1 Feasibility We-Care Business Plan Anderson keah MBA Project Management. University of Zambia Managing Innovation and Change Professor Dr. Dr. Maja Zelihic January 10 2021 2 Feasibility TABLE OF CONTENTS 1. 2. 3. 4. 5. 6. Executive Summary……………………………………3 Characteristic of the Products and Services……………3 characteristics of the market……………………………3 Staff competence………………………………………..4 Financial factor………………………………………….4-5 Reference ………………………………………………...6 3 Feasibility Executive Summary We Care Inc. is a start-up company that is involved in domestic waste collection. In addition to her sanitation services, she also sales and delivers charcoal to those homes. Characteristic of the Product and Services We Care is engaged in a door-to-door waste collection service. Their services target five hundred houses with in Central Monrovia. To reach out to their customers, they used two trucks, have seven staff and an office space. In addition to their sanitation services, they have wood cutting machine that help them to produce charcoals. They used their sanitation customers as customers for their charcoals. In the near future, We-Care will augment their number of tricks by two more. With just two trucks, We-Care ability to reach out to more customers have limited their ability to explore the opportunities in the waste collection sector. By acquiring more trucks and augmenting their staffs, We-Care will be able to expand their market beyond the current boundary; thus, increasing revenue growth projections. Characteristics of The Market The sanitation marketplace is a virgin space that would birth-out substantial profit. The estimated population of Central Monrovia, is about 1.3million—many of whom are mostly low-to middle income people. There are about 10,000 homes. Most of the residents of these homes are families of three or more. The average income for a family in the area is $2,000/yearly. The average generation rate of waste is about 780/tones/day (United \Nations Environment Programme, 2007, p.6). Despite this huge production of waste, there are very few companies that are in the waste collection sector. Each of these homes use charcoal for domestic purposes (i.e., cooking, washing, and bathing). So, it will be an attractive endeavour to get in the charcoal market. For this market, other competitors don’t do home delivery; therefore, doing home delivery while collecting the garbage will be a competitive advantage for We-Care. Staff Competency We-Care Inc. sanitation services and charcoals distributions will not need huge squad to implement their services and charcoals distributions; however, a vibrant and proactive work force will be needed. Below are the staff needed for the company to function actively. 4 Feasibility Manager – this full-time position will lead staff in implementing the fast and efficient delivery of sanitation services and charcoals distributions. This person is responsible for employment and staff benefits. This person will report to the CEO of the company. Customer Service officer – this is a full-time position. The person is responsible to monitor the delivery of services and product to customers. He/she will be responsible to attend to customer concerns. He/she reports directly to the manager. The person should have at least a high school diploma and a certificate in human resource management. Financial officer: This person is responsible for all the financial transactions in the company— ranging from payroll to purchasing of needed items and mandatory government taxes. He or she should have at least a degree in Accounting. Field Manager: This person controls field operations. He/she is responsible to coordinate the collection of waste from homes and also supervise the distribution of the charcoal. This person should have at least a high school diploma. Financial Projections We-Care Inc. Financial Projection for the first one month Cash Coming In January Start-Up capital (bank loan) $10,000 Sales of charcoals $3,625 Waste collection Total Cash In $10,000 $23,625 Cash Going Out Inventory(charcoal) $4,000 Rent $100 Wages $4,000 Utilities $200 Fuel $200 Insurance $1000 Ads $100 5 Feasibility Taxes $250 Total Cash Out $9,850 Cash at End of Month $13,775 6 Feasibility References United Nations Environment Programme. (2007). Assessment of Solid Waste Management in Liberia Retrieved from: https://wedocs.unep.org/bitstream/handle/20.500.11822/17464/assessment_solid_waste_li beri
