SWOT analysis
of
Content
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▧
▧
▧
▧
▧
Strengths
Weaknesses
Threats
Opportunities
Recommendations
Conclusion
Strengths
LOCATION and WEBSITE
www.loook.uz
ADVANCED TECHNOLOGY
Family and Students
oriented strategies
Cost Leadership and
Reliable Suppliers
Weaknesses
General customer service needs to be reorganized
Slow checkout
 Long waiting
No proper management
No proper atmosphere
Over reliance on “Yaxshi niyat”
Threats
Entry
of KFC
Changing people’s
preference towards
healthy foods
Threat of Substitution
Increased competition
from local cafes
Price increase of raw
materials
Opportunities
Increase product
offerings
Opening branches in
Shopping Malls
Opportunities
Introducing new products to
its only chicken range
Introduce better
vegetarian products
SWOT analysys of
Entry of KFC
Strengths
-Location
-Advanced technology
-Cost Leadership
-Family oriented strategy
-Reliable suppliers
-Student oriented strategy
Weaknesses
-Customer checkout process too
slow
-No proper management
-No proper atmosphere
-General customer service needs
to be reorganized
-No training is provided for
employees
-Ever lower R&D productivity
-Over-reliance on YAXSHI NIYAT!
Environmental impact score
Environmental change (Opportunities and threats)
Changing
Increase
Opening
people’s
product
Branches
preference
offerings
In shopping
towards
malls
organic foods
+
-
+1
+4
+2
+4
+4
+3
0
+5
+5
+5
+3
+3
+5
+5
+2
+3
0
+4
+5
+3
+4
+5
+4
0
11
17
13
17
11
10
0
0
0
0
0
0
-4
0
-5
-5
0
-14
-1
-3
-2
-5
-5
-5
-5
-5
-4
-5
-1
-2
0
0
0
-16
-14
-13
-5
-5
-2
0
-12
-4
-1
+18
-20
-5
-1
+21
-26
-3
-1
+19
-25
0
0
-12
-3
0
0
+21
-13
RECOMMENDATIONS
Special
Trainings
Make strategic
alliances
Promote R&D
department
APPS FOR
SMARTPHONES!
In this app, customers can
order easily without phone
calls!
Furthermore, customers can
track their orders with the help
of apps!
Thank you!
Any questions?
You can find us at:
@sm associates
@loook chilanzaar!