shop's merchandise, prices and service. (A) Secondary data (B) Qualitative research (C) Focus groups (D) Quantitative research 35. The Internet is a powerful mechanism for conducting research. However it does have its drawbacks. Which of the following signify these drawbacks? (A) The possible inclusion of individuals not being targeted, that could skew the results (B) Lack of information about the population responding to the questionnaire. (C) Eye contact and body language, (two useful research indicators) are excluded from the analysis (D) All of the above 36. _____________ research is the gathering of primary data by watching people. (A) Experimental (B) Causal (C) Informative (D) Observational 37. Which is the best type of research approach for gathering causal information? (A) Observational (B) Informative (C) Experimental (D) Survey 38. The outcome of what is being measured is termed: (A) Independent Variable (B) Dependent Variable (C) Predictor variable (D) Hypothetical Variable 39. Which of the following would occur in a longitudinal study: (A) Measures are taken from different participants over an extended period of time (B) Participation is expected to last for a minimum of 24 hours (C) Measures are taken from same participants on different occasions usually over extended period of time (D) Measures are taken from participants in at least 6 different countries w 40. Endeavors to explain, predict, and/or control phenomena are the goal of (A) Scientific method (B) Tradition (C) Inductive logic (D) Deductive logic 41. Ms. Casillas has been coordinating the Halloween Festival at her school for the last several years. She wants to be sure the students and parents enjoy the festival again this year. On which source is she LEAST likely to rely when making decisions about what to do? (A) Tradition (B) Research (C) Personal experience (D) Expert opinion 42. The scientific method is preferred over other ways of knowing because it is more (A) Reliable (B) Systematic (C) Accurate (D) All of these 43. Which of the following steps of the scientific method is exemplified by the researcher reviewing the literature and focusing on a specific problem that has yet to be resolved? (A) Describe the procedures to collect information (B) Identify a topic. (C) Analyze the collected information (D) State the results of the data analysis 44. Which of the following is the LEAST legitimate research problem? The purpose of this study is to (A) understand what it means to be a part of a baseball team at a high school known for its championship teams. (B) study whether physical education should be taught in elementary parochial schools. (C) examine the relationship between the number of hours spent studying and students test scores (D) examine the effect of using advanced organizers on fifth grade students reading comprehension 45. The research process is best described as a (A) Method to select a frame of reference (B) Set of rules that govern the selection of subjects (C) Series of steps completed in a logical order (D) Plan that directs the research design 46. A research proposal is best described as a (A) Framework for data collection and analysis (B) Argument for the merit of the study (C) Description of how the researcher plans to maintain an ethical perspective during the study (D) Description of the research process for a research project 47. The purpose of a literature review is to: (A) Use the literature to identify present knowledge and what is unknown (B) Assist in defining the problem and operational definition (C) Identify strengths and weaknesses of previous studies (D) All of the above 48. The statement 'To identify the relationship between the time the patient spends on the operating table and the development of pressure ulcers' is best described as a research: (A) Objective (B) Aim (C) Question (D) Hypothesis 49. An operational definition specifies (A) The data analysis techniques to be used in the study (B) The levels of measurement to be used in the study (C) How a variable or concept will be defined and measured in the study (D) How the outcome of the research objectives for the study will be measured 50. A statement of the expected relationship between two or more variables is known as the: (A) Concept definition (B) Hypothesis (C) Problem statement (D) Research question 51. There is no difference in the incidence of phlebitis around intravenous cannulae changed every 72 hours and those changed at 96 hours' is an example of a: (A) Null hypothesis (B) Directional hypothesis (C) Non-directional hypothesis (D) Simple hypothesis 52. Which of the following statements meets the criteria for a researchable question? (A) Is the use of normal saline to cleanse wounds harmful to patients? (B) Do generalist registered nurses meet the mental health needs of general patients? (C) Do palliative care patients have spiritual needs? (D) What are the patients perceptions of the effectiveness of pre-operative education for total hip replacement? 53. The researcher needs to clearly identify the aim of the study; the question to be answered; the population of interest; information to be collected, and feasibility in order to decide on the research (A) Design and method (B) Design and assumptions (C) Purpose and data analysis (D) Purpose and assumptions 54. A variable that changes due to the action of another variable is known as the (A) Independent variable (B) Extraneous variable (C) Complex variable (D) Dependent Variable 55. When planning to do social research, it is better to (A) Approach the topic with an open mind (B) Do a pilot study before getting stuck into it (C) Be familiar with the literature on the topic (D) Forget about theory because this is a very practical undertaking 56. Which comes first, theory or research? (A) Theory because otherwise you are working in the dark (B) Research because that is only the way you can develop a theory (C) It depends on your point of view (D) The question is meaningless, because you cannot have one without the other 57. We review the relevant literature to know (A) What is already known about the topic (B) What concepts and theories have been applied to the topic (C) Who are the key contributors to the topic (D) All of the above 58. A deductive theory is one that: (A) Allows theory to emerge out of the data (B) Involves testing an explicitly defined hypothesis (C) Allows for findings to feed back into the stock of knowledge (D) Uses qualitative methods whenever possible 59. Which of the following is not a type of research question? (A) Predicting an outcome (B) Evaluating a phenomenon (C) Developing good practice (D) A hypothesis 60. Because of the number of things that can go wrong in research there is a need for: (A) Flexibility and Perseverance (B) Sympathetic supervisors (C) An emergency source of finance (D) Wisdom to know the right time to quit 61. __________ research seeks to investigate an area that has been under researched with preliminary data that helps shape the direction for future research. (A) Descriptive (B) Exploratory (C) Explanatory (D) Positivist 62. Research questions in qualitative studies typically begin with which of the following words? (A) Why (B) How (C) What (D) All of the above 63. Qualitative researchers seek to analyze which of the following? (A) Numerical data derived from the frequency of particular behaviors (B) Statistical associations between variables (C) The social meaning people attribute to their experiences and circumstances (D) All of the above 64 . Which of the following is not a qualitative research methodology? (A) Randomized control trial (B) Ethnography (C) Grounded Theory (D) Phenomenology 65. Which of the following data collecting methods is not normally used in qualitative research? (A) Participant observation (B) Focus groups (C) Questionnaire (D) Semi-structured interview 66. The following journal article would be an example of --------- research. “ The benefits of florescent lighting on production in a factory setting” (A) Applied (B) Basic (C) Interview (D) Stupid 67. The scientific method is preferred over other ways of knowing because it is more (A) Reliable (B) Systematic (C) Accurate (D) All of the above 68. Quantitative researcher’s preoccupation with generalization is an attempt to: (A) Develop the law like findings of the natural sciences (B) Boost their chances of publication (C) Enhance the internal validity of the research (D) Demonstrate the complex techniques of statistical analysis 69. What is the basis of the scientific method? (A) To test hypotheses in conditions that are conducive to its success (B) To formulate a research problem and disprove the hypothesis (C) To formulate a research problem, test the hypothesis in carefully controlled conditions that challenge the hypothesis (D) To test hypotheses and if they are disproved, they should be abandoned completely 70. A literature review requires (A) Planning (B) Clear writing (C) Good writing (D) All of the above 71. The facts that should be collected to measure a variable, depend upon the (A) Conceptual understanding (B) Dictionary meaning (C) Operational definition (D) All of the above 72. Which of the following is the BEST hypothesis? (A) Students taking formative quizzes will perform better on chapter exams than students not taking these quizzes (B) Taller students will have higher test scores than shorter students (C) Students taught in a cooperative group setting should do better than students in a traditional class (D) Students using laptops will do well 73. Which of the following is the best hypothesis statement to address the research question? “What impact will the new advertising campaign have on use of brand B”? (A) The new advertising campaign will impact brand B image (B) The new advertising campaign will impact brand B image trial (C) The new advertising campaign will impact brand B usage at the expense of brand C (D) The new advertising campaign will impact brand B’s market penetration 74. Qualitative and quantitative research are the classifications of research on the basis of (A) Use of the research (B) Time dimension (C) Techniques used (D) Purpose of the research 75. Rationalism is the application of (A) Research Solution (B) Logic and arguments (C) Reasoning (D) Previous findings 76. Why do you need to review the existing literature? (A) To give your dissertation a proper academic appearance with lots of references (B) Because without it, you could never reach the required word count (C) To find out what is already known about your area of interest (D) To help in your general studying 77. The application of the scientific method to the study of business problems is called (A) Inductive reasoning (B) Deductive reasoning (C) Business research (D) Grounded Theory 78. An operational definition (A) One that bears no relation to the underlying concept (B) An abstract, theoretical definition of a concept (C) A definition of a concept in terms of specific, empirical measures (D) One that refers to opera singers and their work 79. According to empiricism, which of the following is the ultimate source of all our concepts and knowledge? (A) Perceptions (B) Theory (C) Sensory experiences (D) Logics and arguments 80. Which of the following is most beneficial to read in an article? (A) Methods (B) Introduction (C) Figures (D) References 81. Which of the following is not a function of clearly identified research questions? (A) They guide your literature search (B) They keep you focused throughout the data collection period (C) They make the scope of your research as wide as possible (D) They are linked together to help you construct a coherent argument 82. Hypothesis refers to A. The outcome of an experiment B. A conclusion drawn from an experiment C. A form of bias in which the subject tries to outguess the experimenter D. A tentative statement about the relationship 83. Statistics is used by researchers to A. Analyze the empirical data collected in a study B. Make their findings sound better C. Operationally define their variables D. Ensure the study comes out the way it was intended 84. A literature review is based on the assumption that A. Copy from the work of others B. Knowledge accumulates and learns from the work of others C. Knowledge disaccumulates D. None of the above option 85. A theoretical framework A. Elaborates the researchers among the variables B. Explains the logic underlying these researchers C. Describes the nature and direction of the researchers D. All of the above 86. Which of the following statement is not true? A. A research proposal is a document that presents a plan for a project B. A research proposal shows that the researcher is capable of successfully conducting the proposed research project C. A research proposal is an unorganized and unplanned project D. A research proposal is just like a research report and written before the research Project 87. Preliminary data collection is a part of the A. Descriptive research B. Exploratory research C. Applied research D. Explanatory research 88. Conducting surveys is the most common method of generating A. Primary data B. Secondary data C. Qualitative data D. None of the above 89. After identifying the important variables and establishing the logical reasoning in Theoretical framework, the next step in the research process is A. To conduct surveys B. To generate the hypothesis C. To focus group discussions D. To use experiments in an investigation 90. The appropriate analytical technique is determined by A. The research design B. Nature of the data collected C. Nature of the hypothesis D. Both A & B 91. Discrete variable is also called………. A. Categorical variable B. Discontinuous variable C. Both A & B D. None of the above 92. “Officers in my organization have higher than average level of commitment” Such a hypothesis is an example of………. A. Descriptive Hypothesis B. Directional Hypothesis C. Relational Hypothesis D. All of the above 93. ‘Science’ refers to………. A. A system for producing knowledge B. The knowledge produced by a system C. Both A & B D. None of the above 94. Which one of the following is not a characteristic of scientific method? A. Deterministic B. Rationalism C. Empirical D. Abstraction 95. The theoretical framework discusses the interrelationships among the………. A. Variables B. Hypothesis C. Concept D. Theory 96. ………research is based on naturalism. A. Field research B. Descriptive research C. Basic research D. Applied research 97. Rationalism is the application of which of the following? A. Logic and arguments B. Research solution C. Reasoning D. Previous findings 98- On which of the following, scientific knowledge mostly relies? A. Logical understanding B. Identification of events C. Prior knowledge D. All of the given options 99- Which of the following refers to research supported by measurable evidence? A. Opinion B. Empiricism C. Speculation D. Rationalism 100. Research method is applicable in all of the following fields, EXCEPT; A. Health care B. Religion C. Business D. Government offices 101. All of the following are true statements about action research, EXCEPT; A. Data are systematically analyzed B. Data are collected systematically C. Results are generalizable D. Results are used to improve practice 102.Which of the following is characteristic of action research? A. Variables are tightly controlled B. Results are generalizable C. Data are usually qualitative D. Results demonstrate cause-and-effect relationships 103. “Income distribution of employees” in a specific organization is an example of which of following type of variable? A. Discontinuous variable B. Continuous variable C. Dependent variable D. Independent variable 104.“There is no relationship between higher motivation level and higher efficiency” is an example of which type of hypothesis? A. Alternative B. Null C. Co relational D. Research 105. Which of the following is not a role of hypothesis? A. Guides the direction of the study B. Determine feasibility of conducting the study C. Identifies relevant and irrelevant facts D. Provides framework for organizing the conclusions 106. Which of the following is not the source for getting information for exploratory research? A. Content analysis B. Survey C. Case study D. Pilot study 107. Which of the following is the main quality of a good theory? A. A theory that has survived attempts at falsification B. A theory that is proven to be right C. A theory that has been disproved D. A theory that has been falsified 108. A variable that is presumed to cause a change in another variable is known as: A. Discontinuous variable B. Dependent variable C. Independent variable D. Intervening variable 109. Internal validity refers to. a. Researcher’s degree of confidence. b. Generalisability c. Operationalization d. All of the above 110. In ___________, the researcher attempts to control and/ or manipulate the variables in the study. a. Experiment b. Hypothesis c. Theoretical framework d. Research design 111. In an experimental research study, the primary goal is to isolate and identify the effect produced by the ____. a. Dependent variable b. Extraneous variable c. Independent variable d. Confounding variable 112. A measure is reliable if it provides consistent ___________. a. Hypothesis b. Results c. Procedure d. Sensitivity 113. ______ is the evidence that the instrument, techniques, or process used to measure concept does indeed measure the intended concepts. a. Reliability b. Replicability c. Scaling d. Validity 114. Experimental design is the only appropriate design where_________ relationship can be established. a. Strong b. Linear c. Weak d. Cause and Effect 115. In which one of the following stage researcher consult the literature? a. Operation test b. Response analysis survey c. Document design analysis d. Pretest interviews 116. Two variables may be said to be causally related if a.they show a strong positive correlation. b.all extraneous variables are controlled, and the independent variable creates consistent differences in behavior of the experimental group. c.they are observed to co-vary on many separate occasions. d.they have been observed in a laboratory setting. 117. Theories explain results, predict future outcomes, and a.rely only on naturalistic observations. b.guide research for future studies. c.rely only on surveys. d.rely only on case studies. 118. Characteristics of the scientific method include a. anecdotal definition. b. controlled observation. c. analysis formulation. d. adherence to inductive thinking or common sense reasoning. 119. A scientific explanation that remains tentative until it has been adequately tested is called a(n) a.theory. b.law. c.hypothesis. d.experiment. 120. The phrase "a theory must also be falsifiable" means a.researchers misrepresent their data. b.a theory must be defined so it can be disconfirmed. c.theories are a rich array of observations regarding behavior but with few facts to support them. d.nothing. 121. The products of naturalistic observation are best described in terms of a.explanation. b.theory. c.prediction. d.description. 122. A psychologist watches the rapid eye movements of sleeping subjects and wakes them to find they report that they were dreaming. She concludes that dreams are linked to rapid eye movements. This conclusion is based on a.pure speculation. b.direct observation. c.deduction from direct observation. d.prior prediction. 123. We wish to test the hypothesis that music improves learning. We compare test scores of students who study to music with those who study in silence. Which of the following is an extraneous variable in this experiment? a.the presence or absence of music b.the students' test scores c.the amount of time allowed for the studying d.silence 124. An experiment is performed to see if background music improves learning. Two groups study the same material, one while listening to music and another without music. The independent variable is a.learning. b.the size of the group. c.the material studied. d.music. 125. The most powerful research tool is a (an) a.clinical study. b.experiment. c.survey. d.correlational study. 126. A major disadvantage of the experimental method is that a.private funding can never be obtained. b.APA Ethical Review Committees often do not approve of the research techniques. c.there is a certain amount of artificiality attached to it. d.subjects are difficult to find for research projects. 127. In the traditional learning experiment, the effect of practice on performance is investigated. Performance is the __________ variable. a.independent b.extraneous c.dependent d.control 128. Collection of observable evidence, precise definition, and replication of results all form the basis for a.scientific observation. b.the scientific method. c.defining a scientific problem. d.hypothesis generation. 129. Which of the following is not characteristic of qualitative data? a. Rich descriptions b. Concise c. Voluminous d. Unorganized 130. An interview conducted by a trained moderator among a small group of respondents in an unstructured and natural manner is a ---------a. Depth Interview b. Case Study c. Focus Group d. None of the above 131. Which of the following is not a longitudinal study? a. Cohort Study b. Trend Study c. Panel Study d. Census Study 132. A measure is reliable if it provides consistent -------a. Hypothesis b. Results c. Procedure d. Sensitivity 133. Following are the characteristics of the research except: a. Systematic b. Data Based c. Subjective Approach d. Scientific Inquiry 134. Which of the following similarity is found in qualitative research and survey research? a. Examine topics primarily from the participant’s perspectives b. They are guided by predetermined variables to study c. They are descriptive research methods d. Have large sample sizes 135. As a researcher you need not to: a. Master the literature b. Take numerous detailed notes c. Create a bibliography list d. Learn your findings 136. The final step in the research process is to: a. Conduct a statistical analysis of data b. Report the research results c. Dismantle the apparatus d. Clean the laboratory 137. The two functions of a research design are (A) theory testing and model building. (B) exploratory data collection and hypothesis testing (C) hypothesis testing and theory testing (D) exploratory data collection and model building 138. __________ involves evaluating potential explanations for observed behavior (A) Exploratory data collection (B) Data analysis (C) Theory testing (D) Hypothesis testing 139. In a __________ relationship, changes in one variable produce changes in another.. (A) causal (B) correlational (C) confounded (D) unidirectional 140. The two defining characteristics of experimental research are: (A) measuring predictor and criterion variables. (B) random assignment of participants and measuring dependent variables (C) manipulation of independent variables and control over extraneous variables (D) random assignment of participants and control over extraneous variables 141. In an experiment on the effects of noise on problem solving, you have some participants solve a problem while being exposed to noise, whereas other participants do the same problems while not being exposed to noise. In this example, exposing or not exposing participants to the noise constitutes a(n). (A) independent variable (B) dependent variable (C) extraneous variable (D) correlational variable. 142. In an experiment on visual perception, you make sure that your laboratory is the same temperature and has the same level of lighting throughout the experiment. This is an example of:. (A) holding extraneous variables constant. (B) manipulating an independent variable (C) randomly assigning participants to conditions (D) ignoring extraneous variables 143 According to your text, extraneous variables can be dealt with in an experiment by. (A) holding their values constant across conditions (B) random assignment of subjects to condition (C) increasing the power of your independent variables (D) All of the above (E) Both a and b 144. which of the following is the greatest strength of the experimental approach? (A) the ability to study relationships under naturally occurring conditions (B) the ability to identify and describe causal relationships (C) the ability to generalize results beyond the original research situation (D) All of the above 145. A disadvantage of the experimental approach is that (A) you cannot adequately control extraneous variables. (B) causal relationships among variables cannot be established (C) your results may have limited generality (D) All of the above 146. If your experimental design measures what it is intended to measure, we say that the design has a high level of: (A) reliability. (B) internal validity. (C) ecological validity. (D) external validity 147. Alternative explanations for the findings of a study that may become viable because of flaws in the design are termed: (A) rival hypotheses (B) experimental hypotheses (C) theoretical possibilities (D) goofs 148. Which of the following was listed in your text as a factor affecting external validity? (A) history (B) reactive testing (C) statistical regression (D) All of the above 149. you would be most concerned with external validity if you were conducting (A) applied research (B) basic research (C) a demonstration (D) None of the above 150. Power of the test of significance means probability of what? (a) Incorrect rejection of the null hypothesis (b) Correct rejection of the null hypothesis (c) Incorrect acceptance of the null hypothesis (d) Correct acceptance of the null hypothesis. 151. In evaluating the significance of the research problem, an important social consideration is (a) The genuine interest of the researcher in the problem. (b) Practical value of the findings to educationists, parents and social workers, etc. (c) Necessary skills, abilities and background of knowledge of the researcher. (d) Possibility of obtaining reliable and valid data by the researchers. 152. Thinking analogously about hypothesis, a researcher should (a) First bet and then roll the dice. (b) First roll the dice and then bet. (c) Change his bet after the data are in. (d) Have no bets, but dice only. 153. Why is research in education important for teachers? (a) It adds to their academic qualifications. (b) It makes them wiser (c) It makes them better teachers (d) It enables them to make best possible judgments about what should be taught and how. 154. Action research is ordinarily concerned with problems (a) Of general nature. (b) Constituting universal truths. (c) Are of immediate concern and call for immediate solutions. (d) Have long-range implications. 155. Which of the following is not a correct statement? (a) A test can be reliable without being valid (b) A test cannot be valid without being reliable (c) A test can be reliable and valid both (d) A test can be valid without being reliable. 156. Projective technique is used for measuring (a) Individual’s need for self-actualization. (b) Individual’s inventoried interests. (c) Individual’s dominant feelings, emotions, conflicts, needs which are, generally, repressed by the individual and are stored up in the unconscious mind. (d) Individual’s value-system. 157.. Which of the following is not a projective technique? (a) Rorschach (b) T.A.T. (c) Sentence-Completion Test (d) Maudsley Personality Inventory (MPI). 158. Which of the following is not measured by the T.A. T. test? (a) Personality needs (b) Emotions (c) Personality adjustment. (d) Reasoning ability. 159. Which is a projective test? (a) Edwards Personal Preference Schedule (EPPS) (b) Allport Vemon-Lindzey Study of Values. (c) Rorschach Test (d) Minnesotta Multiphasic Personality Inventory (MMPI). 160. What is a research describing developmental changes in personality characteristics by studying the same group at different age- levels? (a) Developmental study (b) Trend study (c) Longitudinal growth study (d) Cross-sectional growth study. 161. What is studying different groups of children of different ages simultaneously and describing their developmental characteristics? (a) Longitudinal growth study (b) Trend study (c) Time series study (d) Cross-sectional growth study. 162. When is type-I error increased? (a) When alpha-level decreases (b) When alpha-level increases (c) When the sample size increases (d) When the sample size decreases. 163. What is the modern method of acquiring knowledge? (a) Authority (b) Personal experience (c) Scientific method (d) Expert opinion 164. What is NOT the goal of scientific method of acquiring knowledge? (a) Explanation (b) Fact-finding (c) Control (d) Prediction. 165. Theory, as an aspect of research, does not (a) Serve as a tool for providing a guiding framework for observation and discovery. (b) Describe the facts and relationships that exist. (c) Serve as a goal providing explanation for specific phenomena with maximal probability and exactitude. (d) Discard facts, specific and concrete observations. 166. “Theory” helps the researcher in (a) Understanding the research procedure. (b) Identifying the facts needed to be considered in the context of the research problem. (c) Understanding the technical terms used in research. (d) Determining how to make or record observations. 167. Exploratory investigation of management question adapts the following approaches except a. Films, photographs, and videotape b. In-depth interviewing c. Document analysis d. Street ethnography e. Survey method 168. ------------ are Questions the researcher, must answer to satisfactory arrive at a conclusion about the research question. a) Investigate questions b) Research question c) Measurement question d) Fine-tuning the research question 169. research should be _________________ a) accessible b) transparent c) transferable d) all of the above 170. A ___________________ is conducted to detect weaknesses in research instrument’s design a) Pilot study b) Questionnaire c) Interview d) Sampling 171. What are the two types of arguments a) deduction and induction b) exploratory and deductive c) dejection and injection d) none of the above 172. What are the qualities of a good hypothesis a) adequate for the purpose b) testable c) better than its rivals d) all of the above 173. Data collection that focuses on providing an accurate description of the variables in a situation forms the basis of which type of study a) exploratory study b) descriptive study c) causal study d) All of the above 174. A condition that exists when an instruments measures what it is supposed to measure is called a) validity b) accuracy c) reliability d) none of the above 175. The major disadvantage with in depth interviews is that because of their time consuming nature it is usually only possible to carry out a relatively small number of such interviews and as such the results are likely to be highly ____________ a) subjective b) objective c) questionable d) objectionable 176. A critical review of the information, pertaining to the research study, already available in various sources is called a) b) c) d) Research review Research design Data review Literature review 177. ____________________ presents a problem, discusses related research efforts, outlines the data needed for solving the data and shows the design used to gather and analyze the data. a.) Research Question b.) Research Proposal c.) Research Design d.) Research Methodology 178. The purpose of __________________ research is to help in the process of developing a clear and precise statement of the research problem rather than in providing a definitive answer. a.) b.) c.) d.) Marketing Causal Exploratory Descriptive 179. A systematic, controlled, empirical, and critical investigation of natural phenomena guided by theory and hypothesis is called _____________ a.) b.) c.) d.) Applied Research Basic Research Scientific Research None Of The Above 180. __________________ is the determination of the plan for conducting the research and as such it involves the specification of approaches and procedures.. a.) Strategy b.) Research Design c.) Hypothesis d.) Deductive 181. A proposal is also known as a: a) b) c) d) Work plan Prospectus Outline Draft plan e) All of the above 182. Every research proposal, regardless of length should include two basic sections. They are: a) Research question and research methodology b) Research proposal and bibliography c) Research method and schedule d) Research question and bibliography 183. The following are the synonyms for independent variable except a) b) c) d) Stimulus Manipulated Consequence Presumed Cause 184. The following are the synonyms for dependent variable except a) Presumed effect b) Measured Outcome c) Response d) Predicted from… 185. Which of the following is not a characteristic of research? a. It requires the collection of new data b. It is reiterative c. It requires reasoned arguments to develop conclusions d. It aims to increase understanding 186. How many stages are there to the research process? a.5 b. 6 c. 7 d. 8 187. What would NOT be a consideration during the research design stage? a. The availability of literature b. The availability of participants c. The type of methods that would be used d. The type of analysis that would take place 188. Your conceptual framework is normally developed? a. Before your literature review b. During your literature review c. After data collection d. After data analysis 190. When assessing a research question, which is not an element of ‘CAFÉ’? a. Control b. Access c.Facilities and resources d. Expertise 191. What should not be included in a research proposal? a. A summary of existing work in the area b. The proposed methods to collect data c. The results that will be obtained d. An acknowledgement of any ethical issues 192. Reliability in quantitative research refers to a. The consistency of any measure b. The suitability of any measure c. Both A and B d. Neither A or B 193. Reliability in qualitative research refers to a. The consistency of any measure b. The consistency of the methods used to collect data c. The suitability of the measure used d. All of these 194. An experimental research design normally involves a. Manipulating the independent variable b. Manipulating the dependent variable c. A number of repeated measures d. Data collected over an extended time period 195. Which of the following are not normally a requirement for experimental research design? a. Demonstrating co variation b. Demonstrating time order c. Demonstrating repeated measures d. Demonstrating non spuriousness Q1) VIM­104 Name : ______________________________________________________ Marks: 450 Roll No : ______________________________________________________ Duration: 30.0 Minutes Total : ______________________________________________________ Date : ______________________ Signature : ______________________ Which research paradigm is based on the pragmatic view of reality? 1) quantitative research 2) qualitative research 3) mixed research 4) none of the above Marks : 1.0 Id: 45720 Explanation: Q2) 1) When planning your literature search you need to: Have clearly defined research questions and objectives 2) Marks : 1.0 Id: 45847 Define the parameters of your search 3) 4) Generate key words and search terms All the above Explanation: Q3) We test causal hypothesis by seeking to do three things. Those are the following except: Marks : 1.0 Id: 45990 1) Measure the co­variation among variables 2) Ignoring the relationships of one variable with the other 3) Determine the time order relationships among variables 4) Ensure that other factors do not confound the exploratory relationships Explanation: Q4) Which of the following does not apply to qualitative research? 1) Data are often words and pictures 2) Uses the inductive scientific method 3) Ends with a statistical report 4) Involves direct and personal contact with participants Marks : 1.0 Id: 45718 Explanation: Q5) 1) A researcher studies how students who flunk out of high school experienced high school. She found that it was common for such students to report that they felt like they had little control of their destiny. Her report that this lack of control was an invariant part of the students’ experiences suggests that lack of control is _______ of the “flunking out” experience A narrative 2) A grounded theory Marks : 1.0 Id: 45711 3) An essence 4) A probabilistic cause Explanation: Q6) in the absence of more information to determine a sample size on the basis of sound statistical principles, at every point the researcher must attempt to ____________­ sources of error 1) maximize 2) minimize 3) reject 4) accept Explanation: Marks : 1.0 Id: 45662 Q7) The number of police officers and the number of crimes are positively related. This relationship is: 1) A causal relationship 2) A direct relationship 3) A probabilistic causal relation 4) A spurious relationship Marks : 1.0 Id: 45750 Explanation: Q8) ………………….provides the needed information that guides managers to make informed decisions to successfully deal with problems. 1) Research 2) Business Research 3) Decision Support System 4) Business Intelligence Explanation: Marks : 1.0 Id: 45856 CEO of the company wants to study effect of stress level on job satisfaction of employees. Dependent variable in this case is: Q9) 1) Stress level 2) Commitment level 3) Job satisfaction 4) All of the above. Marks : 1.0 Id: 45984 Explanation: Q10) Which of the following is NOT one of the ways to increase response rate for a questionnaire? 1) Attractive cover letter 2) Proper timing 3) Large number of questions 4) remuneration Marks : 1.0 Id: 45670 Explanation: Q11) To extract meaningful knowledge from volumes of data contained within internal database is called……………. 1) Data warehousing 2) data mining 3) database 4) All of the above Marks : 1.0 Id: 45793 Explanation: Q12) According to the marketing director of a frozen food marketer, “we need to determine Marks : 1.0 Id: 45659 why our coupon redemption rate dropped from 20 % last month to 5 % this month.” This statement outlines the firm’s 1) research design 2) issue (problem ) definition 3) secondary data needs 4) primary data needs Explanation: Q13) In the research process, the management question has the following critical activity in sequence Marks : 1.0 Id: 45576 1) Origin, selection, statement, exploration and refinement 2) Origin, statement, selection, exploration and refinement 3) Origin, exploration, selection, refinement, and statement 4) Origin, exploration, refinement, selection and statement Explanation: Q14) A proposal is also known as Marks : 1.0 Id: 45839 1) Work plan 2) Prospectus 3) Outline 4) All of the above Explanation: Q15) Which of the following values is not typically used for ? 1) 0.01 2) 0.05 3) 0.1 4) 0.25 Marks : 1.0 Id: 45804 Explanation: Q16) The inclusion of open­ended questions on many questionnaire means that a significant amount of ________________ data is also collected. 1) secondary 2) quantitative 3) qualitative 4) primary Marks : 1.0 Id: 45639 Explanation: Q17) In Business Intelligence on­line sources Marks : 1.0 Id: 45882 1) Troubles Manager 2) Helps the Manager 3) save Time of the Manager 4) None of the above Explanation: Q18) a “real world” environment in which experiments take place is also referred to as 1) field settings 2) field trips 3) field 4) field research Explanation: Marks : 1.0 Id: 45656 Q19) What allow a researcher to examine the degree and direction of the relationship between two characteristics and variables ? 1) Correlational designs 2) Experimental designs 3) Quasi ­ experimental designs 4) Confounding variables Marks : 1.0 Id: 45986 Explanation: Q20) If the study is carried out once and represent a snapshot of one point in time, then the study is ___________ 1) Time related study 2) Longitudinal study 3) Cross sectional study 4) Case studies Explanation: Marks : 1.0 Id: 45593 Q21) What is the key defining characteristic of experimental research? 1) extraneous variables are never present 2) a positive correlation usually exists 3) a negative correlation usually exists 4) manipulation of the independent variable Marks : 1.0 Id: 45728 Explanation: Q22) Exploratory research addresses one of the following type of question 1) If 2) How 3) Why 4) What Marks : 1.0 Id: 45978 Explanation: Q23) If the study is repeated over an extended period, then the study is called as ___________ 1) Cross sectional study 2) Descriptive study 3) Time series analysis/study 4) Longitudinal study Marks : 1.0 Id: 45969 Explanation: Q24) Types of Descriptive Research Methods are Marks : 1.0 Id: 45930 1) Observational Method 2) Case Study Method 3) In­depth interviews 4) Survey Method Explanation: Q25) Which of the following is true of the null and alternative hypotheses? 1) Exactly one hypothesis must be true 2) both hypotheses must be true 3) It is possible for both hypotheses to be true 4) It is possible for neither hypothesis to be Explanation: Marks : 1.0 Id: 45771 Q26) The objectives in descriptive studies would usually use the wording 1) “to find out” 2) “to ascertain” 3) “to compare” 4) “to develop” Marks : 1.0 Id: 45958 Explanation: Q27) Which research strategy is described here?_x000D_ Theory is developed from data generated by a series of observations or interviews principally involving an inductive approach. 1) Grounded theory 2) Experiment 3) Ethnography 4) Causal Explanation: Marks : 1.0 Id: 45935 Q28) Observational methods, case­study methods and survey methods are used in which research methodology 1) a) Cross sectional 2) b) Longitudinal 3) c) Descriptive 4) d) Causal Marks : 1.0 Id: 38818 Explanation: Q29) The directors of a graduate program in educational research wish to see what types of jobs their graduates take after they finish their program. They randomly sample students from the program and have them fill out questionnaires with items asking about the types of jobs they have had. They also are asked to describe the roles they Marks : 1.0 Id: 45751 play in their current positions. This project is best described as having what kind of objective: 1) Descriptive 3) Explanatory 2) Predictive Explanation: Q30) Every research proposal, regardless of length should include two basic sections. They are: 1) Research question and research methodology 2) Research proposal and bibliography 3) Research method and schedule 4) Research question and bibliography Explanation: Marks : 1.0 Id: 45584 Q31) What is the role of the moderator in a focus group? Marks : 1.0 Id: 45790 1) To stimulate discussion and keep the conversation on track. 2) To ask leading questions and dominate the discussion. 3) To sit away from the group and observe their behaviour 4) . To evaluate the group's performance on a particular task. Explanation: Q32) study is based on 1000 people interviewed face to face in shopping centers. What type of study is this 1) Ethnographic study. 2) Questionnaire study. 3) Self­completion study. 4) Qualitative study. Marks : 1.0 Id: 45898 Explanation: Q33) In Descriptive and Diagnostic Research, the research design must be…………………… 1) Rigid 2) Flexible 3) Either of the above 4) Neither of the above Marks : 1.0 Id: 45961 Explanation: Q34) After working for a plumbing contractor for several years, Ken Crowe finally Marks : 1.0 Id: 46001 established his own plumbing shop. Unfortunately, Crowe's first six months have been disappointing. Crowe decided to conduct a marketing research study to gather preliminary data to shed light on the nature of the problem and suggest some new ideas. He needs to conduct _____ research. 1) Exploratory 2) Causal 3) Descriptive 4) Secondary Explanation: Q35) If the study is repeated over an extended period, then the study is called as ___ 1) Cross sectional study 2) Descriptive study 3) Time series analysis/study 4) Longitudinal study Explanation: Marks : 1.0 Id: 45956 Q36) In order to begin research, one must ? Marks : 1.0 Id: 45769 1) start with a number of clear goals 2) start with a number of predefined objectives 3) have a well defined research method 4) solve the research problem Explanation: Q37) Every research proposal, regardless of length should include two basic sections. They are 1) Research question and research methodology 2) Research proposal and bibliography 3) Research method and schedule 4) Research question and bibliography Marks : 1.0 Id: 45901 Explanation: Q38) Which of the following is NOT a form of longitudinal research? 1) Trend study 2) Panel Study 3) Cross­sectional study 4) Pilot study Marks : 1.0 Id: 45766 Explanation: Q39) Arrange the phases involved in the Research Design Marks : 1.0 Id: 45923 1) Purpose of the Research, Selection of the problem, Analysis, fact findings 2) Statement of the problem, Sample collection, Survey, Purpose 3) Title of the Research, Selection of the Problem, purpose, Analysis 4) Selection of the problem,title of the research, purpose of the research, state of the problem Explanation: Q40) 1) 3) The first step in the research process is the: Development of the research plan Collection of the available sources for needed information Explanation: Marks : 1.0 Id: 45635 2) Survey of stakeholders to determine if problems exist 4) Definition of the problem and research objectives Q41) ……………………..sometimes also called as interpretive research because it seeks to develop understanding through detailed description. 1) Qualitative research 2) quantitative research 3) descriptive research 4) none of the above Marks : 1.0 Id: 45784 Explanation: Q42) Goal of Marketing Research is Marks : 1.0 Id: 45883 1) Launching of new products 2) Introduction to the new market 3) Enhances the ability of the managers 4) Provides facts and directions to the managers Explanation: Q43) A statistical fluctuation that occurs because of change variation in the elements selected for the sample is called 1) Random sampling error 2) Systematic error 3) Administrative error 4) Error of judgment Marks : 1.0 Id: 45612 Explanation: Q44) . __________________ is the determination of the plan for conducting the research Marks : 1.0 Id: 45902 and as such it involves the specification of approaches and procedures.. 1) Strategy 2) Research Design 3) Hypothesis 4) Deductive Explanation: Q45) If the researcher is concerned with finding out who,what,where,when,how much then study is called ……… 1) a) Exploratory 2) b) Descriptive 3) c) Causal 4) d)All of the above Explanation: Marks : 1.0 Id: 38813 Q46) A……………is conducted to detect weakness in design and instrumentation and to provide proxy data for selection of probability sample. 1) Pilot Test 2) Data Analysis 3) Statistical analysis 4) Mathematical test Marks : 1.0 Id: 45777 Explanation: Q47) _______ is the most commonly used technique for controlling for extraneous variables in nonexperimental research. 1) Matching 2) Holding extraneous variables constant 3) Statistical control 4) Static control Explanation: Marks : 1.0 Id: 45763 Q48) A ___________________ is conducted to detect weaknesses in research instrument’s design 1) Pilot study 2) Questionnaire 3) Interview 4) Sampling Marks : 1.0 Id: 45669 Explanation: Q49) 1) What methods can be used to get the research information needed? By talking to people, either in person or on the phone 2) Marks : 1.0 Id: 45905 By using the post and getting people to fill in questionnaires and send them back to you 3) By filling in some questionnaires yourself in the way you think your target audience would fill them out 4) Both a& b Explanation: Q50) in general terms, properly conducted, face to face interviews tend to be an effective ______ to data collection even if they are a little costly 1) approach 2) complimentary 3) selective 4) effective Explanation: Marks : 1.0 Id: 45664 Q51) …………………….is particularly useful when researchers lack clear idea of problemQ 6 A…………………… is a group of people led by trained moderator who meet for 90 minutes to 2 hr. 1) a) Depth interview group 2) b) Focus group 3) c) Study group 4) d) Research group Marks : 1.0 Id: 38816 Explanation: Q52) A variable that is not influenced by or not dependent on other variables in experiments is called 1) Independent variable 3) Experimental variable Explanation: 2) Dependent variable Marks : 1.0 Id: 45621 Q53) If the researcher is concerned with finding out who, what where, when, or how much, then the study is __________ 1) Exploratory 2) Descriptive 3) Empirical 4) Causal Marks : 1.0 Id: 45977 Explanation: Q54) 1) Management research question hierarchy begins with Research Question 2) Management Dilemma Marks : 1.0 Id: 45780 3) Management Question 4) Measurement Question Explanation: Q55) What is meant by the term "grounded theory"? Marks : 1.0 Id: 45787 1) Theories should be tested by rigorous scientific experiments. 2) As a social researcher, it is important to keep your feet on the ground. 3) Theories should be grounded in political values and biases. 4) Theoretical ideas and concepts should emerge from the data. Explanation: Q56) If the study is repeated over an extended period, then the study is called as ___________ 1) Cross sectional study 2) Descriptive study 3) Time series analysis/study 4) Longitudinal study Marks : 1.0 Id: 45594 Explanation: Q57) Which of the following is usually not a characteristic of qualitative research? 1) Design flexibility 2) Dynamic systems 3) Naturalistic inquiry 4) Deductive design Explanation: Marks : 1.0 Id: 45716 Q58) A critical review of the information, pertaining to the research study, already available in various sources is called 1) Research review 2) Research design 3) Data review 4) Literature review Marks : 1.0 Id: 45799 Explanation: Q59) 1) Research hypotheses are ______. Formulated prior to a review of the literature Marks : 1.0 Id: 45703 2) Statements of predicted relationships between variables 3) Stated such that they can be confirmed or refuted 4) b and c Explanation: Q60) The term ……………….. represents the tools and systems that play a key role in the strategic planning process of the corporation. These systems allow a company to gather, store, access and analyze corporate data to aid in decision­making. 1) Research 2) Business Research 3) Decision Support System 4) Business Intelligence Explanation: Marks : 1.0 Id: 45859 Q61) Which type is not of variable? Marks : 1.0 Id: 45980 1) Independent & Independent 2) Extreme variable 3) Concomitant variable 4) Extraneous variable Explanation: Q62) The process by which the sample is constructed to include all elements from each of the segments is called: 1) Systematic sampling 2) Cluster sampling 3) Double sampling 4) Stratified random sampling Explanation: Marks : 1.0 Id: 45604 Q63) 1) 4) Limitations of research are Problems of collection of data and conceptualization may occur. Marks : 1.0 Id: 45884 2) Repetition problems. 3) Outdated and insufficient information system may cause problems. Sufficient information can be gathered Explanation: Q64) 1) A ______ is a subset of a _________. Sample, population Marks : 1.0 Id: 45768 2) Population, sample 3) Statistic, parameter 4) Parameter, statistic Explanation: Q65) A variable that is presumed to cause a change in another variable is called a(n): 1) categorical variable 2) dependent variable 3) independent variable 4) intervening variable Explanation: Marks : 1.0 Id: 45724 Q66) The features that a good research procedure must possess are 1) Procedure should be reproducible in nature. 2) Controlled movement of the research procedure 3) Should be logical 4) Procedure should not be reproducible in nature Marks : 1.0 Id: 45844 Explanation: Q67) It is best to use the method of working multiple hypotheses when _____. 1) You are finished with your research 2) You are planning your research study 3) You are hoping to publish your already obtained research results 4) None of the above Explanation: Marks : 1.0 Id: 45764 Q68) The strongest evidence for causality comes from which of the following research methods? 1) Experimental 2) Causal­comparative 3) Correlational 4) Ethnography Marks : 1.0 Id: 45740 Explanation: Q69) 1) Which of the following involves the studying of multiple cases in one research study? Intrinsic case study 2) Single case study Marks : 1.0 Id: 45717 3) Instrumental case study 4) Collective case study Explanation: Q70) A proposal is also known as a: Marks : 1.0 Id: 45850 1) Work plan 2) Prospectus 3) Outline 4) All the abobe Explanation: Q71) The basic idea of sampling is that by _______________ some of the elements in a population, we may draw conclusions about the entire population. 1) clustering 2) selecting 3) commenting 4) tabulating Marks : 1.0 Id: 45638 Explanation: Q72) Business research is necessary to study because it is helpful in 1) price determination 2) Evaluating market trends 3) Achieving competitive advantage 4) All of the above Explanation: Marks : 1.0 Id: 45838 Q73) The research design process involves identifying a __________ problem or opportunity, translating that problem or opportunity into a research process, and collecting, analyzing, communicating and disseminating the information resulting from the research activity. 1) Communication 2) Marketing 3) Management 4) Information Marks : 1.0 Id: 45683 Explanation: Q74) 1) A dependent variable refers to : The variable being manipulated or varied in some way by the researcher. Marks : 1.0 Id: 45987 2) A variable with a single value which remains constant in a particular context. 3) The variable which shows us the effect of the manipulation. 4) The experimental condition. Explanation: Q75) the major ______________ in data storage and data retrieval system means that there has been and continues to be a rapid growth in terms of secondary data sources 1) Expense 2) Addition 3) Explosion 4) Function Explanation: Marks : 1.0 Id: 45684 Q76) What is the opposite of a variable Marks : 1.0 Id: 45951 1) A constant 2) An extraneous variable 3) A dependent variable 4) A data set Explanation: Q77) Which of the following includes examples of quantitative variables? 1) age, temperature, income, height 2) grade point average, anxiety level, reading performance 3) gender, religion, ethnic group 4) both a and b Explanation: Marks : 1.0 Id: 45735 Q78) An operational definition specifies: Marks : 1.0 Id: 45934 1) The data analysis techniques to be used in the study 2) The levels of measurement to be used in the study 3) How a variable or concept will be defined and measured in the study 4) How the outcome of the research objectives for the study will be measured Explanation: Q79) 1) …………….. serve the management, operations, and planning levels of an organization and help to make decisions, which may be rapidly changing and not easily specified in advance. Research 2) Business Research Marks : 1.0 Id: 45858 3) Decision Support System 4) Business Intelligence Explanation: Q80) When we try to explain the relationships among variables, the study is called 1) Exploratory study 2) Longitudinal study 3) Causal study 4) Cross sectional study Explanation: Marks : 1.0 Id: 45595 Q81) which of the following sentence is true for research design? Marks : 1.0 Id: 38812 1) a) An activity and time based plan 2) b) A plan always based on research question 3) c) A procedural outline for every research activity 4) d) All of the above Explanation: Q82) The following are the synonyms for independent variable except 1) Stimulus 2) Manipulated 3) Consequence 4) Presumed Cause Explanation: Marks : 1.0 Id: 45582 Q83) “What is the possibility that the new product will not be accepted by the customers? is which type of the following? 1) Research question 2) Management question 3) Measurement question 4) Investigative question Marks : 1.0 Id: 45911 Explanation: Q84) 1) A good qualitative problem statement: Defines the independent and dependent variables Marks : 1.0 Id: 45689 2) Conveys a sense of emerging design 3) Specifies a research hypothesis to be tested 4) Specifies the relationship between variables that the researcher expects to find Explanation: Q85) ______________ takes place when the occurrence of X increases the probability of the occurrence of Y. 1) Probability 2) Causality 3) Reliability 4) Validity Explanation: Marks : 1.0 Id: 45992 Q86) One of the terms given below is defined as “a bundle of meanings or characteristics associated with certain events, objects, conditions, situations, and the like 1) Construct 2) Definition 3) Concept 4) Variable Marks : 1.0 Id: 45580 Explanation: Q87) random sampling error is the difference between the sample _________and the results of a complete survey of the total population using exactly the same procedures 1) population 2) observation 3) result 4) sample Explanation: Marks : 1.0 Id: 45661 Q88) 1) 4) The purpose of a problem statement is to Introduce the reader to the importance of the topic being studied. Marks : 1.0 Id: 45887 2) Places the problem into a particular context 3) Provides the framework for reporting the results To creates suspense in the mind of researchers Explanation: Q89) Sources of researchable problems can include: Marks : 1.0 Id: 45695 1) Researchers’ own experiences as educators 2) Practical issues that require solutions 3) Theory and past research 4) All of the above Explanation: Q90) The introduction chapter is usually _____________ % of the total word limit of the dissertation 1) 30 2) 40 3) 25 4) 10 Explanation: Marks : 1.0 Id: 45688 Q91) If a research finding is statistically significant, then ____. Marks : 1.0 Id: 45757 1) The observed result is probably not due to chance 2) The observed result cannot possibly be due to chance 3) The observed result is probably a chance result 4) The null hypothesis of “no relationship” is probably true Explanation: Q92) Which statement about hypotheses is false? Marks : 1.0 Id: 45817 1) Hypotheses are in declarative sentence form. 2) It is possible to formulate hypotheses for all research studies. 3) A hypothesis is an assumption or proposition about the topic that is of interest to the 4) An important role of a hypothesis is to suggest probable relationship between the variables researcher under study Explanation: Q93) The feasibility of a research study should be considered in light of: 1) Cost and time required to conduct the study 2) Skills required of the researcher 3) Potential ethical concerns 4) All of the above Explanation: Marks : 1.0 Id: 45699 Q94) ………….. is the plan & structure of investigation so as to obtain the answers to research questions. 1) Research proposal 2) Research process 3) Research design 4) Research structure Marks : 1.0 Id: 45981 Explanation: Q95) 1) 4) Where are psychological individual explorations or in­depth interviews used? Analysis of individual, intimate attitude and behaviour patterns Pilot Studies Explanation: 2) Image studies 3) Motive analysis Marks : 1.0 Id: 45932 Q96) Which of the three necessary conditions for cause and effect is almost always problematic in nonexperimental research? Marks : 1.0 Id: 45765 1) Condition 1: Variable A and Variable B must be related (the relationship condition). 2) Condition 2: Proper time order must be established (the temporal antecedence condition). 3) Condition 3: The relationship between variable A and Variable B must not be due to some confounding extraneous variable" 4) Nonexperimental research is always weak on all three of the conditions Explanation: Q97) Benefits of the qualitative research are Marks : 1.0 Id: 45925 1) reducing the respondents burden 2) improve the reliability of the responses 3) Improve the validity of the responses 4) All of the above Explanation: Q98) Exploratory research design includes: Marks : 1.0 Id: 45886 1) Secondary Data Analysis. 2) The who, what, when, where, and how of a topic. 3) Reciprocal Relationship. 4) Asymmetrical Relationship. Explanation: Q99) All students studying in UAE College are having bright future. Abdul Rahman is a student of UAE College. Abdul Rahman has a bright future. This type of argument is called as 1) Introduction 2) Induction 3) Detective 4) Deduction Marks : 1.0 Id: 45687 Explanation: Q100) 1) The literature review that the researcher writes becomes the: The literature review that the researcher writes becomes the:_x000D_ _x000D_ Conceptual framework for the research project. Marks : 1.0 Id: 45869 2) Theoretical framework for the research project. 3) Methodological framework for the research project. 4) Analytical framework for the research project. Explanation: Q101) A research proposal is also known as a Marks : 1.0 Id: 45849 1) Work plan 2) Prospectus 3) Outline 4) All of the above Explanation: Q102) What is the defining characteristic of experimental research? 1) resistance to manipulation 2) manipulation of the independent variable 3) the use of open­ended questions 4) focuses only on local problems Marks : 1.0 Id: 45730 Explanation: Q103) A researcher wants to study whether a mobile buyer would buy a laptop. The unit of analysis in this case would be the _______________ . 1) Laptop dealer 2) Mobile dealer 3) Mobile owner 4) Current laptop owners Explanation: Marks : 1.0 Id: 45816 Q104) _______________ of longitudinal study rely on repeated measurements of the same variables 1) Continuous panel study 2) Cross sectional study 3) Projective technique 4) none of the above Marks : 1.0 Id: 45575 Explanation: Q105) How many times in a month you visit a shopping mall? is which type of the following? Marks : 1.0 Id: 45908 1) Research question 2) Management question 3) Measurement question 4) Investigative question Explanation: Q106) Focus group discussion and depth interview both produces …………………….result 1) a) Quantitative 2) b) qualitative 3) c) both 4) d) none of the above Explanation: Marks : 1.0 Id: 38824 Q107) Functional areas of Management are Marks : 1.0 Id: 45842 1) Financial Management 2) Product and Materials Management 3) HRM Human Resource 4) all of the above Explanation: Q108) If we want to study sales pattern on quarterly basis throughout the year, which of the following is suited? 1) Cross sectional research 2) Longitudinal Research 3) Both 1 & 2 4) neither 1 or 2 Explanation: Marks : 1.0 Id: 45983 Q109) Which of the following is not Research Design Marks : 1.0 Id: 45953 1) Exploratory 2) Explainatory 3) Causal 4) Descriptive Explanation: Q110) 1) Which of the following is a function of theory? Integrating and summarizing current knowledge Marks : 1.0 Id: 45696 2) Making predictions 3) Explaining phenomena 4) All of the above are important functions of theory Explanation: Q111) If time is of the essence for a research project, the preferred contact method is: 1) Mail 2) Telephone 3) Intercept interview 4) Personal interview Explanation: Marks : 1.0 Id: 45617 Q112) When research questions are( fractionized into further small question) ………………. Questions are formed 1) Investigative question 2) Research Question 3) Measurement question 4) Management Question Marks : 1.0 Id: 45783 Explanation: Q113) Imagine your college is in the process of measuring student satisfaction with the college’s cafeteria. The college is concerned about the objectivity of the research process. Which of the following strategies best illustrates objectivity. Marks : 1.0 Id: 45658 1) Developing the survey instrument on the basis of the researcher’s preconceptions of the cafeteria 2) Asking students in a personal survey “why do you like the cafeteria?” and reminding students that the cafeteria food is healthier than the offerings of the nearby fast food restaurants 3) Mailing the questionnaire to a random sample 4) Using a personal survey directed to students of all students who purchased a meal card Explanation: Q114) Concomitant ______________ occurs when the presumed cause and presumed effect are both present and both vary in a manner predicted by the researcher's hypothesis. 1) variation 2) probability 3) reliability 4) validity Explanation: Marks : 1.0 Id: 45993 Q115) The Introduction section of the research plan Marks : 1.0 Id: 45707 1) Gives an overview of prior relevant studies 2) Contains a statement of the purpose of the study 3) Concludes with a statement of the research questions and, for quantitative research, it includes the research hypothesis 4) All of the above Explanation: Q116) The chapter that details the way in which the research was conducted is the _________________________ chapter 1) Introduction 2) Literature review 3) Research methodology 4) Data analysis Explanation: Marks : 1.0 Id: 45577 Q117) Which of the following is/are necessary condition(s) for causation? 1) The relationship condition 2) The temporal antecedence condition 3) The lack of alternative explanation condition 4) All of the above Marks : 1.0 Id: 45758 Explanation: Q118) 1) In this method respondents are asked to interpret the behavior of others rather than describe their own behavior, this method is called…………………….. a) Focus group 2) b) Depth Interview Marks : 1.0 Id: 38823 3) c) Projective technique 4) d)none of the above Explanation: Q119) Secondary data can almost always be obtained more quickly and at a lower cost than __________data. 1) Tertiary 2) Collective 3) Research 4) Primary Explanation: Marks : 1.0 Id: 45586 Q120) Which of these is not a characteristic of a good research? 1) Purpose clearly defined 2) Limitations frankly revealed 3) Research design thoroughly planned 4) Findings presented ambiguously. Marks : 1.0 Id: 45798 Explanation: Q121) Which one of the following is not a step in nonexperimental research? 1) Determine research problem and hypotheses 2) Analyze data 3) Interpret results 4) All are steps Explanation: Marks : 1.0 Id: 45756 Q122) A research design usually consists of the following factors 1) The objective of the problem to be studied 2) The nature of the problem 3) The availability of time and money for the research work. 4) Timeless research unless objectives are fulfilled Marks : 1.0 Id: 45825 Explanation: Q123) Which one of the following is a data collection method? Marks : 1.0 Id: 45848 1) Positivism. _x000D_ 2) The interview._x000D_ 3) The case study. 4) The onion. Explanation: Q124) Primary data collection sources include…… Marks : 1.0 Id: 45810 1) Journal 2) Magazines 3) Websites 4) Interview Explanation: Q125) ………..occur between only two people, they offer a much more receptive venue for discussing sensitive or potentially embarrassing topics 1) Focus group 2) Depth interview 3) Projective technique 4) none of the above Marks : 1.0 Id: 45917 Explanation: Q126) A fixed sample of respondents who are measured repeatedly over time, but on variables that change from measurement to measurement is called 1) a) Cross sectional study 2) b) Continuous panel study 3) c) Discontinuous panel study 4) d) None of the above Explanation: Marks : 1.0 Id: 38827 Q127) All the data collection sources, database management tools, statistical and analytical tools combined together forms…… 1) Business research 2) Decision Support System 3) Management Support system 4) None of the above Marks : 1.0 Id: 45805 Explanation: Q128) a condition that exists when an instruments measures what it is supposed to measure is called 1) validity 3) reliability 2) accuracy Marks : 1.0 Id: 45655 Explanation: Q129) Which of the following statements are true? Marks : 1.0 Id: 45914 1) Business research cannot be carried out without questionnaire. 2) Business research can only be carried out with interview. 3) Business research can only be carried out through observation. 4) There are various methods of collecting data. Explanation: Q130) Features of good research design are Marks : 1.0 Id: 45928 1) Subjectivity 2) Objectivity 3) Reliability 4) Validity Explanation: Q131) In this respondents are asked to interpret the behavior of others rather than describe their own behavior, this method is called…………………….. 1) Focus group 2) Depth Interview 3) Projective technique 4) none of the above Explanation: Marks : 1.0 Id: 45916 Q132) Which of the following are elements of Research Proposal? 1) Problem statement 2) Research objectives 3) Literature review. 4) All the above Marks : 1.0 Id: 45813 Explanation: Q133) A null hypothesis can only be rejected at the 5% significance level if and only if: Marks : 1.0 Id: 45815 1) a 95% confidence interval includes the hypothesized value of the parameter 2) a 95% confidence interval does not include the hypothesized value of the parameter 3) the null hypothesis is void 4) the null hypotheses includes sampling error Explanation: Q134) A positive correlation is present when _______. Marks : 1.0 Id: 45731 1) two variables move in opposite directions 2) two variables move in the same direction 3) one variable goes up and one goes down 4) several variables never change. Explanation: Q135) The group on which the researcher wants to generalize the results of his study is called the Marks : 1.0 Id: 45632 1) sampling frame 2) study population 3) theoretical population 4) sample Explanation: Q136) . ________ is a general methodology for developing theory that is based on data systematically gathered and analyzed 1) Theory confirmation 2) Grounded theory 3) Theory deduction 4) All of the above Explanation: Marks : 1.0 Id: 45713 Q137) 1) 4) A Hypothesis is................... Tentative Solution of the problem which is yet to be prove Marks : 1.0 Id: 38832 2) Assumption made by the researcher 3) Prediction about the solution of the problem All of these Explanation: Q138) Hypotheses in qualitative research studies usually _____. Marks : 1.0 Id: 45704 1) Are very specific and stated prior to beginning the study 2) Are often generated as the data are collected, interpreted, and analyzed 3) Are never used 4) Are always stated after the research study has been completed Explanation: Q139) Should we conduct more training sessions for our employees in order to increase productivity?” is 1) Research question 2) Management question 3) Measurement question 4) Investigative question Marks : 1.0 Id: 45909 Explanation: Q140) In a ……………….. research we try to explain relationship among variables Marks : 1.0 Id: 38814 1) a) Causal 2) b) Descriptive 3) c) Exploratory 4) D) None of the above Explanation: Q141) ­­­­­­­­­­­ are Questions the researcher, must answer to satisfactory arrive at a conclusion about the research question. 1) Investigate questions 2) Research question 3) Measurement question 4) Fine­tuning the research question Explanation: Marks : 1.0 Id: 45855 Q142) Data collecting phase of research process begins with 1) Hypothesis testing 2) Investigation 3) Pilot Survey 4) Pilot Testing Marks : 1.0 Id: 45880 Explanation: Q143) Which of the following involves entering data in computer files, inspecting the data for errors, and running tabulations and various statistical tests? 1) data analysis 2) data entry 3) data cleaning 4) data tabulation Explanation: Marks : 1.0 Id: 45748 Q144) Of type I & type II error, one which traditionally regarded as more serious is­­­­­­­­­­ 1) Type I 2) Type II 3) They are equally serious 4) Neither is serious Marks : 1.0 Id: 45940 Explanation: Q145) 1) inspite of the rapid growth of research, many companies still fail to use it sufficiently or correctly. Which of the following describes a reason for this failure a narrow conception of marketing research 2) uneven caliber of researchers Marks : 1.0 Id: 45653 3) poor framing of problems 4) personality and presentational differences Explanation: Q146) Logically inferred relationships between two or more variables expressed in the form of testable statements are known as 1) Problem statements 2) Hypotheses 3) Research Proposition 4) Research assumptions Explanation: Marks : 1.0 Id: 45985 Q147) These are variables that influence the outcome of an experiment, though they are not the variables that are actually of interest … 1) a) Dependent variable 2) b) Independent variable 3) c) Extraneous variable 4) d) concomitant variable Marks : 1.0 Id: 38830 Explanation: Q148) Exploratory research design includes Marks : 1.0 Id: 45949 1) Secondary Data Analysis 2) The who, what, when, where, and how of a topic 3) Reciprocal Relationship 4) Asymmetrical Relationship Explanation: Q149) Characteristics of research are Marks : 1.0 Id: 45845 1) Edited 2) Articulate 3) Reliable 4) Mumble Explanation: Q150) A set of systematically interrelated concepts, definitions and propositions that are advanced to explain and predict phenomena is called 1) Research 2) Model 3) Theory 4) None of the above Marks : 1.0 Id: 45603 Explanation: Q151) Business research is a systematic inquiry that provides information to guide business decisions. This includes the following except: 1) Reporting 2) Descriptive 3) Explanatory 4) Predictive studies Marks : 1.0 Id: 45686 Explanation: Q152) Which of the following independent variables cannot be manipulated in a research Marks : 1.0 Id: 45759 study? 1) Gender 2) Ethnicity 3) Intelligence and other traits 4) None of ht above can be manipulated in a research study Explanation: Q153) In general the larger the sample, the smaller the Marks : 1.0 Id: 45671 1) Sampling proportion 2) Population size 3) Size of the strata 4) Sampling error Explanation: Q154) Through_______researchers develop concepts more clearly, establish priorities, develop operational definitions, and improve the final research design 1) Data collection 2) Exploration 3) Description 4) Definition Marks : 1.0 Id: 45680 Explanation: Q155) which of the following is not a characteristic of email questionnaire survey? Marks : 1.0 Id: 45675 1) Instant speed of data collection 2) World wide global flexibility 3) High distribution and processing costs 4) Flexible but extensive difference in the capabilities of respondents Explanation: Q156) __________________ is the determination of the plan for conducting the research and as such it involves the specification of approaches and procedures.. 1) Strategy 2) Research Design 3) Hypothesis 4) Deductive Explanation: Marks : 1.0 Id: 45591 Q157) Which one of these is NOT normally associated with qualitative data? 1) Narrative. 2) Pie charts. 3) Words. 4) Images Marks : 1.0 Id: 45897 Explanation: Q158) Intuitive decision makers’ decisions are based on ……… 1) Business research 2) Methodologies and findings 3) Past experience and instinct 4) None of the above Explanation: Marks : 1.0 Id: 45808 Q159) Which of the following would be true regarding exploratory research? Marks : 1.0 Id: 45743 1) Exploratory research is highly structured. 2) Exploratory research is very formal. 3) Exploratory research determines causality. 4) Exploratory research is both unstructured and informal. Explanation: Q160) 1) What Focus Groups Cannot Tell You Valid information about individuals Marks : 1.0 Id: 45975 2) Provide a means of evaluating existing programs 3) Produce insights for developing strategies for outreach 4) Help improve the planning and design of new programs Explanation: Q161) All of the following are common characteristics of experimental research except: Marks : 1.0 Id: 45725 1) it relies primarily on the collection of numerical data 2) it can produce important knowledge about cause and effect 3) it uses the deductive scientific method 4) it rarely is conducted in a controlled setting or environment Explanation: Q162) An….. is a private network that is contained within an organization (not available to public) 1) Intranet 2) Internet 3) Extranet 4) None of the above Marks : 1.0 Id: 45797 Explanation: Q163) A Solomon four­group design is Marks : 1.0 Id: 45989 1) a combination of both the posttest only and pretest­posttest designs. 2) used when there are four independent variables 3) used to assess the impact of selection bias. 4) a combination of random assignment and random selection. Explanation: Q164) Which of the following is not a criticism of qualitative research?_x000D_ _x000D_ _x000D_ . 1) The studies are difficult to replicate. 2) There is a lack of transparency. 3) The approach is too rigid and inflexible 4) The accounts are too subjective and impressionistic Marks : 1.0 Id: 45920 Explanation: Q165) Which of the following sequence of activities is correct in research process?_x000D_ Marks : 1.0 Id: 45863 a) Objectives Finalization b) Data Analysis c) Data Collection d) Conclusion 1) acbd 2) abcd 3) bcda 4) dcba Explanation: Q166) Which of these is a precisely­defined issue (problem) definition? Marks : 1.0 Id: 45891 1) why are current sales so poor? 2) Will additional advertising have a positive impact on sales 3) Are we in compliance with current local pricing legislation 4) What per cent of adults recall an ad two days after it appeared? Explanation: Q167) Marks : 1.0 Id: 45862 i) Investigation question_x000D_ ii) Measurement Question_x000D_ iii) Research Question_x000D_ iv) Management Question_x000D_ Arrange above sequence of questions hierarchy wise 1) I,ii,iii,iv 2) iv,iii,I,ii 3) ii,iii,iv,I 4) iv,iii,ii,i Explanation: Q168) Qualitative research approach is generally used for Marks : 1.0 Id: 45926 1) talking to people who have stopped using the particular product 2) Watch users with particular product on regular basis 3) Watch out for new users 4) All of the above Explanation: Q169) in designing the questionnaire it is important to remember that the survey researcher is ________ person who has to use the questionnaire 1) not the only 2) the only 3) only 4) the Explanation: Marks : 1.0 Id: 45666 Q170) One­tailed alternatives are phrased in terms of: 1) or = 3) Marks : 1.0 Id: 45772 2) < or > 4) ≤ or ≥ Explanation: Q171) . __________ is a form of explanatory research in which the researcher develops a theoretical model and empirically tests the model to determine how well the model fits the data. 1) Causal modeling 2) Predictive research 3) Descriptive research 4) Exploratory research Explanation: Marks : 1.0 Id: 45760 Q172) Until recently Canadian condo developers operated under the philosophy, “Build it and they will buy.” Then, Stan Kates launched the Preferred Home Buyer Alliance. He is in the process of creating a database of new homebuyers and prospective homebuyers in Ontario who provide his organization with information about what they want and don’t want in their homes. A builder can contract with Kates and find out, for example, if homebuyers with small children prefer track lighting or two sinks in the master bedroom. The database also has information on homebuyer’s favorite restaurants and hobbies. One way Kates collects this data is through a gathering of six to ten new and prospective homebuyers who are invited to talk about their ideal home. Kates uses _____ research. 1) Focus­group 2) Experiential 3) Observational 4) Causal Explanation: Marks : 1.0 Id: 45648 Q173) the conversion of the raw data into information means that the data needs to be ___________ and coded so that it can be transferred onto a computer or other data storage media 1) edited 2) audited 3) amalgamated 4) converted Marks : 1.0 Id: 45643 Explanation: Q174) According to the text, which of the following orders is the recommended in the flowchart of the development of a research idea? Marks : 1.0 Id: 45694 1) Research topic, research problem, research purpose, research question, hypothesis 2) Research topic, research purpose, research problem, research question, hypothesis 3) Research topic, research problem, research purpose, research question, hypothesis 4) Research topic, hypothesis, research problem, research question, research purpose Explanation: Q175) Find out correct sequence of following steps_x000D_ _x000D_ 1. Research Design, 2. Data Collection, 3. Prblem formulation 4. Literature review 1) 3, 4, 1, 2 2) 1, 2, 3, 4 3) 2, 3, 4, 1 4) 3, 1, 2, 4 Explanation: Marks : 1.0 Id: 45866 Q176) what are the two types of arguments Marks : 1.0 Id: 45668 1) deduction and induction 2) exploratory and deductive 3) dejection and injection 4) none of the above Explanation: Q177) 1) There are __________ ways of assigning participants to experimental conditions. One 2) Two Marks : 1.0 Id: 45957 3) Three 4) Four Explanation: Q178) which step in the marketing research process is generally considered to be the most prone to error? 1) Problem definition 2) Sample framing 3) Questionnaire design 4) Data collection Explanation: Marks : 1.0 Id: 45652 Q179) The goal of Research Design is Marks : 1.0 Id: 45922 1) Provides Blue Print to the Research 2) Limits the boundaries of the Research 3) Simplify the Research work 4) All of the above Explanation: Q180) A good research design is one which is methodologically prepared and should ensure that Marks : 1.0 Id: 45929 1) 4) The measuring instrument can yield objective, reliable and valid data. 2) The population is clearly defined. 3) Most appropriate techniques of sample selection is used to form an appropriate sample. The population is unknown. Explanation: Q181) Which of the following is a characteristic of qualitative research? 1) Design flexibility 2) Inductive analysis 3) Context sensitivity 4) All of the above Explanation: Marks : 1.0 Id: 45712 Q182) the major disadvantage with in depth interviews is that because of their time consuming nature it is usually only possible to carry out a relatively small number of such interviews and as such the results are likely to be highly ____________ 1) subjective 2) objective 3) questionable 4) objectionable Marks : 1.0 Id: 45644 Explanation: Q183) 1) What is the opposite of a variable? a constant Marks : 1.0 Id: 45736 2) an extraneous variable 3) a dependent variable 4) a data set Explanation: Q184) What is the main difference between a focus group and a group interview? 1) Group interviews involve fewer participants. 2) Focus groups are used to study the ways people discuss a specific topic. 3) There is no moderator present in a focus group. 4) Focus groups save more time and money. Explanation: Marks : 1.0 Id: 45789 Q185) Which of the following is true regarding the size of the sample? Marks : 1.0 Id: 45747 1) There is no such thing as having a sample that is too large 2) You should strive to have a sample that is at least 50 percent of the size of the population 3) A sample size that is too large wastes research dollars; the sample size should be just large enough to give the researcher accurate results without wasting money 4) Sample size is more important than the sample plan Explanation: Q186) Which of the following should be included in a research proposal. 1) Your academic status and experience 2) The difficulties you encountered with your previous reading on topic 3) Your choice of research methods and reasons for choosing them 4) All of the above Marks : 1.0 Id: 45779 Explanation: Q187) Component of DSS are ( Decision Support system) 1) Computer 2) Human Being 3) Technology 4) Industry Marks : 1.0 Id: 45881 Explanation: Q188) Which step in the marketing research process is generally considered to be the most Marks : 1.0 prone to error? Id: 45893 1) Problem definition 2) Sample framing 3) Questionnaire design 4) Data collection Explanation: Q189) __________________ is the determination of the plan for conducting the research and as such it involves the specification of approaches and procedures.. 1) Strategy 2) Research Design 3) Hypothesis 4) Deductive Explanation: Marks : 1.0 Id: 45968 Q190) “Conclusions must necessarily follow from the premises.” Identify the type of arguments that follows the above condition 1) Induction 2) Combination of Induction and Deduction 3) Deduction 4) Variables Marks : 1.0 Id: 45579 Explanation: Q191) If we consider the possible relationships that can occur between two variables, we can conclude that there are three possibilities. The following are the possible except: 1) Property­behavior relationships 2) Reciprocal relationship 3) Symmetrical 4) Asymmetrical Explanation: Marks : 1.0 Id: 45682 Q192) Which of the following is characteristic of qualitative research? 1) Generalization to the population 2) Random sampling 3) Unique case orientation 4) Standardized tests and measures Marks : 1.0 Id: 45709 Explanation: Q193) 1) __________________ is the determination of the plan for conducting the research and as such it involves the specification of approaches and procedures. Strategy 2) Research Design Marks : 1.0 Id: 45976 3) Hypothesis 4) Deductive Explanation: Q194) The question, “What is your opinion on the safety of American highways?” is an example of a _____ question. 1) Completely unstructured 2) Thematic 3) Dichotomous 4) Semantic differential Explanation: Marks : 1.0 Id: 45615 Q195) 1) 4) A hypothesis is defined as a tentative prediction of the results of the research Marks : 1.0 Id: 45874 2) the operational definition of the study 3) a qualitative research design a quantitative study Explanation: Q196) A type II error occurs when: Marks : 1.0 Id: 45773 1) the null hypothesis is incorrectly accepted when it is false 2) the null hypothesis is incorrectly rejected when it is true 3) the sample mean differs from the population mean 4) the test is biased Explanation: Q197) A set of systematically interrelated concepts, definitions and propositions that are advanced to explain and predict phenomena is called 1) Research 2) Model 3) Theory 4) None of the above Explanation: Marks : 1.0 Id: 45831 Q198) Which of these is not a exploratory research design. 1) Secondary data analysis 2) Experience survey 3) Focus group 4) Reporting Marks : 1.0 Id: 45607 Explanation: Q199) Data that is created, recorded or generated by an entity other than the researcher's organisation is collectively called_x000D_ _x000D_ a) Primary data_x000D_ b) Secondary data_x000D_ c) Internal data_x000D_ d) External data 1) Primary data 2) Secondary data Marks : 1.0 Id: 45904 3) Internal data 4) External data Explanation: Q200) 1) 4) By using the experimental method, extraneous variables are kept constant either though ___________ or through ___________. confounding randomization; blind experimenters the independent variable; the dependent variable Explanation: 2) experimental control; randomization 3) random sampling; random assignment Marks : 1.0 Id: 45941 Q201) Which one of these is NOT normally associated with quantitative data? 1) Analysis begins as data are collected. 2) Researchers views of high importance. 3) Numbers._x000D_ 4) Analysis guided by standardized rules. Marks : 1.0 Id: 45827 Explanation: Q202) A variable that is presumed to cause a change in another variable is called 1) Categorical variable 2) Dependent variable 3) Independent variable 4) Intervening variable Explanation: Marks : 1.0 Id: 45950 Q203) …………… is a first step in research Marks : 1.0 Id: 45837 1) Data Collection 2) Resarch Design 3) Problem Identification 4) Data Analysis & Interpretation Explanation: Q204) 1) Which of the following is not usually found in a report of a quantitative study? Measurement 2) Introduction Marks : 1.0 Id: 45792 3) Confession 4) Results Explanation: Q205) A variable that is not influenced by or not dependent on other variables in experiments is called 1) Independent variable 2) Dependent variable 3) Experimental variable 4) None of the above Explanation: Marks : 1.0 Id: 45852 Q206) Which of the following is the type of nonexperimental research in which the primary independent variable of interest is categorical? 1) causal­comparative research 2) experimental research 3) qualitative research 4) mixed research Marks : 1.0 Id: 45737 Explanation: Q207) 1) 4) When planning your literature search you need to: Have clearly defined research questions and objectives All the above Explanation: Marks : 1.0 Id: 45634 2) Define the parameters of your search 3) Generate key words and search terms Q208) The growth of corporate intranets, extranets, as well as the web, has accelerated the development and use of “executive class” information delivery and decision support software tools by lower levels of management and by individuals and teams of business professionals. This dramatic expansion has opened the door to the use of which of the following tool? 1) Business intelligence 2) Business Knowledge 3) Business Ideas 4) Corporate Intelligent Marks : 1.0 Id: 45896 Explanation: Q209) for questions which the respondents are not likely to answer truthfully, it is ideal to Marks : 1.0 Id: 45660 use which technique 1) response technique 2) hidden response technique 3) hypothetical projective response technique 4) response brackets Explanation: Q210) The Method section of the research plan typically specifies Marks : 1.0 Id: 45706 1) The research participants 2) The results of prior studies that address the phenomena of interest 3) The apparatus, instruments, and materials for the research study 4) The planned research procedures Explanation: Q211) The first step in the research process is the: Marks : 1.0 Id: 45890 1) Development of the research plan 2) Survey of stakeholders to determine if problems exist 3) Collection of the available sources for needed information 4) Definition of the problem and research objectives Explanation: Q212) Variable are ­­­­­­­­­­­­­­­­­ Marks : 1.0 Id: 45936 1) The main focus of research in science 2) Something that can vary in term of precision 3) Something that we can measure 4) All of the above Explanation: Q213) Which of the following activity is not associated with exploratory Research 1) Literature survey 2) Experience Survey 3) Survey of population 4) Analysis of Insight stimulating cases Marks : 1.0 Id: 45967 Explanation: Q214) it is also important to avoid asking embarrassing and _______ questions Marks : 1.0 Id: 45685 1) personnel 2) private 3) personal 4) stupid Explanation: Q215) In Systematic sampling: Marks : 1.0 Id: 45602 1) The population is divided into groups, and some groups are randomly selected for study. 2) 3) The population is divided into subpopulations. 4) Explanation: Every nth item is chosen in the sample, beginning with a random start for the choice of n None of the above Q216) ………………..presents and justifies a plan of action and shows the investigation plan. 1) Research 2) Research Process 3) Research design 4) Research proposal Marks : 1.0 Id: 45861 Explanation: Q217) Research design is Marks : 1.0 Id: 45843 1) Way of Research 2) Method of Research 3) over all plan or scheme prepared by the researcher 4) Activity to be conducted Explanation: Q218) Business Research areas are Marks : 1.0 Id: 45820 1) SWOT Analysis 2) Cost Analysis 3) customer analysis 4) all of above Explanation: Q219) Focus group, depth interview is mostly used in which research methodology Marks : 1.0 Id: 38817 1) a) Qualitative 2) b) Quantitative 3) c) Both 4) d) None of the above Explanation: Q220) BIS is designed to provide …………………….. Information to managers. 1) Past 2) Ongoing 3) Future 4) Past & Future Explanation: Marks : 1.0 Id: 45836 Q221) Data that is created, recorded or generated by an entity other than the researcher's organisation is collectively called 1) Primary data 2) Secondary data 3) Internal data 4) External data Marks : 1.0 Id: 45610 Explanation: Q222) Sources of researchable problems can include Marks : 1.0 Id: 45840 1) Researchers’ own experiences as educators 2) Practical issues that require solutions 3) Theory and past research 4) All of the above Explanation: Q223) The statement of purpose in a research study should: 1) Identify the design of the study 2) Identify the intent or objective of the study 3) Specify the type of people to be used in the study 4) Describe the study Marks : 1.0 Id: 45691 Explanation: Q224) 1) The first step in the research process is the Development of the research plan Marks : 1.0 Id: 45800 2) Survey of stakeholders to determine if problems exist 3) Collection of the available sources for needed information 4) Definition of the problem and research objectives Explanation: Q225) At which hierarchy level possible courses of action available are considered 1) Research question 2) Management Question 3) Investigation Question 4) Measurement Question Explanation: Marks : 1.0 Id: 45782 Q226) 1) 4) What kind of ideas can’t be empirically researched? Effectiveness of different methods of instruction 2) Description of educational practices 3) Issues of values and morality such as the correctness of having prayer in schools Marks : 1.0 Id: 45697 Factors helpful in predicting future drug use Explanation: Q227) Kellogg seeks to determine consumer believability towards it's products' health claims. The most appropriate technique for this purpose is Marks : 1.0 Id: 45624 1) Observation 2) Survey 3) Experimentation 4) Simulation Explanation: Q228) What should a market researcher do once he or she has defined the problem and the research objectives? 1) Collect the information 2) Budget for information collection 3) Develop the research plan 4) Sample the population Explanation: Marks : 1.0 Id: 45888 Q229) Until recently Canadian condo developers operated under the philosophy, “Build it and they will buy.” Then, Stan Kates launched the Preferred Home Buyer Alliance. He is in the process of creating a database of new homebuyers and prospective homebuyers in Ontario who provide his organization with information about what they want and don’t want in their homes. A builder can contract with Kates and find out, for example, if homebuyers with small children prefer track lighting or two sinks in the master bedroom. The database also has information on homebuyer’s favorite restaurants and hobbies. One way Kates collects this data is through a gathering of six to ten new and prospective homebuyers who are invited to talk about their ideal home. Kates uses _____ research. 1) Focus­group 2) Experiential 3) Observational 4) Causal Marks : 1.0 Id: 45946 Explanation: Q230) A researcher studies achievement by children in poorly funded elementary schools. She develops a model that posits parent involvement as an important variable. She believes that parent involvement has an impact on children by increasing their Marks : 1.0 Id: 45921 motivation to do school work. Thus, in her model, greater parent involvement leads to higher student motivation, which in turn creates higher student achievement. Student motivation is what kind of variable in this study? 1) Manipulated variable 2) Extraneous variable 3) Confounding variable 4) Mediating or intervening variable Explanation: Q231) 1) 4) Which of the following are two forms of the basic, simple experimental design? pretest­only design; posttest­one group design posttest­only; pretest­posttest design Explanation: Marks : 1.0 Id: 45988 2) posttest­only; pretest­two group design 3) pretest­posttest design; single case design Q232) When two variables fluctuate together but we assume that neither variables changes because of other. 1) a) Reciprocal relationship 2) b) Symmetrical relationship 3) c) Asymmetrical relationship 4) d) none of the above Marks : 1.0 Id: 38821 Explanation: Q233) 1) Which of the following is not a criticism of qualitative research? . The studies are difficult to replicate. 2) There is a lack of transparency. Marks : 1.0 Id: 45788 3) The approach is too rigid and inflexible 4) The accounts are too subjective and impressionistic Explanation: Q234) 1) 4) The importance of measurement in quantitative research is that: it allows us to delineate fine differences between people or cases. all of the above. Explanation: Marks : 1.0 Id: 45785 2) it provides a consistent device or yardstick 3) it allows for precise estimates of the degree of relationship between concepts. Q235) ______ research occurs when the researcher manipulates the independent variable. 1) causal­comparative research 2) experimental research 3) ethnography 4) correlational research Marks : 1.0 Id: 45734 Explanation: Q236) Decision makers whose decisions are guided by business research and methodologies are called. 1) Visionaries 2) Intuitive decision makers 3) Business Decision makers 4) None Of The Above. Explanation: Marks : 1.0 Id: 45809 Q237) A researcher wants to study the characteristics of people who are heavy users of film (purchase more than 12 rolls per year). This group is referred to as the: 1) Sample 2) Census 3) Population 4) None of the above Marks : 1.0 Id: 45623 Explanation: Q238) After working for a plumbing contractor for several years, Ken Crowe finally established his own plumbing shop. Unfortunately, Crowe's first six months have been disappointing. Crowe decided to conduct a marketing research study to gather preliminary data to shed light on the nature of the problem and suggest some new Marks : 1.0 Id: 45947 ideas. He needs to conduct _____ research. 1) Exploratory 2) Causal 3) Descriptive 4) Observational Explanation: Q239) ………………….method is independent and does not depend upon the sample size,It can generate meaningful results with a small sample group. 1) Quantitative 2) Qualitative 3) both 4) none of the above Explanation: Marks : 1.0 Id: 45915 Q240) Research designs for such studies must be flexible enough to provide opportunity for considering different aspects of a problem under study. 1) Exploratory Research 2) Descriptive Research 3) Causal Research 4) Diagnostic Research Marks : 1.0 Id: 45960 Explanation: Q241) The introduction of the new models of Nokia mobile will lead to a decrease in the sales of Siemens mobiles”. In this statement : Marks : 1.0 Id: 45991 1) The introduction of the new models of Nokia mobile is the independent variable, and the decrease in the sales of siemens mobiles is the dependent variable. 2) The introduction of the new models of Nokia mobile, is the dependent ariable, and the decrease in the sales of siemens mobiles is the independent variable. 3) There are no independent or dependent variables. 4) None of the above. Explanation: Q242) …….is a systematic inquiry that provides information to guide managerial decisions. 1) Business research 2) Research process 3) Analytical study 4) None of the above Marks : 1.0 Id: 45834 Explanation: Q243) Which of the following is correct? Marks : 1.0 Id: 44592 1) Profit reduces capital 2) Capital can only come from profit 3) Profit does not alter capital 4) Profit increases capital 5) In cross sectional research, data is collected more than once 6) In cross sectional research, data is collected only once 7) In longitudinal research, data is collected only once 8) In both cross sectional & longitudinal research, data is collected only once Explanation: Q244) The final stage in grounded theory data analysis is called ___________. Marks : 1.0 Id: 45714 1) Axial coding 2) Theoretical saturation 3) Constant comparative method 4) Selective coding Explanation: Q245) The chapter that details the way in which the research was conducted is the _________________________ chapter. 1) Introduction 2) Literature Review 3) Research Methodology 4) Data analysis and conclusion Explanation: Marks : 1.0 Id: 45998 Q246) An easy reference about the sources of the data through which the research has been compiled is provided by the 1) Footnotes 2) Executive summary 3) Introduction 4) Bibliography Marks : 1.0 Id: 45630 Explanation: Q247) ­­­­­­­­­­­­ are Questions the researcher, must answer to satisfactory arrive at a conclusion about the research question. 1) Investigate questions 2) Research question 3) Measurement question 4) Fine­tuning the research question Explanation: Marks : 1.0 Id: 45676 Q248) If we want to find out the effect of employee commitment on the profitability of the company, which research is suited? 1) Causal Research 2) Descriptive Research 3) Exploratory Research 4) All of the above Marks : 1.0 Id: 45982 Explanation: Q249) _________________ method is independent and does not depend upon the sample size,It can generate meaningful results with a small sample group. 1) a) Quantitative 2) b)Qualitative 3) c) both 4) d)none of the above Marks : 1.0 Id: 38822 Explanation: Q250) Which of these statements about data collection is correct 1) a firm should approach data collection as an ongoing activity 2) a firm needs a computer to successfully implement collection and retrieval of information 3) research projects should always include sampling 4) a firm should not spend on research Explanation: Marks : 1.0 Id: 45628 Q251) Qualitative research is often exploratory and has all of the following characteristics except: Marks : 1.0 Id: 45726 1) it is typically used when a great deal is already known about the topic of interest 2) it relies on the collection of nonnumerical data such as words and pictures 3) it is used to generate hypotheses and develop theory about phenomena in the world 4) it uses the inductive scientific method Explanation: Q252) which of the following types of causal research projects would a company that publishes custom cookbooks used for fundraisers by churches, colleges, and civic groups choose? Marks : 1.0 Id: 45649 1) A study to determine the types of fundraising most commonly use by church groups 2) A survey of previous customers to see if they are interested in a new edition 3) A study determining if more people buy the custom cookbook when the cover has a picture relating to the group selling it, rather 4) A study to determine the price range for an average sized cookbook than if it has just a generic cover. Explanation: Q253) A ……….. is a part of target population Marks : 1.0 Id: 45775 1) Sample frame 2) Sample Size 3) Sampling design 4) None of the above Explanation: Q254) Which of these should be most valuable to show a gradual change in behavior over time? 1) Extrapolations. _x000D_ 2) Longitudinal studies. 3) Experimental studies. 4) Snapshot surveys. Marks : 1.0 Id: 45899 Explanation: Q255) in depth interviews are exactly as the name suggests and use an interview schedule rather than a formal questionnaire as the basic __________ collection instrument 1) data 2) number 3) information 4) none of the above Explanation: Marks : 1.0 Id: 45640 Q256) The conceptual framework for the research project: Marks : 1.0 Id: 45871 1) Contains all of the key concepts of the research project. 2) Contains the theoretical framework for the research project. 3) Contains the aim and objectives of the research. 4) Contains a description of the context for the research. Explanation: Q257) ___________ is used to achieve equivalence between the groups of participants. 1) Random assignment 2) Random selection 3) Probability sampling 4) Simple random sampling Marks : 1.0 Id: 45944 Explanation: Q258) Measurement questions are the questions we actually ask to 1) Researcher 2) Client 3) Respondent 4) Manager Marks : 1.0 Id: 45811 Explanation: Q259) Characteristics of the Scientific Method are Marks : 1.0 Id: 45822 1) Non pragmatic 2) Empirical 3) Replicable 4) Provisional Explanation: Q260) When changes in one variable is responsible for changes in another variable then that relationship is called ……………………………… 1) a) Reciprocal relationship 2) b) Symmetrical relationship 3) c) Asymmetrical relationship 4) d) none of the above Explanation: Marks : 1.0 Id: 38820 Q261) Which of the following can best be described as a categorical variable? 1) age 2) annual income 3) grade point average 4) religion Marks : 1.0 Id: 45738 Explanation: Q262) which is not an element of a good sample Marks : 1.0 Id: 45647 1) precision 2) accuracy 3) representation 4) large sample Explanation: Q263) A statement of the quantitative research question should: Marks : 1.0 Id: 45701 1) Extend the statement of purpose by specifying exactly the question(s) the researcher will address 2) Help the research in selecting appropriate participants, research methods, measures, and materials 3) Specify the variables of interest 4) All of the above Explanation: Q264) 1) data collection that focuses on providing an accurate description of the variables in a situation forms the basis of which type of study exploratory study 2) descriptive study Marks : 1.0 Id: 45654 3) causal study Explanation: Q265) Which of the following is true regarding research design? Marks : 1.0 Id: 45742 1) There are four categories of research design. 2) There are three categories of research design. 3) There are five categories of research design. 4) There are eight categories of research design. Explanation: Q266) Management Dilemma means Marks : 1.0 Id: 45823 1) What's the problem from the management include the current issue they are facing ? 2) What's the problem from the management include the past issue they are facing? 3) What's the problem from the management include the future issue they will be facing? 4) What's the problem from the management include the suspense issue they are facing? Explanation: Q267) 1) Sue Smith, president of the local APICS chapter, had difficulty getting members to assist in running the organization. She felt it was because of lack of commitment to APICS. Her vice­president believed it was due to having too many meetings. The organization’s secretary thought it was because there were several other professional organizations to which the members also belonged. If Sue wants to do research to determine the real reason why members are not active in the organization, she should begin by: Determining the optimum number of meetings 2) Marks : 1.0 Id: 46000 Evaluating the advantages APICS offers over other similar organizations 3) Defining the problem 4) Developing the marketing research plan that she would employ Explanation: Q268) Which of the following is true regarding research objectives? Marks : 1.0 Id: 45741 1) Research objectives, when achieved, will provide sufficient earnings to obtain a reasonable return on investment. 2) Research objectives, when obtained, will ensure the viability of the marketing research department. 3) Research objectives, when achieved, provide the information necessary to solve the problem. 4) Research objectives are seldom achieved but should be stated as goals to be sought. Explanation: Q269) The purpose of the research proposal is Marks : 1.0 Id: 45829 1) To generate monetary sources for the organization 2) To present management question to be researched and its importance 3) To discuss the research efforts of others who have worked on related management question. 4) Formality Explanation: Q270) Which of the following is not a longitudinal design? 1) Panel 2) Cross­sectional 3) Trend 4) Both a and c are longitudinal designs Marks : 1.0 Id: 45754 Explanation: Q271) 1) 3) We test causal hypothesis by seeking to do three things. Those are the following except: Measure the co­variation among variables Determine the time order relationships among variables Explanation: Marks : 1.0 Id: 45597 2) Ignoring the relationships of one variable with the other 4) Ensure that other factors do not confound the exploratory relationships Q272) Management dilemma is a……………………………. 1) Actual Problem 2) Symptom In the form of problem or opportunity 3) Solution of Problem 4) Root cause of problem Marks : 1.0 Id: 45867 Explanation: Q273) “How can the company be more profitable? is which type of the following? 1) Research question 2) Management question 3) Measurement question 4) Investigative question Explanation: Marks : 1.0 Id: 45910 Q274) Management ……… System. Marks : 1.0 Id: 45801 1) Introduction 2) Informative 3) Information 4) Interpretation Explanation: Q275) …………………………of longitudinal study rely on repeated measurements of the same variables._x000D_ Marks : 1.0 Id: 45918 1) Continuous panel study 2) Cross sectional study 3) Projective technique 4) none of the above Explanation: Q276) reliability is mostly a matter of ______________, while validity is mostly about _____________ 1) consistency, accuracy 2) accuracy, consistency 3) similarity, dissimilarity 4) similarity, consistency Explanation: Marks : 1.0 Id: 45672 Q277) a(n) ______________ is the group exposed to the manipulated independent variable. 1) control group 2) hypothetical group 3) experimental group 4) extraneous group Marks : 1.0 Id: 45995 Explanation: Q278) Organizations that collect general information and sell it to clients are called 1) data providers 2) syndicated data services 3) indicated data services 4) dedicated data services Explanation: Marks : 1.0 Id: 45588 Q279) Computer database searches can be done: Marks : 1.0 Id: 45698 1) With a computer with CD­ROM drive 2) At the library 3) Online 4) All of the above Explanation: Q280) Text paragraphs, semi tabular form, tables and graphics are used in ____________________ 1) Introduction 2) Presenting statistics 3) Appendix 4) Research methodology Marks : 1.0 Id: 45673 Explanation: Q281) If the researcher is concerned with finding out who, what where, when, or how much, then the study is __________. 1) Exploratory 2) Descriptive 3) Empirica 4) Causal Marks : 1.0 Id: 45774 Explanation: Q282) The key elements of research proposal are Marks : 1.0 Id: 45879 1) Problem statement 2) problem investigation 3) review of literature 4) all of the above Explanation: Q283) In the research process, the management question has the following critical activity in sequence. Marks : 1.0 Id: 45853 1) Origin, selection, statement, exploration and refinement 2) Origin, statement, selection, exploration and refinement 3) Origin, exploration, selection, refinement, and statement 4) Origin, exploration, refinement, selection and statement Explanation: Q284) The techniques are used to understand the inner feelings, emotions and subconscious attitudes of the respondents to chosen stimuli is 1) Projective techniques 2) Case Study Method 3) Survey Method 4) Survey Method Marks : 1.0 Id: 45931 Explanation: Q285) _______________occur between only two people, they offer a much more receptive venue for discussing sensitive or potentially embarrassing topics Marks : 1.0 Id: 38825 1) a) Focus group 2) b) Depth interview 3) c) Projective technique 4) d) none of the above Explanation: Q286) students surveyed were asked the following questions: "which cereals have you seen advertised within the last three months?" The survey used a(n): 1) semantic differential 2) thematic apperception test 3) importance scale 4) open ended question Explanation: Marks : 1.0 Id: 45646 Q287) Which of the following are benefits of DSS Marks : 1.0 Id: 45814 1) Facilitate interpersonal communication 2) Speed up process of decision making 3) Improves personal efficiency 4) All of the above Explanation: Q288) “Number of cars in a parking lot”, “Number of students in a class” are examples of : 1) Dichotomous variable. 2) Discrete variable. 3) Continuous variable. 4) None of the above. Explanation: Marks : 1.0 Id: 45599 Q289) You would expect the following question to be used in a ____________ interview: "if you were a pickle, what kind of pickle would you be? 1) Focus group 2) Depth 3) Prototyping 4) Behavioral Marks : 1.0 Id: 45650 Explanation: Q290) 1) Which of the following is true regarding causal research? Causal research is the questions of who, what, where, when, and how 2) Marks : 1.0 Id: 45744 Causal research is informal and unstructured. 3) 4) Causal research isolates causes and effects Causal research describes marketing phenomena Explanation: Q291) …………describes types of samples,sample frame,and determination of sample size 1) Sampling design 2) Research Design 3) Research report 4) Research proposal Explanation: Marks : 1.0 Id: 45833 Q292) The process of manipulating one or more independent variables and measuring their effect on one or more dependent variables while controlling for the extraneous variables is called a(n) ______________. 1) experiment 2) test unit 3) hypothesis 4) theory Marks : 1.0 Id: 45994 Explanation: Q293) Kellogg seeks to determine consumer believability towards it's products' health claims. The most appropriate technique for this purpose is 1) Observation 2) Survey 3) Experimentation 4) Simulation Explanation: Marks : 1.0 Id: 45971 Q294) Database maintained by organizations to support decision making 1) DSS 2) BIS 3) MIS 4) OIS Marks : 1.0 Id: 45835 Explanation: Q295) 1) Conclusion from qualitative research are Less certain than from quantitative research Marks : 1.0 Id: 45979 2) Of little practical use 3) Seldom defensible 4) Of Descriptive value only Explanation: Q296) When planning to do social research, it is better to: Marks : 1.0 Id: 45876 1) Approach the topic with an open mind 2) Do a pilot study before getting stuck into it 3) Be familiar with the literature on the topic 4) Forget about theory because this is a very practical undertaking Explanation: Q297) Which of the following best describes quantitative research? 1) the collection of nonnumerical data 2) an attempt to confirm the researcher’s hypotheses 3) research that is exploratory 4) research that attempts to generate a new theory Marks : 1.0 Id: 45722 Explanation: Q298) The introduction of the new models of Nokia mobile will lead to a decrease in the sales of Siemens mobiles”. In this statement : 1) The introduction of the new models of Nokia mobile, is the independent variable, and the decrease in the sales of siemens mobiles is the dependent variable. 2) 3) There are no independent or dependent variables. 4) Marks : 1.0 Id: 45600 The introduction of the new models of Nokia mobile, is the dependent ariable, and the decrease in the sales of siemens mobiles is the independent variable. None of the above. Explanation: Q299) the key objective of any training activity is to ensure that the data collection instrument will be administered by all interviewers in a uniform and ____________ manner 1) fashionable 2) smart 3) consistent 4) inconsistent Explanation: Marks : 1.0 Id: 45642 Q300) ___________ exists when two variables mutually influence or reinforce each other. 1) Reciprocal relationship 2) Symmetrical relationship 3) Asymmetrical relationship 4) Causal relationship Marks : 1.0 Id: 45970 Explanation: Q301) A………….. is a designed to provide the manager with ongoing information about events and trends in the technological,economic,political and legal,demographic,cultural and social and competitive area 1) Business Intelligence System 2) Decision Support System 3) Management Information system 4) Business Information System Explanation: Marks : 1.0 Id: 45806 Q302) A critical review of the information, pertaining to the research study, already available in various sources is called 1) Research review 2) Research design 3) Data review 4) Literature review Marks : 1.0 Id: 45633 Explanation: Q303) What Focus Groups Can Tell You Marks : 1.0 Id: 45933 1) Give information on how groups of people think or feel about a particular topic 2) Give greater insight into why certain opinions are held 3) Give poor insight into why certain opinions are held 4) Help improve the planning and design of new programs Explanation: Q304) Which of the following is true regarding primary information? Marks : 1.0 Id: 45745 1) Primary information is information gathered on school children in the primary grades first through fifth 2) Primary information refers to information that is collected in the early, or primary, stages of the marketing research process 3) Primary information is information that has already been collected for some other purpose 4) Primary information is information collected specifically for the problem at hand Explanation: Q305) When we try to explain the relationships among variables, the study is called 1) Exploratory study 2) Longitudinal study 3) Causal study 4) Cross sectional study Marks : 1.0 Id: 45802 Explanation: Q306) Which type of research provides the strongest evidence about the existence of cause­and­effect relationships? 1) nonexperimental Research 2) experimental Research 3) Descriptive Research 4) Exploratory Research Explanation: Marks : 1.0 Id: 45727 Q307) Marks : 1.0 Id: 45781 i) Investigation question ii) Measurement Question iii) Research Question iv) Management Question Arrange above sequence of questions hierarchy wise 1) I,ii,iii,iv 2) iv,iii,I,ii 3) ii,iii,iv,I 4) iv,iii,ii,i Explanation: Q308) In research, something that does not "vary" is called a ___________. Marks : 1.0 Id: 45739 1) variable 2) method 3) constant 4) control group Explanation: Q309) ……………describes types of samples,sample frame,and determination of sample size 1) Sampling design 2) Research Design 3) Research report 4) Research proposal Explanation: Marks : 1.0 Id: 45776 Q310) the quality of the data will be influenced by the relative efficiency of the questionnaire as a recording schedule. _________________, incomplete coding and misunderstanding of questions and answers all arise from poor lay out and a badly formulated questionnaire 1) coding 2) coating 3) mid coating 4) miscoding Marks : 1.0 Id: 45665 Explanation: Q311) A type II error is also known as ­­­­­­­­­­­­­­ Marks : 1.0 Id: 45937 1) False positive 2) False Negative 3) Double negative 4) Positive negative Explanation: Q312) Nonexperimental research in which the primary independent variable of interest is categorical is sometimes called_____________. 1) Causal­comparative research 2) Correlational research 3) Predictive Research 4) Descriptive Research Marks : 1.0 Id: 45761 Explanation: Q313) 1) The ______________ is not exposed to the independent variable manipulation but provides a point of comparison when examining the effects of these manipulations on the dependent variable. control group 2) hypothetical group Marks : 1.0 Id: 45996 3) experimental group 4) extraneous group Explanation: Q314) What is the purpose of the conclusion in a research report? Marks : 1.0 Id: 45791 1) It explains how concepts were operationally defined and measured. 2) It summarizes the key findings in relation to the research questions. 3) It contains a useful review of the relevant literature. 4) It outlines the methodological procedures that were employed. Explanation: Q315) Random assignment means that that decision to assign an individual to a particular condition is completely ___________ and ___________ the researcher. 1) systematic; controlled 2) random; beyond the control of 3) systematic; randomly controlled 4) random; systematically in the control of Marks : 1.0 Id: 45945 Explanation: Q316) Which of the following are purposes of doing business research.. Marks : 1.0 Id: 45807 1) To identify and define opportunities and problems 2) To define, monitor and refine strategies and tactics 3) To improve understanding of various fields of management 4) All the above. Explanation: Q317) The framework of research study is called Marks : 1.0 Id: 38811 1) Hypothesis 2) Sampling 3) Research design 4) Non of the Above Explanation: Q318) 1) The research participants are described in detail in which section of the research plan? Introduction 2) Method Marks : 1.0 Id: 45702 3) Data analysis 4) Discussion Explanation: Q319) A type I error is also known as ­­­­­­­­­­­­­­ Marks : 1.0 Id: 45938 1) False positive 2) False Negative 3) Double negative 4) Positive negative Explanation: Q320) Which of the following is the right way of writing a bibliography 1) Kotler, P (2000) “Marketing Management” : Prentice Hall International 2) Marketing Management (2000) “Kotler, P: Prentice Hall International 3) Philip Kotler (2000) “Marketing Management” : Prentice Hall International 4) Marketing Management by Philip Kotler : Prentice Hall International (2000) Marks : 1.0 Id: 45678 Explanation: Q321) Characteristics of Scientific Method are ? Marks : 1.0 Id: 45821 1) Factual 2) Subjective 3) Logical 4) Objective Explanation: Q322) A population is the total collection of elements about which we wish to make some __________ 1) Census 2) Inferences 3) Demographic 4) None of the above Marks : 1.0 Id: 45645 Explanation: Q323) 1) Which research paradigm is least concerned about generalizing its findings? quantitative research 2) qualitative research Marks : 1.0 Id: 45721 3) mixed research 4) none of the above Explanation: Q324) As you begin your research project it is important to record your thoughts, ideas, inspirations, contacts, references and resources: 1) Using an electronic recording device 2) In a research diary. 3) For posterity. 4) For your research supervisor. Explanation: Marks : 1.0 Id: 45872 Q325) Which of these is not a characteristic of a good research? 1) Purpose clearly defined 2) Limitations frankly revealed 3) Research design thoroughly planned 4) Findings presented ambiguously. Marks : 1.0 Id: 45605 Explanation: Q326) When two variables mutually influence each other then that relationship is called …………. 1) a) Reciprocal relationship 2) b) Symmetrical relationship 3) c) Asymmetrical relationship 4) d) none of the above Explanation: Marks : 1.0 Id: 38819 Q327) Marks : 1.0 Id: 45620 Personal interviewing takes two forms. They are: 1) Arranged interview and intercept interview 2) Depth interview and simple interview 3) Online interview and offline interview 4) Focus­group interview and individual interview Explanation: Q328) Identify the dissertation chapter which involves drawing together the main points revealed in the research, summing them up and stating the implications of findings 1) Introduction 2) Literature review 3) Research methodology 4) Data analysis and findings Marks : 1.0 Id: 45679 Explanation: Q329) The “tool” function of theory is to: Marks : 1.0 Id: 45690 1) Summarize existing knowledge 2) Summarize existing hypotheses 3) Suggest new relationships and make new predictions 4) Suggest new theories Explanation: Q330) in the data analysis stage of marketing research, forms are Marks : 1.0 Id: 45627 1) coded and analyzed 2) coded, tabulated and analyzed 3) tabulated and analyzed 4) analyzed Explanation: Q331) When the results of a sample show a persistent tendency to deviate in one direction from the true value of the population parameter, it is a case of 1) Interviewer bias 2) Respondent bias 3) Sample bias 4) None of the above Explanation: Marks : 1.0 Id: 45613 Q332) If flexibility is the most important criterion for a research project, the preferred contact method is: Intercept interview 1) Focus group 3) 2) Telephone 4) Personal interview Marks : 1.0 Id: 45619 Explanation: Q333) …………………. is a computer­based information system that supports business or organizational decision­making activities. 1) Research 2) Business Research 3) Decision Support System 4) Business Intelligence Explanation: Marks : 1.0 Id: 45857 Q334) A base document for research purposes, providing the questions and structure for an interview or self­completion and providing space for respondents answers is more popularly known as a 1) questionnaire 2) scaling 3) tests 4) none of the above Marks : 1.0 Id: 45637 Explanation: Q335) 1) What are the qualities of a good hypothesis adequate for the purpose Marks : 1.0 Id: 45667 2) testable 3) better than its rivals 4) all of the above Explanation: Q336) Which of the following is not types of Qualitative Research 1) Projective Technique 2) in Depth interview 3) On line querry 4) Focus group Explanation: Marks : 1.0 Id: 45927 Q337) Hypothesis test may also be called as Marks : 1.0 Id: 45939 1) Informal test 2) Significance test 3) Moderating test 4) T test Explanation: Q338) Which of the following types of causal research projects would a company that publishes custom cookbooks used for fundraisers by churches, colleges, and civic groups choose? Marks : 1.0 Id: 45948 1) A study to determine the types of fundraising most commonly use by church groups 2) A survey of previous customers to see if they are interested in a new edition 3) A study determining if more people buy the custom cookbook when the cover has a picture relating to the group selling it, rather than if it has just a generic cover. 4) A study to determine the price range for an average sized cookbook Explanation: Q339) ……….is a systematic inquiry that provides information to guide managerial decisions. 1) Business research 2) Research process 3) Analytical study 4) None of the above Marks : 1.0 Id: 45794 Explanation: Q340) A formulation regarding the cause and effect relationships between two or more variables, which may or may not have been tested.“ Which one of these does it Marks : 1.0 Id: 45826 define 1) Sampling. 2) Secondary data. 3) Observation 4) Theory. Explanation: Q341) A variable that varies along with the independent variable is called a _________ 1) miscellaneous variable 2) secondary variable 3) confounding variable 4) psuedoindependent variable Explanation: Marks : 1.0 Id: 45942 Q342) Which word fills all the blanks in this extract: _x000D_ We talk about generating __________, testing_______, rejecting ________. 1) objectives 2) questions 3) aims 4) hypotheses Marks : 1.0 Id: 45952 Explanation: Q343) Which of these is a precisely defined problem definition Marks : 1.0 Id: 45657 1) why are current sales so poor 2) will additional advertising have a positive impact on sales 3) are we in compliance with current local pricing legislation 4) what per cent of adults recall an ad two days after it appeared Explanation: Q344) What is a good research? The following are correct except 1) Purpose clearly defined 2) Research process detailed 3) Research design thoroughly planned 4) Findings presented ambiguously Explanation: Marks : 1.0 Id: 45578 Q345) The four frameworks approach to the research project is an approach whereby: Marks : 1.0 Id: 45870 1) The researcher uses one of four frameworks to help design the research project. 2) Where the researcher carries out four research projects. 3) The first framework, the conceptual framework, shapes, supports and directs the other three frameworks. 4) Four methodologies are used in the research project. Explanation: Q346) When the results of an experiment can confidently be attributed to the effect of the independent variable, the experiment is said to have __________ 1) external validity 2) control validity 3) experiment validity 4) internal validity Marks : 1.0 Id: 45943 Explanation: Q347) Which of the following is not a criticism of qualitative research? 1) The studies are difficult to replicate. 2) There is a lack of transparency. 3) The approach is too rigid and inflexible 4) The accounts are too subjective and impressionistic Explanation: Marks : 1.0 Id: 46002 Q348) When research is done to test hypotheses and theories about how and why phenomena operate as they do, then the primary purpose of such research is: 1) Descriptive 2) Predictive 3) Explanatory 4) Hypothesis Marks : 1.0 Id: 45752 Explanation: Q349) Lundberg (1942) stated _____________ consist of systematic observation, classificatio, interpretation of data. 1) Scientific Method 2) Qualitative 3) Quantitative 4) Questionnaire Explanation: Marks : 1.0 Id: 45818 Q350) We review the relevant literature to know ………….. Marks : 1.0 Id: 45778 1) What is already known about topic 2) What concepts and theories have been applied to topic 3) Who are key contributors to the topic 4) All of the above Explanation: Q351) ___________ exists when two variables mutually influence or reinforce each other. Marks : 1.0 Id: 45608 1) Reciprocal relationship 2) Symmetrical relationship 3) Asymmetrical relationship 4) Causal relationship Explanation: Q352) Research____________________will always appear in a research proposal. 1) Objective 2) Data Analysis 3) Conclusion 4) Bibliography Explanation: Marks : 1.0 Id: 45878 Q353) ………..is a electronic storehouse where vast arrays of collected, integrated data are ready for mining. 1) Data storehouse 2) database 3) data warehousing 4) data mining Marks : 1.0 Id: 45796 Explanation: Q354) the depth or in­depth interview is an unstructured __________ in which the interviewee is encouraged to talk extensively 1) interview 2) interviewer 3) man 4) woman Explanation: Marks : 1.0 Id: 45663 Q355) Which of the following is the right way of writing a bibliography 1) Kotler, P (2000) “Marketing Management” : Prentice Hall International 2) Marketing Management (2000) “Kotler, P: Prentice Hall International 3) Philip Kotler (2000) “Marketing Management” : Prentice Hall International 4) Marketing Management by Philip Kotler : Prentice Hall International (2000) Marks : 1.0 Id: 45895 Explanation: Q356) ____________________ presents a problem, discusses related research efforts, outlines the data needed for solving the data and shows the design used to gather and analyze the data._x000D_ a.) Research Question_x000D_ Marks : 1.0 Id: 45903 b.) Research Proposal_x000D_ c.) Research Design_x000D_ d.) Research Methodology 1) Research Question 2) Research Proposal 3) Research Design 4) Research Methodology Explanation: Q357) The purpose of __________________ research is to help in the process of developing a clear and precise statement of the research problem rather than in providing a definitive answer. 1) Marketing 2) Causal 3) Exploratory 4) Descriptive Explanation: Marks : 1.0 Id: 45587 Q358) _______________ is a Scientific investigation in which an investigator manipulates and controls one or more independent variables. 1) a) Research 2) b) Experiment 3) c) Descriptive research 4) d) Exploratory research Marks : 1.0 Id: 38829 Explanation: Q359) 1) Exploratory research design includes: Secondary Data Analysis. Marks : 1.0 Id: 45601 2) The who, what, when, where, and how of a topic. Reciprocal Relationship. 3) 4) Asymmetrical Relationship. Explanation: Q360) Unstructured or semi structured techniques used in research is 1) In depth Interview 2) Group discussion 3) Observation 4) all of above Explanation: Marks : 1.0 Id: 45966 Q361) The process of searching bibliographic databases includes the following EXCEPT Marks : 1.0 Id: 45894 1) Saving the valuable results of your research 2) Selecting a database appropriate to your topic 3) retrieve articles not available in the database 4) assigning each element within sampling frame Explanation: Q362) The primary data analysis approach in ethnography is: Marks : 1.0 Id: 45710 1) Open, axial, and selective coding 2) Holistic description and search for cultural themes 3) Cross­case analysis 4) Identifying essences of a phenomenon Explanation: Q363) Qualitative Research is used Marks : 1.0 Id: 45924 1) To gain the background knowledge 2) To understand the problem 3) to gain insight of the problem 4) To get the desired results Explanation: Q364) Theory is developed from data generated by a series of observations or interviews principally involving an inductive approach 1) Research. 2) Experiment. 3) Ethnography. 4) Grounded Theory. Marks : 1.0 Id: 45828 Explanation: Q365) What should a market researcher do once he or she has defined the problem and the research objectives? 1) Collect the information 2) Budget for information collection 3) Develop the research plan 4) Sample the population Marks : 1.0 Id: 45631 Explanation: Q366) The step­by­step process by which the research project is conducted and completed Marks : 1.0 is known as: Id: 45868 1) a)The research process. 2) b)The process of describing research. 3) c)The process of developing research ideas. 4) d)The process of gathering data for a research project. Explanation: Q367) Eploratory investigation of management question adapts the following approaches except 1) Films, photographs, and videotape 2) In­depth interviewing 3) Document analysis 4) Survey method Explanation: Marks : 1.0 Id: 45973 Q368) Which approach is the strongest for establishing that a relationship is causal? 1) Causal­comparative 2) Correlational 3) Experimental 4) Historical Marks : 1.0 Id: 45762 Explanation: Q369) The procedure by which we assign numbers to opinions, attitudes, and other concepts is called ________________ 1) Scaling 2) Measurement 3) Sampling 4) Data Collection Explanation: Marks : 1.0 Id: 45598 Q370) A sample can be defined as a: Marks : 1.0 Id: 45875 1) Population of interest to a researcher 2) Quota from within the whole population 3) Subset of a population representative of the population of interest to the researcher 4) Criterion used to define eligibility for the research study Explanation: Q371) Which of the following is not the component of Research Design Marks : 1.0 Id: 45963 1) Sampling Design 2) Obversational design 3) Statistical Design 4) Product Design Explanation: Q372) Which of the following sequence of activities is correct in research process? a) Objectives Finalization b) Data Analysis c) Data Collection d) Conclusion 1) acbd 2) abcd 3) bcda 4) dcba Explanation: Marks : 1.0 Id: 45812 Q373) The chapter that details the way in which the research was conducted is the _________ chapter 1) Introduction 2) Literature review 3) Research methodology 4) Data analysis Marks : 1.0 Id: 45900 Explanation: Q374) Which of the following is a method that is commonly used in qualitative research? 1) Self­completion questionnaires 2) Surveys 3) Ethnography 4) Structured observation Explanation: Marks : 1.0 Id: 45786 Q375) Which is typically the most expensive step of marketing research process 1) problem definition 2) developing the research plan 3) information collection 4) information analysis Marks : 1.0 Id: 45892 Explanation: Q376) 1) Research in which the researcher uses the qualitative paradigm for one phase and the quantitative paradigm for another phase is known as ______. action research 2) basic research Marks : 1.0 Id: 45732 3) quantitative research 4) mixed method research Explanation: Q377) A base document for research purposes, providing the questions and structure for an interview or self­completion and providing space for respondents answers is more popularly known as a 1) questionnaire 2) scaling 3) tests 4) none of the above Explanation: Marks : 1.0 Id: 45972 Q378) The quality of a research to produce almost identical results in successive repeated trials reflects its: 1) reliability 3) accuracy 2) Marks : 1.0 Id: 45589 validity Explanation: Q379) 1) 3) Which of these is a precisely­defined issue (problem) definition? why are current sales so poor? Are we in compliance with current local pricing legislation Explanation: Marks : 1.0 Id: 45636 2) Will additional advertising have a positive impact on sales 4) What per cent of adults recall an ad two days after it appeared? Q380) …………………………..studies are carried out once and represent a snapshot of one point in time. 1) a) Longitudinal 2) b) Cross sectional 3) c) Experimental 4) d) Exploratory Marks : 1.0 Id: 38815 Explanation: Q381) This is an idea or image specifically invented for a given research and/or theory building purpose 1) Concept 2) Construct 3) Definition 4) Variables Marks : 1.0 Id: 45581 Explanation: Q382) When a researcher starts with the dependent variable and moves backwards, it is called ________. 1) Predictive research 2) Retrospective research 3) Exploratory research 4) Descriptive research Marks : 1.0 Id: 45755 Explanation: Q383) ­­­­­­­­­­­­­­­­ Is the degree to which bias is absent from the sample. Marks : 1.0 Id: 45677 1) Precision 2) Accuracy 3) Census 4) Presentation Explanation: Q384) The effective use of information requires a thorough understanding of the ___________ of information available and how the information is gathered 1) Mode 2) Plan 3) Types 4) None of the above Explanation: Marks : 1.0 Id: 45641 Q385) Which of these should be most valuable to show a gradual change in behavior over time ? 1) Longitudinal studies 2) Experimental studies 3) Extrapolation 4) Snapshot surveys. Marks : 1.0 Id: 45913 Explanation: Q386) The value set for is known as: Marks : 1.0 Id: 45770 1) the rejection level 2) the acceptance level 3) the significance level 4) the error in the hypothesis test Explanation: Q387) The variable the researcher matches to eliminate it as an alternative explanation is called a(n) _________ variable. 1) Matching 2) Independent 3) Dependent 4) Partial Marks : 1.0 Id: 45753 Explanation: Q388) 1) The quality of a research to produce almost identical results in successive repeated trials reflects it's Reliability 2) Validity Marks : 1.0 Id: 45629 3) Accuracy Explanation: Q389) Personal interviewing of a certain percentage of individuals who pass by certain points in a shopping center is also known as 1) On­site interviewing 2) Focus group interviewing 3) In­home interviewing 4) Intercept interviews Explanation: Marks : 1.0 Id: 45622 Q390) Total survey error can be broadly divided into random sampling error and 1) Non­random sampling error 2) Schematic error 3) Systematic error 4) Administrative error Marks : 1.0 Id: 45611 Explanation: Q391) Why is the statement “What are the effects of extracurricular activities on cognitive development of school age children” not a good statement of a quantitative research question? Marks : 1.0 Id: 45692 1) Because there is no connection between extracurricular activities and cognitive development 2) Because there are not enough school age children engaged in extracurricular activities to conduct the study 3) Because the study would be too difficult to do given all the different extracurricular activities 4) Because the statement was not specific enough to provide an understanding of the variables being investigated Explanation: Q392) 1) 4) A qualitative research question: Asks a question about some process, or phenomenon to be explored None of the above Explanation: Marks : 1.0 Id: 45693 2) Is generally an open­ended question 3) both a and b are correct Q393) The chapter that details the way in which the research was conducted is the _________________________ chapter 1) Literature review 2) Research methodology 3) Data analysis 4) Conclusion and recommendations Marks : 1.0 Id: 45846 Explanation: Q394) 1) If the researcher is concerned with finding out who, what where, when, or how much, then the study is __________. Exploratory 2) Descriptive Marks : 1.0 Id: 45592 Empirical 3) 4) Causal Explanation: Q395) Identify Correct Sequence of the research Steps Marks : 1.0 Id: 38831 1) Selection of Topic,Review of Literature,Data Collection,Interpretation of Findings 2) Review of Literature,Selection of Topic,Data collection,Interpretation of Findings 3) Selection of Topic, Data Collection,Review of Literature,Interpretation of Findings 4) Selection of Topic,Review of Literature,Interpretation of Data,Data Collection Explanation: Q396) Some major descriptors of research design are the following except: 1) Descriptive and causal 2) 3) Exploratory vs formalized 4) Marks : 1.0 Id: 45596 Cross sectional vs longitudinal Observational vs interrogation/communication Explanation: Q397) Marks : 1.0 Id: 45749 Which is the last step in the research process? 1) collecting payment from the client 2) follow up discussions with the client 3) presenting the final research report 4) notifying the employees that the project has been terminated Explanation: Q398) The contact method that minimizes interviewer bias is: 1) Mail 2) Telephone 3) Intercept interview 4) Focus group Marks : 1.0 Id: 45616 Explanation: Q399) 1) A systematic, controlled, empirical, and critical investigation of natural phenomena guided by theory and hypothesis is called _____________ Applied Research 2) Basic Research Marks : 1.0 Id: 45590 Scientific Research 3) 4) None Of The Above Explanation: Q400) Business research can be conducted in Marks : 1.0 Id: 45854 1) Only in marketing organization 2) Only in profit organization 3) Only in non­profit organization 4) In any type of organization Explanation: Q401) 3. What is a good research? The following are correct except 1) Purpose clearly defined 2) Research process detailed 3) Research design thoroughly planned 4) Findings presented ambiguously Marks : 1.0 Id: 45830 Explanation: Q402) The manufacturer of Brother sewing machines wants to know the effect rebates have on sales. It plans on dividing its retailers into three regions. One group will offer consumers who buy a Brother sewing machine a $25 cash rebate. One will offer buyers of the machine $50 worth of “free” machine accessory parts. A third region will offer buyers a $40 store credit. The results of this market research will provide Brother with _____________ data. Marks : 1.0 Id: 45614 1) Observational 2) Survey 3) Secondary 4) Experimental Explanation: Q403) ____________________ is the presupposition of the expected direction of the results of research. 1) Hypothesis 2) Objective 3) Scope 4) Variables Explanation: Marks : 1.0 Id: 45819 Q404) which is typically the most expensive step of marketing research process 1) problem definition 2) developing the research plan 3) information collection 4) information analysis Marks : 1.0 Id: 45651 Explanation: Q405) What are the distinctive features of psychological individual explorations or in­depth interviews 1) Deeper Insight 2) Better Research Refinement 3) Better Rapport 4) Bad Rapport Explanation: Marks : 1.0 Id: 45955 Q406) Using this process researcher test their assumption or hypothesis. 1) Sample design 2) Research design 3) Hypothesis testing 4) Non of the Above Marks : 1.0 Id: 45997 Explanation: Q407) According to your text, which of the following is not a source of research ideas? 1) Everyday life 2) Practical issues 3) Past research 4) Theory Marks : 1.0 Id: 45708 Explanation: Q408) Research is not……………. Marks : 1.0 Id: 45906 1) information gathering 2) the transportation of facts 3) None of the above 4) Both a & b Explanation: Q409) Which of the following is not the characteristics of good research design Marks : 1.0 Id: 45965 1) Objectivity 2) Reliability 3) Opportunity 4) Minimum errors Explanation: Q410) The following are the synonyms for dependent variable except 1) Presumed effect 2) Measured Outcome 3) Response 4) Predicted from… Explanation: Marks : 1.0 Id: 45583 Q411) Research that is done to understand an event from the past is known as _____? 1) experimental research 2) historical research 3) replication 4) archival research Marks : 1.0 Id: 45733 Explanation: Q412) …………… a Scientific investigation in which an investigator manipulates and controls one or more independent variables. 1) Research 2) Experiment 3) Descriptive research 4) Exploratory research Explanation: Marks : 1.0 Id: 45919 Q413) Where are psychological individual explorations or in­depth interviews used 1) Motive analysis 2) Lifestyle research 3) Cause and effect relationship 4) Psychological market segmentation Marks : 1.0 Id: 45974 Explanation: Q414) 1) . Secondary data can almost always be obtained more quickly and at a lower cost than __________data. Tertiary 2) Collective Marks : 1.0 Id: 45851 3) Research 4) Primary Explanation: Q415) Research should be _________________ Marks : 1.0 Id: 45674 1) accessible 2) transparent 3) transferable 4) all of the above Explanation: Q416) Which of the following is not a characteristic of the scientific method? 1) Empirical 2) Systematic 3) Replication 4) Subjective Marks : 1.0 Id: 45860 Explanation: Q417) ________ is a bundle of meanings or characteristics associated with certain events, objects. 1) Concept 2) Construct 3) Variables 4) Moderating variables Explanation: Marks : 1.0 Id: 45606 Q418) Research proposal must address Marks : 1.0 Id: 45889 1) What is your general topic? 2) What questions do you want to answer? 3) What questions you do not want to answer 4) What is the key literature and its limitations? Explanation: Q419) What sort of variable is manipulated by the researcher ? Marks : 1.0 Id: 45912 1) Dependent 2) Independent 3) Co­ independent 4) All variables are manipulated by the researcher Explanation: Q420) If the study is carried out once and represent a snapshot of one point in time, then the study is ___________ 1) Time related study 2) Longitudinal study 3) Cross sectional study 4) Case studies Explanation: Marks : 1.0 Id: 45803 Q421) Which of the following is not one of the 4 major approaches to qualitative research. 1) Ethnography 2) Phenomenology 3) Case study 4) Grounded theory Marks : 1.0 Id: 45719 Explanation: Q422) Types of exploratory research are Marks : 1.0 Id: 45954 1) Primary Data 2) Pilot studies 3) In­depth interviews 4) Focus groups Explanation: Q423) A formal statement of the research question or “purpose of research study” generally ______. 1) Is made prior to the literature review 2) Is made after the literature review 3) Will help guide the research process 4) All of the above Marks : 1.0 Id: 45700 Explanation: Q424) 1) Which of the following determines how representative a sample is of a population? the size of the sample 2) Marks : 1.0 Id: 45746 the sampling company from which the sample is acquired 3) the sample plan 4) the size of the sample relative to the size of the population Explanation: Q425) Investigation involving a sample of elements selected from the population of interest that are measured at a single point in time is called 1) a) Cross sectional study 2) b) Continuous panel study 3) c) Discontinuous panel study 4) d) None of the above Explanation: Marks : 1.0 Id: 38828 Q426) Business research is: Marks : 1.0 Id: 45873 1) About statistical analysis. 2) Always complex and difficult to understand. 3) About investigating some aspect of business. 4) Not really relevant. Explanation: Q427) ____________________ presents a problem, discusses related research efforts, outlines the data needed for solving the data and shows the design used to gather and analyze the data. 1) Research Question 2) Research Proposal 3) Research Design 4) Research Methodology Explanation: Marks : 1.0 Id: 45885 Q428) One step that is not included in planning a research study is 1) Identifying a research problem 2) A review of current research 3) Deciding a Research Design 4) data analysis of the research Marks : 1.0 Id: 45865 Explanation: Q429) 1) Marks : 1.0 Id: 45585 A proposal is also known as a: Work plan 2) Prospectus Outline 3) 4) Draft plan Explanation: Q430) Main function of Business Intelligence System is:­ 1) Take decisions 2) Analyze the information 3) Provide information to the decision maker 4) Both a & b Explanation: Marks : 1.0 Id: 45907 Q431) Investigation Questions means Marks : 1.0 Id: 45824 1) What's important for stakeholders to know about to choose the best alternative from the available course of actions.? 2) What's important for society to know about to choose the best alternative from the available course of actions.? 3) What's important for competitors to know about to choose the best alternative from the available course of actions.? 4) What's important for manager to know about to choose the best alternative from the available course of actions.? Explanation: Q432) Good Research design is Marks : 1.0 Id: 45964 1) Flexibile 2) Appropriate 3) Economical 4) All of the above Explanation: Q433) Which of these is not a exploratory research design. 1) Secondary data analysis 2) Experience survey 3) Focus group 4) Reporting Marks : 1.0 Id: 45795 Explanation: Q434) 1) The purpose of research proposal is……. prevents distraction from actual topic Marks : 1.0 Id: 45832 2) To convince others 3) Focus and define research plans 4) All of the above Explanation: Q435) This type of research tests hypotheses and theories in order to explain how and why a phenomenon operates as it does 1) Descriptive research 2) Predictive research 3) Explanatory research 4) None of the above Explanation: Marks : 1.0 Id: 45767 Q436) Which of the following orders is the recommended in the flowchart of the development of a research problem? Marks : 1.0 Id: 45864 1) Broad area, Specific area, Specific topic, Problem formulation 2) Problem formulation, Specific topic, Specific area, Broad area 3) Specific topic, Broad area, Problem formulation, Specific area 4) Broad area, Specific topic, Problem formulation, Specific area Explanation: Q437) Which major characteristic of qualitative research refers to studying real world situations as they unfold naturally? 1) Holistic perspective 2) Naturalistic inquiry 3) Dynamic systems 4) Inductive analysis Explanation: Marks : 1.0 Id: 45715 Q438) In _________ , each sample has equal and known chance of selection. 1) Simple random sampling 2) Cluster sampling 3) Stratified sampling 4) Snowball sampling Marks : 1.0 Id: 45609 Explanation: Q439) 1) The best contact method to use to quickly determine how many people saw the commercial for the new Volkswagen Beetle that ran last night during the television show Friends would be: Mail 2) Internet Marks : 1.0 Id: 45618 Telephone 3) 4) Focus group Explanation: Q440) _x000D_ What is a good research? The following are correct except_x000D_ 1) Purpose clearly defined 2) Research process detailed 3) Research design thoroughly planned 4) Findings presented ambiguously Explanation: Marks : 1.0 Id: 45999 Q441) A condition or characteristic that can take on different values or categories is called ___. 1) a constant 2) a variable 3) a cause­and­effect relationship 4) a descriptive relationship Marks : 1.0 Id: 45723 Explanation: Q442) Exploratory investigation of management question adapts the following approaches except 1) Films, photographs, and videotape 2) In­depth interviewing 3) Document analysis 4) Survey method Explanation: Marks : 1.0 Id: 45681 Q443) Out of the following which one is not the Scientific Enquiry: 1) Management Question 2) Investigation Question 3) Quality Question 4) Measurement Question Marks : 1.0 Id: 45877 Explanation: Q444) A research plan _____. Marks : 1.0 Id: 45705 1) Should be detailed 2) Should be given to others for review and comments 3) Sets out the rationale for a research study 4) All of the above Explanation: Q445) . In _____, random assignment to groups is never possible and the researcher cannot manipulate the independent variable. Marks : 1.0 Id: 45729 1) basic research 2) quantitative research 3) experimental research 4) causal­comparative and correlational research Explanation: Q446) Variables, other than the independent variables that influence the response of the Marks : 1.0 Id: 45959 test units are called ______________. 1) interdependent variables 2) dependent variables 3) extraneous variables 4) concomitant variables Explanation: Q447) A formal statement of the research question or “purpose of research study” generally ______. 1) Is made prior to the literature review 2) . Is made after the literature review 3) Will help guide the research process 4) b and c Explanation: Marks : 1.0 Id: 45841 Q448) Which data collection techniques cannot study attitudes? 1) Observation 2) Mail survey 3) Semantic differential 4) Multidimensional scaling Marks : 1.0 Id: 45625 Explanation: Q449) reactions of customers to current products, customer preferences, and a record of past purchases can most often be obtained from 1) profit and loss statement 2) inventory records 3) salespeople call reports 4) customer billings Explanation: Marks : 1.0 Id: 45626 Q450) …………………..sometimes also called as interpretive research because it seeks to develop understanding through detailed description. 1) Qualitative research 2) quantitative research 3) descriptive research 4) none of the above Explanation: Marks : 1.0 Id: 45962 1. Research is (A) Searching again and again (B) Finding solution to any problem (C) Working in a scientific way to search for truth of any problem (D) None of the above 2. Which of the following is the first step in starting the research process? (A) Searching sources of information to locate problem. (B) Survey of related literature (C) Identification of problem (D) Searching for solutions to the problem 3. A common test in research demands much priority on (A) Reliability (B) Usability (C) Objectivity (D) All of the above 4. Action research means (A) A longitudinal research (B) An applied research (C) A research initiated to solve an immediate problem (D) A research with socioeconomic objective 5. A reasoning where we start with certain particular statements and conclude with a universal statement is called (A) Deductive Reasoning (B) Inductive Reasoning (C) Abnormal Reasoning (D) Transcendental Reasoning 6. The essential qualities of a researcher are (A) Spirit of free enquiry (B) Reliance on observation and evidence (C) Systematization or theorizing of knowledge (D) All the above 7. In the process of conducting research ‘Formulation of Hypothesis” is followed by (A) Statement of Objectives (B) Analysis of Data (C) Selection of Research Tools (D) Collection of Data 8. A research paper is a brief report of research work based on (A) Primary Data only (B) Secondary Data only (C) Both Primary and Secondary Data (D) None of the above 9. An appropriate source to find out descriptive information is................ . (A) Bibliography (B) Directory (C) Encyclopedia (D) Dictionary 10. “Controlled Group” is a term used in.............. . (A) Survey research (B) Historical research (C) Experimental research (D) Descriptive research 11. Testing hypothesis is a (A) Inferential statistics (B) Descriptive statistics (C) Data preparation (D) Data analysis 12. The method that consists of collection of data through observation and experimentation, formulation and testing of hypothesis is called (A) Empirical method (B) Scientific method (C) Scientific information (D) Practical knowledge (E) 13. Information acquired by experience or experimentation is called as (A) Empirical (B) Scientific (C) Facts (D) Scientific evidences 14. “All living things are made up of cells. Blue whale is a living being. Therefore blue whale is made up of cells”. The reasoning used here is (A) Inductive (B) Deductive (C) Both A and B (D) Hypothetic-Deductive 15. The reasoning that uses general principle to predict specific result is called (A) Inductive (B) Deductive (C) Both A and B (D) Hypothetic-Deductive 16. All research process starts with (A) Hypothesis (B) Experiments to test hypothesis (C) Observation (D) All of these 17. The quality of a research study is primarily assessed on: (A) The place of publication. (B) The ways in which the recommendations are implemented (C) The rigor with which it was conducted (D) The number of times it is replicated. 18. Which of the following is not an appropriate source for academic research? (A) An online encyclopedia (B) A government-based research organization database (C) A peer reviewed journal article (D) A text book 19. 'Research methodology' refers to: (A) The sampling technique (B) The tools that the researcher use (C) The chain of association between the research question and the research design (D) Qualitative methods 20. A researcher should: (A) Be constrained by the research of others (B) Use even anonymous sources if they appear relevant (C) Use only sources that appear credible 21. Research is (A) A purposeful, systematic activity (B) Primarily conducted for purely academic purposes (C) Primarily conducted to answer questions about practical issues (D) A random, unplanned process of discovery 22. When conducting a review of literature on a particular subject, the researcher should (A) Read all available material on the subject (B) Read the whole journal article and then decide whether or not it is useful (C) Read strategically and critically (D) Read fully only those texts that appear to agree with his/her point of view 23. The two main styles of research are (A) Data collection and data coding (B) Surveys and questionnaires (C) Sampling and recording (D) Qualitative and quantitative 24. Qualitative research is: (A) Not as rigorous as quantitative research (B) Primarily concerned with the collection and analysis of numerical data (C) Primarily concerned with in-depth exploration of phenomena (D) Primarily concerned with the quality of the research 25. Quantitative research involves (A) Interviewing people to find out their deeply held views about issues (B) Collecting data in numerical form (C) More rigor than qualitative research (D) Interviewing every member of the target population 26. What is the basis of the scientific method (A) To test hypothesis in conditions that are conducive to its success (B) To formulate a research problem and disprove the hypothesis (C) To formulate a research problem, test the hypothesis in carefully controlled conditions that challenge the hypothesis (D) To test hypothesis and if they are disproved, they should be abandoned completely 27. Of all the steps in the research process, the one that typically takes the most time is (A) Data collection (B) Formulating the problem (C) Selecting a research method (D) Developing a hypothesis 28. The concepts in a hypothesis are stated as (A) Variables (B) Theories (C) Indices (D) Ideas 29. In order for a variable to be measured, a researcher must provide a (A) Operational definition (B) Hypothesis (C) Theory (D) Scale 30. Which of the following was not identified as a major research design? (A) secondary research (B) Surveys (C) Field Research (D) ethnography 31. When a number of researchers use the same operational definition to measure a variable and achieve the same results, the measure is said to be (A) Instrumental (B) Reliable (C) Valid (D) Factual 32. There are various types of research designed to obtain different types of information. What type of research is used to define problems and suggest hypotheses? (A) Descriptive Research (B) Primary research (C) Secondary research (D) Causal research 33. What type of research would be appropriate in the following situation? Nestlé wants to investigate the impact of children on their parents' decisions to buy breakfast foods. (A) Quantitative research. (B) Qualitative research (C) Secondary Research (D) Mixed methodology 34. What type of research would be appropriate in the following situation? A college or university bookshop wants to get some insights into how students feel about the shop's merchandise, prices and service. (A) Secondary data (B) Qualitative research (C) Focus groups (D) Quantitative research 35. The Internet is a powerful mechanism for conducting research. However it does have its drawbacks. Which of the following signify these drawbacks? (A) The possible inclusion of individuals not being targeted, that could skew the results (B) Lack of information about the population responding to the questionnaire. (C) Eye contact and body language, (two useful research indicators) are excluded from the analysis (D) All of the above 36. _____________ research is the gathering of primary data by watching people. (A) Experimental (B) Causal (C) Informative (D) Observational 37. Which is the best type of research approach for gathering causal information? (A) Observational (B) Informative (C) Experimental (D) Survey 38. The outcome of what is being measured is termed: (A) Independent Variable (B) Dependent Variable (C) Predictor variable (D) Hypothetical Variable 39. Which of the following would occur in a longitudinal study: (A) Measures are taken from different participants over an extended period of time (B) Participation is expected to last for a minimum of 24 hours (C) Measures are taken from same participants on different occasions usually over extended period of time (D) Measures are taken from participants in at least 6 different countries w 40. Endeavors to explain, predict, and/or control phenomena are the goal of (A) Scientific method (B) Tradition (C) Inductive logic (D) Deductive logic 41. Ms. Casillas has been coordinating the Halloween Festival at her school for the last several years. She wants to be sure the students and parents enjoy the festival again this year. On which source is she LEAST likely to rely when making decisions about what to do? (A) Tradition (B) Research (C) Personal experience (D) Expert opinion 42. The scientific method is preferred over other ways of knowing because it is more (A) Reliable (B) Systematic (C) Accurate (D) All of these 43. Which of the following steps of the scientific method is exemplified by the researcher reviewing the literature and focusing on a specific problem that has yet to be resolved? (A) Describe the procedures to collect information (B) Identify a topic. (C) Analyze the collected information (D) State the results of the data analysis 44. Which of the following is the LEAST legitimate research problem? The purpose of this study is to (A) understand what it means to be a part of a baseball team at a high school known for its championship teams. (B) study whether physical education should be taught in elementary parochial schools. (C) examine the relationship between the number of hours spent studying and students test scores (D) examine the effect of using advanced organizers on fifth grade students reading comprehension 45. The research process is best described as a (A) Method to select a frame of reference (B) Set of rules that govern the selection of subjects (C) Series of steps completed in a logical order (D) Plan that directs the research design 46. A research proposal is best described as a (A) Framework for data collection and analysis (B) Argument for the merit of the study (C) Description of how the researcher plans to maintain an ethical perspective during the study (D) Description of the research process for a research project 47. The purpose of a literature review is to: (A) Use the literature to identify present knowledge and what is unknown (B) Assist in defining the problem and operational definition (C) Identify strengths and weaknesses of previous studies (D) All of the above 48. The statement 'To identify the relationship between the time the patient spends on the operating table and the development of pressure ulcers' is best described as a research: (A) Objective (B) Aim (C) Question (D) Hypothesis 49. An operational definition specifies (A) The data analysis techniques to be used in the study (B) The levels of measurement to be used in the study (C) How a variable or concept will be defined and measured in the study (D) How the outcome of the research objectives for the study will be measured 50. A statement of the expected relationship between two or more variables is known as the: (A) Concept definition (B) Hypothesis (C) Problem statement (D) Research question 51. There is no difference in the incidence of phlebitis around intravenous cannulae changed every 72 hours and those changed at 96 hours' is an example of a: (A) Null hypothesis (B) Directional hypothesis (C) Non-directional hypothesis (D) Simple hypothesis 52. Which of the following statements meets the criteria for a researchable question? (A) Is the use of normal saline to cleanse wounds harmful to patients? (B) Do generalist registered nurses meet the mental health needs of general patients? (C) Do palliative care patients have spiritual needs? (D) What are the patients perceptions of the effectiveness of pre-operative education for total hip replacement? 53. The researcher needs to clearly identify the aim of the study; the question to be answered; the population of interest; information to be collected, and feasibility in order to decide on the research (A) Design and method (B) Design and assumptions (C) Purpose and data analysis (D) Purpose and assumptions 54. A variable that changes due to the action of another variable is known as the (A) Independent variable (B) Extraneous variable (C) Complex variable (D) Dependent Variable 55. When planning to do social research, it is better to (A) Approach the topic with an open mind (B) Do a pilot study before getting stuck into it (C) Be familiar with the literature on the topic (D) Forget about theory because this is a very practical undertaking 56. Which comes first, theory or research? (A) Theory because otherwise you are working in the dark (B) Research because that is only the way you can develop a theory (C) It depends on your point of view (D) The question is meaningless, because you cannot have one without the other 57. We review the relevant literature to know (A) What is already known about the topic (B) What concepts and theories have been applied to the topic (C) Who are the key contributors to the topic (D) All of the above 58. A deductive theory is one that: (A) Allows theory to emerge out of the data (B) Involves testing an explicitly defined hypothesis (C) Allows for findings to feed back into the stock of knowledge (D) Uses qualitative methods whenever possible 59. Which of the following is not a type of research question? (A) Predicting an outcome (B) Evaluating a phenomenon (C) Developing good practice (D) A hypothesis 60. Because of the number of things that can go wrong in research there is a need for: (A) Flexibility and Perseverance (B) Sympathetic supervisors (C) An emergency source of finance (D) Wisdom to know the right time to quit 61. __________ research seeks to investigate an area that has been under researched with preliminary data that helps shape the direction for future research. (A) Descriptive (B) Exploratory (C) Explanatory (D) Positivist 62. Research questions in qualitative studies typically begin with which of the following words? (A) Why (B) How (C) What (D) All of the above 63. Qualitative researchers seek to analyze which of the following? (A) Numerical data derived from the frequency of particular behaviors (B) Statistical associations between variables (C) The social meaning people attribute to their experiences and circumstances (D) All of the above 64 . Which of the following is not a qualitative research methodology? (A) Randomized control trial (B) Ethnography (C) Grounded Theory (D) Phenomenology 65. Which of the following data collecting methods is not normally used in qualitative research? (A) Participant observation (B) Focus groups (C) Questionnaire (D) Semi-structured interview 66. The following journal article would be an example of --------- research. “ The benefits of florescent lighting on production in a factory setting” (A) Applied (B) Basic (C) Interview (D) Stupid 67. The scientific method is preferred over other ways of knowing because it is more (A) Reliable (B) Systematic (C) Accurate (D) All of the above 68. Quantitative researcher’s preoccupation with generalization is an attempt to: (A) Develop the law like findings of the natural sciences (B) Boost their chances of publication (C) Enhance the internal validity of the research (D) Demonstrate the complex techniques of statistical analysis 69. What is the basis of the scientific method? (A) To test hypotheses in conditions that are conducive to its success (B) To formulate a research problem and disprove the hypothesis (C) To formulate a research problem, test the hypothesis in carefully controlled conditions that challenge the hypothesis (D) To test hypotheses and if they are disproved, they should be abandoned completely 70. A literature review requires (A) Planning (B) Clear writing (C) Good writing (D) All of the above 71. The facts that should be collected to measure a variable, depend upon the (A) Conceptual understanding (B) Dictionary meaning (C) Operational definition (D) All of the above 72. Which of the following is the BEST hypothesis? (A) Students taking formative quizzes will perform better on chapter exams than students not taking these quizzes (B) Taller students will have higher test scores than shorter students (C) Students taught in a cooperative group setting should do better than students in a traditional class (D) Students using laptops will do well 73. Which of the following is the best hypothesis statement to address the research question? “What impact will the new advertising campaign have on use of brand B”? (A) The new advertising campaign will impact brand B image (B) The new advertising campaign will impact brand B image trial (C) The new advertising campaign will impact brand B usage at the expense of brand C (D) The new advertising campaign will impact brand B’s market penetration 74. Qualitative and quantitative research are the classifications of research on the basis of (A) Use of the research (B) Time dimension (C) Techniques used (D) Purpose of the research 75. Rationalism is the application of (A) Research Solution (B) Logic and arguments (C) Reasoning (D) Previous findings 76. Why do you need to review the existing literature? (A) To give your dissertation a proper academic appearance with lots of references (B) Because without it, you could never reach the required word count (C) To find out what is already known about your area of interest (D) To help in your general studying 77. The application of the scientific method to the study of business problems is called (A) Inductive reasoning (B) Deductive reasoning (C) Business research (D) Grounded Theory 78. An operational definition (A) One that bears no relation to the underlying concept (B) An abstract, theoretical definition of a concept (C) A definition of a concept in terms of specific, empirical measures (D) One that refers to opera singers and their work 79. According to empiricism, which of the following is the ultimate source of all our concepts and knowledge? (A) Perceptions (B) Theory (C) Sensory experiences (D) Logics and arguments 80. Which of the following is most beneficial to read in an article? (A) Methods (B) Introduction (C) Figures (D) References 81. Which of the following is not a function of clearly identified research questions? (A) They guide your literature search (B) They keep you focused throughout the data collection period (C) They make the scope of your research as wide as possible (D) They are linked together to help you construct a coherent argument 82. Hypothesis refers to A. The outcome of an experiment B. A conclusion drawn from an experiment C. A form of bias in which the subject tries to outguess the experimenter D. A tentative statement about the relationship 83. Statistics is used by researchers to A. Analyze the empirical data collected in a study B. Make their findings sound better C. Operationally define their variables D. Ensure the study comes out the way it was intended 84. A literature review is based on the assumption that A. Copy from the work of others B. Knowledge accumulates and learns from the work of others C. Knowledge disaccumulates D. None of the above option 85. A theoretical framework A. Elaborates the researchers among the variables B. Explains the logic underlying these researchers C. Describes the nature and direction of the researchers D. All of the above 86. Which of the following statement is not true? A. A research proposal is a document that presents a plan for a project B. A research proposal shows that the researcher is capable of successfully conducting the proposed research project C. A research proposal is an unorganized and unplanned project D. A research proposal is just like a research report and written before the research Project 87. Preliminary data collection is a part of the A. Descriptive research B. Exploratory research C. Applied research D. Explanatory research 88. Conducting surveys is the most common method of generating A. Primary data B. Secondary data C. Qualitative data D. None of the above 89. After identifying the important variables and establishing the logical reasoning in Theoretical framework, the next step in the research process is A. To conduct surveys B. To generate the hypothesis C. To focus group discussions D. To use experiments in an investigation 90. The appropriate analytical technique is determined by A. The research design B. Nature of the data collected C. Nature of the hypothesis D. Both A & B 91. Discrete variable is also called………. A. Categorical variable B. Discontinuous variable C. Both A & B D. None of the above 92. “Officers in my organization have higher than average level of commitment” Such a hypothesis is an example of………. A. Descriptive Hypothesis B. Directional Hypothesis C. Relational Hypothesis D. All of the above 93. ‘Science’ refers to………. A. A system for producing knowledge B. The knowledge produced by a system C. Both A & B D. None of the above 94. Which one of the following is not a characteristic of scientific method? A. Deterministic B. Rationalism C. Empirical D. Abstraction 95. The theoretical framework discusses the interrelationships among the………. A. Variables B. Hypothesis C. Concept D. Theory 96. ………research is based on naturalism. A. Field research B. Descriptive research C. Basic research D. Applied research 97. Rationalism is the application of which of the following? A. Logic and arguments B. Research solution C. Reasoning D. Previous findings 98- On which of the following, scientific knowledge mostly relies? A. Logical understanding B. Identification of events C. Prior knowledge D. All of the given options 99- Which of the following refers to research supported by measurable evidence? A. Opinion B. Empiricism C. Speculation D. Rationalism 100. Research method is applicable in all of the following fields, EXCEPT; A. Health care B. Religion C. Business D. Government offices 101. All of the following are true statements about action research, EXCEPT; A. Data are systematically analyzed B. Data are collected systematically C. Results are generalizable D. Results are used to improve practice 102.Which of the following is characteristic of action research? A. Variables are tightly controlled B. Results are generalizable C. Data are usually qualitative D. Results demonstrate cause-and-effect relationships 103. “Income distribution of employees” in a specific organization is an example of which of following type of variable? A. Discontinuous variable B. Continuous variable C. Dependent variable D. Independent variable 104.“There is no relationship between higher motivation level and higher efficiency” is an example of which type of hypothesis? A. Alternative B. Null C. Co relational D. Research 105. Which of the following is not a role of hypothesis? A. Guides the direction of the study B. Determine feasibility of conducting the study C. Identifies relevant and irrelevant facts D. Provides framework for organizing the conclusions 106. Which of the following is not the source for getting information for exploratory research? A. Content analysis B. Survey C. Case study D. Pilot study 107. Which of the following is the main quality of a good theory? A. A theory that has survived attempts at falsification B. A theory that is proven to be right C. A theory that has been disproved D. A theory that has been falsified 108. A variable that is presumed to cause a change in another variable is known as: A. Discontinuous variable B. Dependent variable C. Independent variable D. Intervening variable 109. Internal validity refers to. a. Researcher’s degree of confidence. b. Generalisability c. Operationalization d. All of the above 110. In ___________, the researcher attempts to control and/ or manipulate the variables in the study. a. Experiment b. Hypothesis c. Theoretical framework d. Research design 111. In an experimental research study, the primary goal is to isolate and identify the effect produced by the ____. a. Dependent variable b. Extraneous variable c. Independent variable d. Confounding variable 112. A measure is reliable if it provides consistent ___________. a. Hypothesis b. Results c. Procedure d. Sensitivity 113. ______ is the evidence that the instrument, techniques, or process used to measure concept does indeed measure the intended concepts. a. Reliability b. Replicability c. Scaling d. Validity 114. Experimental design is the only appropriate design where_________ relationship can be established. a. Strong b. Linear c. Weak d. Cause and Effect 115. In which one of the following stage researcher consult the literature? a. Operation test b. Response analysis survey c. Document design analysis d. Pretest interviews 116. Two variables may be said to be causally related if a.they show a strong positive correlation. b.all extraneous variables are controlled, and the independent variable creates consistent differences in behavior of the experimental group. c.they are observed to co-vary on many separate occasions. d.they have been observed in a laboratory setting. 117. Theories explain results, predict future outcomes, and a.rely only on naturalistic observations. b.guide research for future studies. c.rely only on surveys. d.rely only on case studies. 118. Characteristics of the scientific method include a. anecdotal definition. b. controlled observation. c. analysis formulation. d. adherence to inductive thinking or common sense reasoning. 119. A scientific explanation that remains tentative until it has been adequately tested is called a(n) a.theory. b.law. c.hypothesis. d.experiment. 120. The phrase "a theory must also be falsifiable" means a.researchers misrepresent their data. b.a theory must be defined so it can be disconfirmed. c.theories are a rich array of observations regarding behavior but with few facts to support them. d.nothing. 121. The products of naturalistic observation are best described in terms of a.explanation. b.theory. c.prediction. d.description. 122. A psychologist watches the rapid eye movements of sleeping subjects and wakes them to find they report that they were dreaming. She concludes that dreams are linked to rapid eye movements. This conclusion is based on a.pure speculation. b.direct observation. c.deduction from direct observation. d.prior prediction. 123. We wish to test the hypothesis that music improves learning. We compare test scores of students who study to music with those who study in silence. Which of the following is an extraneous variable in this experiment? a.the presence or absence of music b.the students' test scores c.the amount of time allowed for the studying d.silence 124. An experiment is performed to see if background music improves learning. Two groups study the same material, one while listening to music and another without music. The independent variable is a.learning. b.the size of the group. c.the material studied. d.music. 125. The most powerful research tool is a (an) a.clinical study. b.experiment. c.survey. d.correlational study. 126. A major disadvantage of the experimental method is that a.private funding can never be obtained. b.APA Ethical Review Committees often do not approve of the research techniques. c.there is a certain amount of artificiality attached to it. d.subjects are difficult to find for research projects. 127. In the traditional learning experiment, the effect of practice on performance is investigated. Performance is the __________ variable. a.independent b.extraneous c.dependent d.control 128. Collection of observable evidence, precise definition, and replication of results all form the basis for a.scientific observation. b.the scientific method. c.defining a scientific problem. d.hypothesis generation. 129. Which of the following is not characteristic of qualitative data? a. Rich descriptions b. Concise c. Voluminous d. Unorganized 130. An interview conducted by a trained moderator among a small group of respondents in an unstructured and natural manner is a ---------- a. Depth Interview b. Case Study c. Focus Group d. None of the above 131. Which of the following is not a longitudinal study? a. Cohort Study b. Trend Study c. Panel Study d. Census Study 132. A measure is reliable if it provides consistent -------a. Hypothesis b. Results c. Procedure d. Sensitivity 133. Following are the characteristics of the research except: a. Systematic b. Data Based c. Subjective Approach d. Scientific Inquiry 134. Which of the following similarity is found in qualitative research and survey research? a. Examine topics primarily from the participant’s perspectives b. They are guided by predetermined variables to study c. They are descriptive research methods d. Have large sample sizes 135. As a researcher you need not to: a. Master the literature b. Take numerous detailed notes c. Create a bibliography list d. Learn your findings 136. The final step in the research process is to: a. Conduct a statistical analysis of data b. Report the research results c. Dismantle the apparatus d. Clean the laboratory 137. The two functions of a research design are (A) theory testing and model building. (B) exploratory data collection and hypothesis testing (C) hypothesis testing and theory testing (D) exploratory data collection and model building 138. __________ involves evaluating potential explanations for observed behavior (A) Exploratory data collection (B) Data analysis (C) Theory testing (D) Hypothesis testing 139. In a __________ relationship, changes in one variable produce changes in another.. (A) causal (B) correlational (C) confounded (D) unidirectional 140. The two defining characteristics of experimental research are: (A) measuring predictor and criterion variables. (B) random assignment of participants and measuring dependent variables (C) manipulation of independent variables and control over extraneous variables (D) random assignment of participants and control over extraneous variables 141. In an experiment on the effects of noise on problem solving, you have some participants solve a problem while being exposed to noise, whereas other participants do the same problems while not being exposed to noise. In this example, exposing or not exposing participants to the noise constitutes a(n). (A) independent variable (B) dependent variable (C) extraneous variable (D) correlational variable. 142. In an experiment on visual perception, you make sure that your laboratory is the same temperature and has the same level of lighting throughout the experiment. This is an example of:. (A) holding extraneous variables constant. (B) manipulating an independent variable (C) randomly assigning participants to conditions (D) ignoring extraneous variables 143 According to your text, extraneous variables can be dealt with in an experiment by. (A) holding their values constant across conditions (B) random assignment of subjects to condition (C) increasing the power of your independent variables (D) All of the above (E) Both a and b 144. which of the following is the greatest strength of the experimental approach? (A) the ability to study relationships under naturally occurring conditions (B) the ability to identify and describe causal relationships (C) the ability to generalize results beyond the original research situation (D) All of the above 145. A disadvantage of the experimental approach is that (A) you cannot adequately control extraneous variables. (B) causal relationships among variables cannot be established (C) your results may have limited generality (D) All of the above 146. If your experimental design measures what it is intended to measure, we say that the design has a high level of: (A) reliability. (B) internal validity. (C) ecological validity. (D) external validity 147. Alternative explanations for the findings of a study that may become viable because of flaws in the design are termed: (A) rival hypotheses (B) experimental hypotheses (C) theoretical possibilities (D) goofs 148. Which of the following was listed in your text as a factor affecting external validity? (A) history (B) reactive testing (C) statistical regression (D) All of the above 149. you would be most concerned with external validity if you were conducting (A) applied research (B) basic research (C) a demonstration (D) None of the above 150. Power of the test of significance means probability of what? (a) Incorrect rejection of the null hypothesis (b) Correct rejection of the null hypothesis (c) Incorrect acceptance of the null hypothesis (d) Correct acceptance of the null hypothesis. 151. In evaluating the significance of the research problem, an important social consideration is (a) The genuine interest of the researcher in the problem. (b) Practical value of the findings to educationists, parents and social workers, etc. (c) Necessary skills, abilities and background of knowledge of the researcher. (d) Possibility of obtaining reliable and valid data by the researchers. 152. Thinking analogously about hypothesis, a researcher should (a) First bet and then roll the dice. (b) First roll the dice and then bet. (c) Change his bet after the data are in. (d) Have no bets, but dice only. 153. Why is research in education important for teachers? (a) It adds to their academic qualifications. (b) It makes them wiser (c) It makes them better teachers (d) It enables them to make best possible judgments about what should be taught and how. 154. Action research is ordinarily concerned with problems (a) Of general nature. (b) Constituting universal truths. (c) Are of immediate concern and call for immediate solutions. (d) Have long-range implications. 155. Which of the following is not a correct statement? (a) A test can be reliable without being valid (b) A test cannot be valid without being reliable (c) A test can be reliable and valid both (d) A test can be valid without being reliable. 156. Projective technique is used for measuring (a) Individual’s need for self-actualization. (b) Individual’s inventoried interests. (c) Individual’s dominant feelings, emotions, conflicts, needs which are, generally, repressed by the individual and are stored up in the unconscious mind. (d) Individual’s value-system. 157.. Which of the following is not a projective technique? (a) Rorschach (b) T.A.T. (c) Sentence-Completion Test (d) Maudsley Personality Inventory (MPI). 158. Which of the following is not measured by the T.A. T. test? (a) Personality needs (b) Emotions (c) Personality adjustment. (d) Reasoning ability. 159. Which is a projective test? (a) Edwards Personal Preference Schedule (EPPS) (b) Allport Vemon-Lindzey Study of Values. (c) Rorschach Test (d) Minnesotta Multiphasic Personality Inventory (MMPI). 160. What is a research describing developmental changes in personality characteristics by studying the same group at different age- levels? (a) Developmental study (b) Trend study (c) Longitudinal growth study (d) Cross-sectional growth study. 161. What is studying different groups of children of different ages simultaneously and describing their developmental characteristics? (a) Longitudinal growth study (b) Trend study (c) Time series study (d) Cross-sectional growth study. 162. When is type-I error increased? (a) When alpha-level decreases (b) When alpha-level increases (c) When the sample size increases (d) When the sample size decreases. 163. What is the modern method of acquiring knowledge? (a) Authority (b) Personal experience (c) Scientific method (d) Expert opinion 164. What is NOT the goal of scientific method of acquiring knowledge? (a) Explanation (b) Fact-finding (c) Control (d) Prediction. 165. Theory, as an aspect of research, does not (a) Serve as a tool for providing a guiding framework for observation and discovery. (b) Describe the facts and relationships that exist. (c) Serve as a goal providing explanation for specific phenomena with maximal probability and exactitude. (d) Discard facts, specific and concrete observations. 166. “Theory” helps the researcher in (a) Understanding the research procedure. (b) Identifying the facts needed to be considered in the context of the research problem. (c) Understanding the technical terms used in research. (d) Determining how to make or record observations. 167. Exploratory investigation of management question adapts the following approaches except a. Films, photographs, and videotape b. In-depth interviewing c. Document analysis d. Street ethnography e. Survey method 168. ------------ are Questions the researcher, must answer to satisfactory arrive at a conclusion about the research question. a) b) c) d) Investigate questions Research question Measurement question Fine-tuning the research question 169. research should be _________________ a) accessible b) transparent c) transferable d) all of the above 170. A ___________________ is conducted to detect weaknesses in research instrument’s design a) Pilot study b) Questionnaire c) Interview d) Sampling 171. What are the two types of arguments a) deduction and induction b) exploratory and deductive c) dejection and injection d) none of the above 172. What are the qualities of a good hypothesis a) adequate for the purpose b) testable c) better than its rivals d) all of the above 173. Data collection that focuses on providing an accurate description of the variables in a situation forms the basis of which type of study a) exploratory study b) descriptive study c) causal study d) All of the above 174. A condition that exists when an instruments measures what it is supposed to measure is called a) validity b) accuracy c) reliability d) none of the above 175. The major disadvantage with in depth interviews is that because of their time consuming nature it is usually only possible to carry out a relatively small number of such interviews and as such the results are likely to be highly ____________ a) subjective b) objective c) d) questionable objectionable 176. A critical review of the information, pertaining to the research study, already available in various sources is called a) b) c) d) Research review Research design Data review Literature review 177. ____________________ presents a problem, discusses related research efforts, outlines the data needed for solving the data and shows the design used to gather and analyze the data. a.) Research Question b.) Research Proposal c.) Research Design d.) Research Methodology 178. The purpose of __________________ research is to help in the process of developing a clear and precise statement of the research problem rather than in providing a definitive answer. a.) Marketing b.) Causal c.) Exploratory d.) Descriptive 179. A systematic, controlled, empirical, and critical investigation of natural phenomena guided by theory and hypothesis is called _____________ a.) Applied Research b.) Basic Research c.) Scientific Research d.) None Of The Above 180. __________________ is the determination of the plan for conducting the research and as such it involves the specification of approaches and procedures.. a.) Strategy b.) Research Design c.) Hypothesis d.) Deductive 181. A proposal is also known as a: a) b) c) d) Work plan Prospectus Outline Draft plan e) All of the above 182. Every research proposal, regardless of length should include two basic sections. They are: a) Research question and research methodology b) Research proposal and bibliography c) Research method and schedule d) Research question and bibliography 183. The following are the synonyms for independent variable except a) b) c) d) Stimulus Manipulated Consequence Presumed Cause 184. The following are the synonyms for dependent variable except a) Presumed effect b) Measured Outcome c) Response d) Predicted from… 185. Which of the following is not a characteristic of research? a. It requires the collection of new data b. It is reiterative c. It requires reasoned arguments to develop conclusions d. It aims to increase understanding 186. How many stages are there to the research process? a.5 b. 6 c. 7 d. 8 187. What would NOT be a consideration during the research design stage? a. The availability of literature b. The availability of participants c. The type of methods that would be used d. The type of analysis that would take place 188. Your conceptual framework is normally developed? a. Before your literature review b. During your literature review c. After data collection d. After data analysis 190. When assessing a research question, which is not an element of ‘CAFÉ’? a. Control b. Access c.Facilities and resources d. Expertise 191. What should not be included in a research proposal? a. A summary of existing work in the area b. The proposed methods to collect data c. The results that will be obtained d. An acknowledgement of any ethical issues 192. Reliability in quantitative research refers to a. The consistency of any measure b. The suitability of any measure c. Both A and B d. Neither A or B 193. Reliability in qualitative research refers to a. The consistency of any measure b. The consistency of the methods used to collect data c. The suitability of the measure used d. All of these 194. An experimental research design normally involves a. Manipulating the independent variable b. Manipulating the dependent variable c. A number of repeated measures d. Data collected over an extended time period 195. Which of the following are not normally a requirement for experimental research design? a. Demonstrating co variation b. Demonstrating time order c. Demonstrating repeated measures d. Demonstrating non spuriousness http://onlinelectures.tripod.com/businessresearchmcqs.htm 1. In the research process, the management question has the following critical activity in sequence. a) b) c) d) Origin, selection, statement, exploration and refinement Origin, statement, selection, exploration and refinement Origin, exploration, selection, refinement, and statement Origin, exploration, refinement, selection and statement 2. The chapter that details the way in which the research was conducted is the _________________________ chapter a) b) c) d) e) Introduction Literature review Research methodology Data analysis Conclusion and recommendations 3 Business research has an inherent value to the extent that it helps management make better decisions. Interesting information about consumers, employees, or competitors might be pleasant to have, but its value is limited if the information cannot be applied to a critical decision. a) True b) False 4. The researcher should never report flaws in procedural design and estimate their effect on the findings. a) True b) False 5. Adequate analysis of the data is the least difficult phase of research for the novice. a) True b) False 6. The validity and reliability of the data should be checked occasionally a) True b) False 7. Researchers are tempted to rely too heavily on data collected in a prior study and use it in the interpretation of a new study a) True b) False 8. What is a good research? The following are correct except a) b) c) d) Purpose clearly defined Research process detailed Research design thoroughly planned Findings presented ambiguously 9. Greater confidence in the research is warranted if the researcher is experienced, has a good reputation in research, and is a person of integrity a) True b) False 10. A complete disclosure of methods and procedures used in the research study is required. Such openness to scrutiny has a positive effect on the quality of research. However, competitive advantage often mitigates against methodology disclosure in business research. a) True b) False 11. Research is any organized inquiry carried out to provide information for solving problems. a) True b) False 12. In deduction, the conclusion must necessarily follow from the reasons given. In inductive argument there is no such strength of relationship between reasons and conclusions. a) True b) False 13. “Conclusions must necessarily follow from the premises.” Identify the type of arguments that follows the above condition. a) b) c) d) Induction Combination of Induction and Deduction Deduction Variables 14. Eminent scientists who claim there is no such thing as the scientific method, or if exists, it is not reveled by what they write, caution researchers about using template like approaches a) True b) False 15. One of the terms given below is defined as “a bundle of meanings or characteristics associated with certain events, objects, conditions, situations, and the like a) b) c) d) Construct Definition Concept Variable 16. This is an idea or image specifically invented for a given research and/or theory building purpose a) b) c) d) Concept Construct Definition Variables 17. The following are the synonyms for independent variable except a) b) c) d) Stimulus Manipulated Consequence Presumed Cause 18 The following are the synonyms for dependent variable except a) b) c) d) Presumed effect Measured Outcome Response Predicted from… 19. In the research process, a management dilemma triggers the need for a decision. a) True b) False 20. Every research proposal, regardless of length should include two basic sections. They are: a) b) c) d) Research question and research methodology Research proposal and bibliography Research method and schedule Research question and bibliography 21. The purpose of the research proposal is: a) To generate monetary sources for the organization b) To present management question to be researched and its importance c) To discuss the research efforts of others who have worked on related management question. d) Choice a) is incorrect 22. A proposal is also known as a: a) Work plan b) c) d) e) Prospectus Outline Draft plan All of the above 23. Non response error occurs when you cannot locate the person or could not encourage the respondent to participate in answering. a.) True b.) False 24. Secondary data can almost always be obtained more quickly and at a lower cost than __________data. a.) b.) c.) d.) Tertiary Collective Research Primary 25. The purpose of __________________ research is to help in the process of developing a clear and precise statement of the research problem rather than in providing a definitive answer. a.) b.) c.) d.) 26. 27. Marketing Causal Exploratory Descriptive organizations that collect general information and sell it to clients are called a) data providers b) syndicated data services c) indicated data services d) dedicated data services the quality of a research to produce almost identical results in successive repeated trials reflects its: a) reliability b) validity c) accuracy 28. A systematic, controlled, empirical, and critical investigation of natural phenomena guided by theory and hypothesis is called _____________ a.) b.) c.) d.) Applied Research Basic Research Scientific Research None Of The Above 29. __________________ is the determination of the plan for conducting the research and as such it involves the specification of approaches and procedures.. a.) b.) c.) d.) Strategy Research Design Hypothesis Deductive 30. If the researcher is concerned with finding out who, what where, when, or how much, then the study is __________. a) b) c) d) e) Exploratory Descriptive Empirical Causal Casual 31. If the study is carried out once and represent a snapshot of one point in time, then the study is ___________ a) b) c) d) Time related study Longitudinal study Cross sectional study Case studies 32. If the study is repeated over an extended period, then the study is called as ___________ a) b) c) d) Cross sectional study Descriptive study Time series analysis/study Longitudinal study 33. When we try to explain the relationships among variables, the study is called a) b) c) d) Exploratory study Longitudinal study Causal study Cross sectional study 34. Some major descriptors of research design are the following except: a) b) c) d) e) Descriptive and causal Cross sectional vs longitudinal Exploratory vs formalized Observational vs interrogation/communication Honorary vs beneficial 35. A research design is the strategy for a study and the plan by which the strategy is to be carried out a) True b) False 36. We test causal hypothesis by seeking to do three things. Those are the following except: a) b) c) d) Measure the co-variation among variables Ignoring the relationships of one variable with the other Determine the time order relationships among variables Ensure that other factors do not confound the exploratory relationships 37 The procedure by which we assign numbers to opinions, attitudes, and other concepts is called ________________ a.) b.) c.) d.) Scaling Measurement Sampling Data Collection 38. ____________________ presents a problem, discusses related research efforts, outlines the data needed for solving the data and shows the design used to gather and analyze the data. a.) b.) c.) d.) Research Question Research Proposal Research Design Research Methodology 39. “Number of cars in a parking lot”, “Number of students in a class” are examples of : a.) b.) c.) d.) Dichotomous variable. Discrete variable. Continuous variable. None of the above. 40. The introduction of the new models of Nokia mobile will lead to a decrease in the sales of Siemens mobiles”. In this statement : a.) The introduction of the new models of Nokia mobile, is the independent variable, and the decrease in the sales of siemens mobiles is the dependent variable. b.) The introduction of the new models of Nokia mobile, is the dependent ariable, and the decrease in the sales of siemens mobiles is the independent variable. c.) There are no independent or dependent variables. d.) None of the above. 41. Exploratory research design includes: a.) b.) c.) d.) Secondary Data Analysis. The who, what, when, where, and how of a topic. Reciprocal Relationship. Asymmetrical Relationship. 42. In Systematic sampling: a.) The population is divided into groups, and some groups are randomly selected for study. b.) Every nth item is chosen in the sample, beginning with a random start for the choice of n c.) The population is divided into subpopulations. d.) None of the above 43. A set of systematically interrelated concepts, definitions and propositions that are advanced to explain and predict phenomena is called a.) b.) c.) d.) Research Model Theory None of the above 44. The process by which the sample is constructed to include all elements from each of the segments is called: a) b) c) d) Systematic sampling Cluster sampling Double sampling Stratified random sampling 45. Which of these is not a characteristic of a good research? a) Purpose clearly defined b) Limitations frankly revealed c) Research design thoroughly planned d) Findings presented ambiguously. 46. ________ is a bundle of meanings or characteristics associated with certain events, objects. a) b) c) d) Concept Construct Variables Moderating variables 47. Which of these is not a exploratory research design. a) b) c) d) Secondary data analysis Experience survey Focus group Reporting 48. ___________ exists when two variables mutually influence or reinforce each other. a) b) c) d) Reciprocal relationship Symmetrical relationship Asymmetrical relationship Causal relationship 49. In _________ , each sample has equal and known chance of selection. a) b) c) d) Simple random sampling Cluster sampling Stratified sampling Snowball sampling 50. Data that is created, recorded or generated by an entity other than the researcher's organisation is collectively called a) Primary data b) Secondary data c) Internal data d) External data 51. Total survey error can be broadly divided into random sampling error and a) b) c) d) Non-random sampling error Schematic error Systematic error Administrative error 52. A statistical fluctuation that occurs because of change variation in the elements selected for the sample is called a) b) c) d) Random sampling error Systematic error Administrative error Error of judgment 53. When the results of a sample show a persistent tendency to deviate in one direction from the true value of the population parameter, it is a case of a) b) c) d) Interviewer bias Respondent bias Sample bias None of the above 54. A bias that occurs when respondents tend to answer questions with a certain slant that consciously or uncounsciously misrepresents the truth is called a) b) c) d) Respondent bias Non response bias Response bias Non response bias 55. The category of response bias that results because some individuals tend to agree with all questions or to concur with a particular position is called a) b) c) d) Auspices bias Social desirability bias Extremity bias Acquiescence bias 56. Sue Smith, president of the local APICS chapter, had difficulty getting members to assist in running the organization. She felt it was because of lack of commitment to APICS. Her vice-president believed it was due to having too many meetings. The organization’s secretary thought it was because there were several other professional organizations to which the members also belonged. If Sue wants to do research to determine the real reason why members are not active in the organization, she should begin by: a) b) c) d) e) Determining the optimum number of meetings Evaluating the advantages APICS offers over other similar organizations Defining the problem Developing the marketing research plan that she would employ Holding focus groups with members of similar organizations to determine whether the problems APICS is facing are universal or local 57. After working for a plumbing contractor for several years, Ken Crowe finally established his own plumbing shop. Unfortunately, Crowe's first six months have been disappointing. Crowe decided to conduct a marketing research study to gather preliminary data to shed light on the nature of the problem and suggest some new ideas. He needs to conduct _____ research. a) b) c) d) e) Exploratory Causal Secondary Descriptive Observational 58. The manufacturer of Brother sewing machines wants to know the effect rebates have on sales. It plans on dividing its retailers into three regions. One group will offer consumers who buy a Brother sewing machine a $25 cash rebate. One will offer buyers of the machine $50 worth of “free” machine accessory parts. A third region will offer buyers a $40 store credit. The results of this market research will provide Brother with _____________ data. a) b) c) d) e) Observational Survey Secondary Experimental Descriptive 59. Respondents are asked to rate an attitude object on a number of multiple-point rating scales bounded at each end by one of two bipolar adjectives or phrases. This type of question is called: a) b) c) d) e) Dichotomous A semantic differential Multiple choice Rating scale A likert scale 60. If the guests at Bayside Resort were asked to rate their night’s sleep on a scale with the following ratings: excellent, very good, good, fair, poor, the resort would be using a(n) _____ to gather primary data. a) b) c) d) e) Semantic differential Importance scale Rating scale Dichotomous question Likert scale 61. The question, “What is your opinion on the safety of American highways?” is an example of a _____ question. a) Completely unstructured b) Thematic c) Dichotomous d) Semantic differential e) Rating 62. The contact method that minimizes interviewer bias is: a) b) c) d) e) Mail Telephone Intercept interview Focus group Personal interview 63. If time is of the essence for a research project, the preferred contact method is: a) b) c) d) e) Mail Telephone Intercept interview Personal interview Focus group 64. The best contact method to use to quickly determine how many people saw the commercial for the new Volkswagen Beetle that ran last night during the television show Friends would be: a) b) c) d) e) Mail Internet Telephone Focus group Personal interview 65. If flexibility is the most important criterion for a research project, the preferred contact method is: a) b) c) d) Intercept interview Telephone Focus group Personal interview e) Mail 66. Personal interviewing takes two forms. They are: a) b) c) d) e) Arranged interview and intercept interview Depth interview and simple interview Online interview and offline interview Focus-group interview and individual interview Adaptive interview and static interview 67. Research is an expensive, sophisticated process that is often beyond the reach of small businesses with their limited budgets. a) True b) False 68. Primary data are generally available more quickly and at a lower cost than secondary data. a) True b) False 69. A producer of herb mixes that wants to explore adding new products should use close-ended questions in interviews with a sampling of its current customers. a) True b) False 70. Students surveyed were asked the following question: "I would support a company that provides my school with scholarships. " Strongly Agree Agree Neither Agree Nor Disagree Disagree Strongly Disagree This survey used a(n): a) b) c) d) e) Semantic differential Thematic apperception test Importance scale Open-ended question Likert scale 71. A variable that is not influenced by or not dependent on other variables in experiments is called a) Independent variable b) Dependent variable c) Experimental variable 72. Personal interviewing of a certain percentage of individuals who pass by certain points in a shopping center is also known as a) b) c) d) On-site interviewing Focus group interviewing In-home interviewing Intercept interviews 73. A researcher wants to study the characteristics of people who are heavy users of film (purchase more than 12 rolls per year). This group is referred to as the: a) b) c) d) Sample Census Population None of the above 74. Kellogg seeks to determine consumer believability towards it's products' health claims. The most appropriate technique for this purpose is a) b) c) d) Observation Survey Experimentation Simulation 75. Which data collection techniques cannot study attitudes? a) b) c) d) Observation Mail survey Semantic differential Multidimensional scaling 76 Which type of sampling uses whoever seems to be available a) b) c) d) Stratified sampling Area sampling Quota sampling Convenience sampling 77. _______________ sampling is especially useful when you are trying to reach population that are inaccessible or hard to find. a) b) c) d) Convenience sampling Quota sampling Snowball sampling All of the above 78. If population = 100, sample size = 20, interval size = 5, and randomly selected number from 1 to 5 is 4, then for choosing a systematic random sample, the first unit 4 will be followed by a) b) c) d) 5 9 24 14 79. reactions of customers to current products, customer preferences, and a record of past purchases can most often be obtained from a) profit and loss statement b) inventory records c) salespeople call reports d) customer billings 80. in the data analysis stage of marketing research, forms are a) coded and analyzed b) coded, tabulated and analyzed c) tabulated and analyzed d) analyzed 81. which of these statements about data collection is correct a) a firm should approach data collection as an ongoing activity b) a firm needs a computer to successfully implement collection and retrieval of information c) research projects should always include sampling d) a firm should not spend on research 82. The quality of a research to produce almost identical results in successive repeated trials reflects it's a) Reliability b) Validity c) Accuracy 83. An easy reference about the sources of the data through which the research has been compiled is provided by the a) b) c) d) Footnotes Executive summary Introduction Bibliography 84. What should a market researcher do once he or she has defined the problem and the research objectives? a) b) c) d) e) Collect the information Budget for information collection Develop the research plan Sample the population Develop a survey instrument 85. A survey asked questions like, “Are you currently married?”, “Do you have a favorite TV show?”, “Do you go to the grocery store at least once a week?”, and “Do you own a car?” What type of close-ended questions did this survey have? a) b) c) d) e) A Likert scale Semantic approval Experiential Dichotomous Dual answer 86. For answering questions about sensitive issues such as age, it is ideal to use a) b) c) d) response brackets response technique hypothetical projective brackets none of the above 87. The group on which the researcher wants to generalize the results of his study is called the a) b) c) d) sampling frame study population theoretical population sample 88. One of the best survey methods that can be used for all research situations is the email questionnaire surveys a) True b) False 89. A critical review of the information, pertaining to the research study, already available in various sources is called a) b) c) d) Research review Research design Data review Literature review 90. When planning your literature search you need to: a) b) c) d) Have clearly defined research questions and objectives Define the parameters of your search Generate key words and search terms All the above 91. The first step in the research process is the: a) b) c) d) Development of the research plan Survey of stakeholders to determine if problems exist Collection of the available sources for needed information Definition of the problem and research objectives 92. Which of these is a precisely-defined issue (problem) definition? a) b) c) d) why are current sales so poor? Will additional advertising have a positive impact on sales Are we in compliance with current local pricing legislation What per cent of adults recall an ad two days after it appeared? 93. A base document for research purposes, providing the questions and structure for an interview or self-completion and providing space for respondents answers is more popularly known as a a) b) c) d) questionnaire scaling tests none of the above 94. Rosco Publishing Company sells books to college students on test-taking skills, motivation, relationship management, and ways to deal with stress. Its wants to use a probability sampling method that will ensure the percentage of freshmen, sophomores, juniors, seniors, and graduate students in the sample reflect the percentage on the college campus. What is the best sampling method for the publisher to use? a) b) c) d) simple random sample stratified random sample quota sample judgment sample 95. The basic idea of sampling is that by _______________ some of the elements in a population, we may draw conclusions about the entire population. a.) b.) c.) d.) clustering selecting commenting tabulating 96. The inclusion of open-ended questions on many questionnaire means that a significant amount of ________________ data is also collected. a.) b.) c.) d.) secondary quantitative qualitative primary 97. Dividing population into subpopulations (strata) and using simple random on each strata is called _____________________ sampling. a.) b.) c.) d.) 98. in depth interviews are exactly as the name suggests and use an interview schedule rather than a formal questionnaire as the basic __________ collection instrument a) b) c) d) 99. stratified systematic cluster judgement data number information none of the above an appropriate adage might be, "a problem well defined is a problem half solved.," an orderly definition of the research problem gives a sense of ____________ to the investigation a) direction b) seriousness 100. The effective use of information requires a thorough understanding of the ___________ of information available and how the information is gathered a) Mode b) Plan c) Types d) None of the above 101. a significant proportion of the marketing research approaches is based on _________ constructs from the social sciences and systems thinking a) practical b) effective c) theoretical d) none of the above 102. the key objective of any training activity is to ensure that the data collection instrument will be administered by all interviewers in a uniform and ____________ manner a) fashionable b) smart c) consistent d) inconsistent 103. the conversion of the raw data into information means that the data needs to be ___________ and coded so that it can be transferred onto a computer or other data storage media a) edited b) audited c) amalgamated d) converted 104. the major disadvantage with in depth interviews is that because of their time consuming nature it is usually only possible to carry out a relatively small number of such interviews and as such the results are likely to be highly ____________ a) subjective b) objective c) questionable d) objectionable 105. A population is the total collection of elements about which we wish to make some __________ a) Census b) Inferences c) Demographic d) None of the above 106. students surveyed were asked the following questions: "which cereals have you seen advertised within the last three months?" The survey used a(n): a) semantic differential b) thematic apperception test c) importance scale d) open ended question e) likert scale 107. which is not an element of a good sample a) precision b) accuracy c) representation d) large sample 108. It is not advisable to include a covering letter along with the questionnaire. a) true b) false 109. Until recently Canadian condo developers operated under the philosophy, “Build it and they will buy.” Then, Stan Kates launched the Preferred Home Buyer Alliance. He is in the process of creating a database of new homebuyers and prospective homebuyers in Ontario who provide his organization with information about what they want and don’t want in their homes. A builder can contract with Kates and find out, for example, if homebuyers with small children prefer track lighting or two sinks in the master bedroom. The database also has information on homebuyer’s favorite restaurants and hobbies. One way Kates collects this data is through a gathering of six to ten new and prospective homebuyers who are invited to talk about their ideal home. Kates uses _____ research. a) b) c) d) e) Focus-group Experiential Observational Causal Behavioral 110. __________ bias is caused by the respondents being influenced by the organization conducting the study a) auspices bias b) social desirability bias c) extremity bias d) acquiescence bias 111. once obtained there is no need to evaluate the relevance of the literature to your research question and objectives a) true b) false 112. usually, syndicated data services can provide consumer panel data at a much lower cost that if a company carried on it's own panel operations a) true b) false 113. which of the following types of causal research projects would a company that publishes custom cookbooks used for fundraisers by churches, colleges, and civic groups choose? a) A study to determine the types of fundraising most commonly use by church groups b) A survey of previous customers to see if they are interested in a new edition c) A study determining if more people buy the custom cookbook when the cover has a picture relating to the group selling it, rather than if it has just a generic cover. d) A study to determine the price range for an average sized cookbook e) An industrial study of what similar publishing companies are doing to better serve their customers 114 which of the following is an example of primary data that would be used by the Ashton - Drake Galleries to determine the popularity of it's precious moments doll series? a) Input from a focus group that was put together specifically to discuss their perception of the popularity of the doll series b) An article about the precious moments doll in a recent issue of Crafts magazine c) Sales records for collectible dolls gathered by the industry's trade council d) A survey that noted that dolls are the most often collected item by women between the ages of 40 and 60 e) Data from the sales records kept by the exclusive dealers of the precious moments dolls 115. how would delta, a manufacturer of acrylic paints used in arts and crafts, use observational research to gather primary data? a) By surveying current users to find out the ways the paint could be removed b) By watching how members of a class learn to paint mailboxes using the paint c) By asking users of other brands of paint to list the most important attributes for acrylic paint 116. you would expect the following question to be used in a ____________ interview: "if you were a pickle, what kind of pickle would you be? a) Focus group b) Depth c) Prototyping d) Behavioral 117. which is typically the most expensive step of marketing research process a) problem definition b) developing the research plan c) information collection d) information analysis e) questionnaire design 118. which step in the marketing research process is generally considered to be the most prone to error? a) Problem definition b) Sample framing c) Questionnaire design d) Data collection e) Data analysis 119. inspite of the rapid growth of research, many companies still fail to use it sufficiently or correctly. Which of the following describes a reason for this failure a) a narrow conception of marketing research b) uneven caliber of researchers c) poor framing of problems d) personality and presentational differences e) all of the above 120. a semantic differential scale takes a form such as "united airline food service is __________ excellent ________very good _________good _______fair _______poor" a) true b) false 121. data collection that focuses on providing an accurate description of the variables in a situation forms the basis of which type of study a) exploratory study b) descriptive study c) causal study 122. a condition that exists when an instruments measures what it is supposed to measure is called a) validity b) accuracy c) reliability 123. a “real world” environment in which experiments take place is also referred to as a) field settings b) field trips c) field d) field research e) accuracy 124. experiments in which households log their weekly purchases and consumption patterns are known as a) home placements b) diary test c) experiments d) causal studies 125. a sampling method in which the final choice of respondent is left to the interviewers who base their choices on one or more variables such as age, nationality, education etc is called a) area sampling b) stratified sampling c) random sampling d) quota sampling 126. which of these is a precisely defined problem definition a) why are current sales so poor b) will additional advertising have a positive impact on sales c) are we in compliance with current local pricing legislation d) what per cent of adults recall an ad two days after it appeared 127. Imagine your college is in the process of measuring student satisfaction with the college’s cafeteria. The college is concerned about the objectivity of the research process. Which of the following strategies best illustrates objectivity. a) Developing the survey instrument on the basis of the researcher’s preconceptions of the cafeteria b) Asking students in a personal survey “why do you like the cafeteria?” and reminding students that the cafeteria food is healthier than the offerings of the nearby fast food restaurants c) Mailing the questionnaire to a random sample of all students d) Using a personal survey directed to students who purchased a meal card 128. according to the marketing director of a frozen food marketer, “we need to determine why our coupon redemption rate dropped from 20 % last month to 5 % this month.” This statement outlines the firm’s a) research design b) issue (problem ) definition c) secondary data needs d) primary data needs 129. for questions which the respondents are not likely to answer truthfully, it is ideal to use which technique a) response technique b) hidden response technique c) hypothetical projective response technique d) response brackets 130. the question “what kind of headache remedy do you use? Is free of any errors? a) True b) False 131. the advantage of __________________ can be even more significant if the responses are being entered directly on to a computer via a process of “computer aided telephone interviewing” (CATI) a) fast b) sample c) speed d) mad cow 132. random sampling error is the difference between the sample _________and the results of a complete survey of the total population using exactly the same procedures a) population b) observation c) result d) sample 133. both stratified and quota sampling have the ______________ objective, the approaches should not be confused a) different b) objection c) same d) deterrent 134. in the absence of more information to determine a sample size on the basis of sound statistical principles, at every point the researcher must attempt to ____________- sources of error a) maximize b) minimize c) reject d) accept 135. the depth or in-depth interview is an unstructured __________ in which the interviewee is encouraged to talk extensively a) interview b) interviewer c) man d) woman 136. in general terms, properly conducted, face to face interviews tend to be an effective ______ to data collection even if they are a little costly a) approach b) complimentary c) selective d) effective 137. the quality of the data will be influenced by the relative efficiency of the questionnaire as a recording schedule. _________________, incomplete coding and misunderstanding of questions and answers all arise from poor lay out and a badly formulated questionnaire a) coding b) coating c) mid coating d) miscoding 138. in designing the questionnaire it is important to remember that the survey researcher is ________ person who has to use the questionnaire a) not the only b) the only c) only d) the 139. closed ended questions are used when the majority of answers are known and appropriate _____________ responses can be presented a) functional b) formatted c) post coded d) pre coded 140. while designing a questionnaire, it is best to use only one type of question so that the respondents find it simple to answer a) true b) false 141. there is no need to give a reference for a journal when there is no obvious author for the journal a) true b) false 142) a) b) c) d) what are the qualities of a good hypothesis adequate for the purpose testable better than its rivals all of the above 143) what are the two types of arguments a) deduction and induction b) exploratory and deductive c) dejection and injection d) none of the above 144) A ___________________ is conducted to detect weaknesses in research instrument’s design a) Pilot study b) Questionnaire c) Interview d) Sampling 145) in research ethics, confidentiality should be guaranteed if the researcher cannot promise anonymity a) true b) false 146) Which of the following is NOT one of the ways to increase response rate for a questionnaire? a) Attractive cover letter b) Proper timing c) Large number of questions d) remuneration 147) a) b) c) d) In general the larger the sample, the smaller the Sampling proportion Population size Size of the strata Sampling error` 148) reliability is mostly a matter of ______________, while validity is mostly about _____________ a) consistency, accuracy b) accuracy, consistency c) similarity, dissimilarity d) similarity, consistency 149) ____________________ is the process of using rules to partition a body of data a) coding b) data presentation c) categorization d) none of the above 150) Text paragraphs, semi tabular form, tables and graphics are used in ____________________ a) Introduction b) Presenting statistics c) Appendix d) Research methodology 151) a) b) c) d) research should be _________________ accessible transparent transferable all of the above 152) a) b) c) d) which of the following is not a characteristic of email questionnaire survey? Instant speed of data collection World wide global flexibility High distribution and processing costs Flexible but extensive difference in the capabilities of respondents 153) ------------ are Questions the researcher, must answer to satisfactory arrive at a conclusion about the research question. a) Investigate questions b) Research question c) Measurement question d) Fine-tuning the research question 154) ---------------- Is the degree to which bias is absent from the sample. a) Precision b) Accuracy c) Census d) Presentation 155) a) b) c) d) The process of searching bibliographic databases includes the following EXCEPT Saving the valuable results of your research Selecting a database appropriate to your topic retrieve articles not available in the database assigning each element within sampling frame e) supplementing your sources with internet sources 156) Sampling _______________ is the list of elements from which the sample is actually drawn a) File b) Record c) Listing d) Frame 157) a) b) c) d) e) Which of the following is the right way of writing a bibliography Kotler, P (2000) “Marketing Management” : Prentice Hall International Marketing Management (2000) “Kotler, P: Prentice Hall International Philip Kotler (2000) “Marketing Management” : Prentice Hall International Marketing Management by Philip Kotler : Prentice Hall International (2000) None of the above 158) The appendix at the end of the dissertation normally includes a blank sample questionnaire, tables of raw data and any other useful information not provided in the main body of the research a) True b) False 159 Identify the dissertation chapter which involves drawing together the main points revealed in the research, summing them up and stating the implications of findings. a. Introduction b. Literature review c. Research methodology d. Data analysis and findings e. Conclusion and recommendations 160. Through_______researchers develop concepts more clearly, establish priorities, develop operational definitions, and improve the final research design a) b) c) d) Data collection Exploration Description Definition 161 Exploratory investigation of management question adapts the following approaches except a) b) c) d) e) Films, photographs, and videotape In-depth interviewing Document analysis Street ethnography Survey method 162 If we consider the possible relationships that can occur between two variables, we can conclude that there are three possibilities. The following are the possible except: a) b) c) d) Property-behavior relationships Reciprocal relationship Symmetrical Asymmetrical 163. the research design process involves identifying a __________ problem or opportunity, translating that problem or opportunity into a research process, and collecting, analyzing, communicating and disseminating the information resulting from the research activity. a) b) c) d) Communication Marketing Management Information 164 the major ______________ in data storage and data retrieval system means that there has been and continues to be a rapid growth in terms of secondary data sources a) Expense b) Addition c) Explosion d) Function 104. 165. A it is also important to avoid asking embarrassing and _______ questions a) personnel b) private c) personal d) stupid 166 Business research is a systematic inquiry that provides information to guide business decisions. This includes the following except: a) b) c) d) Reporting Descriptive Explanatory Predictive studies 167. Identify the style of thinking that is defined as “to devote observations and propositions based on sense experience and/or derived from such experience by methods of inductive logic, including mathematics and statistics” a) b) c) d) Idealism Empricism Extentialism Rationalism 168. When we mean that reason is a primary source of knowledge, the style of thinking is named as a) b) c) d) Empricism Rationalism Idealism Extentialism 169 All students studying in UAE College are having bright future. Abdul Rahman is a student of UAE College. Abdul Rahman has a bright future. This type of argument is called as a) Introduction b) Induction c) Detective d) Deduction 170 The introduction chapter is usually _____________ % of the total word limit of the dissertation a) 30 b) 40 c) 25 d) 10 http://www.hrnutshell.com/topics/topics-covered-group1-key-to-survival/research/multiple-choicequestions/item/265-research-methods-mcqs 1. In the research process, the management question has the following critical activity in sequence. ● Origin, selection, statement, exploration and refinement ● Origin, statement, selection, exploration and refinement ● Origin, exploration, selection, refinement, and statement ● Origin, exploration, refinement, selection and statement 2. The chapter that details the way in which the research was conducted is the _________ chapter ● Introduction ● Literature review ● Research methodology ● Data analysis ● Conclusion and recommendations 3. Business research has an inherent value to the extent that it helps management make better decisions. Interesting information about consumers, employees, or competitors might be pleasant to have, but its value is limited if the information cannot be applied to a critical decision. ● True ● False 4. The researcher should never report flaws in procedural design and estimate their effect on the findings. ● True ● False 5. Adequate analysis of the data is the least difficult phase of research for the novice. ● True ● False 6. The validity and reliability of the data should be checked occasionally ● True ● False 7. Researchers are tempted to rely too heavily on data collected in a prior study and use it in the interpretation of a new study ● True ● False 8. What is a good research? The following are correct except ● Purpose clearly defined ● Research process detailed ● Research design thoroughly planned ● Findings presented ambiguously 9. Greater confidence in the research is warranted if the researcher is experienced, has a good reputation in research, and is a person of integrity ● True ● False 10. A complete disclosure of methods and procedures used in the research study is required. Such openness to scrutiny has a positive effect on the quality of research. However, competitive advantage often mitigates against methodology disclosure in business research. ● True ● False 11. Research is any organized inquiry carried out to provide information for solving problems. ● True ● False 12. In deduction, the conclusion must necessarily follow from the reasons given. In inductive argument there is no such strength of relationship between reasons and conclusions. ● True ● False 13. Conclusions must necessarily follow from the premises. Identify the type of arguments that follows the above condition. ● Induction ● Combination of Induction and Deduction ● Deduction Variables 14. Eminent scientists who claim there is no such thing as the scientific method, or if exists, it is not revealed by what they write, caution researchers about using template like approaches ● True ● False 15. One of the terms given below is defined as “a bundle of meanings or characteristics associated with certain events, objects, conditions, situations, and the like ● Construct ● Definition ● Concept ● Variable 16. This is an idea or image specifically invented for a given research and/or theory building purpose ● Concept ● Construct ● Definition ● Variables 17. The following are the synonyms for independent variable except ● Stimulus ● Manipulated ● Consequence ● Presumed Cause 18. The following are the synonyms for dependent variable except ● Presumed effect ● Measured Outcome ● Response ● Predicted from… 19. In the research process, a management dilemma triggers the need for a decision. ● True ● False 20. Every research proposal, regardless of length should include two basic sections. They are: ● Research question and research methodology ● Research proposal and bibliography ● Research method and schedule ● Research question and bibliography 21. The purpose of the research proposal is: ● To generate monetary sources for the organization ● To present management question to be researched and its importance ● To discuss the research efforts of others who have worked on related management question. 22. A proposal is also known as a: ● Work plan ● Prospectus ● Outline ● Draft plan ● All of the above 23. Non response error occurs when you cannot locate the person or could not encourage the respondent to participate in answering. ● True ● False 24. Secondary data can almost always be obtained more quickly and at a lower cost than __________data. ● Tertiary ● Collective ● Research ● Primary 25. The purpose of __________________ research is to help in the process of developing a clear and precise statement of the research problem rather than in providing a definitive answer. ● Marketing ● Causal ● Exploratory ● Descriptive Answers 1. a. 2. c. 3. a. 4. b. 5. b. 6. b. 7. a. 8. d. 9. a. 10. a. 11. a. 12. a. 13. C. 14. a. 15. c. 16. b. 17. c. 18. d. 19. a. 20. a. 21. a. 22. e. 23. a. 24. d. 25. c. 1. In a qualitative research proposal you would not expect to see a............ a) Research question b) Research aim c) Hypothesis d) Operational definition Ans: c) 2. Which of the following statement is not true? a) A research proposal is a document that presents a plan for a project b) A research proposal shows that the researcher is capable of successfully conducting the proposed research project c) A research proposal is an unorganized and unplanned project d) A research proposal is just like a research report and written before the research project Ans: c) 3. After identifying the important variables and establishing the logical reasoning in theoretical framework, the next step in the research process is.......... a) To conduct surveys b) To generate the hypothesis c) To focus group discussions d) To use experiments in an investigation Ans: b) 4. The fundamental characteristic of the scientific method is __________ a) Theories b) Empiricism c) Replication d) Evaluating data Ans-: b) 5. According to Goodstein's (2000) "evolved theory of science," which of the following is not a characteristic of scientific inquiry? a) Scientists make observations that are accurately reported to other scientists and the public so others can replicate the methods and obtain the same results. b) Science flourishes when there is an open system for the exchange of ideas in which supporters and those who disagree with an idea can report their research and it can be evaluated by others. c) Research studies must be reviewed by peers before they become a part of the scientific literature. d) Scientists search for observations that support ideas popular to others and viewed by other scientists as publishable. Ans: d) 6. The main advantage of producing a written research proposal is------a) Informs all interested parties b) Helps with credibility c) Helps the institution d) Helps keep people employed Ans: a) 7. The one which will always appear in a research proposal is....... a) Business objective b) Research objective c) Marketing objective d) Creative objective Ans: b) 8. Good research proposals will always-....... a) Consider all possible research that had previously been done on the topic b) Provide respondent names and addresses c) Focus on the Harvard style d) Focus on addressing the research objectives Ans: d) 9. The proposal's literature review is important because-—— a) It is expected by the university b) The tutor insists upon it c) It looks authoritative d) It shows that you are knowledgeable about the literature that relates to your research topic Ans: c) 10. The proposal section which intended to describe the purpose with a full statement of the research question is----------a) Literature review b) References c) Introduction d) Proposed Method Ans: c) 11. Which of the following statement is not true? a) A research proposal is a document that presents a plan fora project b) A research proposal shows that the researcher is capable of successfully conducting the proposed research project c) A research proposal is an unorganized and unplannedproject d) A research proposal is just like a research report and writtenbefore the research project Ans: c) 12. The statement of purpose in a research study should-------a) Identify the design of the study b) Identify the intent or objective of the study c) Specify the type of people to be used in the study d) Describe the study Ans: b) 13. The research participants are described in detail in..........section of the research plan a) Introduction b) Method c) Data analysis d) Discussion Ans: b) 14. The Method section of the research plan typically specifies ---------a) The research participants b) The apparatus, instruments, and materials for the research study c) The planned research procedures d) all of the above Ans: d) 15. The interactive, computer-based information system that collects data on transactions and operations is.......... a) Transaction processing system b) Decision support system c) Executive information system d) Expert system Ans: b) 16. One of the following is not the three main components in a decision support system........ a) Communications b) Dialogue c) Model d) Data Ans: a) 17. To explain, predict, and/or control phenomena are the goal of -------------- a) Tradition b) Inductive logic c) Deductive logic d) The scientific method Ans: d) 18. The purpose of a literature review is to-........... a) Help you find out what is already known about this area b) Identify any inconsistencies or gaps in the literature. c) Demonstrate an awareness of the theoretical context in which the current study can be located d) Find what is already known, identify gaps,and demonstrate awareness Ans: b) 19. The scientific method is preferred over other ways of knowingbecause it is more........ a) Reliable b) Systematic c) Accurate d) All of the given options Ans: d) 20. According to Burrell & Morgan (1979) one of the following is not a paradigm within business research methods is...... a) Radical structuralist b) Radical positivist c) Functionalist d) Interpretative Ans: b) 21. After you locate a source, you should write down all the details of the reference, except........... a) Full names of the authors b) Titles c) Volumes d) Price Ans: d) 22. The basis of Scientific Method is......... a) To test hypotheses in conditions that is conclusive to its success b) To formulate a research problem and disprove the hypothesis c) To formulate a research problem, test the hypothesis in carefully controlled conditions that challenge the hypothesis. d) To test hypotheses and if they are disproved, they should be abandoned completely. Ans: c) 23. The facts that should be collected to measure a variable, depend upon the-------a) Conceptual understanding b) Dictionary meaning c) Operational definition d) All of the above Ans: d) 24. The word 'Research' means------a) A lab experiment b) A report. c) A systematic enquiry d) A procedure Ans: c) 25. If a researcher is studying the effect of using laptops in hisclassroom to ascertain their merit and worth; he is likelyconducting......type of research a) Basic b) Applied c) Evaluation d) Experimental Ans: c) 26.The reasons for consulting handbooks, yearbooks, encyclopedias, or reviews in the Initial stages of identifying a research topic is........ a) They are readily available b) They provide an overview of the issues related to a topic c) They are primary sources d) They avoid reporting statistical data so one can interpret the results more easily. Ans: b) 27. Qualitative and Quantitative Research are the classification of research on the basis of...... a) Use of the research b) Time dimensions c) Techniques used d) Purpose of the research Ans: c) 28. The application of the scientific method to study of business problems is called....... a) Inductive reasoning b) Deductive reasoning c) Business research d) Grounded theory Ans: c) 29. The research method is not applicable under....... a) Healthcare b) Business c) Government offices d) Imaginary worlds Ans: d) 30. In an article it is most beneficial to read------a) References b) Methods c) Introduction d) Figures Ans: a) 31. Which of the following is not a function of clearly identified research questions? a) They guide your literature search b) They keep you focused throughout the data collection period c) They make the scope of your research as wide as possible d) They are linked together to help you construct a coherent argument Ans: c) 32. An operational definition is— a) One that bears no relation to the underlying concept b) An abstract, theoretical definition of a concept c) A definition of a concept in terms of specific, empirical measures d) One that refers to opera singers and their work Ans: c) 33. Basic research can also be called as------a) Practical research b) Fundamental Research c) Action research d) Assessment research Ans: b) 34. In the research process, the management question has the following critical activity in sequence............. a) Origin, selection, statement, exploration and refinement b) Origin, statement, selection, exploration and refinement c) Origin, exploration, selection, refinement, and statement d) Origin, exploration, refinement, selection and statement Ans: a) 35. The meaning of a good research does not mean -----a) Purpose clearly defined b) Research process detailed c) Research design thoroughly planned d) Findings presented ambiguously Ans: d) 36. Every research proposal, regardless of length should include two basic sections. They are—— a) Research question and research methodology b) Research proposal and bibliography c) Research method and schedule d) Research question and bibliography Ans: a) 37. The purpose of the research proposal is.......... a) To generate monetary sources for the organization b) To present management question to be researched and its importance c)To discuss the research efforts of others who have worked on related management question. d) Both b and c Ans: d) 38. A proposal is also known as a....... a)Work plan b) Prospectus c) Outline d) All of the above Ans: d) 39. Secondary data can almost always be obtained more quickly and at a lower cost than..........data. a)Primary b) Tertiary c)Collective d)Research Ans: a) 40. The quality of a research to produce almost identical results in successive repeated trials reflects its......a) Reliability b) Validity c) Accuracy d) None of the above Ans: a) 41. What should a market researcher do once he or she has defined the problem and the research objectives? a) Collect the information b) Budget for information collection c) Develop the research plan d) Sample the population Ans: c) 42. Business research is a systematic inquiry that provides information to guide business decisions. This includes the following except....... a) Reporting b) Descriptive c) Explanatory d) Predictive studies Ans: d) 43. Which of the following should not be a consideration in writinga proposal? a) Understanding the purpose behind the request for proposal b) Understanding the problem situation c) The appearance/form of the proposal d) Responding to every element exactly as specified by theclient Ans: c) 44. The step-by-step account of what the researcher and participants did during the research study is provided in........ a) Introduction b) Abstract c) Procedure d) Design Ans: c) 45. Which of the following is an example of deception in business research? a) The obtaining of company material without permission b) The researcher representing their research as being about a different topic c) The researcher wearing a disguise during an observation d) The researcher failing to ask permission to interview someone Ans: b) 46. Which one of the following is not a characteristic of scientific method? a) Deterministic b) Rationalism c) Empirical d) Abstraction Ans: d) 47. A research problem is feasible only whena) It is researchable b) It is new and adds something to knowledge c) It has utility and relevance d) All of these Ans : d) 48. Hypothesis cannot be stated in ........ a) Null and question form terms b) Declarative term c) General terms d) Directional terms Ans: c) 49. The validity and reliability of a research will be at stakewhen -----a) The author who is the source of information is biased,incompetent or dishonest b) The incident was reported after a long period of time from that of its occurrence c) The researcher himself is not competent enough to draw logical conclusions d) All of the above Ans : d) 50. After a researcher has stated the specific problem to be studied in an experiment, he must then develop a -----a) Theory b) Conclusion c) Hypothesis d) Summary of the data Ans: c) Unit 2 : Research Design 1. Research hypotheses are ______________ a) Formulated prior from review of the literature b) Statements of predicted relationships between variables c) Stated such that they can be confirmed or refuted d) Both b and c Ans : d) 2. Hypotheses in qualitative research studies usually _ ______ a) Are very specific and stated prior to beginning the study b) Are often generated as the data are collected, interpreted, and analyzed c) Are never used d) Are always stated after the research study has been completed Ans : b) 3. Research in which the researcher uses the qualitative paradigm for one phase and the quantitative paradigm for another phase in known as _______________ a) action research b) basic research c) quantitative research d) mixed method research 4. Qualitative research is often exploratory and has all of the following characteristics except------a) it is typically used when a great deal is already known about the topic of interest. b) it relies on the collection of non numerical data such as words and pictures c) it is used to generate hypotheses and develop theory about phenomena in the world d) it uses the inductive scientific method ANS(a) 5. The opposite of the variables is a) A constant b) An extraneous variable c) A dependent variable d) A data set Ans(a) 6. A variable that is presumed to cause a change in another variable is called as ……….. a) Categorical variable b) Dependent variable c) Independent variable d) Intervening variable Ans(c) 7. A condition of characteristics that can take on different values or categories is called …….. a) a constant b) a variable c) a cause-and-effect relationship d) a descriptive relationship 8. The quantitative research is best described by-----a)the collection of non numerical data b)an attempt to confirms the researcher's hypotheses c)research that is exploratory d)research that attempts to generate a new theory Ans: b) 9. ______allow a researcher to examine the degree and directionof the relationship between two characteristics or variables. a) Correlational designs b) Quasi-experimental designs c) Confounding variables d) Experimental designs Ans: a) 10. A dependent variable refers to............ a) The experimental condition b) The variable which shows us the effect of the manipulation. c) The variable being manipulated or varied in some way by the researcher d) A variable with a single value which remains constant in a particular context Ans: b) 11. Variables are..........a) the main focus of research in science. b)something that can vary in terms of precision c) something that we can measure d) all of the above Ans: d) 12. The sort of variable manipulated by the researcher is -........ a) Dependent. b) Co-dependent c) Independent d) All variables are manipulated by the researcher Ans: c) 13. The null and alternative hypotheses divide all possibilities intoa) two sets that overlap b) two non-overlapping sets c) two sets that may or may not overlap d) as many sets as necessary to cover all possibilities Ans: b) 14. .........is true of the null and alternative hypotheses. a) Exactly one hypothesis must be true b) both hypotheses must be true c) It is possible for both hypotheses to be true d) It is possible for neither hypothesis to be true Ans: a) 15. The form of the alternative hypothesis can be: a) one-tailed b) two-tailed c) neither one nor two-tailed d) one or two-tailed Ans: d) 16. The alternative hypothesis is also known as the: a) elective hypothesis b) optional hypothesis c) research hypothesis d) null hypothesis Ans: c) 17. A Type II error is also known as a______. a) False positive b) False negative c) Double negative d) Positive negative Ans: b) 18. A Type I error is also known as a______. a) False positive b) False negative c) Double negative d) Positive negative Ans: a) 19.________ is the failure to reject a false null hypothesis. a) Type I error b) Type II error c) Type A error d) Type B error Ans: b) 20. Which of the following statements is/are true according to the logic of hypothesis testing? a) When the null hypothesis is true, it should be rejected b) When the null hypothesis is true, it should not be rejected c) When the null hypothesis is false, it should be rejected d) Both b and c are true Ans: d) 21. A literature review requires a) Planning b) Good & clear writing c) Lot of rewriting d) All of the above Ans: d) 22. Conducting surveys is the most common method of generating........ a) Primary data b) Secondary data c) Qualitative data d) None of the above Ans: a) 23. A list of questions which is handed over to the respondent, who reads the questions and records the answers himself is known as the.......... a) Interview schedule b) Questionnaire c) Interview guided. d) All of the given options Ans: b) 24. Exploratory research addresses one of the following types of question. a) If b) How c) Why d) What Ans: d) 25. Hypothesis test may also be called as: a) Informal test b) Significance test c) Moderating test d) T-test Ans: b) 26. The interview in which questions are already prepared is called a) Telephonic interview b) Personal interview c) Unstructured interview d) Structured interview Ans: d) 27. The group that does not receive the experimental treatment condition is the________. a) Experimental group b) Control group c) Treatment group d) Independent group Ans: b) 28. There is a number of ways in which confounding extraneous variables can be controlled. Which control technique is considered to be the best? a) Random assignment b) Matching c) Counterbalancing d) None of the above Ans: a) 29. A cell is a combination of two or more____in a factorial design. a) Research designs b) Research measurements c) Dependent variables d) Independent variables Ans: d) 30. A factorial design is one in which____. a) Only one independent variable is studied to determine its effect on the dependent variable b) Only two independent variables are simultaneously studied to determine their independent and interactive effects on the dependent variable c) Two or more independent variables are simultaneously studied to determine their independent and interactive effects on the dependent variable d) Two dependent variables are studied to determine their interactive effects Ans: c) 31. A researcher is interested in the effects of a preschool program on later school performance. Because she is concerned that socio-economic-status (SES) is a potential extraneous variable in her study, she picks^&tyldren to study who are only from low SES homes. The control technique she used in this study was- ---a) Matching b) Random assignment c) Holding the extraneous variable constant d) Statistically controlling the extraneous variable Ans: c) 32. The directors of a graduate program in educational research wish to see what types of jobs their graduates take after they finish their program. They randomly sample students from the program and have them fill out questionnaires with items asking about the types of jobs they have had. They also are asked to describe the roles they play in their current positions. This project is best described as having what kind of objective—a) Descriptive b) Predictive c) Explanatory d) None of the above Ans: a) 33. The variable the researcher matches to eliminate it as an alternative explanation is called a_________variable. a) Matching b) Independent c) Dependent d) Partial Ans: a) 34. Which of the following is not a longitudinal design? a) Panel b) Cross-sectional c) Trend d) Both a and c are longitudinal designs Ans: d) 35. In qualitative research, differences among types of purposive sample have to do with----a) Representativeness. b) Timing during the study. c) Individual variability. d) All of the above. Ans: d) 36. Data analysis in qualitative research, as contrasted with quantitative research, is generally— a) Theatrical rather than applied. b) Applied rather than theatrical. c) Deductive rather than inductive. d) Inductive rather than deductive. Ans: d) 37. Qualitative researchers view changes in procedures during a study as........... a) A weakness b) Frustrating c) A good thing d) To be avoided Ans: c) 38. Conclusions from qualitative research are-------a) Less certain than from quantitative research b) Of little practical use c) Seldom defensible d) Of descriptive value only. Ans: a) 39. The validity poses a problem for qualitative research because— a) Because the measurement of validity implies that there is something fixed which can be measured b) Because the validity of interviews cannot be measured c) Because validity is only an issue in quantitative research d) Because there isn't any quantitative data on which to assess validity Ans: a) 40. The weakness of quantitative research is------a) Provides precise, numerical data b) The researcher's categories that are used might not reflect local constituenciesunderstandings c) Testing hypotheses that are constructed before the data are collected d) Can study a large number of people Ans: b) 41. A study in which quantitative and qualitative data are collected at the same time is a.......... a) Concurrent mixed method design b) Mixed method design c) Sequential mixed method design d) Cross-sectional mixed method design Ans: a) 42. The starting point for a literature search is-------a) Tertiary data b) Primary data c) Secondary data d) Some other data Ans: a) 43. The researcher is usually interested in supporting --—- when he or she is engaging in hypothesis testing. a) The alternative hypothesis b) The null hypothesis c) Both the alternative and null hypothesis d) Neither the alternative or null hypothesis Ans: a) 44. The cutoff the researcher uses to decide whether to reject the null hypothesis is called the— a) Significance level b) Alpha level c) Probability value d) Both a and b are correct Ans; d) 45. Of type I and type II en\r, one which traditionally regarded as more serious is a) Type I b) Type II c) They are equally serious d) Neither is serious Ans: a) 46. Smaller p-values indicate more evidence in support of.......... a) the null hypothesis b) the alternative hypothesis c) the quality of the researcher d) further testing Ans: b) 47. A null hypothesis can only be rejected at the 5% significance level if and only if— a) a 95% confidence interval includes the hypothesized value of the parameter b) a 95% confidence interval does not include the hypothesized value of the parameter c) the null hypothesis is void d) the null hypotheses includes sampling error Ans: b) 48. A developmental research design that examines agedifferences at only one point in time is called the_________method. a) Cross-sectional b) Longitudinal c) Single-case d) Sequential Ans: a) 104 Business Research Methods - MCQs 1) Process of obtaining a numerical description of the extent to which a person or object possesses some characteristics a) Measurement b) Scaling c) Questionnaire d) Interview 2) Measurement that involves monitoring a respondent’s involuntary responses to marketing stimuli via the use of electrodes and other equipment is called a) Projective Techniques b) Physiological measures c) Depth Interviews d) Multi-dimensional Scales 3) Validity that reflect whether a scale performs as expected in relation to other variables selected as meaningful criteriacriteria a) Criterian-related Validity b) Content Validity c) Construct validity d) Convergent Validity 4) Scale that indicates the relative position of two or more objects or some characteristics is called A) Ranking Scale b) Ordinal Scale c) Arbitrary Scale d) Ratio Scale 5) Method that involves the selection of items by a panel of judges on the basis of their relevance, the potential for ambiguity, and the level of the attitude they represent a) Cumulative scale b) Arbitrary Scale c) Item Analysis d) Consensus Scaling 6) Even numbered non-verbal rating scale using single adjectives instead of bipolar opposites is called a) Semantic Differential c) Stapel Scale b) Multi-dimensional scaling d) Standardised Instruments 7) Instrument’s ability to accurately measure variability in stimuli or response is known as a) Sensitivity b) Practicality c) Generalisablity d) Economy 8) 7-point rating scale with end-points associated with bipolar labels that have semantic meaning is a) Semantic differential scale b) Constant Sum Scale c) Graphic Rating Scale d) Likert Scale 9) Scale in which the respondent directly compares two or more objects and makes choices among them is a) Ranking Scale b) Rating Scale c) Graphic Scale d) None of these 10) Scales where respondent is asked to rate an item in comparison with another item or a group of items each other based on a common criterion is a) Method of paired comparison b) Forced Ranking c) Constant Sum Scale d) All of the above 11) Original source from which researcher directly collects the data that has not been previously collected a) Primary data b) Secondary Data c) Tertiary Data d) None of these 12) Technique in which the respondents and/or the clients communicate and/or observe by use of the internet a) Online Ethnography b) Online Interview c) Online Questionnaire d) Online Focus Group 13) Issue to be considered for the secondary data include which of the following a) Sufficiency b) Reliability c) Suitability d) All of the above 14) Method that involves recording the behavioural pattern of people, objects and events in a systematic manner to obtain information about the phenomenon of interest a) Observation b) Online Survey c) Schedules d) Warranty Cards 15) Technique that allow several members of a hiring company to interview a job candidate at the same time is a) Panel Interview b) Self administered interview c) Mail Interview d) Electronic Interview 17) Qualitative methods are probably the oldest of all the scientific techniques, the method of qualitative research is: a) Questionnaire b) Attitude Scales c) Depth Interview d) Observation 18) In validity of measurement scales, validity can be measured through several methods like a) Content b) Criterion c) Construct d) All of the above 19) The test of reliability is an important test of sound measurement. The methods to evaluate reliability of scales are: a) Convergent b) Delegating measurement strategies c) Split-Halves Method d) None of the above 20) The most common scales used in research are a) Nominal b) Ratio c) Ordinal d) All of the above 21) In scale construction technique, scale can be developed by a) Ratio Scale b) Cumulative Scale c) Nominal scale d) Ordinal scale 22) The criteria for good scale is developed by a) Reliability b) Practicability c) Sensitivity d) All of the above 24) The main problem in questionnaire is a) Accessible to Diverse Respondent b) Greater Anonymity c) Shows an inability of respondent to provide information d) None of these 25) Electronic interview can be conducted by: a) Telephonic b) Fax c) Personal d) All of the above Ans: 1) a 2) b 3)a 4)b 5)d 6)c 7)a 8)a 9)a 10)b 11)a 12)d 13)d 14)a 15)a 16)b 17)c 18)d 19)c 20)d 21)b 22)d 23)a 24)c 25)b 1) Define the correct sequence in the stage of sampling: a) i) Sampling method selection ii) Population definition iii) Sampling frame development iv) Sampling unit specification v) Sample size determination b) i) Population definition ii) Sampling frame development iii) Sampling unit specification iv) Sampling method selection v) Sample size determination c) i) Sampling method selection ii) Sampling unit specification iii) Sample size determination iv)Population definition v) Sampling frame development d) i) Sample size determination ii) Population definition iii) Sampling frame development iv)Sampling unit specification v) Sampling method selection 2) What are the two types of sampling methods? a) Random or probability sampling and non-probability sampling b) Probability sampling and random sampling c) Probability sampling and non-random sampling d) All of the above 3) It is a special non-probability method used when the desired sample characteristic is rare, which sampling a) Panel Sampling b) Snowball sampling c) Convenience sampling d) Purposive Sampling 4) The university book shop selects 200 of its more than 8000 customers to participate in a study on service quality in the shop. The book Shop has established a ________ for use in its research. a) Population b) Field setting c) Dependent grouping d) Sample 5) A good sampling frame must be a) Relevant c) Precise b) Complete d) All of the above 6) How many different sample of size 3 can be taken from the population comprising 5 elements? a) 7 b) 12 c) 5 d) 10 7) When sample size increases, which of the followings correct? a) The standard error remains unchanged b) The standard error increases c) The standard error declines d) None of the above 8) In case the population has a normal distribution, then the sampling distribution of the mean a) Has a mean equal to the population mean b) Has normal distribution c) Both a and b d) None of these 9) In which of the following sample designs, maps rather than lists or registers are used as the sampling frame? a) Simple random sample b) Cluster sample c) Area Sample d) none of these 10) Suppose that a population with N = 200 has µ = 30. What is the mean of the sampling distribution of the mean for sample of size 40? a) Not possible to determine as this information is inadequate b) 40 c) 25 d) 30 13) A sample study is a study of a) Whole population b) Only representative items c) 51 items d) None of these 14) Among the following methods which is not a probability sampling method? a) Systematic sampling b) Stratified sampling c) Cluster sampling d) Quota sampling 15) Among the following methods which is not the non-probability sampling method? a) Convenient sampling b) Quota sampling c) Judgement sampling d) Systematic sampling 16) Which of the following is the example of random sampling techniques? Taking the name of every person in a telephone book a) b) Generating a list of numbers by picking numbers out of a hat and matching these numbers to names in the telephone book c) Taking every tenth or twentieth name from a list of everybody in the telephone book d) All of the above 17) Pat Robertson is running for parliament in the General Election. She needs to know the intended choices of the voters and will undertake a survey. All the voters on the Electoral Register in her constituency would be the study’s a) Sample b) Dependent variable c) Population d) Independent variable 18) What are the types of Random or probability sampling? Judgemental sampling a) Area sampling and b) Stratified sampling and Area sampling c) Judgemental sampling and Quota sampling d) Sequential sampling 19) Greg Beck of Quality Market Research tells placement student John to go out and select for personal interview ten men and ten women. Greg is using __________ sampling for this phase of the research. a) Random 21) that b) Stratified c) Quota d) Area When there is a significant difference between the statistic and parametric values, it means a) Sample statistic is representative is representative of the population parameter b) Static value is used to approximate parameter c) The difference is real d) None of the above 22) The process of selecting a number of participants for a study in such a way that they represent the larger group from which they were selected is known as a) Research Design b) Sampling c) Data collection d) Random assignment 23) If the standard error of the population is reduced by 50 per cent, the sample size becomes a) Double b) Increase 6 times c) Increase 4 times d) None of the above 24) Which type of sampling Mr. Weber use to draw a sample that is not biased? a) Non-probability b) Concurrent c) Random d) None of the above 25) Which of the following is not likely to be used to stratify a sample for a study investigating the use of a computerised algebra program? a) Gender b) Ethnicity c) Socio-economic status d) Number of siblings in the home 26) Which of the following is not a random sampling technique? a) Purposive sampling b) Stratified Sampling c) Cluster sampling d) Systematic sampling 1) b 2) a 3) b 4) d 5) d 6) d 7)c 8) c 9) c 10) d 13) b 14) d 15) b 16) b 17) c 18) b 19) c 21) c 22) b 23) c 24) c 25) d 26) a Ans: 1) Which analysis is related with descriptive analysis? a) Univariate Analysis b) Bivariate Analysis c) Multivariate Analysis d) All of the above 2) Involves the orderly and systematic representation of numerical data in a form designed to elucidate the problem under consideration a) Coding b) Classification c) Editing d) Tabulation 3) Which frequency expresses the number of items in an interval as a proportion or fraction of the total number of items in the data set? a) Relative frequency b) Percentage Frequency c) Cumulative frequency d) None of the above 4) Which steps involves in processing operations of data after collection of data? a) Coding b) Classification c) Editing d) Tabulation 5) Which is type of frequency distribution? a) Continuous or grouped frequency distribution b) Discrete or ungrouped frequency distribution c) Cumulative Frequency Distribution d) All of the above 6) One where measurements are only approximations and are expressed in class intervals ie within certain limits is a) Continuous Frequency Distribution b) Discrete Frequency Distribution c) Cumulative Frequency Distribution d) All of these Frequency Distribution 7) In which Graphical Representation, way of preparing a two-dimensional diagram is in the form of circles? a) Pie Chart b) Histogram c) Candle Stick d) None of the above 8) In which analysis, when there is a single measurement of each of the n sample objects or where there are several measurements of each of the n observations but each variable is analysed in isolation? a) Univariate Analysis b) Bivariate Analysis c) Multivariate Analysis d) None of these 9) If a group of N observations is arranged in ascending or descending order of magnitude, then the middle value is called a) Mean b) Median c) Mode d) None of these 10) Which is the type of correlation on the basis of number of variables? a) Positive correlation b) Multiple correlation c) Linear Correlation d) Non-linear Correlation 11) Which characteristics come under Karl Pearson’s Coefficient of Correlation? a) Does not tell anything about cause-and-effect relationship b) Independent of change of origin and scale c) Varies between -1 and +1 d) All of the above 12) If one knows that the yield and rainfall are closely related then one want to know the amount of rain required to achieve a certain production. For this purpose we use analysis a) Regression Analysis b) Coefficient of Correlation c) Scatter Plots/Diagram d) None of these 13) When two attributes are present or absent together in the data and actual frequency is more than the expected frequency is called a) Positive Association b) Negative Association c) Independent Association d) None of these 14) Which is not type of test of significance for small sample ? a) t- test b) z-test c) F-test 15)Which test is the part of the parametric test? a) Sign Test b) Run Test for Randomness c) Kruskal-Willis Test d) z-test 16) 17) Which analysis comes under inferential analysis? a) Univariate Analysis b) Bivariate Analysis d) Q-test c) Multivariate Analysis d) Hypothesis Testing 18) The procedure of classifying the answers to a question into meaningful categories is called a) Coding b) Classification c) Editing d) Tabulation 19) Which of the following constitute the essential elements of coding ? a) Mutually exclusive b) Single Dimension among the following is type of frequency? c) Code Sheet a) Relative frequency b) Percentage frequency c) Cumulative frequency d) All of the above d) all of these 20) Which 21) A bar chart or graph showing the frequency of occurrence of each value of the variable being analysed is called a) Bar Chart b) Histogram c) Candle stick d) None of these 22) A chart is a style of bar-chart used primary to describe price movements of a security, derivative, or currency over time is called a) Leaf and stem b) Histogram c) Candle Stick d) Bar chart 23) A group of observations is the quotient obtained by dividing the sum of all the observations by their number, is called a) Mean b) Median c) Mode d) None of these 24) Which analysis is the simultaneous analysis of two variables? b) Bivariate Analysis c) Multivariate Analysis a) Univariate Analysis d) None of these 25) Which Statistical tool comes under Bivariate Analysis ? a) Linear Regression Analysis b) Association of Attributes c) Two-way ANOVA d) All of the above 26) The assumption of normal distribution for the variable under consideration or some assumption for a parametric test is not valid or is doubtful then we use a) Parametric Test b) Non-Parametric Test c) Both Parametric Test and Non-Parametric Test d) All of the above 27) What is abbreviation of ANOVA? a) Analysis of variance b) Analysis of variation c) Analysis of variant d) None of these ANS 1)d 2)d 3)a 4)c 5)d 6)a 7)a 8)a 9)b 10)b 11)d 12)a 13)a 14)d 15)d 16)b 17)d 18)a 19)d 20)d 21)b 22)c 23)a 24)b 25)d 26)b 27)a 1. Research is (A) Searching again and again (B) Finding solution to any problem (C) Working in a scientific way to search for truth of any problem (D) None of the above 2. Which of the following is the first step in starting the research process? (A) Searching sources of information to locate problem. (B) Survey of related literature (C) Identification of problem (D) Searching for solutions to the problem 3. A common test in research demands much priority on (A) Reliability (B) Usability (C) Objectivity (D) All of the above 4. Action research means (A) A longitudinal research (B) An applied research (C) A research initiated to solve an immediate problem (D) A research with socioeconomic objective 5. A reasoning where we start with certain particular statements and conclude with a universal statement is called (A) Deductive Reasoning (B) Inductive Reasoning (C) Abnormal Reasoning (D) Transcendental Reasoning 6. The essential qualities of a researcher are (A) Spirit of free enquiry (B) Reliance on observation and evidence (C) Systematization or theorizing of knowledge (D) All the above 7. In the process of conducting research ‘Formulation of Hypothesis” is followed by (A) Statement of Objectives (B) Analysis of Data (C) Selection of Research Tools (D) Collection of Data 8. A research paper is a brief report of research work based on (A) Primary Data only (B) Secondary Data only (C) Both Primary and Secondary Data (D) None of the above 9. An appropriate source to find out descriptive information is................ . (A) Bibliography (B) Directory (C) Encyclopedia (D) Dictionary 10. “Controlled Group” is a term used in.............. . (A) Survey research (B) Historical research (C) Experimental research (D) Descriptive research 11. Testing hypothesis is a (A) Inferential statistics (B) Descriptive statistics (C) Data preparation (D) Data analysis 12. The method that consists of collection of data through observation and experimentation, formulation and testing of hypothesis is called (A) Empirical method (B) Scientific method (C) Scientific information (D) Practical knowledge (E) 13. Information acquired by experience or experimentation is called as (A) Empirical (B) Scientific (C) Facts (D) Scientific evidences 14. “All living things are made up of cells. Blue whale is a living being. Therefore blue whale is made up of cells”. The reasoning used here is (A) Inductive (B) Deductive (C) Both A and B (D) Hypothetic-Deductive 15. The reasoning that uses general principle to predict specific result is called (A) Inductive (B) Deductive (C) Both A and B (D) Hypothetic-Deductive 16. All research process starts with (A) Hypothesis (B) Experiments to test hypothesis (C) Observation (D) All of these 17. The quality of a research study is primarily assessed on: (A) The place of publication. (B) The ways in which the recommendations are implemented (C) The rigor with which it was conducted (D) The number of times it is replicated. 18. Which of the following is not an appropriate source for academic research? (A) An online encyclopedia (B) A government-based research organization database (C) A peer reviewed journal article (D) A text book 19. 'Research methodology' refers to: (A) The sampling technique (B) The tools that the researcher use (C) The chain of association between the research question and the research design (D) Qualitative methods 20. A researcher should: (A) Be constrained by the research of others (B) Use even anonymous sources if they appear relevant (C) Use only sources that appear credible 21. Research is (A) A purposeful, systematic activity (B) Primarily conducted for purely academic purposes (C) Primarily conducted to answer questions about practical issues (D) A random, unplanned process of discovery 22. When conducting a review of literature on a particular subject, the researcher should (A) Read all available material on the subject (B) Read the whole journal article and then decide whether or not it is useful (C) Read strategically and critically (D) Read fully only those texts that appear to agree with his/her point of view 23. The two main styles of research are (A) Data collection and data coding (B) Surveys and questionnaires (C) Sampling and recording (D) Qualitative and quantitative 24. Qualitative research is: (A) Not as rigorous as quantitative research (B) Primarily concerned with the collection and analysis of numerical data (C) Primarily concerned with in-depth exploration of phenomena (D) Primarily concerned with the quality of the research 25. Quantitative research involves (A) Interviewing people to find out their deeply held views about issues (B) Collecting data in numerical form (C) More rigor than qualitative research (D) Interviewing every member of the target population 26. What is the basis of the scientific method (A) To test hypothesis in conditions that are conducive to its success (B) To formulate a research problem and disprove the hypothesis (C) To formulate a research problem, test the hypothesis in carefully controlled conditions that challenge the hypothesis (D) To test hypothesis and if they are disproved, they should be abandoned completely 27. Of all the steps in the research process, the one that typically takes the most time is (A) Data collection (B) Formulating the problem (C) Selecting a research method (D) Developing a hypothesis 28. The concepts in a hypothesis are stated as (A) Variables (B) Theories (C) Indices (D) Ideas 29. In order for a variable to be measured, a researcher must provide a (A) Operational definition (B) Hypothesis (C) Theory (D) Scale 30. Which of the following was not identified as a major research design? (A) secondary research (B) Surveys (C) Field Research (D) ethnography 31. When a number of researchers use the same operational definition to measure a variable and achieve the same results, the measure is said to be (A) Instrumental (B) Reliable (C) Valid (D) Factual 32. There are various types of research designed to obtain different types of information. What type of research is used to define problems and suggest hypotheses? (A) Descriptive Research (B) Primary research (C) Secondary research (D) Causal research 33. What type of research would be appropriate in the following situation? Nestlé wants to investigate the impact of children on their parents' decisions to buy breakfast foods. (A) Quantitative research. (B) Qualitative research (C) Secondary Research (D) Mixed methodology 34. What type of research would be appropriate in the following situation? A college or university bookshop wants to get some insights into how students feel about the shop's merchandise, prices and service. (A) Secondary data (B) Qualitative research (C) Focus groups (D) Quantitative research 35. The Internet is a powerful mechanism for conducting research. However it does have its drawbacks. Which of the following signify these drawbacks? (A) The possible inclusion of individuals not being targeted, that could skew the results (B) Lack of information about the population responding to the questionnaire. (C) Eye contact and body language, (two useful research indicators) are excluded from the analysis (D) All of the above 36. _____________ research is the gathering of primary data by watching people. (A) Experimental (B) Causal (C) Informative (D) Observational 37. Which is the best type of research approach for gathering causal information? (A) Observational (B) Informative (C) Experimental (D) Survey 38. The outcome of what is being measured is termed: (A) Independent Variable (B) Dependent Variable (C) Predictor variable (D) Hypothetical Variable 39. Which of the following would occur in a longitudinal study: (A) Measures are taken from different participants over an extended period of time (B) Participation is expected to last for a minimum of 24 hours (C) Measures are taken from same participants on different occasions usually over extended period of time (D) Measures are taken from participants in at least 6 different countries w 40. Endeavors to explain, predict, and/or control phenomena are the goal of (A) Scientific method (B) Tradition (C) Inductive logic (D) Deductive logic 41. Ms. Casillas has been coordinating the Halloween Festival at her school for the last several years. She wants to be sure the students and parents enjoy the festival again this year. On which source is she LEAST likely to rely when making decisions about what to do? (A) Tradition (B) Research (C) Personal experience (D) Expert opinion 42. The scientific method is preferred over other ways of knowing because it is more (A) Reliable (B) Systematic (C) Accurate (D) All of these 43. Which of the following steps of the scientific method is exemplified by the researcher reviewing the literature and focusing on a specific problem that has yet to be resolved? (A) Describe the procedures to collect information (B) Identify a topic. (C) Analyze the collected information (D) State the results of the data analysis 44. Which of the following is the LEAST legitimate research problem? The purpose of this study is to (A) understand what it means to be a part of a baseball team at a high school known for its championship teams. (B) study whether physical education should be taught in elementary parochial schools. (C) examine the relationship between the number of hours spent studying and students test scores (D) examine the effect of using advanced organizers on fifth grade students reading comprehension 45. The research process is best described as a (A) Method to select a frame of reference (B) Set of rules that govern the selection of subjects (C) Series of steps completed in a logical order (D) Plan that directs the research design 46. A research proposal is best described as a (A) Framework for data collection and analysis (B) Argument for the merit of the study (C) Description of how the researcher plans to maintain an ethical perspective during the study (D) Description of the research process for a research project 47. The purpose of a literature review is to: (A) Use the literature to identify present knowledge and what is unknown (B) Assist in defining the problem and operational definition (C) Identify strengths and weaknesses of previous studies (D) All of the above 48. The statement 'To identify the relationship between the time the patient spends on the operating table and the development of pressure ulcers' is best described as a research: (A) Objective (B) Aim (C) Question (D) Hypothesis 49. An operational definition specifies (A) The data analysis techniques to be used in the study (B) The levels of measurement to be used in the study (C) How a variable or concept will be defined and measured in the study (D) How the outcome of the research objectives for the study will be measured 50. A statement of the expected relationship between two or more variables is known as the: (A) Concept definition (B) Hypothesis (C) Problem statement (D) Research question 51. There is no difference in the incidence of phlebitis around intravenous cannulae changed every 72 hours and those changed at 96 hours' is an example of a: (A) Null hypothesis (B) Directional hypothesis (C) Non-directional hypothesis (D) Simple hypothesis 52. Which of the following statements meets the criteria for a researchable question? (A) Is the use of normal saline to cleanse wounds harmful to patients? (B) Do generalist registered nurses meet the mental health needs of general patients? (C) Do palliative care patients have spiritual needs? (D) What are the patients perceptions of the effectiveness of pre-operative education for total hip replacement? 53. The researcher needs to clearly identify the aim of the study; the question to be answered; the population of interest; information to be collected, and feasibility in order to decide on the research (A) Design and method (B) Design and assumptions (C) Purpose and data analysis (D) Purpose and assumptions 54. A variable that changes due to the action of another variable is known as the (A) Independent variable (B) Extraneous variable (C) Complex variable (D) Dependent Variable 55. When planning to do social research, it is better to (A) Approach the topic with an open mind (B) Do a pilot study before getting stuck into it (C) Be familiar with the literature on the topic (D) Forget about theory because this is a very practical undertaking 56. Which comes first, theory or research? (A) Theory because otherwise you are working in the dark (B) Research because that is only the way you can develop a theory (C) It depends on your point of view (D) The question is meaningless, because you cannot have one without the other 57. We review the relevant literature to know (A) What is already known about the topic (B) What concepts and theories have been applied to the topic (C) Who are the key contributors to the topic (D) All of the above 58. A deductive theory is one that: (A) Allows theory to emerge out of the data (B) Involves testing an explicitly defined hypothesis (C) Allows for findings to feed back into the stock of knowledge (D) Uses qualitative methods whenever possible 59. Which of the following is not a type of research question? (A) Predicting an outcome (B) Evaluating a phenomenon (C) Developing good practice (D) A hypothesis 60. Because of the number of things that can go wrong in research there is a need for: (A) Flexibility and Perseverance (B) Sympathetic supervisors (C) An emergency source of finance (D) Wisdom to know the right time to quit 61. __________ research seeks to investigate an area that has been under researched with preliminary data that helps shape the direction for future research. (A) Descriptive (B) Exploratory (C) Explanatory (D) Positivist 62. Research questions in qualitative studies typically begin with which of the following words? (A) Why (B) How (C) What (D) All of the above 63. Qualitative researchers seek to analyze which of the following? (A) Numerical data derived from the frequency of particular behaviors (B) Statistical associations between variables (C) The social meaning people attribute to their experiences and circumstances (D) All of the above 64 . Which of the following is not a qualitative research methodology? (A) Randomized control trial (B) Ethnography (C) Grounded Theory (D) Phenomenology 65. Which of the following data collecting methods is not normally used in qualitative research? (A) Participant observation (B) Focus groups (C) Questionnaire (D) Semi-structured interview 66. The following journal article would be an example of --------- research. “ The benefits of florescent lighting on production in a factory setting” (A) Applied (B) Basic (C) Interview (D) Stupid 67. The scientific method is preferred over other ways of knowing because it is more (A) Reliable (B) Systematic (C) Accurate (D) All of the above 68. Quantitative researcher’s preoccupation with generalization is an attempt to: (A) Develop the law like findings of the natural sciences (B) Boost their chances of publication (C) Enhance the internal validity of the research (D) Demonstrate the complex techniques of statistical analysis 69. What is the basis of the scientific method? (A) To test hypotheses in conditions that are conducive to its success (B) To formulate a research problem and disprove the hypothesis (C) To formulate a research problem, test the hypothesis in carefully controlled conditions that challenge the hypothesis (D) To test hypotheses and if they are disproved, they should be abandoned completely 70. A literature review requires (A) Planning (B) Clear writing (C) Good writing (D) All of the above 71. The facts that should be collected to measure a variable, depend upon the (A) Conceptual understanding (B) Dictionary meaning (C) Operational definition (D) All of the above 72. Which of the following is the BEST hypothesis? (A) Students taking formative quizzes will perform better on chapter exams than students not taking these quizzes (B) Taller students will have higher test scores than shorter students (C) Students taught in a cooperative group setting should do better than students in a traditional class (D) Students using laptops will do well 73. Which of the following is the best hypothesis statement to address the research question? “What impact will the new advertising campaign have on use of brand B”? (A) The new advertising campaign will impact brand B image (B) The new advertising campaign will impact brand B image trial (C) The new advertising campaign will impact brand B usage at the expense of brand C (D) The new advertising campaign will impact brand B’s market penetration 74. Qualitative and quantitative research are the classifications of research on the basis of (A) Use of the research (B) Time dimension (C) Techniques used (D) Purpose of the research 75. Rationalism is the application of (A) Research Solution (B) Logic and arguments (C) Reasoning (D) Previous findings 76. Why do you need to review the existing literature? (A) To give your dissertation a proper academic appearance with lots of references (B) Because without it, you could never reach the required word count (C) To find out what is already known about your area of interest (D) To help in your general studying 77. The application of the scientific method to the study of business problems is called (A) Inductive reasoning (B) Deductive reasoning (C) Business research (D) Grounded Theory 78. An operational definition (A) One that bears no relation to the underlying concept (B) An abstract, theoretical definition of a concept (C) A definition of a concept in terms of specific, empirical measures (D) One that refers to opera singers and their work 79. According to empiricism, which of the following is the ultimate source of all our concepts and knowledge? (A) Perceptions (B) Theory (C) Sensory experiences (D) Logics and arguments 80. Which of the following is most beneficial to read in an article? (A) Methods (B) Introduction (C) Figures (D) References 81. Which of the following is not a function of clearly identified research questions? (A) They guide your literature search (B) They keep you focused throughout the data collection period (C) They make the scope of your research as wide as possible (D) They are linked together to help you construct a coherent argument 82. Hypothesis refers to A. The outcome of an experiment B. A conclusion drawn from an experiment C. A form of bias in which the subject tries to outguess the experimenter D. A tentative statement about the relationship 83. Statistics is used by researchers to A. Analyze the empirical data collected in a study B. Make their findings sound better C. Operationally define their variables D. Ensure the study comes out the way it was intended 84. A literature review is based on the assumption that A. Copy from the work of others B. Knowledge accumulates and learns from the work of others C. Knowledge disaccumulates D. None of the above option 85. A theoretical framework A. Elaborates the researchers among the variables B. Explains the logic underlying these researchers C. Describes the nature and direction of the researchers D. All of the above 86. Which of the following statement is not true? A. A research proposal is a document that presents a plan for a project B. A research proposal shows that the researcher is capable of successfully conducting the proposed research project C. A research proposal is an unorganized and unplanned project D. A research proposal is just like a research report and written before the research Project 87. Preliminary data collection is a part of the A. Descriptive research B. Exploratory research C. Applied research D. Explanatory research 88. Conducting surveys is the most common method of generating A. Primary data B. Secondary data C. Qualitative data D. None of the above 89. After identifying the important variables and establishing the logical reasoning in Theoretical framework, the next step in the research process is A. To conduct surveys B. To generate the hypothesis C. To focus group discussions D. To use experiments in an investigation 90. The appropriate analytical technique is determined by A. The research design B. Nature of the data collected C. Nature of the hypothesis D. Both A & B 91. Discrete variable is also called………. A. Categorical variable B. Discontinuous variable C. Both A & B D. None of the above 92. “Officers in my organization have higher than average level of commitment” Such a hypothesis is an example of………. A. Descriptive Hypothesis B. Directional Hypothesis C. Relational Hypothesis D. All of the above 93. ‘Science’ refers to………. A. A system for producing knowledge B. The knowledge produced by a system C. Both A & B D. None of the above 94. Which one of the following is not a characteristic of scientific method? A. Deterministic B. Rationalism C. Empirical D. Abstraction 95. The theoretical framework discusses the interrelationships among the………. A. Variables B. Hypothesis C. Concept D. Theory 96. ………research is based on naturalism. A. Field research B. Descriptive research C. Basic research D. Applied research 97. Rationalism is the application of which of the following? A. Logic and arguments B. Research solution C. Reasoning D. Previous findings 98- On which of the following, scientific knowledge mostly relies? A. Logical understanding B. Identification of events C. Prior knowledge D. All of the given options 99- Which of the following refers to research supported by measurable evidence? A. Opinion B. Empiricism C. Speculation D. Rationalism 100. Research method is applicable in all of the following fields, EXCEPT; A. Health care B. Religion C. Business D. Government offices 101. All of the following are true statements about action research, EXCEPT; A. Data are systematically analyzed B. Data are collected systematically C. Results are generalizable D. Results are used to improve practice 102.Which of the following is characteristic of action research? A. Variables are tightly controlled B. Results are generalizable C. Data are usually qualitative D. Results demonstrate cause-and-effect relationships 103. “Income distribution of employees” in a specific organization is an example of which of following type of variable? A. Discontinuous variable B. Continuous variable C. Dependent variable D. Independent variable 104.“There is no relationship between higher motivation level and higher efficiency” is an example of which type of hypothesis? A. Alternative B. Null C. Co relational D. Research 105. Which of the following is not a role of hypothesis? A. Guides the direction of the study B. Determine feasibility of conducting the study C. Identifies relevant and irrelevant facts D. Provides framework for organizing the conclusions 106. Which of the following is not the source for getting information for exploratory research? A. Content analysis B. Survey C. Case study D. Pilot study 107. Which of the following is the main quality of a good theory? A. A theory that has survived attempts at falsification B. A theory that is proven to be right C. A theory that has been disproved D. A theory that has been falsified 108. A variable that is presumed to cause a change in another variable is known as: A. Discontinuous variable B. Dependent variable C. Independent variable D. Intervening variable 109. Internal validity refers to. a. Researcher’s degree of confidence. b. Generalisability c. Operationalization d. All of the above 110. In ___________, the researcher attempts to control and/ or manipulate the variables in the study. a. Experiment b. Hypothesis c. Theoretical framework d. Research design 111. In an experimental research study, the primary goal is to isolate and identify the effect produced by the ____. a. Dependent variable b. Extraneous variable c. Independent variable d. Confounding variable 112. A measure is reliable if it provides consistent ___________. a. Hypothesis b. Results c. Procedure d. Sensitivity 113. ______ is the evidence that the instrument, techniques, or process used to measure concept does indeed measure the intended concepts. a. Reliability b. Replicability c. Scaling d. Validity 114. Experimental design is the only appropriate design where_________ relationship can be established. a. Strong b. Linear c. Weak d. Cause and Effect 115. In which one of the following stage researcher consult the literature? a. Operation test b. Response analysis survey c. Document design analysis d. Pretest interviews 116. Two variables may be said to be causally related if a.they show a strong positive correlation. b.all extraneous variables are controlled, and the independent variable creates consistent differences in behavior of the experimental group. c.they are observed to co-vary on many separate occasions. d.they have been observed in a laboratory setting. 117. Theories explain results, predict future outcomes, and a.rely only on naturalistic observations. b.guide research for future studies. c.rely only on surveys. d.rely only on case studies. 118. Characteristics of the scientific method include a. anecdotal definition. b. controlled observation. c. analysis formulation. d. adherence to inductive thinking or common sense reasoning. 119. A scientific explanation that remains tentative until it has been adequately tested is called a(n) a.theory. b.law. c.hypothesis. d.experiment. 120. The phrase "a theory must also be falsifiable" means a.researchers misrepresent their data. b.a theory must be defined so it can be disconfirmed. c.theories are a rich array of observations regarding behavior but with few facts to support them. d.nothing. 121. The products of naturalistic observation are best described in terms of a.explanation. b.theory. c.prediction. d.description. 122. A psychologist watches the rapid eye movements of sleeping subjects and wakes them to find they report that they were dreaming. She concludes that dreams are linked to rapid eye movements. This conclusion is based on a.pure speculation. b.direct observation. c.deduction from direct observation. d.prior prediction. 123. We wish to test the hypothesis that music improves learning. We compare test scores of students who study to music with those who study in silence. Which of the following is an extraneous variable in this experiment? a.the presence or absence of music b.the students' test scores c.the amount of time allowed for the studying d.silence 124. An experiment is performed to see if background music improves learning. Two groups study the same material, one while listening to music and another without music. The independent variable is a.learning. b.the size of the group. c.the material studied. d.music. 125. The most powerful research tool is a (an) a.clinical study. b.experiment. c.survey. d.correlational study. 126. A major disadvantage of the experimental method is that a.private funding can never be obtained. b.APA Ethical Review Committees often do not approve of the research techniques. c.there is a certain amount of artificiality attached to it. d.subjects are difficult to find for research projects. 127. In the traditional learning experiment, the effect of practice on performance is investigated. Performance is the __________ variable. a.independent b.extraneous c.dependent d.control 128. Collection of observable evidence, precise definition, and replication of results all form the basis for a.scientific observation. b.the scientific method. c.defining a scientific problem. d.hypothesis generation. 129. Which of the following is not characteristic of qualitative data? a. Rich descriptions b. Concise c. Voluminous d. Unorganized 130. An interview conducted by a trained moderator among a small group of respondents in an unstructured and natural manner is a ---------a. Depth Interview b. Case Study c. Focus Group d. None of the above 131. Which of the following is not a longitudinal study? a. Cohort Study b. Trend Study c. Panel Study d. Census Study 132. A measure is reliable if it provides consistent -------a. Hypothesis b. Results c. Procedure d. Sensitivity 133. Following are the characteristics of the research except: a. Systematic b. Data Based c. Subjective Approach d. Scientific Inquiry 134. Which of the following similarity is found in qualitative research and survey research? a. Examine topics primarily from the participant’s perspectives b. They are guided by predetermined variables to study c. They are descriptive research methods d. Have large sample sizes 135. As a researcher you need not to: a. Master the literature b. Take numerous detailed notes c. Create a bibliography list d. Learn your findings 136. The final step in the research process is to: a. Conduct a statistical analysis of data b. Report the research results c. Dismantle the apparatus d. Clean the laboratory 137. The two functions of a research design are (A) theory testing and model building. (B) exploratory data collection and hypothesis testing (C) hypothesis testing and theory testing (D) exploratory data collection and model building 138. __________ involves evaluating potential explanations for observed behavior (A) Exploratory data collection (B) Data analysis (C) Theory testing (D) Hypothesis testing 139. In a __________ relationship, changes in one variable produce changes in another.. (A) causal (B) correlational (C) confounded (D) unidirectional 140. The two defining characteristics of experimental research are: (A) measuring predictor and criterion variables. (B) random assignment of participants and measuring dependent variables (C) manipulation of independent variables and control over extraneous variables (D) random assignment of participants and control over extraneous variables 141. In an experiment on the effects of noise on problem solving, you have some participants solve a problem while being exposed to noise, whereas other participants do the same problems while not being exposed to noise. In this example, exposing or not exposing participants to the noise constitutes a(n). (A) independent variable (B) dependent variable (C) extraneous variable (D) correlational variable. 142. In an experiment on visual perception, you make sure that your laboratory is the same temperature and has the same level of lighting throughout the experiment. This is an example of:. (A) holding extraneous variables constant. (B) manipulating an independent variable (C) randomly assigning participants to conditions (D) ignoring extraneous variables 143 According to your text, extraneous variables can be dealt with in an experiment by. (A) holding their values constant across conditions (B) random assignment of subjects to condition (C) increasing the power of your independent variables (D) All of the above (E) Both a and b 144. which of the following is the greatest strength of the experimental approach? (A) the ability to study relationships under naturally occurring conditions (B) the ability to identify and describe causal relationships (C) the ability to generalize results beyond the original research situation (D) All of the above 145. A disadvantage of the experimental approach is that (A) you cannot adequately control extraneous variables. (B) causal relationships among variables cannot be established (C) your results may have limited generality (D) All of the above 146. If your experimental design measures what it is intended to measure, we say that the design has a high level of: (A) reliability. (B) internal validity. (C) ecological validity. (D) external validity 147. Alternative explanations for the findings of a study that may become viable because of flaws in the design are termed: (A) rival hypotheses (B) experimental hypotheses (C) theoretical possibilities (D) goofs 148. Which of the following was listed in your text as a factor affecting external validity? (A) history (B) reactive testing (C) statistical regression (D) All of the above 149. you would be most concerned with external validity if you were conducting (A) applied research (B) basic research (C) a demonstration (D) None of the above 150. Power of the test of significance means probability of what? (a) Incorrect rejection of the null hypothesis (b) Correct rejection of the null hypothesis (c) Incorrect acceptance of the null hypothesis (d) Correct acceptance of the null hypothesis. 151. In evaluating the significance of the research problem, an important social consideration is (a) The genuine interest of the researcher in the problem. (b) Practical value of the findings to educationists, parents and social workers, etc. (c) Necessary skills, abilities and background of knowledge of the researcher. (d) Possibility of obtaining reliable and valid data by the researchers. 152. Thinking analogously about hypothesis, a researcher should (a) First bet and then roll the dice. (b) First roll the dice and then bet. (c) Change his bet after the data are in. (d) Have no bets, but dice only. 153. Why is research in education important for teachers? (a) It adds to their academic qualifications. (b) It makes them wiser (c) It makes them better teachers (d) It enables them to make best possible judgments about what should be taught and how. 154. Action research is ordinarily concerned with problems (a) Of general nature. (b) Constituting universal truths. (c) Are of immediate concern and call for immediate solutions. (d) Have long-range implications. 155. Which of the following is not a correct statement? (a) A test can be reliable without being valid (b) A test cannot be valid without being reliable (c) A test can be reliable and valid both (d) A test can be valid without being reliable. 156. Projective technique is used for measuring (a) Individual’s need for self-actualization. (b) Individual’s inventoried interests. (c) Individual’s dominant feelings, emotions, conflicts, needs which are, generally, repressed by the individual and are stored up in the unconscious mind. (d) Individual’s value-system. 157.. Which of the following is not a projective technique? (a) Rorschach (b) T.A.T. (c) Sentence-Completion Test (d) Maudsley Personality Inventory (MPI). 158. Which of the following is not measured by the T.A. T. test? (a) Personality needs (b) Emotions (c) Personality adjustment. (d) Reasoning ability. 159. Which is a projective test? (a) Edwards Personal Preference Schedule (EPPS) (b) Allport Vemon-Lindzey Study of Values. (c) Rorschach Test (d) Minnesotta Multiphasic Personality Inventory (MMPI). 160. What is a research describing developmental changes in personality characteristics by studying the same group at different age- levels? (a) Developmental study (b) Trend study (c) Longitudinal growth study (d) Cross-sectional growth study. 161. What is studying different groups of children of different ages simultaneously and describing their developmental characteristics? (a) Longitudinal growth study (b) Trend study (c) Time series study (d) Cross-sectional growth study. 162. When is type-I error increased? (a) When alpha-level decreases (b) When alpha-level increases (c) When the sample size increases (d) When the sample size decreases. 163. What is the modern method of acquiring knowledge? (a) Authority (b) Personal experience (c) Scientific method (d) Expert opinion 164. What is NOT the goal of scientific method of acquiring knowledge? (a) Explanation (b) Fact-finding (c) Control (d) Prediction. 165. Theory, as an aspect of research, does not (a) Serve as a tool for providing a guiding framework for observation and discovery. (b) Describe the facts and relationships that exist. (c) Serve as a goal providing explanation for specific phenomena with maximal probability and exactitude. (d) Discard facts, specific and concrete observations. 166. “Theory” helps the researcher in (a) Understanding the research procedure. (b) Identifying the facts needed to be considered in the context of the research problem. (c) Understanding the technical terms used in research. (d) Determining how to make or record observations. 167. Exploratory investigation of management question adapts the following approaches except a. Films, photographs, and videotape b. In-depth interviewing c. Document analysis d. Street ethnography e. Survey method 168. ------------ are Questions the researcher, must answer to satisfactory arrive at a conclusion about the research question. a) Investigate questions b) Research question c) Measurement question d) Fine-tuning the research question 169. research should be _________________ a) accessible b) transparent c) transferable d) all of the above 170. A ___________________ is conducted to detect weaknesses in research instrument’s design a) Pilot study b) Questionnaire c) Interview d) Sampling 171. What are the two types of arguments a) deduction and induction b) exploratory and deductive c) dejection and injection d) none of the above 172. What are the qualities of a good hypothesis a) adequate for the purpose b) testable c) better than its rivals d) all of the above 173. Data collection that focuses on providing an accurate description of the variables in a situation forms the basis of which type of study a) exploratory study b) descriptive study c) causal study d) All of the above 174. A condition that exists when an instruments measures what it is supposed to measure is called a) validity b) accuracy c) reliability d) none of the above 175. The major disadvantage with in depth interviews is that because of their time consuming nature it is usually only possible to carry out a relatively small number of such interviews and as such the results are likely to be highly ____________ a) subjective b) objective c) questionable d) objectionable 176. A critical review of the information, pertaining to the research study, already available in various sources is called a) b) c) d) Research review Research design Data review Literature review 177. ____________________ presents a problem, discusses related research efforts, outlines the data needed for solving the data and shows the design used to gather and analyze the data. a.) Research Question b.) Research Proposal c.) Research Design d.) Research Methodology 178. The purpose of __________________ research is to help in the process of developing a clear and precise statement of the research problem rather than in providing a definitive answer. a.) Marketing b.) Causal c.) Exploratory d.) Descriptive 179. A systematic, controlled, empirical, and critical investigation of natural phenomena guided by theory and hypothesis is called _____________ a.) Applied Research b.) Basic Research c.) Scientific Research d.) None Of The Above 180. __________________ is the determination of the plan for conducting the research and as such it involves the specification of approaches and procedures.. a.) Strategy b.) Research Design c.) Hypothesis d.) Deductive 181. A proposal is also known as a: a) Work plan b) Prospectus c) Outline d) Draft plan e) All of the above 182. Every research proposal, regardless of length should include two basic sections. They are: a) Research question and research methodology b) Research proposal and bibliography c) Research method and schedule d) Research question and bibliography 183. The following are the synonyms for independent variable except a) Stimulus b) c) d) Manipulated Consequence Presumed Cause 184. The following are the synonyms for dependent variable except a) Presumed effect b) Measured Outcome c) Response d) Predicted from… 185. Which of the following is not a characteristic of research? a. It requires the collection of new data b. It is reiterative c. It requires reasoned arguments to develop conclusions d. It aims to increase understanding 186. How many stages are there to the research process? a.5 b. 6 c. 7 d. 8 187. What would NOT be a consideration during the research design stage? a. The availability of literature b. The availability of participants c. The type of methods that would be used d. The type of analysis that would take place 188. Your conceptual framework is normally developed? a. Before your literature review b. During your literature review c. After data collection d. After data analysis 190. When assessing a research question, which is not an element of ‘CAFÉ’? a. Control b. Access c.Facilities and resources d. Expertise 191. What should not be included in a research proposal? a. A summary of existing work in the area b. The proposed methods to collect data c. The results that will be obtained d. An acknowledgement of any ethical issues 192. Reliability in quantitative research refers to a. The consistency of any measure b. The suitability of any measure c. Both A and B d. Neither A or B 193. Reliability in qualitative research refers to a. The consistency of any measure b. The consistency of the methods used to collect data c. The suitability of the measure used d. All of these 194. An experimental research design normally involves a. Manipulating the independent variable b. Manipulating the dependent variable c. A number of repeated measures d. Data collected over an extended time period 195. Which of the following are not normally a requirement for experimental research design? a. Demonstrating co variation b. Demonstrating time order c. Demonstrating repeated measures d. Demonstrating non spuriousness