Public Interest Groups Definition groups that organize to influence government to produce collective goods or services that benefit the general public Public Interest Groups Significance They are motivated by a view of the world that they believe everyone should adopt, even if others disagree with their idea of right or wrong. Since public groups work to benefit the public and not just supporters of their group, they are more susceptible to the free rider problem. Free Riders Defintion people who refuse to spend time, money, or effort on the collective solution because they can reap the benefits whether they join or not Free Riders Significance can strain resources and lead to ineffectiveness Direct Lobbying Definition interaction with public officials for the purpose of influencing policy decisions, trying to convince them to act the way you want Direct Lobbying Significance Can happen through Congress, the President/Executive branch, or the courts. By bringing government attention to an issue and informing them of the issue, you can change and influence policy. It is a direct way of informing government officials of the change you want to see. Open Primary Definition a primary election in which eligible voters need not be registered party members Open Primary Significance A primary is an election that narrows down candidates in a political party. This ensures that one candidate is picked that everyone agrees is good. Open primary is significant because, since everyone can vote, the vote may be influenced by other people such as the opposition party who purposefully vote for a bad candidate. It could also be good to get a better idea of what the general public thinks, not just people in the party. Valence Issue Definition issues on which most voters and candidates share the same position Valence Issue Significance everyone agrees on this issue so voters may use how different parties approach the issue to decide how to vote. For example, everyone agrees that unemployment is bad but how the different parties plan to implement different economic policies to fix it can make the difference in how a person votes. Commercial Bias Definition the tendency of the media to make coverage and programming decisions based on what will attract a large audience and maximize profits Commercial Bias Significance Focused towards what will increase advertiser revenue and audience views. Because people tune in to watch scandals, crime stories, and disasters, extensive coverage of similar events appears relentlessly on the front pages of most newspapers and news sites. Journalistic judgment and ethics are often at odds with the imperative to turn a profit. More focused on making money than accurate knowledge. News Management Definition the efforts of a politician's staff to control news about the politician News Management Significance to control how the public views the politician; wants to put own issues on agenda, determine how the politician will be perceived, frame issues, supply sources for reporters— all to put politicians in the best possible light. Spin the news to build up politician and build narrative that media will repeat as fact. Politics has become a battle between politicians to control the news that reaches general public.