CHAPTER 2
PROJECT
DEVELOPMENT
DEC40082 INTERACTIVE MULTIMEDIA APPLICATION
LEARNING OUTCOMES
• Understand how to plan a multimedia
development project
• Discuss the steps involved in multimedia design
• Examine the process involved in multimedia
development
• Apply usability and design guidelines in
multimedia development project
Phase I
PLANNING
Phase II
DESIGN
Phase III
DEVELOPMENT
Multimedia Development Life Cycle
• Phase 1 – Planning
•
•
•
•
•
•
Step 1: Developing the concept
Step 2: Stating the purpose
Step 3: Identifying the target audience
Step 4: Determining the treatment
Step 5: Developing the specifications
Step 6: Storyboard and navigation
Multimedia Development Life Cycle
• Phase 2 – Creating
• Step 7: Developing the content
• Step 8: Authoring the title
• Phase 3 – Testing
• Step 9: Testing the title
Multimedia Development Life Cycle
• Phase 1 – Planning
• Step 1: Developing the concept
– Asking what in general, do we want to do?
– Criteria to consider:
• How can we improve it?
• How can we suit to different market?
• How can we take advantage of new technologies (VR,
speech recognition) ?
Multimedia Development Life Cycle
• Phase 1 – Planning
• Step 2: Stating the purpose
– Asking what, specifically, do we want to
accomplish?
– Specifying the project goals.
Planning
Multimedia Development Life Cycle
• Phase 1 – Planning
• Step 3: Identifying the target audience
– Asking who will use the title?
– The target audience can be described in three
ways:
• Demographics (location, age, sex, marital status,
education, income, and so on)
• Lifestyle
• Attitudes
Multimedia Development Life Cycle
• Phase 1 – Planning
• Step 4: Determining the treatment
– Asking what is the ‘look and feel’?
– Four things to consider based on the target
audience selected in step 3:
•
•
•
•
Tone (humorous, serious, light, formal)
Approach.
Metaphor.
Emphasis.
Multimedia Development Life Cycle
• Phase 1 – Planning
• Step 5: Developing the specifications
– Asking what precisely does the title include and how
does it work?
– Specification vary from project to project BUT
elements that should be included in the specifications
for all titles include:
•
•
•
•
Target playback system(s)
Elements to be included
Functionality
User Interface
Multimedia Development Life Cycle
• Phase 1 – Planning
• Step 6: Storyboard and navigation
– Asking what do the screens look like and how are
they linked?
– Storyboard
To provide and overview of the project
To provide a guide (road map) for the programmer
To illustrate the links among screens
To illustrate the functionality of the objects
Storyboard and Prototype
Why Storyboard?
• Help you plan your animation out shot by
shot.
• Make changes to your storyboard before you
start animating, instead of changing your mind
later.
• Able to talk about your animation and show
your storyboard to other people to get
feedback on your ideas.
Multimedia Development Life Cycle
• Phase 2 – Creating
• Step 7: Developing the content
– Creating the pieces.
– Issues that need to be addressed:
• What is the level of quality for the content
• How will the content be generated
• Who will be responsible for acquiring copyrights and
licensing agreements?
• How will the content be achieved and documented?
Multimedia Compilation
Gather
Digitize
Produce
Multimedia Compilation Stages
Multimedia Compilation
Gather
- To locate and assess potential
multimedia materials that we want to
include in our project
- Make sure that we clarified the
copyright and Intelletual Property (IP)
issues.
Multimedia Compilation
Digitize
- To convert hard copy files into soft copy
- Capture images using a digital camera
- Sounds and audio should be in digital
format
Multimedia Compilation
Produce
- All the digitized multimedia content
could be converted and compiled using
the multimedia authoring software
Development Process
Development Process
Multimedia Development Life Cycle
• Phase 2 – Creating
• Step 8: Authoring the title
– Bringing it all together.
Multimedia Development Life Cycle
• Phase 3 – Testing the title
• Step 9: Authoring the title
– Asking does it work the way it was planned?
– Testing is an ongoing process
– Two formal testing processes:
• Alpha Testing
–
–
–
–
–
Usually conducted in-house and restricted to the
development team.
The idea is to “try and make it crash”.
Every conceivable action (point and click) and
Navigation path should be explored.
Multimedia Development Life Cycle
– Beta Testing
• Beta testing is the final functional test before
release.
• To get feedback from as wide as variety of
potential users as possible.
• To have the test done on as many different
computer configurations as possible.
Product Testing
Usability Issue
– Usability is defined as effectiveness of a product
regarding to its fitness for purpose, ease for use
and ease for learning
– The objective of usability testing is not only to
determine whether the product is easy to learn,
satisfying to use and contains the functionality
that the users desire but also to identify
difficulties, weakness and the areas for
improvement.
Usability Issue
Summary
• The planning stage has three sub-phases idea, goal and
constraints identification style and concept storyboard and
prototype development
• The process involved in multimedia development is; Media
creation; Authoring and compilation; Delivery
• Two types or testing are; Alpha – to be done by the
developer/designer; Beta—to be done by the client or final
user
• Usability is important to ensure the effectiveness of a
multimedia product