Implication Ch10 Lecture and Reading Implication Name: Course: IS455-102 Date: 3/20/2022 1. Implication for Week#_10_ a. Implication(s) of the Lecture and readings for this course In chapter 10, I read about social media and IS. Social media is a web application that supports creating and sharing content generated by a user. The social media information systems is about supporting content that is created and shared by a user. It appears to be an essential tool since 90% of the people trust peer suggestion via social media, and 94% of all firms with a marketing department use social media. The social media process is controlled by different participants such as Facebook, Twitter, Qzone, and users. Some of the social media process objectives are to communicate, share, support, entertain, etc. Also, the platforms are time and cost-saving. Organizations that use social media platforms are trying to establish a trust to engage with their customers and build a stronger client base. Examples of social media platforms include Instagram, Google+, Pinterest, LinkedIn, Tumblr, etc. Through these social media platforms, businesses can connect with a larger customer base, proving to be beneficial. Many businesses have and are currently making millions through social media platforms. The major components of a social media IS are hardware, software, data, procedures, and people. Social media activities are aided by social media IS to know what clients are looking for to determine their needs. Another thing it aids in is determining the impact and reactions of the user-generated content, which is always helpful. The analysis and feedback allow them to generate effective and efficient ways to build better engagement and trust between the business and targeted customers. By reading chapter 10, I learned how social media IS supports the various social media platforms and how that benefits different firms. Also, it was interesting to learn how businesses manage the risks of social media. Also, I was unaware of the risks of social media, but Chapter 10 helped me understand that. b. A paragraph on two topics that were that you consider important and why One of the first topics I consider important is, "What is social media, and why is it important to business?". This topic helped me understand the basics of social media and its importance to different kinds of businesses. Even though this was a basic topic, I believe it was essential to understand the overall chapter. Another important topic is, "How can social media IS support business processes?". This topic was necessary to understand social media, IS, and how both are supporting business processes. One of the things I learned from both important topics is how businesses effectively use social media for their day-today operations. I didn't know much about social media IS, but the chapter helped me understand that better. c. Topic(s) that were confusing - (pick 1 or 2 of them). The topic that I found confusing is "How Do Social Media IS Support Social Media Activities?". There is a very brief description of how social media information systems support the various social media activities. Social media can do much more than just create and share, but businesses utilize other aspects. Also, it would have been better if the images in this topic included more explanation. I believe more aspects and a detailed description of this topic would be great. The topic can be found on Chapter 10, pages 338 – 341.
